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<title>The Bullhorn</title>

<link>http://www.bullseyepublicrelations.com/podcasts/bullhorn.xml</link>

<language>en-us</language>

<copyright>2008 BullsEye Productions</copyright>

<itunes:subtitle>All the News You Need...Quickly.</itunes:subtitle>

<itunes:author>BullsEye Productions</itunes:author>

<itunes:summary>BullsEye PR brings you the latest news from the brands that matter. The Bullhorn is an audio news resource for writers, editors and producers.</itunes:summary>

<description> Welcome to the podcast that brings you the latest news about the brands that matter, brought to you by BullsEye PR. The Bullhorn is an audio newscast and story resource for writers, editors, and producers.</description>



<itunes:image href="http://www.bullseyepublicrelations.com/podcasts/bullhornlogo.jpg.jpg" />

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<title>The Bullhorn</title>

<link>http://www.bullseyepublicrelations.com/podcasts/bullhorn.xml</link>



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<title>The Bullhorn...Here's How it's Going to Be</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 16 2008</itunes:subtitle>

<itunes:summary>All the news you need...quickly</itunes:summary>

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<pubDate>Sun, 16 Mar 2008 20:00:00 GMT</pubDate>

<itunes:duration>01:12</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

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<item>

<title>The Bullhorn...Reggie Jackson Joins The Original SoupMan</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 16 2008</itunes:subtitle>

<itunes:summary>Mr. October Joins Al Yeganeh's Soup Crusade</itunes:summary>

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<pubDate>Sun, 16 Mar 2008 22:00:00 GMT</pubDate>

<itunes:duration>01:55</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn2.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/mfADPwzXwTM" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/mfADPwzXwTM/Bullhorn2.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn2.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Riphouse 151 Premiers March 27</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 19 2008</itunes:subtitle>

<itunes:summary>Music documentary about Hudson Valley, NY music scene to benefit charity</itunes:summary>

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<pubDate>Wed, 19 Mar 2008 22:00:00 GMT</pubDate>

<itunes:duration>01:44</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn3.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/DoSpzcCrDvI" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/DoSpzcCrDvI/Bullhorn3.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn3.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...HEAD Penn and Beach Tennis USA</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 19 2008</itunes:subtitle>

<itunes:summary>HEAD and Penn will remain sponsors for the 2008 BTUSA National Tour</itunes:summary>

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<pubDate>Wed, 19 Mar 2008 23:00:00 GMT</pubDate>

<itunes:duration>01:55</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn4.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/055zDvWqWxU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/055zDvWqWxU/Bullhorn4.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn4.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Beach Tennis USA Returns to Miami Beach May 3</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 23 2008</itunes:subtitle>

<itunes:summary>BTUSA returns to Miami Beach, FL for first major televised event of 2008 season</itunes:summary>

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<pubDate>Sun, 23 Mar 2008 23:00:00 GMT</pubDate>

<itunes:duration>02:37</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn5.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/UqaQiAr0nOY" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/UqaQiAr0nOY/Bullhorn5.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn5.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Deer Density Reaches Critical Mass in Fairfield County, CT</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 25 2008</itunes:subtitle>

<itunes:summary>DeerTech Provides Three Circles of Protection Against Deer Invasion</itunes:summary>

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<pubDate>Tue, 25 Mar 2008 21:30:00 GMT</pubDate>

<itunes:duration>03:46</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn6.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/zVHFK7vJbnw" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/zVHFK7vJbnw/Bullhorn6.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn6.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Beach Tennis USA Shines at the Sony Ericsson Open</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 9 2008</itunes:subtitle>

<itunes:summary>Tennis fans at the 2008 Sony Ericsson Open flocked to the Beach Tennis USA® sand court this weekend for a close up look at America’s fastest growing beach sport. The invitational tournament kicked off the BTUSA 2008 National Tour and featured some prominent former tennis pros, including Pablo Arroya (ATP), Mario Tabares and partner Ivan Perez (Davis Cup), and Maurice Ruah and partner Boris Czarnecki (both Davis Cup), who defeated Mike Edison and Brett Johnson, of Clearwater, FL, 8-5 to take the first place trophy.

Many of the tennis players who competed at the Sony Ericsson Open this year came by to try their hand at beach tennis, including Radek Stepanek (ranked ATP 28) and Sara Errani (ranked WTA 72). Also on hand to call the action were BTUSA TV hosts Murphy Jensen and Alex Querna.</itunes:summary>

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<pubDate>Wed, 9 Apr 2008 21:30:00 GMT</pubDate>

<itunes:duration>01:04</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn7.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/N7l0iTwGbrs" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/N7l0iTwGbrs/Bullhorn7.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn7.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Carter Califri Joins The Original SoupMan</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 9 2008</itunes:subtitle>

<itunes:summary> Soup Kitchen International, Inc., the makers of the Zagat-rated soups of Al Yeganeh, the legendary soup man who inspired the “Soup Episode” on Seinfeld, today announced that Carter Califri has joined the company as Senior Vice President, Sales and Marketing. Mr. Califri brings over 25 years of food and beverage sales and marketing experience to The Original SoupMan management team. Over the past decade, he has held senior positions at Nabsico, International Home Foods, and Saralee Coffee and Tea.  A trade-marketing expert in the CPG industry, Mr. Califri has been published in GMA Forum and is a member of the TPMA advisory board.

“Carter brings an extremely high level of expertise to our team. He has a rich understanding of both retail and franchise dynamics,” said Soup Kitchen International President and CFO, Robert Bertrand.  
Mr. Califri is responsible for brand oversight, including positioning and development of The Original SoupMan’s retail line of super premium soups, and the company’s thriving franchise program.

The Original SoupMan currently operates 32 franchise locations in 11 states and its retail line of grab-n-go soups is available in over 3,000 supermarkets throughout the U.S. and Canada.
</itunes:summary>

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<pubDate>Wed, 9 Apr 2008 22:30:00 GMT</pubDate>

<itunes:duration>01:35</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn8.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/qtEvEL1mTjQ" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/qtEvEL1mTjQ/Bullhorn8.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn8.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The James Group Wins Search Engine Optimization Contest</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 12 2008</itunes:subtitle>

<itunes:summary>Companies who want customers to find their website on the first page of major search engines are likely to turn to The James Group, a boutique advertising agency, to design their website and not the larger agencies. So says the results of the 2008 Search Engine Optimization contest run by advertising industry news blog, Tribbleagency.com
 
For the 2008 Search Engine Optimization contest, ad agencies were invited to submit client websites and the key customer search terms that they were supposed to rank for. The sites were evaluated for performance as well as their ability to comply with Google recommended website guidelines which have been adopted by the other major search engines. The James Group shares the award with Leo Burnett, a worldwide agency with large websites that rank well.  

“The James Group takes the time to consider search engine rankings on every site they design. They’re innovative and mastered web optimization techniques,” says Roger Wehbe, a panel judge and President of Search Engine Optimization powerhouse Yooter Interactive. “The James Group’s clients consistently rank on the first page for their categories. It was an easy choice to select The James Group as the winner, even over the largest worldwide agencies. They know what they are doing.” 

“Our team spent two years interviewing search engine optimization experts to separate fact from fiction on what actually works to create website rankings,” says James Connor, CEO of The James Group. “We then boiled it down into six best practices for on-site web design, and three best practices for off-site design. These techniques are part of our culture now and we implement them on each new website we design for clients.”

The James Group is a brand strategy and full-service advertising agency in New York City serving midsize businesses nationally. The James Group understands return on investment marketing and uses marketing best practices to achieve consistent results for its clients: in fact, The James Group has made more money for 95% of its clients. 

Over 12 years, The James Group has honed its “Perfection of Marketing Process” and overseen the creation or repositioning of over 70 brands including category leaders GarageTek, Thinkfun, TransparentValue and The Original Soup Man. James Connor, the founder of The James Group, is the author of the soon to be published book, The Perfection of Marketing (Summer 2008), on Diamond Cutter Press. For more information visit www.thejamesgroup.com.</itunes:summary>

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<pubDate>Sat, 12 Apr 2008 22:30:00 GMT</pubDate>

<itunes:duration>01:43</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn9.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/g1ZVr0NFPoI" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/g1ZVr0NFPoI/Bullhorn9.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn9.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The Original SoupMan Goes To Bat For Project Pinstripe</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 12 2008</itunes:subtitle>

<itunes:summary>The Original SoupMan, the creators of the Zagat-rated soups of Al Yeganeh, the legendary soup man who inspired the “Soup Episode” on Seinfeld, has teamed up with Project Pinstripe, a nonprofit organization that helps disadvantaged youth build a positive self image by providing them with lightly-used business attire donated by generous professionals as well as job interview training. The Original SoupMan will serve Yeganeh’s legendary soups at Project Pinstripe’s New York event, this Saturday, April 12 at 12:00 pm at the Brooklyn Navy Yard, 63 Flushing Avenue in Brooklyn, New York.
 
“We are proud to be associated with innovative charitable groups like Project Pinstripe,” said Original SoupMan President and CFO, Robert Bertrand. “They provide these young adults with real life skills and instill them with a drive to succeed in the workplace.”

All soups served at the April 12 event are provided by Yeganeh’s charity, “Al Feeds The Hungry Foundation” (AFTHF). AFTHF donates funds to local hunger charities every time a new Original SoupMan location opens. The charity is headed by Baseball Hall of Fame legend, Reggie Jackson.
-plus expected to be in attendance. Earlier this month, The Original SoupMan donated $1,500 on behalf of Yeganeh’s charity, “Al’s Feed the Hungry Foundation”, to City Harvest during the Original SoupMan/Cold Stone Creamery grand opening at Astor Place in Manhattan. Also, Mike Zudonyi, the proprietor of The Original SoupMan, located at 1 Lincoln Highway, Edison, New Jersey, will be closing early on Christmas Eve to serve soup, bread and sandwiches from 12:00 p.m. - 3:00 p.m. to the homeless and hungry throughout the Edison area.  Al’s Feed the Hungry Foundation donates funds to local hunger charities every time a new Original SoupMan location opens. The charity, which is headed up by Baseball Hall of Fame legend, Reggie Jackson, has donated over $40,000 to hunger charities throughout the U.S. and Canada since 2005. 
 
About The Original SoupMan  
Founded in 1984, legendary soup man, Al Yeganeh, set the standard for delicious, world-renowned soups at his New York City location, Soup Kitchen International. Now, with the international growth of his franchise, The Original Soup Man, Al and his team will give the whole world the opportunity to experience soup as it was meant to be. The company also sells the Original SoupMan soups in Grab-n-Go packages in grocery stores nationwide. To learn more, visit www.ORIGINALSOUPMAN.com.   

About Project PINSTRIPE
Project PINSTRIPE is a not-for-profit organization devoted to building a positive self-image for disadvantaged young adults by providing properly fitted business attire and educational seminars on proper interview etiquette and dressing for success. Founded in 2005, the organization hosts annual one day events in six major U.S. cities: New York, Boston, Chicago, Detroit, Miami and Orlando, during which 350 participants are outfitted and educated on the importance of a positive first impression in a competitive work force. To learn more, visit www.projectpinstripe.org.</itunes:summary>

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<pubDate>Sat, 12 Apr 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:26</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn10.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/FVPORbEcseM" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/FVPORbEcseM/Bullhorn10.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn10.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Team Rhino Wins Big at Beach Tennis Tampa Bay Open</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 23 2008</itunes:subtitle>

<itunes:summary> The trophy that has been so elusive over the past two seasons now sits proudly on Mike Edison’s dresser. Edison and partner, Brett Johnson, also known as “Team Rhino”, came up big this weekend at the Beach Tennis Tampa Bay Open,  soundly defeating pro beach tennis veterans Joe Testa and Bertrand Coulet, 8-1. 16 Men’s and eight Women’s Pro Division Teams competed on Sunday at Club V in Clearwater, Florida, where Beach Tennis USA held the second event of its 10-city, 2008 National Tour. 

For Team Rhino, everything seemed to be working on Sunday, as they battled hard before their hometown crowd in the semis to defeat Owen Winston and Kevin Lechlitner (Sarasota, FL), 8-5. “By the time we reached the finals, we were just in a great groove.  We’ve train hard for this and I think its a good indication of what we can do in Miami.” said Brett Johnson. 

Number four-ranked Joe Testa (Hermosa Beach, CA) has teamed up with a new partner in Bertrand Coulet (France). Coulet won the 2007 Sunshine State Slam in Miami Beach, Fl,  where he partnered with BTUSA National Champ, Matteo Marighella. The new team of Testa and Coulet could be a force to reckon with this season if they can establish a good rhythm on the sand and get some training time in. Testa says that Coulet will be staying in the U.S. to train with him for the next few months in preparation for the tour’s three major events.  

In the Women’s Pro division, Maria Romo and Catalina Castillo (Ft. Lauderdale, FL) defeated Morgan Basil and Erin Heeder (Ft. Lauderdale) 8-4. Romo and Castillo won last year’s Sunshine State Slam and are determined to make it a repeat performance at this year’s event on May 3. 

Both winning teams automatically qualify for a spot in the 2008 National Beach Tennis Championship, to be held on Labor Day Weekend, in Long Beach, NY. For more information, visit www.beachtennisusa.net.</itunes:summary>

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<pubDate>Wed, 23 Apr 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:01</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn11.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/S_AmIOwjhPA" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/S_AmIOwjhPA/Bullhorn11.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn11.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... The HolisticOption.com Launches Alternative Healthcare Site  

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>May 12 2008</itunes:subtitle>

<itunes:summary>  The Holistic Option, Inc., today announced the launch of a new website that allows U.S. consumers to access complementary and alternative healthcare information, as well as find practitioners and schools in their area. A reference tool for patients to learn more about holistic treatment options spanning 50 modalities, such as acupuncture, massage therapy, and chiropractic, the site is available at www.TheHolisticOption.com. 

“Consumers in the U.S. have had, for a myriad of reasons, limited access to information regarding holistic treatment options and the means by which to find licensed care providers,” said Kelly Campbell, President and Founder of TheHolisticOption.com. “Now patients can easily research treatment options and remedies, find qualified practitioners, and share their experiences, all from one user-friendly website.”

Every practitioner wishing to be listed on the site submits an application that is screened by The Holistic Option’s advisory board, to ensure proper member certification and professional credibility in their particular practice. While the site currently hosts practitioners in 25 modalities, the company plans to add the remaining 25+ modalities in the coming months.  

Consumers pay nothing to search the site for practitioners, and have unlimited access to reliable content, including natural remedies for treating specific ailments, as well as articles, videos, podcasts, discussion forums, shopping and more. To learn more, visit www.TheHolisticOption.com.

