Adland

Palm Pre - Flow - (2009) :60 (USA)

claymore — Thu, 09 Jul 2009 20:04:22 +0000

Credits:

Agency: Modernista.

Yellow Pages - Live Search Category Demonstrations - ambient & billboards Israel

Dabitch — Thu, 09 Jul 2009 12:24:19 +0000

SAA/Y&R Tel Aviv wanted to show off Yellow Pages live search features and did so - by basically searching teh entire country of Israel. Over 1000 customized Yellow Pages billboards apperad all over the country, turning it into a live demonstration of search categories - breaking the boundaries of outdoor media by creating customized solutions for every billboard. My favorite - scratch cards! No wait, the revolving shawarma billboard! No wait, dang I can't pick a favorite.

print:

64828-shilut-hadmya-last---060913.jpg

64828-shilut-hadmya-last---060912.jpg

64828-shilut-hadmya-last---060910.jpg

64828-shilut-hadmya-last---06098.jpg

64828-shilut-hadmya-last---06097.jpg

64828-shilut-hadmya-last---06096.jpg

64828-shilut-hadmya-last---06095.jpg

64828-shilut-hadmya-last---06094.jpg

64828-shilut-hadmya-last---06093.jpg

64828-shilut-hadmya-last---06092.jpg

64828-shilut-hadmya-last---0609.jpg

64828-shilut hadmya-last - 060911.jpg

64828-shilut hadmya-last - 06099.jpg

Credits:

Chief Creative Director: Gideon Amichay; Executive Creative Director: Tzur Golan; Group Creative Director: Yariv Twig; Copywriter: Eyal Padan/Sharon Refael; Art Director: Asaf Covo/Shirley Bahar; Account Manager: Adam Avnon; Account Executive: Shiran Chen Barazani; Account Director: Galia Ashri; Planning: Hilla Tamir/Zohar Reznik; Media: Union;
Tire Repair Billboard: Group Creative Director: Amit Gal; Art Director: Ran Cory; Copywriter: Paul Paszkowski

R.I.P. Rosalie Kunert, the inspiration behind Rosie the Riveter.

Dabitch — Wed, 08 Jul 2009 20:31:23 +0000

ROSALIE KUNERT "ROSIE THE RIVETER" Age 86 of Burbank, Rosie passed on June 28th. - she was the woman initially approached by the ad men from J. Walter Thompson

She was initially singled out for her tall, statuesque appearance and bright auburn hair tied back in her polka-dot head scarf. They asked her to consider appearing in a promotional film about the war effort at home but she modestly declined not wanting to be singled out from the others. Regardless, the name was still officially coined.

The War Advertising Council's Women in War Jobs campaign is the most successful advertising recruitment campaign in American history. You've seen the world famous image based on the idea of Rosie (though modelled by Geraldine Doyle), the woman rolling up her sleeve proclaiming "we can do it" has graced everything from postage stamps to the cover of Smithsonian magazine. In wartime it helped recruit more than two million women into the workforce. The force of Rosie the riveter became a cultural icon, the subject of documentaries, a feminist symbol, the action figure doll. All women in the workforce we're "Rosie" during the war, Life magazine shows the many faces of Rosies, even a young Marilyn Monroe was a Rosie the Riveter.

And to think, it all began when someone saw Rosalie Kunert in her polka dotted scarf at the Lockheed Airplane Factory in Burbank.

rosie_the_riveter1.jpg

Rest in peace S-W-H, Long Live INDIE, Amsterdam instead.

Dabitch — Wed, 08 Jul 2009 15:03:56 +0000

I bumped into Mark Aink in Cannes, as proven here with a blurry phoneshot from Gutter bar, and did ask him about Indie - the new agency born from what was once known as S-W-H. Can't for the life of me recall all the clever things he said (everything ever said at the gutter bar is the smartest thing ever, but it evaporates the next morning), but he did confess that relaunch of S-W-H to Indie is all part of a "reset", just like the one Balmer was talking about.

All cleaned up and ready for their closeups, Mark Aink and Lode Schaeffer of Indie have much more to say about their metamorphosis.

