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Customers – Beware of Fraudulent Calls

It has been brought to our attention that a company called EDriven Concepts has been attempting to contact our clients by acting as a representative of Softline Solutions or its affiliated companies....

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Google Plus in Pre-release

The most effective venues for marketing online are ever-shifting. An experienced search engine optimization company knows the importance of staying informed about major changes on the Internet. In...

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Google Removes Mashable, Sesame Street & Other Prominent Accounts From Google Plus

The Google Plus pages for Mashable, Ford and Sesame Streetare all gone. Our own Search Engine Land page has also been removed. Mashable was, according to SocialStatistics.com, the No. 4 most popular...

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Google Opens Up Call Tracking in Paid Search

This morning Google announced that its Call Metrics call-tracking capability is going to be generally available to all US and Canadian AdWords advertisers. Call Metrics is not to be...

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Create a Google “My Maps” and Direct More Internet Traffic to Your Website

Softline Solutions is a top Internet marketing company that increases website traffic for clients, which helps increase revenue. The Internet provides many online marketing opportunities, and more...

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Extreme Marketing

If you’re marketing online with the help of a good search engine optimization company, that’s a good thing. Important benefits come out of hiring an experienced SEO company. If you’ve done all that...

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Super Bowl Ads for the Little Guys?

Online marketing has opened the advertising floodgates. Anyone, in spite of their connections or station in life, can get the kind of exposure for their business that owners of small, locally-owned...

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Facebook, a Tremendous Marketing Opportunity

Being connected to the half a billion Facebook users free of cost is like a dream come true for savvy business owners with marketing on their minds. Don’t be fooled into thinking Facebook is a...

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Cash In on Content

Online marketing involves a lot of behind-the-scenes strategy using keywords for search engine optimization (SEO) in the race to gain high ranking on the SERPs (search engine results pages). But the...

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What is PPC Advertising?

Pay-per-click (PPC) advertising – also referred to as cost per click (CPC) advertising — is the leading method for generating online commercial revenue. The way it works is that a website...

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Local online marketing [del.icio.us]

noemail@noemail.org (primal5) — Sun, 25 Apr 2010 20:00:47 PDT

Bing gains ground on Google and Yahoo! [del.icio.us]

noemail@noemail.org (primal5) — Sat, 13 Feb 2010 08:02:01 PST

Google Introduces Click-To-Call Numbers In Ads | WebProNews [del.icio.us]

noemail@noemail.org (primal5) — Sun, 31 Jan 2010 08:41:51 PST

Customer Connections Now Important for Google Results | WebProNews [del.icio.us]

noemail@noemail.org (primal5) — Sun, 31 Jan 2010 08:33:42 PST

Share your blog [del.icio.us]

noemail@noemail.org (primal5) — Mon, 11 Jan 2010 23:05:57 PST

R.H. Donnelley - Open Letter to the CEO - Yellow Pages End Game [del.icio.us]

noemail@noemail.org (primal5) — Mon, 29 Jun 2009 08:24:15 PDT

An open letter to Mr. David Swanson “It’s business as usual at R.H. Donnelley today and it will be (in the future.)” David Swanson, CEO No it’s not David and you should have listened to us over the past few years. Your statements do not sit well with me. “I wish it would have turned out differently,” “No one could have put this into their economic modeling,” and “We just could not have anticipated the severity of the economic downturn.”

Small Businesses Can Beat the Recession and Thrive With the New ePowerPackage [del.icio.us]

noemail@noemail.org (primal5) — Wed, 08 Apr 2009 17:19:36 PDT

Great marketing tool for small and local business

Search Engine Demographics - Why it matters to your business [del.icio.us]

noemail@noemail.org (primal5) — Thu, 12 Mar 2009 18:11:45 PDT

Its commonplace in today's internet age to for people to assume that all search engines, portals and internet directories essentially all do the same thing. While all of these services are designed to gather and present information to the end user the way the deliver results and how the get them are different. After all, all newspapers essentially report the news, but they all report it differently. This is why demographics are so important when considering the search engines you want to target for online advertising as the target audience can be widely diverse.

Generations Online: Older Americans Gain Ground on Youngsters [del.icio.us]

noemail@noemail.org (primal5) — Fri, 20 Feb 2009 16:53:11 PST

Just when you thought Generation Y, or the “Net Generation,” was overtaking the Internet, new research from the Pew Internet & American Life Project reveals that older generations are using the Internet in unprecedented numbers. Of course, more than half of the adult Internet population is between 18 and 44 years old. But Pew’s surveys, taken from 2005-2008, show the largest spike in Internet usage among 70-75 year olds – which jumped from 26% in 2005 to 45% in 2008.

Regina Hopper Blakely [del.icio.us]

noemail@noemail.org (primal5) — Thu, 19 Feb 2009 09:20:47 PST

Regina has a great personal blog, really well written