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    <title>SPB Software News</title>
    <link>http://www.spb.com/</link>
    <description>SPB is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers.</description>
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    <language>en-us</language>
    <managingEditor>pr@spb.com (Jenny Pyatko)</managingEditor>
    
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      <title>SPB Shell 3D 1.5 for Android</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/X8Rc7HejYqE/shell</link>
      <guid isPermaLink="false">http://spb.com/android-software/shell</guid>
      <description>The world's best-in-class user interface app &amp;ndash; &lt;a href="http://spb.com/android-software/shell"&gt;SPB Shell 3D&lt;/a&gt; &amp;ndash; gets an important functional update.&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/X8Rc7HejYqE" height="1" width="1"/&gt;</description>
      <pubDate>Thu, 08 Dec 2011 16:32:11 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spb.com/android-software/shell</feedburner:origLink></item>
    <item>
      <title>SPB Software Is Acquired by Yandex</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/ao4irPY0glQ/spb-software-is-acquired-by-yandex.html</link>
      <guid isPermaLink="false">http://spbsoftwarehouse.com/press/pressreleases/2011/spb-software-is-acquired-by-yandex.html</guid>
      <description>&lt;p&gt;Moscow, November 28&lt;sup&gt;th&lt;/sup&gt;, 2011 &amp;ndash; SPB Software, a leading mobile software developer is acquired by Yandex (NASDAQ: YNDX), the leading internet company in Russia.&lt;/p&gt;
&lt;p&gt;With this acquisition Yandex starts offering a key component for various mobile platforms &amp;ndash; a user interface configured to integrate the company's key services based on SPB best known technology &amp;ndash; SPB Shell 3D. This move boosts Yandex's opportunities to partner with the players in the mobile ecosystem.&lt;/p&gt;
&lt;p&gt;SPB Shell 3D, developed by SPB Software, will be enhanced to integrate Yandex's cloud services and technologies. In addition, users will have easy access to the company's services including its search capabilities featured on a wide variety of mobile devices.&lt;/p&gt;
&lt;p&gt;"Mobile is a vital part of our growth strategy. The acquisition of SPB Software creates new market potential for us and a plethora of possibilities for innovative solutions for our partners", said Yandex's CEO Arkady Volozh. "SPB Shell 3D is an ideal foundation on which to build up our mobile opportunity."&lt;/p&gt;
&lt;p&gt;"SPB Software is excited to join Yandex", said Sebastian-Justus Schmidt, CEO of SPB Software. "This allows us to unite efforts in developing and marketing new cutting-edge mobile solutions. SPB Software will continue its mission to produce innovative mobile products of the highest quality."&lt;/p&gt;
&lt;h3&gt;About &lt;a href="http://www.spb.com"&gt;SPB Software&lt;/a&gt; (&lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;SPB is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers. For more information, please visit &lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;. SPB Software has 75 employees and offices in Russia, Taiwan and Thailand.&lt;/p&gt;
&lt;h3&gt;About &lt;a href="http://www.yandex.com"&gt;Yandex &lt;/a&gt; (&lt;a href="http://www.yandex.com"&gt;www.yandex.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;Yandex (NASDAQ: YNDX) is the leading internet company in Russia, operating the country's most popular search engine and the most visited website. Yandex also operates in Ukraine, Kazakhstan, Belarus and Turkey. Yandex's mission is to answer any question internet users may have.&lt;/p&gt;
&lt;h3&gt;Contacts:&lt;/h3&gt;
&lt;p&gt;&lt;b&gt;SPB Software:&lt;/b&gt;&lt;br /&gt; Olga Steidl&lt;br /&gt; Email: &lt;a href="mailto:pr@spb.com"&gt;pr@spb.com&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Yandex:&lt;/b&gt;&lt;br /&gt; Press Service&lt;br /&gt; Ochir Mandzhikov, Dina Litvinova&lt;br /&gt; Phone: +7 495 739-70-00&lt;br /&gt; Email: &lt;a href="mailto:pr@yandex-team.ru"&gt;pr@yandex-team.ru&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/ao4irPY0glQ" height="1" width="1"/&gt;</description>
