tag:blogger.com,1999:blog-2183530153988840582024-03-09T20:46:07.614-06:00Anne's SpotAnne Adrian's Stories, Perceptions, Observations, and Thoughts (on People, Behavior, and Change)Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.comBlogger206125tag:blogger.com,1999:blog-218353015398884058.post-31763290168546891412018-06-25T11:02:00.002-05:002018-06-25T11:03:53.239-05:00Access to research through open data <!--[if gte mso 9]><xml>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0_TDC_mGihzaU-Jp5naCIDK5vliViRqvFa8Sm6_bRi6EDTM3tlkT-mdEnf355ZmoZFdSbyqJ82U2NtbnMAyTv3FETwctbEzWANEulXP6ql_sFd07N1H2qn-zILN3c9pL9-8xMWPLW0_0/s1600/Samsung+Phone+Import+August+2+2016+1184.jpg" imageanchor="1" style="clear: right; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" data-original-height="900" data-original-width="1600" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi0_TDC_mGihzaU-Jp5naCIDK5vliViRqvFa8Sm6_bRi6EDTM3tlkT-mdEnf355ZmoZFdSbyqJ82U2NtbnMAyTv3FETwctbEzWANEulXP6ql_sFd07N1H2qn-zILN3c9pL9-8xMWPLW0_0/s320/Samsung+Phone+Import+August+2+2016+1184.jpg" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Millet pollination ICRISAT research campus Hyderabad, India</td></tr>
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Over the last year, I led a <a href="http://wp.auburn.edu/push/?page_id=1087">study</a> on open access and
open data at <a href="http://wp.auburn.edu/push/?page_id=1087">PUSH</a> universities.
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Access to research findings and the data collected in the process of research can lead to solutions of multifaceted complex problems, such as hunger and malnutrition. This is one reason why funding agencies and research foundations are requiring that research findings and research data be free, accessible, interoperable, and re-useable.</div>
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When quality data is shared openly (called open data), research and innovation can be accelerated. Also, open data yields transparency, increased citations, increased research collaboration, and increased credibility of researchers and universities.</div>
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We found that no PUSH universities have explicit open data policies. Only 15 have online open access policies and 15 have open access portals. Only a few have dedicated open data repositories. While those we interviewed recognized the increased expectations for open data and many agree to the importance of open data, very few universities have the infrastructure, support, and policies in place for an open data movement.<o:p></o:p></div>
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While there are many reasons to jump into the open access and open data movement, it is also important to recognize reasons why some researchers and universities are concerned about open data and why some data should not be shared. Based on interviews, we provide <a href="http://wp.auburn.edu/push/?page_id=1087">several recommendation</a>s for universities to seriously consider open data. These findings and recommendations are similar to what <a href="http://www.godan.info/sites/default/files/documents/GODAN_Donor_Open_Data_Report_lowres_16OCT2017.pdf">GODAN </a> and the <a href="https://www.aau.edu/key-issues/aau-aplu-public-access-working-group-report-and-recommendations">AAU/APLU </a> have found.<span style="background-color: white; color: white; font-family: inherit; font-size: inherit; font-style: inherit; font-weight: inherit;">o</span></div>
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<span style="background-color: white; color: white; font-family: inherit; font-size: inherit; font-style: inherit; font-weight: inherit;">ns</span></div>
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This past week, I attended the<span style="font-family: "times" , "times new roman" , serif;"> <a href="https://www.nal.usda.gov/ks/didag2018" style="background-color: white;">Driving Innovation through Data in Agriculture (DIDAg</a>) </span>workshop. In this meeting, it became even more clear that universities, researchers, government agencies, and research foundations understand the need to move forward with open data to tackle its challenges.</div>
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Now is the time for universities, federal agencies, foundation funders, researchers, research professional associations, and research publications to begin to develop new open data policies, agree on open data goals, expectations, infrastructure, and support.<br />
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How do we bring the right groups and people to agree and create a movement forward. Who needs to have a say? How can decisions be made that will answer the question who pays for the open data infrastructure, processes, and maintenance?<br />
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If you have any questions, feel free to call or email me.</div>
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#PUSH4opendata<o:p></o:p></div>
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#OpenData<o:p></o:p></div>
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#OpenAccess<br />
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<a href="http://wp.auburn.edu/push/?page_id=1087">Open Access and Open Data at PUSH Universities Report </a></div>
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<span style="font-size: x-small;">Thanks to Jaime Adams, Medha Devare, Brytni Emison, Harriet Giles, June Henton, Jessica Hopkinson, Jayne Kucera, Ruthie Musker, Kara Newby, Martin Parr, Juliet Tumeo, Tashina Walp, and Ruthie Wofford for working on this project with me!<o:p></o:p></span></div>
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<span style="font-size: x-small;">And thank you to the people at 9 PUSH universities who agreed to be interviewed!</span></div>
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<!--EndFragment--><br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com30tag:blogger.com,1999:blog-218353015398884058.post-65140667546354572742018-01-20T12:35:00.000-06:002018-01-20T12:35:17.291-06:00It's been awhile<a data-flickr-embed="true" href="https://www.flickr.com/photos/aafromaa/24930232307/in/dateposted-public/" title="fullsizeoutput_2735"><img alt="fullsizeoutput_2735" height="640" src="https://farm5.staticflickr.com/4652/24930232307_e7503fd387_z.jpg" width="443" /></a><script async="" charset="utf-8" src="//embedr.flickr.com/assets/client-code.js"></script><br />
<br />
Over the last few years, I have shared less depth about my work and life in social media. Hopefully, I will begin to writing again so this post is a bit of an update. Currently, I am working with eXtension and Hungers Solutions Institute and I am volunteering with National Leadership Center for Excellence.<br />
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<h4>
<a href="https://www.extension.org/">eXtension</a> </h4>
I have had an evolving eXtension appointment for the past 8 years. For those not familiar with eXtension, you can think of eXtension as a national presence that works to improve <a href="https://nifa.usda.gov/extension">Cooperative Extension</a> work through innovating and improving professional skills. You can certainly learn more about how eXtension is pushing the local systems and their knowledge workers by checking out their web presence.<br />
<br />
My current work is to advise and consult on a dynamic field book that will include content and connections to people via using ontologies and eventually machine learning. My role includes helping build the <a href="http://mining%20the%20land-grant%20knowledge%20network/">knowledge network</a> in this conceptual demo.<br />
<br />
<h4>
<a href="https://wp.auburn.edu/hsi/">Hunger Solutions Institute</a></h4>
I started working with HSI as a project manager in May assessing open data at select <a href="http://wp.auburn.edu/push/">PUSH</a> universities. The idea is that if research is shared more openly then the speed of discovery and innovation will increase. Our study looks at how universities are adhering to funders' requirements to share research data and the policies of these univesities. Our report will be presented in mid March at the Presidents United to Solve Hunger Forum and <a href="http://wp.auburn.edu/ufwh/ufwh-summit/">Universities Fighting World Hunger Summit</a><br />
<br />
I have learned so much more from HSI and its leaders.<br />
<br />
<ul>
<li>Hunger is a complex, yet solvable problem.</li>
<li>Universites can and should be main players in discovering solutions. </li>
<li>Hunger affects <a href="http://www.feedingamerica.org/assets/pdfs/fact-sheets/poverty-and-hunger-fact-sheet.pdf">20% of the children in the U.S</a>. </li>
<li>Studies are also showing <a href="https://foodforward.org/2016/12/colleges-fight-hunger/?gclid=CjwKCAiA7ovTBRAQEiwAo8dPcfS4-fpypZpI0MPbvSvBnHWzejDon0nslShqerDfXssplpQhEKg8tRoCcrwQAvD_BwE">20% college students are food or nutrition insecure</a>. </li>
<li>Student led initiatives like campus kitchens are helping and are being led by students. </li>
<li>Much more can be done to deal with the root causes of hunger, locally and globally through research and knowledge.</li>
</ul>
<br />
<h4>
<br /></h4>
<h4>
National Leadership Center for Excellence </h4>
I have also been volunteering with the planning of a National Leadership Center for Excellence which purpose is to set a "place and setting" to have a "more perfect union for domestic tranquility" through listening, sharing, learning, presenting and writing. I will share more about this later.<br />
<h4>
<br /></h4>
<h4>
What is ahead?</h4>
<div>
By the end of the summer of 2018, I will retire from Auburn University. I love what I am doing and the people and organizations which I have worked with. I have learned so much from colleagues nationally and internationally, particularly Canada, India Australia, and United Kingdom. After a few months of not working, I hope to find interesting work, like teaching online classes, interesting consultant work, and writing, perhaps continuing some of these projects. On my own time, I want to explore these topics. </div>
<div>
<ul>
<li><b>How behaviour and actions change because of technology.</b> I wrote years ago how social media and Web 2.0 (remember that term?) could help us learn from diversity of resources. Some of that has happened but it seems that social media has helped people of like minds join that has created echo chambers creating greater polarization of ideas, particularly around political opinions. Perhaps in my first few months of retirement I can investigate this notion with more scientific evidence--not depending on my own observations. </li>
<li><b>Servant leadership and civility.</b> I would love to write stories and how serving others can improve business and productivity.</li>
<li><b>Open Science.</b> In my work with HSI and open data, I would like to explore how universities are addressing open data and are there opportunities to create courses around the history of open science and open knowledge starting with Plato, how open knowledge changed to protectionism, ending with open and flexible licensing and sharing science so that it is discoverable and re-usable. </li>
<li><b>Personal journaling.</b> I have found times in my life that writing is therapeutic. I simply need to start this again.</li>
</ul>
</div>
<div>
It feels good to back in this space. More later.</div>
<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-2926357626751959682015-12-09T23:51:00.003-06:002015-12-09T23:51:57.799-06:00Auburn Citizens and Students<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWW4fPIALQYku3H7DhKAOfLBKgZDusZXsyN3_rZL4zHzx-wldnQC4xTMqQqWdcUo4a1gpcPVib5Xe3QejYL6QPapbiiUD60nR_DKxqsZW0lRxlSSyKGf6ujnbuUGWLHWKbj5YQ09TowW4/s1600/IMG_7390.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img align="right" border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWW4fPIALQYku3H7DhKAOfLBKgZDusZXsyN3_rZL4zHzx-wldnQC4xTMqQqWdcUo4a1gpcPVib5Xe3QejYL6QPapbiiUD60nR_DKxqsZW0lRxlSSyKGf6ujnbuUGWLHWKbj5YQ09TowW4/s320/IMG_7390.JPG" width="320" /></a><br />
Friday night, almost a week ago, I was in the den watching football (just one game) and my husband was in the adjacent sunroom closer to the front (switching between football games). Heh it works--don't judge.<br />
<br />
I heard a noise toward the street and John says "That's a wreck!" Over the last 3 decades, there have been several wrecks. We live on a main street that flows through our college town. Past the south drive way there is a connecting street that has had many wrecks; more when there was no light, fewer with a caution light, and fewer with a stop light.<br />
<br />
Opening the front door, I could see lights shining toward the north driveway at an odd angle. This is a bit unusual; most wrecks happen on the south of the South driveway. Seeing no emergency vehicles on site, I decided walk down. The young lady sporting a a UAB sweatshirt was visibly shaken but seemingly physically okay. Her story to her mom on the phone was consistent to anyone who asked. "I know this sounds crazy. I heard really loud pop and saw a flash of light, then I was hit and I spun around into this yard." What she did not realized is that in the opposite direction, a SUV hit another car which was turning left from the other lane which then hit her car that sent her car spinning into our yard. It is unclear but Mary, the young lady avoided at least on car from the opposite direction and possibly another.<br />
<br />
One person was driven away in an ambulance. Mary was very concerned about the other person though it seems there was nothing she could have done differently. The emergency folks assured her the person was conscious would probably be fine. We kept telling Mary that we understand it was upsetting. Occasionally we mentioned how lucky she was. Her car could have been hit closer to front driver's side or her car could have spun into light pole--just a few feet from where her car stop. We thought of these things more times than we mentioned them.<br />
<br />
Mary was coming into town to visit her boyfriend who not only showed up but calmed Mary's parents on the phone. He was steady, reassuring, and pragmatic. He was considering the next steps. Making sure to get all paper work, cleaning the car of necessary items, and taking pictures of the car. He asked pertinent questions: "Where will her car be towed?" "How do we get information for insurance?" Most importantly, he was very comforting to his girlfriend holding her and telling her everything would be fine.<br />
<br />
His roommates were on the scene too. They were trying be helpful. I am sure both Mary and Matt. felt they were supported by their friends. These college students are bright, respectful, and kind. They seem to care about the right things. I was impressed with all of them. I wish them all well.<br />
<br />
Walking up to my front door one night this week, I found a wonderful note and plant sitting in front of the door. I am sharing the note because I think he, his friends and his girlfriend are special people and have found a bonded friendship to last a long time, possibly because they are loyal to each other and caring to others--an hour of distress shows true selves. Also, I believe there is much goodness in the young adults today that gets overlooked. Shining examples of goodness are this young man, his girlfriend and his friends--all engaging and caring young people who make me think the future is bright.<br />
<br />
Matt is graduating in May in Electrical Engineering. Any company should be very lucky to hire such a fine young man.<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDgAqY24nz4VT3LeW00FPm5iJL2DnMIsg8N3zKHK0EDLiWrmv5EmYJP2i9Ha3B1pPBjqKgEX18Ekl71jv3oo0jJoHsRFQLuxBkHYjxs2azwFF3cMLn1n7MNUfHbufvdCEzhujKWH6Bgf4/s1600/FullSizeRender+18.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhDgAqY24nz4VT3LeW00FPm5iJL2DnMIsg8N3zKHK0EDLiWrmv5EmYJP2i9Ha3B1pPBjqKgEX18Ekl71jv3oo0jJoHsRFQLuxBkHYjxs2azwFF3cMLn1n7MNUfHbufvdCEzhujKWH6Bgf4/s320/FullSizeRender+18.jpg" width="240" /></a><br />
Matt's note:<br />
<blockquote class="tr_bq">
I am the boyfriend of the young lady and involved in the car accident last Friday. I am truly grateful for the kindness you showed in helping her calm down and even offering to give her a jacket. I am blessed to report she is doing fine and had little to no pain even the next day. We will forever remember your kindness on that night. You and other citizens of the city of Auburn are a large reason in my experience at Auburn University has been so positive. May you and your family have a wonderful holiday season. </blockquote>
<blockquote class="tr_bq">
Matt G. </blockquote>
I really appreciate the time he spent recognizing us. I am sure our neighbors across the street who stopped traffic when emergency folks were not there were given similar notes.<br />
<br />
In this expanding city, we are still a community--the university and city are often connected in unforeseen ways--this is one reason the city of Auburn continues to be a great place to live. This young man recognized a value that can't be counted and is often very hard to describe.<br />
<blockquote class="tr_bq">
"....citizens of the city of Auburn are a large reason in my experience at Auburn University has been so positive."</blockquote>
I hope Matt and Mary the best in their futures--they certainly have the emotional foundation to do so.<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWW4fPIALQYku3H7DhKAOfLBKgZDusZXsyN3_rZL4zHzx-wldnQC4xTMqQqWdcUo4a1gpcPVib5Xe3QejYL6QPapbiiUD60nR_DKxqsZW0lRxlSSyKGf6ujnbuUGWLHWKbj5YQ09TowW4/s1600/IMG_7390.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;">
<br />
</a>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-12557519910220888902015-02-11T01:04:00.001-06:002015-02-11T01:05:05.940-06:00Dad is cool with thatSometimes telling a personal story is important. If you are not interested in a purely non professional story, hit the back button.<br />
<br />
Yesterday, I left the office somewhat unexpectedly (I did not know on Friday but I did know on Sunday) that I needed to take most on Monday off to take my dad to the doctor. These rare occasions may seem disruptive to the work week, but these times are gems.<br />
<br />
Both of my parents are competitive--maybe not publicly. <a href="http://blog.anneadrian.com/2007/02/how-my-folks-taught-five-of-us-to-be.html">They instilled success</a>, but not at the expense of others. I am so appreciative of the balance that parents demonstrated. For those who know me--most of my personality and my physical body come from my dad or his side of the family. My face and expressions (the chin and the no poker face) come from my mom, however, it is abundantly clear I did not get her slender and tall build.<br />
<br />
My dad will talk to anyone. My mom is much more reserved. Again, I identify with my dad--<a href="http://blog.anneadrian.com/2011/11/no-legs.html">I love hearing people's stories</a>.<br />
<div>
<br /></div>
Yesterday, in the many hours of driving and waiting, my dad told me several stories. Some I knew and some I did not know. He told me one story that made me laugh and then he confessed he had never told anyone before--I will hold this story until he can't tell it anymore. It is more gossip than a story, but funny to me, and please don't press me to tell.<br />
<br />
One story he told me was one that I had heard many times and, in particular, in my much, much younger days. This post is to record that story.<br />
<br />
My parents had a friend from Montgomery who ordered a block of Auburn University football and basketball tickets. The basketball tickets were two rows behind the visitors' bench. As a teenager and a college student, I did not realized how coveted these seats were (call me oblivious back then).<br />
<br />
I can't remember the year---but I suspect sometime between 1979 - 1985, my parents were attending an Auburn basketball game against LSU. Sonny Smith was Auburn's coach (those Auburn fans should narrow down that this <i>could</i> have been in the Barkley/Person days or possibly before).<br />
<br />
My mom got into the game and if you know my dad--he was probably into the game too. But this was one of those days that my mom was adamant. She was giving the referees and the LSU coach her thoughts (okay; she was giving them hell but my mom does not curse). At some point. she probably yelled "Sit down Coach!"<br />
<br />
In a quite moment after a "huddle" with his players, LSU Coach Dale Brown looked at my dad and then my mom and said "I am glad I am not going home with you."<br />
<br />
There are moments--usually a build up of discontent--that you really did not want to mess with my mom, and my dad was totally cool with that.<br />
<br />
I was telling this story to a colleague earlier today and he sent me this Instagram tonight and thought I might as well tell the story to others.<br />
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<br />
<script async="" defer="" src="//platform.instagram.com/en_US/embeds.js"></script><br />
<blockquote class="instagram-media" data-instgrm-captioned="" data-instgrm-version="4" style="background: #FFF; border-radius: 3px; border: 0; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 658px; padding: 0; width: -webkit-calc(100% - 2px); width: 99.375%; width: calc(100% - 2px);">
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<a href="https://instagram.com/p/y8GgShgrdP/" style="color: black; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none; word-wrap: break-word;" target="_top">Mr LSU is in the house where he brought so much excitement . Dale Brown</a></div>
