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	<title><![CDATA[Mobile Marketer Healthcare Sectors Feed]]></title>
	<link>http://www.mobilemarketer.com</link>
	<description />
	<language>en</language>


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		<title><![CDATA[National Cancer Institute taps SMS to urge teens to quit smoking]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/12860.html</link>
		<pubDate>May 18, 2012</pubDate>
		<description><![CDATA[The National Cancer Institute is enlisting SMS for a far-reaching program targeting teens and young adults with messages designed to help them quit smoking. 

]]></description>
	</item>

	<item>
		<title><![CDATA[Kimberly-Clark enlists QR codes to mobilize patient safety cause-marketing campaign]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/12342.html</link>
		<pubDate>March 14, 2012</pubDate>
		<description><![CDATA[Kimberly-Clark is launching a QR code-enabled patient safety education program with Safe Care Campaign to make it easy for hospital patients and their families to access potentially life-saving information. 

]]></description>
	</item>

	<item>
		<title><![CDATA[Philips Healthcare generates 4,000 downloads of iPad app]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/12092.html</link>
		<pubDate>February 10, 2012</pubDate>
		<description><![CDATA[Philips Healthcare is aiming to educate consumers on how to perform CPR via an iPad application that has been downloaded approximately 4,000 times.]]></description>
	</item>

	<item>
		<title><![CDATA[Tylenol relies on mobile to educate consumers on responsible dosage]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/12002.html</link>
		<pubDate>January 31, 2012</pubDate>
		<description><![CDATA[Consumers can scan 2D codes on select boxes of Extra Strength Tylenol for access to dosing information and other helpful tools at the point of purchase.]]></description>
	</item>

	<item>
		<title><![CDATA[CVS/pharmacy boosts shopability of mobile site by enabling purchasing - Mobile Commerce Daily]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/11680.html</link>
		<pubDate>December 13, 2011</pubDate>
		<description><![CDATA[Mobile Commerce Daily today - CVS/pharmacy boosts shopability of mobile site by enabling purchasing; Aloft Hotel tests holographic QR codes to enhance guest experience. ]]></description>
	</item>

	<item>
		<title><![CDATA[Walgreens introduces mobile coupons to encourage shopping via apps - Mobile Commerce Daily]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/11521.html</link>
		<pubDate>November 18, 2011</pubDate>
		<description><![CDATA[Mobile Commerce Daily today - Walgreens introduces mobile coupons to encourage shopping via apps; EBay interactive storefronts make it easy to donate via mobile. ]]></description>
	</item>

	<item>
		<title><![CDATA[American Cancer Society  rolls out mobile site to raise awareness]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/11187.html</link>
		<pubDate>October 10, 2011</pubDate>
		<description><![CDATA[Nonprofit The American Cancer Society is raising awareness via mobile-optimized versions of the company’s Web sites.]]></description>
	</item>

	<item>
		<title><![CDATA[Walgreens: 25pc of online prescriptions filled via mobile app - Mobile Commerce Daily]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/healthcare/11175.html</link>
		<pubDate>October 7, 2011</pubDate>
		<description><![CDATA[Mobile Commerce Daily - Walgreens: 25pc of online prescriptions filled via mobile app; Valpak’s coupon mailer is refreshed with QR codes.]]></description>
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