As UCC, AV and digital signage environments grow more complex, many companies rely on MSPs for efficiency and scalability. However, this outsourcing also creates new risks. “If a service provider is compromised, attackers can potentially access multiple customer environments at once,” says Damberger. This multiplier effect makes MSPs highly attractive for ransomware groups and espionage actors. At the same time, they operate critical systems containing valuable data – from communication metadata to technical operational insights.

Multi-layered security is essential

MVC Videra  – born from a merger of German integrator MVC and Finnish telco subsidiary Elsa Videra – addresses these risks with a multi-layered approach combining technical and organizational measures. Infrastructure is strictly segmented using tenant separation, firewalls, VLANs and VRFs, while access is encrypted and continuously monitored.

Equally important are governance structures: role-based access, clearly defined permissions, audit logs and regular security audits. “We control exactly who can access what, and when,” Damberger explains.

Key attack vectors

Current threats include phishing, compromised admin accounts, ransomware and DDoS attacks. Phishing in particular remains a major entry point, as hacked mailboxes provide valuable context for further attacks.

Admin accounts pose the greatest risk and must be protected with phishing-resistant MFA, such as passkeys or hardware tokens. In UCC environments, telephony-related threats – including SIP misuse and attacks on public interfaces – are also increasing. Availability remains critical, making DDoS a serious concern.

Transparency over promises

For customers, security must be verifiable. “Availability promises are not enough,” says Damberger. MSPs should clearly demonstrate how they separate customer environments, manage access, handle vulnerabilities and ensure secure backups and incident response. Transparency is the decisive factor.

Certifications such as ISO 27001, 27017, 27018 or TISAX are useful indicators but not sufficient on their own. “They don’t replace a look at how security is actually implemented,” he adds.

European infrastructure gaining importance

Data sovereignty is becoming a key decision factor. Many companies seek GDPR-compliant alternatives to global cloud providers. MVC Videra operates its own infrastructure in Frankfurt and Finland, ensuring full control within the European legal framework and geo-redundant resilience across both sites.

Security in practice

Cyber resilience relies on consistent principles: least-privilege admin access, no shared accounts, full logging and strict network separation. Customer environments are isolated from each other using dedicated network structures and controlled connections.

Vulnerability management is continuous, with daily evaluation of security advisories and regular scans. Backup strategies go beyond standard approaches, combining dedicated systems, cross-site replication and offline storage. Regular recovery testing ensures resilience in real scenarios.

A common misconception and what to look for

One of the biggest mistakes companies make is assuming MSPs are inherently secure. “Security doesn’t come automatically with professional IT operations,” Damberger stresses. It must be embedded in architecture, processes and company culture.

When selecting a provider, IT decision-makers should focus on demonstrability. A trustworthy MSP can clearly explain its security architecture and openly answer critical questions.

“Certifications help, but they don’t replace technical discussion,” Damberger concludes. “What matters is proven security in practice.”

• Cyber-Security: The Hidden Risk in Managed Services
• “The Lighthouse”: Ströer Builds Its Next Mega-Screen in Hamburg
• Digital Signage: Georgia Tech Centralizes Athletic Digital Signage With Novisign
• Retail: Medik8 Turns New York Storefront Into Interactive Beauty Experience
• South Africa: Digital Signage’s Gateway to Africa

The post Cyber-Security: The Hidden Risk in Managed Services first appeared on invidis.

Ströer has started construction on its next large-format DooH screen in Hamburg. Following its flagship screen, The Whale, the company is opening another chapter of iconic DooH installations in the German city.

As with The Whale, Ströer is realizing the project together with its subsidiary Blowup Media. The installation already has a name: “The Lighthouse.”

“The name reflects the concept: a lighthouse project with real impact, one that puts brands in public space in a groundbreaking way and sets new standards as a visual spectacle,” said Katrin Robertson, CEO of Blowup Media.

Largest LED installation in the country

The Lighthouse actually has more LED surface than its big brother at Hamburg’s main train station. Three large-format LED displays combine to form a surface of more than 530 square meters, making The Lighthouse the largest LED installation in Germany.

Anamorphic 3D effects are meant to bring some of the magic of Piccadilly Lights or the Times Square screens to Germany. The displays, built around a corner, can be combined content-wise with the other surfaces. Ströer is therefore calling The Lighthouse Germany’s first “immersive DooH screen.”

