http://monetate.com/blog Tips and tricks for more profitable online marketing. Tue, 10 Nov 2009 12:54:15 +0000 http://backend.userland.com/rss092 en monetate_bloghttp://feedburner.google.com A few posts back I suggested that the launch of Windows 7 presented several opportunities for creative online marketers who were nimble enough to roll out campaigns and promotions to take advantage of emerging trends. This past weekend I encountered two articles that speak to this. The first is from The ... http://feedproxy.google.com/~r/monetate_blog/~3/U_GP2l6cvT4/ http://monetate.com/blog/?p=1122 Halloween means different things to different people; but if you're a retailer, why not think of this annual indulgence in masks and costumes as a reminder to review the user experience faced by shoppers at your online store? After all, nobody wants to enter the holiday shopping season with a ... http://feedproxy.google.com/~r/monetate_blog/~3/pCeXvpBKGr8/ http://monetate.com/blog/?p=1087 There are 4 tips in this post and right off the bat here's the first one: Tip #1: The clocks in Europe went off daylight saving time last night. That means the usual time difference between the US and the EU has been cut by one hour, so Paris is only 5 ... http://feedproxy.google.com/~r/monetate_blog/~3/ttlDRbURDpE/ http://monetate.com/blog/?p=1059 If you're an online retailer, how excited should you be about today's launch of Microsoft Windows 7? May I suggest you think of this latest version of Microsoft's operating system as an exciting marketing opportunity, one that could extend beyond hardware and software sales. As you probably know, your online store ... http://feedproxy.google.com/~r/monetate_blog/~3/t3-tw14kdqg/ http://monetate.com/blog/?p=1043 Following on from last week's "tips on improving the performance of scarce online retail real estate," I wanted to share three ways in which tech-savvy online retailers are making the most of precious screen space. And if you're in charge of an online store you don't need me to tell you ... http://feedproxy.google.com/~r/monetate_blog/~3/CFAEZmzRtD8/ http://monetate.com/blog/?p=995 This week I read two excellent blog posts that I wanted to share. The topic of the first post is retail signage, namely the relationship between the display of messages in online stores and the use of signs in brick and mortar stores. Here's the main point that author Kevin Ertell is ... http://feedproxy.google.com/~r/monetate_blog/~3/nITNyp_QKx8/ http://monetate.com/blog/?p=945