Managing Partner, Mark Aink says:

“First instincts can sometimes lead businesses to seek what they know and try to maintain stability despite changes occurring within their industry. It’s time for businesses, ours included, to realise that things aren’t changing but they’ve already changed. The changes that we have made over the years within S-W-H are manifested in the roots of Indie.”

Creative Director and Founding Partner of S-W-H, Lode Schaeffer, says:

“S-W-H was established in 1997. It doesn’t sound that long ago but, since then, we’ve seen exponential changes in the world around us, especially in the rise of new media. YouTube, camera-phones, TV on-demand, blogs, MP3, even Google didn’t exist back then, and now they are an everyday part of our lives. It’s a no-brainer that change has also occurred within our agency. Indie takes on board all of those changes and embraces them. We’re looking ahead to the not-yet-known.”

Indie made a splash in Cannes with a giant beach towel that proudly displayed their new name, which is much more than just a new name as Non-Executive Director, Tim O’Kennedy is keen to point out.

“Let’s be clear – this is more than a name change or a new logo. The birth of Indie is in direct response to where we see the industry going. We’re getting ahead of the curve, leading the call for change in the way agencies partner with clients and conduct business. It's a genuinely new day for a great agency.”

So instead of chasing the trends, will an advertising agency finally be on top of them? Indie's passport booklet points to a fundemental change at heart, the agency is fluid, the center is digital, the ideas are the core. Sounds like they have the right idea.

DSC09941.JPG

Surviving to Thriving at TM Forum’s Management World Americas 2009

RealWire — Wed, 08 Jul 2009 14:38:04 +0000

MORRISTOWN, NJ – July 8, 2009 – TM Forum, the world’s premier industry group focused on business effectiveness for the communications and media sectors, today confirmed details of its tenth annual Management World Americas conference. The premier communications conference for the Americas will be held at the Rosen Shingle Creek Resort in Orlando, Florida from December 8 to 10, 2009. This year’s event focuses on making profitable, innovative new business models a reality, and on operational excellence as an enabler for long-term success.

With a theme of ‘Surviving to Thriving: New Business Models, New Services, New Profits’, the annual conference, now in its tenth year, includes an impressive group of keynote speakers, active roundtable debate, interactive presentations, case-studies and live demonstrations across four conference summits: New Services and Business Models, IT and Operational Excellence, Revenue Management and Billing, and Customer Experience.

A strong line-up of keynote speakers from the communications, entertainment and media industries have already confirmed participation. Service provider executives scheduled to speak include:

• Virgin Mobile USA COO, Jonathan Marchbank;
• Verizon Communications CIO, Fari Ebrahimi;
• Qwest Executive VP and Board Member, Neil Cox;
• Frontier Communications CIO Steve Ward;

These are joined by leaders from other parts of the increasingly converging communications industry including Tom Lam, Advisor to the Secretary of Defense for the US Department of Defense’s NetOps initiative; Peter Feldman, Net Neutrality and Broadband Stimulus expert for communications law firm Fletcher, Heald & Hildreth plc; and Jim Donio, President of the National Association of Recording Merchandisers.

The conference content will be supported by the latest TM Forum Certified training courses, along with Forumville – TM Forum’s innovation zone, offering live demonstrations of TM Forum collaborative solutions, including the latest developments in TM Forum’s IPsphere Framework and the next stage in the Forum’s Cloud Computing Catalyst project.

For further details on the Management World Americas 2009 agenda, confirmed speakers and to register to attend the conference or any of the available on-site training courses, please visit http://www.tmforum.org/mwamericas

Press and industry analysts interested in obtaining a press pass to the conference should contact Geoff Devlin at gdevlin@tmforum.org or Nate Hubbell at tmforum@marchpr.com

Lily Allen Does the Cadbury Eyebrows - The Sunday Night Project

Dabitch — Wed, 08 Jul 2009 14:37:33 +0000

Lily Allen and Alan Carr did a funny sendup of the Cadbury Eyebrows and Gorilla campaign on Channel 4's Sunday Night project.

