Zubli Zainordin

Kisah Kasih

noreply@blogger.com (Gelombang Rakyat) — Sat, 25 Oct 2014 16:37:00 +0000

Syawal...

Kisah Kasih.

noreply@blogger.com (Gelombang Rakyat) — Sat, 25 Oct 2014 16:33:00 +0000

Kami dan Tiga Anak.

Kisah Kasih

noreply@blogger.com (Gelombang Rakyat) — Sat, 25 Oct 2014 16:19:00 +0000

Kisah Kasih.

Zubli Zainordin Radio And Television News

noreply@blogger.com (Gelombang Rakyat) — Fri, 14 Aug 2009 15:05:00 +0000

Zubli Zainordin
861197
Lecturer
BRO 538 - Radio And Television News
Faculty Of Communication And Media Studies
Universiti Teknologi MARA (UiTM, Shah Alam)
013 649 2014
017 236 0063
zubli.s.ebook@gmail.com
facebook.com/zubli.zainordin

Zubli Zainordin- Visual Skill

noreply@blogger.com (Gelombang Rakyat) — Mon, 10 Aug 2009 07:00:00 +0000

There are many visual skills you can learn, this is one that I have. You too can do this...

Self-introduction at Facebook Life Science Business Club

noreply@blogger.com (Gelombang Rakyat) — Thu, 06 Aug 2009 04:07:00 +0000

Zubli Zainordin, in Malaysia. I am an Educator as well as a Trainer. I was first introduced to Life Science during my secondary school years. The engrossment last until today. From my own reading and understanding, I do apply facts and figures from the body of knowledge in Life Science, to help students and participants understand a subject they are learning. For example, the philosophy of using a camera for video digital production while understand huwmen eyes and how we see. More. At this moment I am interested in Bio-Fuel, using refinery of waste from crops oil.

Zubli Zainordin Sharing Radio And Television Announcing Information

noreply@blogger.com (Gelombang Rakyat) — Mon, 03 Aug 2009 21:58:00 +0000

Zubli Zainordin
861197
Lecturer
Radio And Television Announcing
Faculty Of Communication And Media Studies
Universiti Teknologi MARA (UiTM)
013 649 2014
017 236 0063
zubli.s.ebook@gmail.com

My Introduction To Goodwill...and Ambassadors Too

noreply@blogger.com (Gelombang Rakyat) — Fri, 31 Jul 2009 17:06:00 +0000

Good, yes, Will, yes, yet, Goodwill..?

Zubli Zainordin

The first time this word was introduced to me, I was 15.

One of our school teachers, selected 7 Top Students, and each was given an alphabet.

A. B. H. H. I. M. U.

I did not get one, yet Zulkifle my class monitor invited me to witness the game.

The seven top students form a circle, and each only knew his alphabet. His mission is to get to know the other students' alphabet in order to discover the word.

The word is MUHIBAH. This in my native language means, Goodwill.

Muhibah is from Arabic, H.B.B., Habib, Habibah, Habibullah or other derrivatives, which means Love.

Love in my native language is uniquely Kasih, Sayang, Cinta.

When I was conducting the Executive Development Program at Cosmopoint Sungai Petani, I played the same game.

Then, I was active at MyBloglog. I still visit this portal occassionally, as most friends left.

Next, Twitter is the best part of my blogging enjoyment, until my page hanged, I could not anyone, yet being added. So, I opted out.

Earlier I was a member at Facebook. The front page is a heavy load, so I visit once in a while. After Facebook decided to have categories, I am active now here.

I got blocked two times for "overusing the comment app". I almost got this account here terminated.

I am now at moderation, although the excitement is tremendous here.

After a while, I begin to read posts, and I am searching for posts that share vital and valuable information.

Ivor Kellock

Of course I got to know Ivor Kellock at ecademy. This is the beginning I get to know Goodwill, more, Goodwill Ambassadors.

It all started when there is a move to Fire The Grid II. I found like-minded and like-hearted individuals from all over the bloggosphereheight and worldwide, who shares mostly what I belief in.

Most recently there is a new blog, I follow and I an read information to help me grow continuously...

Let's see what shall happen next...