      <pubDate>Mon, 28 Nov 2011 09:00:01 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spbsoftwarehouse.com/press/pressreleases/2011/spb-software-is-acquired-by-yandex.html</feedburner:origLink></item>
    <item>
      <title>SPB Flash Cards for iOS</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/aPOOTA4IpOM/</link>
      <guid isPermaLink="false">http://www.spb.com/iphone-software/flashcards/</guid>
      <description>SPB Software has released the iOS version of &lt;a href="http://spb.com/iphone-software/flashcards"&gt;SPB Flash Cards&lt;/a&gt; &amp;ndash; a famous learning tool that helps language students expand their vocabulary quickly and easily.&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/aPOOTA4IpOM" height="1" width="1"/&gt;</description>
      <pubDate>Fri, 18 Nov 2011 08:35:25 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://www.spb.com/iphone-software/flashcards/</feedburner:origLink></item>
    <item>
      <title>SPB Brain Evolution for webOS</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/M4TRXCQokp0/brainevolution</link>
      <guid isPermaLink="false">http://spb.com/webos-software/brainevolution</guid>
      <description>SPB Software announces the webOS release of its famous game, &lt;a href="http://spb.com/webos-software/brainevolution"&gt;SPB Brain Evolution&lt;/a&gt;.&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/M4TRXCQokp0" height="1" width="1"/&gt;</description>
      <pubDate>Thu, 20 Oct 2011 12:08:12 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spb.com/webos-software/brainevolution</feedburner:origLink></item>
    <item>
      <title>Shell 3D for Symbian</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/YJadxqz8hKg/spb-shell-3d-ui--outstanding-user-experience-for-symbian-users.html</link>
      <guid isPermaLink="false">http://spbsoftwarehouse.com/press/pressreleases/2011/spb-shell-3d-ui--outstanding-user-experience-for-symbian-users.html</guid>
      <description>&lt;p&gt;August 30&lt;sup&gt;th&lt;/sup&gt;, 2011 &amp;ndash; SPB Software, a leading mobile software developer, announces the release of SPB Shell 3D for Symbian^3 &amp;ndash; a 3D user interface for end users with the best-in-class user experience and great visually appealing design.&lt;/p&gt;
&lt;p&gt;SPB Shell 3D is a product built on SPB UI Engine &amp;ndash; a 3D technology platform optimized for building next generation, high-performance mobile user interfaces. "Having our solution on Symbian proves clearly our multiplatform approach to our toolsets. With this rollout we meet the demand of ODM, OEM and Mobile Operators as they are all looking for the ways to reduce individual development costs and shorten time to market", said Sebastian-Justus Schmidt, CEO of SPB Software. Globally, more than 15 leading device manufactures and mobile operators have already shipped UI solutions from SPB Software.&lt;/p&gt;
&lt;p&gt;&lt;img src="http://www.spb.com/about/pressreleases/images/Shell_3D_Symbian.jpg" height="320" width="240" /&gt;&lt;/p&gt;
&lt;p&gt;The SPB Mobile Shell for Symbian &amp;ndash; predecessor of the newly released SPB Shell 3D &amp;ndash; achieved the number one best selling position world-wide and has been recognized by the number of prestigious awards such as Nokia Calling All innovators.&lt;/p&gt;
&lt;p&gt;SPB Shell 3D for Symbian is an innovative solution that brings user interface to a new level and transforms the whole Home Screen into a 3D space. Initially released for Android it became the revenue-generating hit on the Android Market with 750 000 USD earned within 3 weeks. Now it is Symbian users' turn to experience how SPB Shell 3D can improve the look and feel of their smartphones with astonishing 3D visual effects and highly responsive and natural UI.&lt;/p&gt;
&lt;p&gt;With the new SPB Shell 3D Symbian users will get into the rich and engaging 3D environment with impressive 3D animation. Slick, intuitive and fast UI will make the navigation simple to allow Symbian users fully enjoy their familiar devices with the brand new features. Smart folders will help to organize the Home Screen in the most convenient way and get access to the most important apps in one click. Fast switching between screens will make the device manipulation much more effective.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;Pricing and Availability&lt;/h3&gt;
