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	<title>DigitalMarketingLab</title>
	
	<link>http://digitalmarketinglab.com.au</link>
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		<title>Internet TV Advertising – Taking Centre Stage</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/ap3J8AAOK7I/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/05/13/internet-tv-advertising-taking-centre-stage/#comments</comments>
		<pubDate>Sun, 13 May 2012 03:41:36 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2167</guid>
		
			<content:encoded><![CDATA[According to Nielsen’s online consumer landscape report, 24% of Australians are viewing some of their favourite TV programs on demand or via catch up TV. Read Full Article &#62;<br/>
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		<item>
		<title>Big brands throw their weight behind content marketing</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/AvQPAY4bF9U/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/04/27/big-brands-throw-their-weight-behind-content-marketing/#comments</comments>
		<pubDate>Thu, 26 Apr 2012 13:42:22 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2154</guid>
		
			<content:encoded><![CDATA[In the age of digital, content isn’t just reserved for publishers and news-site.  With global brands like Coca-Cola investing heavily in content writing and brand Read Full Article &#62;<br/>
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		<title>Digital – High On The Agenda For Australian Retailers</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/Tp-akChTvg0/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/04/09/digital-high-on-the-agenda-for-australian-retailers/#comments</comments>
		<pubDate>Mon, 09 Apr 2012 10:09:26 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital Strategy]]></category>
		<category><![CDATA[eCommerce]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2127</guid>
		
			<content:encoded><![CDATA[It’s been a tough 12 months for Australian retailers and there is no end in sight.  With consumer spending stagnating,  Read Full Article &#62;<br/>
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		<item>
		<title>Tidbits from Ad-Tech Melbourne</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/iglUoJ16MCI/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/04/02/tidbits-from-ad-tech-melbourne/#comments</comments>
		<pubDate>Mon, 02 Apr 2012 12:33:56 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Digital News & Trends]]></category>
		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2112</guid>
		
			<content:encoded><![CDATA[Last week Melbourne’s digital elite descended at Hilton on the Park to hear some of the local and global digital thought leaders share digital insights. I was fortunate enough to attend the first day...<br/>
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		<title>Is Windows Phone Gaining Relevance?</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/m3KqTUuscyk/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/03/25/is-windows-phone-gaining-relevance/#comments</comments>
		<pubDate>Sun, 25 Mar 2012 10:59:40 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital News & Trends]]></category>
		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2095</guid>
		
			<content:encoded><![CDATA[Last year, Windows phone was thrown a lifeline (well paid billions of dollars for one) by teaming up with Nokia to gain a foot up in the Smartphone market.  Read Full Article &#62;<br/>
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		<title>Australian brand interest in PINterest</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/jNa_6yo4xak/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/03/14/australian-brand-interest-in-pinterest/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 02:59:54 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital News & Trends]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2074</guid>
		
			<content:encoded><![CDATA[Whilst Facebook is a anticipated to reach its billionth member in 2012, it seems Pinterest is stealing the limelight.... Read Full Article &#62;<br/>
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		<title>Google – More Than Just a Search Engine</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/eMDjTTRiazY/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/03/01/google-more-than-just-a-search-engine/#comments</comments>
		<pubDate>Thu, 01 Mar 2012 12:12:16 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital News & Trends]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2063</guid>
		
			<content:encoded><![CDATA[As digital has become more engrained in our everyday lives - Google is ensuring that it is there every step of the way.  To monopolise the Internet experience Google is evolving from a Read Full...<br/>
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		<title>Social media + TV + apps = hot digital trend</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/W4E9Cyef5Rc/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/02/20/social-media-tv-apps-hot-digital-trend/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 12:23:09 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital News & Trends]]></category>
		<category><![CDATA[Digital Strategy]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2050</guid>
		
			<content:encoded><![CDATA[TV viewing has long been a social experience. The finale of sex and the city was met with females all over the... Read Full Article &#62;<br/>
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		<title>Brands in Australia Turning Off Social Media</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/kgSUoh6xJA4/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/02/13/brands-in-australia-turning-off-social-media/#comments</comments>
		<pubDate>Mon, 13 Feb 2012 11:10:46 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2029</guid>
		
			<content:encoded><![CDATA[In 2011, Australian brands really began to embrace social media - with many experimenting with and even successfully utilising social media channels. Read Full Article &#62;<br/>
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		<item>
		<title>2012 – 2015 Digital Predictions &amp; Trends</title>
		<link>http://feedproxy.google.com/~r/digitalmlab/~3/M4f269sdCCM/</link>
		<comments>http://digitalmarketinglab.com.au/index.php/2012/01/29/2012-%e2%80%93-2015-digital-predictions-trends/#comments</comments>
		<pubDate>Sun, 29 Jan 2012 10:25:53 +0000</pubDate>
		<dc:creator>Teresa Sperti</dc:creator>
				<category><![CDATA[Digital News & Trends]]></category>

		<guid isPermaLink="false">http://digitalmarketinglab.com.au/?p=2010</guid>
		
			<content:encoded><![CDATA[If you thought digital has evolved rapidly over the past few years, you ain't seen nothing yet.  Over the next 4 – 5 years, digital innovation as well as spend is expected to sky-rocket. Read Full...<br/>
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