Social Media Marketing

SMM Series :The 6 Tips & Trick on Facebook Marketing

noreply@blogger.com (MSII) — Mon, 14 Mar 2011 23:41:00 +0000

When it comes to social networking there’s little doubt that Facebook is the largest and most influential of the social networks online. It has more than 500 million registered user and, at the time of writing this, the average user is connected to 80 community pages, groups and events. For businesses this means that a Facebook page or other piece of Facebook real estate is a serious way to generate social and viral traffic but only if it is done well.

There are 900 million objects......Read More

SMM Series : SMM Tips & Tricks

noreply@blogger.com (MSII) — Wed, 20 Oct 2010 09:35:00 +0000

Social media marketing is a relatively new marketing concept that involves increased social interaction on websites and has gained enormous popularity over the last year or two. There are a number of different types of social media sites but all of these have in common that their users can participate on the website by sharing comments, posting their own content or making friends online. If you are still new to social media and need a few marketing tips, read on:......READ MORE HERE

SMM Series – Facebook Traffic System – The Next Marketing Opportunity?

noreply@blogger.com (MSII) — Tue, 12 Oct 2010 07:43:00 +0000

To be hyper effective at marketing in any business, you need to laser target your marketplace. It is very possible to get hyper amounts of targeted traffic to your business when you know where to look.

Traditional Means of Communication

Traditionally, marketing communications were conducted via print, broadcast and such traditional media through disruptive advertising, where advertisements appear in between the content of interest for the customer.

Traditional media does give a large reach to a marketer with its programming of mass appeal. However, the wastage is equally high, since a large portion of the audience would belong to a different segment than the one that is to be targeted by the marketer......READ MORE CONTINUE

SMM Series - How to Select a Social Media Monitoring Service

noreply@blogger.com (MSII) — Mon, 27 Sep 2010 00:30:00 +0000

The focus is on social media monitoring in this final articlein the series on Selecting a Media Monitoring Service.In earlier articles, Determining Your Media Monitoring Needs, Print News Monitoring vs. Online News Monitoring, and Broadcast Monitoring for TV and Radio News, I describe the various approaches to news monitoring.

Definition: Social Media Monitoring
The social web is a fast-growing and fast-changing “platform” for consumers to discuss companies and products.Social media monitoring is the process of listening to online consumer reviews and conversations about your company, its brands and services.The overarching goal of social media monitoring is to learn from listening – better understand consumer concerns about your organization, and then employ that knowledge to enhance your products and services. READ MORE

SMM Series - Small Business Video Marketing - Best Practice

noreply@blogger.com (MSII) — Wed, 22 Sep 2010 20:07:00 +0000

There are still debates going on about how business owners can use social media marketing, however the actual number of CEOs engaging in social media is surprisingly low.

In 2010 it seems that businesses have either grown comfortable, or have been forced to accept sites like Twitter, Facebook, and Foursquare.. For instance, there are many impressive CEOs using Twitter to reach out to consumers by creating a personalized touch to their business. Tweeting CEOs like Tony Hsieh of Zappos and Guy Kawasaki of Alltop are well-known for their successful social presences and large followings as a result.....READ MORE

Promote your Business with Twitter Hashtags

noreply@blogger.com (MSII) — Mon, 20 Sep 2010 17:51:00 +0000

If only there was a way that you could watch your marketing message instantly hit number one in the search results. You didn’t even have to worry about how competitive your key phrase was. All you had to do is submit it and then instantly see that you hold the top place. Well you absolutely can do this!

Alright so maybe I lied a little. I didn’t say WHAT search engine or for how long right? Twitter has a handy feature called a “hashtag” that lets you do just this. Utilizing this to promote your new product, web page or blog post can get you that coveted #1 spot (at least until someone else tweets using the same hashtag).
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SMM Series – SMM Intro in 3 minutes

noreply@blogger.com (MSII) — Sat, 04 Sep 2010 08:24:00 +0000

SMM Series – The Basics

noreply@blogger.com (MSII) — Sat, 04 Sep 2010 08:23:00 +0000

With so many things to consider when starting out online in the business world, SMM or Social Media Marketing can be one of the most important element. This is a term that is used to describe how participating in differing online social groups can help a business generate traffic to their site to produce sales. It can also be of great assistance in building important business contacts that can help you become a reputable business on the Internet.

This form of Internet marketing can also be used to attain branding and marketing goals through participation in various online social groups. The term Social Media is an all-inclusive term to describe the space and activities therein, such as videos, images, audio and written content.

.....READ MORE

SMM Series – How to Create a Search Engine Friendly Website

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:22:00 +0000

Many webmasters complain about their website not ranking well in the SERPs. What they fail to realize is that their website is not search engine friendly. An SEO friendly website contains more than keyword filled Meta tags and content.
A website must be created and designed keeping the visitors in mind. Search engines can get your [...] READ MORE

SMM Series –Twitter As A Sales Tool – Tweak Your Sales through Tweets

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:21:00 +0000

With the advent of Web 2.0, the virtual world took a turn to the best. Yet, when it comes to employing Web 2.0 in internet marketing, nothing can be as effective as social media. However, despite the many options available for e-Marketers, Twitter proves itself to be one of the best solutions to get promotional [...] READ MORE

