Blog

Pepsi "butt crack" logo

Wed, 16 Nov 2011 15:54:00 +0000

Logo designed by: MODY-89

Another logo post which we are hoping is just as interesting as the last. This time it is the logo for Pepsi. For those who are not aware, Pepsi have been around for over 110 years and were formerly named "Brad's Drink". Today Pepsi has gone through 7 iteractions of the logo throughout the years. However much critiscm has been received over the latest logo which is apparantly meant to be a happy face, but today it appears to be associated with obesity and the notorious butt crack.

The evolution of the Pepsi logo over the years

Suppose it is easier to deface a brand then to create one.

Public Wear App

Tue, 19 Jul 2011 18:58:03 +0000

Hello all techies, You have come to the right place if you are looking to find out more about our Mobile Apps. For those of you who are not aware, The App provides a simple and easy way of viewing your favourite designs while on the go from your favourite device, in particular your iPad, iPhone or Android (coming soon).

The App allows you to cycle through a set of our latest designs, it also allows you to see which designs are available for T-Shirt or Hoodie (shown by a small icon). Should you wish to find out more about the design and the product, simply select the icon to see more information. It also allows you to save the design onto your phone for later viewing, or setting as a wallpaper if you wish. Lastly, you can also share your favourites onto Facebook or email them to a friend. Just to make sure they approve in your taste.

Not convinced yet... well take a look through some of the screenshots for the various Apps.

iPhone Screenshots

The iPhone App has been tested on iPhones 3G, 3GS and 4 running iOS 3.1.3, 4.0 and 4.3.

For those of you lucky enough to have an iPad, we also have an App for the it. Take a look at some of the screenshots.

iPad Screenshots

The iPad App has been tested on iPad 1 and 2, running iOS 3.2, 4.0 and 4.3.

Android Screenshots

Coming soon...

Download the app

Below you can find the right App for your device.

Feedback

If you have any suggestions for future features or you have an issue please feel free to contact us.

Short History of the WWF Logo

Thu, 09 Jun 2011 20:00:48 +0000

It is funny how many times I have seen the World Wildlife Fund (WWF) Logo but I haven't ever wondered by they have decided to use a panda as their logo, it is especially ironic as we contribute some our proceeds to them. However... I have just thought about it and I thought it might be interested in the short history of the panda in the WWF logo.

Who is the Panda?

Apparently, the panda originates from Chi-Chi, a panda that was brought to the London Zoo in 1958. Although she was not the Zoo's first panda, she was the most popular at the time. Unfortunately, Chi-Chi died in 1972. She never managed to breed, despite an unsuccessful attempt with a mate at the Moscow zoo. Today you can still find her, stuffed in a glass case, adjacent to the cafe at London's Natural History Museum. Probably not the best resting place... but still nice to honour her memory.

How did this panda become the logo?

When WWF was founded in 1961, they were aware that they needed of recognisable symbol which was strong enough to overcome all language barriers. It was agreed that a cute, fluffy animal with its unique black and white contrast was the perfect emblem for the organisation.

Therefore Chi Chi became the inspiration for Sir Peter Scott's simple but distinctive black and white design used as the logo of the World Wildlife Fund. At the time Peter mentioned the following about its creation...

"We wanted an animal that is beautiful, is endangered, and one loved by many people in the world for its appealing qualities. We also wanted an animal that had an impact in black and white to save money on printing costs."

Today's logo is not the logo designed by Peter Scott. Over the years it has been changed, intended to be simplified. The llatest logo was changed in 2000 to incorporate a change in the "WWF" font.

Introducing Public Wear on the go...

Wed, 11 May 2011 22:12:26 +0000

You've probably noticed that we have been quiet for quiet some time, sorry about this but we promise that we do have quite a lot in store for all of you. We would like to announce that we will be making a Mobile App, in fact we are quite close to completion.

Planned supported devices


Apple iPhone	Google Android

However, we thought this might be a chance to ask you, the public, what would like to see in a mobile app. Therefore if you would like see anything in particular please let us know by filling in our facebook survey.

The Evolution of the London Tube Map

Sun, 20 Mar 2011 23:10:25 +0000

The London Underground, also known as the "Tube" or simply the "Underground" has been serving the public since 1863, making it the oldest underground railway in the world. However the problem on how to illustrate the vast network of railway lines to passengers has always existed.

The current London Underground Map or Tube Map has seen many experiments and changes over its long history. The follow post illustrates some of the most interesting and noticeable progresses within the history of the Tube Map.

The Evolution of London Underground Map

1889 - Geograph. Anst. V. Wagner & Debes., Leipzig.

The first Tube Map was shown as the current District Railway, the Metropolitan Lines and the completed Circle Line (currently the green, purple and yellow lines on the modern tube map). It appeared to be quite typical to simply superimpose the relevant lines onto a street map.

1902 - Opening of the Central Line

The central line was opened in 1900 and was quickly popular with Londoners. As you will see in the image the Red line (which it is still today) is simply super imposed onto the street map. Additionally the Generating Depot is most likely part of today's bus depot.

1905 - Sampson Low, Marston & Company.

This map was, of course, too large to carried around by the average passenger, which probably means that this was used mainly for pre-journey inspection. It illustrates the immense network of railway tracks which were present over 100 years ago.

