Search engine helps you to generate traffic, but consequently Search Engine Optimization is very complicated, which beginners and expert bloggers dismay in joining such a strategy for achieving traffic. Starting a wordpress by default is pretty suitable at letting search engines see what’s happening. Fortunately, there are wide varieties of plugins accessible to keep you attain a good ranking for your blog, lessen that the stress of typing the code of your blog to obtain results of the search engines.

Here are some very beneficial SEO plugins to help you build a better wordpress blog.

Redirection

In improving our wordpress blogs, we cannot avoid our permalinks to be broken. This happens when you make changes to an old post, or maybe in upgrading or improving your wordpress blog also when you make changes on your permalinks. These changes can break up your entire wordpress blog.

Ill explain what really happens behind these changes, each post has its own URL this is what we call permalinks. When it is broken, those visitors won’t find your blog post. The redirection plugin helps you to redirect the visitors to follow the new permalink. So that your traffic will work efficiently.

features include by John Godley:

• 404 error monitoring – captures a log of 404 errors and allows you to easily map these to 301 redirects
• Custom ‘pass-through’ redirections allowing you to pass a URL through to another page, file, or website.
• Full logs for all redirected URLs
• All URLs can be redirected, not just ones that don’t exist
• Redirection methods – redirect based upon login status, redirect to random pages, redirect based upon the referrer!

Existing features include:

• Automatically add a 301 redirection when a post’s URL changes
• Manually add 301, 302, and 307 redirections for a WordPress post, or for any other file
• Full regular expression support
• Apache .htaccess is not required – works entirely inside WordPress
• Strip or add www to all your WordPress pages * Redirect index.php, index.html, and index.htm access
• Redirection statistics telling you how many times a redirection has occurred, when it last happened, who tried to do it, and where they found your URL
• Fully localized

Robots Meta

Robots Meta plugin allows you to point specifically to the search engines which sections of your blog to crawl. This means that you’ll gain more respect from search engines, and likewise more traffic.

This plugin by Joost De Valk makes it possible to:

• Prevent indexing of your search result pages, while still allowing the search engines to follow the links on them, by adding noindex, follow robots meta tags.
• Disallow indexing of subpages to your homepage, category pages, author pages and tag pages, to prevent duplicate content.
• Prevent indexing of your login, register and admin pages by adding noindex robots meta tags.
• Add noodp an noydir meta robots tags, allowing you to opt out of DMOZ and Yahoo! Directory descriptions.
• Prevent Yahoo! and Google from indexing your feeds by adding a meta tag to their head-section.
• Prevent indexing of just your comment feeds.
• Disable author and date-based archives.
• Prevent attachment pages from ranking in the search results over your articles.
• Enforce a trailing slash on archives.
• Edit your .htaccess and your robots.txt from within WordPress.
• Assign robots meta tags to individual posts & pages.
• Verify your site with Google Webmaster Tools, Yahoo! Site Explorer and Bing Webmaster Tools.
• Add noarchive tags to your blog.

SEO Smart Links

Internal linking structure is the prime subject of SEO. If you have more links it just convey how well your website structure is. The problem with this is that if you had to manually go and create links to relevant and important posts you’ll spend hours and hours doing it.

Here are some advantages by Vladimir Prelovac:

• SEO Smart links allows you to specify a word, like ‘SEO’ and then link it to a post on your site. Then each time the word SEO appears on your site, it’s automatically turned into a link you specified.
• SEO Smart Links provides automatic SEO benefits for your site in addition to custom keyword lists, nofollow and much more.
• SEO Smart Links can automatically link keywords and phrases in your posts and comments with corresponding posts, pages, categories and tags on your blog.
• Further SEO Smart links allows you to set up your own keywords and set of matching URLs. Finally SEO Smart links allows you to set nofollow attribute and open links in new window.
• It is a perfect solution to get your blog posts interlinked or add affiliate links to other sites.
• Everything happens completely transparent, and you can edit the options from the administration settings panel.

Do you ever dread sitting down to write because you’re just not sure what to write about?

