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			<title>eRecords  Project</title>
			
			<link>http://blog.sl.nsw.gov.au/erecords/index.cfm</link>
			<description>To provide information on the eRecords project to clients and the broader community.</description>
			<language>en-au</language>
			<pubDate>Mon, 08 Feb 2016 16:00:40 +1100</pubDate>
			<lastBuildDate>Tue, 08 Apr 2014 10:30:03 +1100</lastBuildDate>
			<generator>BlogCFC</generator>
			<docs>http://blogs.law.harvard.edu/tech/rss</docs>
			<managingEditor>jberryman@sl.nsw.gov.au (Blog Admin)</managingEditor>
			<webMaster>jberryman@sl.nsw.gov.au (Blog Admin)</webMaster>
			
			
			
			

			
			
			<item>
				<title>Journey&apos;s end</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2014/4/8/journeys-end</link>
				<description>
				
				&lt;p&gt;All long journeys start with the first step ... and end with the last.&lt;/p&gt;
&lt;p&gt;After five and a half years, close to 1.3 million electronic records created, over 500,000 barcode labels applied to books, and a few remarkable discoveries, the work of the eRecords Project is completed and the State Library of New South Wales&amp;rsquo; incomparable collection is accessible through its electronic catalogues. The eRecords have changed the way our clients find and use information in the Library&amp;rsquo;s collections and the way we work internally, helping us to rethink the way we deliver services and share the collections with the world.&lt;/p&gt;
&lt;p&gt;The eRecords Project has also provided a strong platform for the Library&amp;rsquo;s future. The work of the eRecords Innovation Project continues as &amp;lsquo;business as usual&amp;rsquo; for the Library&amp;rsquo;s services, achieving greater global exposure of the State Library&amp;rsquo;s collection through our use of social media and sharing with the world the expertise of our staff by creating and editing Wikipedia articles.&lt;/p&gt;
&lt;p&gt;And perhaps most importantly, the eRecords Project has provided the platform for the &lt;a href=&quot;http://www.sl.nsw.gov.au/about/projects/digital_excellence/&quot;&gt;Digital Excellence Project&lt;/a&gt; ... the project that will open up our extraordinary collection to the world and transform the Library into a leader in digital cultural heritage.&lt;/p&gt;
&lt;p&gt;Leading such a project has been a career highlight for many of those involved ... thank you for sharing the journey.&lt;/p&gt;
&lt;p&gt;Dr Jennifer M Berryman&lt;br /&gt;Program Manager, eRecords Project&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;Please note:&lt;/strong&gt;&amp;nbsp;We no longer monitor this blog for comments and therefore are unable to provide ongoing responses on this platform. If you would like more information please contact us via our &lt;a href=&quot;http://www.sl.nsw.gov.au/services/ask/&quot;&gt;Ask A Librarian&lt;/a&gt; service.&lt;/p&gt;
&lt;div id=&quot;_mcePaste&quot; style=&quot;position: absolute; left: -10000px; top: 157px; width: 1px; height: 1px; overflow: hidden;&quot;&gt;We no longer monitor this blog for comments and therefore are unable to provide ongoing responses on this platform. If you would like more information please contact us via our Ask A Librarian service.&lt;/div&gt;
&lt;div&gt;&lt;/div&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>About</category>				
				
				<category>Progress</category>				
				
				<pubDate>Tue, 08 Apr 2014 10:30:03 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2014/4/8/journeys-end</guid>
				
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				<title>Wikipedia and Library Collections</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/10/11/wikipedia-and-library-collections</link>
				<description>
				
