Tip 1: Write your articles like sales letters. Now, you don’t want it to sound like a late-night infomercial, but you do need to understand that your article is more than just information. Your goal is to get the reader to click on your link, either in the article body or in your bio box.

Tip 2: Write a headline that arouses curiosity and makes people want to read your article. In general, readers find your articles via a search engine search. In other words, when they decide if they want to read your article, they can’t see the whole thing. They just see a headline and also a description. You want your headline to be a call to action…something that’s going to interest people.

Tip 3: Make your articles at least 400 words long. If you want to publish your article on a lot of article directories (and you should), it needs to be at least 400 words long. A lot of directories don’t publish articles that are shorter.  An article that’s less than 400 words just seems a little unsubstantial.

Tip 4: Make your bio box look like it’s part of the article. At the end of an ezine style article, there’s an author’s bio box. Although you can try to put links back to your website in the body of the article, not all directories allow that. The place to put your link is in the bio box. So, don’t think of the bio box like it’s an afterthought for your reader. Your bio box needs to fulfill the same function that a call to action does on a sales letter.

This is what you don’t want (but what you usually see):

“Joe Johnson is a career animal lover who has spent countless hours learning the ins and outs of the lives of ferrets.”

From the reader’s point of view, this blurb makes it seem as though the author is more interested in themselves rather than the reader. Unless you’re the inventor of the South Beach diet or someone with as much authority in your given niche, who you are and what you’ve done is secondary.

What’s primary is this. If you did a good job with your article, your reader should be thinking…”Hmm…I liked that…I wonder what else this author has to say about all of this.”

That’s the kind of response that gets the click. That’s what we call “pre-selling”! And, that’s what article marketing is all about—pre-selling your reader so that they click through to your money page.

A better idea for the bio box would be to make it essentially just the last sentence in the article, with a text link embedded in it. For example:

“Check out Raising Ferrets for Fun and Profit to learn more about these wonderful critters.”

The underlined text would be a link to your site.  If your article directory doesn’t allow text links (and there are still some that don’t), then just include the whole website address so that your reader can cut and paste it into their browser window.  And in some cases, it’s good to include both the text link and the full website address in the bio box.

There’s certainly more to know about article marketing than just this. But these four tips will make this type of technique start to work like gang busters. Apply these tips and watch the traffic start rolling in!

For more tips on writing articles that “pre-sell,” take a look at Article Bully.

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What that means to you as a marketer is that instead of just hoping and praying for your brand, or report, or article to go viral, you can use various methods to help it along.  In many ways, Twitter is like the perfect storm…it’s riding a huge wave of popularity right now. Tweeple know what they like and aren’t afraid to tell others. It’s easy for Tweeple to pass on your information, and it doesn’t cost you a dime – only a good product and some well-placed tweets with a link to it.

Let’s assume you have a brilliant report you’ve just written and it’s free for anyone.  Inside the report you include your affiliate links to other products or at the end you point to your even more brilliant product.  You want this report to go viral and to get in as many hands as possible for obvious reasons.

Try using a call to action in your tweet about your report.

This can be as simple as asking people to retweet (RT) your tweet.  Just make sure your tweet is around 130 characters rather than the 140 to leave room for your @name to go at the beginning when someone retweets it.

The call to action can be other requests such as “Which do you like better…?” “Help me get 20 comments on my blog post…”  “What do you think about…?”  “Pls check this out…”  You’re asking people to take some sort of action, which includes having them click the link you’ve provided in the tweet.

Consider making your tweet off-the-wall or a little outrageous to get noticed.  “This won’t help you get into your skinny jeans, but it could help you grow your customer base…” or “On the way to the bathroom I came up with a fantastic idea for a great destination wedding package…”

If you retweet other peoples’ tweets, they’re likely to return the favor.  You can hope they will, or if you’ve developed a rapport you could ask them.  People like to be nice and retweeting is an easy way to do that.  Of course, you shouldn’t be retweeting just to get on a marketer’s good side, you RT because you like what the original tweeter had to say.

When you’re putting a tweet out there and asking someone, anyone, to retweet it, keep in mind that people come to Twitter at different times of day.  It’s okay to do your tweet a few times in a day (and changing the wording each time) to get exposure to different people.  Make sure you are doing 5-10 tweets in between though, so you don’t come across as a pushy person or a spammer.

Using Twitter is a great way to help your brand, blog post, report, video clip, etc. to go viral.  So be sure to ask for the retweet, make your tweet interesting, and give something of value.

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Articles can do two things for you. They can: 1) help you rank another site higher in the search engine results; and 2) they can drive traffic directly to your site.