Credits:

Channel 4

Kinsale Sharks - Last Minute Call for Entries

Dabitch — Wed, 08 Jul 2009 13:35:12 +0000

Kinsale Sharks brings us this subtle reminder that it is now that you have to enter in order to be sent off to Dublin to the awards, drinking coupious amounts of stout and celebrating - or crying in said beer - over the wins, Friday and Saturday 11-12 Sept 2009. Go on, get to it! Kinsalessharks.com is where you start. Delegate prrices are halved, smack a starburst on it and whomever holds the pursestrings at your agency will have to give in.

print:

callforentries5.jpg

Credits:

Kinsale Sharks

Barclays Bank - Fake - (2009) :60 (USA)

Dabitch — Wed, 08 Jul 2009 13:27:48 +0000

When the economy seems to be built on a house of cards there's only one thing to do - make a giant metaphor ad! This one works though.

Credits:

Agency: Venables Bell & Partners, USA
Creative Director: Paul Venables
Associate Creative Director: Tom Scharpf
Copywriter: Crockett Jeffers
Director of Broadcast Production: Craig Allen
Production Company: MJZ
Director: Nicolai Fuglsig
Line Producer: Emma Wilcockson
Editorial Company: Final Cut
Editor: Rick Russell
Post Production: The Mill
VFX Supervisor: Angus Kneale
Senior CG Artist: Ben Smith
Music Company: Elias Arts
Composer: Dave Wittman
Sound Design: 740 Sound Design

Jimmy Dean - Spaced out - (2009) :30 (USA)

Dabitch — Wed, 08 Jul 2009 13:06:21 +0000

Planets collide when the breakfast is set aside.

Credits:

Client: Jimmy Dean

Agency: TBWA\CHIAT\DAY, Los Angeles
Executive Creative Director: Rob Schwartz
Group Creative Director: Patrick O’Neill
ACD/Art Director: Mahmud Husain
ACD/Copywriter: Brian Friedrich
Art Director: John Dwight
Copywrtier: Paul Sincoff
Agency Producer: Kristine Ling

Production Company: Bob Industries
Director: Zach Math
Executive Producers: TK Knowles / John O’Grady
Line Producers: Brian Etting / Tara Riddell
Planet Costume Design: Gyro Constructivists
Sun Costume Design: Legacy FX
Editorial Company: Arcade Edit
Editor: Geoff Hounsell
Assistant Editor: Greg Scruton
Online/VFX: D Train FX
Animation: Superfad
Music: Elias Arts
Composers: Kimo Kemp, Dave Gold

The Last Call Silent Disco

cracker_jack — Wed, 08 Jul 2009 12:34:20 +0000

100 people from across Europe competing in a 24-hour silent disco, as part of a campaign to promote the new Samsung BEAT DJ mobile phone.

From 6pm 7th July, contestants will begin listening to music on their BEAT DJ phones, and will attempt to continue dancing until 6pm 8th July.

However, if the person receives a call or text during that time, they will be eliminated from the competition. Contestants have, therefore, spent the past few weeks informing family and friends to not contact them over the period.

The last contestant standing will receive €10,000 to take the Swedish singer September out to dinner, and keep whatever cash is left over.

The event, created by Lean Mean Fighting Machine, will be broadcast live in its entirety online at www.thelastcall.tv . The site will give viewers the chance to Tweet messages and upload images to a projection in the club.

print:

3700265609_dd1d9f7bfd_o.jpg

Credits:

Lean Mean Fighting Machine
Remedy Productions

VB beer - The regulars / Parade / What banner are you? - (2009) 2:00 (Australia)

Dabitch — Wed, 08 Jul 2009 10:48:56 +0000

@radical.media and Droga5 Sydney created this two minute commercial for VB beer that aired last night before the cricket game. In this parade everyone can march, there's a banner for "men who don't eat quiche" to "people who should have read the instructions" and it's chock full of cameos among others spotted are Michael Clarke, Wally Lewis, Paul De Gelder, Scott Cam, Molly Meldrum, Peter Russell Clarke, Dean Jones, Michael Klim, Billy Brownless and Greg Evans. David Nobay, creative chairman of Droga5 explains:

“What was clear to us from the start is that VB is the great leveller - that’s what makes it such a quintessential Aussie brand. It doesn’t matter who you are, what you do or wear, when you pick up VB you become a part of something authentic. Our creative challenge was to amplify that in a way that is equally authentic, Australian and real. The result is the ‘The Regulars’ and as a team it’s work we’re really proud of.”