Right on the Reeperbahn

The location is prominent as well. The LED displays hang at Spielbudenplatz in Hamburg, directly on the infamous Reeperbahn. According to Ströer CEO Udo Müller, The Lighthouse is “built for brands that want to make an impact in urban space, and want to be filmed, shared, and remembered.”

The out-of-home operator says it took several years to plan and develop the project.

The construction phase now underway includes renewing and enlarging the building facade, along with design and technology upgrades. According to Ströer, The Lighthouse is expected to be bookable starting mid-September 2026.

Ströer has prepared a special offer for the first campaign on The Lighthouse. The brand that advertises first on the new screens will receive 100 percent share of voice for one week, making its debut the reference case for immersive DooH on the new installation.

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Georgia Tech Athletics has selected Novisign to manage digital signage across seven athletic venues using a single cloud-based platform.

The deployment includes Hank McCamish Pavilion, Russ Chandler Stadium, the Judy and Steve Zelnak Basketball Practice Facility, Shirley Clements Mewborn Field, O’Keefe Gymnasium and the Anderson Building. Athletics staff can remotely schedule and update content across the network from a centralized content management system rather than managing individual displays.

The platform supports a mix of public-facing and internal communications. On game days, the displays are used for concession menus, promotions and operational messaging, while athlete-facing screens provide recruiting content, player recognition, team updates and other locker room communications.

“Novisign allows us to run game-day concession menus on the concourse one minute and switch to a player tribute reel in the locker room the next, all from one digital signage platform and at a cost-effective price point,” said Jermaine Williams, Assistant Athletic Director, Facilities, Operations & Events for Georgia Tech Athletics.

The project reflects the growth in collegiate athletics technology, where digital signage is evolving beyond game-day information to become a platform for recruiting, internal communications, and athlete engagement. Cloud-based management also enables universities to maintain consistent branding and update content across multiple facilities without requiring on-site intervention.

The post Digital Signage: Georgia Tech Centralizes Athletic Digital Signage With Novisign first appeared on invidis.

In Manhattan beauty brand Medik8 is using immersive projection and motion-reactive technology to transform a retail window into a street-level brand experience.

Created in partnership with Quan Media and Visual Feeder, the installation at 243 W. 28th St. combines projection mapping, responsive visuals and digital storytelling inspired by Medik8’s science-led approach to skincare.

Interactive storefront

The activation uses prismatic light effects, animated droplets and reactive motion graphics that respond to pedestrians as they pass by the storefront. According to the project partners, the creative concept was designed to translate the precision and innovation associated with advanced skincare products into an immersive public experience.

Rather than functioning as a traditional advertising display, the installation turns the storefront into an interactive environment that encourages engagement and social sharing.

A video of the experience can be viewed below:

Retail media meets experiential marketing

The project reflects a growing trend among beauty and lifestyle brands to use digital out-of-home technology to create more immersive and memorable in-person interactions.

By combining interactive projection with a prominent urban storefront location, Medik8 is using the window as both a retail touchpoint and a media platform, creating a branded experience intended to capture attention and encourage participation from passersby.

The post Retail: Medik8 Turns New York Storefront Into Interactive Beauty Experience first appeared on invidis.

Africa is one of the world’s most dynamic growth regions. The continent’s demographic momentum is reshaping global markets: according to the IMF, Africa’s population is projected to reach around 2.5 billion by 2050, while its working-age population will grow faster than any other age group. For retail, telecoms, banking and consumer brands, this creates enormous long-term potential – and with it, a growing demand for professional digital enterprise services and digital signage.

South Africa plays a special role in this development. It remains the continent’s most established business hub and, for many international companies, the operational gateway to Africa. Global brands often manage their African business from Johannesburg or Cape Town, while South African corporations such as MTN and Vodacom have built strong positions across the continent. For digital signage integrators, that makes South Africa both a market in its own right and a launchpad for projects far beyond its borders.

The Special Challenge: Power Supply

At first glance, digital signage in Africa is not fundamentally different from the rest of the world. Customers focus on CAPEX, digital concepts are still too often planned separately from architecture, and measurable objectives are frequently missing. So far, so familiar. But in large parts of Sub-Saharan Africa, one critical factor changes everything: reliable electricity cannot be taken for granted.

Power outages affect every layer of a digital signage network: availability, hardware stability, connectivity, service and maintenance. According to the International Energy Agency, around 600 million people in Sub-Saharan Africa still lacked access to electricity in 2023. Even where grid access exists, reliability can vary significantly from country to country, city to city and site to site.

