The Profit Centre https://theprofitcentre.com/ Making profit predictable Thu, 06 Nov 2025 18:22:40 +0000 en-CA hourly 1 https://theprofitcentre.com/wp-content/uploads/2016/02/cropped-PC-ICON-32x32.png The Profit Centre https://theprofitcentre.com/ 32 32 Nine Principles of Designing Profitable Compensation Programs https://theprofitcentre.com/nine-principles-of-designing-profitable-compensation-programs/?utm_source=rss&utm_medium=rss&utm_campaign=nine-principles-of-designing-profitable-compensation-programs Fri, 01 Feb 2019 15:53:48 +0000 http://theprofitcentre.com/?p=20292 Before designing a compensation program it is important to first identify who your customer truly is before you start recruiting. I believe that many Brokers do not have a defined outline of the REALTOR® they want to attract. Given the challenges of … Continue reading →

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]]> When Recruiting, Stop Selling Price https://theprofitcentre.com/when-recruiting-stop-selling-price/?utm_source=rss&utm_medium=rss&utm_campaign=when-recruiting-stop-selling-price Tue, 25 Sep 2018 16:33:55 +0000 http://theprofitcentre.com/?p=20260 Often when I ask a Broker to role play and try to recruit me as an agent, I find the following fundamental challenges in their approach: They do not have an agenda. They do not ask any (or enough) questions. … Continue reading →

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]]> Profiles of Profitability Success: Salt Fowler Team https://theprofitcentre.com/profiles-of-profitability-success-salt-fowler-team/?utm_source=rss&utm_medium=rss&utm_campaign=profiles-of-profitability-success-salt-fowler-team Thu, 12 Jul 2018 16:59:01 +0000 http://theprofitcentre.com/?p=20220 Welcome to our new series Profiles of Profitability Success.  In it we want to share knowledge and insights on how to build a profitable business by interviewing the best and the most successful people in the industry. This month, we … Continue reading →

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]]> A Profitable Brokerage Starts with Clarity of Your Vision and Goals https://theprofitcentre.com/a-profitable-brokerage-starts-with-clarity-of-your-vision-and-goals/?utm_source=rss&utm_medium=rss&utm_campaign=a-profitable-brokerage-starts-with-clarity-of-your-vision-and-goals Wed, 27 Jun 2018 17:33:42 +0000 http://theprofitcentre.com/?p=20004 The clarity and commitment to your vision and goals will ultimately pave a path to your destiny and your success. The problem is that typically they are not clearly defined. I have discovered that the typical broker was a successful REALTOR who … Continue reading →

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]]> How to Triple Profits Without Raising Fees https://theprofitcentre.com/how-to-triple-profits-without-raising-fees/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-triple-profits-without-raising-fees Wed, 09 May 2018 18:06:10 +0000 http://theprofitcentre.com/?p=18250 This month, Peter Mueller, CEO of The Profit Centre, and Carlos Matias, CEO of GryphTech and Creator of iBroker, held a popular Broker webinar to share what every broker needs to know about running a profitable business. Leveraging decades of industry … Continue reading →

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]]> The Dangers of Erroneous Reports: Understand How Your Data Was Derived & Interpret It Correctly https://theprofitcentre.com/the-dangers-of-erroneous-reports-understand-how-your-data-was-derived-interpret-it-correctly/?utm_source=rss&utm_medium=rss&utm_campaign=the-dangers-of-erroneous-reports-understand-how-your-data-was-derived-interpret-it-correctly Wed, 09 May 2018 17:54:23 +0000 http://theprofitcentre.com/?p=18244 How Clean is the Data Upon Which You are Basing Decisions? In order to run a profitable Real Estate Brokerage, one needs to know and truly understand the metrics involved in running one’s business. At the Profit Centre, we strongly … Continue reading →

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]]> 8 Key Metrics Every Brokerage Should be Tracking for Revenue Growth https://theprofitcentre.com/8-key-metrics-every-brokerage-should-be-tracking-for-revenue-growth/?utm_source=rss&utm_medium=rss&utm_campaign=8-key-metrics-every-brokerage-should-be-tracking-for-revenue-growth Tue, 13 Feb 2018 21:38:33 +0000 http://theprofitcentre.com/?p=14166 When it comes to business planning and measuring performance, real estate brokers often focus most of their effort on developing the sales side of their businesses. Revenue growth, albeit a very important metric, is only one indicator of overall business … Continue reading →

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]]> GPPR – The Most Important Metric of Your Brokerage and Why It Can Be Elusive https://theprofitcentre.com/gppr-the-most-important-metric-of-your-brokerage-and-why-it-can-be-elusive/?utm_source=rss&utm_medium=rss&utm_campaign=gppr-the-most-important-metric-of-your-brokerage-and-why-it-can-be-elusive Tue, 13 Feb 2018 19:19:17 +0000 http://theprofitcentre.com/?p=14705 In order to run a profitable Real Estate Brokerage, one needs to know and understand the metrics involved in running one’s business. One of these metrics, which we consider to be the most important metric, is the GROSS PROFIT PER … Continue reading →

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