This way I can let them do what they do best and let me do what  do best without any interruption. The goal is to be able to bring in the income to pay for these new resources I have, then of course grow.

With so many strategies for SEO and different types of Link Wheels and Pyramids and A-B-C Link exchange – its too much for me. I figured I will let someone do what they do best and do it. In any case I am going to be starting with 10 niche sites that are generic because I am going to attack it from a blog style point of view.

My goal with these sites is to make them authoritative sites. I want to get continuous traffic and repeated traffic from these sites. If I was able to do it with this blog, I should be able to replicate it. The only difference is I do not know what my strategy was for this blog.

When I made this blog, I made it with the intention to just keep a diary of my failures and rants. I didn’t know it would be a blog to be reading when talking about internet marketing. I never did any link building strategy for my blog. In the beginning yes I probably did but I never followed the same model. I left blog comments, made link bait posts and videos, even guest posting – it wasn’t a long term strategy.

I don’t do these strategies now. I guess at that time and I will continue to do create content for you my readers and not the search engines. It is a popular saying. My buddy ShoeMoney says it all the time and I agree, if you have what the end user is looking for then they will read and come back.

I want to also keep that in mind when creating these new niche sites because I do not want to even think about Google updates and buying edu links and doing the Google dance etc. If I create something for the end user and replicate the same model I made for this blog with some obvious help then I think my 2012 attempt at SEO will do well.

My strategy for 2012 organic marketing is…

1. Pick a main keyword focus, wrap around relative keywords
2. After the site and pages are ranked, insert advertorials and even Adsense
3. Start collecting leads from websites
4. Insert textual affiliate links, CPS and even CPA
5. Utilize the blog for reviews and comparisons

These are the ideas I have in mind currently, I am pretty sure more will come once the traffic is pouring. I just do not have the passion for organic like I do with paid traffic. I do want to start creating VREs (virtual real estate) and thinking 10 years from now.

I also want to try to do a case study between doing an SEO strategy and creating a website for the user and not search engines. I will see how that goes but YES 2012 is going to be a very busy year because I now want to think about long term online business. Doing paid advertising and lead gen for 6 years is fun, I just need a new challenge and I think this is it along with other new ventures I have planned for 2012.

Related posts:

1. Affiliate Summit West 2012, Starting the Year Right!
2. XRev Media Sponsors the IANteract… DotCom Dinner 2012
3. Pay Per View Traffic and My First Attempt

Lately, I have been more accustomed to use GeoSurf with my marketing needs. Recently they just upgraded their toolbar and I want to let you know there is a huge improvement on their platform. It isn’t just a proxy server anymore but it gives you stats!

There are 2 parts which I want to talk about and discuss. First is GeoSurf upgraded their toolbar and it is called GeoSurf Plus. The first part is the ability to get stats on the advertisers on a website or page. This push button tool is amazing because you literally just push a button and it provides you with amazing information about that page and its advertisers.

For example I went to weather.com push the GeoSurf Plus button and received information about their advertisers, screenshot below:

This tells me what is currently on this page. It just gives me good information about this particular weather.com page, stating there are 186 unique creatives, 39 campaigns, and just 30 advertisers. If I want to find out more about each advertiser and their creative, I simply click on More Insights.

Once I click on more insights I get more indepth data:

This section dives into some amazing data for example it will tell you who the main advertisers are and their share on the page as well as their creatives. Think of this like MixRank or WhatRunsWhere, a banner display tool.

Another aspect about GeoSurfs tool bar is it categorizes the campaigns it sees. So let say you want to do a dating on weather.com or tmz.com. GeoSurf Plus tells you the share percentage. This helps you determine if there is competition or if it is even worth it to advertise on such site.

Even knowing what he most popular category to advertise on these sites is priceless. It will also break down similar sites as well. You can find more places to advertise this way. There are a lot more functions this toolbar has, for example it even gets the creatives of the advertisers. I believe it only stores the last 7 days creatives as I can not change the date range. Even then it gives me a good idea of how to position my banner ads strategy.