Credits:

Agency: Droga5 Sydney
Production Company: @radical.media
Director : Gary Freedman

Danny Ruhlmann (DoP)
David Nobay (Executive Creative Director)
Cameron Blackley, Matty Burton (Creative)
Paul Johnston (Agency Producer)
Cath Anderson (Producer)

Production Manager: Clare Shervington
Marketing Director CUB: Peter Sinclair
Group Marketing Manager VB: Paul Donaldson
Senior Brand Manager VB: Scott McGregor

2Degrees - 2 degrees Launch - (2009) :60 (New Zealand)

Dabitch — Wed, 08 Jul 2009 10:03:05 +0000

The launch ad that mocks all launch ads, including the giant logo. Charming introduction to the new network by TBWA\\Whybin, Auckland

Credits:

2Degrees
Agency: TBWA\\Whybin, Auckland
Production Company: Film Construction
Director : Steve Saussey

Jac Fitzgerald (DoP)
Corey Chalmers (Art Director)
Guy Roberts (Art Director)
Marg Slater (Agency Producer)

Virgin Mobile - A Fantastic Journey (2009) :90 (UK)

Dabitch — Wed, 08 Jul 2009 09:03:43 +0000

The regular commute is anything but regular for our hero, as RKCR/Y&R London and director Sam Brown take him via Virgin on a fantastic journey through cinema and in games.

Credits:

Ad agency: RKCR/Y&R London
Production Company: Rogue Films
Director : Sam Brown

MPC (Post production)
Mark Roalfe (Creative Director)
Paul Angus; Ted Heath (Creative)
James Rosen (Editor)
Danielle Sandler (Agency Producer)
Kate Hitchings (Producer)

Sorbent - Outlaws - (2009) :30 (New Zealand)

Dabitch — Wed, 08 Jul 2009 09:01:17 +0000

No need for everything to be rough and tough in this world..... Sam Holst from he Sweet Shop tells the story of one outlaw who likes things soft.

Credits:

Client:
SCA AUSTRALASIA
Agency: Clemenger BBDO Melbourne
Production Company: The Sweet Shop
Director : Sam Holst

James McGrath (Executive Creative Director)
Ant Keogh (Creative Director)
TOM MARTIN (Art Director)
Julian Schreiber (Copywriter)
Sevda Cemo (Agency Producer)

Budweiser - All together now - (2009) :60 (UK)

Dabitch — Tue, 07 Jul 2009 23:11:27 +0000

I don't know how many times I've looked out of the window on various commutes and thought up great commercial & music video ideas to be shot on said commute. It seems that an entire generation of creatives have the same habit, some ideas better than others. This one is fun to watch, as Chris Palmer from Gorgeous has spelled out the lyrics in the view from the train.

Credits:

Budweiser / Diageo Ireland
Agency: DDB London
Production Company: Gorgeous
Director : Chris Palmer
Tom Sparks (Post production)
Jeremy Craigen (Executive Creative Director)
Richard Denney (Art Director)
Dave Henderson (Copywriter)
Richard Chambers (Agency Producer)
Rupert Smythe (Producer)

United Breaks Guitars = the earworm United could have avoided for a few grand.

Dabitch — Tue, 07 Jul 2009 22:54:43 +0000

Via agency spy and Consumerist comes this little tune. And to think, all United really needed to do here was buy Dave Carroll a nice Taylor guitar. He explains:

In the spring of 2008, Sons of Maxwell were traveling to Nebraska for a one-week tour and my Taylor guitar was witnessed being thrown by United Airlines baggage handlers in Chicago. I discovered later that the $3500 guitar was severely damaged. They didnt deny the experience occurred but for nine months the various people I communicated with put the responsibility for dealing with the damage on everyone other than themselves and finally said they would do nothing to compensate me for my loss. So I promised the last person to finally say no to compensation (Ms. Irlweg) that I would write and produce three songs about my experience with United Airlines and make videos for each to be viewed online by anyone in the world.