&lt;p&gt;SPB Shell 3D currently supports Symbian^3 devices. It can be purchased for 14.99 USD. With the release of the new SPB Shell 3D available only for Symbian^3 smartphones the SPB Mobile Shell 3.7 price is reduced to 14.99 USD.&lt;/p&gt;
&lt;h3&gt;Further Information&lt;/h3&gt;
&lt;p&gt;&lt;a href="http://spb.com/symbian-software/shell/purchase.html"&gt;Purchase SPB Shell 3D for Symbian&lt;/a&gt;&lt;br /&gt; &lt;a href="http://spb.com/symbian-software/shell/"&gt;SPB Shell 3D product page&lt;/a&gt;&lt;br /&gt; &lt;a href="http://spb.com/symbian-software/shell/screenshots.html"&gt;SPB Shell 3D screenshots page&lt;/a&gt;&lt;br /&gt; &lt;a href="http://spb.com/oems/ui-solutions.html"&gt;UI solutions for OEMs and carriers&lt;/a&gt;&lt;/p&gt;
&lt;h3&gt;&lt;br /&gt;&lt;/h3&gt;
&lt;h3&gt;About &lt;a href="http://www.spb.com"&gt;SPB Software&lt;/a&gt; (&lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;SPB is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers. SPB's software solutions deliver richer smartphone experiences and enable subscribers to do more with their mobile data connections. SPB Software is the maker of the world's single number one best-selling mobile application &amp;ndash; SPB Mobile Shell. For more information, please visit &lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;Follow SPB Software on Twitter:&lt;br /&gt; &lt;a href="http://twitter.com/spb_software"&gt;http://twitter.com/spb_software&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Connect with SPB Software on Facebook:&lt;br /&gt; &lt;a href="http://www.facebook.com/spbsoftware"&gt;http://www.facebook.com/spbsoftware&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Subscribe to SPB news via RSS:&lt;br /&gt; &lt;a href="http://feeds2.feedburner.com/spbnews"&gt;http://feeds2.feedburner.com/spbnews&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Media contact:&lt;/b&gt;&lt;br /&gt; Jenny Pyatko&lt;br /&gt; &lt;a href="mailto:pr@spb.com"&gt;pr@spb.com&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/YJadxqz8hKg" height="1" width="1"/&gt;</description>
      <pubDate>Tue, 30 Aug 2011 13:49:18 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spbsoftwarehouse.com/press/pressreleases/2011/spb-shell-3d-ui--outstanding-user-experience-for-symbian-users.html</feedburner:origLink></item>
    <item>
      <title>SPB Quads for bada</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/GCkRlXtDiiI/</link>
      <guid isPermaLink="false">http://spb.com/bada-software/quads/</guid>
      <description>Most addictive game from SPB Software &lt;a href="http://spb.com/bada-software/quads/"&gt;SPB Quads&lt;/a&gt; comes to bada.&lt;a href="http://twitter.com/#%21/search?q=%23bada" title="#bada" class="  twitter-hashtag" rel="nofollow"&gt;&lt;span class="hash-text"&gt;&lt;/span&gt;&lt;/a&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/GCkRlXtDiiI" height="1" width="1"/&gt;</description>
      <pubDate>Fri, 26 Aug 2011 14:17:45 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spb.com/bada-software/quads/</feedburner:origLink></item>
    <item>
      <title>MTS TV</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/tlCDh0269b8/the-leading-russian-telecommunications-provider-mts-chooses-mobile-tv-solution-from-spb-software.html</link>
      <guid isPermaLink="false">http://spbsoftwarehouse.com/press/pressreleases/2011/the-leading-russian-telecommunications-provider-mts-chooses-mobile-tv-solution-from-spb-software.html</guid>
      <description>&lt;p&gt;August 25&lt;sup&gt;th&lt;/sup&gt;, 2011 &amp;ndash; SPB Software, a leading software developer &amp;ndash; is proud to announce that MTS, the leading telecommunications provider in Russia and the CIS with over 103 million mobile subscribers, has chosen SPB to provide mobile TV solution for its new service MTS TV. After successful trial launch, that has shown very positive feedback from users and marked SPB TV out of competing solutions, SPB has been called on to provide both feature-rich multiplatform mobile client and scalable server platform for MTS TV.&lt;/p&gt;
&lt;p&gt;To ensure easy and cost effective implementation of a new service, SPB has offered a complete solution that included sophisticated SPB TV client customized for MTS brand, powerful server system to deliver high quality video stream from content owners, and full integration with operator's infrastructure and billing platform.&lt;/p&gt;