The other feature I like is the Mediators, I assume these are the ad networks that are allowing publishers and advertisers to advertise. Though they are not by particular network it does have the referring url links or the redirected links. For certain, it does have Google Exchange network on there. Some of the links are a bit confusing and does not let me know the direct ad network but it is still interesting to see where these ads are coming from.

The other function I want to discuss is mobile. GeoSurf is a premium proxy toolbar. Right now this is the only toolbar that will allow you to view a website in its mobile form (if it has a mobile version) by simply just clicking on a drop down and choosing your tablet or mobile phone.

As you can see GeoSurf breaks this down into brand and models, making it easy for you to chose. In the background you can see the mobile version of weather.com and how it would look like on an iPhone 4S. The best part about this is you can find out if your landing pages are mobile friendly. A more better use for this is seeing if  your affiliate offer are also mobile friendly.

A lot of users are using their phone to check email and even clicking on ads. How does your offer look like when it is loaded in an iPhone or even yet an Android phone? This nifty toolbar makes it a bit easier to view how landing pages and offer pages will look like.

The best feature of the upgraded GeoSurf toolbar is the GeoSurf Plus for sure. Having the ability going to a website seeing a banner and then clicking a button to see if others advertised on this particular page is powerful. Display advertising spy tools are rapidly growing and this is one tool I really enjoy having.

Related posts:

1. An Alternative to WorldProxy202
2. How to Redirect Mobile Traffic to a Mobile Friendly Page
3. Uncover Performing Ad Placements and Banner Creatives

When I interview, I actually do 2 things to make sure I can get the right candidate applying for the job position. It helps filter auto posters, copy and paste candidates, and agencies that also apply to your job posting. One tactic I do also speeds up the interview process and allows me to know how they think.

Tip #1 is to add a math problem in your job description.

This tip I actually got from a good friend of mine, Eric Nagel. I remember Google’in something and his post about adding math problems to your job description will help stop spam candidates.

The reason for this is because it helps eliminates auto posters, agencies, and candidates who just read the title of your job posting. I tend to put the math problem at the end of the job description because I want them to read the full job posting. By allowing candidates to read your full description and answering your required math problem, it shows they are serious about the job posting you have posted.

What I hate is a lot of automated posts or candidates that simply do a search on their specialty and then give me a default response. You want to make sure you are hiring that can take your directions seriously. If you find just a user who is applying for everything that candidate might not be a good fit for your online business.

Tip #2 is to do a video chat interview.

This past week I interviewed someone from the Philippines and his email response were good, his resume looks amazing, overall I was ready to hire this specific virtual assistant. I asked if he can do a video chat with me for the final interview. I asked him simple questions about his tactics but failed to respond to the question.

By putting someone in a face to face conversation you get an understanding of how they are reacting to your questions. Sometimes it is best to look at a person and read them physically before hiring because their reaction can tell you a lot about that person. With this specific interview, he looked confused and I can also tell he was searching the internet for answers. Also since I can speak tagalog, I attempted to speak to him in tagalog and he felt more comfortable. Still the answers were not what I was looking for. Plus his reactions on his face seemed as if he was lost by my simple questions.

In the end it is critical to have someone that is easy going and can understand your requests as well the will to learn and expand their own knowledge. I also have some sets of pre made documents for them to use right away once they are working with me. I am always looking for a good person to work with and even expand my ideas. I just do not look for a worker or a push button person. I want to be able to interact with them and allow them to help expand my business.

These 2 small quick tactics has helped me find the right outsourcing candidate every time. It stopped me from wasting time, even though I did spend a good week on finding the right person to work with me on my new projects. I was able to interview and talk to more qualified virtual assistants. I remember in the past I wasted a lot more time on poor candidates and even agencies that kept sending me under qualified users. These small 2 tactics has helped a lot.

The most important part is having the ability to talk to them face to face via Skype because it gives you a better understanding of the end user. If you can always try to do a video interview rather than a Skype chat or voice call. It just gives you a different perspective of the person you are interviewing.