Zubli Zainordin FK&PM UiTM

noreply@blogger.com (Gelombang Rakyat) — Mon, 13 Jul 2009 13:42:00 +0000

Zubli Zainordin
Lecturer
Radio And Television News
Faculty Of Communication And Media Studies
Universiti Teknologi MARA (UiTM)
013 649 2014
017 236 0063
zubli.s.ebook@gmail.com

easing exams

noreply@blogger.com (Gelombang Rakyat) — Fri, 10 Jul 2009 18:35:00 +0000

Unisel Students JMD 2213 Collage

noreply@blogger.com (Gelombang Rakyat) — Fri, 10 Jul 2009 11:17:00 +0000

Unisel Students JMD 2213

noreply@blogger.com (Gelombang Rakyat) — Fri, 10 Jul 2009 11:07:00 +0000

May the force be with you...

Zubli Zainordin At UNISEL

noreply@blogger.com (Gelombang Rakyat) — Thu, 09 Jul 2009 13:26:00 +0000

Zubli Zainordin
Lecturer
MCD 1333 - Digital Video And Audio Production
Communication And Media Faculty
Universiti Industri Selangor (UNISEL)
013 649 2014
017 236 0063
zubli.s.ebook@gmail.com

Michael Larsen How To Write A Book Proposal

noreply@blogger.com (Gelombang Rakyat) — Fri, 08 May 2009 18:40:00 +0000

Michael Larsen's, How to write a book proposal. Wow!

I salute Michael Larsen for authoring this informative and inspiring book. This book, at this moment shall stand up first class in my mind, especially when I am thinking of writing a book proposal. To me, a required reference.

I first read a guideline to writing a book proposal supplied by a local publishing house 3 weeks ago. It is dry and demanding. Such a guide can literally discourage potential and aspiring individuals to never author a book at all. Those who are about to write the last line in the last chapter, and when it comes to writing a proposal thinking of the need to grovel book publishers may quit sooner than later.

I then read a few more on how to write a book proposal. Yes, most are informative. Yet I am sadden to read books coming from publishers especially who seem to box lots of money allocation for authors but promising these book authors with 'you can come but you won't get this money.'

Michael Larsen's How to write a book proposal is informative. Yet, the information are well-organized, solid, meaningful, and more than complete, as he shares extra points I could not find printed in other books on the same topic.

As a steer of the Malaysian book industry, I respect the line of thought Micheal Larsen has sincerely chosen to share. The inspiration part. Words he used in this book touch deep the trigger point in an aspiring author's heart.

I am not surprise when a potential author reading this book, then immediately prepare a book proposal to a superb completion.

Of course there are more in this book. As a matter of highlighting, I have chosen in this review to conclude that I am more than fully informed, and best, I am inspired.

I am now able to write a book proposal with ease, excitement, joy and better than the required standard of my country's book proposal guidelines. More than this, I can now also assist others to do the same.

Michael Larsen, I thank you.

BOOKCROSSING In Malaysia

noreply@blogger.com (Gelombang Rakyat) — Fri, 08 May 2009 14:53:00 +0000

I received this information a moment ago. I am delighted.

May 7, 2009

IN THIS ISSUE...

- A Mall-Sized OBCZ in Malaysia

Notes from Idaho

A Mall-Sized OBCZ in Malaysia

We recently heard from 1 Utama, one of the largest shopping centres in Malaysia. The fine folks there love the BookCrossing concept. They've decided to make a section of the mall an official BookCrossing Zone (OBCZ). Their aim is to both encourage the culture of reading and to increase awareness of BookCrossing among Malaysians. MPH Bookstores, is now a part of this venture, providing 50 books (new releases) to be released at the Zone complete with cozy furniture, bookcases, lamps and sofas. "We are extremely excited to be part of BookCrossing, and this is a small role on the part of MPH to support the government's continuous efforts to cultivate and promote reading habits among Malaysians," explained Dato’ Ng Tieh Chuan, Chief Executive Officer of MPH Group of Companies Malaysia.

1 Utama is telling shoppers about BookCrossing via posters, flyers, emails and media announcements. Ballycumber, the BookCrossing running book logo has taken prominence in all the communication materials. Mall foot traffic has been an estimated 2.16 million visitors a month. Heather Pedersen, BookCrossing Co-Founder said about the project, "We are thrilled to grow BookCrossing's community in Malaysia. Through this partnership, BookCrossing continues to build its global vision of providing local communities with a forum and platform for book sharing. Together we can help shape a better world through literacy." And we're sure the over 2,000 BookCrossers in Malaysia will agree.

From a Steer point of view I know we are still far from having our own, meanwhile we fill such goodness at the best corners of our shopping mall.

Book Authoring To Express Or To Impress?

noreply@blogger.com (Gelombang Rakyat) — Tue, 05 May 2009 09:52:00 +0000

Both?

