AVC: Audio Visual Consultants » AVC Blog

Guest Blog: How To Make Online Video Work For Your Business

Stuart Sweetow — Sun, 05 Feb 2012 01:56:09 +0000

Guest expert Lee Walker discusses such how to use video to engage your audience, concepts as “viral seeding” go get good search engine placement, choosing a video production company, working with actors and whether or not you should use HD video for the web. http://www.reelseo.com/make-online-video-work-for-your-business/ by Lee Walker is Client Services Director for Blue Chew Digital, a [...]

Fire Ruin Renewal Film Showings

Stuart Sweetow — Fri, 27 Jan 2012 00:27:22 +0000

The Fire Ruin Renewal film, that Mitch and Stu worked on, will be shown at the Berkeley Rotary Club, March 16 and 17, 2012 as part of the Rotarian Emergency Response Initiative. You can see the 2-min trailer at http://avconsultants.com/blog/avc-aids-oakland-fire-film For more information go to http://www.margarettamitchell.com/firestorm/?cat=1

Best Viral Videos in 2011

Stuart Sweetow — Tue, 17 Jan 2012 00:35:52 +0000

We chose a few of the most viewed and clever videos to stimulate your creativity to come up with an idea for your own video. Call us and we will be happy to brainstorm some ideas. Here are more: Coca Cola Commercial (in Spanish, but the pictures tell the story) http://youtu.be/FLYz6DaCuIU VW Commercial (easily filmed [...]

AVC Films “Media for Health Advocacy” for UC Public Health

Stuart Sweetow — Tue, 20 Dec 2011 01:15:45 +0000

UC Berkeley School of Public Health selected AVC to film several seminars on using social media to promote healthy living. Dan Cohen of Full Court Press is a veteran public relations, political communications and media strategist. He explores how new media can be used for health advocacy and explains which forms of new media are [...]

Online Video 101 – Free eBook

Stuart Sweetow — Tue, 13 Dec 2011 05:57:35 +0000

Get a free eBook,” Online Video 101 A Beginner’s Guide to Using Online Video to Promote Your Company, Engage Prospects, & Acquire Customers.” It is a PDF download by one of our guest bloggers Kevin “Nalts” Nalty from ReelSEO. Accordijng to Nalts, “Every day more and more small business owners and entrepreneurs are turning to [...]

Guest Blog: Subtitles & Captions for YouTube

Stuart Sweetow — Mon, 05 Dec 2011 19:29:00 +0000

Thanks to Tim Schmoyer of ReelSEO for this video. “Adding subtitles and captions to your videos on YouTube can greatly influence their ranking in search engines. It’s one of the best search engine optimizations you can do to increase viewership, gain an audience, and give your videos more exposure….” Source: How To Easily Create Subtitles [...]

AVC Films Intel Global Challenge at UC Berkeley

Stuart Sweetow — Wed, 23 Nov 2011 01:16:43 +0000

Watch the 7th Annual Intel Global Challenge (IGC) at UC Berkeley (formerly the Intel+UC Berkeley Technology Entrepreneurship Challenge). The Lester Center and UC Berkeley have partnered with Intel to create the premier global business plan competition focused on technology. Through education, collaboration and competition in an international championship event, IGC provides a forum, in the [...]

Directing Corporate Videos

Stuart Sweetow — Wed, 23 Nov 2011 01:11:30 +0000

Read Stu Sweetow’s latest column published in EventDV Magazine. “We recently examined the responsibilities you take when you assume the role of the producer of a corporate video. Here we look at the director’s role and the tasks and responsibilities you can expect to handle when wearing the director’s hat (or beret). In many organizations, [...]

Developments in Energy-Efficiency Technologies for Data Centers

Stuart Sweetow — Mon, 07 Nov 2011 23:34:15 +0000

Watch the latest Berkeley Entrepreneur Forum that we filmed. This time it took place at Google.

Spirit Airlines Inaugural Flight to Las Vegas

Stuart Sweetow — Thu, 03 Nov 2011 18:49:38 +0000

The Port of Oakland chose AVC to film the ribbon cutting and celebration for Spirit Airlines’ inaugural flight to Las Vegas Oakland Airport now has low-price Spirit Airlines flying to Las Vegas and other destinations. Join Elvis Presley as he and the Port of Oakland team cut the ribbon.