Related posts:

1. Interviewing an Intern? Don’t Act So Cool.
2. Essential Networking Tips for Bloggers
3. 10 Blog Optimizing Traffic Tips

Also here is a video of the adventure they did last year:

Click here to view the embedded video.

Three winners will test their mettle in this year’s radically fast, wickedly cool Live Dangerously supercar challenge. That is on their website, so I want to try to be 1 of 3 to win. All you have to do is click on the image below and find my name. Just ignore all the other names. I am the 5th one down, so it should be easy for you to find. Hit the radio dial on the left side of my name and then scroll to the bottom and click on Vote, again avoiding all the other names  you see.

Just click the image below… thanks!

>> Vote for Me Here <<

Related posts:

1. Market Leverage Contest Winner: JarretCade.Net
2. Interview: I Ask the Blogger Jim Kukral
3. In Depth Direct Agent’s Contest Conversation

As I was with a friend, he fell once hard and said he would go to the bar and warm up. That was 1 attempt and 1 fall. Before I go into the explanation of what I am talking about, I want to show you my boarding skills…

Click here to view the embedded video.

Yes, you know you like how I ride the green hill! Straight professional! lol.

Anyways. If you watched the end of the video, I explain what I am about to write. Basically you need to fall to be successful. How many times did I fall before I got up and did it again. My buddy I was with, went once and fell hard. After that he went to the bar and waited for me. I continued to keep falling and getting back up to do it again.

Falling is life, in order to be successful you have to fall and sometimes you fall harder than others. Some fall give it a rest then get up again and do it, others are so determined they get back up right after they fall. For example I fell and I just got back up and finished the hill. I didn’t wait nor did I think about how hard my next run is going to be. I simply just did.

The fact of life and internet marketing is about falling or failing. You have to fail at something to understand what to do next. I didn’t take lessons and it was my first time snowboarding but fear didn’t stop me. I took the risk knowing I can get injured, crash into other people, and just look plain silly. That didn’t matter because I wanted to gain the experience on how to snowboard, plus i thought it would be better than skiing.

Could I have taken the lesson to speed up the learning curve? Yes but sometimes, especially for me – I like to learn from my own mistakes. Unlike my buddy of mine, he fell once and went straight to the bar to relax and safe. I simply went back up the hill and continued to board.

As you can see there are 2 types of people. People who are just satisfied and secure, knowing they don’t want to hurt them selves anymore or risk takers and people who do. This past weekend gave me a perfect example of how I look at our affiliate marketing industry or internet marketing industry as a whole. From noobs to experts, we fall in every category similar to those snowboarders and skiers.

Everyone wants to be successful at something, if its gaining more muscle, being a professional snowboarder, or more appropriate to our industry is making money online. It was a HUGE problem last year and I called out every Clickbank Guru out there. Funny part is the info launch craze died out, thank god! These ‘gurus’ pledge they can get you making money overnight just by hitting several buttons and you are done, when in fact that is not true.

Take my recent snowboarding falls as an example, did someone hand me an ebook? No. I went out there and did it. I accepted failure and got right back up and did it again. Yes, coaching and lessons can help but I bet I would have still fell until I learned how to properly shift my weight around. Internet marketing is a process and can not be taught overnight to make quick money. Yes there are mentors and tutors out there, but again you still have to make your own mistakes.

There are so many quotes out there about failure and success. They all lead to one goal failure is an option and it is a must to learn your own true success.

Related posts:

1. Even Drunks Know, Failure is the Mother of Success
2. Steve Pavlina is a Failure too
3. Stop Being a Failure and Start Failing!

This year 2012, Affiliate Summit West proved to have grown immensely. Looking at my FeedFront magazine, 2012 conference attendee is at 5087! Amazing growth and lots of new things. When I saw Shawn Collins, I congratulated him on the show growth and also gave him my feedback. With growth there is always changes and the Summit went through them.