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A photo posted by Dick Vitale (@dickiev_espn) on <time datetime="2015-02-10T23:28:00+00:00" style="font-family: Arial,sans-serif; font-size: 14px; line-height: 17px;">Feb 10, 2015 at 3:28pm PST</time></div>
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<script async="" defer="" src="//platform.instagram.com/en_US/embeds.js"></script>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com2tag:blogger.com,1999:blog-218353015398884058.post-2517007210056446652014-12-02T15:24:00.000-06:002014-12-02T15:35:34.979-06:00Oh my what has happened on the farm<br />
What does a progressive farm look like? Consider the aspects of farms described by this <a href="http://www.nytimes.com/2014/12/01/business/working-the-land-and-the-data.html?smid=fb-share#story-continues-6"><i>New York Times </i>article</a>.<br />
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<a href="https://www.flickr.com/photos/udextension/14796243407" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="UD Irrigation Field Tour by Delaware Cooperative Extension, on Flickr"><img alt="UD Irrigation Field Tour" height="320" src="https://farm6.staticflickr.com/5593/14796243407_8b8809a4aa_q.jpg" width="320" /></a></div>
<ul>
<li>Cloud computing</li>
<li>Data is everything (big data, data analysis, and shared and private data)</li>
<li>Potential robotics (weed detection)</li>
<li><a href="http://news.psu.edu/story/335901/2014/11/21/research/penn-state-crop-educator-explores-drone-driven-crop-management">Unmanned aerial vehicles</a> (drones)</li>
<li>Satellite technologies: </li>
<ul>
<li>GPS</li>
<li>GIS</li>
<li>yield monitors (real time data on yield and moisture)</li>
<li>variable rate applicators (fertilizers, seed, and irrigation)</li>
<li>precision operations (inch accurate rows)</li>
<li>autosteer tractors (driveless)</li>
<li>electrical soil mapping</li>
<li>electrical charged soiled testing</li>
</ul>
<li>Social media</li>
<li>Partnerships</li>
</ul>
<div>
What does this mean for agriculture in the United States? Possibly bigger farms and fewer diverse farms, which does not necessarily lead in a negative direction. It also means more information on environmental treatments and eventually leading to tracking food to its source. <br />
<br />
Tom Farms recognizes, like most progressive businesses, that technology is used to garner and process lots of information for management decisions. Growth on these farms is dependent on managing and deciphering precise and massive amount of information. In part, Tom Farms' growth is enhanced by those farms that continue to look at using more inputs, fertilizers and horse power and are not utilizing the power of information.<br />
<blockquote class="tr_bq">
Farmers still think tech means physical augmentation — more horsepower, more fertilizer,” Mr. Tom said. “They don’t see that technology now is about multiplying information.” With corn prices at almost half the level they have been in the past few years, “my growth is going to come from farmers who don’t embrace technology." </blockquote>
Enabling technology can also cause conflicts and adjustments in the way farmers work. Farmers tend to be very independent but with big data -- their own and their neighbors' data -- more information can yield benefits to all. On the flip side, there continues to be a need for proprietary control. Sharing data puts individual farmers at risk but also could yield benefits to them individually and collectively, similarly, much like other industries.</div>
<div>
<blockquote class="tr_bq">
“We and the other farmers could pool all our harvest data in real time,” he said. “You think the big companies would like that? You bet they would. Farmers don’t trust that; they’re independent. Your neighbor is also your competitor.</blockquote>
The most competitive farms will utilize masses of precise information gathered via technology and are able to sift through and analyze these layers of data to make decisions. These farms will also use partnerships for strategic and collective benefit.<br />
<br /></div>
Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-25383329872305630762014-11-22T21:26:00.000-06:002014-11-22T21:26:25.109-06:00Leadership in the knowledge economy <div class="" style="clear: both; text-align: left;">
<span style="font-family: Arial, Helvetica, sans-serif;">Something is missing from our conversations about the </span><a href="https://learn.extension.org/events/1073#.VGgVd5PF8dI" style="font-family: Arial, Helvetica, sans-serif;">21st century Extension professional</a><span style="font-family: Arial, Helvetica, sans-serif;">, </span><a href="http://www.slideshare.net/aafromaa/skills-for-the-current-and-future-knowledge-worker" style="font-family: Arial, Helvetica, sans-serif;">skills of the future knowledge worker</a><span style="font-family: Arial, Helvetica, sans-serif;">, </span><a href="http://imaginingamerica.org/research/extension-reconsidered-initiative/" style="font-family: Arial, Helvetica, sans-serif;">Extension Reconsidered </a><span style="font-family: Arial, Helvetica, sans-serif;">and the</span><a href="https://learn.extension.org/events/1764#.VGfejJPF8dI" style="font-family: Arial, Helvetica, sans-serif;"> Second Machine Age</a><span style="font-family: Arial, Helvetica, sans-serif;">. This missing piece is the discussion on what leadership for the knowledge and rapid changing environment should look like. </span></div>
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<a href="https://www.flickr.com/photos/dominik99/384027019" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="_-_ complexity [1] by nerovivo, on Flickr"><img alt="_-_ complexity [1]" height="200" src="https://farm1.staticflickr.com/182/384027019_5e64727276_q.jpg" width="200" /></a><span style="font-family: Arial, Helvetica, sans-serif;">Leadership in today’s globally connected, technology-charged, and democratized economy is not the same that as leadership that drove the industrial age--where goals were achieved with directed and controlled with top-down hierarchies. Traditional organizational theory focuses on the ability to avoid uncertainty. In the </span><a href="http://www.intech.unu.edu/publications/discussion-papers/2002-6.pdf" style="font-family: Arial, Helvetica, sans-serif;">knowledge economy</a><span style="font-family: Arial, Helvetica, sans-serif;">, knowledge producing organizations focus on organizing, creating, capturing, and distributing knowledge and information. Today’s leaders need to find ways to achieve adaptability and ongoing learning from within and outside of the organization in order to improve the capacity to address complex challenges with innovative solutions.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif; text-align: center;">Mary Uhl-Bien, (mbien2 at unl.edu), Russ Marion, (marion2 at clemson.edu), and Bill McKelvey, (mckelvey at anderson.ucla.edu) developed the </span><a href="http://digitalcommons.unl.edu/cgi/viewcontent.cgi?article=1017&context=leadershipfacpub" style="font-family: Arial, Helvetica, sans-serif; text-align: center;">Complexity Leadership Theory</a><span style="font-family: Arial, Helvetica, sans-serif; text-align: center;"> which is a framework that describes three leadership functions--administrative, adaptive, and enabling of a modern knowledge organization.</span></div>
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;"><b>Administrative</b> leadership is the formal managerial functions of planning, controlling, coordinating, acquiring resources, building a vision, and managing organizational strategy that represents the hierarchical and bureaucratic functions of the organization. Complexity Leadership Theory suggests that administrative leadership exercises authority with consideration of the need for creativity, learning, and adaptability, so that its actions can have significant impact on these dynamics.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;"><b>Adaptive</b> leadership is an informal, emergent, and complex dynamic rather than a person of authority. The creative actions and learning that emerge from the interactions of adaptive systems are the sources of change for the organization. Tensions of constraints and conflicting needs, ideas, preferences, and cooperative efforts produce flexible outcomes in adaptive social systems.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;"><b>Enabling</b> leadership fosters and facilitates conditions for adaptive leadership to emerge and accelerate adaptive system dynamics. Enabling leadership is about creating conditions and dynamics that allow for cooperative interactions and knowledge flows to allow shared creativity, problem solving, and learning. Enabling leadership can be found anywhere.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;">The framework sets the stage to create ways to lead in complex adaptive environments and enables continuous creation and the capturing of knowledge. Organizations that are “complexly adaptive (possessing <a href="http://opr.sagepub.com/content/1/3/215.abstract">requisite complexity</a>)” are optimized for knowledge development and adaptability. The Complexity Leadership Theory is specifically designed for knowledge producing organizations.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;">Complexity Leadership Theory suggests that managers should enable contexts and environments where informal learning can emerge. These three leadership functions are entangled. There are conditions in which authority needs to be invoked. At other times, complex environments are needed to address complex problems.</span><br />
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<span style="font-family: Arial, Helvetica, sans-serif;">Specifically speaking of public universities and Cooperative Extension, how can we prepare and organize to be adaptive and encourage a design mindset, virtual collaboration and sensemaking? We talked about <a href="https://learn.extension.org/events/1073#.VGkjN5PF8dI">hiring new people who have these skills</a>. We talked about helping our current professionals adopt new skills. We have not talked about the changes in the way we approach leadership.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;">As I read about<a href="http://complexityleadership.wikispaces.com/Overview+of+Theories"> Complexity Leadership Theory</a>, I thought of <a href="http://extension.usu.edu/visioning/">some examples of more inclusive engagement</a> and how some <a href="http://imaginingamerica.org/blog/2014/10/20/university-extension-and-the-next-generation-innovate-or-wait-and-react/">within the ranks--faculty and local educators</a> are pursuing knowledge broadly from diverse sources. Through seeking knowledge and connections and <a href="http://jarche.com/2014/11/working-and-learning-out-loud/">working outloud</a>, they are helping the organization adapt and are enabling change. Additionally there is some discussion that Extension <a href="http://imaginingamerica.org/blog/2014/08/26/the-people-and-their-university-extension-reconsidered-in-minnesota/">could cultivate the way to</a><a href="http://imaginingamerica.org/blog/2014/08/26/the-people-and-their-university-extension-reconsidered-in-minnesota/"> build more engaged land-grants</a>. We need to start discussions on how we can become a more open, participative, continuously learning organization.</span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<a href="https://farm6.staticflickr.com/5537/9358533228_7bac568380_q.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="200" src="https://farm6.staticflickr.com/5537/9358533228_7bac568380_q.jpg" width="200" /></a><span style="font-family: Arial, Helvetica, sans-serif;">Cooperative Extension and land-grant universities are no doubt knowledge-producing organizations. </span><span style="font-family: Arial, Helvetica, sans-serif;">Complex Leadership Theory is about creating conditions--in relation to the bureaucratic structure--for which emergent learning, knowledge, and solutions can arise. </span><span style="font-family: Arial, Helvetica, sans-serif;">In this democratized knowledge era, there is a greater need to absorb knowledge from many sources, make sense of that knowledge, and co-create operative solutions to complex problems. Traditional top down approaches will not be effective as they have in the past. The Creative Leadership Theory provides a framework for which we should consider in our Extension organizations. </span><br />
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: Arial, Helvetica, sans-serif;"><br /></span><br />
<span style="font-family: Arial, Helvetica, sans-serif;">Note: Thanks to <a href="https://twitter.com/jeffmiller79">Jeff Miller </a>who shared the <a href="http://digitalcommons.unl.edu/cgi/viewcontent.cgi?article=1017&context=leadershipfacpub">Complexity Leadership Theory</a> with me and to <a href="https://twitter.com/gaebroadwater">Gae Broadwater</a> who helped edit this post. </span><br />
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-65644569566662231362014-04-19T22:28:00.002-05:002014-04-20T10:34:17.085-05:00Reasons to Quit Your Job<span style="font-family: inherit;">A week or so ago, one of the LinkedIn articles that popped up as a suggested read was <a href="https://www.linkedin.com/today/post/article/20140408040010-86541065-four-reasons-to-quit-your-job?trk=eml-ced-b-art-M-0&midToken=AQHMP3J5ihY3fg&ut=3a03qlLMHMgSc1">"Four Reasons to Quit Your Job"</a> by <a href="http://jackwelch.strayer.edu/about/jack-welch" style="background-color: white; border: 0px; color: #006699; line-height: 20px; margin: 0px; outline: 0px; padding: 0px; text-decoration: none; vertical-align: baseline;" target="_blank">By Jack and Suzy Welch</a>.
I thought sharing the article may cause people to second guess me. Instead I believe the article is a general primer to ask pertinent questions about jobs and career paths. Here are my responses to the questions: </span><br />
<span style="font-family: inherit;"><br /></span>
<b><span style="font-family: inherit;">Do you want to go to work every morning? </span></b><br />
<blockquote class="tr_bq">
<span style="font-family: inherit;">Yes indeed. I enjoy my work and though I have certain objectives for each day, I don't know what will happen that may make me rethink, question, plan and react. I also love having a great deal of freedom at work. </span></blockquote>
<blockquote class="tr_bq">
I admitted this week and over the last couple of years to a few close colleagues and now I am admitting openly that I would have difficulty going to a traditional position in my organization. I have experienced the benefits and challenges of working remotely, across organizations, with different federal agencies, connecting and learning with many smart people online, and seeing vast and diverse perspectives. Going back to a localized position that would not respect the ability to reach beyond the geographic boundaries would feel confining.</blockquote>
<span style="background-color: white; color: #333333; line-height: 20px;"><b><span style="font-family: inherit;">Do you enjoy spending time with your coworkers or do they generally bug the living daylights out of you? </span></b></span><br />
<blockquote class="tr_bq">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzCYSMv3MU_d84oWrblnAce66GTUZI162vrj2h9nBVmF5D9MsmT6x7OKt_SKP0xgulB-Awzs_E_KoFzv8EOSCWvl5GMBBDz7uUdFiBNQPr1CE6-2jc6NOJ46IhWRkfl4oo_KDtw2DVIUY/s1600/Colleagues.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjzCYSMv3MU_d84oWrblnAce66GTUZI162vrj2h9nBVmF5D9MsmT6x7OKt_SKP0xgulB-Awzs_E_KoFzv8EOSCWvl5GMBBDz7uUdFiBNQPr1CE6-2jc6NOJ46IhWRkfl4oo_KDtw2DVIUY/s1600/Colleagues.jpg" height="249" width="320" /></a></div>
<span style="background-color: white;"><span style="color: #333333;"><span style="font-family: inherit;"><span style="line-height: 20px;">Yes, indeed I enjoy my coworkers. We have fun! I have been fortunate to have worked and am working with groups of people I enjoy and respect. Don't get me wrong. We debate, disagree, occasionally get angry, and become frustrated. I enjoy and find getting to know my colleagues helpful in working with them. Though it is sometimes believed that one should not ask and seek personal information about our work counterparts, I find knowing and understanding pieces of their personal lives, what makes them tick, and what ticks them as all very helpful in my working with my colleagues. I don't seek to learn about colleagues for the purpose of judgment but as matter of understanding. It is all </span></span><span style="line-height: 20px;">fascinating</span><span style="font-family: inherit;"><span style="line-height: 20px;"> to me.</span></span></span></span></blockquote>
<blockquote class="tr_bq">
<span style="background-color: white;"><span style="color: #333333;"><span style="font-family: inherit;"><span style="line-height: 20px;">It may seem corny that some of my colleagues have become my close confidants and wonderful friends. My close working groups over the last two decades 1) have good intentions, 2) want to make a difference, 3) are respectful, 4) speak their minds, 5) value working toward goals, and 6) have perspectives that vary greatly. </span></span></span></span></blockquote>
<blockquote class="tr_bq">
I also believe that t<span style="background-color: white; color: #333333; font-family: inherit;"><span style="line-height: 20px;">he conflicts and disagreements we have are actually good for the organization to grow and improve.</span></span></blockquote>
<span style="background-color: white; color: #333333; line-height: 20px;"><b><span style="font-family: inherit;">Does your company help you fulfill your personal mission? </span></b></span><br />
<blockquote class="tr_bq">
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;">Yes. I believe in the greater good. I believe in the value of higher education and the mission of education and for the purpose of improving the quality of life. My public servant work and life that is deeply rooted in education and a zest to find application through research is a great fit for me.</span></span></blockquote>
<span style="background-color: white; color: #333333; line-height: 20px;"><b><span style="font-family: inherit;">Can you picture yourself at your company in a year?</span></b></span><br />
<blockquote class="tr_bq">
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;">Yes. of course. Though, I think the question should be: "Can you picture yourself in the same organization and feeling that the organization is improving and that you are happy?" To that question I would also say "yes".</span></span></blockquote>
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;">There are many pressures to perform in our organization--to show value. We are quite possibly at a crossroads to convince others of our value, change direction, and/or narrow our focus. The pressures are just that--pressures. Our executive director continues to tell us to "take care of yourselves"--it is great advice. He has seen the passion and desire for us to do the right thing--not only for our national efforts but for the overall federated system. The job in no way is an easy job right now, but it is important, very important, and very misunderstood.</span></span><br />
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;"><br /></span></span>
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;">My current jobs are the types of challenges that energize me. </span></span><br />
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;"><br /></span></span>
<span style="background-color: white; color: #333333; line-height: 20px;"><span style="font-family: inherit;">I am blessed. </span></span>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0Auburn, AL, USA32.6098566 -85.48078249999997532.3958911 -85.80350599999997 32.8238221 -85.15805899999998tag:blogger.com,1999:blog-218353015398884058.post-74168057661082580532014-04-02T21:52:00.000-05:002014-04-11T11:05:34.017-05:00Guest lecture on Extension engagement and eXtension<div class="MsoNormal" style="line-height: 115%; margin-bottom: 10.0pt; mso-layout-grid-align: none; mso-pagination: none; text-autospace: none;">
<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">I was
asked to guest lecture for a graduate level Extension Methods class and to
cover in 40 minutes eXtension, use of social media in Extension, engaging
traditional and non-traditional audience via technology. Other instructions
were: “Have some fun with the group. Include anything (relevant) that you
wish you knew at a young Extension agent/ what skills will tomorrow’s agent
need to be successful.”</span><span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%;"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">I was
rushed and frankly did not prepare enough for an explanation of eXtension. This
post is my attempt to explain eXtension and share openly some of the
discussion. I am trying to become better at “<a href="http://www.jarche.com/2012/12/starting-to-work-out-loud/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">working
outloud</span></span></a>” as Harold Jarche drove home the point in the <a href="https://learn.extension.org/events/1548"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">panel discussion</span></span></a> at
National eXtension Conference. <o:p></o:p></span></div>
<iframe frameborder="0" height="400" marginheight="0" marginwidth="0" scrolling="no" src="http://www.slideshare.net/slideshow/embed_code/33063675" width="476"></iframe>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;"><br /></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">I
start most of my presentations with questions to the people in the room. The
answer to the first question, “What is Cooperative Extension’s best resource?”