1910 - Evening News Tube Map

The Evening News Tube Map, sponsored by the Evening News Newspaper, depicts the railway lines with several colours each illustrating the different companies that operated them. Not too far of from today's version.

1911 - cartographers at Johnson Riddle & Co

1911 was the first map to the Richmond as a terminal belonging part of the District and Metropolitan Railways. It also illustrated Hammersmith terminal as three separate stations, something that has not changed to this day.

1912 - George Phillip & Son Ltd

There is not much difference between the 1911 and 1912 tube maps with the exception of the new Underground logo on the side of the map, you will have to open the image above to see this.

1913

The map is expanded to include further stations, in particular suburbs Wimbledon (South) and Hounslow (West).

1914

Despite the First World War being on the doorstep, the Underground still issued a new tube map with additional over ground details for selected locations but as a result the print quality was lower than those before thou.

1919

After a couple of year, probably due to the war, a new map emerged. This new map advertised the following details:

Every station is marked
Each line is printed in different colours
Exchange stations are distinguished
A list of places of interest and their nearest stations.
The way to the docks.
The way to the Sports Grounds in London.
Connections with the main line terminals
and more...

Other minor changes included a now blue Piccadilly line, which was previously yellow.

1920 - Dangerfield Printing Company

In 1920 a rather drastic change happened, it was the first map not being superimposed on a street map. It also included decoration around the borders and calligraphy, which made it a unique and interesting map. The designer, MacDonald Gill, also designed 1922 and 1923 maps. Along with the other changes to be done were the "hollow" circles where interchanges occurred.

1922 - Dangerfield Printing Company

The next phase of maps, the station names started to become clearer and then...

1923 - Dangerfield Printing Company

...and the tube lines started to be clearer...

1924 - published by Waterlow & Sons of London, Dunstable & Watford

It appears that in 1924, points of interest becoming important for the Underground. This is probably to encourage passenger to use the railways for more than just business. The use of colour provide a clearer method of indicating the streets and landmarks.

1925 - Fred.H. Stingemore

But this doesn't seem to last long, as the very next year the streets are removed again and now suddenly the Central line was marked in yellow, when it was previously red. Additionally, the river was removed.

1926 - Fred.H. Stingemore

The designer, Fred.H. Stingemore, continued to simplify the maps until 1932.

1927 - Fred.H. Stingemore

In 1927 the river Thames we reintroduced into the Tube Map, it has been kept in all Tube Maps onwards until 2010 but luckily it is still in today's maps.

1932 - Fred.H. Stingemore

The 1932 was a further enhancement of the folding map that was first developed in 1925.

1933 - Harry Beck

Harry Beck's design was based on a circuit diagram. The Underground were not too sure how the general public would respond to the new style of map, so they placed a trial warning on the cover of the map. The design has become the general standard for railway diagrams across the world. As a thank you for his hard work he received about 2 weeks worth's of wages. Other significant changes to the map include a darker blue Piccadilly line as well as several new stations, namely South Harrow and Enfield West (now Oakfield).

1936 - Harry Beck

Three years after and the map was changed again by Harry Beck but this time the stations has returned to their previous circle shapes instead of the previous diamonds. There were also various changes to the angles of the lines (eg: Aldwych) as well as clarification to interchanges.

1939 - Hans Scheger

Harry Beck did not design the following map, and was not even informed about the decision until he saw the latest map. The 1939 tube map was designed by Hans Scheger, who expanded on some of the work previously done by Harry Beck. This mainly included the introduction of background colours to indicate the zones.

1940 - Hans Scheger

Much like the previous World War, the use of colour was restricted. Therefore this map didn't consist of any distinction between lines. It was designed again by Hans Scheger, much to Harry Beck's annoyance. As you will notice the map had returned to the previous state in 1939. At this time, Harry was no longer employed by London Transport as he had taken a post at the London School of Printing and Graphical Arts. Interestingly the map includes the triangle shapes with acronyms of the various train operators of the train terminal.

1941 - Harry Beck

In 1941 London Transport request Harry Beck to make a map with three distinct features, these were: the interlinked circles to indicate interchanges, provide 60° angled lines and label stations separately if they were sharing an interchange.

1943 - Harry Beck

Two years later Harry was asked to deduce the complexity of the Tube Map and minimise the angled lines. This poster was originally a station poster but was later transformed into a more portable print. However the duplication of station names was kept as well as the respective circle for each station at an interchange.

1946 - Captain Shepherd

In 1946 saw further simplifications by Captain Shepherd who removed duplicated names (eg: Bank) and also reintroduced lines that were under construction.

1949 - Harry Beck

This map illustrates the separation of the district and circle lines (green and yellow) and also is pretty close to the same colours that are now used on the current tube map. Another new innovation was the introduction of the station interchanges as white lines (eg: Charing Cross).

1951 - Harry Beck

By 1951 all the stations in construction were completed or abandoned. Additionally the location of Richmond was slight tweaked to be on the correct side of the Thames.

1956 - Harry Beck

The 1956 map did not change too drastically, it included thicker lines, a more rectangular Circle line (yellow) and a grid matrix which made finding a station easier.

1960 - Harold F. Hutchinson

This is the very last of the Harry Beck's design. Harry was apparently looking forward to the challenge of the new map to include the new Victoria line but due to some interpersonal relation problems between Harry and Harold F. Hutchinson (Publicity Officer ). Harold had voiced criticism and doubt over the rectilinear form of Harry's design. Harold eventually redesigned the map, which was then issued.