As I have done in the past I will write my observations, no particular order:

1. First timer session was HUGE. I didn’t think that there were many first timers, but then again a 1k growth for the Summit is amazing.
2. Meet Market is always packed. Not sure if it is because its the first day, but every Meet Market is so friggin packed.
3. Caesar palace was a great place but the conference area it self was awkward. It was held on 3 floors and it seemed everyone got lost finding places.
4. Comparing Affiliate Summit in 2008 to now, there is a change in the industry. Affiliate Summit is being seen as the place to go to to learn performance marketing and online marketing in general. I am seeing more agencies than traditional affiliates that I knew back in 2008.
5. Our content monetizing panel with John Chow, Steve Hall, Murray Newland (mod) turned out to be impressive. Full House!
6. Q&A was different this year, users would send questions to a text twitter system and questions would appear on the monitor. I think this takes out the interaction from speaker to user. But it does stop certain people from trying to just use Affiliate Summit as just an advertorial and asking dumb questions.
7. Clickbooth party was pretty good – I was a Guest UFC judge
8. I got interviewed by the Hot Dog man – told me ketchup on hot dogs is a fail.
9. Blue man in full spandex running around was weird.
10. Some sessions was very simple. I even heard from some people the advance and intermediate wasn’t that entertaining.
11. lots of women are in love with Ad Hustler. Jealous.
12. Met up with some great past marketers such as Shoemoney, Nicky Cakes, Jonathan Volk, Heavy T, Max T, and multiple networks and advertisers I work with.
13. Mobile Meetup was very productive, thanks Kevin De Vincenzi for the invite! Learned a couple new things.
14. Lots of meetings about some new things I am doing. I hate it when meetings get shifted. Messes up my full day of scheduled appointments.
15. Live “New” as a way of life, if not you will die in the industry you are in – Jon Spoelstra
16. NJ affiliates took over
17. I miss the Eric Thomas and Shoemoney keynote – needed to get out of Vegas. I know their keynotes were probably amazing.
18. Club XS was crazy fun, lost my voice that night.
19. Mr Green and Stack that Money are some crazy people! Great finally chillin with them.
20. Hangover party was hella packed
21. Darren did an amazing job at the Affiliate Ball. One of the go to parties to be at while at Affiliate Summit.

I also want to thanks XRev Media for sponsoring the IANteract Dinner, now called the DotCom Dinner. It turned out to be a great event and great networking with people I want to network with. Connecting and learning is one of the best things to do. I really hate talking business in the club and especially when they insist on talking about it too. It never made sense to me to do business in a LOUD environment.

Also another note is I want to thank Missy and Shawn for an amazing show. It is definitely growing and the change is pretty noticeable. I hope it doesn’t become a traditional conference show. Some of the shows I have been to are just not worth going to. The show for me is a place where I can hangout and catch up with others in the industry. I even caught up with networks that I want to work with on a certain project which will do well I think and will definitely change how our industry performs.

With Affiliate Summit just ending. I am going to start working on my new direction on where I want to be in 10 years. As Affiliate Summit grows so does other affiliates, like I said there are some affiliates that are now networks, advertisers, and lead brokers. 2012 we come!

… and as always it is always great catching up with friends from past shows, networks, ThinkTanks, and just strengthening the relationship. I met a lot of great people in this industry and I enjoy always seeing them at any show or where ever we are.

Some pictures:

More pictures…

Related posts:

1. Speaking at Affiliate Summit West 2012
2. Affiliate Summit West 2011 for the Wynn!
3. Affiliate Summit West is Next Week: Get Ready!