Telecom operators illustrate the scale of the challenge. In Nigeria, diesel generators at mobile towers are often essential to keep networks running during outages. Battery-based backup concepts have not always proved practical either: in some markets, batteries became so attractive on the black market that they were stolen from sites. The result is a return to diesel – expensive, maintenance-heavy and environmentally problematic.

South Africa and Load Shedding

South Africa has long struggled with load shedding – scheduled power cuts designed to prevent a full collapse of the national grid. Although the situation has improved compared with the severe crisis years, the underlying issue remains highly relevant for enterprises: energy security is still a planning parameter, not a given.

For retailers, banks, airports, quick-service restaurants and public spaces, this changes the business case for digital touchpoints. A black screen is more than a temporary failure; it undermines customer experience, advertising value and operational trust. In retail media networks, every hour offline can also mean lost campaign delivery.

Digital Signage Looking for Power

The expectations of retailers and service providers in Southern Africa are hardly lower than in Europe or North America. They want digital experiences, data-driven signage concepts and, increasingly, retail media monetization. But digital signage networks that are unexpectedly — or even predictably — disconnected from power for hours create operational complexity that many international concepts do not fully anticipate.

The quick fix is often to install a UPS. In practice, this helps devices, especially routers and media players, shut down cleanly. But affordable UPS systems are not designed to bridge several hours without electricity. For most deployments, they buy minutes rather than resilience.

Restart behavior after an outage therefore becomes critical. Fewer devices can be an advantage — for example, system-on-chip displays instead of external media players. Other integrators still prefer external players because they are easier to manage remotely. Either way, remote management is not a nice-to-have in Southern Africa; it is a core operating requirement.

Tools such as TeamViewer, Radix and other device management platforms are widely used to keep networks under control. For LED installations, advanced video controllers with remote device management functions can add another layer of resilience by enabling monitoring down to individual modules. The more distributed the network, the more valuable these capabilities become. Black screens are still seen more often than anyone would like. As in other markets, local ownership on site is often limited: frozen playlists, failed LED modules or broken media players are not always reported immediately.

Frequent outages also affect installation and maintenance. Technicians may travel long distances to install or service screens. If the power fails when they arrive, commissioning or repair simply has to wait — sometimes for an hour, sometimes for much longer. Without electricity, there is no service.

Local Know-how Is Mandatory

For global brands and international roll-outs, experienced local integrators are essential. They understand how to adapt digital signage concepts to local market realities and how to deliver installation and service on the ground. South African integrators are particularly well positioned: they combine regional experience, English-language business culture, a reliable legal environment, a European-friendly time zone and comparatively lower personnel costs.

That combination makes South Africa more than a domestic digital signage market. It is a gateway to Africa – and increasingly, a source of expertise for projects beyond the continent. For anyone planning signage networks in emerging markets, it is worth looking south. More than ever.

• Cyber-Security: The Hidden Risk in Managed Services
• “The Lighthouse”: Ströer Builds Its Next Mega-Screen in Hamburg
• Digital Signage: Georgia Tech Centralizes Athletic Digital Signage With Novisign
• Retail: Medik8 Turns New York Storefront Into Interactive Beauty Experience
• South Africa: Digital Signage’s Gateway to Africa

The post South Africa: Digital Signage’s Gateway to Africa first appeared on invidis.

Which professional display is the best? Manufacturer data sheets only provide part of the answer. That was the central lesson from a display shootout that Germany’s largest digital signage integrator Cancom hosted in Cologne at the end of June together with more than 20 enterprise customers.

Seven 55-inch displays from Samsung, Philips, Sony, Iiyama, LG, Hisense and Sharp were installed side by side under identical conditions. All screens received the same content, the same settings and the same input signal. To eliminate brand bias, the displays were presented anonymously.

The most important finding from the two-day event was that even products with comparable technical specifications can reveal meaningful differences when evaluated side by side.

Blind Testing Instead of Brand Perception

In many projects, display selection is still largely based on specification sheets, manufacturer demonstrations or longstanding brand preferences. The Cologne shootout deliberately took a different approach.

The anonymous setup allowed participants to assess image quality without knowing which manufacturer they were looking at. Key evaluation criteria included colour reproduction, visual impact, motion performance and suitability for specific applications.

