Royal Earth Laboratories came to us recently with a new product they needed branding. They some idea of the look for this new product and from that we developed the Fresh Start image.

Design work for this project included simplifying and standardising the current logo, die cut product packaging and blister pack artwork, posters, business cards, vending machine stickers, coasters, point of sale stands, flags and bar runners. Below are a few images of the design process and artwork for this project.

Royal Earth Laboratories supplied us with a die and we had to design and fit the artwork from that. This shot shows the artwork layed out with the die cut line (pink) ready to be sent to the printer.

Here you can see a 3D interpretation we created of the die cut artwork. Giving the client an idea of what the final product will look like.

To ensure the product kept its professional image we carried the Fresh Start design through onto the blister packs for the actual units.

Product sales business cards.

A clever and interesting twist on advertising and drink coasters! We took the artwork for the box and created these custom shaped coasters which carry the product look and all the key information. A great way to get a product such as this noticed!

Flat art and die lines for the stickers used on vending machines for Fresh Start.

Part of the marketing material used to promote the product. Posters are a simple and effective way of grabbing attention quickly.

As you can see from the images above we have carried the “look” of Fresh Start through all the marketing material. Consistency gives your products a professional image and keeps it easily recognisable.

What follows is a small sample of some creative business card designs which really push the boundaries of that “slip of card holding contact details”  If you have a Business Card idea, be it sleek and simple or extravagant run it by us, we will try our best to make your first impression a memorable one.

NationBuilder Pop-up Business Card

NinjaBTL

Bamboo Logistics – Card printed onto bamboo

Antonios

SheetSeat

We Are Designers

Art Unltd.

Cubist

Microphone

Stubborn Business Card

Metal Pop Up Card

Guilherme Lepca

Paper Plane

Sergii Bogulavkyi

Alize

Turntable

Tam Cargo

Caliper Card

Pen Holder Card

Ice Drink

Basta Round Card

Smiley

Taste Chocolate

Hexagonz

Jean Pocket

Glow In the Dark Card

Money Business Card

Broadwater Boat Upholstery Logo

Bernie Smith Electronics Logo

DM's Cleaning Logo

Inside Image Logo

Precise Hearing Logo

All Tyre'd Up Logo

Please leave some feedback we would love to know your thoughts

Everyone knows your business more often that not needs a logo, some stationery such as; Business Cards, Letterheads, With Compliment Slips etc, a website and some effective advertising. But do you have a project thats just that little bit out of the ordinary…

Not to worry!  There is little we can’t achieve at Sherwell Graphics and we will take on your challenging project and complete it to the high quality standard we strive to up-hold.

Whether you need an odd shaped carton or a fridge magnet we can do it! Some of the more “unusual” projects we have completed in early 2011 include:

• Car Signage

• AFL Jerseys

• Club Key rings

• Model Car Packaging

• Outdoor Safety Signs

• Bottled Water Labels

• Pull Up Advertising Banners

• School Logo & House Banners

So if your not sure what you can or can’t do, before you decide its not worth it give us a call and let us help you out.

Consistency means business!

Does your business suffer from a mismatched image?
Is your logo different on your business card, website, brochures or your work shirts?
Or is your current corporate image outdated and just down rite ugly!?

Having an up-to-date, clean and consistent corporate image helps people remember who you are and what you do. Precise Hearing came to us with no company logo and a business card which needed a major make-over. Initially they were just after a website, however after seeing they had no real identity we suggested that the business needed a solid foundation in image and came up with a logo concept and stationery to match.

This new look then flowed through to the company’s new website and advertising. Check out their new site! –> www.precisehearing.com.au Here is a sample of Precise Hearing’s new material.

Business Card

Letterhead

Scribble Pad

With Compliment Slip

If you have an outdated, mismatched company branding we can help! So, if you are interested in speaking with us about rebranding give us a call or send us an email!

When was the last time you revitalised your brand, if ever?  Remember, just as people change the style of their clothes, the look of their hairstyles and home decorating, so brands need to keep up with the times and changing market and consumer dynamics. Failure to recognise this and move with the times can lead to brand stagnation and brand latency.

