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	<title>The game retail industry according to MCV</title>
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	<description>The latest gaming Industry news with MCV. MCV is the world's largest source of trade news for the gaming industry and the interactive entertainment software business.</description>
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		<title>[Industry news] Sasha Volkohon appointed Head of Commercial at game events GmbH</title>
		<link>https://mcvuk.com/business-news/industry-news-sasha-volkohon-appointed-head-of-commercial-at-game-events-gmbh/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Wed, 04 Nov 2026 14:15:12 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
		<category><![CDATA[Event News]]></category>
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					<description><![CDATA[game events GmbH, the organiser of gamescom dev, has appointed Sasha Volkohon as Head of Commercial, effective November 1, 2026. In her new role, she will oversee sales across the company's wider event portfolio, including gamescom dev and its year-round leadership events. She succeeds Roufina Guenkova, who has left the company after a successful tenure and having contributed to its growth since the event's early days. ]]></description>
		
		
		
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		<title>[Event News] VIVA! Games Marketing #4 brings the games industry’s marketing leaders together in London this November</title>
		<link>https://mcvuk.com/business-news/event-news-viva-games-marketing-4-brings-the-games-industrys-marketing-leaders-together-in-london-this-november/</link>
		
		<dc:creator><![CDATA[MCV Staff]]></dc:creator>
		<pubDate>Wed, 04 Nov 2026 09:43:38 +0000</pubDate>
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		<category><![CDATA[Event News]]></category>
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		<category><![CDATA[Highlight]]></category>
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					<description><![CDATA[The games marketing community will come together in London on Wednesday 18th November for VIVA! Games Marketing #4, a packed day of expert insight, lively debate, industry discussion and networking, featuring an exceptional line-up of speakers from across the games, publishing, technology and brand partnership sectors. Designed for everyone working in games marketing, from developers and &#8230;]]></description>
		
		
		
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		<title>[Industry news] Creators of Hit Game ‘Word Salad’ Announce ‘FIRSTS’</title>
		<link>https://mcvuk.com/business-news/industry-news-creators-of-hit-game-word-salad-announce-firsts/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Wed, 04 Nov 2026 08:38:00 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
		<category><![CDATA[Development News]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Retail]]></category>
		<guid isPermaLink="false">https://mcvuk.com/?p=230554</guid>

					<description><![CDATA[Bleppo Games, the UK independent game studio behind viral daily puzzle games Word Salad and Number Salad, today announced their next title, FIRSTS, a mini crossword designed for mobile devices and social moments launching on iOS, Android and web browsers on 26th November, 2026.]]></description>
		
		
		
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		<title>[Industry news] Studio Atelico Launches the First AI Engine Built to Run On-Device Inside Games</title>
		<link>https://mcvuk.com/business-news/industry-news-studio-atelico-launches-the-first-ai-engine-built-to-run-on-device-inside-games/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Thu, 29 Oct 2026 17:40:15 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
		<category><![CDATA[Consoles]]></category>
		<category><![CDATA[Development News]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[In-Depth]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[PC]]></category>
		<guid isPermaLink="false">https://mcvuk.com/?p=230548</guid>

					<description><![CDATA[Studio Atelico, the independent game studio building AI-native games and the technology behind them, today opened Early Access to the Atelico AI Engine, the first AI engine purpose-built to power AI-driven gameplay.]]></description>
		
		
		
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		<title>[Industry news] TIGA responds to the Autumn Budget statement</title>
		<link>https://mcvuk.com/business-news/industry-news-tiga-responds-to-the-autumn-budget-statement/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Thu, 29 Oct 2026 11:17:22 +0000</pubDate>
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		<category><![CDATA[Publishing]]></category>
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					<description><![CDATA[This is a press release posted alongside our usual editorial content. TIGA, the trade association representing the UK video games industry, has urged the Government to enhance the Video Games Expenditure Credit (VGEC), including by raising the rate of relief for smaller budget games, expanding the range of qualifying costs, confirming that post-release launch development &#8230;]]></description>
		