For many attendees, the exercise demonstrated that technical specifications describe only part of a display’s real-world performance. How well a screen performs in practice often depends on the content being shown, ambient lighting conditions and the specific requirements of the project.

Real Customer Content Beats the Spec Sheet

That is precisely where the value of such comparison tests lies. Two displays may offer nearly identical specifications on paper in terms of brightness, resolution or operating life, yet still deliver noticeably different viewing experiences.

From Cancom’s perspective, the shootout confirmed a lesson many integrators have learned through practical project experience: the final display selection should be based on direct comparisons using real customer content whenever possible—not on specifications alone.

Particularly in larger rollouts, differences in perceived image quality, energy consumption and overall user experience can become significant, even if those differences are not immediately obvious from technical data sheets.

Energy Efficiency as an Additional Evaluation Criterion

Image quality was not the only area under scrutiny. Energy consumption also played a prominent role throughout the event. Using a combination of Nexmosphere sensors and BrightSign media players, the actual power consumption of each display was monitored and visualised in real time.

This brought another increasingly important factor to the forefront of purchasing decisions: long-term operating costs. Rather than relying exclusively on manufacturer claims, participants were able to compare real power consumption under identical operating conditions.

A Comparison on a Level Playing Field

An AV-over-IP infrastructure provided by Extron ensured identical signal quality across all displays, while Peerless-AV supplied the mounting solutions used for the installation.

In addition to the shootout itself, technology partners showcased several other innovations, including Sony’s 138-inch S-Series COB LED display, Samsung’s e-paper solution, a round display from Bluefin and a range of technologies for content creation and mobile signage applications.

The Real Lesson from the Shootout

Ultimately, the most interesting aspect of the event was not which manufacturer performed best. No official ranking was published.

The more important conclusion was that professional display selection cannot be based reliably on specification sheets alone. Organisations looking to minimise risk in their investment decisions should evaluate displays under real conditions using their own content whenever possible.

Because in the end, it is not the specification on paper that matters most—it is the display’s performance in the intended environment.

The post Display Shootout: Why Spec Sheets Alone Are Not Enough first appeared on invidis.

Johannesburg | With more 1,500 restaurants in 22 sub-Saharan countries, KFC is one of the continent’s QSR heavyweights. Most locations are operated in South Africa, but expansion continues across the region. The Yum! Brands subsidiary regularly tests new formats and adapts its restaurants to local market requirements. For the opening of a new KFC flagship near Johannesburg airport, invidis visited the suburban location.

Drive-thru meets table service: KFC is bringing large-format outdoor LED to the order lane, turning the drive-thru order process into a highly visible brand experience. Inside the restaurant, guests encounter an equally unusual setup: instead of standard kiosk hardware, KFC has installed transparent self-order terminals and a room-defining LED screen.

The new restaurant concept is optimized for suburban locations and supports parallel drive-thru ordering in front of a wall-sized LED installation with integrated Samsung OH high-brightness menu boards. Positioned on a hill, the LED façade is visible from a distance. Facing the main road, a semi-circular LED screen on the roof adds another strong visual landmark. At the opening, the drive-thru was not yet fully operational.

The standout feature – and most likely a global first – is the self-order kiosk concept developed in South Africa by PDT, based on transparent OLED technology. The transparent OLEDs appear to float freely on three sides and are mounted on a robust yet flexible touch carrier; the payment terminal is integrated into the support structure. The LG transparent OLEDs are surprisingly bright and responsive, so the transparency does not interfere with the ordering process.

On the contrary: as the order terminals are positioned as islands in the middle of the room, the transparent screens keep the view across the restaurant open. KFC is focusing on table service at this location – the restaurant, including its bar area, is not primarily designed for self-collection. The idea of using transparent screens for digital menu boards, however, did not convince on opening day. In this case, classic displays would be preferable – or the menu boards could be omitted altogether.

That is because the menu boards are not really essential: staff assist and advise guests at the terminals and then serve the orders at the table. The visual highlight inside is a large LED wall installation that brings color, movement, and experience into the space. Together with the 1960s diner look in pastel colors and plenty of greenery, the restaurant offers a surprisingly pleasant dwell-time quality for a QSR environment.

In the highly competitive African QSR market, the new KFC concept delivers an innovative guest experience – both in the drive-thru and inside the restaurant. Right next door, a traditional McDonald’s is opening, which compared to KFC appears conventional and much less inviting.

