Impact Alumni Podcast

Episode 31: Campus Crisis and Your Alumni Magazine with Dale Keiger of the Johns Hopkins University Magazine Group

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Mon, 20 Feb 2012 20:17:00 -0500

Dale Keiger is associate editor of the Johns Hopkins University Magazine Group and of Johns Hopkins Magazine. He joined the magazine‘s staff in 1992 and covers arts, engineering, public health, business, and athletics. A 1976 summa cum laude graduate of the E.W. Scripps School of Journalism at Ohio University, his work has appeared in many national publications, including The New York Times, Washington Post, Los Angeles Times, Boston Globe, Travel & Leisure, and Business. He is also an instructor in the Johns Hopkins Writing Seminars, where he has taught nonfiction for 12 years.

Read Dale's Blog about how the Penn Stater Magazine handled the Jerry Sandusky child abuse scandal.

Johns Hopkins University Magazine Group
The Johns Hopkins University Magazine Group (UMG) produces Johns Hopkins Magazine, the university‘s flagship publication, and provides consulting, editorial, and design services for other university and alumni publications. Current clients include some of the Johns Hopkins academic divisions as well as other colleges and universities. Drawing on staff from Johns Hopkins Magazine and what was formerly the Alumni Magazine Consortium, UMG assists clients with magazine redesign, templates for new publications, ongoing editorial consultation, magazine critiques, writing workshops and other services.

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July Moon by Brian McRae

Pops n' Buzzes by The New Leads

Episode 30: Independent School Alumni Relations Guru Harold Brown

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 2 Feb 2012 10:50:00 -0500

View Show Notes at http://www.alumnipodcast.com/.

Harold Brown

Director of Alumni/ae and Parent Affairs
Phillips Exeter Academy

Harold Brown Jr. was appointed director of alumni/ae affairs by his alma mater, Phillips Exeter Academy, in 1991 after a 15-year career in banking. He currently directs a comprehensive alumni relations program that coordinates more than130 events per year. In addition to serving as a presenter at many CASE conferences, Harold has served CASE as a volunteer, author, and trustee. He is the recipient of the prestigious CASE Crystal Apple for teaching excellence.

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July Moon by Brian McRae

Pops n' Buzzes by The New Leads

Episode 29: A Conversation with CASE Commission on Alumni Relations chairman Gary Olsen

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Fri, 6 Jan 2012 17:00:00 -0500

Gary Olsen
Villanova Alumni Association

Show notes at alumnipodcast.com.

Today on the podcast we are joined by Gary R. Olsen, Executive Director, Villanova University Alumni Association and the Associate Vice President for Alumni Relations at Villanova University. Since 1993, Gary Olsen has headed the alumni relations program at Villanova University. He is just the fourth person to serve in this capacity and the longest serving alumni director in the university’s history. Gary is very active with Association of Private College and University Alumni Directors (PCUAD) as well as a number of leadership roles with CASE.

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July Moon by Brian McRae

Pops n' Buzzes by The New Leads

Episode 28: JMU Love - A Volunteer Engagement Revolution

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Tue, 20 Sep 2011 21:05:00 -0400

James Madison University Alumni Staff

Show notes at alumnipodcast.com.

Today on the podcast we are joined by Ashley Privott and Kevin Gibson of the James Madison University Association to talk about the volunteer engagement revolution they have started called JMU LOVE.

You can learn more about JMU Love at http://www.jmulove.com. JMU LOVE is a movement to build alumni involvement now and in the future by developing Leaders of Volunteer Engagement throughout the JMU community — because involvement is at the heart of the Madison Experience.Send me feedback to paul.clifford@alumnipodcast.com. Please leave comments below or on the iTunes Music store.

The JMU Alumni Association — in partnership with host programs throughout the university — will provide alumni with Madison-based, certified volunteer opportunities that extend the JMU experience for graduates, benefit the university and strengthen ties between alumni and students.

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July Moon by Brian McRae

Pops n' Buzzes by The New Leads

Episode 27: Social Media with Cornell's Andrew Gossen

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Sat, 27 Aug 2011 00:08:00 -0400

Show notes at alumnipodcast.com.