				&lt;p&gt;&lt;strong id=&quot;docs-internal-guid-21d810c2-a59f-a42c-1144-dd4b87a3dd72&quot; style=&quot;font-weight:normal;&quot;&gt; &lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&lt;strong id=&quot;docs-internal-guid-21d810c2-a59f-a42c-1144-dd4b87a3dd72&quot; style=&quot;font-weight:normal;&quot;&gt; &lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;State Library of New South Wales is actively engaged in contributing to Wikipedia, our goal is to make it easier for people to find information about the people, places and events that are significant in our history and communities.&amp;nbsp; One aspect of sharing our collections with the wider community is contributing images to the &lt;a href=&quot;https://commons.wikimedia.org/wiki/Main_Page&quot; title=&quot;Wikimedia Commons&quot;&gt;Wikimedia Commons&lt;/a&gt;.&amp;nbsp; Known as the Commons, it is an online repository of more than 18 million images, sound recordings, and other media files that are freely available for reuse and can be used across all Wikimedia projects in all languages, including Wikipedia, Wikibooks, Wikispecies, Wikisource, and Wikinews, or downloaded for offsite use. &amp;nbsp;&lt;br /&gt;&lt;br /&gt;Images that are contributed must be in the public domain or shared with a Creative Commons licence that will allow reuse.&amp;nbsp; The Library has contributed images of items that are out of copyright and photographs of objects from our collections.&amp;nbsp; Some notable examples include this &lt;a href=&quot;https://commons.wikimedia.org/wiki/File:View_of_Tenterfield_Joseph_Backler_p2_00036h.jpg&quot; title=&quot;Landscape view of Tenterfield by Joseph Backler 1861&quot;&gt;landscape view of Tenterfield&lt;/a&gt; painted by convict artist Joseph Backler in 1861.&amp;nbsp;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot;File:View of Tenterfield Joseph Backler p2 00036h.jpg&quot; height=&quot;273&quot; src=&quot;https://upload.wikimedia.org/wikipedia/commons/thumb/8/82/View_of_Tenterfield_Joseph_Backler_p2_00036h.jpg/800px-View_of_Tenterfield_Joseph_Backler_p2_00036h.jpg&quot; width=&quot;364&quot; /&gt;&lt;/p&gt;
&lt;p&gt;A picture of &lt;a href=&quot;https://commons.wikimedia.org/wiki/File:Holey_dollar_coinage_NSW_1813_a128577_02.jpg?uselang=en-gb&quot; title=&quot;Holey Dollar 1813&quot;&gt;one of the holey dollars&lt;/a&gt; in the Library&amp;rsquo;s collection, these were in circulation in the early days of the colony of NSW.&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot;File:Holey dollar coinage NSW 1813 a128577 02.jpg&quot; height=&quot;357&quot; src=&quot;https://upload.wikimedia.org/wikipedia/commons/thumb/7/7d/Holey_dollar_coinage_NSW_1813_a128577_02.jpg/597px-Holey_dollar_coinage_NSW_1813_a128577_02.jpg&quot; width=&quot;357&quot; /&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;It&apos;s interesting to note that one of our images, &lt;a href=&quot;https://commons.wikimedia.org/wiki/File:James_Dunlop,_ca._1843_oil_portrait_by_Joseph_Backler_a2448001h.jpg?uselang=en-gb&quot; title=&quot;James Dunlop&quot;&gt;a picture of James Dunlop&lt;/a&gt; who was a Scottish astronomer based in the Parramatta area in the 1820s-1830s has appeared in many different language editions of Wikipedia.&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot;File:James Dunlop, ca. 1843 oil portrait by Joseph Backler a2448001h.jpg&quot; height=&quot;458&quot; src=&quot;https://upload.wikimedia.org/wikipedia/commons/thumb/d/d4/James_Dunlop%2C_ca._1843_oil_portrait_by_Joseph_Backler_a2448001h.jpg/466px-James_Dunlop%2C_ca._1843_oil_portrait_by_Joseph_Backler_a2448001h.jpg&quot; width=&quot;358&quot; /&gt;&lt;/p&gt;
&lt;p&gt;There are two categories for images from the Library&amp;rsquo;s collections:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;Images contributed by members of the public, that &lt;a href=&quot;https://commons.wikimedia.org/wiki/Category:Images_from_the_State_Library_of_NSW&quot; title=&quot;Images from the State Library of NSW&quot;&gt;acknowledge they were sourced from the Library&lt;/a&gt;.&lt;/li&gt;
&lt;li&gt;&lt;a href=&quot;http://commons.wikimedia.org/wiki/Category:Images_by_the_State_Library_of_New_South_Wales&quot; title=&quot;Images by the State Library of New South Wales&quot;&gt;Images contributed by Library staff&lt;/a&gt; as part of our Wikipedia editing project&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;We are not the first Library to contribute images to Wikimedia Commons, here is &lt;a href=&quot;https://commons.wikimedia.org/wiki/Commons:Partnerships&quot; title=&quot;Commons Partnerships&quot;&gt;a list featuring the contributions of many&lt;/a&gt; galleries, libraries, archives and museums for you to enjoy exploring.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>Innovation Project</category>				
				
				<pubDate>Fri, 11 Oct 2013 17:32:08 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/10/11/wikipedia-and-library-collections</guid>
				
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				<title>Wanted for murder - Ned Kelly</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/9/20/wanted-for-murder--ned-kelly</link>
				<description>
				
				&lt;p&gt;When Ben, one of the librarians working on the eRecords Project, opened the box of material from the Sir William Dixson collection, he picked up what felt like a rolled up tea towel.&lt;/p&gt;
&lt;p&gt;But after investigation and assessment by the Library&apos;s curatorial staff, the &amp;lsquo;tea towel&amp;rsquo; was revealed to be an original Ned Kelly &amp;lsquo;Wanted&amp;rsquo; poster with notes on the back detailing printed quantities and display locations.&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot; &quot; class=&quot;image-left&quot; src=&quot;http://blog.sl.nsw.gov.au/erecords/images/uploads/E_E_130410_637_Crop.jpg&quot; /&gt;&lt;/p&gt;
&lt;p&gt;The poster has taken a prominent place in the Library&amp;rsquo;s exhibition commemorating the 60&lt;sup&gt;th&lt;/sup&gt; anniversary of the Dixson bequest in our&amp;nbsp;wonderful new &lt;a href=&quot;http://www.sl.nsw.gov.au/events/exhibitions/amaze.html&quot;&gt;Amaze gallery&lt;/a&gt; ... the poster will move back into storage October&amp;nbsp;so come on in and see it for yourself before then.&lt;/p&gt;
				
				</description>
						
				
				<category>Discoveries</category>				
				
				<pubDate>Fri, 20 Sep 2013 18:12:17 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/9/20/wanted-for-murder--ned-kelly</guid>
				
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				<title>Finding even more through the new search for manuscripts &amp; pictures</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/7/26/finding-even-more-through-the-new-search-for-manuscripts--pictures</link>
				<description>
				