• Focused on Software Creation – 2011 I started to shift a bit of my business in the software creation vertical. Creating sites like SplitPiston.com and OfferSnitch.com. I find it fun to solve the problems I have encountered in affiliate marketing and creating solutions to my problems. I have had these softwares for my own use for almost 2 years and in 2011, I decided to share it with everyone.
• Partners, the Bad and Horrible – This year I went through multiple partners and it was hard to keep momentum going if the other person is not sharing that same passion. It is a good thing I have contracts with these partners where I can void and cancel their partnership with me if I feel they do not perform. It has been a struggle to find good working partners that share the same goals as me, even the passion to make money online. Good people are always hard to find.
• Gained Weight, Damn it! – Sitting in front of the PC for almost a full day has developed a minor gut. Even thought I work out during the week, it hasn’t stopped the growth of this mass in my mid section. I plan to adjust my business around a healthy environment by trying to do less in front of a PC and being more active. Let me know your solutions to this mid gut section crisis.
• Hang Out Groups in NJ – After I have created the IANteract Meetup in NJ. I decided I should have something separate from the meetup. A group of marketers where we can just hang out and meet at bars and talk about life and business, if it does come up. I have surrounded myself around more people like me and I want to grow my mind as well as my business, so I had to filter the time I spend with my friends I grew up with to my affiliate and entrepreneur friends. These hang outs created a strong bond among the Jersey affiliates such as Gabriel Cano, Rohail Rizvi, Justin, and many others from the group. We actually can go out and no one complains about the use of money.
• Started Local Consulting - Since working in at the co working space at Launchpad, I have created a good relationship with 2 other offline marketers. Since they specialize in the offline space, their clients ask about online marketing – that is where I come in. I help their clients with their advertising campaign from Google Adwords to starting a social influence program. In many cases I ended up helping their client grow on the internet.
• Top 25 Influencers in Performance Marketing – In November I was surprise to learn I was one of the top 25 online influecers in performance marketing. I was honored to find my name among other performance marketers in the space.
• Traveling and Conferences – I haven’t done much traveling in 2011 nor have I attended much conferences either. I always attend Affiliate Summit as it has proved to be one of the best conferences to be at, as well as ad-Tech. I also will be slowing down my attendance to these shows this year and in the coming year. I also want to expand in the Internet Marketing conferences space more and attend other conferences geared towards that vertical. Even though I love the affiliate and performance space, I think I need to expand a bit more.
• Learning the Advertisers Side – I have met up with my buddy Rich Gorman a lot this year and talked about the advertising side and the legal issues that have been happening. He has showed me a big deal of the advertiser side and how he has been running his business. He also introduced me to his circle of friends, which have proved to be a great use to my own business.
• Focusing on too many things – In 2011, I think I focused on waaaaayyy too many things from my own internal campaigns to creating my own offers to attempting to learn seo. 2012, I want to just focus on 2 things and that is it and kill those 2 things for this year.  My problem, I always lose concentration on one project and then when an idea posp in my head – I work on it for 3 days then continue or catch up what I was doing 3 days prior. I want to complete these 2 goals for 2012 and do a great job at it. I think multiple projects are good, but focusing on 1 or 2 things will yeild better results. What do you do to help with your focus?
• Shifted Servers Multiple Times - I moved my sites to 3 new servers and took them off Storm on Demand. I went back to WiredTree and also put some sites on SolarVPS. I also took the rest of my domains from 1and1 and bluehost and put them on Name.com and NameCheap.com. It took some time for the transfers and the merging but the headache is done and they are now in places where I want them to be. If I only knew how t do this when I first started in the online space.
• Working with way too many Advertisers - Focusing on too many things also brings up working with too many advertisers. Every advertiser is looking to get a share of my traffic and it has been hard to filter who I wanted to work with. I felt advertisers and affiliate networks act the same, always finding to get your traffic. Towards the mid year of 2011, I decided to only work with 4 advertisers direct. In 2012 I want to shrink that as my business will be shifting in 2012.
• Creating Virtual Real Estate - Beginning of 2011 I started to learn SEO and create virtual real estate. I have been buying a lot of domains over the months of 2011 and now I need to grow them. I went through several SEO specialists, VAs, oDesk employees, etc and have yet to find someone worth to keep on for more than 3 months. I did find one person and I will be meeting him at Affiliate Summit to see how we can work together on helping me create my own set of online virtual web properties.

Related posts:

1. Affiliate Summit West 2011 for the Wynn!
2. ad tech New York 2011, Recaps, Pictures, Bigger Business
3. The Only Place You Get to Network on the Beach

Click here to view the embedded video.

What is SOPA?

