BCBS.com: BCBSA News

Blue Cross And Blue Shield Association Applauds Confirmation Of Marilyn Tavenner To Head CMS

Wed, 15 May 2013 16:46:55 -0500

Blue Cross and Blue Shield Association president and CEO, Scott P. Serota, issued the following statement today in response to the Senate’s confirmation of Marilyn Tavenner to head the Centers for Medicare and Medicaid Services

Blue Cross And Blue Shield Companies Host Seventh Annual National Walk@Lunch Day™

Wed, 24 Apr 2013 08:57:42 -0500

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BCBSA Announces Winners Of National “Like It To Bike It” Sweepstakes

Tue, 23 Apr 2013 08:21:38 -0500

Today, the Blue Cross and Blue Shield Association (BCBSA) announced the winners of its “Like It to Bike It” sweepstakes. The online contest ran throughout the month of March and focused on promoting healthy lifestyles at an early age by giving away three 12’’ youth bikes and safety helmets to randomly selected winners.

BCBSA Announces The “Make Americans Healthier Challenge”

Mon, 15 Apr 2013 14:31:47 -0500

Today, the Blue Cross and Blue Shield Association (BCBSA) is launching the “Make Americans Healthier Challenge,” a contest asking anyone with a video camera and a great idea that could improve Americans’ health to produce and submit a video illustrating their healthy solution. The creator of the best idea could win all or a portion of the $25,000 prize pool.

Blue Cross and Blue Shield Association Launches Community-based Efforts to Support Million Hearts™ Initiative to Reduce Heart Attacks and Strokes

Mon, 01 Apr 2013 10:49:23 -0500

CHICAGO – The Blue Cross and Blue Shield Association (BCBSA) today announced it will use its nationwide data on heart health to assist the Department of Health and Human Service’s Million HeartsTM initiative, which seeks to prevent one million heart attacks and strokes by 2017.