Sing along!
United, United
You broke my Taylor guitar
United, United
Some big help you are
You broke it, you should fix it
You're liable just admit it
I should have flown with someone else or gone by car
'Cuz United breaks guitars

Royal Thai Army - Unity - (2009) :60 (Thailand)

Dabitch — Tue, 07 Jul 2009 22:36:12 +0000

Monday Bangkok created and aired this ad when Thailand was in internal political conflict, the goal was to encourage unity.... One person on the bus wants to help but without any other passengers joining in, is it's soon rolling downhill.

Credits:

Client:
Royal Thai Army
Agency: Monday, Bangkok
Production Company: Phenomena, Bangkok
Director : Thanonchai Sornsririchai
Passapol Limpisirisan, Wiboon Leepakpreeda (Executive Creative Director)
Supanimit Arreevong, Wiboon Leepakpreeda (Art Director)
Kirana Phiwklieng, Passapol Limpisirisan (Copywriter)
R Here (Editor)
Supattra Rattanakorn (Agency Producer)
Post: Oriental Post

Skittes - Hourglass - (2009) :30 (USA)

Dabitch — Tue, 07 Jul 2009 22:18:18 +0000

Smuggler's Randy Krallman cranks up the weird for Skittles doing this version of Like sands through the hourglass, so are the days of our lives, I can't help but theorize the creatives thought of this when they were home with a headcold watching soap operas.

Credits:

Agency: TBWA\Chiat\Day New York
Production Company: Smuggler
Director : Randy Krallman

Bryan Newman (DoP)
Mark Figliulo (Chief Creative Officer)
Rob Baird (Creative Director)
Lacey Waterman (Art Director)
Tim Wassler (Copywriter)
Lawrence Young (Editor)
Winslow Dennis (Senior Agency Producer)
Patrick Milling Smith, Brian Carmody, Lisa Rich, Allison Kunzman (Executive Producers)
Cory Berg (Producer)
Executive Producer of Media Arts: Matt Bijarchi
Director of Broadcast Production: Ozzie Spenningsby
Editorial Company: Cosmo Street
Executive Producer (Editorial): Amy Febinger
Telecine: Company 3
Colorist: Tim Masick
VFX: Framestore
Senior Flame Artist: Raul Ortego
Senior VFX Producer: Laney Gradus
Mix: Sound Lounge
Mixer: Philip Loeb
Music: Human

LG Electronics, Inc.- Deceptiphone- (2009) :30

RazPR — Tue, 07 Jul 2009 22:16:30 +0000

To promote the LG limited edition "Transformers" Versa phone, Bay helmed a :30 TVC titled "Deceptiphone" that plays on the Versa's cutting-edge features by comparing it to the shapeshifting abilities of a Transformer. Via ad agency Young & Rubicam, New York, the spot opens on a man leaving the movies, phone in hand. Much to his surprise, he comes face to face with Transformer Optimus Prime, who towers over him and booms "Decepticon!" The man assumes his mobile phone is being mistaken for the enemy robot, and shakily informs Optimus Prime that it's just the LG Versa. The phone however, springs to life in the palm of his hand, "transforming" into a camcorder, then a GPS device and finally a computer as the man looks on incredulously. But Optimus Prime insists he sees the enemy robot, just as the reveal shows the real Decepticon sneaking up from behind.

Credits:

CLIENT: LG Electronics, Inc.
PRODUCT: LG Versa Mobile Phone

AIRDATES:
"Deceptiphone" CINEMA: May 29, 2009

ADVERTISING AGENCY: Young & Rubicam/New York, NY
Global Creative Director: Darren Moran
Creative Director: Gabriel Hoskins
Copywriter: Daniel Crumine
Art Director: Eric Martz
Director Content Production: Nathy Aviram
Director Content Production: Lora Schulson
Senior Content Producer: Alex Gianni
Assistant Producer: George Roca
Senior Account Manager: Alexandra Sloane
Account Supervisor: Pamela Lloyd