				&lt;p&gt;A&amp;nbsp;small eRecords data entry team has been adding the detailed contents lists to a database which is now incorporated in the new look &lt;a href=&quot;http://www.acmssearch.sl.nsw.gov.au/s/search.html?collection=slnsw&quot; target=&quot;_self&quot;&gt;Manuscripts, oral history &amp;amp; pictures catalogue search&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;Detailed contents lists are aids to locating items in archival collections, the key to finding specific information in large collections. Previously the State Library of NSW contents lists were only available&amp;nbsp;via typed and hand written lists in ring binders shelved in the Mitchell Library Reading Room.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Now, for the first time, you can search both traditional catalogue records and the rich detail found within the contents lists and collection guides at the same time. You will&amp;nbsp;also&amp;nbsp;find improved presentation of search results and images and new ways to filter results by subjects, dates, places and more.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot;New Manuscripts, oral history &amp;amp; pictures search&quot; height=&quot;377&quot; src=&quot;http://www.sl.nsw.gov.au/images/about/news/screenshot.jpg&quot; width=&quot;358&quot; /&gt;&lt;/p&gt;
&lt;p&gt;We are still&amp;nbsp;working on&amp;nbsp;this new version AND we&apos;d love to have your feedback to help us along &amp;ndash; so click through to the &lt;a href=&quot;http://www.acmssearch.sl.nsw.gov.au/s/search.html?collection=slnsw&quot;&gt;new search page &lt;/a&gt;, try it out and use the green feedback tab there to let us know what you think. &amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>Discoveries</category>				
				
				<pubDate>Fri, 26 Jul 2013 16:32:58 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/7/26/finding-even-more-through-the-new-search-for-manuscripts--pictures</guid>
				
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				<title>Keeping up with newly created eRecords</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/7/23/keeping-up-with-newly-created-erecords</link>
				<description>
				
				&lt;p&gt;Did you know&amp;nbsp;you can keep an eye on new records being created by eRecords Project staff via the two project&amp;nbsp;RSS feeds:&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://feeds.feedburner.com/newerecordsmohpslnsw&quot;&gt;http://feeds.feedburner.com/newerecordsmohpslnsw&lt;/a&gt; lists new records being created for manuscripts and pictures material&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://feeds.feedburner.com/newerecordsslnsw&quot;&gt;http://feeds.feedburner.com/newerecordsslnsw&lt;/a&gt; lists new records for published materials.&lt;/p&gt;
&lt;p&gt;And for keeping up to date with new acquisitions by the Library, several feeds are available at &lt;a href=&quot;http://www.sl.nsw.gov.au/rss/index.html&quot;&gt;http://www.sl.nsw.gov.au/rss/index.html&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>Discoveries</category>				
				
				<pubDate>Tue, 23 Jul 2013 17:47:05 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/7/23/keeping-up-with-newly-created-erecords</guid>
				
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				<title>What is the Library doing on Pinterest?</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/5/2/what-is-the-library-doing-on-pinterest</link>
				<description>
				
