Virtual Impax https://virtualimpax.com/ Effective Strategic Digital Marketing Sun, 25 May 2025 12:26:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 https://virtualimpax.com/wp-content/uploads/2013/03/cropped-top3-32x32.jpg Virtual Impax https://virtualimpax.com/ 32 32 Does Google’s latest AI Model update mark the death of Search Engine Optimization (SEO)? https://virtualimpax.com/2025/05/23/googles_latest_ai_mode_death_of_seo/ Fri, 23 May 2025 16:35:08 +0000 https://virtualimpax.com/?p=3255 Does Google’s latest AI Model update mark the death of Search Engine Optimization (SEO)? According to ChatGPT, the risk is high. Google’s latest AI Model Announcement According to CBS News: On Tuesday, March 20, 2025, Google launched its newest feature called AI Mode. The goal is to deliver more comprehensive and personalized answers to user […]

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]]> The Importance of Search in Visual Content Marketing https://virtualimpax.com/2016/09/06/the-importance-of-search-in-visual-content-marketing/ Tue, 06 Sep 2016 13:31:27 +0000 http://virtualimpax.com/?p=2754 An email to a colleague began an unexpected journey.  I began searching for a quote source and ended up writing a blog post on the importance of search in visual content marketing. The role of images in Content Marketing is to bring visitors to your site.  Why include images? Because content which features relevant images […]

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]]> When Email Newsletter Message “Success” Leads to Failure https://virtualimpax.com/2013/10/02/email-newsletter-message-success-leads-failure/ Wed, 02 Oct 2013 20:57:30 +0000 http://virtualimpax.com/?p=2565 Taking old school direct marketing tactics and applying them without alteration to email is a popular practice that is doomed to fail.  Applying the old school tactics without considering the change in media will lead to a never ending cycle of “successful” email-marketing newsletters that fail to convert as effectively as they should. I wrote […]

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]]> Question #56: Should I blog? https://virtualimpax.com/2013/09/03/question-56-blog/ Tue, 03 Sep 2013 13:47:21 +0000 http://virtualimpax.com/?p=2557 “Always do your best. What you plant now, you will harvest later.  Og Mandino” James Altucher is an investor, programmer, author, and serial entrepreneur who recently shared his  “Ultimate Cheat Sheet to Starting and Running Your Own Business.”  It’s presented like an FAQ for people who want to start their own business. Probably the most powerful tip […]

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]]> Old School Sales Strategies Don’t Work Anymore! https://virtualimpax.com/2013/08/26/school-sales-strategies-work-anymore/ https://virtualimpax.com/2013/08/26/school-sales-strategies-work-anymore/#comments Mon, 26 Aug 2013 16:19:08 +0000 http://virtualimpax.com/?p=2535 “Nothing happens until somebody sells something” Like many newly minted college graduates, when I crossed the finish line and collected my BS degree (pun definitely intended) with dual majors in Marketing and Economics, I quickly discovered that my degree was not what I thought it was.  I thought it was the key to success and […]

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