Corporations Adopt Social Media Video

Stuart Sweetow — Mon, 31 Oct 2011 02:02:47 +0000

When I was conducting research for my book Corporate Video Production I visited the websites of the top companies in the country. Nearly every site had a link to the company’s YouTube and Facebook pages. Internet market research firm eMarketer, Inc. reports an increase in shoppers making purchases after viewing product videos. The firm also [...]

AVC Aids Oakland Fire Film

Stuart Sweetow — Sat, 15 Oct 2011 03:08:19 +0000

Margaretta Mitchell hired AVC to edit her recently-released documentary and consult on the production. AVC’s Mitch Silver is the film editor, and music was provided by John Adams. Learn more about the film at Mitchell’s Blog. Watch the trailer here.

Noah from Noah’s Bagels on Food Entrepreneurship

Stuart Sweetow — Tue, 11 Oct 2011 03:09:16 +0000

Watch the latest UC Berkeley Entrepreneur Forum video filmed by http://avconsultants.com Watch it in HD. Each year, new Bay Area food start-ups crop up at the ready to take their products to market. It is a notoriously competitive industry, made more difficult in a down economy. Come to this session sponsored by MBV Law LLP [...]

Shooting the CEO (with a camera, that is)

Stuart Sweetow — Wed, 28 Sep 2011 04:44:11 +0000

Read Stu Sweetow’s latest Company Image column published in EventDV Magazine. “Shooting the CEO” prepares you for the assignment where you have to be at the top of your game. Demonstrate your confidence with optimal planning and excellent production values.

Editing Videos With The New YouTube Video Editor

Stuart Sweetow — Wed, 21 Sep 2011 05:00:37 +0000

We are available to edit your videos, but if you must do the editing yourself, now you can use YouTube. This is a sample from YouTube, not an avconsultants.com production Learn more at http://youtube-global.blogspot.com/2011/09/edit-your-videos-with-youtube.html

August UC Berkeley Entrepreneur Forum by AVC Video

Stuart Sweetow — Sat, 17 Sep 2011 00:23:55 +0000

2011-2012 Forum on Angel and Venture Capital Financing The beginning of 2011 saw very strong growth in the level and strength of early stage financings, a trend which has continued throughout the year. 2011 is being viewed by some as the year of the founder/entrepreneur and by others as the year of the “tech bubble” [...]

Getting Ahead by Joel Garfinkle

Stuart Sweetow — Wed, 14 Sep 2011 03:47:30 +0000

Learn about Joel Garfinkle’s new book and download a sample chapter at http://GarfinkleExecutiveCoaching.com. Video by http://avconsultants.com

Diablo Country Club

Stuart Sweetow — Tue, 30 Aug 2011 00:09:24 +0000

Enjoy an event at this spectacular venue! video by http://avconsultants.com For Room Reservation, Event Booking or Catering call Janelle L. Lembeck janellel@diablocc.com (925) 837-4221 ext 119

AVC Goes HD, and for a limited time you get HD at SD prices.

Stuart Sweetow — Wed, 27 Jul 2011 04:09:44 +0000

Get your next video shot in high definition at the standard-definition price. Through the month of August we will film and edit a video for you in High Def and put it on a Blu-ray disc or post it to YouTube in HD. That’s right! YouTube now distributes videos in HD. Learn more about YouTube [...]

Top Dog Beau Ties

Stuart Sweetow — Tue, 19 Jul 2011 22:00:58 +0000

A dog is not dressed without a tie. Windsor knot and bow tie collars are sure to draw a smiles on faces of passersby. Visit http://topdog-beau-ties.com/ to see the complete line of ties.

Four Tips for Dynamic On-Camera Presentations

Stuart Sweetow — Fri, 17 Jun 2011 00:19:49 +0000

Stepping in front of the camera is frightening for some, exhilarating for others. No matter how you feel about facing the camera, you can greatly improve your performance by following these tips from Paula Statman of Standout Presentations Tip # 1 Your goal is to look and sound natural. Ironically, that doesn’t mean that you [...]

Francis Collins Sings “The Green Fields of France”

Stuart Sweetow — Wed, 15 Jun 2011 21:10:33 +0000

Recorded at AVC’s studio, watch folksinger Francis Collins perform The Green Fields of France. Read the lyrics about the legend of Willie McBride, a 19 year old casualty of World War I, at http://celtic-lyrics.com/forum/index.php?autocom=tclc&code=lyrics&id=225 Watch more songs that we recorded of Francis Collins at our studio on his YouTube page http://www.youtube.com/user/franciscollins49 See some other AVC [...]