Harry had still completed and submitted a design incorporating the Victoria Line which was rejected by London Transport without comment.

1963 - Harold F. Hutchinson

1963 was the first time since Harry Beck's original map (1933) that incorporated a totally new design. Some new additions included all interchanges being placed in black, while all British rail services being placed with squares. Overall, the new design was not well received by the general public.

1964 - Paul E Garbutt

Paul E. Garbutt designed a new map in 1964, mainly within his spare time. He was apparently inspired to change the map due to his general dislike of the 1963 version. Various changes were taken from Harry's version with some minor alterations, in particular the interchanges were now circles but the white connectors were not incorporated everywhere (eg: compare Bank and Holborn stations). Additionally the text "Escalator" was introduced between Bank and Monument stations.

1970 - Paul E Garbutt

The largest change to the map was the inclusion of the Victorian line, as well as some minor tweaks to the King's Cross Station. The Underground logo also changed from "UndergrounD" to a consistent logo with consistent lettering, which is still mainly used today. Lastly it is the first time that the National Rail symbol was included on the map.

1974 - Paul E Garbutt

This version incorporated information of weekend closures, which are denoted with a star. It also show the progress made on the Victoria line, which was extended to Brixton. It also showed the closure of the Strand station due to rebuilding. Notice the extremely long escalator at Bank and Monument stations.

1986 - Designer not known

The new map is now called the "pocket map" and is issued free of charge. The Jubilee line has started to take shape, apparently reusing a lot of the Bakerloo line. Strand station is completed but is merged into Charing Cross, this merge also includes Trafalgar Square station. The older Charing Cross station was split into Charing Cross (with the mergers) and Embankment (hope that make sense).

Lastly, the Waterloo & City line appears to run from Waterloo all the way to Finsbury Park.

1995 - Journey Planner

The new "journey planner" show the new Jubilee line (gray) and a much lower Central line (red) which as a result removes the huge escalator label. Interestingly the Waterloo & City line has been reduced again along with a new colour of pale blue or turquoise.

1996 - Advertising

In 1996, London Transport discovers the potential of advertising.

2001

The new Jubilee Line extends to Stratford, removing it from Charing Cross (going through Westminster instead) and criss-crossing the Thames four times.

2002

The new map includes new zoning background colouring, which is similar to what was introduced in the Hans Scheger's 1939 tube map.

2011

The tube map has not drastically changed, it mainly gets updated to show station closures (eg: blackfriars in the above example) or new stations that have been introduced. The latest stations to have opened have been Heathrow Terminal 5 (Piccadily line) in 2008 and Wood Lane (Hammersmiy & City line and Central line) in 2010.

Wood Lane has its own interesting story, but I will allow you read the Wikipedia article if you interested.

The real tube map

The "Real" tube map

An interesting online discovery, the "real" tube map show the actual route of the London Underground within Zone 1.

How to be an evil genius

Sun, 13 Feb 2011 22:10:49 +0000

You've probably seen them walking around but you've probably noticed. Who? - Well for those who's only intention is destroy or take over the world. I am talking about, of course, evil geniuses who plot and plan their world domination. Despite their very high failure rate there are many people who wish to get into this sort of profession. So you ask, how do I become an evil genius?

Well... apart from the desire of world destruction or domination the following are the follow loose ends that should be addressed to be accepted as a true evil genius.

Fashion and Appearances


Dr. Victor Frankenstein	Dr. Thorkel (Dr Cyclops)	Dr. Mabuse

Apart from all being doctors, the easiest dress sense and most common look to go for would be the mad scientist look, this can be easily achieved by a simple eccentric look or the purchase of some functional work clothes, most commonly a lab coat but the more modern genius seems to go for a more functional appearance such as turtle necks or Mandarin collar shirts.


Dr. Jekyll & Mr. Hyde	The Joker	The Lizardman

To add to the credibility of the your persona it helps if you transform yourself outer appearances to reflect your inner anguish, a failed experiment often does the trick to make yourself repulsive but striking fear to all your enemies.

Alter Ego


Prof. Chaos (Butters)	The Hobgoblin (Roderick Kingsley)	The Emperor (Palpatine)

If you are not willing or brave enough to physically transform yourself into something, you could transform your mental side. Become a normal citizen by day but by night you transform yourself into your evil side. This could go quite well if you are planning to keep your true identity a secret.

Accomodation


A underwater secret location	The Death Star II	Dr. Evil's Volcano Lair

Let's face it every evil genius needs a secret lair to conduct their ‘business’; however it simply will not be enough to have a quant office or building. No, only a remote and secret location will do. The more original and unique the better, you could say it is a somewhat ego trip for geniuses all over the world to show their might and genius. However if you are out of ideas one of the following usually does well:

Volcanoes
Submarines
Caves
Abandoned Warehouses
Old Mansions
Mine shafts
Abandoned Bars
Remote Islands
The Moon, or any other planet for that matter
Your parents' basement (although this is should be only considered as a last resort)

Minions


The 'Minions' (Despicable me)	Mini-me and Dr Evil	Bebop And Rocksteady

Of course keeping up with your appearances and looking over your secret lair is a lot of work, which is why any Evil Genius is far too busy and important to get dirty or involved into the daily admin of trying to capture (but never killing) your arch-enemy/ies, which is why it is important to have at least one devoted follower serving their master's relentless needs and desires. Unfortunately as it usually turns out the minions are not usually too intelligent which often results in frustration on the geniuses behalf, but what he or she do when they are dependent on cheap (maybe even free) labour. The minion is one of the most important elements of being an evil genius, ensure you recruit and brainwash you minions well.

