Amusing Ourselves

Alex Osterwalder – a new approach to business models

john — Tue, 17 Apr 2012 08:49:53 +0000

Alex Osterwalder’s Business Model Generation is one of the most interesting and practical books I’ve read (and used) in the last couple of years. The book outlines a simple and systematic approach to generating new business models, something that allows all sorts of organisations to test and validate assumptions about existing or proposed business models. [...]

Demoscene – The Art of Algorithms (a documentary)

john — Mon, 16 Apr 2012 08:25:17 +0000

Demoscenes were initially homebrew intros to cracks and exploits. However, since the 1980s they’ve evolved into an artform in their own right. The Art of Algorithms documentary is a good place to start, this awesome Metafilter post on the demoscene is a great place to follow on.

Freelance Digital Strategy Director

john — Tue, 03 Apr 2012 08:55:02 +0000

I’ve decided to go freelance for a bit. Remind myself what the world looks like from the other side of the magic mirror and also to build a couple of sites I haven’t found the time for. So if you happen to be looking for a freelance digital strategy director then please get in touch. [...]

Kids Draw for East Africa – 50/50.gd

john — Mon, 17 Oct 2011 06:14:23 +0000

O.K. so it’s going to be a pretty busy week – all-in-all I think I have three projects going live in the next seven days. The first of which is Kids Draw for East Africa. I cooked the whole thing up with my wife, Charlotte, who’s one of the many at Made by Many who [...]

How to build successful social media campaigns: a five-point framework

john — Thu, 08 Sep 2011 16:08:34 +0000

I gave this presentation on how to develop successful social media campaigns a couple of days ago alongside others from Bob Egner from Episerver and social commerce expert Paul Marsden. It’s a partial summary of a longer piece that we’re publishing at the end of the month which is intended as a practical guide to [...]