is always “its people”. I have never heard anything different. The reason I
asked this question is that it is people who build relationships. It is those
relationships should be made and maintained online—just as we expect Extension
professional to establish relationships in their physical meetings.<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">The
second question was: “What makes Cooperative Extension the best choice—the
optimal choice—possibly the only choice for its mission?” One lady answered it
is the people and diversity of expertise Extension has (apologies to the
engaging lady for my severe shortening her response. The other response was that
Extension provides research-based information. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">By
all means Cooperative Extension needs to continue to provide research-based
information, but Cooperative Extension is not the only organization or
individuals who are doing that. Citizens provide research-based information as
well as other universities. We are all aware of that there are many people and
organizations that share information that is not grounded in research. We also
have to remember that research can sometimes provide mixed, conflicting, and
undecipherable information. There is growing evidence that the trust of
universities is waning. People do trust other people who are in their friend
and colleague circles. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">There
are several references on the topic of trust in universities. These are just a
sampling:<o:p></o:p></span></div>
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<li class="MsoNormal" style="line-height: 115%; margin-bottom: 10.0pt; mso-layout-grid-align: none; mso-list: l3 level1 lfo3; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;"><a href="http://www.forbes.com/sites/freekvermeulen/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Freek
Vermeulen</span></span></a> of Forbes wrote “<a href="http://www.forbes.com/sites/freekvermeulen/2013/01/15/do-firms-trust-universities/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Do Firms
Trust Universities</span></span></a>?” <o:p></o:p></span></li>
<li class="MsoNormal" style="line-height: 115%; margin-bottom: 10.0pt; mso-layout-grid-align: none; mso-list: l3 level1 lfo3; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">Online <span style="mso-spacerun: yes;"> </span>book, <i style="mso-bidi-font-style: normal;"><a href="http://www.portlandpress.com/pp/books/online/wg86/default.htm"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Trust
in Universities</span></span></a></i>, written by academics address
several issues with trust in universities.<o:p></o:p></span></li>
</ul>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 14.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">Cooperative Extension’s Past<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">At
one time, everyone knew the Extension agents. Extension agents were seen as
responsive. They not only provided home & farm visits, but they included
farmers and others in research. The local Extension agent was known as the link
to the land grant universities. They were the connection to the most recent
research and they were the ones who introduced young people in the community to
higher education and land grant institutions. Extension agents were a part of
the elite group in the community with college degrees. <o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 14.0pt; mso-bidi-font-family: Calibri;">Cooperative
Extension’s Present<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"><span style="mso-spacerun: yes;"> </span>In 1993, Dave
King wrote a Journal of Extension article about Cooperative Extension’s <a href="http://www.joe.org/joe/1993fall/tp1.php"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">image deficit</span></span></a>. We also
know from <a href="https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">the <span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">2009 <span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Copernicus study</span></span></span></span></a>
that the younger the generation is less likely to know of Cooperative Extension
or will have ever used Cooperative Extension. Though the study concentrated on
the branding issues and not making the link from our flagship programs—4-H and
Master Gardeners—I also believe that we are not reaching enough people. The
study also showed that for those people who have used Cooperative Extension
they thought Cooperative Extension provided value.<o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 14.0pt; mso-bidi-font-family: Calibri;">Who
has heard of and used Cooperative Extension?<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12pt;">We can’t talk about changes in last few decades
without talking about the significance of Tim Berners-Lee </span><a href="http://www.pewinternet.org/packages/the-web-at-25/" style="font-family: Calibri; font-size: 12pt;"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">proposal
in 1989</span></a><span style="font-family: Calibri; font-size: 12pt;"> that created what we now know as the
Web. Berners-Lee released the code for free for an “</span><a href="http://www.w3.org/History/1989/proposal.html" style="font-family: Calibri; font-size: 12pt;"><span style="color: black; mso-fareast-font-family: "Times New Roman"; mso-fareast-theme-font: minor-fareast; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;">information </span></a><a href="http://www.w3.org/History/1989/proposal.html" style="font-family: Calibri; font-size: 12pt;"><span style="color: black; mso-fareast-font-family: "Times New Roman"; mso-fareast-theme-font: minor-fareast; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;">management</span></a><span style="font-family: Calibri; font-size: 12pt;">” system. We not only owe Berners-Lee for
his foresight in technology but also his vision and continued voice in
understanding the depth and breadth of the advantage of that the “free code”
and campaigning for </span><a href="http://en.wikipedia.org/wiki/Net_Neutrality" style="font-family: Calibri; font-size: 12pt;"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Net
Neutrality</span></a><span style="font-family: Calibri; font-size: 12pt;">.</span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">John Hartley, a student in the class, referred to
some opinions that mobile devices are <a href="http://www.networkworld.com/news/2008/040908-zittrain.html"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">killing
the idea of hyperlinks</span></span></a> because data are sitting in silos and
not including hyperlinking—the foundational concept of the Web. The social
online abilities are obvious changes as well. <o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 14.0pt; mso-bidi-font-family: Calibri;">Skills
for Cooperative Extension Professionals.<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">We briefly talked about the six drivers of change
that the Institute of the Future describes in their report on the <a href="http://www.iftf.org/futureworkskills"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">work skills needed for future knowledge
workers</span></span></a>.<span style="mso-spacerun: yes;"> </span>The drivers
are: rise of smart machines and systems, globally connected world, superstructed
organizations, new media ecology, computational world, and extreme longevity.
In this report, IFTF describes 10 skills needed for the future. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">We also talked about the Extension Committee on
Organization & Policy (ECOP) sponsored a study on the skills needed for the
<a href="https://learn.extension.org/events/1073"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">21</span></span><sup><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">st</span></span></sup><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">
Century Extension professional</span></span></a>. Skills from both of these
studies are shown in this table. <span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiqep65w9dQjZjeULPRkPCJyaFHLGte_a_s4wWQiGZZiFHaVJJYVKwcDltSV23dDAyEL016idHW6-52Yy__9-dl0F3SDhNWiKcieRAtli5_d0kL6QVce_JsI4ZbzPYZ-j7BpP38-v_dV7g/s1600/Screenshot+2014-04-02+20.55.06.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiqep65w9dQjZjeULPRkPCJyaFHLGte_a_s4wWQiGZZiFHaVJJYVKwcDltSV23dDAyEL016idHW6-52Yy__9-dl0F3SDhNWiKcieRAtli5_d0kL6QVce_JsI4ZbzPYZ-j7BpP38-v_dV7g/s1600/Screenshot+2014-04-02+20.55.06.png" height="189" width="320" /></a></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Future of Extension<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">In one slide I talked about the future of
Extension and these are some of the things that I discussed that Cooperative
Extension needs to be doing:<o:p></o:p></span></div>
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<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Build new
relationships and maintain traditional relationships online.<o:p></o:p></span></li>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">We cannot scale ourselves by with our current
face-to-face relationships. Also there are many potential clientele who simply
do not have a desire to drive to the county office or attend a physical
meeting. Even some of our current clientele are asking for more flexibility in
learning opportunities. <span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Learn informally
through information flow and others online.<o:p></o:p></span></li>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Cooperative Extension professionals are the
epitome of knowledge workers. Extension, like many organizations, does not have
the capacity to provide all training and knowledge to its professionals.
Cooperative Extension professionals should have the desire and flexibility to
learn informally from others through online networks. Using the relationships
with others to filter and focus on pertinent information.<span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Seek diversity.<o:p></o:p></span></li>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Cooperative Extension has tried to provide
services and employment by seeking demographic diversity. We also need to be
more cognitive of seeking out clientele and others who have different political
ideals, social beliefs, disciplines, and culture. Diversity of thought provides
opportunities for innovation and improvement our reach and impact of our
programs.<o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Integrate
research and extension beyond what we currently do.<o:p></o:p></span></li>
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Know that we are
not the only experts and that complex problems cannot be solved and forced
(i.e., through logic models). <span style="mso-spacerun: yes;"> </span><o:p></o:p></span></li>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">The <a href="http://en.wikipedia.org/wiki/Cynefin"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Cynefin</span></span></a>
framework describes how solutions for complex problems derive different results
and cannot fit into neat model. Rather that complex problems should be address
in a probe, sense, and respond.<o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level1 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Learn outloud and
curate.<o:p></o:p></span></li>
<ul style="margin-top: 0in;" type="circle">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l1 level2 lfo1; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Extension has traditional
been very good curators, putting information into context and meaningful
descriptions. To increase our reach and impact, we should provide our
knowledge and curate online in open and transparent forums. <o:p></o:p></span></li>
</ul>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">A few of my own thoughts on the attributes are a
successful future for ExtensionTransparency and openness in our work,
decisions, and findings.<o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l0 level1 lfo2; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">More open
licenses. <o:p></o:p></span></li>
</ul>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">All Cooperative Extension materials were public
domain before 1990. Creating and scaling our work cannot be done easily through
all rights reserved products (Creative Commons licenses that allow for easy
sharing and remixing).<o:p></o:p></span></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l0 level1 lfo2; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Inclusion of
people outside of Extension, particularly passionate amateurs in our work
this allows for scaling our work without growing our organizations.<o:p></o:p></span></li>
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l0 level1 lfo2; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Ability to test
(and fail) more easily to acquire more agility and innovativeness.<o:p></o:p></span></li>
</ul>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 14.0pt; mso-bidi-font-family: Calibri;">eXtension<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">There is no federal or centralized system for
Cooperative Extension. Cooperative Extension obviously has federal ties with
USDA, ECOP and Association of Public Land-grant Universities. <span style="mso-spacerun: yes;"> </span>eXtension provides opportunity to find
synergies across state lines with a national online presence. eXtension is more
than a web site—it’s a presence, it’s professional development, and it’s a
mechanism to breakout of our geographic buckets.<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">eXtension is currently funded through New
Technologies of Ag Extension (NTAE) and assessments from the Cooperative
Extension institutions. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Content is built through collaborative efforts
among Cooperative Extension faculty. Communities of Practice (CoPs) provide the
mechanism to develop content (content is more than the text, content is also
videos, webinars, social media, etc.). There are opportunities for <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">CoPs sometimes include others outside of
Cooperative Extension. <a href="http://www.extension.org/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">www.extension.org</span></span></a>
is the hub for eXtension.<o:p></o:p></span></div>
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<b style="mso-bidi-font-weight: normal;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Ask
an Expert</span></b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"> <a href="https://ask.extension.org/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">https://ask.extension.org</span></span></a><a href="https://ask.extension.org/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">/</span></span></a> is an opportunity for
anyone to ask questions on through widgets. These widgets can be installed on
any web site. AaE provides one-to-one engagement prospects that are analogous
to telephone calls that come into county offices.<span style="mso-spacerun: yes;"> </span>People ask questions through Ask an Expert
widgets and Cooperative Extension/University staff and volunteers answer them. AaE
widgets can be customized for area of interests—generally around the CoP topics
or locale. Many county offices use the widgets and direct the questions to
their own staff. Questions can be distributed throughout the Cooperative Extension
system, in other words the system has the “local offices’ back”. A public
option is available for the questions so the questions can be searched and
commented on increasing the opportunities for discoverability and engagement. <span style="mso-spacerun: yes;"> </span>Reports are available by state and individual.