Either way, you’re going to get more juice from your article marketing if your articles rank well for the keyword terms you’ve optimized them for.

There are several important issues to consider when optimizing an article for certain keywords terms, but we’re not going to get into that here. Instead, we’re going to talk about something much more fundamental, and which, over the long haul will make your articles make you even more money.

You see a lot of internet marketers forget that the Internet is not all about Google, or Yahoo or MSN. It’s about readers. The whole rationale behind Google’s mysterious algorithm for ranking pages is to get quality content into their users’ hands.

Content is actually more important than search engine optimization. So, let’s talk about what goes into making a quality article.

Preparation and Planning

Some article marketers just sit down at the computer and start writing with no thought as to what keywords they’re targeting or exactly what they want their article to do. That’s okay. It’s even part of a known article marketing strategy, which depends on volume, rather than search results. But unless you want to write, or have written, a thousand or so articles, you need to start thinking in terms of what your target market wants to read about, and, of course, the keywords they’ll use to get there.

Passion

Now, this is not a “do what you love and the money will follow” article. But having said that, passion is one of the keys to writing great content that your readers will want to click on, download to their site, and perhaps even bookmark. Passion shows. Lack of passion shows, too. Have you ever read an article or blog post that seemed like it was there just to take up space or rank for some obscure term in Google? What was at fault? Research? Grammar? No. It was probably written by some article marketing hack that just sits in front of their computer and cranks out articles all day long.

With these three “P’s,” you can dramatically increase your articles’ readership. So, don’t worry about Google. If you’re churning out quality information that your audience loves, search results will follow.

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The Tweet Tank consists of eight instructional videos that provide clear, step-by-step directions on how to advertise and make money with Twitter on autopilot. Although I typically prefer written instructions, the videos in this package were easy to understand and follow. Ben, the creator, provides screenshots and verbal instructions that make setup quick and easy.

Click Here to Secure Your Copy of The Tweet Tank

The videos walk you through:

1.  Setting up an account.
2.  Automatically adding followers
3.  Automatically adding content.
4.  Using Twitter as an affiliate marketer.
5.  Maintaining your Twitter account.

After watching the videos, I put the techniques to the test using one existing Twitter account and one new account.  It took me about two hours to get everything setup, including watching the videos.

The Results…With the exception of some minor tweaks to the automatic content generation system, I let the accounts run on autopilot for about two weeks. During that time, the new account increased by over 400 followers and I generated sales as well as increased my followers on the existing account.

Thus far, I am thoroughly satisfied with the results. And for $27, it was well worth the expenses. Now, if I can just carve out the time to conduct the recommended maintenance for at least 15 minutes, three days a week, I will undoubtedly experience even better results!

The Tweet Tank is the right choice for you if you’re looking for an automated, easy-to-follow system to advertise and make money on Twitter. And you can adapt the system to support your current and new activities. So, get started now!

Click Here to Secure Your Copy of The Tweet Tank

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Below are some tips about article marketing, which will help you be a successful article marketer.

Tip 1: Article Length

Your articles should be 400 to 500 words long. Although some authors write articles, which are less than 400 words, you’ll get your article published in more article directories if they’re longer than 400 words. Also, your readers will have a better experience reading your articles and feel like they’re learning more, if your article is longer than 400 words.

Tip 2: Article Topics

Basically, you should provide content that is of interest to your readers. Whether it’s a “How to” article, “Tips” article, or “Secrets” article, research your target audience and “fill in the blanks” for them. Also, since your article is going to be published on one or many article directories, you probably want to write your article around certain keyword combinations. These would be the keywords that you feel like your potential viewers would use to find your article. You can get plenty of keyword possibilities from Google’s External Keyword Tool.

Tip 3: Article Structure

Generally, you should write your article in a manner that will lead reader to take a desired action. In most cases, you probably want to use your articles to drive traffic to a website, squeeze page or affiliate offer. So, you want your reader to perform some sort of action when they finish reading your article. In other words, you want to “sell” your reader on taking an action – clicking on your link. You want to nudge them to take the next step.

Tip 4: Websites You Can Promote Using Article Marketing

You can promote all kinds of websites. You can use article marketing to drive traffic to a blog. You can use it to drive traffic to a squeeze page, or some sort of single-page, mini-site that’s selling an affiliate product. You can also use article marketing to drive traffic directly to a merchant’s site, which you happen to be an affiliate off. (This is called Bum Marketing.)

Tip 5: Outsource, If Necessary

You might think that article marketing sounds great, but you either can’t write that well, or don’t enjoy it. Well, guess what? You don’t need to be able to write. You can easily outsource all the writing you’ll ever need. Outsourcing is easy to do. You can find great freelancers on Craigslist or Elance.