Well, I read this piece and it is wise...

The Three Quickest (and Easiest) Ways to Improve Your Writing

by Debra Koontz Traverso

Copyright 2002-2009 Debra Koontz Traverso. All rights reserved in all media.

The content of this article may be forwarded in full without special permission provided it is used for not-for-profit purposes and full attribution and copyright notice are given. For all other purposes, contact Debra Koontz Traverso at Debra@DebraTraverso.com

Want to improve your writing? Then set your goal to be to express, not to impress. To get you started, try these three easy tips:

1. Be brief

Robert Southey said, "If you would be pungent, be brief; for it is as with words as with sunbeams. The more they are condensed, the deeper they burn."

And oh, as writers, how we do want our words to burn — into the souls of our readers.

Unfortunately, we often think that the more words we give, the greater that burn will be. Fact is, just the opposite is true — tightly written, colorful, descriptive, and pared-down prose will burn into readers' hearts and minds more quickly than rambling, redundant and unnecessary text. Why? Several reasons: The shorter your writing, the better chance it has of being read. And, people enjoy prolific people: saying the same thing with fewer words as opposed to many words brands you as prolific, not the fact that you know a thousand multi-syllabic words. And finally, it's easier to remember three pithy words than it is 10 that wander about.

The concept that "less is more" may have started in architecture but could not be more appropriate in our writing.

2. Be clear

Be aware that many words carry both connotative and denotative meanings, which can mean subtle, yet significant differences between what you meant to say and how readers interpret your meaning. As the following delightful poem points out, your positive denotative words may carry with them some negative connotative interpretations. What words might you be using that confuse your readers?

Call a woman a kitten, but never a cat;
You can call her a mouse, cannot call her a rat;
Call a woman a chick, but never a hen;
Or you surely will not be her caller again.

You can call her a duck, cannot call her a goose;
You can call her a deer, but never a moose;
You can call her a lamb, but never a sheep;
Economic she likes, but you can't call her cheap.

(Note: And by the way, this is one of those millions of little ditties that skip around cyberland without accompanying attribution or contact information. If anyone can verify the author/origin of this poem, please let me know as I would love to give appropriate credit.)

3. Be a storyteller

If you want to grab attention, then tell a story. Whether you're writing a brochure to sell leather, a Web site to discuss water-proof rain gear, or a book about a famous podiatrist, tell a story rather than merely listing rote facts, such as the features of the boots that a foot doctor would recommend.

Instead, tell readers how these same boots were worn, thanks to a trusted doctor's recommendation, by a weary bush pilot in sub-zero Alaskan weather and how they saved him from certain frostbite after his plane crashed in the remote northern-most portion of the state.

Stories grab and hold attention. And, they intrigue readers to keep reading until the story's happy — or bittersweet — end.

Bottom Line: If you write to express rather than to impress, then your writing will automatically be more impressive.

Main articles index
Related Articles on blog

Debra Koontz Traverso, M.A., is a creative and commercial writer, public speaker and consultant, having published several books and hundreds of articles. She also serves as a guest instructor at Harvard University and as adjunct faculty at her local community college. She can be reached at Debra@DebraTraverso.com.

I found the above, here:

Attribution: © 2002-2009 Beth Mende Conny. Beth Mende Conny is the founder of WriteDirections.com and the author of more than four dozen books and collections.

Book Authoring Productivity With Wizard 4 Word

noreply@blogger.com (Gelombang Rakyat) — Sun, 03 May 2009 12:24:00 +0000

More here:

http://www.wizardsforword.com/

Pathway Book Service

noreply@blogger.com (Gelombang Rakyat) — Fri, 01 May 2009 07:37:00 +0000

Book Fulfillment Since 1978 • Publishing Since 1959

Services

Pathway’s services are covered by a flat fee based on net sales. There is no set-up fee (aside from a nominal start-up fee to get the client’s books into the Pathway system), no per-pallet charges for excess inventory, no monthly fees vs. dollar value of active inventory, and no ‘in and out’ fees, etc. Subject to credit references, a security deposit may be required, refundable upon satisfactory payment record. The flat fee does not include shipping charges which, normally, are paid by a client’s customer and, therefore, are a ‘wash’ nor the bank’s credit card validation charges. And, for now, an energy surcharge has to be added. Bottom line, no surprises.

What does the flat fee include?