&lt;p&gt;SPB mobile client is the most innovative mobile TV user interface solution that provides the same rich watching experience on all mobile devices. MTS TV branded solution features picture-in-picture mode that makes scanning through different television channels natural and intuitive, full hardware support, integrated TV guide, and "transparent" on-screen controls that allow subscribers easily adjust settings while watching current channel/program.  MTS TV is available today for all major mobile platforms on the market: Android, iPhone/iPad, Symbian, Windows Mobile, bada and BlackBerry.&lt;/p&gt;
&lt;p&gt;&lt;img src="http://www.spb.com/about/pressreleases/images/mts_tv.png " height="320" width="240" /&gt;&lt;/p&gt;
&lt;p&gt;SPB TV platform components integrated with MTS network infrastructure enabled high quality live TV feed transcoding and restreaming to mobile devices of millions MTS subscribers. Integration with MTS billing systems empowered in-app subscription, enabling MTS TV viewers to access a list of channels with preview pictures and subscribe to chosen content in one click, while they don't have to pay extra fees for the Internet traffic during the service&lt;sup&gt;*&lt;/sup&gt;.&lt;/p&gt;
&lt;p&gt;"We have done an extensive research into the market before launching MTS TV and evaluated many  mobile TV solutions to power our new service. What differentiates SPB solution from other offerings is a quality of mobile TV watching experience it provides across all mobile devices. SPB solution includes features that make mobile TV watching very natural. The collaboration with SPB will allow us to fulfill the expectations of MTS subscribers on the highest level," &amp;ndash;  noted Pavel Roytberg, Internet Projects Director, MTS Group.&lt;/p&gt;
&lt;p&gt;"Working on MTS TV project we delivered solution that can fully meet the needs of the largest telecommunications provider in Russia with its 100+ million audience. &amp;ndash; says Vassili Philippov, Chief Operations Officer, SPB Software &amp;ndash; We are happy to offer MTS subscribers the highest quality mobile TV solution that has already gained the reputation of the best-in-class mobile TV worldwide".&lt;/p&gt;
&lt;p&gt;* The Internet traffic is free only for MTS subscribers. Billing of roaming (on-network, national, international) is in according with the subscriber's tariff plan.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;Further Information&lt;/h3&gt;
&lt;p&gt;&lt;a href="http://www.spb.com/products/tv"&gt;SPB TV product page&lt;/a&gt; &lt;br /&gt;&lt;a href="http://spb.com/oems/mobile-tv.html"&gt;SPB TV for Phone Makers, Wireless Carriers and Content Owners&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;About &lt;a href="http://www.mtsgsm.com"&gt;Mobile TeleSystems&lt;/a&gt; (&lt;a href="http://www.mtsgsm.com"&gt;www.mtsgsm.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;Mobile TeleSystems OJSC ("MTS") is the leading telecommunications group in Russia, Eastern Europe and Central Asia, offering mobile and fixed voice, broadband, pay TV as well as content and entertainment services in one of the world's fastest growing regions. Including its subsidiaries, the Group services over 103 million mobile subscribers in Russia, Ukraine, Uzbekistan, Turkmenistan, Armenia and Belarus, a region that boasts a total population of more than 230 million. Since June 2000, MTS' Level 3 ADRs have been listed on the New York Stock Exchange (ticker symbol MBT). Additional information about the MTS Group can be found at &lt;a href="/www.mtsgsm.com"&gt;www.mtsgsm.com&lt;/a&gt;.&lt;/p&gt;