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides consumers and complementary and alternative healthcare practitioners with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.</itunes:summary>

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<pubDate>Mon, 12 May 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:29</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn12.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/f0PBUJ-BRFo" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/f0PBUJ-BRFo/Bullhorn12.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn12.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Sunshine State Slam a Huge Success  

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>May 13 2008</itunes:subtitle>

<itunes:summary>  The second annual Beach Tennis USA Sunshine State Slam was one for the record books as competitors took to the beach from all over the world. In the women’s division, Lisa and Laura Maloney, sisters from San Diego, CA, defeated Miami’s own, Ildiko Csordas and Anna Maria Zuleta, 8-5. This is the Maloney’s first win since the SoCal Point Series victory last season.

From the onset, the men’s division was a tight race. By the semi-finals, Clearwater’s own Team Rhino (Mike Edison and Brett Johnson) and Rick Simeon and Nick Paalzow (of Ft. Lauderdale) looked to continue their momentum after having won the previous two events on the tour, the Tampa Bay Open and the Ft Lauderdale Open, respectively. They faced tough competition, though, against two Italian teams, including the 2007 National Champions Matteo Marighella and Alex Mingozzi. In the first semifinals match, Marighella and Mingozzi (Ravenna, IT) steamrolled Team Rhino, winning decisively 8-1. Meanwhile, the second semifinals match went on to a tiebreaker, with Simeon and Paalzow facing off against the Italian team of Massimo Mattei and Gianluca Chirico (Ravenna, IT). A late game rally was enough to ensure Simeon and Paalzow a win, putting them over the top 9-7. In the finals, the seemingly unstoppable team of Marighella and Mingozzi made quick work of Simeon and Paalzow, defeating them 8-0.

Pro players in the 2008 National Tour are setting their sights on the west coast for the 2008 SoCal Series Slam in Hermosa Beach, CA in late June. To learn more, visit www.beachtennisusa.net. </itunes:summary>
 
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<pubDate>Tue, 13 May 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:53</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn13.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/Cmsln7lKAY8" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/Cmsln7lKAY8/Bullhorn13.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn13.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Returns to San Diego  

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>May 17 2008</itunes:subtitle>

<itunes:summary> Beach Tennis USA (BTUSA), the organization responsible for launching the sport of beach tennis in North America, will continue its 2008 National Tour with “Evolution Home Theatre's Beach Tennis Smash” on Saturday and Sunday, June 7-8, at Ocean Beach Tower 3, at the corner of Brighton Ave and West Point Loma Blvd., in San Diego, California.
 
This year’s tournament, produced by BTUSA’s new licensee, Beach Tennis San Diego, has expanded to include not only Men’s and Women’s Pro division play, but also four amateur divisions. Players can register for the event at www.beachtennisusa.net.

“The beach tennis movement is really taking off in Southern California,” said Gretchen Magers, Beach Tennis San Diego founder.   Magers, a former top 20 WTA tour player and recent Ben Press Community Service Award winner, first played beach tennis competitively at last year’s BTUSA San Diego Smash.  “This event has a little something for everyone. While the pro competition is fierce, the event will also feature Men’s and Women’s Amateur divisions and a Mixed Round Robin division for those who just want to have fun and learn how to play.”
 
Competing in the Women’s Pro division will be Olympic Bronze medalist Patricia Tarabini and former WTA doubles star Caroline Vis. Tarabini and Vis will be challenging the 2007 SoCal Series Champions, San Diego’s own Lisa and Laura Maloney.  The Maloney sisters will look to continue their winning streak after taking home the trophy at BTUSA’s 2008 Sunshine State Slam, which took place May 3 in Miami, Florida. There will also be a celebrity pro event at noon on Saturday, June 7. In the Men’s Pro division, Mike Fedderly is returning to defend his 2007 San Diego Beach Tennis Smash Title. Fedderly will be teaming up with new partner, Glen Erickson. 

“Soles4Souls” is the official charity of Evolution Home Theatre's Beach Tennis Smash. Participants are encouraged to donate one or more pairs of gently worn shoes, which will be shipped to needy people all over the world.

The event will also feature live music by Dylan’s Steel Drum Band, Moonlight Beach, Ukulele Strummers, and First Friday Club. To learn more, visit www.beachtennisusa.net.</itunes:summary>
 
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<pubDate>Sat, 17 May 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:34</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn14.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/2OP4dg0Ihzg" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/2OP4dg0Ihzg/Bullhorn14.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn14.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Rocks Hermosa Beach  

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>May 31 2008</itunes:subtitle>

<itunes:summary>  Beach Tennis USA, the organization responsible for launching the sport of beach tennis in North America, will continue its 2008 National Tour with the “SoCal Series Slam,” the second major televised event of the pro tour, Saturday and Sunday, June 28-29, one block south of the Hermosa Pier and 12th Street in Hermosa Beach, California. Top Pro Division teams from around the country will compete for $10,000 in cash prizes. 
	
In the Men’s Pro division, Hermosa Beach’s own Joe Testa and partner Bertrand Coulet (France) will be among the local favorites competing for a spot in the BTUSA 2008 National Championship, which will be held September 1 in Long Beach, NY. Testa won the 2007 SoCal Series Slam with then partner Ozzie Osswald, while Coulet took home the first place trophy at the 2007 “Sunshine State Slam” in Miami, where he partnered with top-ranked Matteo Marighella (Italy). 

In the Women’s Pro Division, the Maloney Sisters—Laura and Lisa (San Diego, CA), will try to capture their second SoCal Series Slam championship in a row. Challenging them will be three-time BTUSA national champ Nadia Johnston (Long Beach, NY) and her partner Arpi Kojian (Long Beach, CA). 

Preliminary Pro Division play begins Saturday, June 28, at 8:30 a.m. and the elimination round begins Sunday, June 29, at 9:00 a.m.  The Men’s and Women’s Pro finals will begin at 3:30 p.m. on Sunday.  An amateur tournament will be held on Sunday starting at 9:30 a.m.  Throughout the weekend there will be open play for anyone who wants to try his or her hand at beach tennis. Racquets and balls are provided free of charge, courtesy of Head/Penn, official equipment suppliers of Beach Tennis USA.  
 
This year, Beach Tennis USA events will be televised to over 50 million homes on Tennis Channel, Comcast SportsNet, SunSports, and SportsNet New York (SNY). For a full schedule of events and to register to play, please visit www.beachtennisusa.net. 
</itunes:summary>
 
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<pubDate>Sat, 31 May 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:04</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn15.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/W1cwpHFYe70" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/W1cwpHFYe70/Bullhorn15.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn15.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Gears Up For Charleston Open 

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jun 1 2008</itunes:subtitle>

<itunes:summary>   Beach Tennis USA  will continue its 2008 National Tour with “The Charleston Open”, Saturday June 14, at 9:00 a.m., at Creekside Tennis and Swim Club, 790 Creekside Drive, in the Mt. Pleasant section of Charleston, South Carolina.

South Carolina’s own Phil Whitesell and Chris Henderson (2005 and 2006 BTUSA National Champions), who recently suffered yet another bitter loss in last month’s Sunshine State Slam in Miami, will be on hand to compete. Timo Siebert and Matt Hane, another South Carolina duo, and finalists at last year’s BTUSA National Championship, will be making their 2008 tour debut at the Charleston Open. 

Other formidable teams competing include the number two-ranked Rick Simeon and Nick Paalzow (Ft. Lauderdale, FL) and number three-ranked Brett Johnson and Mike Edison (Clearwater, FL).  Both teams are past tournament winners on the tour.  The winning team at the Charleston Open will immediately qualify for a spot in the 2008 BTUSA National Championship, which will be held August 30-September 1, in Long Beach, NY. To learn more, visit www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Sun, 1 Jun 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:33</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn16.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/LvWwff_8T-A" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/LvWwff_8T-A/Bullhorn16.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn16.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Author-Singer Don Shelden Gives A Lift to Military Dads For Father's Day 

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jun 3 2008</itunes:subtitle>

<itunes:summary>    Don Shelden, recording artist and author of the inspirational book “That’s What God Looks Like To Me”, has donated 1,000 books to “Operation Shoebox”. The books and accompanying CD are earmarked as Father’s Day gifts for U.S. military troops stationed overseas in Iraq, Afghanistan, and throughout Europe.   Operation Shoebox sends support, snacks and much needed personal care items to our troops deployed outside of the USA.   

“These guys put their lives on the line every day for our freedom. I felt like by sharing this book and CD I could bring our soldiers a little closer to home.” said Shelden.

“That’s What God Looks Like To Me”, is a spiritual journey traveled by a father and son.  The author leads us to a beautiful conclusion to the age-old question:  “Dad, what does God look like to you?”  The lyrical answer has inspired thousands of listeners to appreciate the simple pleasures of fatherhood.   A CD of the song, sung by Shelden, accompanies the book. 
Don Shelden, recording artist and author of the inspirational book “That’s What God Looks Like To Me”, has donated 1,000 books to “Operation Shoebox”. The books and accompanying CD are earmarked as Father’s Day gifts for U.S. military troops stationed overseas in Iraq, Afghanistan, and throughout Europe.   Operation Shoebox sends support, snacks and much needed personal care items to our troops deployed outside of the USA.   

“These guys put their lives on the line every day for our freedom. I felt like by sharing this book and CD I could bring our soldiers a little closer to home.” said Shelden.

“That’s What God Looks Like To Me”, is a spiritual journey traveled by a father and son.  The author leads us to a beautiful conclusion to the age-old question:  “Dad, what does God look like to you?”  The lyrical answer has inspired thousands of listeners to appreciate the simple pleasures of fatherhood.   A CD of the song, sung by Shelden, accompanies the book. To learn more, visit www.thatswhatgodlooksliketome.com.


</itunes:summary>
 
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<pubDate>Tue, 3 Jun 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:07</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn17.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/GwVTFrB8V1s" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/GwVTFrB8V1s/Bullhorn17.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn17.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...  TheHolisticOption.com Selects BullsEye PR as AOR

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jun 17 2008</itunes:subtitle>

<itunes:summary>  The Holistic Option, Inc. has retained New York City-based BullsEye Public Relations as the agency of record (AOR) to promote the launch of the company’s website, www.TheHolisticOption.com. The new website is the first and only site of its kind to bring holistic health professionals, schools and consumers together on one online platform. The site serves as both a comprehensive community for complementary and alternative practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and learning institutes as well as allowing U.S. consumers to access natural healthcare information and find practitioners and schools in their area. 

“From the onset, the team at BullsEye PR has done an incredible job of understanding the unique needs of the non-traditional product and service combination that is TheHolisticOption.com. Their creative approach to promoting the site in both traditional and new media outlets has been extremely effective with users, practitioners, schools and advertisers alike,” said Kelly Campbell, President and Founder of TheHolisticOption.com.

BullsEye will implement a two-tiered strategy focusing on both trade and consumer press to promote the new site. The agency’s  TV and new media division, BullsEye Productions, will also produce the TheHolisticOption.com’s audio podcast, “Holistic Health and Wellness”.

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com

About BullsEye Public Relations
New York-based BullsEye Public Relations specializes in securing high profile media placement and developing brand campaigns for the entertainment, sports, food and beverage, and consumer products industries.  To learn more about, visit www.bullseyepublicrelations.com

</itunes:summary>
 
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<pubDate>Tue, 17 Jun 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:30</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn18.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/TwrZwuU16Ug" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/TwrZwuU16Ug/Bullhorn18.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn18.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... TheHolisticOption.com Names Stephanie Ann Sirico 
To Advisory Board


</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jun 22 2008</itunes:subtitle>

<itunes:summary>   The Holistic Option, Inc., today announced that Stephanie Ann Sirico, E-RYT, has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

Sirico, who has been involved with yoga for 12 years and instructing yoga since 1999, joins the Advisory Board as an expert in the practice of yoga. During that time, she has earned her Experienced Registered Yoga Teacher 500 certification (E-RYT 500) and has maintained an active membership with the Yoga Teachers Alliance (YTA). She also serves on the Advisory Board of the International Association of Yoga Therapists (IAYT). Sirico is co-owner and managing partner of Yoga Mountain Wellness Center in New City, NY. In addition to extensive community involvement, she has recently developed a summer Youth Yoga Program. For more, visit: www.yogamountain.com

“Stephanie Sirico is a welcome addition to the professional Advisory Board of TheHolisticOption.com”, said Kelly Campbell, President and Founder of The HolisticOption.com. “She brings a wonderful depth of knowledge in training yoga instructors and managing a successful yoga studio, as well as in the various styles of the practice itself.”


About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com


</itunes:summary>
 
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<pubDate>Sun, 22 Jun 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:34</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn19.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/7K08Zg3k9Mc" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/7K08Zg3k9Mc/Bullhorn19.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn19.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Makes Waves In Hermosa Beach

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 9 2008</itunes:subtitle>

<itunes:summary>  Beach Tennis USA, the organization responsible for launching the pro sport of beach tennis in North America, wrapped up the Southern California leg of its 2008 National Tour on Sunday, in Hermosa Beach, with the SoCal Series Slam.  Top Pro Division teams from around the country competed for $10,000 in cash prizes at the two-day event, which was taped for national broadcast. 
	
In the Men’s Pro division, two-time National Champions, Phil Whitesell and Chris Henderson (Charleston, SC) defeated Mike Edison and Brett Johnson (Clearwater, FL) 8-5, winning their first major tour event since the 2006 National Championship. Several local players made it to the quarterfinal and semifinal rounds, including ATP tour standout Zack Fleishmann and his partner Travis Rettenmaier, and Hermosa Beach’s own Joe Testa.

In the Women’s Pro Division, the Maloney Sisters—Laura and Lisa (San Diego, CA), defeated Joslynn Burkett and Lee Whitwell (La Jolla, CA) 8-3 continuing their undefeated streak on the 2008 National Tour.

The tour will now move to the East Coast for several events, culminating at the 2008 BTUSA National Championship in Long Beach, New York, on August 31. Beach Tennis USA events are televised on Tennis Channel, Comcast SportsNet, and FSN.  For more information, visit www.beachtennisusa.net.


</itunes:summary>
 
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<pubDate>Wed, 9 Jul 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:31</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn20.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/NWawBbB3CPw" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/NWawBbB3CPw/Bullhorn20.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn20.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... The Original SoupMan Comes to Minneapolis

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 16 2008</itunes:subtitle>

<itunes:summary>   

Minneapolis resident Michael Barr is opening the latest Original SoupMan restaurant on Tuesday, July 15. The store will be located in the Downtown Skyway, one of Minneapolis’ tallest towers, known for the distinctive “Halo” on its roof, at 225 South Sixth Street.  The Original SoupMan features the soups of Al Yeganeh, who inspired the “Soup Episode” on Seinfeld. Since 1984, New Yorkers and tourists alike have waited in line at Yeganeh’s Soup Kitchen International, in all kinds of weather, just for a taste of his much-heralded Lobster Bisque, Mulligatawny, and Jambalaya.
 