When you’re doing article marketing, you need to create a steady flow of articles. You may be just getting started and haven’t gotten into a writing groove yet. Or maybe you’ve written tons of articles and are feeling like you’ve written about your topic in every way you possibly can.

I assure you–you have more creative writing ideas in you. You just need a little help in looking at your topic in a new way to come up with new writing ideas.

Use these 15 article ideas to start your next brainstorming session:

1. Use a keyword suggestion tool such as WordTracker to look up searches that people are doing related to your topic. When you find a search term that is popular for your topic, then write an article to satisfy that term.
2. Take a look at your website stats and see what people have been typing into search engines to reach your site. Write articles to satisfy those searches.
3. Forums: Look at popular forums in our niche and see what topics are hot. Pick out some questions that people are asking that you think your target market might also be wondering, and then write an article that answers that question.
4. Blogs: Start following some popular blogs in your niche, and see what topics strike a nerve with the readers. You can usually tell what topics are hot by how many comments the post has. Sometimes just looking at the comments on a topic is enough to spark ideas for new articles.
5. Newsletters: Subscribe to newsletters in your niche and see what catches your eye. Use a compelling newsletter topic as a jump start for your next article.
6. Google Alerts: Create Google Alerts for each of your keywords and see what other folks are writing about your topic. The idea is to just catch an idea–you can cover the same or similar topic in a new way, with a new perspective, and with different information.
7. Solicit questions. If you have a blog or a newsletter list, ask your readers if they have any questions for you. Take the best questions and write articles that provide answers.
8. How To articles. What can you teach your readers? Think of a specific lesson, technique, or skill that your target market needs to know in order to succeed in your niche, and then walk them step-by-step through how to do it. Numbering each step helps readers follow your instructions more easily.
9. Top Tips articles, or any list article. All articles do not have to be in essay form–some articles can be lists. Be sure to include an intro and concluding paragraph and to choose an overarching theme that your readers would be interested in. For example, this article is a list article. My overarching theme is “article topic ideas”. All of the elements of my list contribute to that theme.
10. Got an e-book that you’ve written? You can break your e-book(s) up into articles. You can also use your table of contents as an article idea list.
11. Look at your newsletter messages–turn them into articles.
12. If you’ve done any audio interviews, you can turn them into articles. Just re-listen to the interview, take notes, and then create articles based on the information you covered in the interview.
13. Customer support replies–have you ever written a customer support reply that was so thorough, instructional, and useful that you thought you should share it with all of your readers? Some customer support replies are worthy of being turned into articles.
14. Forum replies and blog comments. If you leave really insightful, helpful, and knowledgeable blog comments, consider turning them into articles. Now, these comments have to have some depth and meat to them. You might have to develop the idea further to make it into an article.
15. Write a “Top 7″ article and then bounce an article off of each of the 7 items. That way you get 8 articles out of one Top 7 list!

Use this article idea list to brainstorm your next 15 (or more!) articles. How many article ideas were you able to come up with from this list?

Let’s face it, Twitter is a lot of fun! And it has spawned an entire industry of amazing Twitter tools that are not only fun – but can also help you maximize the power of Twitter, as well as enhance your business interests. Following are 32 Fun and Useful Twitter Tools. Enjoy!
1. BackType Plugins backtype.com/plugins Backtype.com is a real-time conversational search engine that helps users find, follow and share comments from blogs, social networks and other social media. Very, very cool.

2. CureCRM curecrm.com/net CureCRM is a Twitter CRM (Customer Realationship Management) tool. It works on your desktop and gives you the ability to automatically record email conversations into salesforce cases, contacts, opportunities, and leads entries. It also schedules meetings, manages your calendar, and reminds colleagues to attend meetings.

3. Friend or Follow friendorfollow.com This is my favorite Twitter tool. It tells you who you’re following who’s not following you back. This tool allows you to stay on top of your unfollows, as well as “trim your Twitter fat”, so to speak.

