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	<title>Use the Dev Force</title>
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	<link>http://www.usethedevforce.com</link>
	<description>Force.com developers resources and news</description>
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		<title>Jive Battles the Social Frankenstein with New HTML5 Mobile Apps</title>
		<link>http://www.usethedevforce.com/strategy/jive-battles-the-social-frankenstein-with-new-html5-mobile-apps/1383</link>
		<comments>http://www.usethedevforce.com/strategy/jive-battles-the-social-frankenstein-with-new-html5-mobile-apps/1383#comments</comments>
		<pubDate>Thu, 16 Sep 2010 13:01:00 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[apex]]></category>
		<category><![CDATA[cloud computing]]></category>
		<category><![CDATA[dynamic apex]]></category>
		<category><![CDATA[framework]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/jive-battles-the-social-frankenstein-with-new-html5-mobile-apps/1383</guid>
		<description><![CDATA[ Jive Software made three announcements at JiveWorld today: 1) Over 50 developers have committed to developing applications for the forthcoming Jive Apps Market. 2) The release of Jive Social Media Engagement 4.5 3) The release of Jive Mobile 4.5. The products - along with Jive's flagship SBS product - work together to combat what Jive staff call the Social Frankenstein - the monster enterprises end up with when they try to stitch togethers disparate wikis, blogs, external social networking accounts, and other tools. ]]></description>
			<content:encoded><![CDATA[<p> Jive Software made three announcements at JiveWorld today: 1) Over 50 developers have committed to developing applications for the forthcoming Jive Apps Market. 2) The release of Jive Social Media Engagement 4.5 3) The release of Jive Mobile 4.5. The products &#8211; along with Jive&#8217;s flagship SBS product &#8211; work together to combat what Jive staff call the Social Frankenstein &#8211; the monster enterprises end up with when they try to stitch togethers disparate wikis, blogs, external social networking accounts, and other tools. </p>
<p>Original post: <br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/KOgke6b5jvY/jive-battles-the-social-franke.php" title="Jive Battles the Social Frankenstein with New HTML5 Mobile Apps">Jive Battles the Social Frankenstein with New HTML5 Mobile Apps</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Logistics: Web-Based Tools for International Marketing</title>
		<link>http://www.usethedevforce.com/strategy/new-logistics-web-based-tools-for-international-marketing/1381</link>
		<comments>http://www.usethedevforce.com/strategy/new-logistics-web-based-tools-for-international-marketing/1381#comments</comments>
		<pubDate>Thu, 16 Sep 2010 07:35:00 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[application development]]></category>
		<category><![CDATA[applications]]></category>
		<category><![CDATA[visual force]]></category>
		<category><![CDATA[web sites]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/new-logistics-web-based-tools-for-international-marketing/1381</guid>
		<description><![CDATA[ While the logistics of moving goods and information around the globe is rapidly changing, marketing to international audiences, for the most part, is little different from marketing domestically. Abe Burmeister, co-founder of apparel company Outlier Tailored says, "We don't really make any distinction between local and international. It's all the World Wide Web and we sell all over the world. ]]></description>
			<content:encoded><![CDATA[<p> While the logistics of moving goods and information around the globe is rapidly changing, marketing to international audiences, for the most part, is little different from marketing domestically. Abe Burmeister, co-founder of apparel company Outlier Tailored says, &#8220;We don&#8217;t really make any distinction between local and international. It&#8217;s all the World Wide Web and we sell all over the world. </p>
<p>Read more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/dColqZfA5Zg/web_based_tools_for_international_marketing.php" title="New Logistics: Web-Based Tools for International Marketing">New Logistics: Web-Based Tools for International Marketing</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Force.com Secure Cloud Development &#8211; An Update</title>
		<link>http://www.usethedevforce.com/development/force-com-secure-cloud-development-an-update/1382</link>
		<comments>http://www.usethedevforce.com/development/force-com-secure-cloud-development-an-update/1382#comments</comments>
		<pubDate>Thu, 16 Sep 2010 06:08:36 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Development]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[application development]]></category>
		<category><![CDATA[applications]]></category>
		<category><![CDATA[integration]]></category>
		<category><![CDATA[visual force]]></category>
		<category><![CDATA[web applications]]></category>