This feature is helpful for end of year reporting for Extension professionals. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">There were 48,000 questions last year answered
through AaE. 54% of the people asking questions had never heard of Cooperative
Extension. 44% of the people described that their questions had some or
significant economic value. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Texas answered the most questions. Many questions
come from metropolitan areas, like Houston (Harris County). <o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Learn </span></b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri; mso-bidi-font-weight: bold;"><a href="https://learn.extension.org/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">https<span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">://learn.extension.org/</span></span></span></a>
is<b> </b></span><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">a listing of synchronous online professional development and other
learning opportunities. Events listed maybe hosted by eXtension, others in
Cooperative Extension and other entities. Anyone can post events in Learn with
Google, Twitter, Facebook or eXtension IDs.<span style="mso-spacerun: yes;">
</span>Each page for each learn event can serve as holding place for everything
related to the event. Those posting the events can include descriptions, time,
dates, connection information, slidesets, additional reading material and
recording links. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Those interested in the events can add them to
their calendar, follow the event for changes, and comment on the events by logging
in with Google, Twitter, Facebook or eXtension IDs. <span style="mso-spacerun: yes;"> </span>Those who “follow” events can see are listing
of all the events they participated and presented.<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">There were 494 webinars listed in <b style="mso-bidi-font-weight: normal;">Learn</b> in 2013. <o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Campus</span></b><b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: "MS Gothic"; mso-fareast-font-family: "MS Gothic";"> </span></b><u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">http://campus.extension.org/</span></u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"> is
an asynchronous integrated online learning platform using Moodle. Campus
provides course delivery tools and services that can uniquely combine web
pages, videos, books, lessons, assignments, forums, chat, certificates,
databases, glossaries, quizzes, journals, and questionnaires into personalized
learning environments. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Courses can have closed or open enrollments. Courses
can be fee-based or free. <o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">The CoPs issued almost 15,000 certificates in
2013 and had 21,000 active users. There are more than 573 courses in Campus.<o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Create</span></b><b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: "MS Gothic"; mso-fareast-font-family: "MS Gothic";"> </span></b><u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">http://create.extension.org/</span></u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"> </span><b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: "MS Gothic"; mso-fareast-font-family: "MS Gothic";"><span style="mso-spacerun: yes;"> </span></span></b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">is
the main place where the CoPs collaborate. Create is also used an internal work
space. When articles are written collaboratively in Create, reviewed by peers,
and copy edited they are then published to published to <a href="http://www.extension.org/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">www.extension.org</span></span></a><span style="mso-spacerun: yes;"> </span>where the content is indexed in search
engines. Though anyone can see the content in Create, one must have an
eXtension ID and belong to the community to edit anything in Create.<o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">People </span></b><u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">https://people.extension.org/</span></u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"> </span><b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: "MS Gothic"; mso-fareast-font-family: "MS Gothic";"><span style="mso-spacerun: yes;"> </span></span></b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">is
where one obtains an eXtension ID, creates a profile, list social networks and
interests, and indicates profile settings for Ask an Expert, Create, Learn, and
Data. <b style="mso-bidi-font-weight: normal;">People</b> serves a springboard
for any work that requires an eXtension ID. <b style="mso-bidi-font-weight: normal;">People</b> is great way to find communities and colleagues . <o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">In closing, I proposed these questions for the
students to consider:<o:p></o:p></span></b></div>
<ul style="margin-top: 0in;" type="disc">
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l2 level1 lfo4; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">What are the forces
important for Extension and land-grants to adjust to?<o:p></o:p></span></li>
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l2 level1 lfo4; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">What should
Extension focus on that will make us successful in the future? <o:p></o:p></span></li>
<li class="MsoNormal" style="mso-layout-grid-align: none; mso-list: l2 level1 lfo4; mso-pagination: none; text-autospace: none;"><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">How do those
focus areas affect our work force?<o:p></o:p></span></li>
</ul>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">References<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Starting</span><span style="color: black; font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Helvetica; mso-bidi-font-weight: bold; mso-font-kerning: 18.0pt;"> to work out loud by Harold Jarche <a href="http://www.jarche.com/2012/12/starting-to-work-out-loud/"><span style="color: black; mso-bidi-font-family: Helvetica; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.jarche.com/2012/12/starting-to-work-out-loud/</span></span></a>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">National</span><span style="color: black; font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Helvetica; mso-bidi-font-weight: bold; mso-font-kerning: 18.0pt;"> eXtension Conference Master Panelists
https://learn.extension.org/events/1548<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;"><a href="http://www.forbes.com/sites/freekvermeulen/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Freek
Vermeulen</span></span></a> of Forbes wrote “<a href="http://www.forbes.com/sites/freekvermeulen/2013/01/15/do-firms-trust-universities/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Do Firms Trust Universities</span></span></a>?”<span style="mso-spacerun: yes;"> </span><a href="http://www.forbes.com/sites/freekvermeulen/2013/01/15/do-firms-trust-universities/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.forbes.com/sites/freekvermeulen/2013/01/15/do-firms-trust-universities/</span></span></a>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; line-height: 115%; mso-bidi-font-family: Calibri;">Online
book, <i style="mso-bidi-font-style: normal;"><a href="http://www.portlandpress.com/pp/books/online/wg86/default.htm"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black; text-decoration: none; text-underline: none;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">Trust
in Universit<span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">ies</span></span></span></a></i>, written
by academics address several issues with trust in universities. <a href="http://www.portlandpress.com/pp/books/online/wg86/default.htm"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.portlandpress.com/pp/books/online/wg86/default.htm</span></span></a>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Facing the Image Deficit by Dave King <u>http://www.joe.org/joe/1993fall/tp1.php</u>)
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Copernicus Study 2009: <a href="https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFk<span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">LTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en</span></span></span></a><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">An analysis of the priority needs of Cooperative
Extension at the county level by Harder, Lamm and Strong <u>http://www.jae-online.org/attachments/article/56/Harder_etal_50_3_11-21.pdf</u>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Pew Internet The web at 25<span style="mso-spacerun: yes;"> </span><a href="http://www.pewinternet.org/packages/the-web-at-25/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.pewinternet.org/packages/the-web-at-25/</span></span></a>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Net Neutrality<span style="mso-spacerun: yes;">
</span><a href="http://en.wikipedia.org/wiki/Net_Neutrality"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://en.wikipedia.org/wiki/Net_Neutrality</span></span></a>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">How the iPhone is killing the ‘Net <a href="http://www.networkworld.com/news/2008/040908-zittrain.html"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.networkworld.com/news/2008/040908-zittrain.html</span></span></a>
<o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">The 21st Century Extension Professional (the
ECOP sponsored study) Webinar and Slideset<span style="mso-spacerun: yes;">
</span><u><a href="https://learn.extension.org/events/1073"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">https://learn.extension.org/events/1073</span></span></a>
</u><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Skills for 2020 Knowledge Workers <u><a href="http://www.iftf.org/futureworkskills"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.iftf.org/futureworkskills</span></span></a>
</u><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri; mso-bidi-font-weight: bold;">Learning and Working
within a Learning Network</span></u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri; mso-bidi-font-weight: bold;"><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"><a href="http://about.extension.org/2014/03/10/learning-and-working-within-a-learning-network/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://about.extension.org/2014/03/10/learning-and-working-within-a-learning-network/</span></span></a>
</span></u><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;"><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Cynefin framework <a href="http://en.wikipedia.org/wiki/Cynefin"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http</span></span></a><a href="http://en.wikipedia.org/wiki/Cynefin"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">://</span></span></a><a href="http://en.wikipedia.org/wiki/Cynefin"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">en.wikipedia.org/wiki/Cynefin</span></span></a><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Other recommended readings:<o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Global landscape <u><a href="http://www.iftf.org/our-work/global-landscape/work/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.iftf.org/our-work/global-landscape/work/</span></span></a>
</u><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">People and Technology <u><a href="http://www.iftf.org/our-work/people-technology/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.iftf.org/our-work/people-technology/</span></span></a>
</u><o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal" style="mso-layout-grid-align: none; mso-pagination: none; text-autospace: none;">
<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Harold Jarche’s blog: <u><a href="http://www.jarche.com/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.jarche.com/</span></span></a> </u><o:p></o:p></span></div>
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<br /></div>
<div class="MsoNormal" style="mso-layout-grid-align: none; mso-pagination: none; text-autospace: none;">
<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Ongoing finds in connected organizations <u><a href="http://www.scoop.it/t/connected-communities"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.scoop.it/t/connected-communities</span></span></a>
</u><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Ongoing finds in personal learning <u><a href="http://www.scoop.it/t/approachtolearning"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.scoop.it/t/approachtolearning</span></span></a>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Dave Gray’s eXtension National Conference Keynote
<a href="https://learn.extension.org/events/1544"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">https://learn.extension.org/events/1544</span></span></a>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Dave Gray The Connected Company <a href="http://www.amazon.com/The-Connected-Company-Dave-Gray/dp/144931905X"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.amazon.com/The-Connected-Company-Dave-Gray/dp/144931905X</span></span></a>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Jane Hart’s eXtension National Conference Keynote
<a href="https://learn.extension.org/events/1546"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">htt<span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">ps://learn.extension.org/events/1546</span></span></span></a>
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<span style="font-family: Calibri; font-size: 12.0pt; mso-bidi-font-family: Calibri;">Jane Hart’s blog Learning in Social Workplace <a href="http://www.c4lpt.co.uk/blog/"><span style="color: black; mso-bidi-font-family: Calibri; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;"><span style="color: black; mso-style-textfill-fill-alpha: 100.0%; mso-style-textfill-fill-color: black;">http://www.c4lpt.co.uk/blog/</span></span></a>
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com5tag:blogger.com,1999:blog-218353015398884058.post-73192492684813018182014-04-01T15:57:00.001-05:002014-04-01T15:57:42.152-05:00Post your quick ideas: Betterific<span style="font-family: inherit;">I am not sure how I came upon <a href="http://betterific.com/">Betterific</a>, but like many online apps, I signed up, browsed a bit and tried it.</span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">Betterific which is in Beta provides opportunities for one to post ideas. It is easy and can be tied to Twitter and Facebook. Betterific asks: "<a class="link-no-styling" href="http://betterific.com/#" style="background-color: white; border: 0px; font-weight: bold; line-height: 16.799999237060547px; margin: 0px; padding: 0px; text-decoration: inherit; vertical-align: baseline;">Wouldn't it be better if</a><span style="background-color: white; font-weight: bold; line-height: 16.799999237060547px;"> ..."</span></span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">Betterific asked me about one of my ideas: A "<a href="http://blog.betterific.com/2014/04/01/google-yahoo-microsoft-outlook-listen-up-a-new-feature-for-email/%20">like</a>" button for email in a blog <a href="http://blog.betterific.com/2014/04/01/google-yahoo-microsoft-outlook-listen-up-a-new-feature-for-email/">post</a>.</span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">Betterific is fun to post an idea, especially when you are in a frustrating moment and think, "this would be easier if..." Ideas can be upvoted and commented on.</span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">Additionally, it is interesting to see what others are thinking. </span><br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">Check if, just for fun.</span><br />
<br />
<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com3tag:blogger.com,1999:blog-218353015398884058.post-86785560118501953562014-03-05T08:40:00.001-06:002014-03-15T21:02:34.619-05:00Washing Siri's mouth outI am embarrassed.<br />
<br />
The parents and friends of my daughters' school softball team have been keeping up with games through <a href="https://groupme.com/">GroupMe</a>.<br />
<br />
When I am at the games, I don't mind giving the updates. I have enjoyed and appreciated parents who give play by play when I am traveling.<br />
<br />
Tuesday night it was 44 degrees and raining--a miserable night to be out. I was trying to keep my hands semi-warm and kept them covered as much as I could. My gloves with tips that are supposed to work on touch screens were not helpful.<br />
<br />
I gave updates mostly through Siri. I would have to type some names. Catey always came out as Katie and Abby was Abbie. Occasionally I would correct other words. "End of the fourth inning" would come out "In the fourth inning".<br />
<br />
We were losing, albeit we had reduced a 5 run deficit to 2 run deficit, then the other team scored again in the top of the 7th. I was miserably cold. The last GroupMe update was in the last inning -- our last opportunity to tie or pull ahead.<br />
<br />
I said "Alex popped up...for third out."<br />
<br />
Siri understood "Alex f$%#ed ... for third out."<br />
<br />
I did not check the update.<br />
<br />
Did I say I was embarrassed? Parents laughed at my faux pas.<br />
<br />
After this mistake, I was determined to find out how to prevent Siri from typing explicit words.I am using <a href="http://www.apple.com/ios/siri/">Siri </a>more and more to compose emails, text messages, and Twitter updates and find it very helpful--as my typing stinks.I needed to find a solution.<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7HwJU-z3q7zINkELAvyA37CKh4Xow7Z3un1VuDNvz4M7EphuYXbboR98fxqMNzwVwMeFAmb_q5whs4NKAbCaa_tBAJM9IqWn2t56wtEYOb3uHTivNEN9DdIYadY1REyS6qKCFtBTbme0/s1600/photo+(1).JPG" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi7HwJU-z3q7zINkELAvyA37CKh4Xow7Z3un1VuDNvz4M7EphuYXbboR98fxqMNzwVwMeFAmb_q5whs4NKAbCaa_tBAJM9IqWn2t56wtEYOb3uHTivNEN9DdIYadY1REyS6qKCFtBTbme0/s1600/photo+(1).JPG" height="320" width="320" /></a>So here it is.<br />
<br />
On the iPhone 5,<br />
<br />
Go to Settings<br />
Go to General<br />
Go to Restrictions<br />
Enable Restrictions<br />
Move down to Allowed Content<br />
Select Siri<br />
Turn Explicit Language Off<br />
<br />
Done.<br />
<br />
I also found out that there are <a href="http://www.thedailybeast.com/articles/2013/07/16/the-apple-kill-list-what-your-iphone-doesn-t-want-you-to-type.html">several words Siri will not auto c</a><span style="font-family: inherit;"><a href="http://www.thedailybeast.com/articles/2013/07/16/the-apple-kill-list-what-your-iphone-doesn-t-want-you-to-type.html">orrect</a><u>: </u>abortion, abort, rape, bullet, ammo, drunken, drunkard, abduct, arouse, Aryan, murder, virginity, bigot, cuckold, deflower, homoerotic, marijuana, pornography, and prostitute, and suicide. While some of these words will not be auto corrected, Siri will learn. </span><br />
<br />
By the way, there are ways to change the settings for the the Droid voice and swipe features, too.<br />
<span style="font-family: inherit;"><br /></span>
<span style="font-family: inherit;">By Anne Adrian</span>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-58006911688792546112014-02-17T10:22:00.002-06:002014-02-17T10:57:18.667-06:00Turn the question upside down<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8IwcFE4_P52Y5YyYUi05GAEKjKG_-Wyw6ofe0l55Z6SebKe0Y30REykfPDOTkNQ3D7tTS5wKYxxoOizuR9dTLASou5e8dXdg0ZUSmYFvLGAx72OJSPbjNRpKz2wcdkLLxULpi0D85DS4/s1600/questionmarks.png" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8IwcFE4_P52Y5YyYUi05GAEKjKG_-Wyw6ofe0l55Z6SebKe0Y30REykfPDOTkNQ3D7tTS5wKYxxoOizuR9dTLASou5e8dXdg0ZUSmYFvLGAx72OJSPbjNRpKz2wcdkLLxULpi0D85DS4/s1600/questionmarks.png" height="150" width="200" /></a>After any time I speak to a group and we have a discussion in the session about Cooperative Extension's online presence, I spend a lot of time reflecting on the conversations.<br />
<br />
<span style="font-family: inherit;">Consider this information from <a href="http://www.pewinternet.org/2013/09/25/whos-not-online-and-why/">Pew Internet:</a> "<span style="line-height: 1;">15% of American adults do not use the internet at all, and another 9% of adults use the internet but not at home."</span></span>
<br />
<div>
<span style="font-family: franklin-gothic-urw, Verdana, Geneva, sans-serif;"><span style="font-size: 29px; line-height: 28.799999237060547px;"><br /></span></span>
<br />
<div>
In the session last Wednesday, someone brought up the point that we cannot forget our current clients and it's difficult to do both--use the traditional methods and learn new methods. He went on to say "It's a real challenge."</div>
<div>
<br /></div>
<div>
I admitted it is a challenge.</div>
<div>
<br /></div>
<div>
Let's ask an upside down question.</div>
<div>
<br /></div>
<div>
Pretend that we have been and are connecting with those people who expected us to be online. We had always been online. Now, we are getting pressure to meet the needs of those people who are not online. </div>
<div>
<br /></div>
<div>
I think the response would -- "We don't want to forget our current clients and it's a challenge."</div>
<div>
<br /></div>
<div>
One difference is that the number of reach would be flipped as well. We would have to <i>work really hard </i>to reach a few people who are not online. </div>
<div>
<br /></div>
<div>
I am not advocating that we forget our current clients. Nor am I saying all of our current clients are not online. I am saying that we need to give a lot more attention and effort to reach those people we don't know us. </div>
</div>
Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-51618894572998729742013-11-10T10:15:00.000-06:002013-11-10T10:15:18.569-06:00What's your profile?<a href="http://www.flickr.com/photos/gparmer/5793797818/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="DSC_1828 by gparmer, on Flickr"><img alt="DSC_1828" height="133" src="http://farm6.staticflickr.com/5222/5793797818_c7336716af_n.jpg" width="200" /></a><span style="background-color: white; color: #333333;"><span style="font-family: Verdana, sans-serif;">Roses are red, violets are blue</span></span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Who are you?</span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Egg for photo</span><br />
<div class="MsoNormal">
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">Equal to zero </span><br />
<br />
<span style="font-family: Verdana, sans-serif;"><a href="http://www.flickr.com/photos/aafromaa/10661148523/">Profile blank</a></span><br />
<div class="MsoNormal">
<div class="MsoNormal">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">No rank</span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Nothing down</span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Not is this online town</span><br />
<br />
<a href="http://www.flickr.com/photos/aafromaa/10661148523/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="Blank Profiles by aafromaa, on Flickr"><img alt="Blank Profiles" height="150" src="http://farm8.staticflickr.com/7331/10661148523_313644a538_n.jpg" width="200" /></a><a href="http://www.flickr.com/photos/aafromaa/10661148523/" style="font-family: Verdana, sans-serif;">No image for your face</a></div>
</div>
<span style="background-color: white; color: #333333;"><span style="font-family: Verdana, sans-serif;">Failure in online space</span></span><br />
<span style="color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="color: #333333; font-family: Verdana, sans-serif;">No description</span></div>
<div class="MsoNormal">
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif;"><span style="background-color: white; color: #333333;">No </span></span><span style="color: #333333; font-family: Verdana, sans-serif;">depiction</span><br />
<span style="color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="color: #333333; font-family: Verdana, sans-serif;">An online name</span><br />
<span style="color: #333333; font-family: Verdana, sans-serif;">With no aim</span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Deciding</span></div>
</div>
<div class="MsoNormal">
<div class="MsoNormal">
<span style="background-color: white; color: #333333;"><span style="font-family: Verdana, sans-serif;">Need some chiding</span></span><br />
<span style="font-family: Verdana, sans-serif;"><br /></span>
<span style="font-family: Verdana, sans-serif;">For online herds</span><br />
