Toys"R"Us Barbie's 50th Anniversary

In-Store Toys"R"Us Event: Barbie Doll'd Up Nails Digital Printer Demo, Saturday, 11/7

Toys"R"Us | Babies"R"Us — Fri, 06 Nov 2009 16:00:15 -0500

Join your local Toys"R"Us store on Saturday, 11/7 from 12pm to 2pm for a demo on the Barbie Doll'd Up Nails Digital Printer. The digital nail printer hooks up to your computer and prints a custom manicure right on your nails. Children will be able to test the printer on their own nails during the demo.

Visit the Toys"R"Us Facebook page and RSVP to the event invite for more details. This event is not available in Holiday Express stores!

That's So In Style!

Toys"R"Us | Babies"R"Us — Tue, 08 Sep 2009 09:39:53 -0400

It’s the dream of every Barbie fan and Barbie doll collector to be able to create and design their own line of Barbie dolls. With the announcement of the new Barbie So In Style doll line, fashion designer Stacey McBride-Irby has realized that very fantasy! The Barbie So In Style dolls feature BFF's Grace (who was best friends with Barbie in Malibu before she moved to Chicago) Trichelle and Kara, who through their friendship began to mentor their younger sisters, Courtney, Janessa, and Kianna. These adorable and ethnically authentic new Barbie dolls are all about fun, friendship and fashion and each doll have a unique personality that is enhanced by their distinctive accessories like musical instruments, cameras and fab new fashions.

The new Barbie So In Style dolls come as a big sister/little sister package that let girls explore a positive role model theme. The sisters share accessories spotlighting each character’s social and educational interests; Barbie So In Style: Grace encourages her younger sister Courtney in cheerleading, Barbie So In Style: Tricelle and Janessa paint and shoot photos together and Barbie So In Style: Kara help Kianna explore the world of music through musical instruments. The Barbie So In Style Courtney, Janessa, and Kianna little sister dolls also come on their own with different accessories and fashions. “I want them to be examples to real girls,” says McBride-Irby, “but I wanted to make sure they had an aspirational theme also, that moms will hone in on.” Inspired by her childhood love of Barbie to create and design this special new Barbie doll line, McBride-Irby felt in order for the Barbie So In Style to genuinely be “role model” dolls, they needed to truly represent the features of the woman and girls in her community. The realistic hair, skin tones and facial features give these dolls a genuine identity and will encourage healthy interactive play.

Even though the Barbie So In Style (also known as S.I.S.) collection has just been released, they have become one of the hottest Barbie dolls at Toys”R”Us! Check out all the new Barbie So In Style dolls and fashions plus everything Barbie in the Toys”R”Us Barbie store.

New Barbie "Twilight" Dolls Of Edward Cullen And Bella Swan!

Toys"R"Us | Babies"R"Us — Thu, 20 Aug 2009 17:22:47 -0400

If you love “Twilight” as much as Barbie does, then you will definitely want to know about the latest Barbie collector doll release! Inspired by “Twilight” books and movies, Mattel and Toys”R”Us have just announced 2 new “Twilight” movie Barbie dolls of Edward Cullen and Bella Swan! These amazing 11½ inch unique finely sculpted collectible figures maintain eternal youth thanks to “Twilight” series author Stephine Meyer’s hands on creative input for the design and the use of the actual movie costumes used as the basis of the reproduction.

The Barbie “Twilight” doll of the super hot Edward Cullen features his trademark piercing eyes as well as his clean, pale vampire complexion and is available for special pre-orders right now! The beautiful Bella Swan Barbie “Twilight” doll also stands at 11½ inches tall, comes with her “Twilight” movie outfit and will be available for exclusive pre-orders on 8/21/09. Both of these collector Barbie dolls will be available in Toys”R”Us stores on 11/1/09; just before the release of the new movie installment of the “Twilight” series “New Moon” which comes out 11/20/09.

PRE-ORDER THE "TWILIGHT" BARBIE EDWARD CULLEN NOW!

PRE-ORDER THE "TWILIGHT" BARBIE BELLA SWAN NOW!

The Most Ultra Fabulous Summer EVER!

Toys"R"Us | Babies"R"Us — Tue, 11 Aug 2009 11:59:29 -0400

I have so much stuff I have been "hearting" this summer, I need 2 posts to fill you in on all the divine summer activities for me and my BFF's! My Summer Haught List wouldn't be complete without these must-do's!

Camping. S’mores and scary stories? Even us luxe ladies love to rough it every now and again. Although, maybe having the most doll-lightful pink camper ever doesn’t hurt…

Totes. How does one tiny doll carry her suntan lotion, books, water bottle, toys and more? Yup: Totes.

Ponytails. Nothing says fun in the sun like a signature updo!

Summer styles. Sassy shorts. Sunny hats. Sweet shift dresses. Sigh.

Air-con theaters. Catching a blockbuster with my main squeeze is a sure way to play it cool in the heat.

Big hats. Every doll knows too much sun is bad for skin…or plastic. Covering up with a super chic hat is the most fashionable way to save face.