PRODUCTION COMPANY: The Institute/Venice, CA
Director: Michael Bay
Executive Producer: Scott Gardenhour
Executive Producer: Sam Penfield
Producer: Karen Rohrbacher
Production Supervisor: Lindsay Rosaaen
Director or Photography: Amir Mokri

ANIMATION & VISUAL EFFECTS: Digital Domain, Inc.
President of Commercials, Executive Producer: Ed Ulbrich
Executive Producer/Head of Production: Karen Anderson
Visual Effects Supervisor: Jay Barton
CG Supervisor: Ronald D. Herbst
VFX Producer: Chris Fieldhouse
VFX Coordinator: Stephanie Escobar
Flame Artist: Matthew J.D. Bramante
Nuke Compositor: Rafael F. Colón
Digital Artist: Tim Jones
Digital Artist: Daisuke Nagae
Digital Artist: Cody Williams
Roto Artist: Hilery Johnson Copeland
On Set Tracker: Scott Edelstein
Integration Tracker: Shelley Larocca Courte

EDITORIAL HOUSE: Nomad/Santa Monica, CA
Editor: Tom Muldoon
Executive Producer: Susye Melega
Producer: Nicole Steele

SOUND HOUSE DESIGN: Nomad/Santa Monica, CA
Sound Designer: Francois Blaignan
Executive Producer: Susye Melega
Producer: Nicole Steele

AUDIO POST/MIX HOUSE: POP Audio/Santa Monica
Mixer: Peter Rincon
Producer: Dawn Redmann

Melbourne International Film Festival - Wrestlers - (2009) :30 (Australia)

Dabitch — Tue, 07 Jul 2009 22:12:39 +0000

Because a film festival is nothing without wrestlers!

Credits:

Client:
MIFF
Agency: BADJAR Ogilvy Melbourne
Production Company: Zealot Films
Director: Andrew Coyle
Michael Knox (Executive Creative Director)
Justin Nagorcka (Art Director)
Darren Winter (Copywriter)
Lyndall Roberts (Agency Producer)

British Army - Disaster Relief / Chaos - (2009) :30 (UK)

Dabitch — Tue, 07 Jul 2009 22:09:19 +0000

What would you do? is the question posed by UK army

Credits:

Client: COI
Agency: Publicis London
Production Company: Spank Films
Director : Michael Geoghegan

MPC (Post production)
Vincent Warin (DoP)
Matt Anderson (Creative)
Steve Nicholls (Creative)
Leo King (Editor)
Kim Knowlton (Agency Producer)
John Golley (Producer)

North Korea launches ...... beer adverts!

Dabitch — Tue, 07 Jul 2009 21:21:35 +0000

Nope, its's not a nuclear missile but it can have disastrous effects, possibly turning all the North Korean dudes into drooling Homers. There's pretty waitresses, hard working people, sunsets, and slowly poured beer eventually toasted by a cheerful worker complete with hard hat in this ad, coupled with what I assume is the North Korean version of pop music. In short - it's a classic beer ad, just not as we know them.

Billed as the "Pride of Pyongyang", the advert promises drinkers that the beer will help ease stress.
"It represents the new look of Pyongyang," the two-and-a-half minute advert says. "It will be a familiar part of our lives."
Taedonggang Beer Factory has been making the brew since buying a British brewery and shipping it lock, stock and barrel from the UK in 2002.

The Zimbabwean newspaper / Zimbabwe Trillion Dollar ad campaign -(2009) 4:29 (South Africa)

Dabitch — Tue, 07 Jul 2009 14:20:28 +0000

TBWA\Hunt\Lascaris has won a record number of Cannes Lions for its Trillion Dollar campaign for The Zimbabwean newspaper at the prestigious annual Cannes Lions International Advertising Festival. This is the single most awarded campaign coming out of South Africa in Cannes’ 56 year history. This is the video that sent it roaring to the top of the heap of ads submitted.

At the second awards ceremony, held on the 23rd June, the prominent South African agency scooped two Gold Media Lions for the best use of mixed media, one Gold Outdoor Lion for the best outdoor and a Grand Prix for their work done on The Zimbabwean Trillion Dollar campaign. This, along with the Silver Direct Lion awarded at the opening awards ceremony, brings the total awards won at Cannes by TBWA\Hunt\Lascaris for The Zimbabwean to an unprecedented five for a single campaign.

