Visible Banking

LV='s Group eCommerce Director on Social Media and Digital |INTERVIEW]

2012-02-27T14:30:31+00:00

On 21st March 2012, I will be contributing to my fourth marketforce event in the UK, this time the whole event is dedicated to social media in financial services.

I am aiming to record a series of video interviews with all my fellow speakers from the financial services industry.

I invite you to watch my interview with the Group eCommerce Director at LV=.

Last Thursday, I met Paul Wishman at the Hilton Park Lane just a few hours before the eConsultancy awards ceremony where he and his team were nominated.

I very much enjoyed my chat with Paul, a veteran of the online brokerage world who gave digital entrepreneurship a go at arguably the most exciting times of all, the late 90s / early 2000s.

Since Paul started at LV, about five years ago (pretty much at the same time I launched the Visible Banking blog), him and his team accomplished a lot. They helped Liverpool Victoria to finally enter the online age and experience 'digital engagement without borders'.

LV= is active on the usual social media trio: facebook, twitter (including two accounts on careers and customer support, both launched two years ago) and youtube. And in the last couple of years they've also cut their teeth on the most challening side of social media; building your own online community. LV's Grapevine now counts over 8,500 members who regurarly contribute and happy share their ideas...

I invite you to watch my video with Paul.

REGISTER TODAY
Come and join us on 21 March, you will have a unique opportunity to connect with Paul, myself and the other speakers and ask us all your questions on social media strategy and digital engagement.

I would like to remind you that the readers of Visible Banking can enjoy a 10% discount on their tickets. And I still have a couple of 15% discount vouchers to share with you... You will find more info HERE.

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Atelier sur les Médias Sociaux, la GRC 2.0, les APIs Bancaires [Paris, 4 Avril]

2012-02-24T10:23:10+00:00

J'ai le plaisir de vous annoncer officiellement notre prochain évènement parisien, le 4 avril 2012, sur le thème des médias sociaux dans les services financiers. Nous aborderons notamment les applications suivantes: la gestion de la relation client (GRC) 2.0 et les APIs bancaires ('PFM' et 'app stores').

Comme d'habitude, le format et le contenu seront uniques, et la journee sera placée sous le signe du dialogue et de la participation. Parmis les intervenants, nous aurons: BNP Paribas, Société Générale, Crédit Agricole, la Fédération du Crédit Agricole...

Les places sont limitées, dépechez-vous de reserver la vôtre. Pour finir de vous convaincre, je vous invite à visionner ma video.

J'ai lancé le blog Visible Banking le 4 février 2007 (juste trois ans jour pour jour apres facebook), et nous avons récemment célébre nos 5 ans. Cela fait déja 5 ans que nous aidons les insitutions financiere à travers le monde à mieux comprendre et utliser sur les médias sociaux.

Depuis octobre 2009, nous avons organisé de nombreux évènements dans le monde entier.

Je vous invite à lire mes comptes-rendus sur nos ateliers en Malaisie et à Singapore.

Un Évènement Innovant

Au cours des dernières années, le nombre d’évènement sur le thème des medias sociaux et de l’innovation n’a cessé d’augmenter, et vous pouvez désormais participer chaque semaine à une conférence sans rien apprendre de nouveau.

Depuis notre 1er événement en novembre 2009 à Londres, nous n’avons cessé d’améliorer le format et le contenu de nos ateliers reposant sur l’interactivité entre participants, la qualité des intervenants et la pertinence des informations.

Je vous invite à telecharger la brochure.

Teaser
Vous trouverez plus d'information sur l'évènement dans cet article, mais tout d'abord je vous invite à visionner ma video.

Réservez votre place des aujourd'hui: Enquiries@Visible-Banking.com.

Un Format Interactif

* Audience: groupe limité de participants français du monde de la banque et de l’assurance exclusivement.

* Intervenants: des institutions financières les plus actives sur les médias sociaux parleront de leurs actions et partageront leurs experiences sans langue de bois.

* Participation: focus sur les discussions, donc ne vous attendez pas à de longues présentations et des dizaines de slides.

Un Contenu Unique

* Sujets d'actualité: les applications les plus importantes, telles le support client, l’ouverture bancaire (APIs et ‘app store’) et le crowdsourcing.