During Barr’s grand opening ceremony on July 15, one lucky customer will get the chance to win a free cup of soup every day for the rest of their life. The Original SoupMan will also donate $1,500 on behalf of Yeganeh’s charity, “Al’s Feed the Hungry Foundation”, to Second Harvest Heartland. Al’s Feed the Hungry Foundation donates funds to local hunger-relief charities every time a new Original SoupMan location opens. The charity is headed up by Baseball Hall of Fame legend, Reggie Jackson.

Barr’s Original SoupMan restaurant will showcase more than 50 of Yeganeh’s soup varieties as the “centerpiece of the meal”, each presented with a piece of fresh, crusty baguette, a piece of fresh fruit, and a piece of chocolate. Alongside Yeganeh’s more than 50 soups will be an extensive line of gourmet salads, sandwiches, wraps, and grilled paninis made exclusively with Boar’s Head deli meat and also a local favorite, Sebastian Joe’s Homemade Ice Cream. 

About The Original SoupMan  
Beginning in 1984, legendary soup man, Al Yeganeh, set the standard for mouth watering, world-renowned soups at his New York City location, Soup Kitchen International. Now with the new retail line of premium, gourmet, “heat-n-serve” soups, and The Original SoupMan stores, Al and his team will give the whole world the opportunity to experience soup as it was meant to be. For a complete press kit and more information, visit www.ORIGINALSOUPMAN.com or call (877)-SOUPMAN.

About Second Harvest Heartland
Second Harvest Heartland is the Upper Midwest’s largest hunger-relief organization, with a recently–updated mission of ending hunger through community partnerships.  Second Harvest Heartland serves 59 counties in Minnesota and western Wisconsin, and last year distributed 34.5 million pounds of grocery products to 950 non-profit member agencies and programs, including food shelves, soup kitchens, shelters, senior centers and children’s after-school programs. For each $1 donated, Second Harvest Heartland can distribute over $9 worth of grocery products for those in need. Second Harvest Heartland is a member of America’s Second Harvest – the Nation’s Food Bank Network, which has over 207 members serving every state in the U.S.  For further information, visit www.2harvest.org or call 651.484.5117.

</itunes:summary>
 
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<pubDate>Wed, 16 Jul 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:38</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn21.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/Vf5JTNqqrgU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/Vf5JTNqqrgU/Bullhorn21.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn21.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... The City of Long Beach, NY Declares August "Beach Tennis Month"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 25 2008</itunes:subtitle>

<itunes:summary>   

The City of Long Beach, New York and Beach Tennis USA®, the organization responsible for launching the pro sport of beach tennis in North America, today announced that this August will be known as “Beach Tennis Month” throughout the city.  Long Beach plans to incorporate the sport into a number of parks and recreations programs all leading up to the nationally televised 2008 Beach Tennis USA National Championship, which will be held August 30-31, on the sand at Riverside Boulevard in Long Beach.

“We are pleased and honored that Beach Tennis USA has chosen Long Beach to once again showcase their biggest event,” said Long Beach City Council President Thomas R. Sofield, Jr. "Whether you’re a participant or a spectator, it’s a great way to spend a day on our beautiful beaches enjoying all that our City has to offer.”

The Long Beach Parks and Recreation Department will include beach tennis instructions as part of their regular programs throughout the month. Earlier this summer, the city of Long Beach constructed several permanent beach tennis courts at Grand Blvd. and Broadway for use by local leagues. To learn more about these and other similar programs, visit www.longbeachny.org. Beach Tennis USA is also a sponsor of this year’s Long Beach Summer Concert Series, which takes place every Wednesday, at 8:00 p.m., on New York Avenue beach and every Thursday on Neptune Boulevard beach until Labor Day.     

Long Beach will, for the fourth straight season, host the 2008 National Beach Tennis Championship, August 30-31.  The event features top-ranked pro beach tennis players from over a dozen countries, competing for $15,000 in cash prizes. Returning to competition is three-time Women’s National Champion and Long Beach resident, Nadia Johnston.  Beach Tennis USA events are televised throughout the Metro-New York area on SportsNet New York (SNY) and Tennis Channel.  To learn more, visit www.beachtennisusa.net.


About Beach Tennis USA
Beach tennis, which was launched in the U.S. as a pro and recreational sport in 2005 by real estate developer Marc Altheim, combines tennis and beach volleyball into one exciting and fast-paced game. Now in its fourth season, Beach Tennis USA has garnered increased attention while hosting events in South Florida, Southern California and New York.  Beach Tennis USA has also gained recognition in the tennis world, attracting many former top-rated tennis players and having televised competitions featured on Tennis Channel, FSN West, SunSports, Comcast SportsNet, and SportsNet New York (SNY). The company continues to grow by adding new licensees in various U.S. cities and establishing “Team Beach Tennis,” which promotes year-round league play. To learn more about this fast-growing sport, or to become a licensee, please visit www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Fri, 25 Jul 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:04</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn22.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/OVdcv_T1QVk" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/OVdcv_T1QVk/Bullhorn22.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn22.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... SAN DIEGO’S LAURA AND LISA MALONEY TO REPRESENT THE U.S.A. IN 2008 BEACH TENNIS WORLD CHAMPSIONSHIP IN RAVENNA, ITALY

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 29 2008</itunes:subtitle>

<itunes:summary>   

Beach Tennis USA, the organization responsible for launching the pro sport of beach tennis in the United States, today announced that they have selected the sister team of Laura and Lisa Maloney (San Diego, CA) to represent the United States in the Beach Tennis World Championships, July 29 to August 4 in Ravenna, Italy. “We are very excited to represent the United States at the World Championships and compete on an international level against players who have been playing beach tennis all of their lives,” said Laura Maloney, who began playing beach tennis last summer. 

The San Diego natives are Beach Tennis USA’s 2008 National Tour Women’s Pro Division Points Leaders. They, along with the Men’s Pro Division Points Leaders Brett Johnson and Mike Edison, also known as ‘Team Rhino” (Tampa, FL), will represent the United States in the international tournament, competing in their respective doubles tournaments. 

“Once we played beach tennis, we were hooked!” said Lisa Maloney who’s been playing tennis since she was five years old. “We love playing on the beach, diving in the sand and enjoying the added energy and excitement.” 

“We are honored to have the Maloney Sisters representing the United States in the Beach Tennis World Championships”, said Alex Querna, Executive Director of Beach Tennis USA. “I cannot think of another team that embodies the pure passion and enthusiasm for the sport of Beach Tennis and the understanding of what it takes to make the sport grow in the United States to the next level.”

The Maloney Sisters, who are undefeated in the 2008 Beach Tennis USA National Tour, having won the two major events of the season (in Miami, FL in May and Hermosa Beach, CA in June), were named 2007 Beach Tennis USA Rookies of the Year after finishing as runners-up in the 2007 Beach Tennis USA National Championships. 

About Beach Tennis USA
Beach tennis, which was launched in the U.S. as a pro and recreational
sport in 2005, combines tennis and beach volleyball into one exciting and fast-paced game. Now in its fourth season, Beach Tennis USA has garnered increased attention while hosting events in South Florida, Southern California and New York. Beach Tennis
USA has also gained recognition in the tennis world, attracting many former top-rated tennis players and having televised competitions featured on Tennis Channel, Comcast SportsNet, and SportsNet New York (SNY). The company continues to grow by adding new licensees in various U.S. cities and establishing “Team Beach Tennis,” which promotes year-round league play. To learn more about this fast-growing sport, or to become a licensee, please visit www.beachtennisusa.net. 

</itunes:summary>
 
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<pubDate>Tue, 29 Jul 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:56</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn23.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/aNBZtANwV_w" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/aNBZtANwV_w/Bullhorn23.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn23.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...TheHolisticOption.com Names Sherri Greene To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 30 2008</itunes:subtitle>

<itunes:summary>   

The Holistic Option, Inc., today announced that Sherri Greene, D.P.M., has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive resource and social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

After graduating from the Pennsylvania College of Podiatric Medicine in 1991, Dr. Greene went on to complete a two-year residency program in foot surgery. She has always had a fascination with medicine and the art of healing, and as a podiatrist she believes that 'true healing must incorporate the mental, emotional and spiritual components of each individual'. For the last 12 years, she has maintained a private podiatric and healing practice in New York City.

“Renown holistic podiatrist, Dr. Sherri Greene truly embodies the mission of TheHolisticOption.com, which is why we’re thrilled to have her as a member of our professional Advisory Board,” said Kelly Campbell, President and Founder of The HolisticOption.com. “Her approach to integrative healing and the care she takes in both educating and treating each patient ‘as a whole’ is so synergistic with the ideals and objectives of our organization.”

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.


</itunes:summary>
 
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<pubDate>Wed, 30 Jul 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:28</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn24.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/RwIS316TxyU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/RwIS316TxyU/Bullhorn24.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn24.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...American Holistic Medical Association (AHMA) Recognizes TheHolisticOption.com

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Aug 10 2008</itunes:subtitle>

<itunes:summary>   The Holistic Option, Inc., today announced 
the American Holistic Medical Association (AHMA) has recognized the company’s website, TheHolisticOption.com, as a viable comprehensive platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and learning institutes. The AHMA, which was founded in 1978 to unite licensed physicians who practice holistic medicine, is the oldest holistic medicine organization of its kind. The group acknowledges that TheHolisticOption.com serves as a reference tool for consumers to learn more about holistic treatment options spanning 50 unique modalities – including acupuncture, chiropractic, massage therapy and yoga, among many others. 

Since its first meeting in Denver, Colorado, the AHMA has continued to work toward creating fellowship and collaboration among practitioners and their allies - bringing an understanding of how the mind, body and spirit all play an integral role health and wellness. AHMA membership is open to licensed medical doctors (M.D.’s) and doctors of osteopathic medicine (D.O.’s) from every specialty, and the medical students studying for those degrees. Associate membership is also open to those health care practitioners certified, registered, or licensed in the state in which they practice.

Each practitioner listed on TheHolisticOption.com submits an application that is screened by its Advisory Board, to ensure proper member certification and professional credibility in their particular modality. For an annual subscription fee of $100.00, practitioners complete a profile describing their training, specialties, treatment focus, contact information, and a link to their own website, articles, videos and blog (if applicable). While the site currently hosts care providers in 25 modalities, the company plans on adding the remaining 25+ modalities in the coming months. 

As an introductory offer, practitioners can apply for membership on TheHolisticOption.com at 50% off of the first year, until August 30, 2008. Members who refer two approved colleagues in any holistic modality will receive a one-year membership, free of charge.  Holistic healthcare providers wishing to apply or learn more can visit www.TheHolisticOption.com. 

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com

</itunes:summary>
 
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<pubDate>Sun, 10 Aug 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:26</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn25.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/jalB92TI98I" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/jalB92TI98I/Bullhorn25.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn25.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... TheHolisticOption.com Name Craig Nugent and Christina Petersen To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Sep 6 2008</itunes:subtitle>

<itunes:summary>    The Holistic Option, Inc., today announced that Craig Nugent, D.C. and Christina Petersen, D.C., have joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive resource and social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

Since he had been diagnosed with asthma at age 8, Dr. Craig Nugent found that after beginning chiropractic treatment at age 18, he was able to stop taking all medications. He decided to become a chiropractor himself in order to help others achieve optimum health naturally. Dr. Nugent received his degree in Biology in 2000 from Stockton College, and earned his D.C. degree from Palmer College of Chiropractic in 2004.

A third generation chiropractor, Dr. Christina Petersen has been under chiropractic care since birth. She is very passionate about children's health because she knows, first-hand, the difference chiropractic care can make in the life of a child. Dr. Petersen received her degree in Biology from St. Thomas Aquinas College in 1997, and graduated Cum Laude from Palmer College of Chiropractic in 2004. She and her husband, Dr. Nugent, maintain a practice, New Life Chiropractic, in New City, NY.

Kelly Campbell, President and Founder of TheHolisticOption.com said, “With dedicated practitioners like Dr. Nugent and Dr. Petersen on our Advisory Board, the overall goals of fostering patient education and awareness about holistic health and wellness in this country will certainly be attained. And as more consumers begin to take responsibility and take an interest in preventative care, the healthier we will become as a society.”

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.

</itunes:summary>
 
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<pubDate>Sat, 6 Sep 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:05</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn26.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/ztFAGUm6Q1c" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/ztFAGUm6Q1c/Bullhorn26.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn26.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...TheHolisticOption.com Names Bianca Beldini To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Sep 16 2008</itunes:subtitle>

<itunes:summary>     The Holistic Option, Inc., today announced that Bianca Beldini, L.Ac., M.S.O.M., P.T., has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive resource and social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

After receiving her degree in Physical Therapy in the Netherlands in 1996 and working in the field at several New York City hospitals, Bianca Beldini found the philosophy of Eastern medicine to be the missing link in her life. Bianca received a Master's in Acupuncture from Tri-State College of Acupuncture (TSCA) in 2004, and then received her Masters of Science in Oriental Medicine (MSOM) in 2005. She currently teaches at TSCA, and maintains a private practice, Sacred Space Acupuncture, in New York City.

President and Founder of TheHolisticOption.com, Kelly Campbell, said “Bianca has a strong foundation and knowledge of physical therapy, which complements her diverse understanding of the many styles of acupuncture she practices. She has been featured on the NBC Today Show and in numerous trade publications, which exemplifies her desire to help bring complementary and alternative medicine to the mainstream – a mission so closely aligned with our own.”

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.

</itunes:summary>
 
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<pubDate>Tue, 16 Sep 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:43</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn27.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/PsElE4GqOSg" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/PsElE4GqOSg/Bullhorn27.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn27.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...TheHolisticOption.com Names Dr. Hyla Cass To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Oct 2 2008</itunes:subtitle>

<itunes:summary>The Holistic Option, Inc., today announced that Hyla Cass, MD, has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive resource and social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

A nationally acclaimed innovator and expert in the field of integrative medicine, Dr. Hyla Cass combines the best of leading-edge natural medicine with modern science in her clinical practice, writings, lectures, and nationwide media appearances (e.g. The View, E! Entertainment, CBS News, MSNBC, and PBS). She also consults to the supplement industry on creating innovative and effective formulas. A member of the Medical Advisory Board of the Health Sciences Institute and Taste for Life Magazine, Dr. Cass is also Associate Editor of Total Health, a former Assistant Clinical Professor at UCLA School of Medicine and the author of several books including Natural Highs, 8 Weeks to Vibrant Health, and Supplement Your Prescription.

President and Founder of TheHolisticOption.com, Kelly Campbell, said “Dr. Hyla Cass has always been, in my opinion, ‘the female Dr. Oz’. The depth of knowledge and appreciation she has for integrative medicine is impressive, and her work credibly demonstrates the importance of offering patients the best of both worlds in terms of health care (conventional and holistic medicine). Dr. Cass is an asset to TheHolisticOption.com’s Advisory Board because she part of the movement toward achieving optimum health in this country.”

