comments 19.07.2021 Ira Byvalkevich @ Email Marketing, SMS Marketing

SMS vs. Email Marketing


Which is better: email vs SMS?
It is not easy to answer this question, since each business has its own specifics, certain goals, and strategies. Nevertheless, we will try to help you decide.

comments 02.07.2021 Ira Byvalkevich @ Email Marketing

How to write cold outreach email

cold emails

Cold email marketing is the process of getting in touch with people via letters. It is important to discover in detail how to write such emails for outreach campaigns and raise not only your open rate, but also improve your replay rate statistics. Let’s begin.

comments 02.07.2021 Ira Byvalkevich @ Email Marketing, Marketing

What is lead scraping?

email scraper

Find out more about the program that collects leads from many websites, applications, or databases and presents them in a human-readable form.

comments 02.07.2021 Anastasia Sukhareva @ Email Marketing, Email Marketing Tips, Email Newsletters

Email newsletter: How to remind about the important without being annoying


The majority of marketers have problems with when and how to send reminders. To make the things clear I found out for you all the details on: what is email reminder, remind e-newsletters mistakes, how to create gentle email reminders, the frequency of sending such newsletters.

comments 30.06.2021 Ira Byvalkevich @ Email Marketing Best Practices

How to build a profitable online store from scratch


Look through several ideas to help you build a store online, segment your audience & launch your sendings, so that to make money faster. These are free tips that make it convert. Try, experiment, and make sure to find a way that works for your store best of all.

comments 22.06.2021 Ira Byvalkevich @ Email Marketing

Types of email sendings

email types

The type of mailing is always determined by the purpose that you are pursuing – that is, the actions you want your subscribers to get motivated by. Make it right with our help.

comments 18.06.2021 Ira Byvalkevich @ Email Marketing Best Practices, Email Marketing Design

Why do you need interactive email

interactive mails

One of the ways to preserve the effectiveness of your campaigns is interactive mailings. How? – By adding games, tests, various contests, gifs to the email templates instead of traditional pictures or photos that improve performance up to 10 times! Discover more.