&lt;h3&gt;About &lt;a href="http://www.spb.com"&gt;SPB Software&lt;/a&gt; (&lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;SPB is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers. SPB's software solutions deliver richer smartphone experiences and enable subscribers to do more with their mobile data connections. SPB Software is the maker of the world's number one best-selling mobile application &amp;ndash; SPB Mobile Shell. For more information, please visit &lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;Follow SPB Software on Twitter:&lt;br /&gt; &lt;a href="http://twitter.com/spb_software"&gt;http://twitter.com/spb_software&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Connect with SPB Software on Facebook:&lt;br /&gt; &lt;a href="http://www.facebook.com/spbsoftware"&gt;http://www.facebook.com/spbsoftware&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Subscribe to SPB news via RSS:&lt;br /&gt; &lt;a href="http://feeds2.feedburner.com/spbnews"&gt;http://feeds2.feedburner.com/spbnews&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Media contact:&lt;/b&gt;&lt;br /&gt; Jenny Pyatko&lt;br /&gt; &lt;a href="mailto:pr@spb.com"&gt;pr@spb.com&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/tlCDh0269b8" height="1" width="1"/&gt;</description>
      <pubDate>Thu, 25 Aug 2011 15:03:41 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spbsoftwarehouse.com/press/pressreleases/2011/the-leading-russian-telecommunications-provider-mts-chooses-mobile-tv-solution-from-spb-software.html</feedburner:origLink></item>
    <item>
      <title>SPB Quads for Android</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/4hG8jwHGhVM/</link>
      <guid isPermaLink="false">http://spb.com/android-software/quads/</guid>
      <description>SPB Software announces the Android release of the famous casual game, &lt;a href="http://spb.com/android-software/quads/"&gt;SPB Quads.&lt;/a&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/4hG8jwHGhVM" height="1" width="1"/&gt;</description>
      <pubDate>Thu, 11 Aug 2011 14:31:17 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spb.com/android-software/quads/</feedburner:origLink></item>
    <item>
      <title>SPB Brain Evolution for bada</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/W2KUpYkP30M/brainevolution</link>
      <guid isPermaLink="false">http://spb.com/bada-software/brainevolution</guid>
      <description>SPB Software announces the bada release of its famous game, &lt;a href="http://spb.com/bada-software/brainevolution"&gt;SPB Brain Evolution&lt;/a&gt;.&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/W2KUpYkP30M" height="1" width="1"/&gt;</description>
      <pubDate>Thu, 11 Aug 2011 12:49:01 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spb.com/bada-software/brainevolution</feedburner:origLink></item>
    <item>
      <title>SPB UI Builder</title>
      <link>http://feedproxy.google.com/~r/spbnews/~3/JmrWM-s_qIA/spb-ui-builder-for-oems-and-brands-facilitates-quick-and-easy-mobile-ui-customization.html</link>
      <guid isPermaLink="false">http://spbsoftwarehouse.com/press/pressreleases/2011/spb-ui-builder-for-oems-and-brands-facilitates-quick-and-easy-mobile-ui-customization.html</guid>
      <description>&lt;p&gt;August 3&lt;sup&gt;rd&lt;/sup&gt;, 2011 &amp;ndash; SPB Software, a leading mobile software developer, announces the release of SPB UI Builder &amp;ndash; a development tool for customizing look-and-feel of mobile devices running SPB UI Solutions. It is the third and final facet of SPB's UI strategy, which united with SPB UI Engine and SPB Shell 3D, formulates a complete solution for creating next generation mobile interfaces in an efficient and effective manner.&lt;/p&gt;
&lt;p&gt;UI customization is one of the key important topics today. Many Android OEMs produce hundreds of customizations annually for various mobile operators around the globe. OEMs spend a lot of resources, producing and testing, such customized versions. Fast and easy customization is also important when a limited number of branded devices have to be quickly drafted for special events or for brand's ad campaigns. Such branded devices, usually created by device manufactures in collaboration with brand companies (for example Adidas, Nike, Swatch, Ferrari, etc), offer a novel marketing approach that is only economically feasible for a few select top brands today, given the current level of technology.  Moreover, as lifespan of devices shorten, an effective UI customization tool is needed to improve time to market and condense the device manufacturing cycle so as to reach to all customers in a timely fashion.&lt;/p&gt;
&lt;p&gt;&lt;img src="http://www.spb.com/about/pressreleases/images/SPB_UI_Builder.png " height="320" width="240" /&gt;&lt;/p&gt;