SMM Series – 1Automate Marketing In Social Media Through TweetAdder

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:21:00 +0000

There is little doubt that most believe that one of the most effective forms of marketing today is through Social Media. Twitter, Facebook and LinkedIn normally provide opportunities that you will not be able to take advantage of any other way. Primarily, that is in getting the word out to people who are reading your [...]
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SMM Series – Brand Me – Defining Yourself

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:21:00 +0000

Define yourself. When beginning, this is the first step in branding yourself. You need to realize that you are very good, even an expert, at what you do. You surround yourself, either in your job or in your circle of friends, with others who are experts in what you know. Then, you begin to believe [...] READ MORE

SMM Series – Choose a Domain Name That Boosts SEO

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:20:00 +0000

There are two ways of selecting a domain name. You can choose the domain name first and use it as your organization name or vice versa. Most of the old organizations prefer to retain their brand name in their URL.
Many startup organizations select their URL first and then name their organization. [...] READ MORE

SMM Series –12 Favorite and Little Known Tips for LinkedIn

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:20:00 +0000

Most business professionals are on LinkedIn at this point.
LinkedIn tells us that:
LinkedIn has over 70 million members in over 200 countries.
A new member joins LinkedIn approximately every second, and about half of our members are outside the U.S.
Executives from all Fortune 500 companies are LinkedIn members.
To me that states clearly that if you have [...] READ MORE

SMM Series –How Much Do You Know About SEO?

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:19:00 +0000

So just what do you know about SEO? When it comes to SEO are you a Novice, Intermediate or Expert? Regardless of your level, this article from a 10 year SEO war veteran may prove helpful.
One of my biggest problems in trying to help other webmasters – I naturally and wrongly assume they know all [...] READ MORE

SMM Series –Social Networking: Is it for you?

noreply@blogger.com (MSII) — Thu, 05 Aug 2010 07:19:00 +0000

A question I am frequently asked goes something like this, “With all the different social networking sites out there, how do I know which which is right for me, and how do I find the time to keep up with it?”
Great question! One that I am sure we’ve all asked ourselves at some point or [...] READ MORE

SMM Series – Important Search Engine Optimization Tips

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:31:00 +0000

Search Engine Optimization remains a buzz word in the internet marketing world despite the increase in use of other internet marketing methods. Is your website effectively search engine optimized? How much website traffic do you get? Here are some pointers to help you increase your search engine traffic.
Search Engine Optimization Begins with Keywords
There are a [...]READ MORE

SMM Series – 5 Must-Do Strategies for Dominating Social Media Marketing

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:31:00 +0000

Social media marketing is an essential tool for any business. Sites such as Twitter, Facebook and LinkedIn are among the most popular sites regularly visited on the internet and can generate large numbers of visitors and new sales leads.
Many businesses are already utilizing social media marketing as part of their ongoing [...] READ MORE

SMM Series –Blogging for Money: Are Backlinks the New Keywords?

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:30:00 +0000

You aren’t crazy; search engine optimization keeps getting more and more complicated. Remember the easy days when you could just use meta-tags for your keywords? As with everything, a few bad apples had to use popular but unrelated keywords to drive traffic to their site and ruined it for the rest of us. Search engines [...] READ MORE

SMM Series – Can Google Become the Next Facebook?

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:24:00 +0000

Is it just me but didn’t Google recently put everything on its main homepage except for Google Buzz? What’s up with that? For heaven’s sake, they even put the PacMan game in their logo for two days running… you would think some of the brightest minds on the planet would have figured out by now [... READ MORE

SMM –Online Profiles Can Make or Break Your Social Networking Success

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:24:00 +0000

Almost every social networking site offers a feature called a “profile” that allows members to include their picture, a biography, live links to their websites and other detailed information. Most of us have multiple online profiles that are empty or only partially completed. It is this profile that helps other users decide if they want [...] READ MORE

SMM Series – How to Use Strong Keywords

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:24:00 +0000

Of all the important parts of creating excellent content, using strong, keyword-rich content is among the most important. Keywords, links and site visits help searchers find your content and website. Without strong keywords your potential visitors won’t find you. If you are not using the same keywords in your content and meta tags that searchers [...] READ MORE

SMM Series –What to Include in Your Social Media Marketing Strategy?

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:23:00 +0000

Creating a “buzz” around products, services, businesses or an event is a requirement from all clients. There is no social media marketing wand that someone will wave and a target audience will automatically start coming to your site. And what works for one brand may not work for another.
The process of creating buzz doesn’t start [...]d READ MORE

SMM Series – Are You Putting Enough Emphasis On Your Website Content?

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:23:00 +0000

Search Engine Optimization is a science which is perpetually in flux. With each new day come fresh announcements which claim to revolutionize not just the industry but also the internet at large. Alongside these announcements are an almost limitless stream of blogs and articles written by self-labeled ‘SEO Experts’ which purport to provide guidance as [...] READ MORE

SMM Series – Web Marketing Ideas You Can Actually Use

noreply@blogger.com (MSII) — Wed, 28 Jul 2010 10:23:00 +0000

The Web is full of information, articles, videos, white papers, e-books and all matter of research and information. Some of it is very, very good, and some of it is misleading and irrelevant. Somewhere in the middle, falling squarely in the category of spectacularly mediocre, is the vast majority of the rest of it.
If you’re [...] READ MORE