TheDieline.com - Package Design Blog

Moroccanoil

Gina Angie — Fri, 25 May 2012 15:00:51 +0000

"Looking for guidance in expanding their line of hair care products, Moroccanoil approached Bérard Associates to set forth with an overall brand analysis.

Für die Feinen Leute

Gina Angie — Fri, 25 May 2012 14:00:37 +0000

So in love with this black and white letterpress packaging.

Mock Suns Promotional Campaign

Gina Angie — Fri, 25 May 2012 12:00:04 +0000

A unique marketing campaign to promote Mock Suns new album Here Nor There.

Cartuxa

Gina Angie — Fri, 25 May 2012 11:00:48 +0000

These new additions to the Cartuxa Winery's Portfolio include the Cartuxa Reserve and Rosé, Alentejo DOC, Sparkling Wine.

John Walker Diamond Jubilee

Gina Angie — Thu, 24 May 2012 14:00:58 +0000

Upon completing 60 years at the throne, John Walker released "Diamond Jubilee", a specially crafted blend of rare malt and grain Scotch whiskies distilled in 1952, coinciding with Queen Elizabeth's coronation.

Petfran

Andrew Gibbs — Thu, 24 May 2012 13:00:57 +0000

"The Petfran brand was created for a new entrant into the highly competitive market for hobbyist aquaria supplies.

Activate

Gina Angie — Thu, 24 May 2012 11:00:26 +0000

New all natural vitamin enhanced water identity, packaging design and tone of voice created by Pearlfisher New York.

The Fountain of Youth

Gina Angie — Thu, 24 May 2012 10:00:16 +0000

New coconut water drink brand created by The Michelberger Hotel.

Studio Spotlight: Modern Dog Studio

Gina Angie — Wed, 23 May 2012 16:00:43 +0000

Founded in Seattle Washington in 1987 by Robynne Raye and Michael Strassburger, Modern Dog Design Co. is an internationally acclaimed design studio that creates imaginative, bold and playful design in interactive and print medias.

The Divining Rod

Gina Angie — Wed, 23 May 2012 15:00:10 +0000

Branding and package design for 'The Divining Rod', the first new brand for Charles Krug/C. Mondavi & Family Wines in over 50 years.

Aguijón de Abeja (Bee Sting)

Gina Angie — Wed, 23 May 2012 13:00:36 +0000

"Aguijón de Abeja is a line redesign and extension project carried out by Natalia Arena and José Bahamonde.

Spodee

Gina Angie — Wed, 23 May 2012 12:00:19 +0000

Like Hendrick's Gin this is another great design by Quaker City Mercantile. We are loving the vintage charm of the replica milk bottle. More photos and a video below.

Todos Somos Niños (We're All Children)

Gina Angie — Wed, 23 May 2012 10:00:56 +0000

This CD is a limited edition of 200. Video showing the process below.

Pineapple Cake

Gina Angie — Wed, 23 May 2012 10:00:54 +0000

In Taiwan there is a long history of Pineapple cakes symbolizing wealth & prosperity.

Learn How To Build Your Own Brand.

Andrew Gibbs — Wed, 23 May 2012 10:00:53 +0000

Hatch design, co-founded by Joel Templin and Katie Jain, is a branding design firm that has created brand identity, packaging, advertising, promotional and interactive design for a range if companies, including Apple, Benefit Cosmetics, Coca-Cola and more.

Before & After: Bolthouse Farms

Gina Angie — Tue, 22 May 2012 17:00:39 +0000

Redesign that includes a shift from a transparent label to a unique die cut opaque label. What do you think of the update?

The ‘Headline News’ Cup Sleeve

Gina Angie — Tue, 22 May 2012 15:00:25 +0000

A marketing campaign story of how real-time package printing grew readership. Video included for those who prefer watching over reading. =)

Sessions @ The Dieline Conference : Jackie DeLise

Tiana Spellman — Tue, 22 May 2012 13:01:00 +0000

Jackie is a Rainmaker, Brand Strategist, Author, Speaker and Cultural Design Advisor, with over 20 imaginative years working as a Consumer Collaborator and Confidante.

Tom Sachs: NIKECraft Collection

Gina Angie — Tue, 22 May 2012 12:00:40 +0000

"Anyone familiar with Tom Sachs scrappy make-it-yourself sculpture (some call it bricolage) might find the idea of him collaborating with the biggest sporting goods brand on the planet, in the universe, an unlikely partnership.

Crit* Founders Card

Tiana Spellman — Tue, 22 May 2012 12:00:39 +0000

Founderscard is a Manhattan based international, invitation-only community, developed to support and reward innovation and entrepreneurship through access to exclusive networking events and lifestyle benefits provided by leading brands.

Camp Nectar

Gina Angie — Tue, 22 May 2012 11:00:30 +0000

To show that Camp Nectar’s fruit juice is all natural Brazilian creative agency ageisobar created a real life fruit juice box. If you can get past the song, the video below tells the story.

Yoplait Naturlig lett Yoghurt

Gina Angie — Tue, 22 May 2012 10:00:17 +0000

Naturlig lett or 'Naturally Light' hit norwegian stores last week.

Flyt

Andrew Gibbs — Mon, 21 May 2012 20:00:19 +0000

"Flyt (Float in English) is a new range of juices from Norwegian producer Sunniva that utilises a high pressure pasteurising technique to retain the natural nutrients and flavour qualities associated with 100% freshly squeezed fruit.

Red Bull - Travis Pastrana Edition

Rachel Wiles — Mon, 21 May 2012 18:47:45 +0000

ilovedust was asked by the brand team at Red Bull's London HQ to help illustrate a special edition redesign of the Red Bull can featuring world-renowned stunt rider Travis Pastrana with an aim to give consumers the chance to interact with one of their heroes.

Cuvée S

Gina Angie — Mon, 21 May 2012 16:00:40 +0000

While it was inspired by a painting from 1913, this label design reminds me of a more delicate and sophisticated version of today's Newspaper Blackout Poetry.

St. Olive Premium Extra Virgin Olive Oil

Gina Angie — Mon, 21 May 2012 15:00:30 +0000

"Since our client wanted to avoid a 'provenance-oriented' identity, we turned to the area of basic human aspirations.

Become a Better Package Designer.

Andrew Gibbs — Mon, 21 May 2012 13:00:58 +0000

The Dieline Package Design Conference is packed with sessions that are designed to help you become a better package designer.

Spruce up your package design process with expert advice on branding, creating first-class work on third-class budgets, understanding the minds of consumers, and more.

Volozhka

Gina Angie — Mon, 21 May 2012 13:00:57 +0000

"Progress LLC is one of the largest food manufacturers in southern Russia. It owns Volozhka brand of packed cereals, mueslis, quick-cooking porridges and boil-in-bag cereals.

This Week's Top 10 Articles on The Dieline

Gina Angie — Mon, 21 May 2012 10:00:17 +0000

Top ten designs (by traffic)! This week they include a healthy mix of student, concept, and professional work- which ones are your favorites?

Amon Tobin

Gina Angie — Mon, 21 May 2012 09:00:08 +0000

Limited edition deluxe boxset (of 4000) including vinyls, CDs, DVDs and posters filled with unreleased content. Check out the production video below!