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		<title>Adrants</title>
		<link>http://www.adrants.com/</link>
		<description>Marketing and Advertising News With Attitude by Steve Hall and Angela Natividad</description>
		<dc:language>en-us</dc:language>
		<dc:creator />
		<dc:date>2009-11-20T15:12:37-05:00</dc:date>
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							<rdf:li rdf:resource="http://www.adrants.com/2009/11/pilgrims-get-sexy-makeover-in-muscle.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2009/11/canon-plays-digital-version-of-freeze.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2009/11/if-hondas-choir-sung-with-helium.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2009/11/your-blackberry-storm-will-kill-you-with.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2009/11/method-trashes-dows-horny-scrubbing.php" />
							<rdf:li rdf:resource="http://www.adrants.com/2009/11/anticancer-psa-backfires-makes.php" />
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							<rdf:li rdf:resource="http://www.adrants.com/2009/11/matthew-lesko-snubs-ad-agencies-hands.php" />
			
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	<image rdf:resource="http://www.adrants.com/images/adrants_logo_blue_150.jpg" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/adrants" type="application/rss+xml" /><feedburner:feedFlare href="http://add.my.yahoo.com/rss?url=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif">Subscribe with My Yahoo!</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://www.newsgator.com/images/ngsub1.gif">Subscribe with NewsGator</feedburner:feedFlare><feedburner:feedFlare href="http://feeds.my.aol.com/add.jsp?url=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://o.aolcdn.com/favorites.my.aol.com/webmaster/ffclient/webroot/locale/en-US/images/myAOLButtonSmall.gif">Subscribe with My AOL</feedburner:feedFlare><feedburner:feedFlare href="http://www.bloglines.com/sub/http://feeds.feedburner.com/adrants" src="http://www.bloglines.com/images/sub_modern11.gif">Subscribe with Bloglines</feedburner:feedFlare><feedburner:feedFlare href="http://www.netvibes.com/subscribe.php?url=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://www.netvibes.com/img/add2netvibes.gif">Subscribe with Netvibes</feedburner:feedFlare><feedburner:feedFlare href="http://fusion.google.com/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://buttons.googlesyndication.com/fusion/add.gif">Subscribe with Google</feedburner:feedFlare><feedburner:feedFlare href="http://www.pageflakes.com/subscribe.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2Fadrants" src="http://www.pageflakes.com/ImageFile.ashx?instanceId=Static_4&amp;fileName=ATP_blu_91x17.gif">Subscribe with Pageflakes</feedburner:feedFlare><feedburner:browserFriendly>This is an RSS feed. It is intended to be viewed in a newsreader or syndicated to another site. You can cut and paste this URL into your newsreader or use any of the handy tools provided here.</feedburner:browserFriendly><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /></channel>
			<item rdf:about="http://www.adrants.com/2009/11/pilgrims-get-sexy-makeover-in-muscle.php">
			<title>Pilgrims Get Sexy Makeover in Muscle Milk Thanksgiving Video</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/I0RsOK_A5m0/pilgrims-get-sexy-makeover-in-muscle.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="sexy_pilgrim.jpg" src="http://www.adrants.com/images/sexy_pilgrim.jpg" width="150" height="82" /></div>

Teachers, hide your students! The traditional Pilgrim is about to get a deliciously sexy makeover by Jason Reed for Muscle Milk.]]></description>
			<dc:subject>Video</dc:subject>
			<dc:date>2009-11-20T15:12:37-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/pilgrims-get-sexy-makeover-in-muscle.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/canon-plays-digital-version-of-freeze.php">
			<title>Canon Plays Digital Version of Freeze Tag</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/qY36Lg4urKY/canon-plays-digital-version-of-freeze.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="canon_freeze_tag.jpg" src="http://www.adrants.com/images/canon_freeze_tag.jpg" width="150" height="85" /></div>

Likening action photography to a game of freeze tag, a group of people were given Canon cameras to use in a game of photographic freeze tag.]]></description>
			<dc:subject>Commercials</dc:subject>
			<dc:date>2009-11-20T14:11:24-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/canon-plays-digital-version-of-freeze.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/if-hondas-choir-sung-with-helium.php">
			<title>If Honda's Choir Sung With Helium...</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/NmT5hA5e8ZU/if-hondas-choir-sung-with-helium.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="alfa_romeo_choir_helium.jpg" src="http://www.adrants.com/images/alfa_romeo_choir_helium.jpg" width="150" height="84" /></div>