<div class="MsoNormal">
<a href="http://www.flickr.com/photos/orinrobertjohn/6937235331/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="The Eternal Handshake by Orin Zebest, on Flickr"><img alt="The Eternal Handshake" height="150" src="http://farm8.staticflickr.com/7178/6937235331_695e3e54fa_n.jpg" width="200" /></a><span style="font-family: Verdana, sans-serif;">Describe in words </span><br />
<span style="color: #333333; font-family: Verdana, sans-serif;"><br /></span><span style="color: #333333; font-family: Verdana, sans-serif;">Say hello</span><br />
<span style="color: #333333; font-family: Verdana, sans-serif;">Let us know</span></div>
</div>
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Online scripture</span><br />
<div class="MsoNormal">
</div>
<span style="background-color: white; color: #333333;"><span style="font-family: Verdana, sans-serif;">Upload a picture</span></span></div>
<div class="MsoNormal">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"></span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Up to us</span></div>
<div class="MsoNormal">
<div class="MsoNormal">
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">On the online bus </span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
</div>
<div class="MsoNormal">
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">Narrate a few </span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">Connect with you</span><br />
<a href="http://www.flickr.com/photos/mariareyesmcdavis/2889870211/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="Blog Marketing Up Close Blue Pen Graphic by Maria Reyes-McDavis, on Flickr"><img alt="Blog Marketing Up Close Blue Pen Graphic" height="150" src="http://farm4.staticflickr.com/3077/2889870211_90265821a2.jpg" width="200" /></a><span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Give us a view</span><br />
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">Follow you</span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;"><br /></span>
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">Know you</span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">Friend you</span></div>
<div class="MsoNormal">
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">No longer a trial</span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;">What's your profile?</span><br />
<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; color: #333333; font-family: Verdana, sans-serif;"><br /></span></div>
</div>
<div class="MsoNormal">
<span style="font-family: Verdana, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;"><br /></span></div>
<div class="MsoNormal">
<div class="MsoNormal">
<span style="background-color: white; color: #333333; font-family: Verdana, sans-serif;">
<a href="http://creativecommons.org/licenses/by/3.0/deed.en_US" rel="license"><img alt="Creative Commons License" src="http://i.creativecommons.org/l/by/3.0/88x31.png" style="border-width: 0;" /></a><br /><span href="http://purl.org/dc/dcmitype/Text" property="dct:title" rel="dct:type" xmlns:dct="http://purl.org/dc/terms/">What's your profile</span> by <a href="http://blog.anneadrian.com/2013/11/whats-your-profile.html" property="cc:attributionName" rel="cc:attributionURL" xmlns:cc="http://creativecommons.org/ns#">Anne Mims Adrian</a> is licensed under a <a href="http://creativecommons.org/licenses/by/3.0/deed.en_US" rel="license">Creative Commons Attribution 3.0 Unported License</a>. </span><span style="background-color: #edf4ff; color: #888888; font-family: Arial, Helvetica, sans-serif; font-size: 12.727272033691406px;">http://blog.anneadrian.com/2013/11/whats-your-profile.html </span><span style="color: #333333; font-family: Verdana, sans-serif;">Based on a work at </span><a href="http://www.blogger.com/blog.anneadrian.com" rel="dct:source" style="color: #333333; font-family: Verdana, sans-serif;" xmlns:dct="http://purl.org/dc/terms/">blog.anneadrian.com</a><span style="color: #333333; font-family: Verdana, sans-serif;">. </span><br />
<br /></div>
</div>
<span style="font-family: Verdana, sans-serif;">This poem is written out of my frustration in seeing many great professionals who are dipping their toes in the social media waters and are limiting their professional and personal learning because they are not adequately describing themselves in profiles. </span><br />
<span style="font-family: Verdana, sans-serif;"><br /></span><span style="font-family: Verdana, sans-serif;">Their bland presence means that they are not reaching the potential in building relationships. </span><span style="font-family: Verdana, sans-serif;">They don't realize what they are missing. </span><br />
<span style="font-family: Verdana, sans-serif;"><br /></span>
<span style="font-family: Verdana, sans-serif;">Complete that dang profile!</span><br />
<span style="font-family: Verdana, sans-serif;"><br /></span>
<br />
<span style="font-family: Verdana, sans-serif;"><br /></span>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-64928050788307929612013-11-03T11:43:00.003-06:002013-11-03T11:43:45.487-06:00Do the Math: Cooperative Extension's ReachWhile trying to obtain some information on some recent tweets, I ran a <a href="http://tweetreach.com/">TweetReach</a> report* on my last 50 tweets-something I have never done for my own tweets. I found the tweets I was looking for, but I also was totally surprised by the the number of accounts that could have seen my tweets. The last 50 tweets in the last 4 days including my name reached 36,000 accounts. Doing a little math and extrapolation, I can reach 63,000 accounts in 7 days. I then had to ask a "What if.." question. Imagine the potential if every Extension professional had a significant online following and presence.<br />
<br />
How many Extension professionals can say that could have had anything they talked about have the <i>potential</i> of reaching 63,000 people in a week?<br />
<br />
It is rather silly to think that every tweet was seen by every account. Here is expanding the "What if.." scenario. What if 10% of the 63,000 accounts saw tweets from me? That means 6,300 people in a week read something I wrote. How many Extension professionals could say that 6,300 people read something they wrote in the last week--or every week?<br />
<br />
This post is not about me--it is a demonstration. It is about <b><i>What if each Extension professional had a a substantial and meaningful online presence?</i></b><br />
<br />
Almost 4,000 people follow me. Although I believe some Extension professionals could have many more than 4,000 followers, I am assuming that most Extension people will have fewer people follow them in Twitter (or in any other network). Now, let's do more more math and estimation.<br />
<br />
If each of the 15,000 Extension professionals had 2,000 followers, then as an organization, Cooperative Extension, we could have the potential of reaching 47 million people (20% of the U.S. population) in a week or a realistic 23,000 people in a week. By the way, 15 to 20% of the adults in the U.S. use Twitter, and many more use Facebook.<br />
<br />
What if 2,000 followers is too aggressive? If each Cooperative Extension professional had a following of 1,000 people, then Cooperative Extension would have the potential of reaching 23 million people (10% of the population in a week). That percentage is very close to the percentage of adults who have said that they have used Cooperative Extension (according to the <a href="https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi&hl=en">Copernicus</a> study).<br />
<br />
This Google Doc Spreadsheet shows my calculations.<br />
<br />
<iframe frameborder="0" height="300" src="https://docs.google.com/spreadsheet/pub?key=0Ao0BnC5xRQ1ZdDBCaDZEU21RaWlTd2pjUEpUSy00U1E&output=html&widget=true" width="500"></iframe><br />
<br />
As I did this estimation, here are some of my additional thoughts in creating online presence.<br />
<br />
<ul>
<li>Creating an online presence does not exclude from having a strong local face-to-face presence. </li>
<li>My interactions from week to week change a bit. For instance, this week I interacted with a few accounts I have never interacted with before. My engagement ebbs and flows as I learn from new people and interact on different topics. Therefore the people who read my tweets and interact with me are not always the same from week to week.</li>
<li>Cooperative Extension and land-grants are missing out on a lot of potential because our faculty, educators, and professionals are not online--opportunities are lost. </li>
<li>We are also not reaching our potential because Extension professionals who are online are being too conservative in reaching people whom they don't know. </li>
<li>Most of my interactions are with individuals and not very often with organizational accounts. Interactions and sharing best happens with people -- not with organizations. Thus, the reason we need to pushing for individuals to work in social media.</li>
<li>Twitter is my most active account and it is the easiest to measure interactions. I am also online in several other accounts. While <a href="http://klout.com/">Klout</a> has many faults, it does provide some relative metrics. Using Klout, these are my accounts where I interact. These are listed in order of the "graded" interaction: Facebook, Instagram, LinkedIn and Google +. Any of these accounts can be used for connecting, conversing, and learning from others. </li>
<li>I am not advocating that every professional has to be active on Twitter, though Twitter is by far the easiest to use. I am trying to make the point that if each Extension professional were to create a strong online presence, then we could become a lot better at reaching more people than we are currently. </li>
<li>It has taken me 6 years to build a following of 4,000. I don't use any automated services for following or unfollowing. I have learned to be more liberal in choosing who to follow.</li>
<li>As I become more active in any given network, I gain more followers and increase interactions. </li>
<li>It takes assertive efforts to get the value of online networks and connecting with others.</li>
<li>There is nothing Cooperative Extension is doing from a traditional standpoint that comes even close to reaching this kind of potential. The "<a href="http://blog.anneadrian.com/2013/06/continuous-beta-and-healthy-dose-of.html#Connectedness">Connectedness" discussion</a> of my virtual <a href="http://blog.anneadrian.com/2013/06/continuous-beta-and-healthy-dose-of.html">keynote</a> to Iowa State Extension, describes a part of Cooperative Extension's reach problem. In the <a href="https://docs.google.com/viewer?a=v&pid=explorer&chrome=true&srcid=0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi&hl=en">Copernicus</a> study, it is recommended that Cooperative Extension brand ourselves better. However, I firmly believe we must also be doing more individually.</li>
</ul>
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If you don't know how to get started or how to improve your online presence, start by becoming involved in the <a href="http://www.extension.org/network_literacy">Network Literacy CoP</a>.<br />
<br />
*If you are wondering TweetReach accounts for duplicates. For instance, my colleague <a class="g-profile" href="http://plus.google.com/115792621286941087895" target="_blank">+Rusty Presley</a> (@rpresley) and I have some of the same followers. In the calculating the accounts reached, TweetReach takes in account duplicate followers.<br />
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<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com4Auburn, AL, USA32.6098566 -85.48078249999997532.3947346 -85.804878999999971 32.8249786 -85.156685999999979tag:blogger.com,1999:blog-218353015398884058.post-34143324071225843312013-09-15T13:29:00.002-05:002013-09-15T20:29:57.076-05:00Is it really a problem?I find solace in that I am not the only one who feels this way. MTV's <a href="http://www.cbsnews.com/video/watch/?id=50147680n"><span style="font-family: Arial, Helvetica, sans-serif; font-size: 14px; line-height: 19px;">Bill Flanagan of CBS Sunday Morning finds the phrase, "no problem" to be a problem.</span><span style="background-color: white; font-family: Arial, Helvetica, sans-serif; font-size: 14px; line-height: 19px;"> </span></a><br />
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<embed allowfullscreen="true" allowscriptaccess="always" background="#333333" flashvars="si=254&&contentValue=50147680&shareUrl=http://www.cbsnews.com/video/watch/?id=50147680n" height="279" salign="lt" scale="noscale" src="http://cnettv.cnet.com/av/video/cbsnews/atlantis2/cbsnews_player_embed.swf" type="application/x-shockwave-flash" width="425"></embed>
<br />
About three years ago in a instant message when I asked for help from a colleague, I said "Thank you" he replied "np".<br />
<br />
This happened a few more times with different colleagues in instant messaging until I looked it up. "np" is a short form meaning "No problem". Honestly I was still perplexed. What does that mean?<br />
<br />
When someone is doing their job or exceeding their job and someone else recognizes the effort by saying "Thank you" why is the response "No problem"? It made no sense to me.<br />
<br />
Not until recently when I was with a friend who thanked a waitress for bringing our drinks to the table, the waitress replied with "No problem" and my friend blurted out "I hate that phrase". <br />
<br />
Immediately I found kinship. "Why?" I asked. <br />
<br />
He said, "What does 'problem' mean?"<br />
<br />
I said "A 'problem' means something is wrong."<br />
<br />
His response "Right, a negative, a bad situation or issue."<br />
<br />
By saying "No problem" one is implying that there is not a negative or bad situation. A person doing a service as part of his/her job should not see that task as a problem.<br />
<br />
When one is doing one's job, why would one turn attention to a potential problem--negative issue--when one does not exist. Doing one's job, paying attention to others, reacting in ways of service or solving problems is opposite of a negative connotation. <br />
<br />
When excelling at at a task, one is at the other end of the spectrum from the negative. The "No problem" response is rather silly.<br />
<br />
When is it that "no problem" is an appropriate response? Maybe, when a customer asks, "Would it be a problem to do ..?" and then the appropriate response could be "It would be no problem to ..."<br />
<br />
Words having meaning. Giving service at the minimum maybe one's job. Making a customer feel like you enjoy waiting on them gives meaning to your service.<br />
<br />
What are more appropriate responses? A simple "You are welcome." A better answer is "My pleasure." What are others? Whatever your response is, don't indicate that it could have been a problem.<br />
<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com5tag:blogger.com,1999:blog-218353015398884058.post-92180392508199006262013-08-23T17:23:00.000-05:002013-08-23T17:23:04.298-05:00Jim Novak--quietly influential in my early career<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjaGuq8RNW-UydJ4vtr6Tc35pfh4IKRq_bPOc8mQN1xVTOGoBja1ABPMigqEDnpOLQz9eJ5CXG3JjYTZv380mjuhPU8dya_sDJiRq0obw33xMhGsKVSuYsHsD40m40h_wP2xyqEQuUk2Y4/s1600/JimNovak.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><br /></a>About this time of the year 25 years ago, Jim Novak hired me to become a Microcomputer Specialist. I had just finished my Masters in Agricultural Economics. In 1987, there was a need for training, support, and direction is using computers but few people thought computers were worthwhile the effort and time. Most certainly discounted the importance of computing and technologies that linked us to each others. For instance, networking online and using Mozilla made little sense to most--few saw the value. In fact, I remember one Extension agent in a meeting vehemently declaring farmers would never use computers. We see how well his prediction held out. Farmers are some of the most technologically advanced small business owners around.<br />
<br />
During the years, I have found lots of energy in helping others understand that the future does not look like the present. Over the last 25 years, technology has changed the way we work and how we communicate, collaborate, learn, and socialize. These advancements give us access and connections to people we would have never met before. Networking online serves as our gateway to diversity of thoughts.<br />
<br />
<a href="http://www.ag.auburn.edu/agec/Faculty/jnovak/">Jim Novak</a> and<a href="http://www.ag.auburn.edu/agec/Faculty/gsimpson/"> Gene Simpson</a> understood the significance of connecting professionals and clientele. They provided a vision for<a href="http://www.aces.edu/"> Alabama Cooperative Extension System </a>that set a stage and ignited our efforts in front of most Cooperative Extension services. An important piece of this vision was Gene's hiring <a href="http://www.aces.edu/directory/u/davisj8/">Jonathan Davis</a> to develop a wide area network for Alabama Cooperative Extension in 1987.<br />
<br />
<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: right; text-align: right;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgg0qP0jZfF7xhJAKonAgxi13Qg0t-zd4FQyGIKimIz8c4IY_y6LruuBfrUcvKh5j4oEHOBuhlFU_m-wCt2OvwexJLAocrMPANo9gnp68f_mWumhlLy6UBOR6To6MB1YxgXaMqmAouztKI/s640/blogger-image--344535815.jpg" imageanchor="1" style="clear: right; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" height="297" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgg0qP0jZfF7xhJAKonAgxi13Qg0t-zd4FQyGIKimIz8c4IY_y6LruuBfrUcvKh5j4oEHOBuhlFU_m-wCt2OvwexJLAocrMPANo9gnp68f_mWumhlLy6UBOR6To6MB1YxgXaMqmAouztKI/s320/blogger-image--344535815.jpg" width="320" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Jim Novak at his retirement reception in Comer Hall</td></tr>
</tbody></table>
I am very grateful that Jim saw something in my own talents and abilities that I did not. He gave me a great start in my career with a great organization--<a href="http://en.wikipedia.org/wiki/Cooperative_extension#Cooperative_Extension_System">Cooperative Extension</a>. Jim and Gene allowed us in the technology unit to use our own ideas in a constantly changing environment. That freedom was essential to my professional growth.<br />
<br />
Though it was not clear at the time, Jim's faith in my talents gave me a confidence to keep rowing in uncharted waters throughout my career. I am still trying to convince people to see the future in way that does not look like that past or the present.<br />
<br />
Thank you Jim for having faith in me as I was a young professional. And, thank you for your service to Alabama Cooperative Extension.<br />
<br />
Enjoy your retirement!<br />
<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-20477245927121689432013-07-09T15:54:00.001-05:002013-07-09T15:54:30.932-05:00John Seely Brown's Global One-Room Schoolhouse Thanks to <a href="https://plus.google.com/u/0/114248339529484080089/posts/Z9jnRkTbLVQ?cfem=1">Stan Skrabut</a> sharing this video in Google Plus.<br />
<br />
<iframe allowfullscreen="" frameborder="0" height="281" mozallowfullscreen="" src="http://player.vimeo.com/video/49645115" webkitallowfullscreen="" width="500"></iframe> <br />
<a href="http://vimeo.com/49645115">The Global One-Room Schoolhouse: John Seely Brown (Highlights from his "Entrepreneurial Learner" Keynote at DML2012)</a> from <a href="http://vimeo.com/dmlresearchhub">DML Research Hub</a> on <a href="https://vimeo.com/">Vimeo</a>.<br />
<br />
I watched <a href="http://en.wikipedia.org/wiki/John_Seely_Brown">John Seely Brown</a>'s video Global One-Room Schoolhouse and Entrepreneurial Learning twice and wrote down words and phrases that resonated with me as important to understand. Some are concepts that I am afraid we are not seeing and understanding because we are so very tied to the traditional, one to many, industrial educational model.<br />
<a href="http://www.flickr.com/photos/aafromaa/9251151196/" title="John Seely Brown Global One Room Schoolhouse by aafromaa, on Flickr"><img alt="John Seely Brown Global One Room Schoolhouse" height="327" src="http://farm6.staticflickr.com/5480/9251151196_c76de0c95a.jpg" width="500" /></a>
<br />
As knowledge workers and educators, we are responsible for understanding our own effectiveness and lack of effectiveness and for understanding how our work and decisions will affect our failure or success in the future.<br />
<blockquote class="tr_bq">
If institutional structures of learning--institutions of schooling, universities and research universities education and universities and look the same as they do now, we have problems. (paraphrased around 1.12 mark)</blockquote>
Recently I have seen reports from some administrators and educators on the skills that they think that we need in the future for public education. The report was disappointing because what some educators see as necessary for the future is based on the way we have worked in the last 30 years.<br />
<br />
Brown's analogy of the advantages and environments of the one room schoolhouse reminds of the effectiveness and why we should be return to <a href="http://en.wikipedia.org/wiki/Seaman_A._Knapp">Seaman Knapp</a>'s and <a href="http://en.wikipedia.org/wiki/George_Washington_Carver">George Washington Carver</a>'s Extension models. <br />
<br />
Access to more and different kinds of information, joint context creation, co-learning, and contextual ubiquitous learning means we should be asking:<br />
<blockquote class="tr_bq">
How do we transform from a slow moving steamship set on a course to kayaking into the flow? (paraphrased around the 2::00 minute mark)</blockquote>
We better be creating arcs of life learning, creating content in joint contexts, participating in ever-changing knowledge ecologies, and orchestrating learning for ourselves and others.<br />
<br />
I would love to see examples of institutions looking at learning in this way. Hopefully, you can point me to some examples.<br />
<br />
<br />
<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-24469666094549935542013-06-24T11:39:00.000-05:002013-09-02T19:43:25.102-05:00Alternative Keynote SessionTomorrow I will be discussing elements of the Iowa State Virtual Conference Keynote address Continuous<a href="http://blog.anneadrian.com/2013/06/continuous-beta-and-healthy-dose-of.html"> Beta and a Healthy Dose of Paranoia</a> in a webinar. We hope to have some discussion at the end of the 45 minute webinar.<br />
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Other information and connection information can be found: <a href="https://learn.extension.org/events/1110">https://learn.extension.org/events/1110</a></div>
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Please join us on June 25, 2013 at 3 PM Eastern. If you can't attend the archive will be added to the website above in a few days.<br />
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The recording of this keynote is located <a href="https://connect.extension.iastate.edu/p2ehodt6g48/">https://connect.extension.iastate.edu/p2ehodt6g48/</a></div>
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-80040314096521210932013-06-04T07:41:00.000-05:002013-11-02T21:15:01.484-05:00Continuous Beta and a Healthy Dose of Paranoia This is the original script for the Iowa State Cooperative Extension Virtual Conference keynote address. The presentation can be found<a href="http://www.slideshare.net/aafromaa"> www.slideshare.net/aafromaa</a>. The recording of the keynote can be found <a href="https://connect.extension.iastate.edu/p2ehodt6g48/">https://connect.extension.iastate.edu/p2ehodt6g48/ </a><br />
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<b>Continuous Beta and a
Healthy Dose of Paranoia <o:p></o:p></b></div>
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Before we get started I want to applaud you, the organizers
of this conference, and your administration for developing a state conference
different from any other. Cooperative Extension has conducted other virtual
conferences—the first one I spoke at was in 2009 when North Carolina State held
a statewide technology virtual conference. eXtension has hosted several virtual
conferences. This one, in Iowa, provides the efficiency you would expect but also
folds in other concepts like a flipped classroom and a blended approach. I
congratulate you on trying something new and taking a risk. <o:p></o:p></div>
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My discussion today will be based on a few concepts of
changes and why we need to look at our work and the way others work differently.
