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	<title><![CDATA[Mobile Marketer Business to business Sectors Feed]]></title>
	<link>http://www.mobilemarketer.com</link>
	<description />
	<language>en</language>


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		<title><![CDATA[Smart devices transform B2B marketing: OgilvyOne ]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/14373.html</link>
		<pubDate>December 11, 2012</pubDate>
		<description><![CDATA[While much has been said about mobile’s effectiveness at helping consumer brands market to their audiences, the medium is also proving to be effective in supporting business-to-business marketers, according to a new report from OgilvyOne.

]]></description>
	</item>

	<item>
		<title><![CDATA[Armstrong Worldwide exec: 4pc of traffic comes from mobile devices]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/13928.html</link>
		<pubDate>October 5, 2012</pubDate>
		<description><![CDATA[NEW YORK – An Armstrong Worldwide executive at the Netbiscuits World 2012 conference said that the company is seeing four percent of traffic coming from handsets to the company’s mobile site.]]></description>
	</item>

	<item>
		<title><![CDATA[Emerson makes bigger push into mobile with new marketing campaign]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/12708.html</link>
		<pubDate>May 1, 2012</pubDate>
		<description><![CDATA[Technology and engineering company Emerson's latest update for its ongoing “It’s Never Been Done Before” marketing campaign includes a much bigger commitment to mobile as the company looks to reach C-level executives who are increasingly attached to their smartphones. 

]]></description>
	</item>

	<item>
		<title><![CDATA[39pc of business owners access social networks on mobile: Forrester]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/12502.html</link>
		<pubDate>April 4, 2012</pubDate>
		<description><![CDATA[Mobile and social go hand-in-hand for business-to-business marketers, according to a new study from Forrester Research.]]></description>
	</item>

	<item>
		<title><![CDATA[Apple’s popularity threatens enterprise strategies for RIM, Microsoft ]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/12156.html</link>
		<pubDate>February 21, 2012</pubDate>
		<description><![CDATA[Apple’s mobile devices are making inroads into enterprise and government organizations, challenging Research In Motion, which used to have this market cornered but is increasingly finding itself vulnerable, as well as Microsoft. 

]]></description>
	</item>

	<item>
		<title><![CDATA[Are mobile marketing firms under threat from in-house acquisitions?]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/11878.html</link>
		<pubDate>January 12, 2012</pubDate>
		<description><![CDATA[With big retail brands such as Walmart, Amazon and eBay making hefty investments to take their mobile marketing development and management in-house, where does that leave service providers? ]]></description>
	</item>

	<item>
		<title><![CDATA[What mobile's 2011 M&A activity means for 2012]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/11819.html</link>
		<pubDate>January 4, 2012</pubDate>
		<description><![CDATA[Mobile marketing was the most active segment within digital advertising for mergers, acquisitions and investments in 2011, according to a new report from marketing and media investment bank Petsky Prunier. 

]]></description>
	</item>

	<item>
		<title><![CDATA[Mobile Marketer will not publish Dec. 26]]></title>
		<link>http://www.mobilemarketer.com/cms/sectors/business-b2b/11758.html</link>
		<pubDate>December 23, 2011</pubDate>
		<description><![CDATA[Mobile Marketer will not publish Dec. 26  in celebration of Christmas.]]></description>
	</item>


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