i dream a highway

Spring! (well at least according to the calender…)

2010-09-02T04:08:02Z

Either way, we have lots of great new things in store! Some excellent new ranges from some of our faves (High Tea With Mrs Woo, Dogstar, Ammo, Yoshi Jones & Vigorella), as well as some of very own designs for ladies AND gents!

Plenty of Fathers Day options too!

Sale heats up!

2010-07-31T07:23:16Z

We are on sale here at idah, and we have lots of fabulous Winter stock that we have to clear before our fabulous Spring stock comes in the next few weeks! Up to 70% off some of our fave labels such as High Tea With Mrs Woo, Yoshi Jones, Love, Yogini, Vigorella, Dogstar, Ammo & Dot & Herbey.

Winter Woolies!

2010-06-05T03:23:58Z

It’s a cold winters day out there, but luckily we’ve got heaps of warm woolens and layers to protect you from the freeze! Come on down to idah today for Body Parts arm-warmers, Ms Click Clack’s hand-knitted beanies, Love’s woolen jackets and Vigorella’s woolen basics!

Niffty Fashion Festival is on tomorrow!

2010-04-09T06:10:40Z

That’s right folks! Tomorrow from 2pm idah will hit the catwalk at the Northcote Town Hall to show off some of our fanciest frocks and shimmering shirts. There is going to be some fine local music, delectable food and wine and some primo market stalls. Proceedings to be led by the wonderful Catherine Deveny. You also gotta get down to get your Niffty discount voucher for an exclusive little discount at your favorite Northcote shops.

Check out the facebook page: http://www.facebook.com/event.php?eid=109996372352966

Or the Niffty website: http://www.highstreetnorthcote.com.au/niffty2010/

See you there!
idah xoxo

…never to be found. High Tea with Mrs Woo 2010

2010-06-24T08:12:59Z

One of the most exciting things has just landed at i dream a highway. One of our absolute favourite designers, High Tea with Mrs Woo have just delivered their Winter 2010 collection. Entitled “…never to be found” this collection of delectable pieces are everything we have come to expect from the ladies: stunning fabrics, incredible cuts and garments finished to a superior standard. High Tea have an incredible ability to create unique, contemporary designs that feel like instant classics.

Now i know that it’s still warm out there but our supplies are limited and these pieces are moving quickly. Peruse the images below and if this feels like you in 2010 rush on down to i dream a highway to secure you little piece of Woo today!

Summer Sale is on!!!

2010-01-27T07:30:30Z

Well, very soon the exciting new winter stock will be pushing it’s way into i dream a highway so we need to make some space on the racks!

So…SUMMER SALE STARTS TOMORROW!!! (excuse me for shouting).
We have some of the pearliest frocks, delectable tops and slickest slacks from your favourite designers hitting the sale rack.
So, for two weeks only we’ve got 20-50% OFF almost half of our stock.

So come on down to i dream a highway and check out if that piece you have been eyeing off for ages is still on the hanger!

xoxoxo

idah

We’re back!

2010-01-09T00:20:28Z

Guten Tag!

Well, it’s the start of a new decade and the tomato plants are heavy with the soon to be lushes fruits of the season. Once again Northcote is starting to buzz and flitter with action and the honky tonk tunes are rolling down at i dream a highway. That’s right folks, the doors are open, summer stock is abundant, the sale rack is sitting at 50% off and the air conditioner is on!

Hope to see you all soon!

idah xx

It’s beginning to smell alot like christmas…

2009-12-23T03:37:56Z

Christmas is so close now that you can almost smell it!

So this is your last chance to pop into idah for that special something for someone or some simple stocking fillers.

And if you are completely freaking out because of that un-bought pressie for that someone that has everything then an i dream a highway gift voucher is your ticket to freedom cos we’ve got everything that that person doesn’t have!

i dream a highway
open Wed 23rd till 8pm
and Thursday 24th till 5pm

The Men’s Rack is BACK!!

2009-11-25T02:00:51Z

We are so sorry you men that we have neglected you for too long now. The the times they have a changinged! The Men’s Rack is BACK!! That’s right, idah is now a fine place for the Lady’s and Gents to get their garb on! Starting simple with our house made men’s Shirts and T’shirts we aim to develop this space into a healthy house of staples for the boys.

Honky Tonk Highway

2009-11-25T05:23:31Z

Ssssssshhhh…….!!!!!

I dream a highway’s housemade men’s western shirts have snuck into the store.

Finest quality, sharply cut, tradition western shirts with pearly snaps and choice checks. And guess what..they’re made right here in Melbourne!

That’s right friends, Australian made western shirts to help you get your Yee Haw on.

Lady’s cuts hit the floor in a few weeks. Spread the word!!