Our guest on today's podcast is Andrew Gossen. Andrew is the Senior Director for Social Media Strategy in the Division of Alumni Affairs and Development at Cornell University. He joined Cornell in early 2010 to spearhead the integration of social media and mobile technology into the division's strategic plan. Previously, Andrew spent eight years at the Alumni Association of Princeton University in a number of diverse roles. He sits on the CASE Commission on Alumni Relations, co-chairs the CASE Task Force on Social Media, and chaired the 2011 CASE Social Media & Community conference. Andrew holds a bachelor's degree from Princeton and a doctorate in social anthropology from Harvard University.

You can follow Andrew on http://twitter.com/#!/agossen

During the show Andrew mentions how Cornell is integrating video into their social web strategy, here is a link to their work http://www.youtube.com/watch?v=6Ra7ztGV7jA&feature=youtu.be

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Pops n' Buzzes by The New Leads

Episode 26: Giving of Yourself with author of The Go Giver, Bob Burg

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 2 Jun 2011 11:03:00 -0400

Show Notes http://www.alumnipodcast.com/

Today on the podcast I am joined by best selling coauthor of "The Go Giver ," Bob Burg. Bob discusses his "Five Laws of Stratospheric Success.”

#1 The Law of Value

#2: The Law of Compensation

#3: The Law of Influence

#4: The Law of Authenticity

#5: The Law of Receptivity

About Bob www.burg.com

Bob Burg shares information on topics vital to the success of today’s business person. He speaks for corporations and associations internationally, including fortune 500 companies and numerous direct sales organizations.

Bob regularly addresses audiences ranging in size from 50 to 16,000 – sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

For years he was best-known for his book Endless Referrals: Network Your Everyday Contacts Into Sales which has sold well over 200,000 copies and is still going strong.

His national bestseller (coauthored with John David Mann), is entitled, The Go-Giver. A business parable that both touches hearts

and build bigger bank accounts, it shot to number 6 on the Wall Street Journal Business Bestsellers list just three weeks after its release and reached #9 on BusinessWeek. It’s been translated into 19 languages and has already soared passed the 200,000 copies sold mark.

He and his coauthor, John David Mann released a companion volume to The Go-Giver entitled, Go-Givers Sell More, which takes the Five Laws contained in the original book and applies them specifically to the selling process.

Bob is an advocate, supporter and defender of the Free Enterprise system, believing that the amount of money one makes is directly proportional to how many people they serve. A lover of animals, he is a past member of the Board of Directors for Safe Harbor, which is the Humane Society of Jupiter, Florida.

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July Moon by Brian McRae

Pops n' Buzzes by The New Leads

Episode 25: What metrics are important in Alumni Relations--Mark Marshall

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Sun, 24 Apr 2011 08:26:00 -0400

On the podcast Mark J. Marshall managing associate in Bentz Whaley Flessner's Minneapolis office and I discuss:

Most effective measurements for successful alumni program
Difference between program and event participation
Alumni relations programs have a role in fundraising
Making the case for alumni relations

About Mark

Mark J. Marshall is a managing associate in Bentz Whaley Flessner's Minneapolis office. With over 20 years of development and alumni relations experience, he brings a strong background in major and planned gifts, development operations, alumni relations, annual giving, and campaign strategy to clients. He has a particular interest in strengthening development teams through coaching of leadership and team members.

Alumni Relations has been an integral part of Mark’s career. He has been a leader in alumni programming at several types of institutions including K-12 education, a major university and a small college. His career has included Marian Catholic High School in Chicago, The University of Minnesota Medical School, and William Mitchell College of Law. A firm believer in strengthening constituent engagement, Mark believes that we can strengthen our case for the profession by ensuring that we methodically impact our institutions.

Mark has been a frequent speaker at CASE, AFP, APRA, and other conferences around the country. He holds a bachelors degree from St. Olaf College and an MBA from the University of Phoenix. He is the author of a new blog called the Marshall Art of Fundraising : http://marshallartoffundraising.wordpress.com/

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July Moon by Brian McRae
Pops n' Buzzes by The New Leads

Episode 24: Generating Revenue with CAMMP President -- Nebraska's Andy Washburn

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Fri, 1 Apr 2011 11:38:00 -0400

Andy Washburn has been at the Nebraska Alumni Association in various roles for the past 10 years and currently directs the association’s operations and marketing.