Lastly...

The Laugh

This is probably the most evident sign of your madness is your laugh. It should start with a light "Mwha" and escalate to a full laugh for an awkwardly long time period. The easy part of this is that you once you have learnt the laugh you can apply it to pretty much any situation, even if things are not that funny at all. This will truly reassure your audience of you madness or genius. This is particularly useful if you are seated while with an exotic furry creature on your lap, or nearby. This will show your audience how methodical and eccentric you are.

Last points

A big issue with evil geniuses is that they always seem to fail despite their intelligent and vast amounts of wealth. The following is a short list of things that you should not do:

Never tell your plans to the hero (I don't know how many times this happens).
When you are about to kill your arch-enemy or enemies, make sure they die (surprisingly evil geniuses always assumes their enemies are dead).
Don't hold the world ransom if you earn more money than the ransom is worth (hey, it is a business at the end of the day. Is it not?)
Never underestimate the girls, the girlfriends/spouses/partners, etc... always seem to sneak up on you when you are about to finish the "deed"
Train your minions, I realise that it is expensive but hey you can afford a super cool lair. Maybe if you train them they will be able to shoot straight.
Do a cost benefit analysis, sometimes building your huge base with the best technology is just too much to blow up a planet or scare people. I am pretty sure there are cheaper means of doing this (of course this is a Star Wars reference)
Build your stuff well... of course building your base is expensive but if you build it with a single point of failure your enemies will definitely find out and try to use that weakness thus making your investment useless.

We hope this helps you in your mission to be a true mad genius bent on world destruction. Any other tips please let us know.

Top 5 free PDF magazines

Fri, 17 Dec 2010 17:23:30 +0000

Recently I have started to move most of my lifestyle habits online which includes magazine reading. The best part of moving online is that there is a large variety of free magazines, in particular PDF versions which are great if you have new age gadgets such as eBooks or iPads, etc... So based on my limited experience I have decided to share some of the best free online magazines.

Here is the list...

Destructed is an online PDF magazine released quarterly where each edition has a unique theme. The intention of the magazine is to provide exposure to various artists or agencies. It has a wide variety of work from photography, illustrations, abstract and even some crafts. I personally like the wide range of art and designs in their editions, additionally I like how all the designs tend to fit the theme of the edition, despsite being form different artists or designers.

example screenshots taken from Destructed Issue #19 "Things are what they used to be"

Website: http://www.destructed.info

Released: Quarterly

Root is not a PDF magazine but it is downloadable, as an EXE file. It is essentially a packaged Flash file. The advantage of this is that the magazine is interactive, even including short video clips and animations which adds to the whole experience. However, the only downfall is that as well all know Flash doesn't work on our favourite Apple gadgets. Regardless, it is very cool and worth taking a look.

example screenshots taken from Root April Issue #3

Website: http://www.rootmagazine.org

Released: Quarterly

Komma is a German PDF Magazine that relates more to crafts but does feature quite a bit of abstract art. It appears at time to be quite 'wordy' which is a pity as I don't read or speak German. However it is a still a great read even if I can only look at the pictures.

example screenshots taken from Root September Issue #5

Website: http://komma-mannheim.de

Released: Bi-annual

Kino Magazine is inspired by film, the basic idea is that a film is selected, "on" as stated by Kino, as a theme and all featured designs are related to the film. Artists and creative provide their designs, in various forms from graffiti to photography and computer design.

example screenshots taken from Root September Issue #5

Website: http://www.revistakino.com

Released: Every two months

GizMag is probably one of my favourites. It is more of a 'artist featuring' magazine. The magazine has a generic format of artist examples and some basic information about each artist. What I personally like is the magazine asks two questions where the artist is allowed to answer these questions along with some interesting and creative decorations of the page of answers...which gives it more of a persona; touch and also encourages quite different forms of art and designs. Therefore making it a refreshing read.

example screenshots taken from GizMag Issue #7

Website: http://gizmag.eu/

Released: Weekly

Other PDF and Online Magazines worth checking (arranged alphabetically):

Goodie Bags

Tue, 23 Nov 2010 19:53:43 +0000

Guys and Girls get your hands on one of our new Goodie Bags. We are offering some mystery within each bag, at a minimum you will receive the following:

Each bag contains three T-shirts from our online catalogue.
A single set of Pin Badge from our online catalogue.
We have bags for girls and guys, unfortauntely you can't mix the two currently.
The contents of each bag is a complete mystery, sometime there will be something extra... but only if you are nice.

So why not get grab one for yourself (or someone else) today and see what you will get, and for only £25 it is definately worth the price!

Movember 2010

Fri, 12 Nov 2010 00:00:00 +0000

Facial hair, wow we never thought we would be writing about hair... but yes we are. In particular we are writing a somewhat tribute to Movember, an annual event where men grow their facial hair to raise funds for prostate cancer charities. So... we thought it would be cool to show you some random moustache types that have been made famous through the ages.