Roller skates. Staying in shape is always in style. So a chance to work up a sweat and create my own breeze on roller skates? Sweet!

Sophisticated soirees. Warm nights out rubbing elbows with the who’s-who make for the perfect evenings to get dolled up in my favorite couture.

Stargazing.Yes, I do a lot of stargazing in the winter months, too (read: Fashion Week, Lagerfeld shoots, celeb Malibu parties), but nothing beats looking up into a clear summer night’s sky and wishing on a star.

There is still plenty of fab Summer times left! I'm on the run for fun!

Hi Everybody! It's Barbie!

Toys"R"Us | Babies"R"Us — Tue, 04 Aug 2009 16:44:34 -0400

Hello to all my favorite gals and dolls!

Summer is one of my favorite times of year! Between lounging in the sand on the Malibu beaches to cooling off in the chicest air-con malls after a little power shopping, summer can’t be beat for soaking up the rest, relaxation and rays. I adore it so much; I’ve even put together an exclusive little list of my very favorite things to celebrate the fun and sun of the upcoming months. So what’s on my summer A-list?

Here’s the best of the best:

My Summer Haught List

Pink. What says summer like shedding the winter shades and sporting a little bit of color? From shimmery lip-gloss to sassy sandals, a hint of pink makes everything brighter. Check out some of my new summer fashions!

Pools! Every Barbie Dream House has a perfect pool just waiting for a cool dip as summer heats up. (Plus, a super fun pool toy can make a splash at even the poshest pool party, no?)

Convertibles. Preferably, pink ones. Nothing makes me feel like a doll like letting down the convertible top and feeling my hair blow in the wind.

Ice cream. Trucks. Cones. Bowls. Love. Love. Love.

Itsy bitsy teeny weenie pink Polka dot bikinis. ‘Nuff said.

Sarongs. What else feels so classic and cutting edge at the same time?

Getting crafty. From picking up a paintbrush to jotting in a journal, sometimes the best way to take off the heat is to get in touch with your artsy side.

Birthday extravaganzas. With a yearlong Barbie Fiftieth Anniversary Celebration still in the works, I’m all about the parties! Summer birthdays are always fab, and the chance to indulge in tasty treats just seals the deal.

Picnics. What’s more romantic than sipping lemonade in the shade on a warm day? Not a thing, darling.

Hitting the books. Yeah, school’s out, but lounging with a book is always in!

After all this summer talk, it’s time for me to grab my girls and hit the beach. I have lots more to tell you about my fab Summer, so we will chat more later! Have a doll-lightful time perfecting your own summer style!

Grabbing my shades,

2009 National Barbie Doll Collector Convention

Toys"R"Us | Babies"R"Us — Tue, 14 Jul 2009 18:50:38 -0400

The 2009 National Barbie Doll Collector's Convention was held this year on July 11th in Washington DC and as you would expect, it was spectacular event held in conjunction with the 50th anniversary of Barbie! There were so many great Barbie items on display: A life size Barbie doll modeling the "Generations of Dreams" dress that was designed by a "Project Runway" contestant, a real Barbie bicycle that was studded in pink and white crystals, an unbelievable hot pink Barbie Volkswagen convertible plus tons of collectible and vintage Barbies to see and buy.

The Barbie VW Convertible - The only thing missing is some closet space!

Now if you missed this year's National Barbie Doll Collector Convention, here is a quick video detailing some of the happenings: 2009 National Barbie Doll Collector Convention Video.

Now if you missed this years Barbie convention, all is not lost... There is a Barbie convention held every year in a new city. For information on next year's show just click the link:
2010 National Barbie Doll Collector Convention.

Now for those of you that missed out on this years show (and those of you that made it as well...), Toys"R"Ushas put together a very special Barbie savings deal for 2 days ONLY! On July 24th and 25th Toys"R"Us will be putting their EXCLUSIVE Barbie dreamhouse on sale! This amazing 3 level Barbie dreamhouse will be available for $50 off the regular price!

This really is a Dream House!

This Unique collectible Barbie home features a working doorbell and music, working fixtures and amenities like a washer and dryer as well as a spiral escalator to take Barbie and her guest from floor to floor. Relax in the posh tub or the modern living room. The Barbie dream househas plenty of room for all your Barbie clothes and accessories too! The set contains 70 pieces and is over 3 feet tall, however the 3rd floor can be removed and used as a Barbie travel min-play house.Perfect for all Barbie dolls! This is a big savings, but the $50 discount is only available July 24th and 25th exclusively at Toys"R"Us!

Ready for entertaining! Ride the escalator up and down!

Save $50 on the exclusive Toys"R"Us Barbie Dreamhouse!

New Barbie Animated Feature Coming To DVD!

Toys"R"Us | Babies"R"Us — Sat, 20 Jun 2009 11:11:00 -0400

A brand new Barbie adventure is set to be released exclusively to DVD on September 15!