4. Featured Users featuredUsers.com Featured Users is a Twitter application ad network. It appears to be affiliated with the aforementioned Friend or Follow. Here’s how it works: When you purchase impressions, your Twitter profile is displayed on the Twitter applications in the Featured Users network. The more impressions you purchase, the more often your profile is displayed. It actually looks pretty cool. I haven’t tried this one yet, but I’m seriously thinking about it. They also have a user referral program that will allow you to make money when you refer customers to their program.

6. GoTwitr gotwitr.com GoTwitr is a Twitter referral service. However, what makes GoTwitr different from other Twitter referal services is the fact GoTwitr gives you the ability to preview in detail everyone you follow or unfollow. That way, your community will be made up of people who actually share your interests.

7. HootSuite hootsuite.com HootSuite is yet another free professional Twitter client. Here are some of the functions that HootSuite performs: Manages multiple Twtitter accounts, tracks how many people click the links you tweet out, pre-schedules your messages, submits your blog feed to Twitter and more.

8. OpenBreak (Formerly TwitterBerry) orangatame.com/products/openbeak Billed as “The evolution of TwitterBerry,” OpenBeak is mobile client for posting updates to Twitter. It works over the data network, so you don’t need to use SMS. OpenBeak is the evolution of TwitterBerry, and the new name allows the app to grow beyond both the Twitter platform and BlackBerry smartphones.

9. PeopleBrowsr peoplebrowsr.com PeopleBrowsr is a real time data mine and social search engine. It allows you to monitor your brand, manage feedback, share accounts, run campaigns, track keywords, build widgets and engage across multiple social networks simultaneously.

10.Ping.fm ping.fm Ping.fm is a free social networking and micro-blogging service that enables users to post to multiple social networks simultaneously. This is a really great tool!

11. Qwitter useqwitter.com Qwitter is a Twitter tool that notifies you when you get un-followed. Qwitter checks your followers and notifies you as often as it can, depending on how many people are using it and how many followers they have. Now here’s what’s really cool about Qwitter. Not only will it alert you as to who is no longer following you, but it will also show you the tweet you posted that (may or may not) have caused the person to unsubscribe. Very useful.

12. Seesmic Desktop seesmic.com Seesmic Desktop is a Twitter client and desktop app which allows you to view multiple accounts in one window. Not only will you be able to view multiple accounts, you will be able to view the window in columns (similar to Tweetdeck).

13. SocialOomph (Formally known as TweetLater) socialoomph.com SocialOomph is a free Twitter tool that lets you set your tweets to be sent at specific time intervals, track keywords, automatically send welcome direct messages (DM’s)to new followers, purge your direct messages and more.

14. Trendistic trendistic.com/_help Ever heard of Google Trends? Well, Trendistic is similar to that. Trendistic is a tool that allows you to track trends on Twitter, similarly to what Google Trends does for Google searches. It gathers tweets as they are posted, filters redundant ones and compiles the rest into one-hour intervals.

15. TwitterMail twittermail.com TwitterMail is a service for users of Twitter that allows them to redirect email to their twitter account. Here’s how it works: When you give TwitterMail your Twitter credentials they supply you with a unique TwitterMail email address. For instance, abc123example@twittermail.com. If you send an email to that address it will be posted to Twitter.com (By the way, that’s a fake Twittermail address, so don’t use it).

16. Twitbin twitbin.com If you’re a Firefox user, this one’s for you. Twitbin is a Firefox extension that allows you to keep up with all of your Twitter conversations right from your browser sidebar. Twitbin allows you to send messages, receive messages, share links, and more. Great Firefox extension!

17. Twibbon twibbon.com Supporting a cause? Twibbon allows you to promote your cause through Twitter. Twibbon overlays a small icon onto supporters’ profile images to create a ‘Twibbon’, making an impactful online statement. The user’s Twitter account automatically tweets to let everyone know about their affiliation.

18. TweetMeMe tweetmeme.com If you’re an article marketer like I am, you’re going to love this tool. TweetMeMe is a retweet button for website and blog publishers who want to encourage viral activity of their content on Twitter. The button shows a live count of the number of times your content has been tweeted. I love this tool!

19. TweetDeck tweetdeck.com/beta TweetDeck is your personal social networking dashboard for staying in touch with what’s happening now on Twitter, Facebook, MySpace and other social networking sites. In fact, you can do so many things with TweetDeck, you are limited only by your imagination.

