<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0">
	<channel>
		<title>ZDNet | Enterprise Web 2.0 Blog RSS</title>
		<link>http://www.zdnet.com/blog/hinchcliffe/rss</link>
		
		<description />
		<category />
		<language>en-us</language>
		<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/zdnet/Hinchcliffe" /><feedburner:info uri="zdnet/hinchcliffe" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><item>
			<title><![CDATA[Social business in Australia]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/VjtgdgwpABE/2077</link>
			<description><![CDATA[ Social business adoption is growing around the world as organizations continue to apply social media to the way they work. I&#8217;ve spent the week in Australia learning about the challenges and opportunities of applying social strategically to businesses here.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=8dcf93031ac629947b674a664bdc8a1f&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=8dcf93031ac629947b674a664bdc8a1f&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>Social business adoption is growing around the world as organizations continue to apply social media to the way they work. I&#8217;ve spent the week in Australia learning about the challenges and opportunities of applying social strategically to businesses here.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=8dcf93031ac629947b674a664bdc8a1f&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=8dcf93031ac629947b674a664bdc8a1f&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/VjtgdgwpABE" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/social-business-in-australia/2077]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Wed, 16 May 2012 20:25:23 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/social-business-in-australia/2077</feedburner:origLink></item>
		<item>
			<title><![CDATA[Facebook's IPO: The social business implications]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/sYPVxVfDBO4/2066</link>
			<description><![CDATA[ With Facebook preparing for its IPO this week, some major changes are coming for the company.  These same changes create competitive opportunities and all new challenges for the company. Here&#8217;s how going public will affect the social media industry.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=42821b528a0b2be6f088e12bc0ae097f&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=42821b528a0b2be6f088e12bc0ae097f&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>With Facebook preparing for its IPO this week, some major changes are coming for the company.  These same changes create competitive opportunities and all new challenges for the company. Here&#8217;s how going public will affect the social media industry.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=42821b528a0b2be6f088e12bc0ae097f&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=42821b528a0b2be6f088e12bc0ae097f&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/sYPVxVfDBO4" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/facebooks-ipo-the-social-business-implications/2066]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Sun, 13 May 2012 14:24:40 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/facebooks-ipo-the-social-business-implications/2066</feedburner:origLink></item>
		<item>
			<title><![CDATA[Is it time for a C-level social media executive?]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/rUA0K5L0hbw/2055</link>
			<description><![CDATA[ As social media becomes more strategic to the way organizations operate, does this mean it&#8217;s time to move the function to the C-suite? Does centralizing make sense, or should responsibility for it be spread across the business?<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=d4cbd22fabdaa2e4cdec8d957d041da2&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=d4cbd22fabdaa2e4cdec8d957d041da2&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>As social media becomes more strategic to the way organizations operate, does this mean it&#8217;s time to move the function to the C-suite? Does centralizing make sense, or should responsibility for it be spread across the business?</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=d4cbd22fabdaa2e4cdec8d957d041da2&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=d4cbd22fabdaa2e4cdec8d957d041da2&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/rUA0K5L0hbw" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/is-it-time-for-a-c-level-social-media-executive/2055]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Fri, 11 May 2012 14:36:30 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/is-it-time-for-a-c-level-social-media-executive/2055</feedburner:origLink></item>
		<item>
			<title><![CDATA[CRM investments ramp due to social media and smart mobility]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/zIYv_fKD8S8/2036</link>
			<description><![CDATA[ New forms of customer relationship management are moving to the forefront of enterprise capabilities as companies begin a new era of investment in the function, says new data. But are companies really ready to get more social and mobile, or they just reacting to seemingly irresistible customer demand? The companies that understand how to employ new CRM trends strategically seem most likely to benefit.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=53857f71688897d2c0efec41a3ded068&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=53857f71688897d2c0efec41a3ded068&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>New forms of customer relationship management are moving to the forefront of enterprise capabilities as companies begin a new era of investment in the function, says new data. But are companies really ready to get more social and mobile, or they just reacting to seemingly irresistible customer demand? The companies that understand how to employ new CRM trends strategically seem most likely to benefit.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=53857f71688897d2c0efec41a3ded068&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=53857f71688897d2c0efec41a3ded068&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/zIYv_fKD8S8" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/crm-investments-ramp-due-to-social-media-and-smart-mobility/2036]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Sun, 06 May 2012 19:23:05 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/crm-investments-ramp-due-to-social-media-and-smart-mobility/2036</feedburner:origLink></item>
