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<title>Adweek Feed</title>
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    <title><![CDATA[‘No Longer AI Losers’: Havas Leans Into AI-First Identity as North America Revenue Grows]]></title>
    <description><![CDATA[The holding company’s organic revenue grew 2.5% in Q2]]></description>
    <dc:creator><![CDATA[Chris Cicchiello]]></dc:creator>
    <link>https://www.adweek.com/agencies/no-longer-ai-losers-havas-leans-into-ai-first-identity-as-north-america-revenue-grows/</link>
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    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[Earnings Reports]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 23 Jul 2026 16:12:39 +0000</pubDate>
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<item>
    <title><![CDATA[Brandon Cooke Joins BarkleyOKRP to Drive &#8216;Thoughtful&#8217; Growth]]></title>
    <description><![CDATA[The former FCB exec succeeds longtime CMO Jason Parks]]></description>
    <dc:creator><![CDATA[Chris Cicchiello]]></dc:creator>
    <link>https://www.adweek.com/agencies/brandon-cooke-joins-barkleyokrp-to-drive-thoughtful-growth/</link>
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    <category><![CDATA[Agencies]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 23 Jul 2026 15:30:02 +0000</pubDate>
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    <title><![CDATA[By Fearing Wokeness, Marketers Are Hitting the Snooze Button on Growth]]></title>
    <description><![CDATA[Investing in diverse media is not woke—it's following the money.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/media/by-fearing-wokeness-marketers-are-hitting-the-snooze-button-on-growth/</link>
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    <category><![CDATA[Advertising/Marketing]]></category>
    <category><![CDATA[Business of Marketing]]></category>
    <category><![CDATA[Diversity, Equity and Inclusion]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Politics]]></category>
    <category><![CDATA[Retail News]]></category>
    <category><![CDATA[Voice]]></category>
    <pubDate>Thu, 23 Jul 2026 14:49:58 +0000</pubDate>
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    <title><![CDATA[Google Barrels Ahead With AI Spending as Its Search Business Sees Early Cracks]]></title>
    <description><![CDATA[ The first of the big tech platforms to report, Google could set the tone for the rest of its cohort, many of whom (like Meta, Amazon, and X) have been spending like there’s no tomorrow on AI. ]]></description>
    <dc:creator><![CDATA[Kendra Barnett]]></dc:creator>
    <link>https://www.adweek.com/media/google-barrels-ahead-with-ai-spending-as-its-search-business-sees-early-cracks/</link>
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    <category><![CDATA[Ad Tech Industry News]]></category>
    <category><![CDATA[General]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Platforms]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Software/Technology]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Thu, 23 Jul 2026 14:35:20 +0000</pubDate>
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    <title><![CDATA[John Solomon on Building Brand Momentum When Markets Turn Against You]]></title>
    <description><![CDATA[From navigating tariffs and supply chain disruptions to making asymmetric bets on innovation.]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/john-solomon-on-building-brand-momentum-when-markets-turn-against-you/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1953538</guid>
    <category><![CDATA[Adspeak]]></category>
    <category><![CDATA[Advertising/Marketing]]></category>
    <category><![CDATA[Adweek Podcasts]]></category>
    <category><![CDATA[Business of Marketing]]></category>
    <category><![CDATA[CPG News]]></category>
    <pubDate>Thu, 23 Jul 2026 14:05:55 +0000</pubDate>
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    <title><![CDATA[Meta Pushes Back on AI Fears With an Optimistic Pitch]]></title>
    <description><![CDATA[CEO Mark Zuckerberg unveiled a film on Facebook that kicks off a broader paid and earned campaign around Meta's AI vision.]]></description>
    <dc:creator><![CDATA[Rebecca Stewart]]></dc:creator>
    <link>https://www.adweek.com/creativity/meta-pushes-back-on-ai-fears-with-an-optimistic-pitch/</link>
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    <category><![CDATA[AI News]]></category>
    <category><![CDATA[Artificial Intelligence]]></category>
    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Social Media]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Thu, 23 Jul 2026 13:56:55 +0000</pubDate>
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    <title><![CDATA[Comcast Execs Address Potential NBCU Consolidation Amid Company Split]]></title>
    <description><![CDATA[Could Comcast's split from NBCUniversal lead to more M&amp;A movement?]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/comcast-potential-nbcu-consolidation-company-split/</link>
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    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Earnings Reports]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 23 Jul 2026 11:01:43 +0000</pubDate>
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    <title><![CDATA[Under Armour Turns Up the Heat With Heated Rivalry Star François Arnaud]]></title>
    <description><![CDATA[Under Armour has teamed up with Heated Rivalry star François Arnaud as its new brand ambassador.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/under-armour-turns-up-the-heat-with-heated-rivalry-star-francois-arnaud/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Library]]></category>
    <pubDate>Thu, 23 Jul 2026 11:00:00 +0000</pubDate>
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    <title><![CDATA[More Than Half of Independent Agency Owners Want to Sell, ADWEEK and Evros Group&#8217;s 2026 M&amp;A Report Finds]]></title>
    <description><![CDATA[The 2026 M&A Sentiment Survey finds seller interest at a multiyear high — read the full report here. ]]></description>
    <dc:creator><![CDATA[Tekendra Parmar]]></dc:creator>
    <link>https://www.adweek.com/dealroom/merger-acquisition-sentiment-report/</link>
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    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Exclusive]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Thu, 23 Jul 2026 06:00:00 +0000</pubDate>
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<item>
    <title><![CDATA[Read ADWEEK and Evros Group&#8217;s Exclusive 2026 M&amp;A Sentiment Report]]></title>
    <description><![CDATA[How owners, buyers, and investors view the 2026 market — where their expectations align and diverge, and what separates the agencies commanding premium interest from those still waiting to transact.]]></description>
    <dc:creator><![CDATA[Tekendra Parmar]]></dc:creator>
    <link>https://www.adweek.com/dealroom/read-adweek-and-evros-groups-exclusive-2026-ma-sentiment-report/</link>
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    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Merger &amp; Acquisition News]]></category>
    <pubDate>Thu, 23 Jul 2026 06:00:00 +0000</pubDate>
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