				&lt;p&gt;We ran a working group of library staff for 12 weeks with a brief to explore &lt;a href=&quot;http://www.pinterest.com&quot;&gt;Pinterest&lt;/a&gt;, engage with the Pinterest community, and evaluate Pinterest&amp;rsquo;s potential to help us deliver services and facilitate access to our collections.&lt;/p&gt;
&lt;p&gt;Pinterest is a website that allows users to create virtual pin boards of their favourite images and to interact with other pinners and their selections.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot; &quot; class=&quot;image-centre&quot; height=&quot;259&quot; src=&quot;http://blog.sl.nsw.gov.au/erecords/images/uploads/pinterest not just books.JPG&quot; width=&quot;579&quot; /&gt;&lt;/p&gt;
&lt;h3&gt;ASSESS&lt;/h3&gt;
&lt;p&gt;Pinterest was chosen because it is a popular social media resource in the Australian community, with more than 630,000 people each month using it&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftn1&quot;&gt;[1]&lt;/a&gt;, there were other cultural institutions using it (eg. &lt;a href=&quot;http://pinterest.com/europeana/&quot;&gt;Europeana&lt;/a&gt;, &lt;a href=&quot;http://pinterest.com/gettymuseum/&quot;&gt;Getty&lt;/a&gt; and &lt;a href=&quot;http://pinterest.com/britishlibrary/&quot;&gt;British Library&lt;/a&gt;) and it seemed to be a good match for displaying the Library&amp;rsquo;s digitised photographs and other services.&amp;nbsp;&amp;nbsp;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;There were a number of risks and issues we had to consider and manage, including copyright &amp;ndash; we used photographs prior to 1955 which are usually out of copyright&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftn2&quot;&gt;[2]&lt;/a&gt; and images on publishers websites with a &amp;ldquo;Pin It&amp;rdquo; button indicating implied permission to pin images. We cited details of copyright owners and in some cases contacted copyright owners to ask permission to pin their images (eg &lt;a href=&quot;http://pinterest.com/statelibrarynsw/book-art/&quot;&gt;Book Art&lt;/a&gt;).&amp;nbsp; In representing the Library online we also consider our reputation &amp;ndash; when choosing boards and accounts to follow and items to repin, we always keep in mind that this is an implied endorsement by the Library.&lt;/p&gt;
&lt;h3&gt;EXPLORE&lt;/h3&gt;
&lt;p&gt;As part of the working group we established three accounts: one for most &lt;a href=&quot;http://pinterest.com/statelibrarynsw/&quot;&gt;Library collections and services&lt;/a&gt; , and separate accounts for services that have specific client groups: &lt;a href=&quot;http://pinterest.com/druginfolibsnsw/&quot;&gt;Druginfo&lt;/a&gt;&amp;nbsp; and &lt;a href=&quot;http://pinterest.com/slnswlote/&quot;&gt;Multicultural services&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;We have pinned a variety of images and links to Pinterest, including:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;a &amp;ldquo;reading list&amp;rdquo; of &lt;a href=&quot;http://pinterest.com/statelibrarynsw/books-in-nsw/&quot;&gt;books set, published or written in NSW&lt;/a&gt;&lt;/li&gt;
&lt;li&gt;our research guides and&amp;nbsp;resources (including &lt;a href=&quot;http://pinterest.com/statelibrarynsw/family-history-resources/&quot;&gt;Family History&lt;/a&gt; and &lt;a href=&quot;http://pinterest.com/statelibrarynsw/hsc-researching-beyond-google/&quot;&gt;HSC students and teachers&lt;/a&gt;)&lt;/li&gt;
&lt;li&gt;links to Hot Topics and Find Legal Answers&lt;/li&gt;
&lt;li&gt;boards to support our exhibitions (eg &lt;a href=&quot;http://pinterest.com/statelibrarynsw/the-greatest-wonder-of-the-world/&quot;&gt;Greatest Wonder&lt;/a&gt;)&lt;/li&gt;
&lt;li&gt;resources relevant to our learning programs (&lt;a href=&quot;http://pinterest.com/statelibrarynsw/seeking-shakespeare/&quot;&gt;Seeking Shakespeare&lt;/a&gt;, &lt;a href=&quot;http://pinterest.com/statelibrarynsw/antarctica-uncovered/&quot;&gt;Antarctica Uncovered&lt;/a&gt;, Early Explorers)&lt;/li&gt;
&lt;li&gt;images to showcase the &lt;a href=&quot;http://pinterest.com/statelibrarynsw/discovering-the-mitchell-library/&quot;&gt;Library spaces&lt;/a&gt;, &lt;a href=&quot;http://pinterest.com/statelibrarynsw/research-guides/&quot;&gt;services&lt;/a&gt; and environment&lt;/li&gt;
&lt;li&gt;boards showcasing many &lt;a href=&quot;http://pinterest.com/statelibrarynsw/not-just-books/&quot;&gt;items from our collections &lt;/a&gt;&lt;/li&gt;
&lt;li&gt;of course, our mascot &lt;a href=&quot;http://pinterest.com/statelibrarynsw/trim-the-cat/&quot;&gt;Trim has his own board&lt;/a&gt;! &lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;We tried to promote the library spaces and services as well as collection items, expanding the ways we could use Pinterest.&amp;nbsp; We also tried to challenge the&amp;nbsp;stereotype that Pinterest was mostly of interest to women.&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;ENGAGE&lt;/h3&gt;
&lt;ul&gt;
&lt;li&gt;The &amp;ldquo;group boards&amp;rdquo; feature in Pinterest allows multiple users to pin to a single board. We have extended an invitation to NSW public library staff to join our group board &amp;ldquo;Books in NSW&amp;rdquo;. &lt;/li&gt;
&lt;li&gt;We deliberately pinned &lt;a href=&quot;http://pinterest.com/statelibrarynsw/library-fan-photos/&quot;&gt;library fan photos &lt;/a&gt;from instagram (we were inspired by the &lt;a href=&quot;http://pinterest.com/gettymuseum/insta-getty/&quot;&gt;Insta-Getty&lt;/a&gt; board to try this idea)&lt;/li&gt;
&lt;li&gt;Repins from our boards continue to grow steadily to more than 1100 to April 2013.&lt;/li&gt;
&lt;li&gt;Our most popular board continues to be HSC resources, targeting high school students and their teachers.&lt;/li&gt;
&lt;/ul&gt;
&lt;h3&gt;&amp;nbsp;EVALUATE&lt;/h3&gt;
&lt;ul&gt;
&lt;li&gt;We monitored how many people interacted with our pins via liking, repinning and commenting. This helps us to estimate the return on investment for the time involved and the reach into the community. &lt;/li&gt;
&lt;li&gt;Team members wrote an &lt;a href=&quot;http://www.alia.org.au/publishing/incite/2013/03/EEI.pdf &quot;&gt;article for ALIA&amp;rsquo;s Incite magazine &lt;/a&gt;about using Pinterest and Historypin for community engagement around the Library&amp;rsquo;s collections.&amp;nbsp; &lt;/li&gt;
&lt;li&gt;With limited access to analytical tools to measure virality, we couldn&amp;rsquo;t measure how many times something that is repinned from our boards was repinned further. It would be interesting to know where some of our pins end up.&lt;/li&gt;
&lt;li&gt;We are continuing to use&amp;nbsp;Pinterest in different ways&amp;nbsp;and an interesting example is promoting the &lt;a href=&quot;http://pinterest.com/statelibrarynsw/jean-arnot-memorial-fellowship/&quot;&gt;Jean Arnot Memorial Fellowship&lt;/a&gt;.&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;References:&lt;/h3&gt;
&lt;p&gt;Barwick, K. and A. Reddacliff, V. Tracey (2013 March) &quot;&lt;a href=&quot;http://www.alia.org.au/publishing/incite/2013/03/EEI.pdf&quot;&gt;Pin-pointing Communities: The NSW State Library&apos;s Innovation Project&lt;/a&gt;&quot;, Incite Volume 34 Issue 3 p. 22&amp;nbsp; &lt;br clear=&quot;all&quot; /&gt;&lt;/p&gt;
&lt;hr align=&quot;left&quot; size=&quot;1&quot; width=&quot;33%&quot; /&gt;
&lt;p&gt;&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftnref1&quot;&gt;[1]&lt;/a&gt; &lt;a href=&quot;http://www.socialmedianews.com.au/social-media-statistics-australia-april-2013/&quot;&gt;http://www.socialmedianews.com.au/social-media-statistics-australia-april-2013/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftnref2&quot;&gt;[2]&lt;/a&gt; &lt;a href=&quot;http://www.copyright.org.au/find-an-answer/browse-by-what-you-do/photographers/&quot;&gt;http://www.copyright.org.au/find-an-answer/browse-by-what-you-do/photographers/&lt;/a&gt;&lt;/p&gt;
				