		
		
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		<title>[Industry news] Rocky Horror Show Steps into Roblox</title>
		<link>https://mcvuk.com/development-news/industry-news-rocky-horror-show-steps-into-roblox/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Thu, 29 Oct 2026 09:05:16 +0000</pubDate>
				<category><![CDATA[Consoles]]></category>
		<category><![CDATA[Development News]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[Highlight]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[PC]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Retail]]></category>
		<guid isPermaLink="false">https://mcvuk.com/?p=230529</guid>

					<description><![CDATA[Pop culture meets code as Rocky Horror Show enters the world of Roblox. Digital culture platform Cool Rivers is launching the first officially licensed collection of Rocky Horror digital wearables inside Roblox with its launch partner Karta, bringing one of theatre’s most legendary shows to this influential digital platform.]]></description>
		
		
		
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		<title>[Guest post] “What role do video games play in today’s biggest entertainment franchises?”</title>
		<link>https://mcvuk.com/business-news/guest-post-what-role-do-video-games-play-in-todays-biggest-entertainment-franchises/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Wed, 28 Oct 2026 10:18:26 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
		<category><![CDATA[Games]]></category>
		<category><![CDATA[People]]></category>
		<category><![CDATA[Publishing]]></category>
		<category><![CDATA[Retail]]></category>
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					<description><![CDATA[How licensed games are evolving beyond traditional tie-ins, using PAW Patrol: Dino World to examine how games can expand familiar entertainment worlds through original interactive experiences. By Guillermo Abajo, Producer at Outright Games Licensed games have been around for decades. How has their role within entertainment franchises changed? “You’re right &#8211; licensed games have come &#8230;]]></description>
		
		
		
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		<title>[Industry news] Russ Harding joins Rhino Rock Studios as Partner and Director</title>
		<link>https://mcvuk.com/business-news/industry-news-russ-harding-joins-rhino-rock-studios-as-partner-and-director/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Wed, 28 Oct 2026 09:10:09 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
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		<guid isPermaLink="false">https://mcvuk.com/?p=230522</guid>

					<description><![CDATA[Rhino Rock Studios has announced that games and interactive entertainment veteran Russ Harding has joined the company as Partner and Director. He will work alongside Founder and CEO Emma Perkins to co-lead the studio’s next phase of growth.]]></description>
		
		
		
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		<title>[Industry news] Atari names Crossy Road creator, Matt Hall, EVP of Mobile</title>
		<link>https://mcvuk.com/business-news/industry-news-atari-names-crossy-road-creator-matt-hall-evp-of-mobile/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Wed, 28 Oct 2026 08:55:06 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
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		<guid isPermaLink="false">https://mcvuk.com/?p=230517</guid>

					<description><![CDATA[Atari has announced that Matt Hall has been appointed EVP, Atari Mobile, a new position reporting to Wade Rosen, Atari Chairman and CEO. In this role, Hall will oversee Atari’s mobile gaming business and play a leading role in the execution of the company’s unified cross-platform strategy that encompasses PC, console, web, and mobile. ]]></description>
		
		
		
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		<title>[Guest post] Why the next gaming console could cost up to £2,000</title>
		<link>https://mcvuk.com/business-news/guest-post-why-the-next-gaming-console-could-cost-up-to-2000/</link>
		
		<dc:creator><![CDATA[Matt Broughton]]></dc:creator>
		<pubDate>Mon, 26 Oct 2026 11:10:34 +0000</pubDate>
				<category><![CDATA[Business News]]></category>
		<category><![CDATA[Consoles]]></category>
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		<guid isPermaLink="false">https://mcvuk.com/?p=230512</guid>

					<description><![CDATA[Manufacturers of semiconductors and components are now facing growing pressure. AI is consuming huge amounts of memory, adding pressure for consumer electronics such as phones, laptops and other devices, which is referred to as ‘chipflation’.]]></description>
		
		
		
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