tag:typepad.com,2003:weblog-1755169 2012-02-01T08:41:00-05:00 A forum for leaders who want to build sustainable, wealthy companies by aligning their teams,customers, and communities. TypePad energizegrowth/nKhIhttp://feedburner.google.com tag:typepad.com,2003:post-6a01053589e1e7970b0168e66f7134970c 2012-02-01T08:41:00-05:00 2012-01-31T15:44:14-05:00

Here is a guest post from my colleague, Clayton M. Christensen of Harvard Business School. Before I published The Innovator’s Dilemma, I got a call from Andrew Grove, then the chairman of Intel. He had read one of my early...

Lisa Nirell http://blog.energizegrowth.com/the_wealthy_business_blog/2012/02/how-will-you-measure-your-life.html tag:typepad.com,2003:post-6a01053589e1e7970b0168e600a9f4970c 2012-01-24T12:13:07-05:00 2012-01-24T12:32:26-05:00

Here is a guest post from my colleague, Jon Picoult of Watermark consulting. The biggest risk facing businesses today is also one of the most manageable. That’s my conclusion after reading Lloyd’s of London’s newly released 2011 Risk Index report,...

Lisa Nirell http://blog.energizegrowth.com/the_wealthy_business_blog/2012/01/number_one_risk.html tag:typepad.com,2003:post-6a01053589e1e7970b016760b0fc95970b 2012-01-17T13:23:26-05:00 2012-01-17T13:23:26-05:00

If you work in Northern Virginia or Washington, D.C., don’t miss my upcoming seminar, “Do You Know Your Customer? Energize Your HR Initiatives by Thinking like a Marketer.” Years of Harvard research reveals that 70% of change initiatives in today’s...

Lisa Nirell http://blog.energizegrowth.com/the_wealthy_business_blog/2012/01/upcoming-hrlf-seminar-feb-3.html tag:typepad.com,2003:post-6a01053589e1e7970b0162ff692466970d 2012-01-11T22:11:16-05:00 2012-01-11T22:11:16-05:00

It's that time again. The pied pipers of business performance beckon us to create new goals, forge new alliances, attract new customers, and hire great people.Unfortunately, we carry too many of our old habits, routines, and tools into the new...

Lisa Nirell http://blog.energizegrowth.com/the_wealthy_business_blog/2012/01/the-power-of-new.html tag:typepad.com,2003:post-6a01053589e1e7970b01675f1aa16e970b 2011-12-21T18:29:57-05:00 2011-12-21T16:12:22-05:00

In 1960, EJ McCarthy, a marketing professor at Michigan State University, debuted the concept of the Four Ps and the way in which they guide the marketing mix. These Four Ps--Product (or Service), Place, Price, and Promotion--are the foundation of most Marketing 101 discussions.Many of you may be revving up your 2012 growth machine and re-visiting these fundamentals.

Lisa Nirell http://blog.energizegrowth.com/the_wealthy_business_blog/2011/12/why-the-four-ps-of-marketing-need-a-facelift.html