Here is the lowdown:

The new movie features Barbie not only as the center of the story but as a hero as well! A "classic princess with modern girl power", she goes through an amazing adventure, 3 Musketeers style, in order to save a handsome prince, learning valuable lessons about loyalty and teamwork along the way. Packed with adventure, friendship, humor and state of the art animation, Barbie and The Three Musketeers is available only on DVD at a suggested retail price of $19.98. Preorder close is July 28, 2009.

This sure to be a magical and exciting DVD just for the movie alone, but the bonus features make it a must buy! 2 Full music videos ("All For One" "Unbelievable"), a behind the scenes look at the Barbie Fashion Show and more. However the biggest bonus of all is the big Pink Ticket Party contest! Every DVD has a Barbie Pink Ticket Party Instant Win Game piece. You could win a trip to LA to the ultimate Barbie party, Barbie shopping sprees, toys, and much more!

The pre-orders will be available soon, so keep watching what's new for Barbie at Toys"R"Us!

Toys.com Has Arrived!

Toys"R"Us | Babies"R"Us — Fri, 19 Jun 2009 15:10:13 -0400

Hi!

We are Toys.com and we would like to introduce ourselves by explaining what we are all about.

Yes, you can find toys at Toys.com-lots of toys. You will find lots of deals and savings too. However, just like a great toys, there is more than meets the eye at first glance. You see, we are not just toys; we are all of the items you and your family need and buy every day. Baby clothes, diapers, sporting goods, first aid equipment; Toys.com has it for you and has it at a huge savings.

Second, every day brings a brand new deal from Toys”R”Us, Babies”R”Us, eToys and Baby Universe with a different style than you have seen before from these retailers. Instead of packing the page with an overwhelming amount of products,Toys.com focuses on one amazing deal described with a bit of humor and a bunch of savings.

Lastly, every single deal, coupon, sale and special from Toys”R”Us, Babies”R”Us, eToys and Baby Universe can be found in this one place. Of all of the values on Toys.com this might be the best of all; the one that saves your time. There is truly something at Toys.com for everyone in your family: Gamer, collector, sports enthusiast, baby, grandparent, mom or dad. It is all here and it is all offered at a savings all of the time. All of our deals in one site. Visit Toys.com every day to make sure you never miss another deal ever again.

Barbie Hits The Road For Summertime Fun

Toys"R"Us | Babies"R"Us — Fri, 19 Jun 2009 11:10:00 -0400

Barbie® has 2 new vehicles... One for her and one for you.

Rev it up and go!

Fiat has introduced a commemorative "500" series car inspired by Barbie® herself. To say they "nailed" it would be an understatement because the car isn't painted, it's "varnished" in a luxurious pink. Sleek and fun with a little bit of sass, the car features slinky and soft seats and an LED vanity mirror. The car stays stylish even when not in motion utilizing a unique car cover that recalls the 1960's version of the Fiat 500 and carries the Barbie® signature. Though a partnership between the Fiat Centro Stile and Mattel, this car was created and presented in Milan, Italy to Barbie® on her 50th birthday. The inaugural drive took Barbie® through the streets of Milan towards her birthday party chauffeured by none other than Ken.

The creator of the Fiat 500, Robert Giolito, feels the new 2009 version "celebrates her birthday with a model that offers a better view of the sun and the stars, all the better for continuing to dream, especially daydreams."

This is a one-of-a-kind automobile that is currently being displayed around Europe.

Don't go green-go pink!

Just in time for summer vacation, Barbie®has a brand new Pink Glamour Camper. Set out for on-the-road camping adventures, Barbie®-style, with signature details like a pink pop-out tent with glam chandelier, full size kitchen and luxurious bathroom with "flushing" commode! Revel in the outdoors with a campfire to "roast" marshmallows, sleep under the stars in the super-cool sleeping bag and fold-out bed. Sound features include music, sizzling cooking, flushing toilet and chirping crickets. Camper moves on four wheels, folds out for fun and folds up for self-contained play!

Get your Barbie® Pink Glamour Camper

Viva Las Barbie!

Toys"R"Us | Babies"R"Us — Fri, 05 Jun 2009 12:51:36 -0400

The Palms Hotel in Las Vegas Opens The Ultimate Barbie Hotel Suite!

This is your chance to spend the night in a real Barbie Dreamhouse! The amazing new 2,350 square foot suite has just opened and is without a doubt the ultimate Barbie lover destination. It holds up to 50 of your BFF's and is furnished with three queen-sized beds, an extra-large Jacuzzi, two-way fireplace, and tons of classic Barbie items and Barbie artwork. As you can see the suite is very chic thanks to several pieces for the "Barbie Loves Johnathan Aldler" collection.

Even if you can't get to Las Vegas right away, you can still throw a Vegas style party in the Barbie Pink 3 Story Dream Townhouse. This is brand new and has a lot of the features you would find in the Barbie suite such as a glamourous bedroom, private elevator and even a whirlpool. Click on the dream house to check out more pics and get a dream townhouse of your own!

See What Else Is New For Barbie!