The bill would authorize the U.S. Department of Justice to seek court orders against websites outside U.S. jurisdiction accused of infringing on copyrights, or of enabling or facilitating copyright infringement. After delivering a court order, the U.S. Attorney-General could require US-directed Internet service providers, ad networks, and payment processors to suspend doing business with sites found to infringe on federal criminal intellectual property laws. The Attorney-General could also bar search engines from displaying links to the sites.

source

It seems the government has to put their nose into everything. The biggest in our industry are the Affiliate Tax, FTC Guidelines, affiliate network government suits, etc. There has been a lot of government related issues that has happened in such a short time. Now SOPA, Stop Online Piracy Act, is another one which affects the internet as a whole and not just advertising.

First and foremost search companies such as Google, Yahoo, and Bing will eventually start to filter search engine results. Full websites with credibility will start to disappear, news sites, comedy sites, gossip sites, etc will just be pulled off the internet. If there is any complaint about a company or brand – it can be added to the government blacklist.

Most importantly it will kill social media as we know it. If you use the Facebook “Like” it can lead into trouble. I know I leverage the “Like” button to hide content on my fan pages and even content sites. This will eventually be filtered as information about the user is being passed on to their users, ‘an endorsement’. You may remember a recent article where there was a lawsuit against Facebook about their new ad platform – Sponsored Stories. A user wanted compensation for a story he liked, because information was passed about him ‘representing’ a company.

When you tweet or share a link via the internet you are essentially given free advertising to a company or brand. If you shared a photo of the next dress you want to buy on Facebook that link can be filtered out. Your thoughts no longer matter, tweeting and status updates will not matter. The social internet will not matter, the government wants to control what you are saying on the internet.

That means no more bad reviews of a company or a product. Hmmm what TV do I want to buy… Samsung or ChinaView?

The internet will stop being social, when it was just evolving. Essentially the government is allowing the abortion of the internet. Cleaning the internet is going to be hard to police, but sites like Youtube and Facebook so far have done a great job and complied with a lot of the big brands, especially when it came to shows and music.

But what if everything started to disappear slowly? What will the internet be? What will it become? The internet was born out of the desire to know more information, then to be entertained, then to connect with everyone! SOPA will stop this intertwine of wires and will only allow you to see what the government wants you to see. If they do create a list of black listed sites, then internet entrepreneurs income can essentially drop dramatically. Creating sites base on recommendations, affiliate marketing itself will literally die.

The DMCA also then proves to be useless and pointless. If the government is going to tell Google what to show, then the purpose of relevant content to users or Google business model will be no more. Advertising will be strictly controlled and how we also advertised will also be written in a manual in which we have to cater to.

Essentially this act will harm the internet as a whole. The internet started as a way to voice one thoughts. It grew and became our entertainment playground, then it grew more allowing social interactions to be possible. If you like your current internet the way it is, educate yourself more about what SOPA is, look into PIPA (Protect IP Act) as well and voice your thoughts or sign the petition below.

Read the Stop Online Piracy Act

Sign the Petition, Get More Info

Government always trying to get their hands in every cookie jar they can. Don’t Support SOPA! Sign the Petition!

Related posts:

1. Internet Marketers vs Affiliate Marketers
2. Selling Space, How to Really Make Money and Fund a Movie
3. Social Media Has No Place in Advertising. Honestly.

I want to compare Christmas or the Holidays to affiliate marketing. These 2 are very similar to each other. We do not see one as a marketing concept and the other as a holiday, maybe you can if you buy gifts everyday. But what our eyes see doesn’t necessarily mean what they mean. I am here to break it down and explain what I see Christmas is from a marketing perspective. I will then break down affiliate marketing from a Christmas perspective.