Not only do they make you look good, it also appears that in front of every great man there is a moustache. Take a look at what I mean...

* Pictures courtesy of Moustaches make a Difference

So if you are thinking of growing a moustaches, it appears that you should. It leads to greatness! ... speaking of great, we have just launched a set of pin badges dedicated to super cool facial hair. Take a look for yourself.

That should be enough hair talking for now, so we will leave with a happy Movember! - let the hair be with you.

Introducing Pin Badges

Wed, 10 Nov 2010 20:34:09 +0000

Public Wear has just launched a new product category. Allow us to introduce (drum roll)... Pin Sets. Yes, essentially packs of Pin Badges (or otherwise known as Button Badges).

Each pack, or set, will consist of a theme with four individual badges. This will hopefully help you coordinate your outfit before you go out.

You can find our new Pin Badges category under the Goodies Menu Item (Goodies > Pin Badges). We have introduced an intial three sets, take a look below for some samples but keep an eye out for more coming soon!

Oh and if you want to tell us something please shout in the comments below...

The Open Seas

Fri, 05 Nov 2010 09:46:47 +0000

As you might of noticed, we have just launched a new Tee... The Open Seas. Take a look if you have not seen it yet but in case you have...

All sales of this Tee will have GBP 1.00 donated to:

... We thought this would be a good forum to talk about the the t-shirt design in more detail as well as share some random facts about the sea that you might or might not know. This tee has more than meets the eye than some badly hand drawn figures, see for yourself.

A larger version of the design can be downloaded here.

The design have some random inspirational sources, these are (starting from the bottom going up):

The entire drawing is hand drawn with a single 0.5mm pen, which was scanned and the background colour applied in photoshop. The gray was chosen from the rather miserable rainy weather encounted from a recent trip to Bournemouth, UK. The 'curvy' waves are
Mermaid -
This is inspired from the myth of the Mermaid of Warsaw.
The fish near the mermaid is actually a shark (badly drawn) -
This is a reference to the jaws movies who scared a generation (or more) into not trusting what lies within the sea
Submarine -
It was meant to be the submarine from 20,000 leagues under the sea, however it didn't come out like that
Spongebob Squarepants and Patrick -
He lives in a pineapple under the sea... yes it is that Spongbob Squarepants.
Surfer -
A previous favourite hobby, how can any picture of the sea be complete without a surfer or two.
Volcano -
I remember some National Geographic documentary about this volcano that erupted in 2009, the West Mata submarine volcano.I thought it was pretty cool.
School of fish -
A reference to the little Nemo (Finding Nemo) fish who was lost from his school... I guess you have to use some of you imagination
Island -
Thee Island from watching too many hours of Lost. Perhaps it is also a tribute to Treasure Island for those older
Whale -
A tribute to the world's most famous whale, Moby Dick, of course.
Oil Rig -
A reminder to the Deepwater Horizon oil spill.. dam BP!
Pirate Ship -
arr.. everyone likes a pirate or two
Lighthouse -
Umhlaga Rocks in Durban, South Africa. The rocky shore has a pretty cool lighthouse overlooking the coastline and a place I like to visit often. Speaking of ships, a rumour is that the rocky shoreline here was where the Flying Dutchman sank
Rain clouds -
well... what can I say about rain clouds. Rain is a constant item here in the UK, might as well to included it.

10 facts about the oceans that you probably didn't know:

Oceans occupy 71% of the world's surface. This comes to 362 million sq km (140 million square miles)
90% of the world's trade is transported via the oceans, by ships. Additionally about half the world's communication cabling between countries is done via underwater cabling
75% of the world's largest cities are by the sea.
The average temperature of all the ocean's water is about 3.5° Celsius.
20 million tons of gold is still estimated to be lost within the world's oceans
An average of 600,000 barrels of oil a year has been accidentally spilled from ships from the past decade
The Monterey Bay Submarine Canyon is deeper and larger in volume than the Grand Canyon
More than 90% of this habitat exists in the deep sea known as the abyss
Less than 10% of this living space has been explored by humans
The Earth's longest mountain range is underwater, the Mid-Ocean Ridge runs around the globe from the Arctic to the Atlantic, via Africa, Asia and Australia. That's four times longer than the Andes, Rockies and the Himalayas combined.

Yip... we hope you learnt something now. Let us know what you think...

Battle for the Virtual World

Mon, 11 Oct 2010 00:00:00 +0000

There is a war... unlike a war we (not that I have personally seen any but anyways...) or the world has ever seen. This battle is being waged between the biggest organisations in the world, from central governments, Google, Apple, Mozilla, Adobe and Microsoft just to name a view.

For those of us who are geeky, enjoy our strategy games and those of us who are interested in the latest happenings of the World Wide Web, there is a new type of battle map being generated where we all are welcome to contribute or discuss it.