In South Africa, the new KFC metropolitan concept should have a strong chance of being rolled out further. From a digital signage perspective, that would be welcome: the transparent order kiosks are genuinely innovative. For menu boards, however, KFC should stick with standard displays.

KFC rolls out new Restaurant Design

The Joburg concept is just one of many initiative of a brand refresh. The KFC restaurant experience is supposed feel different. The brand is set to open a “new generation of spaces designed for hospitality, not just efficiency – with environments that feel more dynamic and adapt throughout the day to meet different occasions. These next-gen restaurants are designed to elevate the dining experience and bring KFC’s signature hospitality to life, taking shape across key markets through distinct new formats.”

The first newly designed spaces include an open-concept design in McKinney, Texas, reinterpreting the brand’s heritage with modern energy, expected to open late summer and a fully immersive, two-story restaurant in Dubai, showcasing one of the boldest expressions of the brand’s next-generation design, opening in the fall.

• Cyber-Security: The Hidden Risk in Managed Services
• “The Lighthouse”: Ströer Builds Its Next Mega-Screen in Hamburg
• Digital Signage: Georgia Tech Centralizes Athletic Digital Signage With Novisign
• Retail: Medik8 Turns New York Storefront Into Interactive Beauty Experience
• South Africa: Digital Signage’s Gateway to Africa

The post KFC: Drive-Thru Meets Wow first appeared on invidis.

Siliconcore and Brightlogic used Infocomm 2026 to demonstrate a new approach to interactive DV-LED installations, linking touch input on one LED display to visual responses across a separate LED floor.

The demonstration paired Siliconcore’s 2.6 mm pixel-pitch LED display with integrated infrared sensing and Brightlogic’s Touchcontroller Pro platform to enable interaction across a larger 1.2 mm LED floor canvas. Rather than treating each display as a standalone surface, the system illustrated how multiple LED installations can function together as a single interactive environment.

The demo can be viewed below:

According to the companies, the system delivers 16 milliseconds response times while supporting unlimited simultaneous touch points across display canvases up to 32K pixels wide. The technology was demonstrated using interactive content designed for applications such as experience centers, corporate environments, simulation spaces, command-and-control facilities, and entertainment venues.

By allowing touch input on one display to trigger content across another, the system gives designers greater flexibility when creating immersive environments without requiring every display surface to incorporate touch technology.

The new 2.6 mm XR/IR display expands Siliconcore’s interactive LED portfolio alongside its 1.2 mm and 1.9 mm XR products. The company says the display also incorporates its Common Cathode IQ technology, designed to reduce power consumption and heat generation while maintaining image quality for professional installations.

The post LED: Siliconcore and Brightlogic Link Touch Interaction Across LED Displays first appeared on invidis.

Jysk and French retail-tech firm Vusion have worked together for a decade, and now they’re expanding that partnership across Europe.

The two companies are focusing on two projects: digitizing shelf labels and moving Jysk’s IT infrastructure to Vusion’s cloud platform. In total, they plan to install 4.2 million electronic shelf labels (ESL). The first phase covers roughly 1.2 million ESL in Jysk’s Nordic stores, followed by about 3 million more across 750 stores throughout Europe.

Vusioncloud in 2,500 Jysk Stores

Vusion will also migrate Jysk’s IT systems to its cloud platform. Some 2,500 Jysk stores in Northern Europe, the DACH region, and the Benelux countries will move their infrastructure to Vusioncloud, which Jysk expects will streamline operations and speed up delivery cycles. Vusion says the platform will also standardize business processes across stores.

“As we continue modernizing our stores across Europe, we’re investing in solutions that give us more scalability, operational efficiency, and flexibility going forward,” says Carsten Nørgreen Weinkouff, Executive Vice President Retail Development, Marketing, E-Commerce & Omnichannel at Jysk.

Sébastien Fourcy, Senior Executive Vice President EMA at Vusion, adds: “This milestone with Jysk shows the strength of long-term customer partnerships and the accelerating shift toward cloud-native retail platforms.”

Vusion Also Active at Walmart

Walmart is running a similar project, replacing analog price tags with digital ones in 2,300 U.S. stores, with Mexican stores planning a large-scale ESL rollout next.

The Jysk-Vusion deal reflects a broader shift toward digital retail ecosystems, where real-time pricing and consistent communication matter more. Store staff benefit too: less time swapping tags means more time for customers.

The post European Rollout: Vusion Delivers 4.2 Million ESL to Jysk first appeared on invidis.