...it would be a terrible Alfa Romeo commercial.]]></description>
			<dc:subject>Bad</dc:subject>
			<dc:date>2009-11-20T13:56:17-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/if-hondas-choir-sung-with-helium.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/your-blackberry-storm-will-kill-you-with.php">
			<title>Your Blackberry Storm Will Kill You With Lightning</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/RBNVu_3B3vY/your-blackberry-storm-will-kill-you-with.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="verizon_blackberry_storm2_still.jpg" src="http://www.adrants.com/images/verizon_blackberry_storm2_still.jpg" width="150" height="84" /></div>

We're not quite sure a brand would associate themselves with life-threatening lightning but McCann-Erikson New York has chosen to for Verizon's Blackberry Storm 2.]]></description>
			<dc:subject>Commercials</dc:subject>
			<dc:date>2009-11-20T13:37:39-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/your-blackberry-storm-will-kill-you-with.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/method-trashes-dows-horny-scrubbing.php">
			<title>Method Trashes Dow's Horny Scrubbing Bubbles</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/tMRsaMOVdYU/method-trashes-dows-horny-scrubbing.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/method_scrubbing_bubbles.jpg"><img alt="method_scrubbing_bubbles.jpg" src="http://www.adrants.com/images/method_scrubbing_bubbles-thumb.jpg" width="150" height="85" /></a></div>

In the most hilarious cleaning product commercial in recent memory, Method has some fun with Dow's Scrubbing Bubbles.]]></description>
			<dc:subject>Cause</dc:subject>
			<dc:date>2009-11-20T12:35:19-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/method-trashes-dows-horny-scrubbing.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/anticancer-psa-backfires-makes.php">
			<title>Anti-Cancer PSA Backfires, Makes Prostate Cancer Blob Likable</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/JrmrhMIlseQ/anticancer-psa-backfires-makes.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="prostate_cancer_psa.jpg" src="http://www.adrants.com/images/prostate_cancer_psa.jpg" width="150" height="85" /></div>

These are the most idiotic ads we've seen in a while.]]></description>
			<dc:subject>Cause</dc:subject>
			<dc:date>2009-11-20T12:08:08-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/anticancer-psa-backfires-makes.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/allie-sullivan-wears-bunny-ears-in.php">
			<title>Allie Sullivan Wears Bunny Ears in Campaign to Socialize Playboy</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/2Xfs2iMwm5w/allie-sullivan-wears-bunny-ears-in.php</link>
			<description><![CDATA[<div class="imageleft"><a href="http://www.adrants.com/images/allie_sullivan_playboy.jpg"><img alt="allie_sullivan_playboy.jpg" src="http://www.adrants.com/images/allie_sullivan_playboy-thumb.jpg" width="150" height="199" /></a></div>

While Playboy certainly does a great job helping men engage in a particular form of personalized social activity, the organization could use some help engaging with with people on a broader level. ]]></description>
			<dc:subject>Social</dc:subject>
			<dc:date>2009-11-19T13:33:09-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/allie-sullivan-wears-bunny-ears-in.php</feedburner:origLink></item>
			<item rdf:about="http://www.adrants.com/2009/11/matthew-lesko-snubs-ad-agencies-hands.php">
			<title>Matthew Lesko Snubs Ad Agencies, Hands Money to the People</title>
			<link>http://feedproxy.google.com/~r/adrants/~3/z76SfYLecp8/matthew-lesko-snubs-ad-agencies-hands.php</link>
			<description><![CDATA[<div class="imageleft"><img alt="matthew_lesko_government_%20club.jpg" src="http://www.adrants.com/images/matthew_lesko_government_%20club.jpg" width="150" height="82" /></div>

If you've ever been to an ad conference and seen some dude walking around in a question mark suit or have been assaulted by one of his websites online, you've had the pleasure of seeing Matthew Lesko.]]></description>
			<dc:subject>Promotions</dc:subject>
			<dc:date>2009-11-19T12:23:42-05:00</dc:date>
		<feedburner:origLink>http://www.adrants.com/2009/11/matthew-lesko-snubs-ad-agencies-hands.php</feedburner:origLink></item>
	
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