		<item>
			<title><![CDATA[A Special Offer From Our Sponsor]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/8rmx7ZTlTBc/click.phdo</link>
			<guid isPermaLink="false">53857f71688897d2c0efec41a3ded068</guid>
			<description>&lt;a href="http://ads.pheedo.com/click.phdo?s=53857f71688897d2c0efec41a3ded068&amp;amp;p=4"&gt;&lt;img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=53857f71688897d2c0efec41a3ded068&amp;amp;p=4"/&gt;&lt;/a&gt;&lt;img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/8rmx7ZTlTBc" height="1" width="1"/&gt;</description>
			<pubDate><![CDATA[ Sun, 06 May 2012 19:23:05 -0700]]></pubDate>
		<feedburner:origLink>http://ads.pheedo.com/click.phdo?s=53857f71688897d2c0efec41a3ded068&amp;p=4</feedburner:origLink></item>
		<item>
			<title><![CDATA[Enterprise 2.0 success: News Corp]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/E0YFr0dk9zE/2028</link>
			<description><![CDATA[ Even though the media industry is being profoundly impacted by the rise of new forms of digital and social media, that doesn&#8217;t mean they can&#8217;t use these technologies effectively. As we continue our series on large-scale social business success stories, we examine what News Corp. has accomplished with its internal social network, OurNews.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=70537db1daa7aee11ba8404671fc8abe&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=70537db1daa7aee11ba8404671fc8abe&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>Even though the media industry is being profoundly impacted by the rise of new forms of digital and social media, that doesn&#8217;t mean they can&#8217;t use these technologies effectively. As we continue our series on large-scale social business success stories, we examine what News Corp. has accomplished with its internal social network, OurNews.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=70537db1daa7aee11ba8404671fc8abe&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=70537db1daa7aee11ba8404671fc8abe&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/E0YFr0dk9zE" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/enterprise-20-success-news-corp/2028]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Sat, 05 May 2012 16:25:30 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/enterprise-20-success-news-corp/2028</feedburner:origLink></item>
		<item>
			<title><![CDATA[Enterprise gamification: Will it drive better business performance?]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/2wLspBaytYA/1998</link>
			<description><![CDATA[ Concepts from the gaming industry have become increasingly useful as a way of improving and optimizing how we get work accomplished for our businesses. While many in the enterprise world may not be ready to adopt these ideas yet, gamification increasingly looks to be an effective set of techniques that now has an entire cottage industry forming to make it easier to achieve results.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=9ed25955dbdb2cd5cabab018d6772646&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=9ed25955dbdb2cd5cabab018d6772646&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>Concepts from the gaming industry have become increasingly useful as a way of improving and optimizing how we get work accomplished for our businesses. While many in the enterprise world may not be ready to adopt these ideas yet, gamification increasingly looks to be an effective set of techniques that now has an entire cottage industry forming to make it easier to achieve results.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=9ed25955dbdb2cd5cabab018d6772646&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=9ed25955dbdb2cd5cabab018d6772646&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/2wLspBaytYA" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/enterprise-gamification-will-it-drive-better-business-performance/1998]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Sun, 29 Apr 2012 15:43:52 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/enterprise-gamification-will-it-drive-better-business-performance/1998</feedburner:origLink></item>
		<item>
			<title><![CDATA[Social business around the world]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/Jiw9q_Vzk4M/1990</link>
			<description><![CDATA[ We often think of social business as primarily a Western phenemenon, my trip last week across Asia and Eastern Europe shows that it&#8217;s truly global, and sometimes quite different when it comes to platforms, business models, and expectations.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=49c68b8d6c93286fb94173e7b22bc1f6&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=49c68b8d6c93286fb94173e7b22bc1f6&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>We often think of social business as primarily a Western phenemenon, my trip last week across Asia and Eastern Europe shows that it&#8217;s truly global, and sometimes quite different when it comes to platforms, business models, and expectations.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=49c68b8d6c93286fb94173e7b22bc1f6&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=49c68b8d6c93286fb94173e7b22bc1f6&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/Jiw9q_Vzk4M" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/social-business-around-the-world/1990]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Tue, 24 Apr 2012 11:32:53 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/social-business-around-the-world/1990</feedburner:origLink></item>