All in all, article marketing is probably the easiest way for someone to drive a lot of traffic to a website. Unlike pay per click, you’re not going to lose a lot of money while you’re learning. All you’re going to lose is some time. The thing about article marketing is this: you can write (or have written) a few hundred articles that drive traffic to a certain website. Once you get these articles published, they’ll be sending you traffic for years to come.

For a more detailed guide on article marketing, check out Article Marketing Domination.

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Choosing the best CPA offer requires proper scrutiny, careful study and learned comparison.  It’s important here not be lulled by high payouts because high payouts do not necessarily equate to high conversions.

When evaluating a CPA offer, here are a few things to keep in mind:

1.    One of the most efficient ways to identify profitable CPA campaigns is to contact your affiliate manager.  One phone call, email, or even instant message to your affiliate manager will reveal to you the top converting offers on the network at the time. This will immediately help you create a short list of offers to promote.

I have found the following CPA networks to be particularly responsive when it comes to identifying high converting offers:

• Hydranetwork
• Market Leverage
• Neverblue
  

2.    Remember that less action equals more money. In other words, the less a visitor or subscriber has to do, the better. For example, if you are being paid for every email address entered in an online form, you will typically make more money than campaigns that require the user to complete a series of questions or steps.

3.    People love FREE. Free gifts, trial offers, subscriptions and so on are often some of the easiest CPA opportunities that can generate quick cash with minimal effort. I’ve found this works particularly well in the health and beauty niche.

4.    When starting out, it’s really best to choose an offer that accepts all traffic sources so that you can try/experiment with multiple promotion methods.

5.    Check out the landing page of the CPA offer.  The best CPA program will have a landing page that will make anyone – including YOU – want to perform the required action.  A good landing page usually delivers a clear message with a call to action above the fold.  I also prefer landing pages that don’t hide their terms, particularly as they relate to trial offers.

Once you have chosen a CPA offer to promote, commit to marketing it and following through with your strategy, even if the results are slow yielding at first. Also, make sure that your CPA offers blend in well with the purpose of your website.

If you have some tips to add to this list, I’d love to hear from you. Just leave a comment below…

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Traffic.

Traffic, as they always say, is the lifeblood of any online venture.  If you’re selling something, you need traffic.  If you want people to click on your ads, you need traffic.  If you want to lead potential customers to an affiliate merchant’s sales page, you need traffic. Heck, if you want people to see the baby pictures you posted on your personal blog, you still need traffic!

The same is true for CPA campaigns.  This is why CPA advertising is very important.

CPA advertising is all about generating traffic to your web page so that a lot of prospects will get to see your affiliate link and a lot of prospects will get the chance to perform the action required by the advertiser.  Below are 5 traffic generating strategies that can spell the success of your CPA advertising campaigns.

1. Article Marketing.  This is one of the most powerful and the most popular CPA advertising techniques. The key is to target popular keywords (preferably long tail keywords) relevant to the subject matter of your selected CPA offer.  Once you decide upon your keywords, write a 250-500 word article related to the offer.  Include a resource box with a strong call to action.  Submit the article to the top article directories (i.e., EzineArticles, ArticlesDashboard, ArticlesBase, Buzzle, GoArticles, SearchWarp, iSnare).  Do this at least three times a week.  This CPA advertising technique will provide exponential traffic – both direct and indirect – as the weeks pass by.

2. Forum Marketing.  Another great way to drive direct and indirect traffic for CPA advertising purposes is via forum marketing.  Basically, you have to look for online communities dedicated to the subject matter catered to by the CPA program you’re promoting.  You can use BoardReader.com to look for appropriate forums.  Create accounts in these forums and positively participate in the discussions.  You can promote your website – or even your affiliate link – through your signature box, which will appear with every post you will make.

3. PPC Marketing.  Pay Per Click (PPC) programs like Google AdSense are a great way to funnel traffic into your CPA advertising campaign… if you have the budget to do so.  Just use your list of long tail keywords you found in technique #1 and create some compelling ads.  Your goal is to earn more than what you’ll be spending.  Beware, however, that this technique isn’t meant for novice internet marketers.

With the three techniques above, you should be able to generate a steady flow of targeted traffic to your CPA campaigns. The first two will take a little time to generate some momentum. You can get some quick traffic with a PPC campaign and test your offer, but exercise caution because you can blow your budget in a matter of hours if you don’t plan properly.

For some additional CPA techniques, check out CPA Arbitrage.