We will also discuss some skills we need to work in this new environment. We
will look at how a fast and continuously abundant flow of information,
including noise, makes it harder for us to listen and to be heard. It also
gives us great opportunities for inclusion and diversity and how “do it
yourself” creativity, innovations, and research are important to our work. They
cannot be ignored. Hopefully, the discussion today will help us understand how
interconnected we are to the forces of change.<o:p></o:p></div>
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The part of the title “Continuous Beta” is the first concept
of change we will discuss. <o:p></o:p></div>
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<h2>
<b>Continuous Beta</b></h2>
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Are you, both personally and professionally, and is
Cooperative Extension ready to perform, produce, learn, connect, communicate, and
make a difference in a perpetual beta environment? The term perpetual beta
comes from the idea of keeping software in a beta development stage for an
extended time maybe indefinitely. A beta stage is where software is usable but
not completely tested in multiple and unforeseen situations. The advantage of
having software or some systems in perpetual beta is that these systems can be
changed rapidly allowing for continued development. Continuous beta also means
that the system is agile. <o:p></o:p></div>
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Obviously continuous beta is not suitable for mission
critical systems—such as airline traffic controls and selling products if that
is your bread and butter. A beta stage to Cooperative Extension is attractive
because the environment in which we are trying to make a difference is complex and
influenced by fast flowing and abundant information from vast and diverse
sources. <o:p></o:p></div>
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As we look at solving complex problems, we may want to look
Dave Snowden’s Cynefin framework. Complex problems have no known solutions
and to solve complex problems we need to probe sense, respond, create emergent
solutions and then repeat as we learn. So you see there are reasons to develop
a Beta mentality about our work. We are in a time that Cooperative Extension is
needed more than ever, but our successes will depend on whether we can listen
and assess needs in new ways, be agile, rapidly rapidly, include others outside
of the land-grant system, and be willing to experiment.</div>
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<o:p></o:p></div>
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<h2>
<a href="http://draft.blogger.com/blogger.g?blogID=218353015398884058" name="Connectedness">
<b>Connectedness</b></a></h2>
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<b>The Connected Worker <o:p></o:p></b></div>
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<b>The Connected Organization<o:p></o:p></b></div>
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The next concept of change is Connectedness. We are now connected in ways we have never
before. We can Skype across the world, we can conference, share documents, and simultaneously
or asynchronously edit those documents, we can share our most endearing, most
embarrassing, and most mundane moments with select friends and with the world. We can play games of strategy, bartering, and
power with people all over the world and while playing these games we can have social
interactions—conversations beyond the game itself. <o:p></o:p><br />
<br /></div>
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We can take a class with thousands of others. In that class,
we can select who we want to collaborate with, study with, and help and get
from, with the intention of never meeting our classmates or our teacher. We can
create music, movies, computer programs, and science projects with strangers.
We can play music with others in outer space. If we are not the connected
worker, we simply are not reaching enough people with the same goals.<o:p></o:p></div>
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I know many of you are very well connected in your local
communities. That has been Extension’s model. Embed Extension agents in communities
to build credibility, access needs, and help to solve problems, and change
behavior—all to improve lives and our communities. The 2008 Copernicus survey
found that only 27% of the population had ever heard of Cooperative Extension.
Only 11% had used Cooperative Extension at least once in their lifetime. When we
look at the numbers in the 18-35 year old age group, these numbers are
incredibly dismal. I suspect the numbers in Iowa are better than the national
numbers—but not greatly. Cooperative
Extension simply has to reach be more relevant, reach more people and brand
ourselves better. <o:p></o:p></div>
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<h2>
<b>Nodes of Networks</b></h2>
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The fact is that we are part of many networks.<o:p></o:p></div>
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In the 50s and 60s and possibly the 70s, Cooperative Extension
could set the norms of communities. Often times, the county agent was one of a few
people in the community besides the local doctor, veterinarian and possibly the
preacher, who had a college degree. We still hear stories today of how
Extension agents were the connection to the land-grant universities. In strong
4-H programs, this may still be true. <o:p></o:p></div>
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However, the environment has changed and we are not the only
ones in local communities with college degrees. This is a success of
Cooperative Extension—we helped people in local communities understand the
value of higher education. <o:p></o:p></div>
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We simply can’t be setting the norms if people don’t know
who we are. Instead we are now members or nodes within many networks. These networks
are interconnected. The bigger the node—the more connected and possibly more
influential. Our individual roles vary across networks. <o:p></o:p></div>
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When we think of ourselves as being a node within a network
rather than being the one person of authority, we should change the way we do
business.<o:p></o:p></div>
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More people can develop content. Yes, there is a ridiculous
amount of noise. We also know that serious amateurs are doing research and are
creating content that is research-based. Yes, <i>some</i> of content generated is biased. But remember, if we are not
setting the norm (albeit we probably can name few exceptions), and we are nodes
within networks. <o:p></o:p></div>
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Another reason we are not setting norms in communities is
that the amount of information today available is almost incomprehensible. Every
two days we create as much information as we did from the beginning of time up to 2003.
<o:p></o:p></div>
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Let’s look at some examples. <o:p></o:p></div>
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Frank Kovac, a Wisconsin millworker, always dreamed of becoming
a director of a planetarium. However, college math was definitely a trouble
spot. Without a college degree, he was determined to fulfill his dream. He
built his own rotating planetarium and you can visit the planetarium in
Wisconsin.<o:p></o:p></div>
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A 15 year-old finds a new way to detect pancreatic cancer.
This new way is simpler and less expensive and can be performed much earlier
than the current method.<o:p></o:p></div>
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A homeless man finds a way to hack sites and becomes
employed. Isn’t this exciting? Everyone can make a difference. Serious amateurs
can provide innovative and useful contributions. <o:p></o:p></div>
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So what is Extension’s role in local communities and online?
I say this as if local communities and online communities are separate—they are
not. We have only one life. The two are not separate. Local communities extend
themselves online as well. We are members of interconnecting networks. <o:p></o:p></div>
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Communications and knowledge expertise is no longer in a hierarchy
one-to-many structure like many traditional educational models. There is now dynamic
flow of power and authority based on knowledge, trust, credibility and a focus
on results, which is enabled by interconnected people and technology. In other
words, a few experts no longer hold the authority of knowledge and information.
Harold Jarche says that organizations need to learn as fast as their
environments. <o:p></o:p></div>
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Is Cooperative Extension learning as fast as the economy
changes, adjusting as fast as technology advances, and adjusting to the
increasing flow of information? <o:p></o:p></div>
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Can we learn to work in a wireachy knowledge environment
rather than hierarchical one? <br />
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<h2>
<b>Disruptive
Innovations </b></h2>
<o:p></o:p></div>
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Disruptive technologies are innovations that put unwieldy
businesses out of business. Kodak did not respond to the rise of digital photo
technology and the change in customers’ and potential customers’ behavior. Are we in Cooperative Extension blind to the
pressures of public accountability, funding responsibility, and changing
information political, and economical environment? <o:p></o:p></div>
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Disruptive innovations provide new value through new
products, processes, or concepts. Extension work can be affected by disruptive
innovations. Mobile computing has led to mobile lives. According to Prosper Insights & Analytics<span style="background-color: white; background-position: initial initial; background-repeat: initial initial; font-family: Arial, sans-serif; font-size: 9pt;">™</span><span style="color: windowtext; font-family: Times; font-size: 10.0pt; mso-fareast-font-family: "Times New Roman";"><o:p></o:p></span></div>
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60% of smartphone owners say they cannot live without them.<o:p></o:p></div>
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Wearable computing and Google glasses will bring new meaning
and opportunities to ubiquitous computing, visual application, and geolocation.
Wearable computing will provide new opportunities for sharing and contextual
information. Wearable computing will provide new challenges particularly to privacy
concerns and information filter abilities. Google glasses and wearable
computing increases data, choices, sharing, and perspectives in ways we cannot
imagine. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Let’s consider what your own faculty described. Nancy Franz
and Ronald Cox in the Journal of Extension offer these reasons as to why
Extension does not embrace disruptive innovations as threats or opportunities.
The bolded ones are the ones I am most concerned about.<o:p></o:p></div>
<div class="MsoListParagraphCxSpFirst" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->Lack of urgency to innovate<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]--><b>A lack of
diversity in customer base and staffing<o:p></o:p></b></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->Strong linkage to academia, bureaucracy and
historic slowness to react to change <o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->Lack of operating with a business mindset<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]--><b>An expert
model paradigm rather than collaborative paradigms with clients<o:p></o:p></b></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->Over reliance on rural customers<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->A lack of customer management/tracking over time<o:p></o:p></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]--><b>Status
quo <o:p></o:p></b></div>
<div class="MsoListParagraphCxSpMiddle" style="mso-list: l0 level1 lfo1; text-indent: -.25in;">
<!--[if !supportLists]--><span style="font-family: Symbol; mso-bidi-font-family: Symbol; mso-fareast-font-family: Symbol;">·<span style="font-family: 'Times New Roman'; font-size: 7pt;">
</span></span><!--[endif]-->Over dependence on past sources of funding <o:p></o:p></div>
<div class="MsoListParagraphCxSpLast">
<br /></div>
<div class="MsoNormal">
The challenge is to not get in the way of innovation and to develop
structures that support the messy process of experimentation, creativity, innovation,
and failure. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<h2>
<b>Big Data</b></h2>
</div>
<div class="MsoNormal">
What do we mean by Big Data? Everything—purchased, searched,
shared and every response and location can be and will be recorded. We have
entered a time of having increasing information on almost everything. Companies
use this information usually in aggregate to targeted marketing messages and
these tactics are becoming more and more just-in-time. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
For instance, at big sports events, phone companies gather
data on users within in specific location and the data are combined with
demographic data and are sold in aggregate to marketers. Companies can
determine if sponsorship at a venue drives sales. Big Data allows companies to
see trends and patterns to make production and service decisions as well. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Big Data also provides community, health, environmental, finance,
and economics information. We will continue to amass more data that can better
predict epidemics, for instance. Big Data means that more sophisticated analytical
tools need to be created. Not only will we need better decision tools, but also
knowledge workers will be called on to have higher levels of sense-making
skills and programming skills.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
On a negative side, there is no doubt that people will grow
more concerned over privacy invasion.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Extension’s role is to understand the implications and how
to decipher and make sense of findings. We have great potential in helping others
understand the benefits of big data and the changes in privacy. We need to be
able to filter and interpret the information. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
We must be agile in working with a variety of organizations
in coming up with practical solutions—possibly on the fly. In times of crisis,
we may not be able to have tested research in hand. Are we positioned to react
in minutes, hours, days, and weeks? Months will possibly be too long.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<h2>
<b>Race with the Machine
Economy </b></h2>
</div>
<div class="MsoNormal">
We are now already in a data, knowledge, and service economy.</div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Big data, machine automation, machine learning, artificial
intelligence, knowledge automation and services are changing economies.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
MIT
professors, Erik <strong><u><span style="color: #0084b4; font-family: "Cambria","serif"; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Apple Chancery"; mso-hansi-theme-font: minor-latin;">Brynjolfsson</span></u></strong><strong><u><span style="color: #0084b4; font-family: "Cambria","serif"; font-size: 10.5pt; mso-ascii-theme-font: minor-latin; mso-bidi-font-family: "Apple Chancery"; mso-hansi-theme-font: minor-latin;"> </span></u></strong>and
Andrew McAfee, tell us that the traditional method of measuring economic growth
does not accurately measure the value in innovations, services, and current economic
changes. The knowledge and service economy does not adjust to government and
other interventions as when we were in the industrialization age. During the
industrial age, manual laborers shifted from rural locations to urban
locations. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Innovations in service industries and technological advances
don’t displace only the manual laborers. Machine/computing automation has
already replaced people like bank tellers. Knowledge automation or artificial
intelligent systems are replacing tasks performed by higher level knowledge
workers, such as legal staff and some accounting professionals. Computing
systems now perform legal discovery, costing a small fraction of legal staff
and these systems are much faster and more accurate. Hopefully, these systems
mean lower billed hours. These systems also find documents that are related
through concepts—related concepts that could be helpful to cases. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
You may ask then where legal staff members who have done
these kinds of services go. It is possible for them to “step down” in the
career ladder. Or, they could become better sense-makers with better analytical
skills to “move up” in the career ladder. Legal staff members now are called to
curate information and organized the most important information found through
automated discovery.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
As smart as these systems are, the best knowledge systems
are those where humans and computers collaborate—working together. A new
thought on virtual collaboration, heh?<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
The good news about improvements in technology is that it
creates massive wealth; the bad news is that not everyone shares in the prosperity.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
You could be listening to all of these changes and question
whether Cooperative Extension can survive or whether you, as an Extension
professional, are ready or willing to get ready for all of these changes? You
may also be thinking that these changes are not going to affect your local
community. I would caution you on having that kind of thought. Interconnectedness
cannot be underestimated giving you power or making you insignificant.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
But I have hope. I have a lot of hope. Cooperative Extension
is needed more than ever. But, we simply can’t wait until “our clients” adopt
technology—I would argue most already have. And remember we are not reaching
enough people. For those people who we are not reaching and should, how do you
think they are working in this connected world?<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Where do we start? What skills and mindsets are needed to
succeed? Most of the skills and approaches fall in an individual domain to take
responsibility for developing. But, please also think about the culture and
leadership can influence a learning organization. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<h2>
<b>Skills need for the
Connected Worker</b></h2>
</div>
<div class="MsoNormal" style="text-indent: .5in;">
<h3>
<b style="text-indent: 0.5in;">Curation</b></h3>
</div>
<div class="MsoNormal">
Curation is a perfect opportunity for Cooperative Extension.
Curation is what we already do at the local level, particularly one-to-one
interaction. Local agents put information into context, helping clients
understand benefits and options. The online curation is an aggregation of lots
of information from lots of sources, filtering the most important, making sense
of the information within relative points of context, and designing
discussions, articles, and graphics in ways to help others understand. Curation
is much more than aggregating. It’s making sense of all that we know at a
moment of time. Curation should be done in a public, open, shareable way so it
is use can be multiplied and scaled. Curation can be done with others. Virtual
collaboration enriches the curated product. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Extension professionals are groomed to become online
curators and providing thoughtful filters. Some example curation tools are:<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Scoop.it Community Gardens –Illinois <o:p></o:p></div>
<div class="MsoNormal">
<a href="http://www.scoop.it/t/community-gardening-resources">http://www.scoop.it/t/community-gardening-resources</a><o:p></o:p></div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
Twitter Paul McKenzie, Ag Agent<o:p></o:p></div>
<div class="MsoNormal">
<a href="https://twitter.com/pgmckenzie">https://twitter.com/pgmckenzie</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Pinterest: Master Gardeners <a href="http://pinterest.com/search/pins/?q=master%20gardener&rs=ac&len=10">http://pinterest.com/search/pins/?q=master%20gardener&rs=ac&len=10</a><o:p></o:p></div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
Blogging Military Families <a href="http://blogs.extension.org/militaryfamilies/">http://blogs.extension.org/militaryfamilies/</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
LinkedIn: Early Ed for Military Families <o:p></o:p></div>
<div class="MsoNormal">
<a href="http://www.linkedin.com/groups?gid=4276983&trk=myg_ugrp_ovr">http://www.linkedin.com/groups?gid=4276983&trk=myg_ugrp_ovr</a><o:p></o:p></div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
Paper.li Stan Skrabut, Wyoming <o:p></o:p></div>
<div class="MsoNormal">
<a href="http://paper.li/skrabut/1344968231">http://paper.li/skrabut/1344968231</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Kurator Bob Bertsch, ND State<o:p></o:p></div>
<div class="MsoNormal">
<a href="http://kuratur.com/ndbob/netlit.html">http://kuratur.com/ndbob/netlit.html</a> <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Storify This presentation<o:p></o:p></div>
<div class="MsoNormal">
<a href="http://storify.com/ndbob/forward-looking-concepts-in-extension">http://storify.com/ndbob/forward-looking-concepts-in-extension</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Google Plus Network Literacy <a href="https://plus.google.com/u/0/100994641102542483850/posts">https://plus.google.com/u/0/100994641102542483850/posts</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal" style="text-indent: .5in;">
<h3>
<b>Informal learning</b></h3>
</div>
<div class="MsoNormal">
Only 10-20% of learning takes place in formal settings. Informal learning is the responsibility of the individual. The opportunities to
connect with others like yourself and those you would never have a chance to
meet are endless—Embrace it. The skills needed today are changing as fast as
the environment is changing. It is essential that one finds new information and
keeps up to date. But keeping up date with only the latest journal findings will
keep us woefully behind. As professionals we have been called change
agents—change agents do not wait until their clientele has adopted technology
to adopt technology—change agents adapt technology first.</div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
One tactic of informal learning is to have <b>planned serendipity</b>. That is to put yourself in communities that
you have never been a part of. Learning a technology just because. Learning a
concept outside of your focus area. We don’t come up with new ideas by
continuing only the connections we had. We develop new ideas when we are
exposed to a diverse opinions and knowledge.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal" style="text-indent: .5in;">
<h3>
<b>Technologically Adept and Socially Savvy Online</b></h3>
</div>
<div class="MsoNormal">
Staying connected means that one has to become technologically
adept. This is one of the 10 skills named by the Institute of the Future. Along
with the technology skills we in Extension must learn to connect, converse,
build, and maintain relationships like we have traditional taught young agents
as they began their work in local communities. Another skill in the Institute
of the Future report is to be able to virtually collaborate. We don’t have the
luxury physical meetings to do our work effectively. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
A professional and staff development unit can carry you only
so far. You have to be assertive in learning.