To top it al of they won a Gold Titanium Lion and celebrated on stage by sharing a great big sloppy kiss on stage. For serious.

Credits:

The TBWA\Hunt\Lascaris team working pro bono to raise awareness for The Zimabawean:
Art Directors: Shelley Smoler, Nadja Lossgott
Copywriter: Raphael Basckin
Creative Directors: Nicholas Hulle
Executive Creative Director: Damon Stapleton

Burma - ad campaign cage fight between Neil French & Mccann re boycotting Burma friendly businesses

Dabitch — Tue, 07 Jul 2009 13:08:26 +0000

Over at agency.asia our favorite cigarsmoking silverbacked ad man is again in hot water ; brand burma debate air asia vs Neil French vs Mccann. Burma, as you all know (and recall the campaigns for) is a military dictatorship where the democratically elected Aung San Suu Kyi has been placed under house arrest and has recently gotten arrested when a loopy American invaded her home as obviously this is her fault. Agency.asia has created a shame list of business that deal with Burma to kick off a debate.

Next they decided to make an ad camapign. The question is So, should the world do business with Burma? and a creative team was asked to make a campaign supporting it.scroll down to see their campaign

As someone who spent his childhood in what was then the Communist Bloc, I was keen to work on a campaign taking this stance. Every totalitarian government actually wants the isolation. A boycott is actually rather welcome for them, while for the ordinary people it would seem to come as a final confirmation of what their government has been telling them all this time - that the outside world doesn't care about them, and all they have is their leaders. The basis of totalitarianism is the presumption that "somewhere out there, there is an enemy who hates us." By boycotting a country and hiding your true face, you are giving them the image of the enemy the junta needs so desperately for their ideological warfare. By ignoring the country and acting cold, you are allowing the Burmese government to speak for you to their own people, portraying you any way they want. The result is not only that you are not helping the ordinary people, but you are directly supporting the Generals' cause.

Christo Tchobanov - Art Director

Then they called on the big guns, French who knows both Asia and controversy quite well. Neil French rebutted to the campaign: "....Next time I have a bunch of students to teach, the campaign they'll be asked to produce will be a political one. But to make it easier, I'll choose a cause that has had its day; one whose denouement is common knowledge.." and made a few examples.

'Khmer Rouge; the future of Cambodia". The efforts of the new government to tackle the problem of overpopulation have not met with universal approval. But visitors to this beautiful land will appreciate the lack of hustle and bustle in the city, the quietness of the countryside, and the reasonably-priced child prostitution.

Ouch.

Neil French speaks at ihaveanidea in Canada
Niel French apologises - kinda
(sidetrack regarding dabitch's offspring created as the ultimate [pro]creative act)
Neil French leaving WPP
Neil French footage from that night in Toronto - advice: Throw away your best!
Hart Larsson wants Neil French (2005)
The Neil French Ad Awards (2006)
Niel French gets lifetime award at Clios (2003)

Moonfruit lounge's #moonfruit free macbook campaign killed by twitter?

Dabitch — Tue, 07 Jul 2009 12:24:55 +0000

Looks like #moonfruit was just a wee bit too successful as the very transparent campaign (whereby you could be one of the lucky winners of a brend new macbook if you tweeted the #moonfruit tag), as it seems to have been culled from the trending topics list.

Twitter censors Moonfruit? What does it mean for the future of Twitocracy?

I’ve said it before in comments on other blogs, but this is probably a commercial channel for Twitter in the future (I’m sure they’ve thought about it! Maybe we've touched a nerve.) Perhaps there should be ‘commercial trends’ vs ‘normal trends’ lists. And its certainly been said that users should be able to filter their feeds to remove ‘commercial’ or unwanted tags.
What would help me is a clear understanding of what happened, and therefore what the new ‘rules of the game’ are going forward. What does this mean for topics on Twitter? What does it mean for marketers? If we were removed as ‘spam’, when did we become spam, was it ok for the first few days, just not after? And are the creative responses, videos, images, songs, etc. all just spam? (see 'Real people get creative with Moonfruit').
Two oil paintings of Moonfruit? A woman paper-maching her face to look like a moon (while eating fruit)? A ransom letter to Moonfruit demanding a Mac? A man making his lunch zuchinni into the words ‘Moonfruit’? Writing songs and penning Haiku’s? Teenagers dancing and producing films? Is this spam?