He currently serves as the president of the Council of Alumni Membership and Marketing Professionals (CAMMP), and has presented at the Council of Alumni Association Executives (CAAE), the Council for the Advancement and Support of Education (CASE) and CAMMP numerous times on non-dues revenue programs, membership theory, membership program efficiency, managing your executive director’s expectations and strategic branding application.

Washburn holds two degrees from the Nebraska. He graduated summa cum laude with a bachelor of journalism degree in 2000, where he was president of the college’s student advisory board. He completed his MBA in 2007, also in the top 5 percent of his graduating class.

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July Moon by Brian McRae
Pops n' Buzzes by The New Leads

Episode 23: Gauging the Attitude of your Alumni with Rob Schoss

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Tue, 22 Mar 2011 20:41:00 -0400

Show Notes http://www.alumnipodcast.com/

Rob is a founding Member (1992) of Performance Enhancement Group, Ltd. (PEG), an organizational development consulting firm specializing in helping companies measure things that are often considered un-measurable. PEG works with companies and alumni organizations of all sizes and in all industries, measuring such things as customer satisfaction, employees' perceptions of organizational support, and the individual characteristics that are most required to fill a specific job or round out a given team.

Rob discusses the elements of a good alumni survey, the benefits to your campus and some interesting findings that have been revealed over 10 years and 150 institutions participating in the Alumni Attitude Survey. He discusses the Paradox of Event Attendance and Equity of Degree (read more about this here).

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July Moon by Brian McRae
Pops n' Buzzes by The New Leads

Episode 22: Running a Small Alumni Shop with Tyler Bowen of Southwest Minnesota State University

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 16 Mar 2011 22:23:00 -0400

Show Notes http://www.alumnipodcast.com/

Today's guest, Tyler Bowen, is the Director of Alumni Relations at Southwest Minnesota State University in Marshall, MN. Tyler joined the Alumni Association as director July 26, 2002. He is a 1995 Southwest Minnesota State University graduate in Hotel and Restaurant Administration and holds a Business Education degree from Winona State University. He completed his MS in Educational Leadership from SMSU in the Spring of 2008.

On the show we discuss his tips about running an award-winning, "small" alumni shop. The challenges, opportunities and their many accomplishments on behalf of Southwest Minnesota State Alumni.
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July Moon by Brian McRae
Pops n' Buzzes by The New Leads

Episode 21: Professional Transitions with Jen Heisey of Buffalo State College

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 27 Jan 2011 17:11:00 -0500

Show Notes http://www.alumnipodcast.com/

Today's guest is Jen Heisey. Jen, a graduate of the University of Cincinnati, is the Director of Alumni affairs at Buffalo State College.

On the show we discuss the transition to becoming a first-time alumni director and running her own program, the opportunities that challenges provide, and her tips on running a successful association.

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July Moon by Brian McRae
Pops n' Buzzes by The New Leads

Episode 20: Branding with Chris Vlahos

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 28 Oct 2010 23:20:00 -0400

Branding with the University of Arizona's Chris Vlahos

Today on the podcast we are joined by Chris Vlahos, president and executive director of the University of Arizona Alumni Association. He discusses how branding can transform how your organization is viewed both internally and externally.

Chris provides overall leadership to an organization dedicated to serving as the vital link between the University and its 250,000+ alumni. As the association’s chief executive officer, he represents the organization to campus and community partners; to the Board of Directors and university trustees; to the student body; and to alumni and other stakeholders concerned with the advancement of the University. He also serves as publisher of Alumnus Magazine.

Chris earned a bachelor’s degree in journalism and a master’s degree in public affairs, both from Ohio State.

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Episode 19: Educational Travel with NC State's Kathy Hart

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Sat, 9 Oct 2010 00:15:00 -0400

Today on the podcast I am joined by my colleague from the NC State Alumni Association, Kathy Hart. Kathy is the Director of Wolf Treks, their educational travel program. We discuss best practices, tips and ideas for alumni professionals that are responsible for educational travel.

Throughout our discussion Kathy refrenced the Educational Travel Conference, learn more about this at http://www.travelearning.com/.