In fact any Extension professional who is not willing to learn is not
only is hurting him or her self but is doing a disservice to the greater
Cooperative Extension system and to his or her community. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Some suggest that college graduates today need to know basic
HTML—the programming language behind every web and mobile application.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
The eXtension Network Literacy Community of Practice is an
excellent way to get started. They use a variety of ways for professionals to
learn including virtual immersive learning.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
eXtension’s Learn site provides webinar offered by different
institutions. For instance Stan Skrabut from Wyoming lists all of his social
media sessions on eXtensionLearn and welcomes others from other institutions.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal" style="text-indent: .5in;">
<h3>
<b>Balancing new and old</b></h3>
</div>
<div class="MsoNormal">
Knowledge workers will need to learn to balance integration,
oversharing, massive information, noise, finding, and sharing the relevant. Accountability is not only reserved for
government and watch groups, but now is possible at the ground level. We will continue
to balance calls for rapid responses and try to stay focused for the long-term
goals.</div>
<div class="MsoNormal">
<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Society will struggle with more polarized politics and
opinions, possibly enabled by sharing and connectedness. Extension will
struggle as how to work with diverse audiences who have much different views
than we do personally.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Balancing will evolve. We can start by not polarizing the
questions we have. Why do we say face-to-face is always better? Instead maybe
the question is what are advantages and disadvantages of face to face and
virtual? Or maybe we should ask how we can enhance the effectiveness of both by
merging them? For instance look at how television networks are embracing and
capitalizing on social media around movies, showing and big sporting events. <o:p></o:p></div>
<div class="MsoNormal" style="text-indent: .5in;">
<b><br /></b>
<br />
<h3>
Confident paranoia</h3>
</div>
<div class="MsoNormal">
This is probably the only time you will hear the word paranoia
in a positive sense. It is a skill every advisory council member, program
assistant, local agent, campus faculty, middle manager, administrator, and
university president should develop.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Confident paranoia means you are not comfortable where you
stand as a professional and you are not comfortable where your organization
stands. Confident paranoia means you know there is always someone or something
that can take over and that there are ways to adjust and serve better and
differently. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
I recently met a young man who played football for a
mid-major Division I school in the Southeast. He later played a short while for
the pros. He was teasing a few of us about the Auburn and University of Alabama
football rivalry and then he got serious and he explained why he respects
Alabama’s Coach Nick Saban—the University of Alabama has won 3 national
championships under Coach Saban since arriving at Alabama in 2007. He also won
a national championship while at LSU years before.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
The young man explained how young athletes (the ones who get
recruited to major Division I schools like University of Alabama, Ohio State,
and Notre Dame) have been told that for the last 8 to 10 years of their lives that
they are great because of their abilities, strength, size, speed, and athletic
smarts. In the local communities, college potentials are held high on a
pedestal—with pride as locals want these kids to succeed at the next level. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Saban recruits these great athletes—like all great coaches. These
athletes become Coach Saban’s first, second, and third string players. Saban
does not tell his players how great they are. Instead, Saban continues develop
players making each one better. If they want to keep playing they have to keep
getting better. This is a healthy dose of paranoia—knowing that someone can
take your place. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
Imagine if Kodak had had a confident paranoia when making
the decision not to embrace digital technology. Imagine if Blockbuster had had
a confident level of paranoia and reorganized and rebuilt the business based on
buyers’ changes in behavior. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
In the case of Saban’s great college football players, they,
most of the time, can identify the next player and compare the next player to
his own strength and weaknesses. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
In Cooperative Extension, we can’t necessarily identify the
next player, but we can see the horizon. Being a little paranoid should lead us
to make changes that keep us from becoming obsolete. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
The complexities of society, environment, energy, public
health, knowledge, data and service based economy, and feeding 9 billion people
mean that Cooperative Extension is needed more now than any of us can remember.
But we can’t solve problems, make a difference and reach enough people if we
don’t embrace the opportunities and benefits of working differently. This means developing individual skills, and
organizationally letting go of some controls, and learning to probe, sense, and
respond to emergent problems. <o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
It is an exciting time to be working for Cooperative
Extension because our potential for making a difference could not be better.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
My challenge to you is find one or two things you will learn
to do differently with the goal of reaching more people, connecting with
someone with whom you would not normally connect, or collaborating to develop
programs with someone outside of your normal area of work and comfort area.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
All the resources I used can be found: <a href="http://storify.com/ndbob/forward-looking-concepts-in-extension">http://storify.com/ndbob/forward-looking-concepts-in-extension</a>
and I welcomed continued discussions. Email me or you can openly make comments
on my blog <a href="http://blog.anneadrian.com/">http://blog.anneadrian.com/</a><o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
I want to thank you inviting me today. Also I want to give a
shout out to Robin, Lisa, Brian, Daniel, Nancy, and others for guiding me and
helping me feel comfortable with the broadcast.
As always, the Iowa State web conference crew is a topnotch group to
work with.<o:p></o:p></div>
<div class="MsoNormal">
<br /></div>
<div class="MsoNormal">
<h2>
<b>References: </b></h2>
</div>
<div class="MsoCommentText">
2008 Copernicus survey <a href="https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en&pli=1">https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en&pli=1</a><o:p></o:p></div>
<div class="MsoCommentText">
<br /></div>
<div class="MsoCommentText">
Normative to nodes<o:p></o:p></div>
<div class="MsoCommentText">
<a href="http://missionextension.wordpress.com/2011/04/13/from-normative-to-nodal/">http://missionextension.wordpress.com/2011/04/13/from-normative-to-nodal/</a>
<o:p></o:p></div>
<div class="MsoCommentText">
<br /></div>
<div class="MsoCommentText">
Rate of information <o:p></o:p></div>
<div class="MsoCommentText">
<a href="http://techcrunch.com/2010/08/04/schmidt-data/">http://techcrunch.com/2010/08/04/schmidt-data/</a><span class="MsoHyperlink"><o:p></o:p></span></div>
<div class="MsoCommentText">
<br /></div>
<div class="MsoCommentText">
<span class="MsoHyperlink">Frank Kovac </span><a href="http://blogs.extension.org/militaryfamilies/2012/09/06/the-frank-kovac-effect-and-what-it-means-for-your-future/">http://blogs.extension.org/militaryfamilies/2012/09/06/the-frank-kovac-effect-and-what-it-means-for-your-future/</a><span class="MsoHyperlink"> <o:p></o:p></span></div>
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15 year old finds a way to detect pancreatic cancer<o:p></o:p></div>
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<a href="http://www.prweb.com/releases/2013/4/prweb10667294.htm">http://www.prweb.com/releases/2013/4/prweb10667294.htm</a>
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<span class="MsoHyperlink">Disruptive</span> Innovation
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Marketing and cell phone companies <o:p></o:p></div>
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Informal learning<o:p></o:p></div>
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<a href="http://www.jarche.com/key-posts/personal-knowledge-management/">http://www.jarche.com/key-posts/personal-knowledge-management/</a>
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Planned serendipity <a href="http://www.flickr.com/photos/aafromaa/3004285748/">http://www.flickr.com/photos/aafromaa/3004285748/</a><o:p></o:p></div>
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<span class="MsoHyperlink">10 Skills needed for the future<o:p></o:p></span></div>
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com2tag:blogger.com,1999:blog-218353015398884058.post-6570253759097503352013-02-12T16:58:00.000-06:002013-02-12T17:04:18.077-06:00Working for Cooperative Extension's Future<br />
<a href="http://www.flickr.com/photos/67194724@N03/8357047751/" title="freed by new 1lluminati, on Flickr"><img alt="freed" height="354" src="http://farm9.staticflickr.com/8186/8357047751_6d1878635e.jpg" width="500" /></a><br />
Below is statement (adapted slightly from its original purpose) of some of my views on how Extension should be approaching marketing, communications, and educational efforts. In the spirit of transparency, I am sharing these thoughts and would love to hear from you on these concepts and other ways that we can do a better job of convening education, communications, and marketing in Cooperative Extension.<br />
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<blockquote class="tr_bq">
The flattening of the information flow indicates that communications and marketing methods should take advantage of the knowledge and appreciation of others and engage them. Also online and offline behaviors are becoming less separate. We already see this convergence in those who have never known life without the Internet. Today’s youth do not have separate online and offline lives—they have one life—a concept that most adults have trouble understanding, yet our future depends on our understanding these changes.</blockquote>
<blockquote class="tr_bq">
While we know that those who use Cooperative Extension are very satisfied with Cooperative Extension, we are not widely known to the public <a href="https://docs.google.com/file/d/0B2SZOh3K1wNmNjcxNTliOTEtZjlkYS00MmFkLTg5ODYtYzRkMTIwZTQ1YjRi/edit?hl=en">(2008 Copernicus Survey)</a>. Only 15% of the U.S. citizens between the ages of 18 and 35 have heard of Cooperative Extension, and only 27% of the US adult population knows who we are. A dismal 5% of the younger adults have used Cooperative Extension and 11% of the US adult population has used Cooperative Extension. These findings indicate that we need to do a better job branding Cooperative Extension. Part of the strategy is to blend our educational and marketing efforts—organizationally and individually. Faculty, agents, and staff who represent Extension everyday are our best resource (haven't we said this for decades?) and the best way to develop and deepen our credibility by working differently.<br />
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Some concepts and traditional approaches to education and marketing should continue to be the basis of our work, however Extension needs to find ways to reach and scale the effectiveness of our programs and meeting new expectations of the public. This different way of working includes communications, marketing and educational efforts that are merged and building relationships with people who don’t come to our meetings or into our local offices.<br />
<br />
Working differently to connect with others includes being open and transparent, learning and sharing simultaneously, and embracing co-learning and contributions outside of land-grant universities. Interestingly, these values are not different from the early days of Cooperative Extension with on-farm research and in-home demonstrations. Today though, we have the ability to scale and spread the interaction and engagement in new ways.<br />
<br />
While we want to continue to use some traditional marketing efforts, occasionally we need to jolt audiences or potential audiences with unique and disrupting messaging. Cooperative Extension generally does not want to upset (for good reasons) our existing clientele—clientele who are often like ourselves. Sometimes we have to test the system in order to make progress with clientele who we are not currently reaching by using disruptive messages in education, communications, and marketing. This approach may come with risks but has the opportunity to reach new audiences. These decisions should be considered and weighed. </blockquote>
Some elements of a converged educational and marketing effort:<br />
<div>
<div>
<ul>
<li>Start with a mindset that marketing is not a separate function than the educational function and that these efforts are everyone's responsibilities--not just those in the communications and marketing units.</li>
<li>Make a habit of <a href="http://blog.anneadrian.com/2010/09/listening-interacting-and-responding.html">listening</a> (like any good marketing plan)--listening in communities we are not active in and in communities where we already have relationships. </li>
<li>Think of<a href="http://blog.anneadrian.com/2009/06/misconception-about-web-technologies_26.html"> building online relationshps</a> like we think of building relationships locally.</li>
<li>Think about how to share while we are learning. We don't have to wait until published results are available to start discussing what we already know.</li>
<li>Develop a plan of work but make sure there is room to adjust. Opportunities may come about in unexpected ways.</li>
<li>Plan and develop strategies and tactics for communications, and most importantly, engagement, but be flexible to seek new ways and discard ways that don't work. </li>
<li>Know that community building and participation are works in progress and will grow, but the growth may be more like a curving spiral and less like a line.</li>
<li>May need to target certain connections and interests.</li>
<li>Be ready to identify new connections because of serendipitous encounters and<a href="http://blog.anneadrian.com/2012/04/my-own-serendipitous-opportunities.html"> plan for serendipity</a>.</li>
<li>Evaluate based on goals and search for patterns of activities, evaluating each stage and change tactics along the way.</li>
<li>Involve more than one person to keep organizational accounts up-to-date as staying consistent is difficult with only one person.</li>
<li>Encourage individuals to establish and develop their online reputations.</li>
<li>Understand social media is more than Facebook and Twitter and is more than the technology itself. Contributing in collaborative environments maybe the very best way to grow ourselves.</li>
</ul>
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The process of "scaling" ourselves without growing our organization begins with understanding what the challenges, opportunities, and characteristics of the future.<br />
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"<a href="http://www.brainyquote.com/quotes/quotes/m/marshallmc157742.html">The medium is the message.</a> This is merely to say that the personal and social consequences of any medium - that is, of any extension of ourselves - result from the new scale that is introduced into our affairs by each extension of ourselves, or by any new technology." Marshall McLuhan<br />
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<a href="http://www.flickr.com/photos/aafromaa/8468459941/" title="McLuhan by aafromaa, on Flickr"><img alt="McLuhan" height="348" src="http://farm9.staticflickr.com/8386/8468459941_3181acf862.jpg" width="500" /></a><br />
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McLuhan discoveries help us understand that failing to interpret how technologies shape us and how we shape technology means failure to be prepared for the the future.<br />
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Some of the ideas in this post came in part from some books I have read recently. I found these books particularly useful as we look at Cooperative Extension's future:<br />
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<a href="http://www.amazon.com/dp/144931905X">The Connected Company</a> by Dave Gray and Thomas Vander Wal<br />
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<a href="http://www.amazon.com/Race-Against-Machine-Accelerating-Productivity/dp/0984725113">The Race Against Machine</a> by Erik Brynjolfsoon and Andrew McAfee<br />
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<a href="http://www.amazon.com/Where-Good-Ideas-Come-Innovation/dp/1594485380">Where Good Ideas Come From</a> by Steven Johnson<br />
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The photo is embedded from Flickr http://www.flickr.com/photos/67194724@N03/8357047751/<br />
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com13tag:blogger.com,1999:blog-218353015398884058.post-16291710591491933882013-01-07T18:54:00.001-06:002013-01-07T18:54:08.102-06:00RivalriesIt did not dawn on me until I read a tweet that said something like " I want Notre Dame to win because I don't want the SEC to win another championship" why I have struggled with this game.<br />
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I have ties to both Alabama and Notre Dame. For goodness sake, I live in the state of Alabama and work for Auburn University. My nephew has a degree from Notre Dame.<br />
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Put this in perspective: in about an hour Notre Dame and University will be playing for the NCAA National Football Championship (Division I).<br />
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One of the most talked about titles about this game is Cousins vs. Catholics. UGH REALLY!<br />
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I hate categorizations. Period. I do it my mind. Many categorized because they want to make sense of a complex world but I hate categorizations and chastise myself when I do.<br />
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I have until this point not chosen a favorite--the team I want to win tonight--or the team I want to lose.<br />
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In 2010, Auburn University won the National Championship. It was so much fun to watch Auburn play. It was fun to watch Cam Newton thrill us. And before the Cam Newton controversy started, this video of the quarterback who loved helping kids was produced. This video about the influence for kids who need an influence:<br />
<iframe allowfullscreen="allowfullscreen" frameborder="0" height="315" src="http://www.youtube.com/embed/XzPQWL1J8wg" width="420"></iframe>
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Prior to the Bama game, SEC championship, and National Championship in 2010, there was much hate on Twitter, Facebook, and blogs gainst Auburn and Cam Newton. Crazy as it seems, a man <a href="http://en.wikipedia.org/wiki/Auburn_Tigers#Toomer.27s_Trees_poisoned">allegedly poisoned our beautiful oak trees</a>. The controversy and the hatred made me realize that I am better than that! And so is most everyone else!<br />
It was back in 2010 that I vowed to myself to<br />
<br />
<ul>
<li>be for something or for someone; </li>
<li>not be against an organization and not against a particularly person.</li>
</ul>
<br />
The politics in the US have become polarized and unproductive mostly because more about being against the liberals or against the conservatives, and not for what individuals believe in. The Obama and now Boehner (during the election is was Obama vs. Romney) hatred is disgusting to me.<br />
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<ul>
<li>We have the freedom--express your views. </li>
<li>We have leaders in this country--respect them. </li>
<li>We have different views in this country--learn from them. </li>
<li>Pray or give positive thoughts toward leadership.</li>
<li>Know that being against a person or an organization will not lead to long term productive results.</li>
</ul>
<br />
Off of my podium: here is my thought about the game.<br />
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This game tonight is fun and is important for the pride of winning. I hope I see a hard fought ballgame that signifies that each team deserves to be there.<br />
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Additionally, I hope that all athletes and coaches show their abilities and meet their potential and give to their communities because they have great opportunities to do so.<br />
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May the best team win! And afterwards, many benefit from the participation of college athletes.<br />
<br />Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-76839936191963924862012-10-08T15:31:00.001-05:002012-10-08T15:31:08.627-05:00Stop looking through windows: social media in higher educationIn discussing the roles of a new communications director for a College of Agriculture, a colleague said "We still have a need to do some of the traditional things like press releases, but we need to get into social media for marketing and branding."<br />
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My response was "That is all good, except social media is much more than that. A communications director for an educational institution should understand that social media should be used for education." Why is it that we always look for the <a href="http://blog.anneadrian.com/2012/05/social-media-is-not-marketing.html">marketing aspects</a>? Every organization should consider the educational component and the ability to connect with others as integral parts of purpose and strategy of using social media.<br />
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Education institutions, in particular, need to look at social media as ways to further our educational mission. The big four--Facebook, Twitter, LinkedIn and YouTube--can be used but so can many other tools, like blogging, curation, and collaboration tools. Part of understanding how social media can be integrating into education is learning to how let go.<br />
<br />