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.

</itunes:summary>
 
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<pubDate>Thu, 2 Oct 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:48</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn28.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/kYmD16OrYTI" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/kYmD16OrYTI/Bullhorn28.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn28.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Italians Keep the Crown at 2008 National Beach Tennis Championship

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Oct 8 2008</itunes:subtitle>

<itunes:summary> Beach Tennis USA, the organization responsible for launching the pro sport of beach tennis in North America, concluded its 10-city, national tour this weekend at the 2008 National Beach Tennis Championship in Long Beach, New York.  Top Pro Division teams from a dozen countries competed for $15,000 in cash prizes at the two-day event, which was taped for national broadcast. 
	
In the Men’s Pro division, Alex Mingozzi and Matteo Marighella (Italy), who dominated last year’s National Championship, defeated former two-time champs Phil Whitesell and Chris Henderson (Charleston, SC) 8-4.  Whitesell and Henderson showed early signs of potentially upsetting the Italians, who are still undefeated on American sand, winning three of the match’s first six games.  But in the end, the Italians grabbed control, taking five of the last six games to collect their second national championship in as many years.  

In the Women’s Pro Division, the Maloney Sisters—Laura and Lisa (San Diego, CA), defeated three-time national champion Nadia Johnston (Long Beach, NY) and her partner Elena Jirnova (Ukraine) in a dramatic 9-8 victory, which ended in a tiebreaker.  With Johnston sitting out most of this 2008 National Tour with nagging injuries, the Maloney Sisters ran wild, dominating the Women Pro division, sitting firmly in the number-one ranked position all season.  

In this year’s newly-formed Mixed Doubles Pro division, Donny “The Golden Bullet” Young (Hermosa Beach, CA) and Laura Maloney defeated Team Rhino’s Mike Edison (Clearwater, FL) and former Wimbledon competitor Gretchen Magers (San Diego, CA) 8-2.  

Both the Men’s and Women’s Pro division finals were taped for broadcast later this month on Tennis Channel, Comcast SportsNet, FSN West, SunSports, and SportsNet New York (SNY). For more information, visit http://www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Wed, 8 Oct 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:02</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn29.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/wqNibAGR36A" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/wqNibAGR36A/Bullhorn29.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn29.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The Original SoupMan Comes To Prince George's County, MD

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Oct 8 2008</itunes:subtitle>

<itunes:summary> The "Soups of Seinfeld" come to Hyattsville, MD. For more information, visit http://www.originalsoupman.com

</itunes:summary>
 
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<pubDate>Wed, 8 Oct 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:49</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn30.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/foefMJrA--M" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/foefMJrA--M/Bullhorn30.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn30.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...TheHolisticOption.com Names Dr. Hyla Cass To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Oct 16 2008</itunes:subtitle>

<itunes:summary> The Holistic Option, Inc., today announced that Hyla Cass, MD, has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The site serves as a comprehensive resource and social networking platform for complementary and alternative healthcare practitioners throughout the U.S. to connect with patients in their immediate market, and interact with peers and training institutions. 

A nationally acclaimed innovator and expert in the field of integrative medicine, Dr. Hyla Cass combines the best of leading-edge natural medicine with modern science in her clinical practice, writings, lectures, and nationwide media appearances (e.g. The View, E! Entertainment, CBS News, MSNBC, and PBS). She also consults to the supplement industry on creating innovative and effective formulas. A member of the Medical Advisory Board of the Health Sciences Institute and Taste for Life Magazine, Dr. Cass is also Associate Editor of Total Health, a former Assistant Clinical Professor at UCLA School of Medicine and the author of several books including Natural Highs, 8 Weeks to Vibrant Health, and Supplement Your Prescription.

President and Founder of TheHolisticOption.com, Kelly Campbell, said “Dr. Hyla Cass has always been, in my opinion, ‘the female Dr. Oz’. The depth of knowledge and appreciation she has for integrative medicine is impressive, and her work credibly demonstrates the importance of offering patients the best of both worlds in terms of health care (conventional and holistic medicine). Dr. Cass is an asset to TheHolisticOption.com’s Advisory Board because she part of the movement toward achieving optimum health in this country.”

About TheHolisticOption.com
Founded in 2008, New York-based TheHolisticOption.com provides complementary and alternative healthcare practitioners, consumers and relevant product and service providers with the first online community where they can connect and share information regarding holistic treatment options. To learn more, visit www.TheHolisticOption.com.

</itunes:summary>
 
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<pubDate>Thu, 16 Oct 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:48</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn31.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/8w5Xtp_zpQI" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/8w5Xtp_zpQI/Bullhorn31.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn31.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Italian Champs Dominate at Beach Tennis USA Masters Tournament

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Oct 31 2008</itunes:subtitle>

<itunes:summary> Matteo Marighella and Alex Mingozzi (Italy) were once again unstoppable, defeating Chris Henderson and Timo Siebert (Charleston, SC), 8-2, at the Beach Tennis USA Masters Championship in Clearwater, Florida this weekend. The Italian duo, who won the 2008 BTUSA National Championship in September, continued their unbeaten streak on US sand at the first-ever BTUSA Masters event, where the six top-ranked Men’s Pro division teams from around the country battled it out for ten hours under the blazing sun at Frenchy’s Rockaway Grill in Clearwater Beach.

Clearwater’s own Team Rhino (Brett Johnson/Mike Edison), the 2008 BTUSA Point Series Champs, made it to the semifinals, losing to the Italians, 8-1. Also advancing to the semifinals were 2008 BTUSA Men’s Rookie Team of Year, Marty Salokas and Donny Young (Hermosa Beach, CA), who lost to Henderson/Siebert, 8-4.

For more information, visit http://www.beachtennisusa.net. 

</itunes:summary>
 
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<pubDate>Fri, 31 Oct 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:24</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn32.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/RUGpQv2b1Jo" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/RUGpQv2b1Jo/Bullhorn32.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn32.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The Perfection of Marketing: New Book by James Connor Reveals Complete Brand Playbook Used by Successful NYC Advertising Agency to Create Category-Leading Brands

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Nov 30 2008</itunes:subtitle>

<itunes:summary>  The goal was audacious. Test and consolidate all the best practices of marketing into a simple set of instructions any company could follow to dramatically improve marketing results. Add to it insights on how the human mind works gained from years of study and daily meditation of ancient Buddhist texts and the result is a groundbreaking business book called The Perfection of Marketing.

“This book is all the best practices of marketing in three simple steps,” said James Connor, author of The Perfection of Marketing. Every business should be using these marketing techniques to prevent wasting marketing dollars. I felt I had to reveal our methods.”

James Connor has crafted a surprisingly efficient process based on what he calls the Sales Moment to create a method anyone can implement for spectacular marketing results. Culminating from 12 years of work, The Perfection of Marketing reveals the detailed playbook run by The James Group, a successful branding and full-service advertising agency in New York City, which has made more money for 95% of their clients. 

This is the debut work from James Connor, the CEO of The James Group, who honed The Perfection of Marketing process while overseeing the creation of over 70 brands, including category leaders GarageTek, Thinkfun, TransparentValue, and WQIS (The Water Quality Insurance Syndicate).

The Perfection of Marketing retails for $24.95 and is available January 9, 2009 through Amazon and Barnes &amp; Noble. Starting October 27, 2008, a special Management Team Package of three books for the price of one is available at the book’s website, www.perfectionofmarketing.com, to jumpstart word of mouth about the book prior to retail launch. The Perfection of Marketing should be read by any CEO, Marketing Officer, or CFO who wants greater return on investment from their marketing dollars.

The book’s website also offers the first four chapters of The Perfection of Marketing for free via electronic pdf. And an audio podcast of these chapters is now available in the podcast section of the iTunes Store.

For more information, visit http://www.perfectionofmarketing.com. 

</itunes:summary>
 
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<pubDate>Sun, 30 Nov 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:32</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn33.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/Ft34nzbcCxU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/Ft34nzbcCxU/Bullhorn33.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn33.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Author James Connor Selects BullsEye Public Relations
To Promote New Book, The Perfection of Marketing

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Nov 30 2008</itunes:subtitle>

<itunes:summary> James Connor, author of The Perfection of Marketing (Diamond Cutter Press), has retained New York City-based BullsEye Public Relations as the agency of record (AOR) to promote the new book through an aggressive media relations campaign, public speaking schedule, and audio podcast, which will give listeners an opportunity to sample the book’s first four chapters free of charge.  

With The Perfection of Marketing, Connor has crafted an extremely efficient process based on what he calls “The Sales Moment” to create a method anyone can implement for spectacular marketing results. Culminating from 12 years of work, Connor reveals the detailed playbook run by his company, The James Group, a branding and full-service advertising agency in New York City.

BullsEye Co-founder and President John Rarrick said the agency will also implement an audio and video viral campaign to drive traffic to the newly- launched site, www.perfectionofmarketing.com. There, for a limited time before the retail launch, executives can purchase three books for the price of one in an exclusive Management Team Package of The Perfection of Marketing. The book will be available at all major book retailers, including Barnes &amp; Nobel and Amazon.com, in January 2009.  

For more information, visit http://www.perfectionofmarketing.com. 

</itunes:summary>
 
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<pubDate>Sun, 30 Nov 2008 22:35:00 GMT</pubDate>

<itunes:duration>01:36</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn34.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/6E5trMT8IKk" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/6E5trMT8IKk/Bullhorn34.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn34.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...TheHolisticOption.com Names Dr. Sherri Tenpenny To Advisory Board

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Dec 12 2008</itunes:subtitle>

<itunes:summary>  The Holistic Option, Inc., today announced that Sherri Tenpenny, DO, has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. The mission of TheHolisticOption.com is to increase awareness among consumers about health and wellness from a holistic perspective, which addresses the 'whole person' – body, mind, and spirit – and the root cause(s) or factors of a health condition, as opposed to merely treating symptoms of a health condition. A one-stop resource, like WebMD, for the health conscious individual, users can search, free of charge, extensive catalogues of videos, articles, blogs and news pertaining to complementary, alternative and integrative medicine.

Dr. Sherri J. Tenpenny is respected as one of the country’s most knowledgeable and outspoken physicians regarding the problem vaccines can have on health. Dr. Tenpenny is board certified and specializes in both osteopathic medicine and emergency medicine, having been featured on news programs on Fox and NBC, as well as hundreds of radio interviews. Dr. Tenpenny is a prolific writer, authoring online articles, several books, such as Saying No to Vaccines and FOWL! Bird Flu: It's Not What You Think, as well as educational DVDs. She is a board member of the World Association of Vaccine Education (WAVE) and is the founder and director of an integrative clinic, OsteoMed II in Cleveland, OH. She has recently accepted a position as Executive Director of Sanoviv Medical Institute in Rosarito, Baja Mexico.

“Dr. Tenpenny is a strong advocate for informed decision and is responsible for educating so many Americans on the dangers of vaccination,” said Kelly Campbell, President and Founder of TheHolisticOption.com. “Her level of medical expertise and association with WAVE and NVIC only solidifies our commitment to promote the truth about what may be put into our bodies.”

For more information, visit http://www.theholisticoption.com.

</itunes:summary>
 
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<pubDate>Fri, 12 Dec 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:02</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn35.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/iuwLW52iXVU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/iuwLW52iXVU/Bullhorn35.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn35.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Seinfeld’s SoupMan Will Have “Soup For You” at 2008 Holidazzle

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Dec 12 2008</itunes:subtitle>

<itunes:summary> The Original SoupMan, the makers of the soups of Al Yeganeh, who inspired the “Soup Episode” on Seinfeld, today announced that Minneapolis resident and proprietor of The Original SoupMan Minneapolis, Michael Barr, will be serving up cups of hot soup during the Target Holidazzle Parade at the corner of 7th Street and Nicollet Mall, in front of the IDS Center and across from Macy’s.   

Parade goers will get to choose from two of Yeganeh’s Zagat-rated soups. Each cup of soup will sell for $5.00 (tax included) and be served with crackers. The Original SoupMan will also have fresh-baked cookies, cups of hot apple cider, and bottled water available for $1.00 each. 

During the Holidazzle, Barr will also be helping to raise funds for Yeganeh’s charity, Al Feeds the Hungry Foundation (AFTHF), which donates funds to local hungers throughout the U.S. and Canada.   

The Original SoupMan, featuring the soups of Al Yeganeh, who inspired the “Soup Episode” on Seinfeld restaurant, opened their Minneapolis location earlier this year on the Skyway level of 225 South Sixth, one of Minneapolis’ tallest towers, known for the distinctive “Halo” on its roof. Since 1984, New Yorkers and tourists alike have waited in line at Yeganeh’s Soup Kitchen International, in all kinds of weather, just for a taste of his much-heralded Lobster Bisque, Mulligatawny, and Jambalaya. 

For more information, visit http://www.originalsoupman.com.

</itunes:summary>
 
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<pubDate>Fri, 12 Dec 2008 22:35:00 GMT</pubDate>

<itunes:duration>02:07</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/Bullhorn36.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/PfYS8CLJhRs" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/PfYS8CLJhRs/Bullhorn36.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/Bullhorn36.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... TheHolisticOption.com Announces Content Partnership with Intent.com
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 6 2009</itunes:subtitle>

<itunes:summary>  The Holistic Option, Inc. today
announced a content partnership with Intent (www.intent.com).

Launched by Mallika Chopra, daughter of Dr. Deepak Chopra, Intent is a
premier wellness portal and social media website aspiring to be the most
trusted wellness destination for sharing and supporting people’s intentions –
whether personal, social, spiritual, or global. “On Intent, members of
TheHolisticOption.com can find members with similar interests in wellness
and healing modalities, share information, and get support,” says Mallika
Chopra. Anyone can create a profile on Intent, blog on their field of
expertise, and share their experiences with holistic therapies.
Intent.com will feature articles and videos from TheHolisticOption.com and in
turn, The Holistic Option will feature weekly articles, promotional banners,
and a special interview with Intent on its podcast, Holistic Health and Wellness.

The mission of TheHolisticOption.com is to increase awareness among
consumers about health and wellness from a holistic perspective, addressing
the 'whole person' – body, mind, and spirit – as well as the root cause(s) or
factors of a health condition, as opposed to merely treating symptoms. The
site is a one-stop resource, like WebMD, for the health-conscious individual.
Users can search extensive catalogues of videos, articles, blogs, natural
remedies, and news pertaining to alternative and integrative medicine, as
well as nutrition, eco-friendly living, and more.

Kelly Campbell, President and Founder of TheHolisticOption.com, views the
collaboration between The Holistic Option and Intent as incredibly valuable to
each organization. “These sites share a similar demographic, yet each
provides content that is both diverse and extremely valuable,” explains
Campbell. “Each approaches health and wellness from a slightly different
perspective, so the content partnership made sense from the onset.”

For more information, visit http://www.theholisticoption.com.

