I have been planning, developing,
optimizing & promoting websites
for over 16 years. I've seen it all.

Websites as a hobby & side hustle

I started coding and designing sites in middle school for fun. I realized the potential of my hobby & dedicated myself to learning all it takes to be a 'webmaster' - from planning through promotion.

Taking on clients & joining an agency

In college, I worked with local small businesses and provided profitable results. This progressed into senior positions at a digital marketing agency & a incent CPA network.

News publisher consulting

I consult media publications like EMARKETER, The Information, & Foreign Policy on how to get more readers -- and how to turn them into subscribers.