* Best practices du monde entier: depuis février 2007, nous identifions les initiatives digitales

innovantes dans l’industrie des services financiers au sens large, à travers le monde.

* Statistiques uniques: au 1er février 2012, l'équipe Visible Banking suit plus de 3,000 initiatives et présences digitales dans 77 pays (Visible Banking Facebook Watch, Visible Banking Twitter Watch).

INSCRIPTIONS - Un Nombre Limité de Places
Nous vous invitons à vous inscrire des que possible: les places sont limitées, et vous avez jusqu'au 16 mars pour bénéficier du 'early bird discount'.

Réservez votre place des aujourd'hui: Enquiries@Visible-Banking.com.

L'Atelier, Présent sur les Médias Sociaux
Retrouvez également l'évènement sur LINKEDIN, sur FACEBOOK et sur TWITTER (#VBbanque20).

Surtout, n'hesitez pas à nous contacter et à partager vos commentaires et vos suggestions sur le programme!

Plus d'Information sur les Intervenants
Lors de l'atelier vous aurez l'opportunité d'écouter et surtout de dialoguer avec des intervenants qui ont tous une experience concrète et innovante à partager.

Veuillez trouver ci-dessous mes articles couvrant les initiatives des banques representées:
* Le Credit Agricole Championne l'Ouverture Bancaire avec son SDK [INTERVIEW]
* Société Générale et l'Ecoute Client sur Twitter en 2012 [INTERVIEW]
* BNP Paribas Becomes the First Major French Bank to Launch a Twitter Account Dedicated to Customer Support
* TooKam.com: a Social Media rEvolution in (Engagement) Banking
* Etes-Vous Pret a 'Lever le Secret Bancaire au Profit de Fortuneo'? [BUDGET]
* BNP Paribas Invites You to Open a Bank Account in just One Tweet

Serverside Group: Customize your Card Design on Facebook [INTERVIEW]

2012-02-23T18:51:50+00:00

A couple of weeks ago, I covered Finovate Europe 2012 live on the Visible Banking blog. At the end of another long day packed with innovative digital services and platforms, I managed to record a short interview with another one of the demoing companies, the serverside group.

They demoed the facebook edition of their 'AllAboutMe' application.

I invite you to watch my video with their Head of Marketing.

Serverside group's 'AllAboutMe' is an application which enables banking customers to customize their card design directly into facebook. So wondering how big the opportunity is for banks in a world about to be conquered by the diigtal wallet?

I invite you to watch my short video with Connor Kinnear - Head of Marketing.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Meniga's CEO: PFM Fully Integrated to Online Banking [INTERVIEW]

2012-02-23T11:51:08+00:00

A couple of weeks ago, I covered Finovate Europe 2012 live on the Visible Banking blog. During one of the short breaks, I managed to record a short interview with Meniga, one of the few Personal Finance Management (PFM) solution providers to demo at this year event.

The company demoed its latest features focused on gamification and a deeper online banking integration.

I invite you to watch my video with Meniga's CEO.

This year we can't say that one specifc trend stood out at the finovate Europe show. Nevertheless, we noticed that two of the usually over-crowded areas of digital finance innovation were not the focus of the show: mobile and PFM.

Meniga was the only PFM white-label solution provider demoing on the day. They talked us through their new concept of “peace of mind banking” based on leveraging gamification and driving social curiosity.

They are also advocating the use of PFM more deeply integrated within online banking over and beyond the simple 'tab' feature.

I invite you to watch my short video with Georg Ludviksson - Co-Founder & CEO.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Holvi: One Stop Shop for Groups - Crowdfunding, Budgeting, Expensing

2012-02-21T11:27:38+00:00

A couple of weeks ago, I covered Finovate Europe 2012 live on the Visible Banking blog. At the end of another long day packed with innovative digital services and platforms, I managed to record a short interview with one of the demoing companies, Finland's Holvi.

The company demoed its online platform designed to care for most of the financial needs of groups, charities and other associations.

I invite you to watch my video with Holvi's CEO.

The Holvi team 'built a bank' in 10 months. At Finovate, they demoed the Holvi 'cheking account for group activites' assists groups with raising money, distributing cash, processing expense reports & tracking/categorizing/sharing it.

I invite you to watch my short video with Tuomas Toivonen - Co-Founder & CEO.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Learn About Social Media from Santander, Barclays, Visible Banking...