</itunes:summary>
 
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<pubDate>Tue, 6 Jan 2009 22:35:00 GMT</pubDate>

<itunes:duration>02:16</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn37.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/gATvObsIkrM" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/gATvObsIkrM/BullHorn37.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn37.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The Performer Known as "SPECIAL" Taps BullsEye PR as Agency of Record
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 23 2009</itunes:subtitle>

<itunes:summary>  Brooklyn born Keenan “SPECIAL” Bristol has retained New York City-based BullsEye Public Relations as the agency of record (AOR) to promote the launch of the recording artist’s new EP, including the hit song “Superman 1-2-3 Away!” Special, who began performing at the age of two, quickly adopted the smooth moves and sounds of Michael Jackson, Stevie Wonder and a variety of Rappers and Reggae artists, creating his own musical styling. Having performed as the emcee at Beach Tennis USA tournaments throughout the country, Special is finally ready to release of his debut album.  

BullsEye PR will be undertaking the launch of several social networking sites, including Special’s Facebook page, as well as revamping his MySpace page. Using a series of viral videos, the company will promote the launch of Special’s EP and the release of his debut album, “Never Be Afraid to Fly”, which will hit stores the summer of 2009. For more information, visit http://www.myspace.com/special123away or http://www.bullseyepr.com

</itunes:summary>
 
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<pubDate>Fri, 23 Jan 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:58</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn38.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/9zcmQk1HoVE" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/9zcmQk1HoVE/BullHorn38.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn38.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The HolisticOption.com Names Dr. Edward F. Group to Advisory Board
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 23 2009</itunes:subtitle>

<itunes:summary>  The Holistic Option, Inc., today announced that Edward F. Group III, DC, ND, DACBN, has joined the Advisory Board of the company’s recently launched website, www.TheHolisticOption.com. TheHolisticOption.com is a one-stop resource, for the holistically-minded individual. Users can search natural remedies,  vetted practitioners, videos, articles and news in alternative and integrative medicine – at no cost whatsoever. The site also hosts Holistic Health and Wellness, a free, weekly podcast featuring alternative health, as well as new natural products’ providers and producers of health-related documentaries.

Specializing in alternative oncology and the cleansing of toxins from the body, Dr. Edward Group III earned his DC from Texas Chiropractic College and his ND from the Natural Healing Institute of Naturopathy, where he also became a Certified Clinical Herbalist (CCH) and Certified Clinical Nutritionist (CCN). Additionally, he is a Diplomat of the American Clinical Board of Nutrition (DACBN). In 1998, Dr. Group founded Global Healing Center and currently serves as CEO, where he assumes a hands-on approach in producing new and advanced degenerative disease products and information.

“Dr. Group’s mission is in line with our own, to educate the public on natural and preventative therapies that address underlying causes, not symptoms”, said Kelly Campbell, President and Founder of TheHolisticOption.com. “We are proud to welcome him to our expert panel of Advisory Board members

For more information, visit http://www.theholisticoption.com.

</itunes:summary>
 
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<pubDate>Fri, 23 Jan 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:45</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn39.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/6rMgVsijXw0" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/6rMgVsijXw0/BullHorn39.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn39.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Adina for Life, Inc. Selects BullsEye PR as Agency of Record
To Promote Launch of “Holistic” Line of Beverages

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Mar 2 2009</itunes:subtitle>

<itunes:summary> San Francisco-based Adina for Life, Inc. has retained New York City-based BullsEye Public Relations as the agency of record (AOR) to promote the launch of “Adina Holistics, the company’s new line of organic, herbal infused beverages.  BullsEye will represent Adina at the Natural Products EXPO West in March, and continue after with a broad-spectrum campaign of viral and event promotions to further support the launch of “Adina Holistics" as well as Adina’s full roster organic, Fair Trade beverages.

Acknowledging the growing awareness and acceptance of holistic and natural health by U.S. consumers, “Adina for Life” created a line of Holistic drinks that will tap into the 5000-year old “emerging trend” of Ayurveda, utilizing the basic principles of herbs, aromas, meditation, yoga and dieting. Ayurvedic herbal elixirs have been used for centuries as a natural way to restore balance, harmony and wellness. The Holistic drinks, which include: “Honey Lemon Aloe/HerbalPower”, “Mango, Orange Chamomile/HerbalWisdom”, “Blackberry Hibiscus/HerbalClarity”, “Peach Amalaki/HerbalProtect” and “Honey Eucalyptus/HerbalNourish”.  contain all-natural, organic ingredients that are balanced to maintain good health and well being. 

For more information, visit http://www.bullseyepr.com

</itunes:summary>
 
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<pubDate>Mon, 2 Feb 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:21</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn40.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/rsleBfDW9Wk" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/rsleBfDW9Wk/BullHorn40.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn40.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Franchise Expo Teams Up With Original SoupMan to Offer "Stimulus Package"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 9 2009</itunes:subtitle>

<itunes:summary>


NEW YORK, New York (April 1, 2009) – North America’s largest Franchise and Business Opportunities Expo and New York’s own The Original SoupMan, makers of the legendary soups of Al Yeganeh, who inspired the “Soup Episode” on Seinfeld, joined forces today to announce a stimulus package contest to help one lucky winner realize their dream of owning their own business. Interested applicants can apply online by submitting, in 100 words or less, their story detailing the reasons why they should be the awarded ownership of a brand new Original SoupMan franchise. The winner will be announced by Hall of Fame slugger, Reggie Jackson, at the opening of the New York-New Jersey Franchise Expo, April 18, 2009, 10:30 a.m., at the Meadowlands Exposition Center, in Secaucus, NJ.

“With many people out of work and Americans unsure about how to create a solid financial future, we wanted to help the economy one person at a time and create a contest that can do just that. Original SoupMan so graciously stepped to the plate and immediately wanted to be on board”, states Fred Cox, President of National Event Management. “A franchise is the easiest and safest way to become your own boss and create financial stability. In spite of the current credit crisis, many franchise companies have financing options available to new business owners. By buying into a franchise one buys into a proven concept and exponentially increases their success rate”.

The contest kicks off Wednesday, April 1, 2009. For more information, visit www.franchiseexpocontest.com. All entries must be submitted by April 13, 2009 at 12 Noon EST.

The New York-New Jersey Franchise Expo also provides valuable educational resources and a wide range of advisors and suppliers for current and future business owners. The show includes free daily seminars from reputable and insightful professionals, including the Small Business Association, that have information that entrepreneurs need to know. Topics include: “Securing a Loan for Business Start Up” and “Legal Aspects of Buying a Franchise”.  	

“Small businesses—the stores that employ a dozen people—those will be what ultimately turns this economy around,” said Robert Bertrand, President of The Original SoupMan. Bertrand said the idea of waiving SoupMan’s standard $35,000 franchise fee for someone who has the entrepreneurial drive to succeed but might lack the financial resources to fund an entire start-up is,  “a stimulus package that just makes sense.”			

The Franchise and Business Opportunities Expo, a member of the International Franchise Associations suppliers group, takes place Saturday, April 18th and Sunday, April 19th at the Meadowlands Exposition Center, 355 Plaza Drive, Secaucus, New Jersey. Hours of operation are Saturday 10am-5pm and Sunday 11am-4pm. Admission is $10. For more information, visit www.newyorkfranchiseshow.com.

About The Franchise and Business Opportunities Expo
The Franchise and Business Opportunities Expo is produced by National Event Management. National Event Management is the producer of 27 annual business ownership events across North America showcasing over 1,700 businesses to 65,000 prospective business owners each year. For more information on National Event Management visit www.nationalevent.com.    

About The Original SoupMan
Founded in 1984, legendary soup man, Al Yeganeh, set the standard for delicious, world-renowned soups at his New York City location, Soup Kitchen International. Now, with the international growth of his franchise, The Original Soup Man, Al and his team will give the whole world the opportunity to experience soup as it was meant to be. The company also sells the Original SoupMan soups in Grab-n-Go packages in the frozen food aisle of grocery stores nationwide. To learn more, visit www.ORIGINALSOUPMAN.com.  For franchise information, call (877)-SOUPMAN

For more information, visit http://www.bullseyepr.com

</itunes:summary>
 
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<pubDate>Thu, 9 Apr 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:00</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn41.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/ZhIF4N28yXY" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/ZhIF4N28yXY/BullHorn41.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn41.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA and EVP Tour Team Up in 2010"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 23 2009</itunes:subtitle>

<itunes:summary>


(New York, NY) April 22, 2009— Beach Tennis USA®, the organization responsible for launching the sport of beach tennis in North America, and the EVP® Tour, the largest pro-am beach volleyball attraction in America, today announced a joint venture that will bring both sports together for a 10-city national tour in 2010.

The dual-sport tour, which will include stops in Florida, Southern California, Chicago, and New York, will leverage both the long standing success of the EVP Tour and the recent momentum that beach tennis has gained as a pro sport and a beach lifestyle phenomenon. 

“Combining beach volleyball and beach tennis together under one tour banner just makes sense on so many levels,” said Ross Balling, Founder and President of EVP Tour.  Balling, who launched EVP in 1994, said he feels that through obvious economies of scale both groups, who host their events on sand volleyball courts using similar net systems, stand to gain as they plan their 2010 seasons. “Together, we can package a tour that allows our corporate partners to reach a larger, more diverse mix of their core audience. I think this tour will create a kind of beach lifestyle activation platform that has not been done before,” Balling added.

The EVP tour, which was designed, to give local athletes support and the opportunity to compete on a national level, has attracted past and present sponsors like Corona Light, Naked Juice, and Brine, who is the official ball of the 2009 EVP Tour. The groups production division, EVP TV Network, will produce six TV shows this season, reaching over 60 million homes across the country through an agreement with Comcast Sports Network. Balling said that next year’s TV season would likely feature highlights of both EVP and BTUSA action.

Since its inaugural season in 2005, Beach Tennis USA has experienced tremendous growth in player participation and crowd attendance, due largely to the company’s creation of regional licensing agreements and local leagues. To date, Beach Tennis USA has signed domestic licensee agreements in Charleston, SC, Tampa, FL, Ft. Lauderdale FL and the Metro New York region as well as similar international deals in Japan, South Africa, Costa Rica, Puerto Rico and Bermuda. 

“Beach tennis has always been more than just a traditional pro sport—it also   embodies the essence of the whole beach lifestyle,” said Marc Altheim, Founder and Commissioner of Beach Tennis USA.  Altheim noted that the festival atmosphere of BTUSA events, which include live music, product sampling booths, and interactive fan giveaways, has played a large role in attracting sponsors like Dos Equis, Function Beverages, and HEAD/Penn Racquet Sports, who has recently renewed their deal to be the official racquet and ball of the BTUSA 2009 National Tour. “Our events are all about creating a full-sensory beach experience, and this joint venture with EVP in 2010 will take beach sports to a whole new level for our fans, players, and sponsors,” added Altheim.

Both EVP and BTUSA have a reputation of working closely with some of the nation’s most-visited beach communities, including Miami Beach, FL, Hermosa Beach, CA, and Long Beach, NY, the Long Island destination that has hosted the past four BTUSA National Championship events. 

“The City of Long Beach has been proud to host the Beach Tennis USA National Championships,” said Long Beach City Manager Charles T. Theofan.  “Their tournaments attract residents and visitors from all over the metropolitan area to our beaches, and help support our business district during the summer months.  We’re delighted to welcome Beach Tennis USA to the City again in 2009 and look forward to their joint effort with EVP in 2010.”    

For more information, visit http://www.beachtennisusa.net

</itunes:summary>
 
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<pubDate>Thu, 23 Apr 2009 22:35:00 GMT</pubDate>

<itunes:duration>03:09</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn42.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/jziDLUgzXFg" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/jziDLUgzXFg/BullHorn42.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn42.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Beach Tennis USA Returns To Ft. Lauderdale"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 24 2009</itunes:subtitle>

<itunes:summary>

Beach Tennis USA®, the organization responsible for launching the sport of beach tennis in North America, will hold its Ft. Lauderdale Open May 9-10 on the beach, just north of the Sheraton Yankee Clipper Hotel, in Ft. Lauderdale. Ft. Lauderdale has become a hotbed for beach tennis talent, producing some the pro tour’s best players, including Ric Simeon, Nic Paalzow, and Whitney Kraft. However, players of any skill level can register to play at the event by visiting www.beachtennisusa.net.

On Saturday, there will be both Amateur and Junior’s division tournaments beginning at 10:00 a.m. and Men’s Pro division pool-play beginning at 2:00 p.m. The action heats up on Sunday at 9:00 a.m. with the start of the Mix Doubles Paddle Tournament. The Men’s and Women’s Pro division finals will take place at 4:00 p.m. Players from all over the country will compete for the $1,000 first-place prize, plus a guaranteed spot in the 2009 Beach Tennis USA National Championship in Long Beach, New York on September 5-6. 

Beach tennis, which was launched in the U.S. as a pro and recreational sport in 2005 by real estate developer Marc Altheim, is a true hybrid sport that combines tennis and beach volleyball into one exciting and fast-paced game.  Played on a regulation beach volleyball court, two players on each team use standard tennis racquets to hit a depressurized tennis ball back and forth over the net without letting it hit the sand.  

Since its inaugural season in 2005, Beach Tennis USA has experienced tremendous growth in player participation and crowd attendance, due largely to the company’s creation of regional licensing agreements and local leagues. To date, Beach Tennis USA has signed domestic licensee agreements in Charleston, SC, Tampa, FL, Ft. Lauderdale, FL and the Metro New York region as well as similar international deals in Japan, South Africa, Costa Rica, Puerto Rico and Bermuda. 

 “Beach Tennis Believes”, the official charity of BTUSA, will be accepting donations throughout the weekend on behalf of Jack and Jill Children’s Center, a non-profit organization that provides family oriented early childhood education and support to strengthen low-income working families, ninety percent headed by single mothers, in Broward County. Beach Tennis Believes helps raise funds and awareness for community centers and youth programs.
   
For more information, visit http://www.beachtennisusa.net

</itunes:summary>
 
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<pubDate>Fri, 24 Apr 2009 22:35:00 GMT</pubDate>

<itunes:duration>02:06</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn43.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/tP2czDa2z6w" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/tP2czDa2z6w/BullHorn43.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn43.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... HEAD-Penn Racquet Sports Renews Partnership With Beach Tennis USA"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Apr 28 2009</itunes:subtitle>

<itunes:summary>

HEAD Penn Racquet Sports and Beach Tennis USA (BTUSA) announced that they have renewed their partnership for another year. For the fourth consecutive season HEAD will serve as the official racquet and Penn will be the official ball for all the events comprising BTUSA’s 2009 National Tour, including the season-ending National Championship in Long Beach, NY. HEAD Penn equipment will be used exclusively in all matches and at all events.