20. Twitterfeed twitterfeed.com Twitterfeed allows you to publish updates from any RSS feed to your Twitter account. You then have the ability to decide how frequently you want Twitterfeed to check your feed updates and how many updated articles to post to Twitter.

21. Twitpic twitpic.com As its name suggests, Twitpic allows you to share photos on Twitter. You can post pictures to TwitPic from your phone, their API, or through the Twitpic site itself.

22. TwitterCounter twittercounter.com If you have a lot of Twitter followers and want to show them off, you’ll find this is an interesting tool. TwitterCounter is a statistics tool which allows you to display the number of Twitter followers you have on your blog. It will also display whether your followers are increasing or decreasing. The service also has a Twitter Remote widget that you can add to your blog sidebar for more interaction with your followers.

23. Twitterholic twitterholic.com Want to know who has the most followers on Twitter? Then Twitterholic is the tool for you. But Twitterholic goes one step further, not only does it allow you to see who has the most followers, it also allows you to check your own ranking in the Twitter universe. Great tool!

24. Twellow twellow.com Twellow is a directory of public Twitter accounts. It features hundreds of categories and search features to help you find people in specific niches. Here’s how it works: Twellow grabs publicly available messages from Twitter. Twellow then analyzes and categorizes each of the users responsible for those messages into the various categories found on its website.

25. Twaitter twaitter.com Twaitter is a tool that allows team accounts, scheduled tweets, RSS integration, tweet calendar and more.

26. Twibes twibes.com Twibes is an interesting Twitter tool that allows you to find groups of people who share your common interests.

27. TwitterLocal twitterlocal.net TwitterLocal is an Adobe AIR based application that allows you to filter Tweets by location. You can generate an RSS or XML feed, which allows you to receive Tweets from a specified area, including city, state, postal code and mile radius.

28. TweetBrain tweetbrain.com TweetBrain is a crowdsourcing service powered by the Twitter community. It enables you to get quality answers to your Twitter questions quickly – sort of like Yahoo Answers for Twitter users. Very cool.

29. Tweetvisor tweetvisor.com Tweetvisor is a web-based, multi-column Twitter interface that enables users to better manage multiple Twitter accounts. Tweetvisor returns real-time updates about favorite topics, news and tweets – plus, much, much more. Nice!

30. TwitterFox twitterfox.net TwitterFox is Firefox web browser plugin that TwitterFox is a Firefox extension that notifies you of your friends’ tweets on Twitter. This extension adds a tiny icon on the status bar which notifies you when your friends update their tweets. It also has a small text input field to update your tweets. In addition, TwitterFox allows you to view Tweets within your own web browser, in a popup menu. This is extremely convenient and eliminates the need to constantly go to the Twitter website.

31. Wickett Twitter Widget wordpress.org/extend/plugins/wickett-twitter-widget This is a popular WordPress plugin that display tweets from a Twitter account in the sidebar of your blog. It is without question the easiest way to add Tweets to Wordpress.

32. Yahoo Sideline yahoo.sideline.com Sideline is an Adobe AIR desktop application that allows users to create and group custom queries by topics of interest.

A couple weeks ago I happened to catch 20/20 when they were running a segment on false advertising.  Although it’s something most people are aware of, I think we all get caught in the trap every once in a while.  I mean, really, it’s hard going around not trusting people all the time.  Here is a bit of what they had to say:

Travel Web sites have taken the place of a trusted travel agent when it comes to shopping for a vacation. But a “20/20″ investigation found that when it comes to the Web, what you see is oftentimes not what you get.

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From hotel to weight-loss ads, photos altered for perfect results.

Visiting Washington, D.C.? The Hyatt Capitol Hill Web site claims it’s “just steps away from the U.S. Capitol.” Online photos appear to confirm this. But when you look at a map — and a more realistic image — you see it’s a lot farther away. Actually, it’s about a third of a mile away.