2012-02-21T10:50:09+00:00

I have been invited to contribute to my fourth marketforce event in London, their first event totally dedicated to the hot topic of social media in financial services.

Until now, the marketforce team asked me to share some of our unique insights at their events focused on digital banking and customer experience. This event is another validation of the growing importance of social media and digital engagement in banking, insurance and the investment world.

Let's have a closer look at this one-day event, the speakers and the topics covered on the day.

In the last 18 months, the number of events focused on social media and digital engagement in financial services has grown exponentially all over the world. It didn't surprise me. A couple of weeks ago, me and my team celebrated the 5th anniversary of Visible Banking. I launched what was then just a blog back on 4th February 2007 (3 years to the day after Zuckerberg launched facebook) to share my passion for social media and business networking.

Social Media = New Ways to ENGAGE Online and on Mobile
Let's clarify something straight away: social media is not solely about social marketing and activity (or worst, short term 'campaigns') on services like facebook or twitter. They are very important communication and engagement channels, but I personally include in the term social media everything which enables a brand to better engage with its markets, its clients and its employees, online and on mobile: user-generated-content, voice of the customer (VOC), crowdsourcing, social business, social customer care...

Over the years, we've delivered many unique events (public workshops and internal seminars) on those topics in 10+ countries. We are always looking for unique format and content, and the best contributors.

Marketforce's 'Social Media in Financial Services' (London, 21st March)
The UK financial services industry is not necessarily the most advanced in the social media space, but I noticed a shift in the last 12 months and I welcomed more engaging efforts from the likes of first direct in crowdsourcing or the Lloyds Banking Group in social customer care.

The Marketforce team put together a solid one-day event with an excellent range of speakers and stories. My friend Thomas and myself will bring international case studies to the mix.

SPEAKERS

Please find below the speakers from the industry:

* Keith Moor - Brand & Communications Director, Santander
* Paul Wishman - Group E-commerce Director, LV=
* Kevin Traynor - Vice President, Digital Marketing EMEA, Black Rock/ iShares
* Robert Wint - Head of Digital, Barclays Bank
* Paul Hemingway - Head of Campaign Marketing, Smile
* Tim Jackson - Head of Marketing Strategy, Unum

And last but not least, one international speaker from Denmark:
* Thomas Heilskov - Manager Group Online Communications, Danske Bank

You will find the full list of speakers directly on the event site.

I invite you to check the following articles and videos on Visible Banking:
* UK Banks Leverage Social Media to Target Students: Santander's I Love £50 Facebook Contest & Barclays' 100 Voices
* At Last, Barclays Bank Starts Supporting its Customers on Twitter
* Danske Bank Launches Idebank 2.0 and Invites their Facebook Fans to Help Them Improve Mortgages & Housing

PROGRAMME
Participating to so many events all over the world, I see less and less value for traditional conferences made of a succession of long presentations with limited time for questions and conversations.

At the end of another busy day sitting in a warmish room, you end up seeing hundreds of slides but without the chance to cover the topics you really care for. And if only the organizers didn't have to cut short the Q&A sessions in order to make up for lengthy presentations and chatty speakers...

I like that this event will kick off with a couple of panel discussions and several short presentations.

The following topics will be covered on the day:
* Internal challenges to overcome + social media strategy
* The misconceptions of a 'boring industry' providing products nobody really wants
* Gamification, tone of voice, mobile applications
* Social customer care, crowdsourcing and co-creation
* Voice of the customer, customer reviews

I invite you to check the full programme.

My Take
This is going to be a good day and I expect many insightful conversations on stage and in the audience.

The speaker line-up -the type and size of the financial institutions and the areas of financial services- will proved to be a good all-rounder.
Indeed, the opportunity in social media is not just in retail banking, it is potentially even bigger in other areas such as wealth, investment, insurance and B2B.

DISCOUNTS
I am delighted to announce that the Visible Banking community will get a 10% discount on tickets. Please email me to express your interest.

The first four people to like the Visible Banking page and reach out will get a 15% discount.

5 COPIES OF THE VB BOOK TO WIN
Even better news, marketforce will organize a prize draw and give away 5 copies of my book 'customer experience without borders: a practical guide to social media in financial services'.

I plan to record a few video interviews with the speakers, so stay tuned on Visible Banking!