Beach tennis, which is essentially doubles tennis played on sand, uses HEAD racquets and Pro Penn T.I.P. 2 low-compression tennis balls. Played both as a recreational and competitive sport, beach tennis is fun for players of all ages.

“HEAD Penn is proud to continue as the official sponsor of Beach Tennis USA – bringing tennis to a new audience in a unique and fun way. We appreciate the efforts of Beach Tennis USA to grow the game and appeal to various player types,” said Amy Wishingrad, National Promotions Manager.

This year’s BTUSA National Tour began with a weeklong tournament/showcase at the site of the Sony Ericsson Open, in Key Biscayne, FL.  The 10-city, pro-am tour will conclude at the 2009 National Beach Tennis Championship, in Long Beach, NY on Labor Day weekend, September 5-6.    

For more information, visit http://www.beachtennisusa.net

</itunes:summary>
 
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<pubDate>Tue, 28 Apr 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:34</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn44.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/ueTp82sQZew" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/ueTp82sQZew/BullHorn44.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn44.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Adina Holistics Enlightens Beverage World"

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jun 14 2009</itunes:subtitle>

<itunes:summary>

San Francisco-based Adina for Life, Inc., creators of Adina beverages, today announced they have expanded distribution of their new beverage line called “Adina Holistics™”, making it available now to consumers throughout California, Nevada, New Jersey, Connecticut, New Hampshire, Massachusetts, and Maine. The new line of herbal elixirs was inspired by a vision of a world that “Drinks No Evil” for the consumer who is both health-conscious and passionate about good taste. Acknowledging the growing awareness and acceptance of holistic and natural health by U.S. consumers, “Adina for Life” created the line of USDA organic beverages that will tap into the 5,000 year old “emerging trend” of Ayurveda.

Adina Holistics™ is available in five varieties—“BlackberryHibiscus”, “HoneyEucalyptis”, “PeachAmalacki”, “MangoOrangeChamomile”, and “HoneyLemonAloe”, each featuring its own unique, delicious herbal flavor profile, and recognizable by the whimsical monkey on the bottle.

Deriving its company name from the word “adina”, which loosely translates to “life in its holistic and spiritual dimension”, the Adina team, which is comprised of seasoned beverage industry veterans that include the Founders of Odwalla® and SoBe®, strives to create beverages that provide a healthier alternative to the highly refined sugar filled options that have been linked to obesity and diabetes. 
   

To follow Adina Holistics on Twitter or for more information, visit http://www.adinaworld.com

</itunes:summary>
 
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<pubDate>Sun, 14 Jun 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:35</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn45.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/QB0627i0IEc" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/QB0627i0IEc/BullHorn45.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn45.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn... Adina Holistics Partners with Forest Moon to Raise Money for Local Prouty Event

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 15 2009</itunes:subtitle>

<itunes:summary>

This year’s 28th annual Prouty Century bike ride and challenge walk raised over $1.9 million for cancer research and patient services for Dartmouth’s Norris Cotton Cancer Center. Participating in the event was Adina For Life, the San Francisco-based beverage company, sponsoring Team Forest Moon, who raised $29,500. 
 
Team Forest Moon is a non-profit organization, which consists of 120 members from various New England regions. Phil and Cindy Blood founded the program, in hopes to provide a non-medical support program for cancer survivors and their families. 
 
Participating in this year’s race for Team Forest Moon was Adina For Life CEO and Dartmouth alumnus, John Bello. 
“I was honored to ride in this year’s Prouty. The outpouring of support from both the business community and so many caring individuals is truly inspiring,” said Bello
Along with sponsoring Team Forest Moon, Adina For Life set up sampling stations all along the event route, serving Adina Holistics, its new line of refreshing herbal elixirs.
   
To follow Adina Holistics on Twitter or for more information, visit http://www.adinaworld.com

</itunes:summary>
 
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<pubDate>Wed, 15 Jul 2009 22:35:00 GMT</pubDate>

<itunes:duration>01:23</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/www.bullseyepublicrelations.com/podcasts/BullHorn46.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/C37LFeutaJc" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/C37LFeutaJc/BullHorn46.m4a</link><feedburner:origLink>http://www.bullseyepublicrelations.com/podcasts/BullHorn46.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Beach Tennis USA To Debut in Chicago at EVP Volleyball Event

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jul 16 2009</itunes:subtitle>

<itunes:summary>

Beach Tennis USA, the organization responsible for launching the sport of beach tennis in North America, will hold an exhibition beach tennis event at the site of the Extreme Volleyball Professionals (EVP) 19th Chicago Pro-Am Series, on Saturday, July 18.  The action will take place at 1800 N. Lake Shore by the North Avenue Beach Boathouse.  From 9:00 a.m. to 2:00 p.m. the event will feature free open play and training clinics, and from 2:00 p.m. to 4:00 p.m., a “paddle battle” or round robin tournament will be open for anyone to join. 

“This weekend’s beach tennis demonstration is really meant to serve as prelude to our joint tour in 2010 with the EVP,” said Jim Lorenzo, President at Beach Tennis USA. “Chicago is a market we’re excited to be in. There’s already a budding beach tennis movement there. This event is a great opportunity for anyone to come down and see what we’re all about,” Lorenzo added.

Beach tennis, which was launched in the U.S. as a pro and recreational sport in 2005 by real estate developer Marc Altheim, is a true hybrid sport that combines tennis and beach volleyball into one exciting and fast-paced game.  Played on a regulation beach volleyball court, two players on each team use standard tennis racquets to hit a depressurized tennis ball back and forth over the net without letting it hit the sand.  

Since its inaugural season in 2005, Beach Tennis USA (BTUSA) has experienced tremendous growth in player participation and crowd attendance, due largely to the company’s creation of regional licensing agreements and local leagues. To date, Beach Tennis USA has signed domestic licensee agreements in Charleston, SC, Tampa, FL, Ft. Lauderdale, FL and the Metro New York region as well as similar international deals in Japan, South Africa, Costa Rica, Puerto Rico and Bermuda. Nutrition 

To learn more about the sport of beach tennis, visit http://www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Thu, 16 Jul 2009 22:35:00 GMT</pubDate>

<itunes:duration>02:05</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

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<item>

<title>The Bullhorn...Q.bel Foods Selects BullsEye PR as Agency of Record

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 18 2010</itunes:subtitle>

<itunes:summary>

New York-based BullsEye Public Relations has been chosen by Q.bel Foods LLC as that company’s newest agency of record (AOR). BullsEye will mount an aggressive media relations campaign to heighten consumer awareness of the Q.bel line and to promote the company’s upcoming release of two new varieties of all-natural chocolate wafer bars—“Double Dark Chocolate 70%” (vegan), and “Mint Dark Chocolate”.

“Q.bel’s dedication to taste and quality was apparent from the moment we sampled these delicious chocolates. BullsEye is proud to welcome them to our family of outstanding brands—brands that have mastered the art of achieving maximum flavor while utilizing only pure, all-natural ingredients,” said John Rarrick, co-founder and president at BullsEye PR.

Q.bel is available nationwide in all Whole Foods Markets and many specialty stores and retails for $1.29-$1.59. For more information about Q.bel, visit www.QbelFoods.com or follow them on Twitter at www.twitter.com/QbelChocolate.  

About BullsEye Public Relations
New York-based BullsEye Public Relations specializes in securing high profile media placement and developing brand strategy campaigns for companies in the food and beverage, entertainment, sports, health and wellness, and consumer packaged goods industries. BullsEye PR also produces award winning audio and video podcasts, and through its subsidiary, BullsEye Productions, creates cutting-edge television content.  To learn why BullsEye PR is “The Cure For The Common Brand”, visit www.BullsEyePR.com.

About Q.bel
Since January 2009, Nyack, NY-based Q.bel Foods has been making healthy indulgences for consumers looking to satisfy their chocolate craving without all the high-fructose corn syrup, preservatives, artificial colors, flavors and hydrogenated oils found in most mass produced candy. The company’s mantra, printed on every package, is: “Be True. Be Honest. Be Good.”, and is Q.bel’s commitment to making the world’s best tasting chocolate candy bars. Learn more at www.QbelFoods.com. 

</itunes:summary>
 
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<pubDate>Mon, 18 Jan 2010 22:35:00 GMT</pubDate>

<itunes:duration>00:51</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn49.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/htFXjNb9CTs" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/htFXjNb9CTs/Bullhorn49.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn49.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...VetCentric Partners with Hill's Pet Nutrition 

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 18 2010</itunes:subtitle>

<itunes:summary>

VetCentric, Inc., the nation's largest practice-to-home delivery provider of prescription medications and veterinary therapeutic and wellness foods, today announced an affiliation with Hill’s Pet Nutrition, Inc. (“Hill’s”), a subsidiary of Colgate-Palmolive Company. VetCentric’s prescription management service enables Hill’s to expand its reach to veterinarians and pet owners by utilizing VetCentric's unique veterinary-supportive home delivery business model. 

“We are proud to partner with VetCentric because it enables Hill’s Science Diet and Hill’s Prescription Diet® pet foods to reach to both veterinarians and consumers directly, faster,” said Scott Smith, Hill’s Vice President, Customer Development.

Clinics partner with VetCentric for many reasons, including the company’s ability to increase patient compliance over 200% on average leading to increased product sales and most importantly, healthier pets. Under the new arrangement, VetCentric partner clinics can now offer pet owners access to the entire Hill’s pet food product line, including Hill’s Prescription Diet and Hill’s Science Diet. Hill's produces high-quality, great-tasting pet foods owners can trust and feed to their canine and feline companions as part of a veterinary health care team recommendation.  

"This partnership combines the leadership of Hill’s, the clear benchmark in therapeutic foods, and VetCentric, the largest and most successful provider of veterinarian-sponsored, home delivery services in the companion animal industry. Our clinics are eager to offer the Hill’s portfolio as part of their home delivery pharmacy and we are very excited to announce that VetCentric will now offer the complete line of Hill’s products.” said Ted Root, President and CEO of VetCentric. 

About VetCentric: 
VetCentric, Inc., a privately-held company headquartered in the Baltimore-Washington area, is the only national veterinary-focused pharmacy offering home delivery of FDA and EPA approved pharmaceuticals, compounded medications and therapeutic and wellness foods to pet owners on behalf of veterinary clinics.  Its comprehensive suite of services provides clinics with an online store that allows customized product selection and pricing, home delivery and client communication services.  VetCentric firmly supports the Veterinarian-Client-Patient relationship in all its business practices, allowing veterinarians to stay at the center of their patients’ care while improving service, encouraging compliance and decreasing clinic operating costs.  

In the past 10 years, VetCentric has partnered with thousands of veterinary clinics to fill in excess of 2.5 million prescriptions for nearly 500,000 pet owners.  Its pharmacy complies with the licensing and inspection requirements of all states in which it does business. For more information, please visit www.vetcentric.com.

About Hill’s Pet Nutrition, Inc.:
Hill’s Pet Nutrition Inc. manufactures Hill’s Prescription Diet® brand pet foods, therapeutic pet foods available only through veterinarians, and Hill’s Science Diet brand pet foods sold through veterinarians and finer pet specialty stores. Founded more than 60 years ago with a unique commitment to pet nutrition and well-being, Hill’s is committed to its mission to help enrich and lengthen the special relationships between people and their pets. Hill’s produces high-quality, great-tasting pet foods owners can trust and give to their canine and feline companions as part of a veterinary health care team recommendation. This ultimately improves patient health and the health of the practice. For more information about Hill’s Pet Nutrition Inc., and Hill’s Evidence-Based Clinical Nutrition visit HillsPet.com.

</itunes:summary>
 
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<pubDate>Mon, 18 Jan 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:13</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn50.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/cfKbajuM_QY" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/cfKbajuM_QY/Bullhorn50.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn50.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...VetCentric and ImproMed, Inc. Announce One-Click Home Delivery Integration
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 18 2010</itunes:subtitle>

<itunes:summary>

ImproMed, Inc. creators of the Infinity veterinary practice management software, and VetCentric, a veterinary-only pharmacy providing home delivery services on behalf of veterinarians, announce the integration of VetCentric’s One-Click Home Delivery into Infinity. Available immediately with the release of v4.5 of Infinity, veterinarians can offer home delivery of pharmaceuticals, compounded medications, and therapeutic and wellness diets directly from their practice management system.  

“VetCentric is thrilled to announce this partnership.  ImproMed is a leader in the veterinary industry and this integration represents a key step toward fulfilling our commitment to improving patient health and increasing compliance in practices,” said Ted Root, President and CEO of VetCentric. “One-Click Home Delivery through Infinity offers clinics easy access to a vast range of prescription medication, dramatically expanding treatment options without inventory cost.”

A veterinarian simply checks the “Send to Home Delivery” box when creating a prescription in Infinity and the prescription information is electronically sent directly to VetCentric, where the order is then filled and delivered directly to the client’s home. Consumers can easily order refills directly from VetCentric, and for each order a client fills or refills, the patient medical record in Infinity is automatically and electronically updated.  

“ImproMed continues to be on the forefront helping veterinarians’ run their practices in the most efficient manner. Our integration with VetCentric will dramatically simplify home delivery, and subsequently improve pet health and compliance,” said Ron Detjen, President and CEO of ImproMed.  “This partnership arms veterinary clinics with a simple way to effectively compete with Internet pharmacies.”

To begin taking advantage of this new integration, free of charge, veterinarians will need to set up an account with VetCentric by visiting www.vetcentric.com/signup or calling 866-838-2368.  For more information on the ImproMed/VetCentric integration, please visit www.impromed.com/vetcentric, or call (800) 925-7171.

About VetCentric
VetCentric, Inc., a privately-held company headquartered in the Baltimore-Washington area, is the only national veterinary-focused pharmacy offering home delivery of FDA- and EPA-approved pharmaceuticals, compounded medications, and therapeutic and wellness diets to pet owners on behalf of veterinary clinics.  Its comprehensive suite of services help clinics improve clinic financial performance, provide a trusted alternative to Internet competition, expand treatment options without inventory cost, improve patient health and increase compliance, enhance customer service, and advocate the Veterinarian-Client-Patient Relationship.

In the past 10 years, VetCentric has partnered with more than 9,000 veterinary clinics to fill in excess of 2.5 million orders for nearly 500,000 pet owners.  Its pharmacy complies with the licensing and inspection requirements of all states in which it does business. For more information, please visit www.vetcentric.com.
About ImproMed, Inc.

ImproMed was rated number-one in Client Satisfaction in the 2008 Trends survey, and is a world-leading developer and provider of business and medical management software for the veterinary industry. Since its inception in 1979, ImproMed’s continuing mission has been to provide veterinarians with the best software and knowledge management solutions by carefully monitoring changes in the veterinary medicine field and implementing program suggestions from their clients.  For more information, visit www.impromed.com.