		<category><![CDATA[web sites]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/force-com-secure-cloud-development-an-update/1382</guid>
		<description><![CDATA[ It's been a couple months since we made the first iteration of Force.com Secure Cloud Development resources available. Since that time we've made several improvements, including adding new security (and code quality) checks to our Force.com Source Scanner and several updates to the Force.com ESAPI library based on requests from the community. The resources have gotten many kudos, including my favorite from @jeffdonthemic "I *heart* the security scanner. ]]></description>
			<content:encoded><![CDATA[<p> It&#8217;s been a couple months since we made the first iteration of Force.com Secure Cloud Development resources available. Since that time we&#8217;ve made several improvements, including adding new security (and code quality) checks to our Force.com Source Scanner and several updates to the Force.com ESAPI library based on requests from the community. The resources have gotten many kudos, including my favorite from @jeffdonthemic &#8220;I *heart* the security scanner. </p>
<p>Read more: <br />
<a target="_blank" href="http://feedproxy.google.com/~r/SforceBlog/~3/nKLXUEU8oic/forcecom-secure-cloud-development-an-update.html" title="Force.com Secure Cloud Development - An Update">Force.com Secure Cloud Development &#8211; An Update</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Creating a Trial for your App on AppExchange</title>
		<link>http://www.usethedevforce.com/design/creating-a-trial-for-your-app-on-appexchange/1380</link>
		<comments>http://www.usethedevforce.com/design/creating-a-trial-for-your-app-on-appexchange/1380#comments</comments>
		<pubDate>Wed, 15 Sep 2010 22:46:29 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[application development]]></category>
		<category><![CDATA[soa]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/creating-a-trial-for-your-app-on-appexchange/1380</guid>
		<description><![CDATA[ ﻿Imagine if Apple could provision an iPad together with a pre-configured application so that you could get a feel for whether you wanted to buy that app or not...wouldn't that be a great way to sell an app? ]]></description>
			<content:encoded><![CDATA[<p> ﻿Imagine if Apple could provision an iPad together with a pre-configured application so that you could get a feel for whether you wanted to buy that app or not&#8230;wouldn&#8217;t that be a great way to sell an app? </p>
<p>Original post: <br />
<a target="_blank" href="http://feedproxy.google.com/~r/SforceBlog/~3/ELanHeZitWo/creating-a-trial-for-your-app-on-appexchange.html" title="Creating a Trial for your App on AppExchange">Creating a Trial for your App on AppExchange</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/design/creating-a-trial-for-your-app-on-appexchange/1380/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Chicago Developer Meetup Wednesday Evening &#8212; Don&#8217;t Miss it!</title>
		<link>http://www.usethedevforce.com/strategy/chicago-developer-meetup-wednesday-evening-dont-miss-it/1379</link>
		<comments>http://www.usethedevforce.com/strategy/chicago-developer-meetup-wednesday-evening-dont-miss-it/1379#comments</comments>
		<pubDate>Wed, 15 Sep 2010 13:12:24 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[force.com]]></category>
		<category><![CDATA[paas]]></category>
		<category><![CDATA[web apps]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/chicago-developer-meetup-wednesday-evening-dont-miss-it/1379</guid>
		<description><![CDATA[ T eam DFC is in the Windy City! A few of us from the Developer Force team are in town to do a few events, including a free Developer Meetup on Wednesday starting at 6:00 PM in downtown Chicago. Stop on by to learn about Force.com if you are new to our cloud platform. If you're already familiar with the platform, we'll have a second track dedicated to developing with the Salesforce Chatter collaboration technology]]></description>
			<content:encoded><![CDATA[<p> T eam DFC is in the Windy City! A few of us from the Developer Force team are in town to do a few events, including a free Developer Meetup on Wednesday starting at 6:00 PM in downtown Chicago. Stop on by to learn about Force.com if you are new to our cloud platform. If you&#8217;re already familiar with the platform, we&#8217;ll have a second track dedicated to developing with the Salesforce Chatter collaboration technology</p>
<p>Read more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SforceBlog/~3/iErJ_UCf0xs/chicago-developer-meetup-wednesday-evening-dont-miss-it.html" title="Chicago Developer Meetup Wednesday Evening -- Don't Miss it!">Chicago Developer Meetup Wednesday Evening &#8212; Don&#8217;t Miss it!</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/strategy/chicago-developer-meetup-wednesday-evening-dont-miss-it/1379/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>RightNow: Real-Time Customer Support Through Corporate Facebook Pages</title>