		<item>
			<title><![CDATA[Consumerization of tech: The new enterprise disruptor]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/zfD4Qp6Ervw/1978</link>
			<description><![CDATA[ We hear it all the time now, the drumbeat of consumerization. But what makes it different than tech revolutions of the past? It turns out, it&#8217;s those very differences that make it more liable to forever change how we acquire and use information technology in the enterprise.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=65c804f7c80100ab84a1fbdc41885033&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=65c804f7c80100ab84a1fbdc41885033&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>We hear it all the time now, the drumbeat of consumerization. But what makes it different than tech revolutions of the past? It turns out, it&#8217;s those very differences that make it more liable to forever change how we acquire and use information technology in the enterprise.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=65c804f7c80100ab84a1fbdc41885033&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=65c804f7c80100ab84a1fbdc41885033&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/zfD4Qp6Ervw" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/consumerization-of-tech-the-new-enterprise-disruptor/1978]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Mon, 12 Mar 2012 15:14:22 -0700]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/consumerization-of-tech-the-new-enterprise-disruptor/1978</feedburner:origLink></item>
		<item>
			<title><![CDATA[Enterprise 2.0 success: Yum! Brands]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/ruDGXe6XcVg/1964</link>
			<description><![CDATA[ Overcoming the organizational challenges to geographic distribution of employees is one of the primary use cases for enterprise social software. Part 5 in our ten part series on Enterprise 2.0 success stories explores how global fast food leader Yum! brands rolled out social networking to virtually all of their corporate back office workers.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=9f196f8fd28df03b40c6cafff5a01446&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=9f196f8fd28df03b40c6cafff5a01446&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>Overcoming the organizational challenges to geographic distribution of employees is one of the primary use cases for enterprise social software. Part 5 in our ten part series on Enterprise 2.0 success stories explores how global fast food leader Yum! brands rolled out social networking to virtually all of their corporate back office workers.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=9f196f8fd28df03b40c6cafff5a01446&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=9f196f8fd28df03b40c6cafff5a01446&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/ruDGXe6XcVg" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/enterprise-20-success-yum-brands/1964]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Sun, 26 Feb 2012 15:55:35 -0800]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/enterprise-20-success-yum-brands/1964</feedburner:origLink></item>
		<item>
			<title><![CDATA[Great Debate: Social enterprise - Fact or fiction? Live next Tuesday, Feb. 28th at 2pm ET]]></title>
			<link>http://feedproxy.google.com/~r/zdnet/Hinchcliffe/~3/C8WvbwjsAgU/1955</link>
			<description><![CDATA[ Dennis Howlett and I finally get our &#8216;cage match&#8217; on social business. We will debate whether or not the social enterprise is fact or fiction next Tuesday at 2pm ET. We&#8217;ll both bring our best arguments and when the dust settles, we&#8217;ll all collectively be smarter on this topic du jour.<br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=30896633de9d1c9900fdf39b9812faa7&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=30896633de9d1c9900fdf39b9812faa7&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/>]]></description>
			<content:encoded><![CDATA[ <p>Dennis Howlett and I finally get our &#8216;cage match&#8217; on social business. We will debate whether or not the social enterprise is fact or fiction next Tuesday at 2pm ET. We&#8217;ll both bring our best arguments and when the dust settles, we&#8217;ll all collectively be smarter on this topic du jour.</p><br clear="both" style="clear: both;"/>
<br clear="both" style="clear: both;"/>
<a href="http://ads.pheedo.com/click.phdo?s=30896633de9d1c9900fdf39b9812faa7&p=1"><img alt="" style="border: 0;" border="0" src="http://ads.pheedo.com/img.phdo?s=30896633de9d1c9900fdf39b9812faa7&p=1"/></a>
<img alt="" height="0" width="0" border="0" style="display:none" src="http://tags.bluekai.com/site/5148"/><img alt="" height="0" width="0" border="0" style="display:none" src="http://insight.adsrvr.org/track/evnt/?ct=0:8pyu3gz&adv=wouzn4v&fmt=3"/><img src="http://feeds.feedburner.com/~r/zdnet/Hinchcliffe/~4/C8WvbwjsAgU" height="1" width="1"/>]]></content:encoded>
			<guid isPermaLink="false"><![CDATA[ http://www.zdnet.com/blog/hinchcliffe/great-debate-social-enterprise-fact-or-fiction-live-next-tuesday-feb-28th-at-2pm-et/1955]]></guid>
			<dc:creator><![CDATA[ Dion Hinchcliffe]]></dc:creator>
			<pubDate><![CDATA[ Thu, 23 Feb 2012 11:06:40 -0800]]></pubDate>
		<feedburner:origLink>http://www.zdnet.com/blog/hinchcliffe/great-debate-social-enterprise-fact-or-fiction-live-next-tuesday-feb-28th-at-2pm-et/1955</feedburner:origLink></item>
	</channel>
</rss>