				</description>
						
				
				<category>Innovation Project</category>				
				
				<pubDate>Thu, 02 May 2013 12:54:46 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/5/2/what-is-the-library-doing-on-pinterest</guid>
				
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				<title>Small pieces loosely joined - developing a strategy for online engagement</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/2/4/small-pieces-loosely-joined--developing-a-strategy-for-online-engagement</link>
				<description>
				
				&lt;p&gt;It can appear that social media in an organisation is a lot of small pieces loosely joined, a variety of channels and disparate audiences focussing on different formats and niche interests.&amp;nbsp; But online engagement, reaching out to target audiences and allocating resources to support our interaction with those online communities, effectively coordinating and cross promoting activities and campaigns online and onsite, and measuring effectiveness are critical pieces of an online engagement strategy.&amp;nbsp;&lt;/p&gt;
&lt;p class=&quot;image-centre&quot;&gt;&lt;strong&gt;&lt;em&gt;&amp;ldquo;You&amp;rsquo;ve got to think about big things while you&amp;rsquo;re doing small things, &lt;br /&gt;&lt;/em&gt;&lt;/strong&gt;&lt;strong&gt;&lt;em&gt;so that all the small things go in the right direction.&amp;rdquo; (Alvin Toffler&lt;/em&gt;)&lt;/strong&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;SCALING UP FOR THE FUTURE&lt;/h3&gt;
&lt;p&gt;An added dimension for the State Library is the large scale digitisation project, &lt;a href=&quot;http://www.sl.nsw.gov.au/about/projects/digital_excellence/index.html&quot;&gt;Digital Excellence&lt;/a&gt;.&amp;nbsp; Through this project we will have a rapidly increasing amount of material that will be available via our virtual reading room, just as through the &lt;a href=&quot;http://www.sl.nsw.gov.au/about/projects/erecords/index.html&quot;&gt;eRecords Project &lt;/a&gt;we&amp;nbsp;are drastically increasing the online catalogue access to our collections.&amp;nbsp; Our online engagement will need to scale up to promote many more collections and to meet the growing demand of clients and communities.&amp;nbsp; As part of the Digital Excellence project, the Library is developing a whole of Library web and new media strategy.&amp;nbsp; In 2012 the Innovation Project leaders recognised a need for a strategy that sits within the larger whole, one that focuses on what we aim to achieve through using social media channels to deliver library services and engage with our communities.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;We found some excellent articles, blog posts and books on the topic (see the reading list below) but we also wanted to build the capacity of our staff to be involved in online engagement and to see how it could be a useful part of their own work and incorporated in planning future activities. Good ideas can come from many different places in a large and diverse organisation like ours, so we also need a shared understanding of what we mean by online engagement in social media spaces and how we make it happen.&amp;nbsp;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h3&gt;DIGITAL ENGAGEMENT FRAMEWORK&lt;/h3&gt;
&lt;p&gt;While exploring these ideas we stumbled upon a &lt;a href=&quot;http://inspiredbycoffee.com/2012/06/introducing-the-digital-engagement-framework-and-an-app-to-improve-your-stay-at-hotels/&quot;&gt;blog post &lt;/a&gt;by &lt;a href=&quot;http://themuseumofthefuture.com/about/&quot; title=&quot;Jasper Visser&quot;&gt;Jasper Visser&amp;nbsp;&lt;/a&gt;introducing the concept of a &lt;a href=&quot;http://www.digitalengagementframework.com/ &quot; title=&quot;Digital Engagement Framework&quot;&gt;Digital Engagement Framework&lt;/a&gt;. &amp;nbsp;Although it was primarily developed for museums, the Library has a lot in common with other collecting institutions and the framework appeared to translate well to the Library&amp;rsquo;s environment.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot; &quot; class=&quot;image-left&quot; height=&quot;263&quot; src=&quot;http://blog.sl.nsw.gov.au/erecords/images/uploads/Jasper Visser.JPG&quot; width=&quot;252&quot; /&gt;We were fortunate to have the opportunity for Library staff to attend a two day workshop exploring Digital Engagement with Jasper in November 2012.&amp;nbsp; The workshop was a two day journey through the digital engagement framework, exploring it in the context of our Library, our assets (collections), our audiences (clients and communities) and learning about a range of social media tools that could be used, metrics that could apply, and lessons learned from other social media campaigns, both best practice and cautionary tales.&lt;/p&gt;
&lt;p&gt;This framework now forms one part of our overall web and new media strategy for the Library, but perhaps more importantly has given us a common language to describe our intentions in planning online engagement and the way we will go about it.&lt;/p&gt;
&lt;h3&gt;Further reading:&lt;/h3&gt;
&lt;p&gt;Digital engagement framework&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;&lt;a href=&quot;http://www.digitalengagementframework.com/ &quot; title=&quot;Digital Engagement Framework&quot;&gt;Digital engagement framework&lt;/a&gt; &lt;/li&gt;
&lt;li&gt;Visser, J. (2012 November 30) &lt;a href=&quot;http://themuseumofthefuture.com/2012/11/30/five-thoughts-about-digital-engagement-strategy-after-tens-days-in-sydney/&quot; title=&quot;Five thoughts about digital engagement strategy after ten days in Sydney&quot;&gt;Five thoughts about digital engagement strategy after ten days in Sydney &lt;/a&gt;&lt;/li&gt;
&lt;li&gt;Visser, J. (2012 June 04) &lt;a href=&quot;http://inspiredbycoffee.com/2012/06/introducing-the-digital-engagement-framework-and-an-app-to-improve-your-stay-at-hotels/ &quot;&gt;Introducing the digital engagement framework and an app to improve your stay at hotels&lt;/a&gt; &lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Digital engagement in libraries&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;David Lee King.&amp;nbsp; &lt;a href=&quot;http://www.davidleeking.com/face2face/ &quot;&gt;Face2face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections&lt;/a&gt;. Information Today, 2012&amp;nbsp; &lt;/li&gt;
&lt;li&gt;Troy A. Swanson. &lt;a href=&quot;http://worldcatlibraries.org/wcpa/isbn/9781843347118 &quot;&gt;Managing Social Media in Libraries: Finding Collaboration, Coordination, and Focus&lt;/a&gt;.&amp;nbsp; Chandos, 2012 &lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>Innovation Project</category>				
				