YouTubes Without Their Logos

Stuart Sweetow — Sat, 11 Jun 2011 19:07:52 +0000

YouTube recently announced that users may embed their YouTube videos onto their websites without the YouTube logo visible. Currently the logo appears in a bottom corner of the video, and some businesses have avoided using YouTube just for that reason. “If you want to build your brand, you don’t want someone else’s logo on your [...]

Wardrobe Tips for Looking Your Best on Camera

Stuart Sweetow — Tue, 31 May 2011 05:06:31 +0000

Excerpt from Chapter 10, Corporate Video Production, Focal Press, (c) 2011 Stuart Sweetow Wardrobe Some colors and patterns work better for on-camera reproduction than others. Solid white may be difficult to reproduce and it may contrast with someone with a dark complexion. Herringbone and tight stripes may cause shimmering when played on some monitors. It is [...]

Trail Walks for Dogs – In Their Element

Stuart Sweetow — Tue, 17 May 2011 05:13:17 +0000

Trail walks for dogs with Glenn Millstone of In Their Element. Video produced by AVC. Visit http://elementdogs.com to learn more.

UC Berkeley Business Plan Competition 2011

Stuart Sweetow — Tue, 10 May 2011 21:22:43 +0000

View presentations from some of the world’s most amazing business plans and see the awards to the winners. Filmed by AVC Video.

Book Review: Corporate Video Production Reviewed by EventDV Magazine

Stuart Sweetow — Tue, 10 May 2011 05:11:05 +0000

Here is a review of Stu’s book in EventDV Magazine. http://www.eventdv.net/Articles/News/Feature/Book-Review-Stuart-Sweetow’s-Corporate-Video-Production-75255.htm You may purchase the book at the AVC Store 3738 Grand Ave, Oakland or online at http://www.elsevierdirect.com/ISBN/9780240813417/Corporate-Video-Production Read Stu’s column on corporate video in EventDV Magazine. http://www.eventdv.net/Articles/News/Feature/The-Company-Image-Corporations-Need-Your-Talents!-75258.htm

7 Ways Online Video is an Affordable, Effective Marketing Tool for Small Businesses

Stuart Sweetow — Thu, 07 Apr 2011 19:41:49 +0000

Here is another guest blog we want to share with you. According to Reel SEO, “Not every small business will go viral with their online video, and that’s okay. Because most small businesses shouldn’t be trying to go viral–at least, not in the traditional sense. Because a small business, by definition, usually has a smaller [...]

Sweetow’s Book, Corporate Video Production, Released by Focal Press

Stuart Sweetow — Tue, 15 Mar 2011 17:42:53 +0000

Focal Press has released Stu Sweetow’s book, Corporate Video Production. You can read some sample chapters at his Amazon author blog http://stuartsweetow.wordpress.com/2011/02/20/read-sample-chapter/ Read the description from the introduction at http://stuartsweetow.wordpress.com/2011/02/20/corporate-video-production-book-description/ On the author blog, you can post comments and join the discussion about using video as a powerful tool for staff training, marketing products and [...]

The Pros and Cons of YouTube Embedded Video for Your Business Website

jara — Thu, 10 Mar 2011 21:31:32 +0000

We thought you would benefit from reading this article from one of the blogs we subscribe to: The Pros and Cons of YouTube Embedded Video for Your Business Website YouTube is most popular free technology platform and user-generated content site for hosting, sharing, and marketing video today. But is YouTube the right solution for a [...]

Video Greetings for YouTube and Your Site

Stuart Sweetow — Mon, 28 Feb 2011 23:09:08 +0000

AVC has teamed up with Paula Statman to produce short video greetings for your website and YouTube. This is a great way to welcome visitors to your website and get more visitors who perform Google searches. You get presentation coaching with Paula, spend a few days practicing, then come to our studio for your “close [...]

Live Streaming Tips

Stuart Sweetow — Sat, 20 Nov 2010 05:17:28 +0000

Report from AVC’s recent video streaming production Here are the elements to produce a successful live video streaming webcast. This is what we did recently when we streamed a weekend conference from the Craneway Pavilion. 1. Planning Weeks prior we performed a test to make sure the internet connection at the location was fast enough. [...]

Berkeley Entrepreneurs Forum: Financing Clean Energy/Cleantech – Haas School

Stuart Sweetow — Sat, 06 Nov 2010 05:55:09 +0000

Here is the latest forum that we filmed.