Johannesburg | Telco stores in South Africa play a much broader role than in many European and North American markets. They are sales floor, service counter, device showroom and technology lab at the same time. MTN South Africa’s Digital Experience Centre in Morningside, Johannesburg, brings these functions together in one location – and offers a glimpse of where telecommunications retail is heading.

The centre opened in late 2024 and was designed as a hands-on environment for consumers and business customers. Visitors can explore the latest devices, test connected-home applications, experience gaming setups and discover enterprise solutions from MTN Business. According to MTN, the goal is to make complex technology easier to understand and more tangible for everyday use.

From Telco Store to Experience Hub

The concept reflects a broader shift in telecommunications retail. Mobile operators are no longer selling only handsets, SIM cards and contracts. Growth increasingly comes from smart home, enterprise connectivity, cloud, IoT, security and payment-related services. For customers, these offers often remain abstract – until they can be experienced in a physical environment.

At the MTN Digital Experience Centre, this idea becomes visible. A connected home area demonstrates how 5G can power smart home scenarios such as security systems, automated lighting and connected appliances. Dedicated business areas present MTN services including unified communications, cloud services, IoT, private networks and managed security. A talk studio and boardroom add further use cases for events, customer meetings and enterprise demonstrations.

Digital Signage as Supporting Actor

For digital signage observers, the most interesting aspect is not the number of screens, but how they are used. The store avoids the typical mistake of letting digital dominate the retail space. Instead, signage supports orientation, product discovery and service processes while the devices and experiences remain the centre of attention.

Interactive phone tables are a particularly strong detail. Integrated sensors allow visitors to call up information and features for individual handsets, turning product comparison into a self-guided experience. Queue management is handled discreetly, while bar-type displays add a modern visual layer without turning the store into a screen showroom.

The result is a pragmatic signage concept that fits the South African telco environment. Screens are not installed for effect; they support transactions, advice and exploration. In a market where telco stores remain important customer-service touchpoints, that balance is crucial.

Alongside large-format LED screens, backlit information displays in corporate colours and switchable glass meeting rooms, the venue also serves a practical purpose. A B2B Experience Center is not just about brand and technology experiences; it also needs to accommodate meetings, training sessions and extended product presentations.

Gaming, Devices and Brand Worlds

The device zone follows a familiar shop-in-shop concept, with vendors designing and operating their own branded areas. Leading smartphone, tablet and wearable brands—including Apple, Samsung, Xiaomi, Huawei, Honor, Oppo and Vivo—showcase their latest devices alongside support and service offerings. For MTN, the value proposition is obvious: the store becomes a destination for technology discovery and hands-on product experiences rather than simply a point of sale for contracts and subscriptions.

Gaming adds another layer to the experience. PlayStation consoles, VR attractions and esports-style tournaments transform network performance into something visitors can experience firsthand. For a mobile operator, concepts such as low latency, bandwidth and connectivity are far more compelling when demonstrated through gameplay than explained through technical specifications. The result is an environment where digital services become tangible, engaging and memorable.

Roll-out Potential

The experience concept has proven itself in practice and some modules like the phone experience tables are being rolled out across MTN flagship stores and franchise outlets in South Africa. That makes the Johannesburg centre more than a single flagship project. It works as a testbed for retail formats that combine service, sales and experience in a market where physical stores continue to play a central role.

For the broader digital signage industry, MTN’s Digital Experience Centre is an example how screens, sensors and software can be integrated into a customer journey that still feels retail-driven. In emerging markets, where stores often remain the primary interface between brand and customer, that may be the most important lesson.

The joined forces of PDT and Ethniks Digital Signage integrators developed and installed the digital signage concept based on Scala and Navori with Samsung and special screens. For the broader digital signage industry, MTN’s Digital Experience Centre is an example how screens, sensors and software can be integrated into a customer journey that still feels retail-driven. In emerging markets, where stores often remain the primary interface between brand and customer, that may be the most important lesson.

Experience Center scales – Flagship at Mall of Africa

• Cyber-Security: The Hidden Risk in Managed Services
• “The Lighthouse”: Ströer Builds Its Next Mega-Screen in Hamburg
• Digital Signage: Georgia Tech Centralizes Athletic Digital Signage With Novisign
• Retail: Medik8 Turns New York Storefront Into Interactive Beauty Experience
• South Africa: Digital Signage’s Gateway to Africa

The post Telco: MTN Turns Retail into Experience first appeared on invidis.