Elie Seidman, the founder of the hotel review Web site Oyster.com, sees it time and time again: hotels using tricks to make their properties look as desirable as possible. The discrepancy between a hotel’s Internet image and reality is all too widespread, according to Seidman and his staff. “We found that it’s, unfortunately, all too typical,” he said.

Oyster.com is trying to expose marketing tricks that spin reality.

and

Before-and-After Weight Loss Photos Too Good to Be True

Photoshop adjustments and other misleading tactics can go too far — particularly in the diet business. Brook Barth learned that lesson after she lost 65 pounds — but it wasn’t thanks to some miracle diet.

“They are lying. It’s false advertisement, and it’s sad that people are getting sucked into it,” she told “20/20.” Barth did it the hard way — eight grueling months of intense exercise and calorie counting. “It was a lot of hard work,” she said. “I had to completely change my lifestyle.”

Read the rest of these stories here.

I have signed up as an affiliate for a couple of horrible, on the verge of scammy sites.  I even ended up returning money I made selling a product that I found out didn’t work at all.  I’m sure everyone has a story to tell about online scams; people who make money by selling things to others which they don’t need, which don’t do what they are said to do, and which can even waste people’s time or distract them from what they should be focused on – besides being a waste of money in the long run. And the fact is, that is far from the worst of it.

Do you want to earn money by promoting unethical products? Probably not. But are you always fully aware of what you are promoting?

There are a few categories of products which you should probably be aware of when you are deciding what to promote. You might want to think twice before you throw together a website to promote these types of products, or put one of their ads on an existing site.

After all, it’s not all about money. We are also human beings.

There are three types of products which I would never want to promote:

1. Products which are unnecessary, wasting people’s time and/or money

The “Make Money Online” niche is home to some of the worst culprits – including individuals, sales pages, emails, and advertisements which promise you unlimited riches as long as you invest ($47/$97/$5,000 etc.) in whatever it is they are trying to sell.

Whether it is a coaching program on how to earn money online, an amazing new software program which allows you to rake in thousands of dollars with a few minutes of work, a monthly membership, or perhaps just access to an enormous quantity of downloadable information which you don’t need right this second.

Some of these types of products have real value, and only require a reasonable investment. When they are useful, they do pay off in the long run. There are certainly legitimate products and services which help people save money, earn more money, or learn how to do so. I have invested in quite a few myself, and have been happy with a majority of the items I have purchased.

Some products have little-to-no real use or value for the consumer, but use a convincing sales pitch, and cost too much.

In between the two extremes there are various shades of gray.

But this is not what inspired me to write this post. There are other products one can promote, outside of the “Make Money Online” niche, which are just as bad, and even worse.

2. Products which are used to steal money

There are bogus “free trial” offers which latch onto a customers credit card, steal unauthorized recurring payments, and never let go, no matter how hard the customer tries to cancel.

I have seen affiliate programs for such products. In some cases, these offers would have been relevant to one of my websites. Did I choose to promote them? No!

Examples of products which are likely to be promoted in this manner include Acai berry, colon cleanse, teeth-whitening, and stop-smoking products, which often offer a “free trial” requiring a credit card number “for shipping,” and give you “automatic renewals if you don’t cancel.” A bit of research and Googling will often reveal whether there are scams or dishonest tactics involved.

Not every free trial with paid shipping is a scam, but I am definitely careful before signing up for them when I do.

3. Products which harm people

Then there are is another type of products you can promote. You would only promote these products if a) you don’t really know what you are promoting or b) you don’t care about people and money is your only motivation.

These are products which don’t simply waste people’s time and money, but actually harm people.

It takes a bit of confront to look beyond the surface appearance of modern day life and realize that not everything is what it appears to be on the surface.

The sad fact is, that just because an item has been endorsed by an official agency, an “expert,” or a learned authority, (government or otherwise) does not necessarily make that product useful or even safe.

The pharmaceutical industry is one of the worst in this respect. That does not mean that every pharmaceutical medicine is harmful.