		<link>http://www.usethedevforce.com/strategy/rightnow-real-time-customer-support-through-corporate-facebook-pages/1378</link>
		<comments>http://www.usethedevforce.com/strategy/rightnow-real-time-customer-support-through-corporate-facebook-pages/1378#comments</comments>
		<pubDate>Wed, 15 Sep 2010 12:30:30 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[Architecture]]></category>
		<category><![CDATA[visual force]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/rightnow-real-time-customer-support-through-corporate-facebook-pages/1378</guid>
		<description><![CDATA[ The drive to turn customer support into a social engines is playing out with RightNow , a publicly traded SaaS provider that is launching a robust Facebook platform for support agents to respond in real-time to Facebook wall posts and other comments. RightNow CX for Facebook gives call center operations a direct way to reply to customer service issues that surface on a Facebook fan page. The service also allows customers to pose questions, help other customers or access information in a self-service manner]]></description>
			<content:encoded><![CDATA[<p> The drive to turn customer support into a social engines is playing out with RightNow , a publicly traded SaaS provider that is launching a robust Facebook platform for support agents to respond in real-time to Facebook wall posts and other comments. RightNow CX for Facebook gives call center operations a direct way to reply to customer service issues that surface on a Facebook fan page. The service also allows customers to pose questions, help other customers or access information in a self-service manner</p>
<p>See more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/0qswyaoYTJk/the-drive-to-turn-customer.php" title="RightNow: Real-Time Customer Support Through Corporate Facebook Pages">RightNow: Real-Time Customer Support Through Corporate Facebook Pages</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/strategy/rightnow-real-time-customer-support-through-corporate-facebook-pages/1378/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>DEMO: CloudBasic makes building business cloud applications easy</title>
		<link>http://www.usethedevforce.com/strategy/demo-cloudbasic-makes-building-business-cloud-applications-easy/1377</link>
		<comments>http://www.usethedevforce.com/strategy/demo-cloudbasic-makes-building-business-cloud-applications-easy/1377#comments</comments>
		<pubDate>Wed, 15 Sep 2010 06:59:58 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Strategy]]></category>
		<category><![CDATA[collaboration]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/demo-cloudbasic-makes-building-business-cloud-applications-easy/1377</guid>
		<description><![CDATA[ CloudBasic is one of 70 companies chosen by VentureBeat to launch at the DEMO Fall 2010 event taking place this week. These companies do pay a fee to present, but our coverage of them remains objective]]></description>
			<content:encoded><![CDATA[<p> CloudBasic is one of 70 companies chosen by VentureBeat to launch at the DEMO Fall 2010 event taking place this week. These companies do pay a fee to present, but our coverage of them remains objective</p>
<p>Continued here: <br />
<a target="_blank" href="http://feedproxy.google.com/~r/Venturebeat/~3/W7-7q-U4wKU/" title="DEMO: CloudBasic makes building business cloud applications easy">DEMO: CloudBasic makes building business cloud applications easy</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/strategy/demo-cloudbasic-makes-building-business-cloud-applications-easy/1377/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>VMforce webinar 2 recording now available</title>
		<link>http://www.usethedevforce.com/strategy/vmforce-webinar-2-recording-now-available/1376</link>
		<comments>http://www.usethedevforce.com/strategy/vmforce-webinar-2-recording-now-available/1376#comments</comments>
		<pubDate>Wed, 15 Sep 2010 00:09:38 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[apex]]></category>
		<category><![CDATA[cloud]]></category>
		<category><![CDATA[dynamic apex]]></category>
		<category><![CDATA[on demand]]></category>
		<category><![CDATA[web sites]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/vmforce-webinar-2-recording-now-available/1376</guid>
		<description><![CDATA[ Last week Jesper Joergensen and I presented the second webinar in the VMforce series. This webinar, titled Cloud Computing for Java Developers, was intended to give a deeper dive into what is possible on VMforce, and in particular, focusing on the notion of bringing the cloud to Java Developers. During the webinar, we demo'ed some pretty cool usage of the JPA adapter to inject objects into Force.com, connect to the Force.com database, and also see how validation rules can be enforced consistently regardless of whether you are accessing the data via a browser, or in our case, a Spring app]]></description>