Call to Action
If you are thinking of attending, send me an email before registering in order to get your discount.

In the meantime, follow / join the conversation on facebook (event page) and twitter (@MarketforceRB and the hashtag #smifs).

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Currency Fair: the P2P Marketplace to Exchange Currency on your Terms [INTERVIEW]

2012-02-17T14:40:26+00:00

Last week, I covered Finovate Europe 2012 live on the Visible Banking blog. At the end of another long day packed with innovative digital services and platforms, I managed to record a short interview with one of the demoing companies, Currency Fair.

The company demoed its P2P marketplace where members can 'trade' currencies on their own terms.

I invite you to watch my video with Currency Fair's CEO.

During my recent tour in Asia Pacific, I ended up spending a lot of time and energy finding a 'reasonable' outlet in Sydney and Singapore, and still paying a large sum of money to exchange currencies from GBP to SGD, then SGD to AUD. I could have been a bit more prepared, I will give you that, but In my opinion paying so much money is unacceptable.

If you are travelling extensively like me, or living as an expat in distant country, Currency Fair might just well be a good answer to your trouble.

I invite you to watch my short video with Brett Meyers - Co-Founder & CEO.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

iBrokr's StockBattle: the World's First P2P Option Game [INTERVIEW]

2012-02-16T14:04:25+00:00

Last week, I covered Finovate Europe 2012 live on the Visible Banking blog. At the end of another long day packed with innovative digital services and platforms, I managed to record a short interview with the champion for making investing more fun via gamification, iBrokr.

The company demoed its 'StockBattle' which makes investing a game using options, inviting the player to share their bet on social networks like Facebook, and compete against another player.

I covered the launch of iBrokr back in October 2009 during my interview with my good friend, the brilliant Matthias Kroener - CEO at Fidor AG. On 19th May 2011, Matthias emailed me to announce that they'd just had a meeting with the German banking authorities and regulators to present their -then new- product, 'StockBattle', the world’s first “peer to peer option” game.

I invite you to watch my short interview with Michael Rolph - Director at Anthemis | Edge.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

etoro: Copy Trading, Gamification and Personal Branding [INTERVIEW]

2012-02-16T13:40:01+00:00

Last week, I covered Finovate Europe 2012 live on the Visible Banking blog. At the end of another long day packed with innovative digital services and platforms, I managed to record a short interview with one of my favourite demoing companies, a regular 'best of show' at the event, etoro.

Once again, etoro's CEO delivered a superb, fast paced, on the verge of motivational, demo and earned the biggest cheer from the audience.

etoro is the leading forex online community with 2 million users worldwide. At finovate, the etoro team demoed their “Guru Finder” service which enables users to identify the best users among them, then follow and copy them. etore enables copy-trading and helps amateur traders create a personal brand and be followed by thousands of people from across the world. During the event, they also introduced their new ipad app.

I invite you to watch my short interview with Yoni Assia, Founder & CEO.

- Please note there is a bug with youtube which is duplicating some of my videos, and therefore this video is only half as long as the time indicated -

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)

Just Ask: Lloyds Bank Renames Three Twitter Accounts for Customer Care

2012-02-15T18:23:06+00:00

As part of our unique Visible Banking Twitter Watch series (1,680+ accounts tracked in over 75 countries), my team track about 60 accounts -from financial institutions exclusively- dedicated to customer care.

Last month, the UK-based Lloyds Banking Group renamed all its twitter accounts dedicated to customer support.

This moves demonstrates the importance of designing and planning your twitter strategy carefully, starting with your account name which is just one of the many elements to consider.

I invite you to watch my short video on this move from Lloyds and on social customer care.

Join the Conversation (Here or on Facebook)
I would love to hear your thoughts on the hot topic of social customer care and its potential in the financial services industry.

According to you, on this particular aspect, what is the best name for a twitter account dedicated to customer care? Ask? Help? Listens?

The top comments and their contributors will be highlighted on the Visible Banking platform (blog, facebook page, twitter account).

Working Together
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way. So please don't hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook,crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.

Related articles on Visible-Banking.com
* All my posts related to Twitter
* All my posts related to Facebook
* Visible Banking Directory: Social Media in Financial Services
* Visible Banking Social Media Watch Series (Twitter, Facebook, Blogs)