</itunes:summary>
 
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<pubDate>Mon, 18 Jan 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:07</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

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<item>

<title>The Bullhorn...Q.bel Unveils Two New Healthy Indulgences
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 26 2010</itunes:subtitle>

<itunes:summary>

Nyack, New York-based Q.bel Foods, makers of all-natural chocolate wafer rolls and wafer bars, today announced the addition of two new varieties to their wafer bar line: “Double Dark Chocolate 70%” (vegan) and “Mint Dark Chocolate”. These healthy indulgences are perfect for anyone who wishes to enjoy a rich, decadent chocolate candy bar that is free of the chemical additives found in most commercially produced chocolate.

The new flavors of chocolate wafer bars join the existing varieties, which include “Milk Chocolate”, “Dark Chocolate” and “Peanut Putter” wafer bars and wafer rolls.  All Q.bel products are made with all-natural ingredients and contain no preservatives, artificial colors or flavors, hydrogenated oils, or high-fructose corn syrup. Q.bel’s wafer bars are covered in Belgian chocolate, and the wafer rolls have a crispy cookie inside.  The company plans to add additional varieties in the spring of 2010. 

The Q.bel product line was launched in January 2009, with an initial national rollout by Whole Foods.  Since then, the product line has been selected by many leading retailers in the health and natural foods industry.  In the twelve months ended December 2009, Q.bel sold over 1 million candy bars and has already attained the number one rank in the “All-Natural Chocolate Wafer” category.

Q.bel is available nationwide in all Whole Foods Markets and many specialty stores and retails for $1.29-$1.59. For more information about Q.bel, visit www.QbelFoods.com or follow them on Twitter at www.twitter.com/QbelChocolate.  

About Q.bel
Since January 2009, Nyack, NY-based Q.bel Foods has been making healthy indulgences for consumers looking to satisfy their chocolate craving without all the high-fructose corn syrup, preservatives, artificial colors, flavors and hydrogenated oils found in most mass produced candy. The company’s mantra, printed on every package, is: “Be True. Be Honest. Be Good.”, and is Q.bel’s commitment to making the world’s best tasting, all-natural chocolate candy bars. Learn more at www.QbelFoods.com. 


</itunes:summary>
 
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<pubDate>Tue, 26 Jan 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:47</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn52.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/_9PAZp14N8E" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/_9PAZp14N8E/Bullhorn52.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn52.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Purple Wedding Flowers Now Available in New Modern Collections from Bridesign.com
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Jan 27 2010</itunes:subtitle>

<itunes:summary>

Many brides have wanted purple wedding flowers, but have found few options. Now brides who want natural purple flowers for their wedding have two exciting choices in new collections created for 2010 by Bridesign.com. Bridesign.com is the creator of the “wedding flower in a box” program that allows Internet-savvy brides to save 30-40% on assembled wedding flowers.

“We listened to requests from brides who wanted flowers in purple. In creating our new modern collections for 2010 we made sure to have two natural color choices in purple,” said Juanita McAllister, President of Bridesign.com. 

The only flowers that come naturally in purple are Peruvian Lilies, Mini Callas, Orchids, and Carnations. Roses come in a pale lavender, but do not naturally come in the vibrant purple that many brides seek. Most industry attempts to dye roses deep purple have come with mixed satisfaction from brides, so this practice is usually avoided.

Bridesign has provided flowers for over 3,000 U.S. weddings since 2005 with a 100% satisfaction rate. The arrangements are completely assembled and ready to go right out of the box or brides can order bulk flowers. 

The new Peruvian Lily collection and Mini Callas collection from Bridesign are bold and vibrant with a distinctly modern feel. Peruvian Lilies are among the most long lasting flowers; thus a perfect symbol of lasting devotion. This variety of Peruvian Lillies grown for Bridesign is particularly impressive. The bell shaped flower bodies are larger and open to a star and the colors are more vibrant. The hand-crafted collections range from an intimate 7-pieces for small weddings to 36-pieces for grand weddings and are available in purple, hot pink, light pink, red, orange, white, and yellow. This is a festive collection accented with flowing decorative ribbons. 

Mini Callas represents magnificent beauty. Slivers of lily grass delicately bind the bouquets and the stems are wrapped with light elegantly decorative material that is a beautiful complement to any style of wedding gown. The hand-assembled collections are available in purple, light pink, white, orange. The orange is a particular hybrid that features yellow highlights.


Bridesign flower artisans handcraft each wedding bouquet, boutonniere, corsage, and wedding centerpiece and ship them to arrive two days before the wedding. The arrangements are completely finished. Bridesign.com is the only Internet supplier of wedding arrangements that require no assembly. The wedding flowers are still blooming in the specially engineered box. Every bouquet is assembled before shipping and timed perfectly for maximum beauty on the wedding day.

Shipped overnight by FedEx® directly to the bride’s home or wedding destination, the wedding flowers are transported with the stems inserted into individual water tubes, the hand-crafted arrangements are cradled in special interior packing, and each item is strapped in with velcro-like seatbelts. The patented box Bridesign.com created to protect the flower arrangements is a game changer in the wedding industry for brides seeking fresher, more affordable wedding flowers.

Bridesign.com offers a 100% satisfaction guarantee and maintains a double back-up system. By delivering two days before the wedding, if anything does not meet the bride’s satisfaction, Bridesign.com can overnight another order. Should something still not meet her satisfaction, Bridesign.com maintains a relationship with 19,000 same-day U.S. florists, who will fulfill the order or any remaining parts of the order at Bridesign.com’s cost. The result has been 100% of Bridesign.com’s weddings have had beautiful wedding flowers on their wedding day. 

For more information, visit www.bridesign.com.

</itunes:summary>
 
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<pubDate>Wed, 27 Jan 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:10</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn53.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/zDNuRZbcOxc" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/zDNuRZbcOxc/Bullhorn53.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn53.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Beach Tennis USA Partners with AAU
</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Feb 3 2010</itunes:subtitle>

<itunes:summary>

Beach Tennis USA, the organization responsible for launching pro and recreational beach tennis in North America, is pleased to announce a new partnership with The Amateur Athletic Union of the US, Inc. (AAU) for the 2010 AAU Junior Olympic Games.  For the first time in the forty-four year history of the AAU Junior Olympic Games, beach tennis will be included in the largest, youth, multi-sport event in the country.

Marc Altheim, Commissioner/Founder of Beach Tennis USA says, “We are honored and thrilled to be a part of the AAU Junior Olympic Games in 2010. Partnering with an organization as prestigious and well-known as the AAU Junior Olympic Games gives the sport of beach tennis the credibility it needs to eventually become an Olympic sport in its own right.  For 2010, the AAU is offering youth across the country the chance to learn the sport, have fun and compete. In fact, this first year, there are no qualifying rounds -- the 2010 AAU Junior Olympic Games will be open to anyone that wants to play beach tennis, even if it’s for the first time. We also encourage athletes competing in the other sports at the AAU Junior Olympic Games to come check out beach tennis. We'll have clinics, games and activities for anyone who wants to give it a try."

Beach Tennis is played with beach tennis paddles and a slightly decompressed ball, similar to a junior tennis training ball.  It is played on a beach volleyball size court (although it is also played on grass), with a net set at five feet seven inches. Basically, teams of two players each keep the ball in play over the net (the ball does not bounce!) while serving and keeping score just like in a regular tennis match.  

“We are excited that Beach Tennis will be part of this year’s event in Virginia Beach, VA and look forward to working with Beach Tennis USA to make this event successful,” said Paul Campbell, Chairman of the AAU Junior Olympic Games.  “The sport will take place along side of the AAU Beach Volleyball Championships which will provide a great atmosphere for the athletes.”

Over the last 15 years various parts of the global sports community have been playing the sport of beach tennis. Five years ago, Beach Tennis USA was launched to bring the sport of beach tennis to the United States.  Since its inception Beach Tennis USA has attracted tens of thousands of players, ranging in age from 8 to 80, from California to Charleston, both Florida coasts, Chicago, Buffalo, and many other venues.  From beginners to pros, everyone enjoys this fun, competitive and exciting game. It can best be described as a mix of tennis, beach volleyball, and extreme badminton, all rolled into one.  Best of all, beach tennis is easy to learn and even more fun to master. 
  
The AAU Junior Olympic Games is the annual showcase event for the AAU.  Over 14,000 participants representing 50 states and US territories take part in over 20 sports during a two-week period each summer.  The 2010 event will be held throughout the Hampton Roads, Virginia region.  The Beach Tennis Championships will be held in Virginia Beach, VA on July 31 and August 1, 2010.

Founded in 1888, the AAU is one of the largest, non-profit, volunteer, sport organizations in the United States.  As a multi-sport organization, the AAU is dedicated to the promotion and development of amateur sports and physical fitness programs for all ages.  Over 500,000 participants and 50,000 volunteers share AAU’s philosophy of “Sports for All, Forever.”  

For more information, visit www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Wed, 3 Feb 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:06</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn54.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/48zIVRsfHhc" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/48zIVRsfHhc/Bullhorn54.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn54.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Beach Tennis USA Adopts Paddle As Official Tournament Equipment

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Feb 3 2010</itunes:subtitle>

<itunes:summary>

Beach Tennis USA (BTUSA), the organization responsible for launching the pro sport of beach tennis in North America, today announced that it has adopted the use of the paddle, currently used in international competition, as the official equipment for regulation tournament play.  BTUSA, who formerly promoted the use of a standard, regulation tennis racquet for use at its events, stated that the move to paddles was primarily to facilitate the unification of the many international beach tennis associations throughout Europe, South America, and Asia.

“By converting to the paddle, Beach Tennis USA will be able to work more closely with our international partners to grow the sport, both on the pro and recreational level,” said Marc Altheim, BTUSA’s Founder and Commissioner.  Altheim added he believes the use of the paddle would help introduce the sport to more “non-tennis” players, allowing for beach tennis to become a more mainstream common activity for casual beachgoers. 

To further its efforts in unifying the sport on a global level, BTUSA will also adopt the international court dimensions of 8 X 8 meters, and a net height of 170cm (5’ 6 ¾”).  

Beach Tennis USA recently completed its fifth National Tour at the 2009 National Beach Tennis Championship, in Long Beach, NY, and plans to announce dates for its 2010 season in February. To learn more, visit www.beachtennisusa.net.

About Beach Tennis USA
Beach tennis, which was launched in the U.S. as a pro and recreational sport in 2005 by real estate developer Marc Altheim, combines tennis and beach volleyball into one exciting and fast-paced game. Now entering its sixth season, Beach Tennis USA has garnered increased attention while hosting events throughout Florida, Southern California, South Carolina, and New York. Beach Tennis USA has also gained recognition in the tennis world, attracting many former top-rated tennis players.  The company continues to grow through the additions of its “BTUSA Places 2 Play” program, which helps local municipalities, hotels, beach clubs, and other interested parties to establish permanent beach tennis courts. To learn more about this fast-growing sport, or to learn how to join the movement, please visit www.beachtennisusa.net.

</itunes:summary>
 
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<pubDate>Wed, 3 Feb 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:09</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn55.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/RFZIgotWhww" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/RFZIgotWhww/Bullhorn55.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn55.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...The Biggest Loser’s Filipe and Sione Fa And Adina Holistics™ Declare Holistic Warfare 
On Sugary, Artificial Beverages

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>May 13 2010</itunes:subtitle>

<itunes:summary>

San Francisco-based Adina for Life, Inc., creators of Adina beverages, today announced that Filipe Fa and Sione Fa, contestants from Season 7 of NBC’s “The Biggest Loser”, will make an appearance at Whole Foods Market Scottsdale, located at 7111 E. Mayo Blvd in Phoenix, AZ on Saturday, May 22 from 11:00 AM to 3:00 PM. The Fas will share tips on how to eat right and stay fit and prepare your bodies for beach season. The Fas, Mesa, AZ residents and cousins who lost a combined total of 255 lbs during their time on “The Biggest Loser”, have joined the Adina Team as their newest Brand Ambassadors to take a stand against the myriad of artificially sweetened, High Fructose Corn Syrup-filled beverages that proliferate the coolers of convenient stores across America. 

"When I weighed 360 lbs., I never really bothered reading the labels of the beverages I drank. The calories can really add up with those super-sugary sodas and sports drinks," said Filipe Fa. "Now I'm hyper-aware of what's on the label. When I tasted Adina Holistics, I was amazed at just how much great flavor they packed into a low-sugar drink."

Adina Holistics™, like all Adina for Life beverages, were inspired by a vision of a world that “Drinks No Evil”. The company, which makes beverages for the consumer who is both health-conscious and passionate about good taste, is led by former Odwalla® founder and CEO, Greg Steltenpohl, and former SoBe® founder, John Bello.  

To learn more, visit http://www.AdinaWorld.com.

</itunes:summary>
 
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<pubDate>Thu, 13 May 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:26</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn56.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/dr4l3-MJ73M" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/dr4l3-MJ73M/Bullhorn56.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn56.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...ITF Partners With Beach Tennis USA

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>June 22 2010</itunes:subtitle>

<itunes:summary>

Beach Tennis USA® (BTUSA), the organization responsible for the sport of beach tennis in North America, today announced a strategic partnership with The International Tennis Federation (ITF), the world governing body of tennis, to expand the global development of the sport of beach tennis.  Under the new agreement, BTUSA may propose tournaments for sanction by the ITF as part of the ITF Beach Tennis Tour.  All sanctioned tournaments will contribute to the international player ranking system and appear on the ITF’s official tour calendar. 
 BTUSA, founded by New York City real estate developer Marc Altheim, launched the first pro beach tennis tour in the U.S. in 2005 and has overseen the sport’s steady domestic growth, mostly through grassroots efforts in South Florida, Southern California, Chicago, and Long Island.

 “Beach Tennis USA has done a great job introducing, developing and promoting beach tennis in the U.S. since 2005 and we look forward to combining our knowledge and resources to further grow this exciting and dynamic sport in North America.  With the ITF Beach Tennis Tour now in its third year we are thrilled to welcome the 2010 US National Championships onto the calendar, which will be one of only three tournaments this year to offer players maximum ranking points towards the ITF Beach Tennis World Ranking,” said Jackie Nesbitt, Head of Professional Circuits at the ITF.

“We’re very excited to be aligned with the ITF. The success of beach tennis as a truly global pro and recreational sport rests in our ability to unify the many countries and organizations currently playing, and to standardize the rules of play on an international level,” said Marc Altheim, BTUSA’s Founder and Commissioner. “This partnership with the ITF is one major step in that direction,” added Altheim.
  