				<pubDate>Mon, 04 Feb 2013 09:27:56 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/2/4/small-pieces-loosely-joined--developing-a-strategy-for-online-engagement</guid>
				
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				<title>Australia Day - World War I ephemera</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/1/16/australia-day-july-1915</link>
				<description>
				
				&lt;p&gt;In the lead up to the 100th anniversary, there is a lot of interest in World War I related ephemera.&amp;nbsp;&amp;nbsp;&amp;nbsp; A recent eRecords find, in a &lt;a href=&quot;http://acms.sl.nsw.gov.au/item/itemDetailPaged.aspx?itemID=1012335&quot;&gt;collection of photographs &lt;/a&gt;by mid-20th century commercial photographers Bradford Pty Ltd, is a programme for an &amp;lsquo;Australia Day&amp;rsquo; fund raising event held in 1915.&lt;/p&gt;
&lt;p&gt;&lt;img alt=&quot; &quot; class=&quot;image-left&quot; height=&quot;423&quot; src=&quot;http://blog.sl.nsw.gov.au/erecords/images/uploads/Menu 30July1915.jpg&quot; title=&quot;Australia Day Menu 30 July 1915&quot; width=&quot;304&quot; /&gt;The dinner and show was held on &amp;lsquo;Australia Day&amp;rsquo;, 30th July 1915, a national day for raising funds for the war that was first &lt;a href=&quot;http://cas.awm.gov.au/item/RELAWM12438.001 &quot;&gt;proposed by Mrs Ellen (Ellie) Wharton-Kirke&lt;/a&gt;&amp;nbsp;of Manly, NSW&amp;nbsp;following the Galliopoli campaign.&amp;nbsp; At that time, the day we know as Australia Day on &lt;a href=&quot;http://en.wikipedia.org/wiki/Australia_Day &quot;&gt;January 26 was known as Foundation Day&lt;/a&gt;.&amp;nbsp;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;br /&gt;This fund raising theatre dinner must have been quite an occasion.&amp;nbsp; The program included music &amp;rsquo;Your King and Country Need You&amp;rsquo;, &amp;lsquo;Australian National Song&amp;rsquo; and perhaps surprisingly, &amp;lsquo;The Marriage Market&amp;rsquo; as well as&amp;nbsp;a rather unusual&amp;nbsp;menu of&amp;nbsp; &amp;lsquo;West Australian Real Turtle Soup&amp;rsquo;, &amp;lsquo;Roast Corn-fed Bathurst Turkey and &amp;lsquo;Prime Ballarat Ham&amp;rsquo;.&lt;/p&gt;
&lt;p&gt;Photograph: Ben Woods&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Catalogue:&amp;nbsp; &lt;a href=&quot;http://acms.sl.nsw.gov.au/item/itemDetailPaged.aspx?itemID=1012335&quot;&gt;Pictorial material from the Bradford family papers, ca. 1898-1949&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
				
				</description>
						
				
				<category>Discoveries</category>				
				
				<pubDate>Wed, 16 Jan 2013 14:04:47 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2013/1/16/australia-day-july-1915</guid>
				
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				<title>Digital engagement ... lessons from the front</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2012/12/19/digital-engagement--lessons-from-the-front</link>
				<description>
				