But if you were to do some real, unbiased research in the field, you would be amazed at how many well-known and widely used pharmaceutical drugs:

• Have never undergone actual scientific testing as to their results
• Were approved for use by the same groups, individuals, and networks, who are profiting by their sales. (Yes, approval agencies do have ties to the pharmaceutical companies, and yes, the people who approve these drugs and medications for use do make money by approving them.)
• Have known side-effects (known even by the producers and salesmen of the drugs, but not promoted by them) which range from health problems, to death, to suicide, to murder.
• As an added benefit there are ties to the media, which is sometimes (but not always) used to attack any group which begins to expose what is occurring. Which leads people to disbelieve organizations that do so.

If you look into it, you will find that almost every school shooter, loving-family-member-turned family-murderer, or sudden unexplained suicide, involved someone who was taking one of these drugs. Common examples are Zoloft, Paxil (Seroxat), and Prozac, to name a few.

Furthermore the same doctors who were involved in the creation of these drugs can be found openly admitting that the diseases and disorders which the drugs were designed to cure do not exist. These diseases were not found by blood tests or any other form of testing. They are invented by “majority vote”.

But they make a lot of money. Billions per year. So hey, why kill a booming business?

In a previous profession I had first-hand experience with individuals who were the victims of these drugs, sometimes as young as the age of three, and had the heart-wrenching experience of seeing the damage that was done. In some cases I was able to help undo the damage, by getting these individuals onto detoxification programs or other remedies. But, sadly, the effects of legal, approved, and even common-place pharmaceutical drugs were often more harmful, and harder to correct, than the effects of any street drug. I still remember the three year-old-girl who had been put on a drug by a doctor. With a bit of research we found out that the drug was actually Speed. We were actually relived that it was Speed instead of something worse, (and yes I helped the little girl).

Sound difficult to believe? It is. So is war, needless killing of civilians, Chinese killer-cat food, genocide, kid-napping, human-trafficking, and a host of other insanities which occur on a daily basis, inside and outside of the US.

The fact is that it is a crazy world.

In American middle-class society it is very easy to forget that there is something beyond the glossed-over existence we see in front of us, where all appears so happy and regulated.

The purpose of this article is not to depress you about the state of the Earth. The purpose of this article is to communicate to affiliate marketers and online entrepreneurs about what they can do to stem the tides of damage. Or, at least what they can not do.

Because, sadly, I often see affiliate marketers blithely promoting the same products and drugs, which harm people, children, and lives on a regular basis!

When something is too incredible to be believed, we have a tendency to disbelieve it. When we don’t believe it, we don’t do much about it. History is full of incidents which we would never have believed could have happened, but happened.

Okay. My point – just because you do some keyword research and find a niche does not mean its all hunky-dory to promote that item. I have spoken of bogus Make-Money-Online products, free trials, and pharmaceutical drugs. But that’s definitely not the only thing.

Craigslist has been prosecuted for promoting prostitution and contributing to devastating effects on women and children.

A few days ago I saw a banner ad on an Internet Marketing side. It said “Pimping has never been this easy.” I hoped it was a joke and was curious, so I clicked on it. It then went on to say how you could earn $500 per day just placing these ads … in the sidebar I saw a string of prostitution ads. They weren’t joking at all.

The upshot – think before you promote. Most people care about others and want to help people. Only a few are truly money-motivated, and even those are basically good – way, down deep.

There is nothing wrong with making money online as long as you always remember to put ethics, honesty, honor, and integrity first.