More info here:

http://www.pathwaybook.com/index.html

CONTACT INFORMATION

Pathway Book Service
PO Box 89
4 White Brook Road
Gilsum, NH 03448
Toll Free: 1-800-345-6665
Fax: 603-357-2073
Email: pbs@pathwaybook.com

BeBook eReader

noreply@blogger.com (Gelombang Rakyat) — Thu, 30 Apr 2009 18:40:00 +0000

Information found here:

http://mybebook.com/index.html

BEBOOK ereader

$279.99

Also available:

The BEBOOK is an ereader that lets you read digital content anywhere as you do on paper. Now you can take along as many books, magazines, news and documents as you like, on a device small, portable and light as a single book.

Read any pdf*, mobi, lit*, epub*, html, txt, prc, fb2, jpg file and over 300.000 of free rss newsfeeds from your BeBook. Including Mobipocket Digital Rights Management support. (*non-drm)

Why BeBook ereader is amazing!
- Unique paperlike display, read even in bright sunlight
- Longlife battery, one charge will last 7.000 pageturns!*
- Fit your entire bookcase into just 1 BEBOOK
- Use it anywhere: at home, vacation, study, work, travel
- Use it to read: books, studybooks, papers, news, catalogs, workdocuments, reference guides/book, ebooks, training papers, any document!

Features
- Easy accessible book library menu
- Supported file formats: pdf, mobi, prc, epub, lit, txt, fb2, doc, html, rtf, djvu, wol, ppt, mbp, chm, bmp, jpg, png, gif, tif, rar, zip, mp3.
- 512MB internal memory, enough for at least 1.000 books
- SD memorycard slot included
- Built-in menu language support: English, French, Spanish, German, Dutch, Chinese, Russian, Greek, Ukraine, Turkish, Japanese, Korean, Bulgarian, Estonian, Polish
- Change fonttype while reading
- Increase/decrease font size of ereader display
- Add bookmark to a page
- Zoom page
- Sort library by title, filename, size
- Play mp3 files and audiobooks*

Specifications:
- Dimensions: 184mm(l)*120mm(w)*10mm(h)
- Weight : 220gr (incl. battery)
- Display: ePaper, 600*800 (6 inch) (E-Ink technology)
- Internal storage: 512MB flashmemory
- I/O: 3.5mm audiojack, USB 1.1 Port, SD slot (extendable up to 4GB)
- Power Supply: 3.7V Li-ION battery 950mAh
- Operating Temperature 0ºC to 40ºC

Accessories included:
Leather case, USB cable, User Manual, Earphone.

* Actual batterylife will decrease playing mp3 files on your BeBook ereader.

New Publishers' Essentials By Fern Reiss

noreply@blogger.com (Gelombang Rakyat) — Thu, 30 Apr 2009 12:06:00 +0000

The Essentials New Publishers Need to Know

The Essentials New Publishers Need to Know
by Fern Reiss, CEO, PublishingGame.com

So you’re ready to publish your first book? Keep in mind the following tips, and you’ll find the path to success much smoother!

Bookstores don’t buy POD books. Rather than taking on all the details of self-publishing, many wanna-be publishers are opting for the heavily-advertised Print-On-Demand companies, which promise publication at low fees. For the right project—a niche book with an easily-found audience, such as a church cookbook—POD can indeed be a great option. What the POD companies won’t tell you, however, is that neither bookstores nor libraries will generally buy a POD book. So if you’re planning to sell your books directly through a website or via speaking engagements, POD may be a fine option. For writers who are hoping to see their book in bookstores and libraries, however, better stick with true self-publishing.
You can judge a book by its cover. And that’s what most people do. So if you’re not going to spring for a professional, polished cover, you might as well not bother self-publishing the book. You can get a decent cover for as little as $500 and a fantastic cover for around $1000 and up.
Don’t use a Ma and Pa print shop. Use a printer that specializes in printing books. Not only will you have fewer problems with production, but the prices will be much less expensive. (You can find a good list of printers in my book, The Publishing Game: Publish a Book in 30 Days.) You should be able to print 3000 copies of a 250-page softcover book for under $2 per copy.
• Get 100 ISBNs. ISBN stands for International Standard Book Number, and every book sold in bookstores or on Amazon must have an ISBN. In the U.S. ISBNs are available only from Bowker.com, and you can buy them in blocks of ten, 100, or 1000. The fewer you buy the less it costs—but buying just a block of ten marks you as a one-book publisher. And everyone in the publishing industry can figure out how many ISBNs you’ve purchased by looking at your ISBN number. So be a player; spring for the $800 block of 100.
• Don’t wait to start marketing. Many first-time publishers focus on the nuts and bolts of the publishing process, and put off thinking about the marketing until they have books in hand (or garage.) Bad move. Your book will succeed or fail on its marketing plan. So before you start your self-publishing project, sit down and figure out who your audience is, and where you will find them. Only once you’ve mapped out the marketing should you move forward on a publishing project.