I'll have to hand i to moonfruit, individuals creative responses to the macbook lottery made the topic fun. But free stuff for hashtags alone can indeed be interpreted as (clever) spam. Honestly now.

Since Twitter hasn't said a word about this, we can only assume here, but it does seem likely that #moonfruit was kicked out of trending topics. Perhaps this foretells a future of paid for trending topic listings and other ickyness. God knows the spammers found #80stweets right fast.

MTV - Sweatheart - (2009) :15 (UK)

Dabitch — Tue, 07 Jul 2009 11:41:31 +0000

A colorful candy heart explodes to show off MTV's new simple black and white ident.

Credits:

Client: MTV
Agency: Universal Everything
Production Company: Rokkit
Director: Zeitguised
Free Farm (Music + Sound Production)
Universal Everything (Executive Creative Director)

Lemsip - Quick worker - Beer / Datsun / Council Worker - :30 - (Australia)

Dabitch — Tue, 07 Jul 2009 11:12:50 +0000

My personal fave - beer.

Client: Lemsip - Reckitt Benckiser
Agency: EURO RSCG Sydney
Rowan Dean (Executive Creative Director)
Patrycja Lukjanow (Art Director)
John Gault (Copywriter)

Alcohol.mp3

Datsuns.mp3

Council_workers.mp3

Fight Twitter.

TDD — Sat, 04 Jul 2009 21:19:59 +0000

I usually ignore banner ads scrolling at the top of most every web site these days, but this one not only caught my attention, but it made me do a double take. Sometimes, as can be seen in this banner ad, words are put together in a way that have a tendency to imply something that was not intend.

The Fight Network banner ad is not a call to arms for visitors to follow The Fight Network in its fight against Twitter, as I first thought, but rather it is inviting visitors to follow The Fight Network on Twitter. At least, that is what I believe, but I have been wrong before. It is The Fight Network, after all.

twitter1.jpg

Air New Zealand has nothing to hide.

TDD — Fri, 03 Jul 2009 19:32:31 +0000

Nothing To Hide - Air New Zealand

Air New Zealand says they do not add any extra fees to their low airfares, like some other airlines do. Checked baggage and complimentary refreshments are included in the fare. "What you see is what you pay" To prove that, they got some Air New Zealand staff volunteers, a camera crew, some brushes, lots of body paint, and went with the bare minimum to show Air New Zealand has "nothing to hide" for the new Air New Zealand television campaign, and an in-flight safety video.
(more inside)

Sand ads, giant towels, and now water ads!

Dabitch — Fri, 03 Jul 2009 12:26:53 +0000

Advertising has been on the beaches since forever, this is what we call a vacation (and since ad people never take a vacation we can't help advertising when we're supposed to). There's been Nissan Sand Castle ads, there's sand billboards that we wrote about years ago, and most recently in Cannes, S-W-H relaunched as Indie with a giant beach towel just last week. The sky is the limit - now there's even foam ads that can blow cloud logos all over.

But lets not stop there, Brandfreak has found a possible adspace in the surface of water -

Scientists at Japan's Akishima Laboratories have developed a technology that allows programmers to literally "write" messages on the surface of water. Its experimental device, which appeared stateside at the Museum of Modern Art last year, is called AMOEBA (Advanced Multiple Organized Experimental Basin). It's a cylindrical tub about 12 inches deep and a little over five feet in diameter. Fitted along the pool's rim are fifty trigger-type units equipped with plungers that agitate the water's surface. Programmed in unison, the plungers can create almost any configuration of ocean wave. (The device was originally developed to test hull performance on ship models.) But an enterprising student at the lab discovered that when the correct wave frequencies intersect, the water will also support messages.

Sci-fi movies have nothing on the real advertising future.