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CPA marketing is, without a doubt, one of the best ways to earn some cash through internet marketing.  The business model is easy to set up, developmental and operational costs are minimal, and the points to ensure success aren’t difficult to achieve.

What Is CPA Marketing?

CPA marketing essentially measures actions that are taken by a website visitor that result in a purchase or an equivalent action. These actions can be anything from signing up to a newsletter, providing an email address, filling out a short form that collects names and addresses or making an affiliate commission for the sale of a product.  You get paid whenever a site visitor clicks on the ad on your site AND performs a specified action, such as generating a lead or purchasing a product.

To participate in CPA marketing, you must sign up with a CPA network as a publisher (website owner), an advertiser, or both. Some of the more popular CPA networks are:

• Azoogle Ads
• Hydra Network
• Market Leverage
• Motive Interactive
• Neverblue

The amount of compensation you receive from CPA offers varies depending on what type of action is required from the visitor. Purchase-based actions pay a lot (e.g., $20-$50) because their compensation system is commission-based.  Survey-based and subscription-based actions pay an amount similar to Pay Per Click (PPC) programs (e.g., $1-$10).

Three Factors Of Success In CPA Marketing

To succeed with CPA marketing, you have to focus on 3 critical factors that, together, will spell success in this field.  These factors are:

1. Traffic.  Actions will be performed by visitors.  If your site doesn’t generate any traffic, there will be no visitors to perform such actions, and you will not earn any profit.  Your profitability of is greatly dependent on the volume of traffic you generate to a CPA offer.

2. The CPA Offer.  The type of offer you target will determine the time and resources you will need to reach your targeted income level.  A high CPA will generally mean higher profit and the need for fewer visitors.  A low CPA will mean that you must generate a larger volume of traffic to be equally profitable.

3. Conversion Rate.  The conversion rate of an offer reflects the percentage of visitors who actually perform the action required after reviewing the offer. You typically need to get this from your assigned affiliate manager. The higher the conversion rate, the better the offer and your ability to generate income. You will, of course, need to match a CPA offer with the subject matter of your site for optimal results.

CPA marketing is a highly lucrative field.  It is a great entry-level opportunity to start generating some online income relatively quickly.  With hundreds of CPA programs to choose from, you can surely find a CPA offer that will work for you.

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Plan a schedule to update your blog on a regular basis with quality content. At least three to five posts a week is ideal, which can be adjusted after establishing a readership. If you don’t do this, visitors will lose interest and not return.  If you worry about running out of post topics, consider using the Caffeinated Content plugin for WordPress. This plugin populates your blog with posts based on your designated keywords from Yahoo Answers, YouTube and article directories.

Another source of content can be derived from your readers. Listen to what your readers have to say in their comments and pay attention to how they found your blog. Specifically, review your analytics logs to determine the most popular search terms used to access your blog and build more content around those terms.

Because blog readers typically skim rather than read on the internet, keep your posts short and concise. You also want to break up your content into bullet points, where appropriate, and add some artistic work or pictures to make it more visually appealing.  If you post materials that are difficult or take a long time to read, you will most likely drive readers away.

Include free downloadable viral reports on your blog to turbo-charge visitor traffic and build a subscriber/viewer base quickly.

Offer readily visible RSS feeds for readers to subscribe to your blog posts and/or comments.  This allows them to be kept updated of any new information added to your blog without having to check the site constantly.

Finally, remember to submit your blog to popular, high quality blog directories such as Technorati, DMOZ, and Best of the Web blog directory to boost your web traffic and link popularity!  If you follow these guidelines you will most likely have a successful blog, and you will be rewarded in the process.

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1.  Run a contest.  The puzzle, game or task should be easy and straightforward so that you don’t frustrate the customer and you still get their email address in the end.

2.  Offer customers a free report, ecourse or eBook.  People love getting free stuff, especially eBooks that interest them.  Remember, it doesn’t have to be 100 pages long; five to ten pages will work fine.

3.  Advertise your opt-in offer in an e-zine or classified ad.  It actually doesn’t cost tons of money and if you find the right place to advertise, you could see dramatic results.

4.  Include a link to a free report in your sig file. At the end of each email message you send out, take the opportunity to add your name, company and a free report with a link attached.  You will be surprised at how many visitors you get this way.  If a customer is interested in downloading a report from your web site, they will definitely have no problem providing their name and email address.  They will love to receive more reports from you or have access to a members only area of your site with plenty of resources.

5.  Conduct a survey. Surveying customers is a great way to collect email addresses. You can find out what customers like and dislike, and what they have problems with or need solutions for.

While you may not be able to find one catch-all method to build your email list, these tips provide a starting point to test what works best to capture names and email addresses in your market.

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