Self-publishing can not only be extremely lucrative, it can be a lot of fun. But follow these five simple rules, and you’ll be enjoying the publishing game. Good luck!

Fern Reiss is CEO of PublishingGame.com (www.PublishingGame.com) and Expertizing.com (www.Expertizing.com) and the author of the books, The Publishing Game: Find an Agent in 30 Days, The Publishing Game: Bestseller in 30 Days, and The Publishing Game: Publish a Book in 30 Days as well as several other award-winning books. She is also the Director of the International Association of Writers (http://www.AssociationofWriters.com) providing publicity vehicles to writers worldwide. She also runs The Expertizing® Publicity Forum where you can pitch your book or business directly to journalists; more information at www.Expertizing.com/forum.htm. Sign up for her complimentary newsletter at www.PublishingGame.com/signup.htm. And definitely sign up for her Facebook Writing and Publishing group at harvard.facebook.com/group.php?gid=6138914001.

The Future Of Publishing

noreply@blogger.com (Gelombang Rakyat) — Wed, 29 Apr 2009 15:44:00 +0000

We Malaysians can learn...

The Future of Publishing

The Future of Publishing
by Fern Reiss, CEO, PublishingGame.com/Expertizing.com

In the same way that it’s always easier to parent other people’s children perfectly, it’s easier to criticize the publishing industry from the outside and see what needs to be done. Still, as an ‘outsider’ who’s been in various segments of the publishing industry for over 25 years, here’s my top five list of changes the publishing world needs to implement in order to survive the current economic downturn--if the industry is to emerge at the other end intact.

Give up on returns
It’s ironic that the policy of bookstore returns started during the last economic Depression, when Simon & Schuster decided it was a great way to allow bookstores to take chances on books because there was no downside. Today, however, the cost of allowing returns is strangling the entire publishing industry. Now’s the time to introduce economic incentives for booksellers who are willing to forego returns—or just eliminate the option unilaterally, across the industry. Like gravitating away from hardcovers to soft, eliminating returns will bring book prices way, way down—and change the economics of the entire business.

Put galleys online
Distributing hard copies of advance galleys four months before official publication date is a practice that should have died out with the advent of instant printing several years ago. Why should publishers do headstands to get advance galley copies of books (books that are already in final form, mind you) into the hands of opinion makers four months before the books are officially released? It’s time to put galleys online where they belong. Not only will this save mega bucks and mega time, it will eliminate the fake ‘four month window’ during which you have to sit on your books, as well as the plethora of galleys available for sale on Amazon. Done correctly, it might even generate advance buzz amongst readers.

Market the books, dammit!
When McDonalds introduces a new burger, they do a PR campaign. When the Hilton introduces new amenities, they do a PR campaign. It’s hard to even think of an industry where products for the general public are not marketed. But usually the publishing industry only markets books that seem to be taking off already. As an industry pundit once said, publishers would wait to see whether the infant survives before bothering to feed it…

And market the books online, too
The publishing industry hasn’t evolved most of its practices in decades, but the rest of the world has changed. Most particularly, where potential readers congregate and buy has changed. Newspapers are dying; magazines are going out of business; and it’s not just the independents, but all the brick and mortar bookstores too that are in trouble in this economy. For publishers to really thrive and compete, they need to be where the readers are. And that means Facebook, Twitter, YouTube, and blogs. Hire some literate college kids and let them loose, but do something with social media and and Web 2.0 and do it fast! With bookstores dwindling and without an online fan base, it’s hard to see how even the biggest publishers will survive the decade.

Rethink the whole book model
It’s not only the publishing industry that needs to change. Books have to, and can, change in several fundamental ways. One hundred years ago, a book had a beginning, middle and end. Today, books can be sold in smaller increments profitably (think: cell phones). Books can be tailored to specific niches, or even specific individuals (think: Michelin Guide replaced by three page guide to restaurants near my business meeting in the North End; or 200-page tome on knitting replaced by a single-page summary reminding me just how to cast-off.) Also, consumers today, perhaps sadly, watch and listen more and read less. They crave interactivity. Smart publishers will find ways to deliver that. Supplement your books with audio, video and new media. Think out of the proverbial box.

