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Production, Concept, Design, Nostalgia and Perfection, Killers, Lady Gaga…pure entertainment.

By Christian Bayley

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So we here at Toast & Jam met with our friends this week over at Crispen Porter +Bogusky and along with reminiscing about good times we had the chance to reminisce about great campaigns. CP+B came up with one of the first and still today something we consider one of the greatest online experiences of all time. In fact recalling the first time we interacted with Subservient Chicken led us to create a new category here at Taste. . .the Hall of Fame. Enjoy the first entry. . .and here are a few of our favorite commands (but there are a lot more than this list for you to explore. . .in fact add more to the comments section if you can. . .) the sheer depth of these interactions DEFINE experience and BRAND ACTIVATION:

Click here to give the following commands…

>taco bell
>dance like an egyptian
>snap your garters
>do the robot
>You’re kinda creepy
>relax
>bang your head
>Are you lookin at me?
>Do you feel lucky, punk?
>Cry
>Show your chicken tenders
>smoke a cigarette
>throw a tantrum
>clean the room
>pillow fight
>kiss the pillow
>hit yourself with the pillow

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This is an incredible production. The display, video projection and music are absolutely seamless. Beautiful work EXYZT!

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Here is a flash mob put together by Bounce Streetdance Company out of Sweden. It was held at the amusement park Gröna Lund. Nice to see something different, produced by performers.

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OK so I was excited to see the previous post by Todd on the sport of Parkour sometimes called free running. This is a sport I have followed for a while and have tried to a small (very small) degree. It is very strenuous and takes the idea of running around like a kid again up about 100 levels. This is a video a friend of mine made near my house a few years back but it shows that when done properly it looks elegant and nearly effortless. On the promotional side of things this is popping up more and more in advertising and in event activations because of how visually stunning it is. . .

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“By three methods we may learn wisdom: First by reflection, which is noblest; Second, by imitation, which is easiest; and third by experience, which is the bitterest.”

-Confucius

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It started with an idea and transformed into this amazing instrument of technology. I love it.

Multiple simultaneous users share total control over the instrument by moving and rotating physical objects on the surface of a bright circular table. Manipulating these objects, representatives of the classical components of a modular synthesizer, users can create complex and dynamic sound typologies, generators, filters and modulators, in a kind of tangible modular synthesizer.

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Scott Wade has a unique art form all his own. Watch as he takes dirty cars and creates masterpieces in the filth.

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Graffiti Technica is dedicated to the progression of hardcore electronic art and 3d graffiti. This is amazing.

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Parkour has recently received a lot of attention. From the Ultimate Parkour Challenge on MTV to huge viral video sensations on YouTube. I believe we are witnessing the infancy of an amazing sport. This video (sorry so grainy) encapsulates the beauty and danger of Parkour.