<a href="http://www.flickr.com/photos/opensourceway/5752191166/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="Improving the speed and quality of research via shared algorithm implementations by opensourceway, on Flickr"><img align="right" alt="Improving the speed and quality of research via shared algorithm implementations" height="140" src="http://farm4.staticflickr.com/3036/5752191166_5d28e6ce39.jpg" width="250" /></a>Sharing educational resources and discussing in the open can enhance both education and research efforts. Students and serious amateurs* contributing to content, ideas, and research can confirm that we are on the right track and that more diverse ideas can spread faster, speeding innovation and research.<br />
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Communications units at educational institutions should be helping faculty learn how to effectively use open online tools and support them as they become involved in online social environments.<br />
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If social media and online tools are effectively used connecting with others, expanding education, enhancing our own learning and research, then the marketing and branding will be embedded within those efforts, making the formal marketing and branding campaigns easier.<br />
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Looking at social media as marketing tools only is like believing that looking through windows helps you understand what is in the trees.<br />
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Partial lyrics from Breakdown by Jack Jackson:<br />
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But you can’t stop nothing if you got no control <br />
Of the thoughts in your mind that you kept and you know <br />
That you don’t know nothing but you don’t need to know <br />
<b><i>The wisdom’s in the trees not the glass windows </i></b><br />
You can’t stop wishing if you don’t let go <br />
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Photo credit: http://www.flickr.com/photos/opensourceway/5752191166/<br />
by http://www.flickr.com/photos/opensourceway/<br />
<br />
*<a href="https://plus.google.com/101331010581639201047/posts">Jerry Buchko</a> uses this term to describe the value of inclusion of others in education, research, and outreach.<br />
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Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com25tag:blogger.com,1999:blog-218353015398884058.post-29106290129103558292012-06-08T08:09:00.000-05:002012-06-08T08:09:04.693-05:00Something stinks (or is mediocre)<br />
<a href="http://www.flickr.com/photos/poopface/729438689/" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" title="Kwality Roundup by manwithface, on Flickr"><img alt="Kwality Roundup" height="150" src="http://farm2.staticflickr.com/1314/729438689_fad08d4eb7.jpg" width="200" /></a>In this post called <a href="http://hosted-p0.vresp.com/305805/e17ff772c3/ARCHIVE">Reality Management,</a> common problems in practice in a restaurant, and in business, are described.<br />
<ul>
<li>Distracted Leader </li>
<li>Ambiguity </li>
<li>Aimless Direction </li>
<li>Something Stinks</li>
</ul>
The last point stuck out to me as something we often overlook when we talk about marketing, online content, and our organization's work. If something stinks, or if we are mediocre and are so very general that we are like everyone else, flashing how good we are means nothing, or at least very little.<br />
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<br />
In the reality restaurant example, the offensive odor maybe spoiled fruit. Is our content is stale or so old and general it gives even a mild offensive odor? Is the odor the carpet? Is the writing and presentation just bad or boring?<br />
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We can create a fantastic meal but if the stale odor permeates the experience, then the meal is not enjoyed or or the customer just walks away.<br />
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Heaven forbid that the meal itself stinks.<br />
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I don't think everything, or even most of what we do, we do stinks--far from it. But, when our redundant and stale content gets seen over the good and excellent content, we create unpleasant environment, and we lessen our credibility.Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-62738126377184430372012-05-25T16:44:00.001-05:002012-05-25T16:44:41.169-05:00Social media is not marketingWhen I tell people my title, Social Media Strategiest, many react with similar responses. "So, you are in marketing?" or "You market programs (Extension programs) through Facebook?"<br />
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Marketing and communications departments have been ordained the keeper of social media in most organizations. This means in many cases, marketing has tackled social media like they approach any marketing project with campaigns and broadcast dissemination.<br />
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Social media is not marketing, as the telegraph is not marketing, television is not marketing, and the telephone is not marketing. Marketing can exploit these tools but the tools do not belong exclusively to marketing.<br />
<br />
Wikipedia uses a definition of social media from Kaplan and Haenlein. To understand this definition you have to understand the definition of Web 2.0 and user-generated content.<br />
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<blockquote class="tr_bq">
<span style="font-family: Times, 'Times New Roman', serif;"><b style="background-color: white; line-height: 19px;">Social media</b><span style="background-color: white; line-height: 19px;"> includes web-based and mobile based technologies which are used to turn communication into interactive dialogue between organizations, communities, and individuals. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological </span><span style="background-color: white; line-height: 19px;">foundations of </span><a href="http://en.wikipedia.org/wiki/Web_2.0" style="background-color: white; background-image: none; color: #0b0080; line-height: 19px; text-decoration: none;" title="Web 2.0">Web 2.0</a><span style="background-color: white; line-height: 19px;">, and that allow the creation and exchange of </span><a href="http://en.wikipedia.org/wiki/User-generated_content" style="background-color: white; background-image: none; color: #0b0080; line-height: 19px; text-decoration: none;" title="User-generated content">user-generated content</a><span style="background-color: white; line-height: 19px;">."</span><span style="background-color: white; font-size: 14px; line-height: 13px;"> </span><span style="background-color: white; line-height: 19px;">Social media is ubiquitously accessible, and enabled by scalable communication techniques.</span></span></blockquote>
I rather like the definition that <a href="https://plus.google.com/u/0/114296506386465886516/posts">Kevin Gamble </a>and his colleagues used in an internal survey.<br />
<blockquote class="tr_bq">
Social media refers to the various networked technologies that enable people to easily connect with other people for the purpose of communication, collaboration, learning, and the sharing of resources.</blockquote>
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Terms "social business" and "social learning" are springing up, suggesting that the social part--the engagement--is important to other functions, such as customer service, sales, human resources, professional development, research, and development, to name a few. THREE CHEERS to those using social media for purposes other than marketing. Though there have been indications that social media is more than marketing for a long time, it seems that social tools are now getting some traction (though not enough) of being recognized for their value of social engagement across the organizational functions.<br />
<br />
What are the possibilities when organizations understand and embrace the power of listening, sharing, cooperating, collaborating, and co-creating inside and outside the walled gardens--permeating the walls?<br />
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What are the possibilities when organizations fail to understand and embrace the power of social media throughout the organizations? The <a href="http://www.webinknow.com/2012/05/content-marketing-in-highly-regulated-industries.html">risk of failing to see and respond</a> is greater than the risk of trying and finding ways that make sense for the organization.<br />
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Social media can be anything that uses tools to share, cooperate, converse, collaborate, and co-create. Organizations and professionals still don't really have a clear direction in how to use social media. Unfortunately, most don't think beyond the big four--Facebook, YouTube, Twitter, and LinkedIn. There are many tools that allow for public and private sharing (just as the big four have elements of some privacy options).<br />
<br />
There are many tools that allow intra-organizational sharing and collaboration within their walled gardens. In <a href="http://www.personalinfocloud.com/2012/03/getting-beyond-simple-social.html">Getting Beyond Simple Social</a>, Thomas Vander Wal talks of five areas that he asks when organizations become stuck in using social business tools. Is getting stuck related to:<br />
<ul>
<li>The person</li>
<li>How humans are social</li>
<li>Cultural influences - or cross cultural issues</li>
<li>Organizational constraints</li>
<li>Problems with the tools / service</li>
</ul>
Vander Wal's list tells us that technology is only one of the five reasons why plateaus happen in organizations' social systems. Through his experience, he sees that "getting stuck" in using social systems usually happens for more than one reason. We have to think beyond the tool, yet the tool is important.<br />
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In an IBM study <a href="http://www.forbes.com/sites/markfidelman/2012/05/22/ibm-study-if-you-dont-have-a-social-ceo-youre-going-to-be-less-competitive/">"If You Don't Have a Social CEO, You're Going to be Less Competitive" (Forbes), </a>it is predicted that in 5 years 57% of CEOs will be using social media. CEOs are beginning to understand that email and phone communications are no longer sufficient. Why? Because the knowledge and information shared on the phone and email are stopped within the tool. CEOs and others are beginning to understand that using social technologies help engage with customers, suppliers and employees which will enable organizations to be more adaptive and agile.<br />
Those organizations that see social media as something that can reach across and bridge functions and find value in seeing their customers as part of their organizations are the ones that will find the quickest and greatest benefits. Organizations that see <a href="http://www.usatoday.com/money/economy/story/2012-05-14/social-media-economy-companies/55029088/1">innovation as a two way street </a>will reap the benefits.<br />
<br />
The tools, the media, are the enabling pieces. To capitalize and to benefit from social media is to understand that being social means engaging. Social generally means working in small circles. Communicating in large circles becomes much more akin to broadcasting. In most cases, it is through <a href="http://adage.com/article/digitalnext/content-shared-close-friends-influencers/233147/">small close circles in making information viral.</a><br />
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<br />
This post is not about being against marketing using social media. This post is that social media is a lot more than marketing. In the process of the engagement that occurs in social spaces, marketing is achieved. In a recent conversation with Karen Jeannette, she talked about sharing success stories on the <a href="http://blogs.extension.org/mastergardener/">Master Gardener blog </a>is more like public relations and marketing than education. This is great example where the focus is education and most posts are educational. but success stories are mostly marketing and public relations that have an opportunity to be educational. Often with educational posts and sharing marketing can be achieved. <br />
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Social tools allow for integration and cutting through silos in ways we have never had before. While reducing the silo effect is exciting, achieving this goal will happen when there is a mindset that allows for social integration and diversity.<br />
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<br /></div>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com1tag:blogger.com,1999:blog-218353015398884058.post-73023992666055318822012-05-19T12:01:00.000-05:002012-05-20T13:51:06.866-05:00Fighting and loving<br />
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On Monday, we will be attending funeral services for to my <a href="http://www.prattvillememorial.com/obituaries/clifton-bradley-bishop.aspx">brother-in-law, Cliff Bishop</a>.<o:p></o:p></div>
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Cliff was a hero and a fighter. He served as a Marine in the Vietnam War where received two Purple Hearts.<o:p></o:p><br />
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He fought for his health the entire time we have known him. Some of his health issues were related to the injuries that he endured during the war. Nancy and Cliff have had an incredible love and commitment to each other. They were perfect for each other. I don’t say that lightly—they were. I truly believe the love they had for each other is very rare. He adored her, supported her, listened to her, and cared for her. </div>
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She was his constant and never yielding caregiver. The best adjective for Nancy is strong. My mother has said many times in the last few years, “I just don’t know how much a body can take” referring to Cliff’s struggles. In that sentiment, she was also making a statement of how much pressure, work, time, sacrifices, and emotions my sister was giving and the possible toll Cliff’s health was taking on my sister. Certainly their faith held them close and strong.<o:p></o:p></div>
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Cliff adored Nancy from the early dating days to his last moments. My extended family spent a few days of Christmas holidays at the beach this year. Cliff struggled with what he ate, his energy level, and his overall health, at Christmas, as he had for many years. But, though he was not well, he was always kind and gentle to Nancy in all of his conversations. He touched her lovingly and called her sweet names, including “Beautiful”. His eyes told everyone present he was still very much in love with Nancy. Nancy gives this advice to all her nieces, “Don’t marry anyone who does not adore you”--wonderful advice from someone who knows what it is like to be adored.<o:p></o:p></div>
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Though they would have made great parents, they never had children. Cliff told Nancy that he felt that her nieces and nephews were his own. He particularly enjoyed working with Owen and Ellen (the two who lives in the same town) and having them over at their house. Always supportive thinking of our kids, he and Nancy would bake cookies and desserts, made especially for the kids.<o:p></o:p></div>
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Cliff was a wonderful carpenter—one who was not satisfied unless it was perfect. The results of his skills will last decades and decades in homes in Alabama, Georgia, and Texas. He was also a perfectionist in the kitchen. <a href="http://aafromaahealth.blogspot.com/2012/05/cliffs-chocolate-chip-cookies.html">His chocolate chip recipe</a> is example of his perfection, describing down to the number of seconds one should beat the batter before adding the next ingredient.<o:p></o:p></div>
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Cliff was a fighter. He fought for his country, for his health, and for every breath he made in his last few hours. Cliff modeled how to love a wife, to adore her, to fight, and to live when life throws you one difficulty after another. Their pastor, Randy Tucker, told Nancy an hour after Cliff passed away, “Cliff influenced many people, not only in his healthy years, but also when and how he struggled with his own health.”<o:p></o:p></div>
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<br class="Apple-interchange-newline" /></div>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0tag:blogger.com,1999:blog-218353015398884058.post-9034204064624125512012-05-06T11:52:00.000-05:002012-05-06T11:52:03.076-05:00Reflections of a Personal Learning WorkshopWhen I was contacted to do a workshop at the <a href="http://web.extension.illinois.edu/nclc/">North Central Leadership Conference</a> on personal learning. I was really excited about this workshop because it is not like ones I have done before and I have lived and experienced tremendous jumps in my own personal learning through my online work.<br />
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I was not prepared for my inability to link my own experiences and my own working online to the personal learning development of others. Some who attended the workshop said it was "good" but for me and watching the lack of participation, the workshop was lackluster. I did not see a lot understanding or enthusiasm.<br />
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Throughout the workshop I emphasized <a href="http://www.jarche.com/2012/04/to-learn-we-must-do/">you must do</a>, Though I did not spend a lot of time on applications I did mention them as part of the "doing" and "being" in the online space. I talked about developing an ability to connect with others, <a href="http://www.jarche.com/2012/04/variety-and-diversity/">unlike yourself,</a> and using the knowledge and sharing of others to develop your own personal development. I talked about how sharing makes the connections stronger.<br />
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I also discussed personal learning is up to the individual. Personal learning is not developed or mapped from the <a href="http://www.internettime.com/2012/04/flipping-corporate-learning/">professional and staff development department</a>. I wanted people in the room to think and discuss. Evidently I was not motivating enough or did not draw a clear of enough path to lead to discussion.<br />
<div id="__ss_12799819" style="width: 425px;">
<strong style="display: block; margin: 12px 0 4px;"><a href="http://www.slideshare.net/aafromaa/personal-learning-12799819" target="_blank" title="Personal Learning ">Personal Learning </a></strong> <iframe frameborder="0" height="355" marginheight="0" marginwidth="0" scrolling="no" src="http://www.slideshare.net/slideshow/embed_code/12799819" width="425"></iframe> <br />
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View more <a href="http://www.slideshare.net/thecroaker/death-by-powerpoint" target="_blank">PowerPoint</a> from <a href="http://www.slideshare.net/aafromaa" target="_blank">Anne Adrian</a> </div>
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Personal learning is a series of activities that is mostly a crooked path. No one's path is like any other. The personal learning path, through connections with others, is an accumulation of reading, connecting, discussing, and experiencing along the way that helps one makes sense of concepts, patterns, research, and overabundance of information.<br />
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Personal learning is entirely individualistic. <a href="http://draft.blogger.com/The%20key%20to%20informal%20learning%20is%20autonomy%20%7C%20Learning%20in%20the%20Social%20Workplace%20http://www.c4lpt.co.uk/blog/2012/04/27/the-key-to-informal-learning-is-autonomy/%20via%20@c4lpt">Jane Hart </a>discusses this in context of organized learning and she quotes <a href="http://www.jaycross.com/wp/?portfolio=informal-learning">Jay Cross</a> in his description that the individual is in control.<br />
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“Informal learning is the unofficial, unscheduled, impromptu way most people learn to do their jobs. Informal learning is like riding a bicycle: the rider chooses the destination and the route. The cyclist can take a detour at a moment’s notice to admire the scenery or help a fellow rider.”</blockquote>
Thus the highly individualistic and emerging learning happens when the learner allows it to happen and creates opportunities to learn. There lies the problem in encouraging others who "don't get it" because they have never experienced an aha moment or a gradually realization or personal or informal learning.<br />
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It seems that not until one experiences the "lightbulb" moment through listening or through connecting (which involves listening) does one understand the power of personal learning, the power of being in control of their own learning. <a href="https://twitter.com/#!/Sharon_Boller">Sharon Boller</a> wrote in a tweet about <a href="http://blog.anneadrian.com/2012/04/my-own-serendipitous-opportunities.html">serendipitous opportunities, learning, and listening</a>.<br />
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"It is a lightbulb moment when you realize the big gain in social is the listening. </blockquote>
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As I begin to rethink the workshop and as I have a few more on my plate, I am looking for better ways of inciting the understanding and responsibility of one's own learning.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI5f8nWAa3SPk_TVf75jB_TRInbcaN9ALJBwjG3mmN4_xoIiD1BHARnQ9oJO8rsYfz-qJXzp8pDSXhUGTN0phjmVugVq3Tj_AtMnp-ouR7KaiYrFqbOD4ODl6r1LCPwGayrRvosZLALbg/s1600/netlit_wordcloud.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" height="207" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI5f8nWAa3SPk_TVf75jB_TRInbcaN9ALJBwjG3mmN4_xoIiD1BHARnQ9oJO8rsYfz-qJXzp8pDSXhUGTN0phjmVugVq3Tj_AtMnp-ouR7KaiYrFqbOD4ODl6r1LCPwGayrRvosZLALbg/s320/netlit_wordcloud.png" width="320" /></a></div>
Here are the <a href="http://www.pearltrees.com/#/N-f=1_4909077&N-u=1_503667&N-p=33328318&N-s=1_4164736&N-fa=4164736">articles</a> that I used in a someway for preparing for the presentation.<br />
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And a final note, I encouraged folks in the workshop to join or follow the Network Literacy Community of Practice.<br />
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<li>Join <a href="http://www.extension.org/people/communities/226">Network Literacy Community of Practice</a>.</li>
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<li>Network Literacy Community of Practice <a href="http://www.extension.org/network_literacy">web site</a>.</li>
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<li><a href="http://learn.extension.org/events/tag/network%20literacy">Webinars</a> for Network Literacy.</li>
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<li>Follow fictional character <a href="http://twitter.com/AleXNetLit">Alex NetLit</a> on Twitter as she learns about using networks online.</li>
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</div>Anonymoushttp://www.blogger.com/profile/10353479928793096415noreply@blogger.com0