Screenshot: showsthe moves of Apple and Facebook, but also illustrating a comment regarding Government Policies (represented by a cute monster)

As part of this year's 2010 w eb 2.0 summit a map of the 'virtual world' has been created including the strategic regions of:

Kingdom of e-commerce
Lang of Search
Union of Social Networks
Location Based Services
Streams of Activity
The Platform Plateau
Clouds of Infrastructure
Tropical Bit Torrents
Fields of payments
Plains of content
Blogger Isles
Subcontinent of Advertising
Land of Identity
Gaming Levels
Ocean of Spam
Cliffs of Media Access

It shows where each organisation is currently and where each organisation is planning to move and potentially waging war on others. In the mix are external forces (usually illustrated by the ocean or its creatures) affecting their progress. On a personal note I think there should be a more lands dedicated to Mobile or Handset lands even perhaps a 'Smartphone' land.

Overall I think it is a great summary of how the battle is being fought and which large companies always seem to be controlling the Virtual World we 'live' in. Take a look at the map for yourself:

http://map.web2summit.com/

Finger Giving

Sat, 02 Oct 2010 00:00:00 +0000

Giving the finger often has an offensive connotation but in this if we say we are giving the finger, or fingers please take it the wrong way. Sometimes fingers are just too boring. If you feel the same take a look at a short collection of some pretty cool ideas of how personalise your fingers.

Creative Barcodes

Wed, 08 Sep 2010 20:20:50 +0000

Every product we buy these days has a barcode somewhere on it. It is interesting that we never really stop to notice the barcode. I would imagine it is not too interesting to look it. A couple black lines are not that interesting.

However in Japan they have been 'spicing' up barcodes with funny little pictures that relate to the barcode. Take a look at some creative barcodes that they are using:

Green Two Eyes Hoodie!

Tue, 31 Aug 2010 16:59:48 +0000

Green Two Eyes Female Hoodie

A New Hoodie!

We have just added a new Female Hoodie to Public Wear. Check it out...

http://publicwear.com/index.php/female/female-hoodies/greentwoeyes-hoodie.html

Let us know what you think!

Some Random Street Art

Wed, 18 Aug 2010 20:53:43 +0000

After a short walk within Central/Eastern London, I was able to find some random street artists showing their work for all of us to see. Take a look at some of the photos:

Hair Ball Tee!

Wed, 11 Aug 2010 16:36:56 +0000

Hair Ball Male T-Shirt

A New Tee!

We have just added a new Male Tee to Public Wear. Check it out...

http://publicwear.com/index.php/male/male-t-shirts/hair-ball.html

Let us know what you think!

Fetch! Tee

Fri, 30 Jul 2010 15:55:07 +0000

Fetch! Male T-Shirt

A New Tee!

We have just added a new Male Tee to Public Wear. Check it out...

http://publicwear.com/index.php/male/fetch.html

Let us know what you think!

Window display of the junk kind

Sun, 25 Jul 2010 14:23:21 +0000

Walking down Regent Street in central London, you will probably notice all the lavish window designs which I am sure must cost a small fortune. However I noticed the most creative window display I had seen in a while... and the best part of it was that is was made from junk

The junk was used to recreate a small replica of London, with all the famous landmarks... and even the great weather that is known here. I took some photos so you can see for youself. You will see the following:

"London" spealt out in various items using typical icons for the city
The city with its typical rain
The good old English rain made with plastic cups and spoons
The main landmarks, including: Tower Bridge, London Eye, BT Tower, Marble Arch, St Paul's Cathedral, The Gherkin and Big Ben

It just goes to show, trash can be cool!

Smile Tee

Thu, 22 Jul 2010 19:37:53 +0000

Untitled Document

A New Tee!

We have just added a new Female Tee to Public Wear. Check it out...

http://publicwear.com/index.php/female/smile.html

Let us know what you think!

Double Headed Dragon Tee

Thu, 22 Jul 2010 19:33:18 +0000

Untitled Document

A New Tee!

We have just added a new Male Tee to Public Wear. Check it out...

http://publicwear.com/index.php/two-headed-dragon.html

Let us know what you think!

Tee Videos

Sun, 18 Jul 2010 20:53:43 +0000

We decided to keep it short and visual. Take a look at some of our Tees in full streaming glory!

October 2010

Hands off my dog! T-shirt

Burn the City T-shirt

September 2010

damn... we forgot.. We will have to upload something here.

August 2010

ok... we don't have an excuse. We were lazy/busy whichever you believe more.

July 2010

ahh... we had to fire the guy who was meant to do this month's.

June 2010

Two Headed Dragon T-shirt

May 2010

Hombre T-shirt

Melting TV T-shirt

April 2010


Rockstar T-shirt	Roller Rob T-shirt

Talk like a pirate

Wed, 14 Jul 2010 20:47:06 +0000

The talk of pirates has often been studied and admired by scholars around the world, so I thought we would prepare a short "talk like a pirate 101" crash course in preparation for the International Talk like a Pirate Day to be held on 19th September 2010. So apart from the very functional word of "Arrr", which can be used in absolutely all situations, we have documented someother words that might come in handy. Take a look below.

The Basics rules:

Drop the "G"s and "V"s from all words, for example: We be goin' drinkin' rum (arr!)
Double Adjectives make all your descriptions double as good and grand, for example: We be havin a good grand time! (arr!)
Always talk in the present tense, for example: I be talkin' like a swamp rat (arr!) - oh yes and always say "I be" instead of "I am"
Lots of exclaimations and strange sayings, for example: I be drink'

Basic Vocab:

No you know some rules now you need to add some words...