				&lt;p&gt;The &lt;a href=&quot;http://blog.instagram.com/post/38143346554/privacy-and-terms-of-service-changes-on-instagram&quot;&gt;announcement by Instagram&lt;/a&gt; of a change in terms of service unleashed a huge reaction from #igers (Instagram users) and the broader community alike.&amp;nbsp; It resulted in a carefully worded &lt;a href=&quot;http://blog.instagram.com/post/38252135408/thank-you-and-were-listening&quot;&gt;message from Kevin Systrom&lt;/a&gt;, Instagram&apos;s co-founder a day later.&lt;/p&gt;
&lt;p&gt;Many libraries, museums, archives and galleries use social media tools for digital engagement with their clients and the community.&amp;nbsp; Due diligence includes monitoring the shifting sands of terms of service in this space and active risk management but there are other aspects of digital engagement and lessons to note:&lt;/p&gt;
&lt;h4&gt;Inter-dependencies:&lt;/h4&gt;
&lt;p&gt;Large scale digitisation of assets in cultural institutions means objects have their own addresses on the internet.&amp;nbsp; In the best case scenario these addresses would be persistent identifiers that can be relied on in a &lt;a href=&quot;http://www.youtube.com/watch?v=uju4wT9uBIA&quot;&gt;linked open data&lt;/a&gt; world.&amp;nbsp; Many clients will use these addresses to reference items in digital research, online publications and to build their own tools and interfaces.&amp;nbsp; (eg. Dr Tim Sherratt&amp;rsquo;s work &lt;a href=&quot;http://www.vala.org.au/vala2012-proceedings/vala2012-session-2-sherratt&quot;&gt;mining the treasures&lt;/a&gt; of the Trove Australian &lt;a href=&quot;http://trove.nla.gov.au/newspaper&quot;&gt;newspaper database&lt;/a&gt;)&lt;/p&gt;
&lt;p&gt;A change to the URLs assigned to digital assets, due to a change of domain or content management system, could cause a cascading problem with broken links.&amp;nbsp; Instacanv.as, a company that allows Instagram users to create canvas versions of their own photographs responded to the changes at Instagram with an &lt;a href=&quot;http://us4.campaign-archive1.com/?u=e649602ecee3586824c5b1ecb&amp;amp;id=846c6e35ab&amp;amp;e=5eeeeef832&quot;&gt;announcement of their own&lt;/a&gt;.&lt;/p&gt;
&lt;h4&gt;Community &quot;ownership&quot;:&lt;/h4&gt;
&lt;p&gt;The #igers community reacted swiftly and expressed their anger and dissatisfaction with the changes to the Instagram community they regarded as their own.&amp;nbsp; Libraries host and interact with more and more online communities in social media forums and through crowdsourcing projects.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The sense of ownership and engagement in these communities may also generate large scale client / community reaction to decisions and changes to services, requiring careful handling, effective communication and online community management.&amp;nbsp; Changes may also drive dissatisfied community members to leave the community or disengage with the institution.&lt;/p&gt;
&lt;h4&gt;Communication wildfire and back burning:&lt;/h4&gt;
&lt;p&gt;The speed with which the Instagram news travelled around the internet burning up Twitter, news feeds and even resulting in &lt;a href=&quot;http://www.flickr.com/photos/methodshop/8286141598/&quot;&gt;posts to Flickr&lt;/a&gt; was astonishing.&amp;nbsp; It&apos;s also a global world so the waves of distress and outrage swept around the world, echoing back and forth in different time zones.&amp;nbsp; This means that often people react to a tweet or message in their own ecosystem without checking if there has been an update.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Posting accurate information in multiple forums at intervals seems to be the only possible way to fight this type of communication situation.&amp;nbsp; Actively using the hashtags that are employed in the conversation will also help in getting the message out.&amp;nbsp; Including the hashtag could have made the &lt;a href=&quot;https://twitter.com/instagram/status/281133360833773568 &quot;&gt;tweet from Instagram&lt;/a&gt; acknowledging the debate and an upcoming announcement automatically part of the global conversation.&lt;/p&gt;
&lt;h4&gt;The future:&lt;/h4&gt;
&lt;p&gt;The outcome of the changes at Instagram are still being played out, and could affect institutions like &lt;a href=&quot;http://instagram.com/brooklynmuseum&quot;&gt;Brooklyn Museum&lt;/a&gt;, &lt;a href=&quot;http://instagram.com/museumvictoria&quot;&gt;Museum Victoria&lt;/a&gt; and &lt;a href=&quot;http://instagram.com/queenslibrary/&quot;&gt;Queens Library&lt;/a&gt; who currently use Instagram to engage and communicate with their communites ... but that remains to be seen.&lt;/p&gt;
				
				</description>
						
				
				<category>Innovation Project</category>				
				
				<pubDate>Wed, 19 Dec 2012 14:47:16 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2012/12/19/digital-engagement--lessons-from-the-front</guid>
				
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				<title>Remember who you are ... representing your Library brand online</title>			

				<link>http://blog.sl.nsw.gov.au/erecords/index.cfm/2012/12/4/remember-who-you-are--representing-your-library-brand-online</link>
				<description>
				
