Analyzing and Optimizing your Website

Difference Between Google Bounce Rate and Drop-offs

RankRaiser.com — Tue, 28 Feb 2012 15:38:02 +0000

The new version of Google Analytics introduced “drop-offs” in their Visitors Flow section. Even though you might think drop-offs should be the same as the bounce rate, this is not the case. Bounce rate: According to Google, the bounce rate is the percentage of visitors that see only one page during a visit to your [...]

Going Global Online

RankRaiser.com — Thu, 10 Feb 2011 00:20:08 +0000

By Susanne Evens of AAA Translation: Going global is not an act of good will – it is a smart and necessary business strategy. Establishing a global web presence provides one of the most affordable means of tapping into the international marketplace. An information-rich, well published web site sells your products and services to potential [...]

Guidelines For Blogging

RankRaiser.com — Sun, 17 Oct 2010 14:39:02 +0000

You can use the following guide for your own blogging, or as a starting point when creating guidelines for others to blog for you. Guidelines for blog content: Topic: Write about just one topic. If your blog post turns out to be over 1000 words and more than one topic, break up your writing into [...]

No SEO?

RankRaiser.com — Mon, 20 Sep 2010 15:39:30 +0000

Every once in a while we get asked why this site seems not to use any SEO practices. Well, first of all, we do use some SEO, but the main reason why this site isn’t completely optimized is because we had started this site as a very useful collection of resources for ourselves first without [...]

Is Harvesting Tweets for Research and Profit Legal?

RankRaiser.com — Thu, 26 Aug 2010 15:28:12 +0000

Harvesting tweets is on the rise. Researchers and marketers alike are now capturing and downloading Tweets from Twitter’s database. Privacy activists argue privacy concerns. Researchers, marketers, and Twitter users all want to know – is Twitter harvesting legal? How and Why Every day, users of the Twitter social media publishing platform send out millions of [...]

Analyzing And Keeping Up With Your Competitors

RankRaiser.com — Tue, 24 Aug 2010 15:21:07 +0000

Regardless if you’re selling toys or pool supplies, you need to keep an eye on your competition by analyzing them in order to keep up with them and to keep making sales. In pre-internet days you had to find out who your local competition was and who was selling through catalogs. The emergence of the [...]

Starting A New Website – Checklist

RankRaiser.com — Wed, 28 Jul 2010 16:24:31 +0000

If you’re ready to start your own website and you’d like to get started the right way with using reputable services and without too much trial and error, this checklist is for you! There are so many choices of services out there that it can become overwhelming; we’re narrowing down these choices for you by [...]

Testing Variables To Assure A Successful E-Mail Campaign

RankRaiser.com — Thu, 22 Apr 2010 17:20:18 +0000

The advantages of using an e-mail campaign as part of your marketing strategy are that you can exactly measure your efforts and then fine tune your future campaigns based on your findings. To optimize your e-mail campaign to be the best it can be, take a look at your variables, test them and measure them [...]

Checklist For Buying A Website

RankRaiser.com — Fri, 12 Feb 2010 17:48:09 +0000

Following is a checklist with some points to keep in mind when buying a website: Before you start shopping for a website: - Before we get to the main part of this checklist, ask yourself: why do I want to buy a website? Are you buying a website to direct traffic to an existing site, [...]

Internet Writing

RankRaiser.com — Mon, 16 Nov 2009 15:53:05 +0000

Whether you’re writing an article for your own website, or other sites on the internet, there are certain aspects of internet writing that you should be aware of. The basic rules are different from those used in writing for print because of the different habits of online readers and also the importance of ranking well [...]