Don Montanaro, CEO of TradeKing says: “Savvy traders are making more strategic use of tools and data to improve their chances of success in this market environment, particularly as they’re diversifying beyond stocks into options trading and other investment strategies. We’re proud to kick off this year with an improved set of sophisticated data designed to help clients make better investment decisions in this or any economy. All this is in keeping with TradeKing’s commitment to ensure all our clients have, at no extra charge, the tools and support that they need.”

We have not seen many reviews on TradeKing yet, looking forward to see if the customers value the new data.

At less than $250M assets each, the E-Trade funds did not seem to attract enough interest - seems like people prefer ETFs. In addition, online brokers might be better off just offering 3rd party products and not compete with their own.

For comparable ETFs check out IWM iShares TRUST RUSSELL 2000, SPY SPDR TRUST SENIOR 1 ETF, and QQQQ - PowerShares QQQ Trust.

Starting on March 1, Zecco’s fees will depend on your assets or on the total number of trades you make in a given month - similar to the commission structure of other online brokers. If you have more than $25,000 in your account or if you trade at least 25 times per month, you still get 10 trades per month for free. If not, each trade will cost you $4.50.

According to the CEO, the change became necessary because of the low interest rates that reduce profits that Zecco generates from its deposits. In addition, trading volume has apperently fallen at Zecco, which leads to lower commission revenues.

It’s unfortunate that this became necessary, as Zecco was one of the few places beginning investors could get started without losing their shirt on commissions. That said, at $4.50 per trade, Zecco is still a pretty good deal.