"I've Got a Golden Ticket!"

Lessons learned deleting my email accounts on my BlackBerry

Espree Devora — Sun, 23 May 2010 03:25:01 +0000

Michael Schaecher tweeted me today “Sounds like an experiment worthy of a blog post…’Lessons learned about not using email on my BlackBerry for a _____’ ” after sharing with him that I deleted my email accounts on my blackberry in order to focus on a project for the week. I starred at my cell today [...]

IN SHOCK that I got More Video Views on Mobile Devices! than via search engine

Espree Devora — Sun, 07 Feb 2010 20:26:49 +0000

So I am working on a video test project. And I haven’t paid much attention to analytics as that isn’t the purpose of the project. But last night I was reading Eric Ries (Lean Start Ups) guest blog post on Tim Ferriss’s blog (Four Four Work Week) about “Vanity Metrics vs Actionable Metrics” He emphasized how [...]

This is success

Espree Devora — Sun, 07 Feb 2010 01:41:44 +0000

This is success. A clear and defined plan with specific (timeline and financial) measurable goals to track success. Hallelujah Mr. Lütke determined before the competition that it would have to inspire at least 600 new accounts to be successful. New customers, he figured, would spend a minimum of $24 a month for six months to compete, [...]

Genius, find a tweet, win cash FindThatTweet.com

Espree Devora — Wed, 20 Jan 2010 07:32:34 +0000

Find a Tweet, Win Money

“How can I benefit you?” … is it really that scary of a question…

Espree Devora — Mon, 28 Dec 2009 02:25:52 +0000

I get A LOT of emails, tweets, Facebook messages, LinkedIn requests and phone calls looking to connect with me for my resources and/or partnerships. I’m excited to share the wealth and see those around me succeed. If I believe in you, not just your product, I typically find a mutually beneficial opportunity to connect someone [...]

NYE style, “Tactical Corsets” because innovation is everything

Espree Devora — Sun, 27 Dec 2009 00:07:01 +0000

I just had to blog about this… Tactical Corsets . What else would I wear NYE to protect myself from all the midnight chaos…. I first saw the Lovely Amanda Coolong demonstrating what a Tactical Corset is at Bar Camp LA. Talk about events not to have been missed in 2009. I’ll let the [...]

How to Add more ING to your Life

Espree Devora — Wed, 23 Dec 2009 23:17:30 +0000

My friend Gaby just launched a book and needs your support to be on the best seller list. It is actually a book we could all use (though it is a bit geared toward women) and one that would be a great present. A guide to happiness is a perfect start to the new year. [...]

Business organization tips to orgasm over

Espree Devora — Thu, 17 Dec 2009 02:18:07 +0000

ShoeBoxed and Pre Planning on an index card – no joke. A-M-A-Z-I-N-G. Shoeboxed is the Netflix for receipts and business cards. I do my hustle thing, getting sh*t done, place the receipts and business cards in a big shiny blue Postage Prepaid envelope and wahla a few days later I get the most amazing [...]

WALDO Social influencer panel brings in highest viewership online

Espree Devora — Mon, 09 Nov 2009 23:51:41 +0000

Influencers are the people who create compelling content to others. Their feedback shapes others’ opinion on a product, service, and so on. - How do you find them? This takes time. Use sites such as Google Blog. When looking at potential Influencers, you have to evaluate factors such as number of subscribers, number of followers, friends, and content of whatever social media platform they use (FB, Twitter, Youtube, Blogs, etc.). You also cannot forgot those “Hidden Influencers”, who might not come as Influencers at first because they run a smaller blog or have fewer followers, but actually provides content to quality people that have a larger network of “friends”, “followers”, “subscribers”, etc. Basically they act as connectors to bigger Influencers.

Connect external monitors to new Mac Book

Espree Devora — Sun, 25 Oct 2009 11:45:12 +0000

This week I wanted to connect my external VGA monitor to my new Mac Book. I googled what cord I needed and quickly found it was called Mini DVI. Perfect right. So I went to the APPLE store. Dealt with finding a parking spot in busy LA, ran into the store before closing time, grabbed [...]