				&lt;p&gt;Social media presents many opportunities for libraries to promote collections, events, exhibitions and services online.&amp;nbsp; But as many people have noted, social media is &amp;ldquo;free like puppies, not free like beer&amp;rdquo; (source unknown), it requires resourcing and the staff who are involved in representing their organisation online need guidance and support.&lt;/p&gt;
&lt;p&gt;Being an active social media user in a private capacity as well as operating official accounts can challenge staff as they switch between their personal and corporate identities, with different principles to guide their actions online.&amp;nbsp; Social media policies are an important part of this framework and there are some additional considerations in representing your brand online which we address in online engagement training for staff.&lt;/p&gt;
&lt;p&gt;The Library has a clear &amp;lsquo;brand&amp;rsquo; and identity onsite and online.&amp;nbsp; Although our social media spaces are hosted by third parties, any official library accounts must represent our brand in a positive and consistent way.&amp;nbsp; This includes a clear image of the corporate logo&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftn1&quot;&gt;[1]&lt;/a&gt;, clearly identifying our organisation and linking back to our official website and all policies that apply.&amp;nbsp; Some social media tools allow for a branded channel (eg. &lt;a href=&quot;http://www.historypin.com/channels/view/11686538/#/home&quot;&gt;Historypin &amp;ndash; State Library of NSW Channel&lt;/a&gt;) while others allow for a minimal description and links (eg. &lt;a href=&quot;http://pinterest.com/statelibrarynsw/&quot;&gt;Pinterest &amp;ndash; State Library of NSW Channel&lt;/a&gt; and &lt;a href=&quot;http://twitter.com/statelibrarynsw&quot;&gt;Twitter &amp;ndash; State Library of NSW Channel&lt;/a&gt;).&lt;/p&gt;
&lt;p align=&quot;left&quot;&gt;In social media spaces our &amp;lsquo;brand&amp;rsquo; is also indicated by our tone.&amp;nbsp; For example, Twitter uses a more playful, abbreviated style of communication.&amp;nbsp; Our team follow those norms but ensure our links are accurate and nothing we say or link to is out of step with our brand.&amp;nbsp; Our colleagues at the National Library of New Zealand demonstrate this really well with their quirky and fun &lt;a href=&quot;https://twitter.com/search/realtime?q=%23tbreaktweets&amp;amp;src=typd&quot;&gt;#tbreaktweets&lt;/a&gt; to highlight some of the more unusual items in their photographic collections, while we join in the weekly challenge of &lt;a href=&quot;https://twitter.com/search/realtime?q=%23collectionfishing&amp;amp;src=typd&quot;&gt;#collectionfishing&lt;/a&gt; with other collecting institutions and photographic archives.&lt;/p&gt;
&lt;p&gt;The key for Library staff to keep in mind is fairly simple &amp;hellip; &amp;ldquo;Remember who you are&amp;rdquo; by which we mean remember that you are:&lt;/p&gt;
&lt;p&gt;&lt;strong&gt;a&amp;nbsp;&lt;/strong&gt;&lt;strong&gt;&amp;nbsp;Government employee:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;be honest, polite and considerate&lt;/li&gt;
&lt;li&gt;be apolitical and impartial when using social media for official purposes&lt;/li&gt;
&lt;li&gt;demonstrate public sector values (respect, integrity, fairness and responsibility)&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftn2&quot;&gt;[2]&lt;/a&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&lt;strong&gt;a Library professional:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;clarify the query if necessary&lt;/li&gt;
&lt;li&gt;check sources and links&lt;/li&gt;
&lt;li&gt;cite sources and link to the permanent link or persistent identifier wherever possible&lt;/li&gt;
&lt;li&gt;update when new information becomes available&lt;/li&gt;
&lt;li&gt;understand the application of copyright and Creative Commons online&lt;/li&gt;
&lt;/ul&gt;
&lt;p align=&quot;left&quot;&gt;&lt;strong&gt;a Library employee:&lt;/strong&gt;&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;responsible for representing the Library within the scope of your role &lt;/li&gt;
&lt;li&gt;use sound judgement in social media spaces as you do in other aspects of your work&lt;/li&gt;
&lt;li&gt;refer to the subject experts in the Library when a topic is beyond your knowledge and area of expertise&lt;/li&gt;
&lt;li&gt;know the correct protocols for responding and reporting an online incident&lt;/li&gt;
&lt;li&gt;understand the importance of a quick response in online environments&lt;/li&gt;
&lt;li&gt;be aware of media embargoes that apply to upcoming events and promotions&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Library staff have a wealth of experience and expertise interacting with clients to draw on when interacting in the online environment.&amp;nbsp; With some guidance, learning to implement policies and procedures in cooperation with colleagues in the media and communications team allows us to manage our brand in the social media space across multiple social media channels.&lt;/p&gt;
&lt;p&gt;For further information contact:&lt;/p&gt;
&lt;p&gt;Mylee Joseph, Innovation Project &lt;a href=&quot;mailto:mjoseph@sl.nsw.gov.au&quot;&gt;mjoseph@sl.nsw.gov.au&lt;/a&gt; or Vanessa Bond, Media and Communications &lt;a href=&quot;mailto:vbond@sl.nsw.gov.au&quot;&gt;vbond@sl.nsw.gov.au&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;br clear=&quot;all&quot; /&gt;&lt;/p&gt;
&lt;hr align=&quot;left&quot; size=&quot;1&quot; width=&quot;33%&quot; /&gt;
&lt;p&gt;&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftnref1&quot;&gt;[1]&lt;/a&gt; Wilkerson, D (2012, November 12) The Ultimate Complete Final Social Media Sizing Cheat Sheet &lt;a href=&quot;http://www.lunametrics.com/blog/2012/11/12/final-social-media-sizing-cheat-sheet/&quot;&gt;http://www.lunametrics.com/blog/2012/11/12/final-social-media-sizing-cheat-sheet/&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a href=&quot;http://blog.sl.nsw.gov.au/erecords/admin/entry.cfm?id=0#_ftnref2&quot;&gt;[2]&lt;/a&gt; NSW Department of Trade and Investment &amp;ndash; Social Media Policy &lt;a href=&quot;http://www.trade.nsw.gov.au/policy/TI-A-124&quot;&gt;http://www.trade.nsw.gov.au/policy/TI-A-124&lt;/a&gt;&amp;nbsp; [Accessed 3 December 2012]&lt;/p&gt;
				
				</description>
						
				
				<category>Innovation Project</category>				
				
				<pubDate>Tue, 04 Dec 2012 10:44:53 +1100</pubDate>
				<guid>http://blog.sl.nsw.gov.au/erecords/index.cfm/2012/12/4/remember-who-you-are--representing-your-library-brand-online</guid>
				
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