We know that the key to branding and rebranding is how your corporate image can be used for the benefit of building your business and profits, so, if you are interested in speaking with us about rebranding give us a call and we’ll be happy to meet with you to discuss how we can help!

Plant It Logo Design

Patch King Logo Design

Delab Constructions Logo Design

Broadwater Netball Logo Design

East Coast Iron Works

There will be many more to come and we really look forward to hearing your feedback.

SEO Tip #1: Find the Best Keywords

It would be a waste of your time to optimize your website for keywords that are not even being searched for. Therefore you should invest some energy into finding the best keywords. There are several SEO tools available on the Internet to help you find the best keywords. Tip: Don’t be deceived by organizations that require you to register first. The two most popular resources are WordTracker and KeywordDiscovery.com.

SEO Tip #2: Discover Your Competitors

It’s a fact and one of the top 10 SEO tips, that search engines analyze incoming links to your website as part of their ranking criteria. Knowing how many incoming links your competitors have will give you a fantastic edge. Of course, you still have to discover your competitors before you can analyze them.

SEO Tip #3: Optimize Your Title

There are different theories about how long your Title should be. Since Google only displays the first 66 or so characters (with spaces), our Tips for the title would be to keep it under 66 characters and relevant to the content on the page. However, some may argue that the value of the homepage title may warrant additional search term inclusion. Bar none the most important of the top 10 SEO tips involves your keywords. If you wish to be on the first page of the search results, you must include your keywords in your Title tag. Preferably before all other words in the Title. No need to repeat your keywords in the Title, that’s interpreted as spam by the search engines.

SEO Tip #4: Optimize Your META Tags

META tags are hidden code read only by search engine webcrawlers (also called spiders). They live within the HEAD section of a web page. There are actually 2 very important META tags you need to worry about: description and keywords. Meta tags summarize what the site is about, and despite some SEO controversy, they still play an instrumental role in meta-based search engines. The META tags you need to be the most concerned about are:

• description
• keywords

The description META tag is the text that will be displayed under your title on the results page. There’s also a lot of controversy about the number of characters you should have in this tag. We’ve seen sites with a paragraph in their description listed in the top results, so we don’t think the number of characters here plays any kind of role with the search engines.
However, if you want the listing to look clear and to the point, our tips for this META tag would be to keep it under 150 characters and to not repeat your keywords more than 3 times.

The last important META tag is the keywords META tag, which some time ago lost a lot of points in Google’s search engine algorithm. Along with being valuable to this tips list, this tag is still important to many other search engines and should not be ignored. SEO Tip: if you repeat your keywords more than 3 times it can be a pretty good indication to the search engine that you are trying to spam their search results. Also, don’t waste your time including keywords that aren’t used in the BODY section of your website, that could be seen as another spam technique.

SEO Tip #5: Use Headings

In college and some high schools, essays are written using a standard guideline created by the Modern Language Association (MLA). These guidelines included how to write you cover page, title, paragraphs, how to cite references, etc. On the Web, we follow the W3C’s guidelines as well as commonly accepted “best practices” for organizing a web page. Headings play an important role in organizing information, so be sure to include at least H1-H3 when assembling your page. Search engine optimisation experts will tell you that an ill-planned page title is the Achilles Heel of a web page. It is referenced by search engines and must be considered seriously.

No Bulls@#t!

Get Freck Photography company director, Mark Frecker,  commissioned Sherwell Graphics to build his new web gallery.

Utilizing current branding that Sherwell Graphics developed to maintain consistency, we came up with a design that suits Mark’s personality and company attitude – no bulls@#t.

Mark did not want anything fancy, just a clean site that shows his biography, lists his clients and shows samples of his photography.

Home Page

Home page features a rotating slideshow of a few great pics.

Biography and Client List

Simple clean design displays information.

Gallery

Gallery page features a simple flash gallery to display Mark’s photography. This was about as fancy as we were allowed to go.

Check out Mark’s site here: www.getfreck.com.au