&lt;p&gt;Now, these OEMs and brands can build unlimited number of custom versions of mobile UI using the dynamic and intuitive mechanism offered by SPB UI Builder. SPB UI Builder allows customization of SPB Shell 3D, a reference UI solution, where UI elements can be flexibly and readily altered to meet the branding requirements. UI elements such as 2D graphics (widgets, panels and other UI controls), widget's and full screen panel's layout, static 3D object and 3D model animations can all be customized in real-time by designers without direct involvement of software engineers. SPB UI Builder can push the changes directly to the devices over-the-air for real-time preview. Once all the customizations are done, an APK installation package can be created, right from the toolset via a single click, to build a custom shell solution hosting the desired design.&lt;/p&gt;
&lt;p&gt;SPB UI Builder is the third prong of SPB's UI technology trident; the first being the SPB UI Engine &amp;ndash; an underlying 3D platform, optimized for rapidly building high-performance mobile user interfaces and the second being the SPB Shell 3D &amp;ndash; a reference UI solution. The SPB Shell series is the most awarded mobile UI solution available on the market today. It has been publicly recognized as the #1 best-selling mobile UI application across all smartphone platforms for the past 4 years. Globally, more than 15 leading device manufactures and mobile operators have already shipped UI solutions from SPB Software. SPB's revolutionary UI technology trident offers OEM's, carriers and brands a medium for rapidly creating seamless UI customization solutions &amp;ndash; to design unique and recognizable UI for their users.&lt;/p&gt;
&lt;p&gt;SPB UI Builder Functionality&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt; 2D graphics customization &lt;/li&gt;
&lt;li&gt; 3D models and animation customization &lt;/li&gt;
&lt;li&gt; Widgets and panels layout customization &lt;/li&gt;
&lt;li&gt; Default configuration &lt;/li&gt;
&lt;li&gt; Over-the-air push to the device &lt;/li&gt;
&lt;li&gt; Creating customized .apk installation package &lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;Further Information&lt;/h3&gt;
&lt;p&gt;&lt;a href="http://www.spb.com/oems/ui-solutions.html"&gt;SPB UI Builder for Phone Makers, Wireless Carriers and Brands&lt;/a&gt;&lt;br /&gt; &lt;a href="http://www.spb.com/android-software/uibuilder"&gt;SPB UI Builder Product Page&lt;/a&gt;&lt;/p&gt;
&lt;h3&gt;About &lt;a href="http://www.spb.com"&gt;SPB Software&lt;/a&gt; (&lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;)&lt;/h3&gt;
&lt;p&gt;SPB is a leading brand in mobile software, standing for a unique line of popular consumer products and partnerships with the world's most innovative handset makers and wireless carriers. SPB's software solutions deliver richer smartphone experiences and enable subscribers to do more with their mobile data connections. SPB Software is the maker of the world's number one best-selling mobile application &amp;ndash; SPB Mobile Shell. For more information, please visit &lt;a href="http://www.spb.com"&gt;www.spb.com&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;Follow SPB Software on Twitter:&lt;br /&gt; &lt;a href="http://twitter.com/spb_software"&gt;http://twitter.com/spb_software&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Connect with SPB Software on Facebook:&lt;br /&gt; &lt;a href="http://www.facebook.com/spbsoftware"&gt;http://www.facebook.com/spbsoftware&lt;/a&gt;&lt;br /&gt;&lt;br /&gt; Subscribe to SPB news via RSS:&lt;br /&gt; &lt;a href="http://feeds2.feedburner.com/spbnews"&gt;http://feeds2.feedburner.com/spbnews&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;b&gt;Media contact:&lt;/b&gt;&lt;br /&gt; Jenny Pyatko&lt;br /&gt; &lt;a href="mailto:pr@spb.com"&gt;pr@spb.com&lt;/a&gt;&lt;/p&gt;&lt;img src="http://feeds.feedburner.com/~r/spbnews/~4/JmrWM-s_qIA" height="1" width="1"/&gt;</description>
      <pubDate>Wed, 03 Aug 2011 16:12:15 +0000</pubDate>
      <dc:creator>SPB Software</dc:creator>
    <feedburner:origLink>http://spbsoftwarehouse.com/press/pressreleases/2011/spb-ui-builder-for-oems-and-brands-facilitates-quick-and-easy-mobile-ui-customization.html</feedburner:origLink></item>
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