Wolf Treks Educational Travel Program
The Alumni Association's WolfTreks Travel Program offers you a world of education and adventure with each destination. From Bangkok to Berlin and Singapore to St. Petersburg, WolfTreks provides a variety of destinations at a range of prices and via various modes of transportation. WolfTreks take the stress out of traveling because all of the planning is done for you. But the best part comes in the new friends you make as you travel the world in a Pack.

Learn more about Wolf Treks by clicking here or drop Kathy an email to ask about her program at k_hart@ncsu.edu.
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Episode 18: The Traditional Advancement Model with Dr. Gene Crume

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Sun, 22 Aug 2010 14:46:00 -0400

Today on the podcast I am joined by my colleague and friend, Dr. Gene Crume of the Indiana State University Foundation. Gene was appointed President of the Foundation in April 2007. He has over 15 years of experience in higher education serving as an administrator, faculty member and advisor to student organizations. He has taught classes in leadership, public relations and communications, and his research or popular writing has appeared in publications as varied in Psychology and Education and Cigar Aficionado. Before coming to the ISU Foundation, Gene was the Executive Vice President at Midland Lutheran College, where he led a division responsible for admissions, alumni relations, athletics, communications, development and financial aid. He has a doctorate in education from the University of Virginia and MA and BA degrees from Western Kentucky University.

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Episode 17: Transforming Our Approach to Alumni Relations

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Mon, 2 Aug 2010 07:08:00 -0400

Today on the podcast I am joined by my colleague and friend, Donna Thornton. Donna is the Vice President for Alumni Relations at Rutgers University and a member of CASE's Summer Institute in Alumni Relations (SIAR) faculty. In 2006, Rutgers University President Richard L. McCormick initiated a process to study alumni relations at his institution with the creation of the Task Force on Alumni Relations. The result... sweeping changes in the strategy, structure, funding and service delivery. Today we discuss the transformation of Rutgers approach to alumni relations as well as her role at SIAR.

If you are on twitter you can follow my tweets about SIAR by searching for the hashtag #siar10 or by following me at http://twitter.com/impactalumni.

Click here to learn all about Rutgers transformation. Here you will find:

Constitution and Bylaws
Board of Governors Resolution (April 2008)
President's Plan for Alumni Relations
Board of Governors Resolution (December 2007)
Implementation Team Report

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Episode 16: State Charitable Solicitation Laws with Brian Flahaven

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Fri, 11 Jun 2010 10:47:00 -0400

Brian Flahaven is director of government relations and institutionally related foundations for the Council for Advancement and Support of Education (CASE). He joined me on the podcast to talk about State Charitable Solicitation Laws and how they could potentially impact your ability to solicit funds from your constituents

You can find more resources on this topic at CASE.org (log in required)

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Episode 15: Discussion with John Feudo, editor of Alumni Relations: A Newcomer’s Guide to Success,

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 19 May 2010 09:33:00 -0400

Click here to listen:

Today on the podcast I am joined by my colleague and friend, John Feudo. John is the Assistant Vice President for Alumni Relations at Boston College and is the editor of CASE's recently released "Alumni Relations: A Newcomer’s Guide to Success, 2nd edition". Feudo also led the production of the initial edition in 1999. Today we discuss alumni board management as well as the new book.

Check out the table of contents, yours truly wrote lucky chapter 13: Building a Regional Presence!

Click here for more information about this CASE Book.

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Episode 14: SPECIAL REPORT: What impact does the new Credit Card Legislation have on your Affinity Card Agreements?

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Tue, 4 May 2010 23:07:00 -0400

Click here to Listen

Brian Flahaven is director of government relations and institutionally related foundations for the Council for Advancement and Support of Education (CASE), the professional association for advancement professionals at all levels who work in alumni relations, communications, and development. CASE’s membership includes 3,300 colleges, universities and independent elementary and secondary schools in 54 countries around the world. Brian directs CASE’s government relations initiatives and tracks federal, state and international legislative and regulatory issues of concern to CASE members.

Brian and I discussed The Credit Card Accountability Responsibility and Disclosure Act of 2009 (Credit CARD Act, H.R. 627), which Congress passed and President Obama signed into law in May 2009, includes disclosure requirements for college, university and alumni association credit card agreements.