To learn more, visit www.beachtennisusa.net

</itunes:summary>
 
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<pubDate>Tue, 22 Jun 2010 22:35:00 GMT</pubDate>

<itunes:duration>00:44</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn57.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/-gA49qr66pg" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/-gA49qr66pg/Bullhorn57.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn57.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...World Renowned Physician Launches Dan-e™ 
All-Natural Nutritional Supplement for Women


</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>June 22 2010</itunes:subtitle>

<itunes:summary>

Tampa-based Naturalceutical, LLC, today announced the launch of Dan-e™, a breakthrough new nutritional supplement for women. Dan-e™ is made of a patent-pending blend of Pro-Hormones and vital herbs, vitamins and minerals that are the essential building blocks of energy, passion and healthy hormonal balance. Made with all-natural ingredients, Dan-e™ is designed to help women live a more active, fulfilling lifestyle by day, while igniting passion and desire by night.

Developed for women by award-winning physician Daniel S. Stein, M.D., F.A.C.O.G., Dan-e™ is now available for online purchase at www.dan-e.com. “Dan-e™ is all about helping to improve the quality of life for women everywhere,” Dr. Stein said. 

Clinical studies have proven that Dan-e™ improves energy and mood, increases desire and passion, supports optimal women’s health and helps to relieve normal PMS or menopausal symptoms when taken as directed. “Dan-e™ is really a life-changing supplement, restoring energy to women who need it, whether they’re a corporate CEO or a full-time mom,” added Stein.
 
Dr. Stein’s research has shown that aging and stress can decrease women’s natural hormones and vital nutrients. Dan-e™ replaces these nutrients to help relieve symptoms such as stress, anxiety, insomnia, moodiness, hot flashes, lack of energy, cramps and more. To learn more or to order your supply of Dan-e™, visit www.dan-e.com.


</itunes:summary>
 
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<pubDate>Tue, 22 Jun 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:12</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn58.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/HBQVqsrfbTs" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/HBQVqsrfbTs/Bullhorn58.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn58.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...Q.bel® Exhibits at Summer Fancy Food Show Booth #4529 


</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>June 22 2010</itunes:subtitle>

<itunes:summary>

Nyack, New York-based Q.bel Foods, makers of all-natural chocolate wafer rolls and wafer bars, today announced they will be exhibiting at the Summer Fancy Food Show on Sunday, June 27 to Tuesday, June 29, 2010. Q.bel will be announcing the addition of two new varieties to their wafer bar line: “Double Dark Chocolate 70%” (vegan) and “Mint Dark Chocolate” at Booth #4529 at the Summer Fancy Food Show, held this year at the Jacob Javits Center located at 655 West 34th Street in New York.

These healthy indulgences are perfect for anyone who wishes to enjoy a rich, decadent chocolate candy bar that is free of the chemical additives found in most commercially produced chocolate. The new flavors of chocolate wafer bars join the existing varieties, which include “Milk Chocolate”, “Dark Chocolate” and “Peanut Putter” wafer bars and wafer rolls. All Q.bel products are made with all-natural ingredients and contain no preservatives, artificial colors or flavors, hydrogenated oils, nor high-fructose corn syrup. Q.bel’s wafer bars are covered in Belgian chocolate, and the wafer rolls have a crispy cookie inside. The company plans to add additional varieties in early 2011, including a line of gluten-free Q.bel.

Q.bel all-natural wafer bars and rolls were launched in January 2009, with an initial national rollout by Whole Foods Market. Since then, many other leading retailers in the health and natural foods industries have selected Q.bel in response to consumer demand for healthier, great-tasting snacks. In the twelve months ending in December 2009, Q.bel sold over 1 million candy bars and has already attained the number one rank in the “All-Natural Chocolate Wafer” category.

Q.bel products are available nationwide in all Whole Foods Markets, many specialty and natural food stores and regional co-ops, and retail for $1.29-$1.59. For more information about Q.bel, visit http://www.QbelFoods.com or follow them on Twitter at http://www.twitter.com/QbelChocolate.

About Q.bel-Since January 2009, Nyack, NY-based Q.bel Foods has been making healthy indulgences for consumers looking to satisfy their chocolate craving without all the high-fructose corn syrup, preservatives, artificial colors, flavors and hydrogenated oils found in most mass produced candy. The company’s mantra, printed on every package, is “Be True. Be Honest. Be Good.”, and is Q.bel’s commitment to making the world’s best tasting, all-natural chocolate candy bars. Learn more at http://www.QbelFoods.com.

</itunes:summary>
 
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<pubDate>Tue, 22 Jun 2010 22:35:00 GMT</pubDate>

<itunes:duration>00:45</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn59.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/5OZdRUI_wS8" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/5OZdRUI_wS8/Bullhorn59.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn59.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...MIGGS Joins Maroon 5 for Upcoming Shows


</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>June 22 2010</itunes:subtitle>

<itunes:summary>

Essential Group Management today announced that Tampa, FL-based pop-rock band MIGGS will be joining Grammy Award-winning rock band Maroon 5 this August for a series of shows, to be performed at Minor League baseball stadiums. MIGGS will share the bill with Maroon 5 on August 28 at Applebee’s Park in Lexington, KY, and August 31 at Fifth Third Field in Dayton, OH.

“Having performed in the past with Maroon 5, we found the energy in the audience was really amazing, so we’re definitely honored and excited to share the stage with them again,” Don Miggs, lead singer and guitarist for MIGGS said.

MIGGS is currently on a nationwide tour in support of their new album, “Wide Awake”, which became available in stores and online on May 18.  To learn more, visit www.MiggsMusic.com.

</itunes:summary>
 
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<pubDate>Tue, 22 Jun 2010 22:35:00 GMT</pubDate>

<itunes:duration>00:45</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn60.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/aLxwqH_uzdE" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/aLxwqH_uzdE/Bullhorn60.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn60.m4a</feedburner:origLink></item>

<item>

<title>The Bullhorn...VetCentric One-Click Home Delivery 
Now Available Through AVImark

</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>June 29 2010</itunes:subtitle>

<itunes:summary>

VetCentric, Inc., the nation's largest vet-sponsored provider of home delivery, and McAllister Software Systems®, creators of AVImark® veterinary software, today announced the integration of One-Click Home Delivery into AVImark. 

Veterinarians can now offer home delivery of pharmaceuticals, compounded medications, and therapeutic and wellness diets directly through AVImark’s Client Information Display.  Prescriptions entered into AVImark are electronically sent to VetCentric, where orders are filled and delivered to the client’s home.  Each time a home delivery prescription is filled, the patient medical record is automatically updated in AVImark.     
 
“We’re thrilled to introduce VetCentric home delivery to the 9,500 clinics currently using AVImark,” said Ted Root, CEO at VetCentric. “This seamless integration of VetCentric and AVImark will help clinics run more efficiently and profitably, while maintaining a much higher standard of compliance.” 

“This latest AVImark integration with VetCentric is designed to increase compliance and improve patient care by simplifying home delivery and electronically connecting medical records,” said Scott McAllister, president of McAllister Software Systems. “Cutting-edge integrations like this are great examples of how we are committed to the success of each AVImark practice.” 
 
To begin taking advantage of this new integration, veterinarians will need to set up a free account with VetCentric by visiting www.vetcentric.com/signup or by calling 866-838-2368.  For more information on AVImark integrations or the latest AVImark release, visit www.avimark.net or call 1-877-838-9273.


</itunes:summary>
 
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<pubDate>Tue, 29 Jun 2010 22:35:00 GMT</pubDate>

<itunes:duration>00:53</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn61.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/mETvI9C6ntU" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/mETvI9C6ntU/Bullhorn61.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn61.m4a</feedburner:origLink></item>

<item>

<title> The Bullhorn…Lucille Roberts to Offer Franchise</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>July 29 2010</itunes:subtitle>

<itunes:summary>

New York-based Lucille Roberts Fitness for Women, the Northeast’s industry leader in women’s-only fitness for over 40 years, today announced they are offering franchise opportunities to qualified applicants.  Since its inception in 1970, the Lucille Roberts brand has demonstrated their disciplines of club operations, marketing, training, customer service and equipment selection to create a proven, and successful business model for franchise operators. Franchise owners can reap the many benefits offered by Lucille Roberts, such as full-service start-up assistance, purchasing power for state-of-the-art equipment, proven marketing programs, across-the-board training, and on-going performance reviews. 

“Lucille built this business one club at a time over her 30-year career. Our fitness programs, operating systems, and customer service reputation are second to none in the industry. We’re proud to be able to offer this proven model to our new franchisees,” said Kevin Roberts, son of Lucille Roberts, and company CEO.

Lucille Roberts offers three options of their fitness franchise including a single unit location, multiple unit locations, or conversions for already existing health centers. In addition, the Real Estate Development Department will research population density and assist in choosing a location that will prove to be successful.

Initial fees and start-up capital requirements vary depending on location, size and condition of space, build out, and other factors. Location size should ideally be 6,500 – 8,000 square feet. An estimate of the cost-of-opening will be available before a lease is signed.

For more information on franchise opportunities, visit www.lucilleroberts.com or call (212)-734-0500, ext. 1604.

Founded in 1970 by Lucille and Bob Roberts, Lucille Roberts has pioneered the concept of high quality, women's-only weight loss and fitness. With over 45 full-sized women's-only fitness centers throughout New York, New Jersey, and Pennsylvania, the company generates annual sales of $39 Million.   Visit them at www.lucilleroberts .com. For franchise information, contact Collin Gaffney at (212) 734-0500 X1604.


</itunes:summary>
 
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<pubDate>Thu, 29 Jul 2010 22:35:00 GMT</pubDate>

<itunes:duration>01:19</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn62.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/WaVg4i15QXQ" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/WaVg4i15QXQ/Bullhorn62.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn62.m4a</feedburner:origLink></item>
 
<item>

<title> The Bullhorn…Adina for Life Selects Lisa Bouchelle as Brand Ambassador</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>July 29 2010</itunes:subtitle>

<itunes:summary>

San Francisco-based Adina for Life, Inc., creators of Adina 100% USDA-organic, Fair-Trade Certified and Gluten-free beverages, today announced they have appointed Varese Sarabande/Universal recording artist, Lisa Bouchelle as its newest brand ambassador. Bouchelle, currently on a national tour opening for Meatloaf, recently released her second full-length album, “Bleu Room with a Red Vase”.  

“Lisa Bouchelle really embodies what Adina Holistics is all about,” said Norm Snyder, President at Adina for Life. “She’s dedicated to an active, healthy lifestyle and manages to have a whole lot of fun along the way. We’re proud to have Holistics associated with Lisa and her summer tour.

Bouchelle, who has sung backup for rock royalty such as Jon Bon Jovi, Bruce Springsteen, and Rob Thomas, will join the “Drink No Evil Team”, which includes fellow brand ambassadors Filipe and Sione Fa from NBC’s “The Biggest Loser” and triathlete Mandy Braverman.  The team shares the common goal of raising awareness to the dangers of drinking beverages ladened with artificial sweeteners or High-Fructose Corn Syrup.
 
Adina Holistics™ comes in seven varieties, including the new Coconut Guava with Lychee and Jade Green Tea with Tulsi, and is available nationwide at all Whole Foods Markets, natural foods stores, and convenient stores. To find Holistics™ in a store nearest you, visit www.AdinaWorld.com. To learn more about Lisa Bouchelle, visit www.LisaBouchelle.com.

About Adina for Life, Inc:
Adina for Life, Inc., is led by a pioneering team of entrepreneurs from Odwalla®, and SoBe®. Inspired by the vision to create a world that “Drinks No Evil,” these industry innovators came together to grow Adina and change the way the world does business—one drink at a time. The company is dedicated to producing great-tasting, better-for-you, fair trade beverages, using only natural and/or USDA organic, directly sourced ingredients from around the world. 

Adina for Life, Inc. has three product lines: Adina Holistics™ Herbal Elixirs, Baristas Brews™ All-Natural Coffee Drinks, and Organic Tribal Blends™, Coffee Drinks. For more information or to follow Adina Holistics on Twitter, visit www.adinaworld.com.

</itunes:summary>
 
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<pubDate>Sat, 4 Sep 2010 10:35:00 GMT</pubDate>

<itunes:duration>00:56</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

<author>info@bullseyepublicrelations.com (BullsEye Productions)</author><media:content url="http://media.blubrry.com/bullhorn/c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn63.m4a" fileSize="4399104" type="audio/x-m4a" /><itunes:explicit>no</itunes:explicit><description>&lt;img src="http://feeds.feedburner.com/~r/TheBullhorn/~4/AQ6j7ZjyZMQ" height="1" width="1"/&gt;</description><link>http://feedproxy.google.com/~r/TheBullhorn/~3/AQ6j7ZjyZMQ/Bullhorn63.m4a</link><feedburner:origLink>http://c0558792.cdn.cloudfiles.rackspacecloud.com/Bullhorn63.m4a</feedburner:origLink></item>

<item>

<title> The Bullhorn…Q.bel Chocolate Reaches Milestone</title>

<itunes:author>BullsEye Public Relations</itunes:author>

<itunes:subtitle>Sept 4 2010</itunes:subtitle>

<itunes:summary>

Nyack, New York-based Q.bel Foods, LLC, makers of Q.bel® all-natural chocolate wafer bars and rolls, today announced the sale of their two-millionth candy bar, just over a year and a half after its first sale. All Q.bel products are made with all-natural ingredients and contain no preservatives, artificial colors or flavors, hydrogenated oils, or high-fructose corn syrup. Q.bel’s wafer bars are covered in Belgian chocolate, and the wafer rolls have a crispy cookie inside.

"It didn't happen all by itself," said Q.bel founder Bahram Shirazi. "Sure, Q.bel fills a need unlike any other chocolate candy out there. But we've gone to great lengths, over and over again, to make shoppers aware of how special our chocolate wafers are." This year, Q.bel added two new flavors to their line of all-natural candy bars: “Double Dark Chocolate 70%” (vegan) and “Mint Dark Chocolate”. They join the existing varieties, which include “Milk Chocolate”, “Dark Chocolate” and “Peanut Putter” wafer bars and wafer rolls. Q.bel wafer bars and rolls are available nationwide in all Whole Foods Markets, many specialty and natural food stores and regional co-ops, and retail for $1.29-$1.59. For more information about Q.bel, visit www.QbelFoods.com, on Twitter at www.twitter.com/QbelChocolate.

About Q.bel
Since January 2009, Nyack, NY-based Q.bel Foods has been making healthy indulgences for consumers looking to satisfy their chocolate craving without all the high-fructose corn syrup, preservatives, artificial colors, flavors and hydrogenated oils found in most mass produced candy. The company’s mantra, printed on every package, is: “Be True. Be Honest. Be Good.”, and is Q.bel’s commitment to making the world’s best tasting, all-natural chocolate candy bars. Learn more at www.QbelFoods.com. 

</itunes:summary>
 
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<pubDate>Sat, 4 Sep 2010 10:35:00 GMT</pubDate>

<itunes:duration>00:56</itunes:duration>

<itunes:keywords>Bullseye PR</itunes:keywords>

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<media:credit role="author">BullsEye Productions</media:credit><media:rating>nonadult</media:rating><media:description type="plain">All the News You Need...Quickly.</media:description></channel>

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