Christmas with Marketing in Mind

• We Dress to Impress – Dressing up during the holidays feels festive when in fact we are just dressing up to present ourselves. Acting as a landing page, we spend time in shopping malls prior to Christmas and see what will work best. We mix and match, try on different ties. We want to make sure we look good at our holiday party or family gathering. Our dress is technically a web design, colors and prints matter. Another aspect is gift wrapping, we dress gifts so it looks appealing and creates a tense curiosity when the end user receives it. Even at holiday parties, you want everyone to look at you. This is similar to make sure you ad creative/copy is effective enough that you get a lot of eyeballs looking at it and eventually clicking on your creative. At the holiday party, you want all the ladies talking to you. We even dress our homes with lights and elves so it yells out – I have Christmas JOY to the world. In essence, it can compare to traffic and your website – yelling out – I AM HERE.
• Save money to buy the perfect gift – New affiliates know how hard it can be to get started in a market where you need to have money to make money. Some people save their money to start a simple Facebook ad campaign or an Adwords campaign. When Christmas is on its way, we save our money and put things on layaway. We have to have money to get an item for a person you care about. From a marketing point of view, we save our money to buy traffic sources, virtual assistants, servers, etc - technically we do not see these as well – the money is going to someone else. The gifts we buy are for the other user, we never see them again – especially if they are cousins and nieces. With lead gen, we do not see the generated lead again. We save money for a quick conversion, but will never be able to monetize that lead again.
• Don’t want to Disappoint – In the end it s about the conversion. We want to see that smile on and we want to make sure your family members don’t go to Wal-Mart to return something that you didn’t even buy at Wal-Mart. Our goal as human beings is to make someone else feel better, we share and exchange laughter and enjoy each and everyone’s smiles. That is the goal, that is the conversion. We do so many things from saving up money for your husband, daughters, dads, and siblings to making sure we have the perfect gift.

In the end any holiday and life is a marketing venture. We want to impress everyone, we dress up with how the world will view us. We go on dates to find the perfect person. Every day is a race to be better than another person. You can say you do not care what people think, but in actuality you can’t help it. People judge you and that is a fact. Why do stores pay thousands even millions to get a perfect logo, slogan, commercials that don’t convert, etc – we put ourselves out there so people can judge us. In the end we want to also create a sense of joy and happiness.

Marketing with Christmas in Mind

• I buy myself Gifts everyday! Need more explanation?

Have a great Christmas weekend and Happy Holidays!

Related posts:

1. Happy Holidays All
2. Affiliate Marketing: Percentage vs Per Lead
3. Some Marketing Holiday Tips

I have been using W3 Total Cache Plugin and it has been great, but more importantly I activated the cloud option within the plugin. Now most of the media is being loaded from Amazon’s S3 platform. The images, js snippets, media, etc. It has resulted in my blog to loaded much faster and according to pingdom.com – 84% faster than most website.

How to Activate CDN with W3 Total Cache

It is fairly easy to install and setup the cloud or even the CDN option within W3 Total Cache. First you will have to enter your Amazon S3 credentials. Click on CDN in the top link menus and find the configuration option, enter your credentials. Once that has been verified you are rady to activate the cloud on your blog and you will notice the speed difference.

Now, simply go to the general settings of W3 Total Cache and find the option labeled CDN. Check off enable and choose your service. Since I already have an Amazon S3 service, I chose that from the drop down.

There are other things on you can speed up your blog from compressing JS and CSS code. Remove unwanted and unnecessary plugins and even reducing images on the blog. If you still want to have these perks, a CDN can be very beneficial and you are only paying for what is being used. Last month my Amazon S3 invoice came out to $3.26. Did not break my pocket at all.

Remember you want your users to start to engage in your blog and to start reading the content on it. If your website does not load then a potential reader or even a lead will leave your site. Also speed is being measure by Google as part of their search algorithm. Google wants to make sure they are providing the most relevant but also useful site to their users.

If you have went to a webpage  and it never loaded you get ticked off a bit and you leave. You do not want that happening with your readers. Utilizing W3 Total Cache will increase your load time and you will have happier readers. The best art this plugin is free, you ca easily download it from WordPress: Download W3 Total Cache from WordPress

Related posts:

1. WordPress Optimization: Speed Things Up a Bit
2. Tools to Utilize Amazon S3 for your Digital Media
3. Load Time is Whack: Are Gurus Whacker?