Ahoy: Hey or hello
Avast: Stop
Aye: Yes
Begad: By God
Black spot: "placin' the black spot" means marking someone for death.
Booty: treasure
Buccaneer: a fellow pirate
By the Powers!: an exclamation, uttered by Long John Silver in Treasure Island
Cat o' nine tails: whip for floggin' mutineers
Corsair: a pirate who be makin' his berth in the Med-...Medi-...that sea 'tween Spain and Africa, aye!
Davy Jones' Locker: the bottom o' the sea, where the souls of dead men lie
Deadlights: Eyes. "Use yer deadlights, matey!"
Doubloons: pieces of gold...
Fiddlers Green: the private heaven where pirates be goin' when they die.
Furner: a ship which be yer own, not one ye steal an' plunder.
Gentlemen o' fortune: a slightly more positive term fer pirates!
Go on the account: to embark on a piratical cruise
Grog: A pirate's favorite drink.
Jack: a flag or a sailor
Jolly Roger: the skull and crossbones, the pirate flag!
Keelhaul: a truly vicious punishment where a scurvy dog be tied to a rope and dragged along the barnacle-encrusted bottom of a ship. They not be survivin' this.
Landlubber: "Land-lover," someone not used to life onboard a ship.
Lass: A woman.
Lily-livered: faint o' heart
Loaded to the Gunwales (pron. gunnels): drunk
Matey: A shipmate or a friend.
Me hearty: a friend or shipmate.
Me: My.
Pieces o' eight: pieces o' silver which can be cut into eights to be givin' small change.
Privateer: a pirate officially sanctioned by a national power
Seadog: An experienced pirate
Salty Seadog: A very experienced pirate
Scallywag: A bad person. A scoundrel, like a pirate.
Scurvy dog!: a fine insult!
Shiver me timbers!: an exclamation of surprise, to be shouted most loud.
Son of a Biscuit Eater: a derogatory term indicating a bastard son of a sailor
Sprogs: raw, untrained recruits
Squadron: a group of ten or less warships
Squiffy: a buffoon
Swaggy: a scurvy cur's ship what ye be intendin' to loot!
Swashbucklin': fightin' and carousin' on the high seas!
Sweet trade: the career of piracy
Thar: The opposite of "here."
Walk the plank: this one be bloody obvious.
Wench: a lady, although ye gents not be wantin' to use this around a lady who be stronger than ye.
Wi' a wannion: wi' a curse, or wi' a vengeance. Boldly, loudly!
Yo-ho-ho: Pirate laughter... can be used in most situations (much like arrr!)

We hope this helps you in your lessons, we will be posting more in the near future. Keep a Deadlight out! Arrr!

Yo-ho-ho-ho...

Returns Policy

Tue, 13 Jul 2010 00:00:00 +0000

We hope that you never need to read this, but unfortunately things can and do go wrong. Therefore in the case that you have changed your mind or you are unhappy with your purchase please read our the following policy on how returns can be done.

We will accept returns up to 14 days from the purchase price. This can be done by sending us a message via the contact us page, please ensure to select "Return Request" and to include your Order Number. This will make our task much easier.

Once a return has been requested we will ask you to choose between one of the three options:

Refund the full amount of the purchase
Swap the purchase item or items for another
Provide you with store credit for the same value as the purchase, or even sometimes a little bonus is added for the inconvenience.

Once a decision has been made all purchased items must be returned unworn, clean and in original packaging (if possible - includes tags, labels, etc...). The address to send these to is:

6 Globe View
10 High Timber Street
EC4V 3PP
London
United Kingdom

Unfortunately, Public Wear will not reimburse the postage costs for returning the order, unless the items were damaged or faulty upon arrival.

So we hope that is simple but just to summarise it: Request Return › Choose › Return

Lastly, we really appreciate it if you tell us why you want to return your purchase, or any other comments that you might have. We always strive to improve but we can't do so unless you tell us. So any feedback (good or bad) is most appreciated.

Terms of Use

Mon, 12 Jul 2010 00:00:00 +0000

Terms of Use

Welcome to Public Wear. If you continue to browse and use this website you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern Public Wear's relationship with you in relation to this website.

The term "Public Wear" or "us" or "we" refers to the owner of the website whose registered office is:
6 Globe View
10 High Timber Street
EC4V 3PP
London
United Kingdom

Our company registration number is 07319340. The term "you" refers to the user or viewer of our website.
The use of this website is subject to the following terms of use:

The content of the pages of this website is for your general information and use only. It is subject to change without notice.
Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.
Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.
This website contains material which is owned by or licensed to us. This material includes, but is not limited to, the design, layout, look, appearance and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.
All trade marks reproduced in this website which are not the property of, or licensed to, the operator are acknowledged on the website.
Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.
From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).
You may not create a link to this website from another website or document without Public Wear's prior written consent.
Your use of this website and any dispute arising out of such use of the website is subject to the laws of England and Wales.

Contact Us

Thu, 08 Jul 2010 12:04:15 +0000

or email us...


		hello [at] publicwear.com

or find us online...

or write to us via "Snail" mail...

6 Globe View
10 High Timber Street
EC4V 3PP
London
United Kingdom

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Giving Back

Tue, 06 Jul 2010 19:17:10 +0000

Despite what some people might think, we are not true capitalists... We do have a soft side.