			<content:encoded><![CDATA[<p> Last week Jesper Joergensen and I presented the second webinar in the VMforce series. This webinar, titled Cloud Computing for Java Developers, was intended to give a deeper dive into what is possible on VMforce, and in particular, focusing on the notion of bringing the cloud to Java Developers. During the webinar, we demo&#8217;ed some pretty cool usage of the JPA adapter to inject objects into Force.com, connect to the Force.com database, and also see how validation rules can be enforced consistently regardless of whether you are accessing the data via a browser, or in our case, a Spring app</p>
<p>Here is the original post:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SforceBlog/~3/EujVEwNYuAA/vmforce-webinar-recording-now-available.html" title="VMforce webinar 2 recording now available">VMforce webinar 2 recording now available</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/strategy/vmforce-webinar-2-recording-now-available/1376/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Sharing and Security &#8211; Best Practices</title>
		<link>http://www.usethedevforce.com/design/sharing-and-security-best-practices/1375</link>
		<comments>http://www.usethedevforce.com/design/sharing-and-security-best-practices/1375#comments</comments>
		<pubDate>Tue, 14 Sep 2010 06:20:04 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[dynamic apex]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/sharing-and-security-best-practices/1375</guid>
		<description><![CDATA[ As an application developer, we highly recommend that you declare all your Apex controllers “with sharing” in order to ensure that you’re respecting the sharing rules configured by an org administrator. However, there are legitimate use cases where a controller must run in system context (without sharing). You should provide an org administrator the ability to explicitly approve such behavior to avoid leakage of data to unauthorized users. ]]></description>
			<content:encoded><![CDATA[<p> As an application developer, we highly recommend that you declare all your Apex controllers “with sharing” in order to ensure that you’re respecting the sharing rules configured by an org administrator. However, there are legitimate use cases where a controller must run in system context (without sharing). You should provide an org administrator the ability to explicitly approve such behavior to avoid leakage of data to unauthorized users. </p>
<p>See more here:<br />
<a target="_blank" href="http://feedproxy.google.com/~r/SforceBlog/~3/YrEN6SEIGMk/sharing-and-security-best-practices.html" title="Sharing and Security - Best Practices">Sharing and Security &#8211; Best Practices</a></p>
]]></content:encoded>
			<wfw:commentRss>http://www.usethedevforce.com/design/sharing-and-security-best-practices/1375/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Fail Whale For the Rest of Us: Social.DownorNot.com</title>
		<link>http://www.usethedevforce.com/strategy/a-fail-whale-for-the-rest-of-us-social-downornot-com/1374</link>
		<comments>http://www.usethedevforce.com/strategy/a-fail-whale-for-the-rest-of-us-social-downornot-com/1374#comments</comments>
		<pubDate>Mon, 13 Sep 2010 13:15:48 +0000</pubDate>
		<dc:creator>Luke Skywalker</dc:creator>
				<category><![CDATA[Strategy]]></category>
		<category><![CDATA[application development]]></category>
		<category><![CDATA[paas]]></category>
		<category><![CDATA[salesforce.com]]></category>
		<category><![CDATA[web sites]]></category>

		<guid isPermaLink="false">http://www.usethedevforce.com/uncategorized/a-fail-whale-for-the-rest-of-us-social-downornot-com/1374</guid>
		<description><![CDATA[ Netherlands-based website monitoring company WatchMouse has created a public website dedicated to measuring performance at social networking sites including Facebook, Twitter, Foursquare, LinkedIn, Del.icio.us, Digg, Xanga and Flickr. WatchMouse also release uptime statistics for the top 20 social sites for the month of August. The leaders were Orkut, which had no downtime, Flickr with just four minutes of downtime, Del.icio.us with 12 minutes of downtime and the gaming site hi5 with 32 minutes of downtime]]></description>
			<content:encoded><![CDATA[<p> Netherlands-based website monitoring company WatchMouse has created a public website dedicated to measuring performance at social networking sites including Facebook, Twitter, Foursquare, LinkedIn, Del.icio.us, Digg, Xanga and Flickr. WatchMouse also release uptime statistics for the top 20 social sites for the month of August. The leaders were Orkut, which had no downtime, Flickr with just four minutes of downtime, Del.icio.us with 12 minutes of downtime and the gaming site hi5 with 32 minutes of downtime</p>
<p>More here: <br />
<a target="_blank" href="http://feedproxy.google.com/~r/readwriteweb/~3/_LdvKAYc41Y/a_fail_whale_for_the_rest_of_us_socialdownornotcom.php" title="A Fail Whale For the Rest of Us: Social.DownorNot.com">A Fail Whale For the Rest of Us: Social.DownorNot.com</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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