There’ll always be writers and (I hope) there’ll always be readers. The smart writers and publishers will figure out some way to propel their stuff into the world. But if large publishers don’t start making some radical changes, the publishing landscape may have to continue without them. And that would be a shame.

Malaysian Wired For Books?

noreply@blogger.com (Gelombang Rakyat) — Wed, 29 Apr 2009 08:03:00 +0000

I received this information earlier. Nice...

Wired for Books: Celebrating Books, Reading, and Literature

"Literature... news that stays news" - Ezra Pound

For many years, most of the best writers of the English language found their way to Don Swaim's CBS Radio studio in New York. The one-on-one interviews typically lasted 30 to 45 minutes and then had to be edited down to a two-minute radio show. Wired for Books is proud to make these important oral documents publicly available for the first time in their entirety. Listen to the voices of many of the greatest writers of the twentieth century. Visit the Wired for Books Don Swaim Page.

Select Don Swaim Interviews

Leadership in the Era of Economics

noreply@blogger.com (Gelombang Rakyat) — Thu, 16 Apr 2009 08:45:00 +0000

Please read...

An interesting book with a nice title.

Leadership in the Era of Economic Uncertainty.

More here:

http://www.bizsum.com/

I am a believer of Economic Abundance. Are all world leaders working toward this?

Or each of them outdoing the other, and strike a war that is devastating to the globe and the content?

I have been observing the present leaders, closely for a year.

When each talk, they talk about what can we do, the global market is such. This is a reality.

Followers agree, and all suffer together.

Unlike these leaders, A Steer, like the navigator on a sea, smooth or rough, he steers. Knowing that he cannot control the weather, yet he is in total control of the steering.

Zubli Zainordin ~ Malaysia Needs 3000 Super Book Editors

noreply@blogger.com (Gelombang Rakyat) — Wed, 15 Apr 2009 17:52:00 +0000

First, an understanding, the need of an injection of RM 300 Million allocation into the Malaysian Book Industry. This is to spearhead at least 27,000 book titles annually. Including the SuperBooks, Professional Books, General Books, Children's Books, and more. An expected churning of RM 1 Billion business in the country. Thus, Malaysia needs about 3,000 Super Book Editors.

The time has come to add and raise the present Book Editors, so that each is distinguished and well-known.

The space is now opened for Book Editors to excel through professional training. In addition there must be a welcoming open arms for new Book Editors to enter this profession. All together they are fully trained to be super. Distinguished and well-known.

This is the move sparked by A Steer through the Malaysian Book Development Foundation, and enhancing the efforts by the Malaysian Book Academy.

At present, a Workshop For Editors Of Professional Book Writing is being conducted, in Kuala Lumpur, and next to other states in Malaysia.

Each Book Editor shall be fully equipped in the process from manuscript to Ready to Print Book. Overall there is a need for super skills that are refine, artful, and making it happened. As well as fulfilling the standard set by the Malaysian Book Industry.

This opportunity is now open to you, should you be interesting to fill in the space within this noble agenda.

Dennis E. Hensley ~ 10 Factors To Consider When Writing Book Proposals

noreply@blogger.com (Gelombang Rakyat) — Mon, 13 Apr 2009 11:32:00 +0000

Ten Factors to Consider When Writing Book Proposals

By Dennis E. Hensley

If you are trying to market a novel or nonfiction book, you would do well to consider the ten factors editors find most important about book proposals:

#1 Proper Elements.

#2 Neatness.

#3 Reader Sensitivity.

#4 Good Writing.

#5 Organization.

#6 Publisher Familiarity.

#7 Market Positioning.

#8 Professional Development.

#9 Legal Concerns.

#10 Business Negotiations.

According to Dennis E. Hensley, a book proposal is similar to a job interview. If the appearance is neat, the information is interesting and accurate, and the necessary preparation has been done, there's a good chance that the deal will be closed.

Details here: http://www.right-writing.com/factors.html
___________________________________________________________
Dr. Dennis E. Hensley is director of the professional writing major at Taylor University Fort Wayne (IN). He is the co-author of the Leslie Holden mystery-romance novel series released by Harvest House and also the author of such writing books as How to Write What You Love and Make a Living at It (Random House) and Alpha Teach Yourself Grammar and Style in 24 Hours (Macmillan).