You might notice while browsing our products it will say "proceeds go to...". This means that a small amount from the profit we make from the sale of that product will go to one of the following charities.

We hope this promotes a win-win situation between us, you and all the others who need assistance in the world.
Take a look at the current charities we donate to:

Wild Life Fund (WWF)

World leading conversation body tackling environmental and human issues.
www.wwf.org.uk

Starfish

International charity aimed at helping vulnerable children in South Africa.
www.starfishcharity.org

Thokomala

A community-based child care charity aimed at providing shelter in Africa.
www.thokomala.org

Trees for Cities

An urban charity aimed at making planting trees and making cities greener.
www.treesforcities.org

Macmillan Cancer Support

Provide support and care for people suffering from cancer.
www.macmillan.org.uk

Colours and Sizes

Tue, 22 Jun 2010 13:34:46 +0000

Since Public Wear began in 2007, we have experimented with various garments and colours and sizes. We feel now we have the right formula for optimal T-shirts and Hoodies.

All Public Wear Shirts are made from the highest quality cotton. Well, don't take our word for it! Check out which size is right for you, get your own, and see for yourself!

Care Suggestions:

Becareful as 100% cotton does shrink
Turn shirt inside out before washing
Do not directly iron the design
Wash with Machine Cold Water
Set your Tumble Dryer to low

T-Shirt Sizes

(T-Shirts are 100% cotton)

To ensure that you end up with the correct sized T-Shirt, simply grab a tee and measure the length and chest in the same way and places pictured above. Then match up the measurements to the sizes in the tables below.

Male T-Shirts Sizes

Female T-Shirt Sizes

		Small (S )	Medium (M)	Large (L)	Extra-Large (XL)
Length	cm	67.63	70.17	72.71	75.24
Length	inches	26.58	27.58	28.57	29.56
Width	cm	45.72	50.80	55.88	60.98
Width	inches	17.97	19.96	21.96	23.96

		Small (S )	Medium (M)	Large (L)
Length	cm	49.68	62.23	63.25
Length	inches	19.52	24.46	24.86
Width	cm	40.64	43.18	45.72
Width	inches	15.97	16.97	17.97

Colours

Male T-Shirts Colours

Female T-Shirt Colours

		Colour	CYMK*
		White	N/A
		Black	100,35,0,100
		Sport Grey	N/A
		Light Blue	27,7,0,0
		Navy Blue	100,49,0,70
		Kiwi Green	45,0,80,35
		Honey Yellow	0,28,76,0
		Cherry Red	0,100,63,12
		Charcoal	0,0,0,77

		Colour	CYMK*
		White	N/A
		Black	100,35,0,100
		Sport Grey	N/A
		Sky Blue	40,0,5,6
		Navy Blue	100,49,0,70
		Kiwi Green	45,0,80,35
		Cherry Red	0,100,63,12
		Salmon Pink	0,20,20,0
		Azalea Pink	2,61,0,0

* CYMK, is short for Cyan, Yellow, Magenta, (Key) Black. It is a standard used to determine colour palettes

Hoodie Sizes

(Hoodies are 80% cotton and 20% polyester)

To ensure that you have a comfortable Hoodie that will keep you warm as well as cool (in the literal sense), simply grab a hoodie and measure the length and chest in the same way and places pictured above. Then match up the measurements to the sizes in the tables below.

Male Hoodie Sizes

Female Hoodie Sizes

		Small (S )	Medium (M)	Large (L)
Length	cm	68.58	71.12	73.66
Length	inches	27	28	29
Width	cm	50.80	55.88	60.96
Width	inches	20	21.96	24

		Small (S )	Medium (M)	Large (L)
Length	cm	66.04	68.58	71.12
Length	inches	26	27	28
Width	cm	45.72	50.80	55.88
Width	inches	18	20	21.96

Colours

Male Hoodie Colours

Female Hoodie Colours

		Colour	CYMK*
		White	N/A
		Black	100,35,0,100

		Colour	CYMK*
		White	N/A
		Light Pink	0,28,0,0

More Colours are coming soon!

* CYMK, is short for Cyan, Yellow, Magenta, (Key) Black. It is a standard used to determine colour palettes

About Us

Tue, 22 Jun 2010 13:32:37 +0000

Public Wear was born from the dissatisfaction of current clothing designs. Repetitive logos and boring designs were the driving force for creating something new and fresh aimed for a youthful audience. We run Public Wear as a hobby run within the spare time of several young T-Shirt enthusiasts.

Therefore, Public Wear is a youthful brand aimed for people who enjoy good quality T-Shirts and designs of a relaxed nature, much like how we are. All T-Shirts are made from 100% cotton shirts that are made in South Africa. However all printing is done by yours truly in the United Kingdom. We operate a website (as you might have noticed...) where we encourage our community to participate by providing us ideas, designs and even interesting news relating to art or expression. This done through our Design Portal, anyone is welcome to register and submit their creations for free even if it is a simple text description. However we are not entirelly a capitalist group of enthusiasts, sometimes we feel it good to give something back (apart from cool products that is).

We also donate a portion of our profits to various charties depending on the product. You will notice on our product page there will be an image or description of various charities that the profits from each t-Shirt will be donated to. We definately feel this is a truly win-win situation.

Well that's it, we are sure we have bored you enough so why not take a browse around instead...

Happy Shopping!
The Public Wear Team