Resources on this topic: CASE.org

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Episode 13: Using Data to Maximize the Potential of Your Alumni Program with Brian Bates

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 28 Apr 2010 12:03:00 -0400

Click here to Listen

Conversation with Brian Bates, Associate Executive Director of the San Jose State Alumni Association and current CAAE Foreman Fellow, about using data to maximize impact of limited resources.

Download the White Paper by John Sammis and Peter Wiley.

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Episode 12: Alumni Board Management with USC's Scott Mory

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 7 Apr 2010 21:31:00 -0400

Click here to listen: http://www.archive.org/download/ImpactAlumniPodcastEpisode12/impactalumnipodcastmory.mp3

This episode is loaded with great tips, best practices and sage advice from the USC Alumni Association's CEO, Scott Mory. Scott talks about managing a volunteer board of directors. Tune in for great nuggets like "Own Your Board" and "Put a volunteer between you and your volunteers." Enjoy!
If you like what you hear, you can read more of Scott's perspective on our profession in a recent posting as a guest blogger for Andy Shaindlin's AlumniFutures.com.

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Episode 11: Technology Conversation with Finalsite's Rob DiMartino

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 18 Mar 2010 16:53:00 -0400

Click here to listen

Rob DiMartino, a Director for finalsite, a web software and service provider for the Educational Community, is here with us today to share ideas on web communications for your alumni community. Prior to his decade with finalsite, Rob worked UConn Athletics and The UConn Alumni Association as an innovator in web initiatives for outreach, engagement and communications purposes.You can learn more about Finalsite at http://www.finalsite.com/. You can follow Rob on twitter @robdimartino.

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Episode 10: Diversity and your Alumni Association

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Thu, 4 Mar 2010 21:38:00 -0500

Click Here to Listen

Our guest today is Christina Wright from the University of Iowa Alumni Association. She works with diversity outreach and currently serves as the ‘lead’ staff member in their office for all things diversity-related. They've gone from an office that did not incorporate diversity in any programming, to re-establishing some constituent groups and collaborating on campus in new and innovative ways. You can get in touch with Christina at christina-wright@uiowa.edu.

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Episode 9: Characteristics of the 21st Century Alumni Associations

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Mon, 22 Feb 2010 00:53:00 -0500

Click Here to Listen: Impact Alumni Podcast #9

Show notes
Characteristics of a 21st Century Alumni Association
o Strives for self-sufficiency not independence
o Builds relationships for the institution, not the individual
o Delivers relevant programs, communications and services
o Builds partnerships across campus
o Is a critical function of University Development
o Nimble and customizable
o Technology savvy
o Utilizes data to empower gut decisions
o Operates in a transparent and accountable way
o Spreads the good news of the academy and her alumni
o Voice of alumni on campus

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Episode 8: Alumni Career Services with John Hill (Michigan State)

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 3 Feb 2010 14:37:00 -0500

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Show Notes: http://www.alumnipodcast.com/In this episode I talk with John Hill of the Michigan State Alumni Association. John is responsible for directing the Alumni Career Services office at MSU and is a leader in the field.

We talk about how John and his team took a passive, you-come-to-us type program and turned it into program delivery machine. In addition, he explains the Life stage model to Alumni Career Services and how that is a generator of alumni giving. Finally he talks about how LinkedIn and Twitter are integral components to their strategy.

Resources:

· http://msualum.com/careers/

· Find John on Twitter at @msuaajohn

· Send him email at hilljohn@msu.edu

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Episode 7: Realities of Regional Alumni Programming

paul.clifford@alumnipodcast.com (Impact Alumni - Paul J. Clifford) — Wed, 13 Jan 2010 14:13:00 -0500

Click Here to Listen.

Show Notes: http://www.alumnipodcast.com/

In this episode I discuss the 5 realities that Alumni Professionals face as they attempt to deliver programs to alumni regionally.

Reality #1: People need and want face to face events and networking opportunity
Reality #2: Generational Trends
Reality #3: Access to Information
Reality #4: Accountability
Reality #5: Creativity beyond CASE

Send me feedback to paul.clifford@alumnipodcast.com or feedback@alumnipodcast.com. Please leave comments below or on the iTunes Music store. Music used in this episode was downloaded from Podsafe Music Network.