The new year is almost here.  I like to sit back and review how my sites are doing and what changes I might need to make to keep them relevant.  It’s easy to just let things keep going the way you have them, but, maybe you could make a couple of simple tweaks and changes and renew YOUR excitement for the material you are sending out to the blogosphere.  Let’s start with the obvious: Get People to Come to Visit Your main concern in the beginning year or so of your website is getting people to come to your website. You can do this by employing a number of basic tactics: 1. Learn about search engines – When you begin to learn what search engines are looking for in a site in order to rank it higher, you will begin to get more hits on your site.  Without adequately optimizing your website for search engine spiders or algorithms, you have little chance of your site receiving visible listings on the search engine results pages. That spells death to most online businesses. 2. Tell everyone you know about the site – Put your website address on everything that you can in order to get people coming to your site. 101 Easy Way To Get Traffic To Your Site 3. Link with other related sites – If your friend has a website, link with them or link with others in the same market as you to increase your website traffic. The Link Building Cookbook 4. Make your site exciting – By offering new and fun things on your website, you will encourage new traffic on your site every day. 5. Advertise your site on other sites – By heading to video share sites and posting a video of what you do on your site, you might just drive new traffic to your web page. Video Marketing Creates Easy, Fast, Free Traffic Keep Them There Once you have visitors coming to your website, it’s your job to keep them there and to keep them coming back. There are several ways to do this: 1. Change your content, but not your layout – When you keep things in places where people can easily find them, you will allow the loyal web surfers the ability to easily browse from page to page to find what they way. 2. Introduce new features on your site that are easy to use – Add a video blog or perhaps a few animations that are easy to load up and that change regularly. 3. Include ‘teasers’ on your site – Make mention of things that are coming up on your site (and on the website only) in the coming days. This will keep people coming back to see what’s new and exciting. 4. Offer discounts – By helping loyal customers and visitors buy merchandise with discounts, you are going to keep them coming back and looking for more to buy.  (I love to offer help to my visitors - free advertising, free ad design - a great way to make contacts and friends that last) 5. Make sure your web hosting is top notch – When your site is always available, no matter what the web traffic is, you will keep people coming back. If you ever have any server problems, fix them immediately and then apologize to those that may have been affected. (I use Godaddy and haven’t been down once in 2 years) Find Ways to Branch Out You can’t stay exactly the same when you’re trying to compete in the ever-changing world of the internet. You need to find new ways to add to your current business so that you’re always interesting to your customers. Try looking for suggestions from your customers in your comments sections of your site to see what else they might want to buy that would complement or add to their buying experience with you. For example, if you sell sailboats, maybe you can begin to offer instructional videos for sailing so that they can enhance their skills.  Please visit:  http://www.InstantWebsiteBusiness.com

Keyword research is market research. I can’t stress this enough. And no matter how much you think you know your business, I can adamently tell you that you can’t sit there and guess the best terms for use with your business website. NOTE: I said the best terms. Not the most popular. Keyword research gives you insight into the customer that you have probably never seen in traditional marketing channels.

There are many keyword research tools on the market and for the most part, they all seem to work. That’s mostly because they’re all getting data from the same place. For example, if you type “allintitle:keyword” (substituting the keyword with the one you’re researching), it is possible to determine the number of web pages that use that keyword in the title. Including keywords in the title at least offers a clue that that page is attempting to rnk for that search term. Therefore, that represents some indication of your competition for that keyword. If I just type the same keyword in quotes, Google will tell you how many pages are indexed for that same keyword. If you calculate allintitle/total indexed, you have some index relative to competition for that keyword. The lower the number the better. This is just one of the many competitive parameters you can use to determine if that keyword is something you should be chasing.

This is not all you have to do. You just need to appreciate that there is a lot of information that the search engines will give you relative to your market. Google will even provide search volumes for related keywords used in your market. To find the Google tool to do this, just Google: “Google free Keyword research”. The first organic result will get you to that tool. It’s a pretty cool tool but it doesn’t help you much in the way of correctly targeting competition. Still it’s a good start.

The biggest mistake I see most businesses make, and many SEO firms for that matter is not targeting keywords for which you KNOW you can rank for. I’m not suggesting you choose some really obscure keywords that never get used…anyone with half a brain can make you rank for those. It’s also a devious trick of some less than credible SEO companies. I’m saying that it’s possible for you to rank for keywords associated with your business ONLY IF your keywords deliver on three principles. They are relevant, they produce traffic and they are relatively non-competitive.

There are three factors you need to consider for every keyword. Relevance, volume and competition. A keyword is relevant if your page represents what the visitor is looking for relative to the search. The volume is indicated by the total searches for a keyword. The competition is indicatd by many parameters including those above plus a consideration of the sites in the first page search engine results to see if there is site parity.

Having website parity means that your site carries as much weight as some of the other site in the SERPS (Search Engine Results Pages). If you can beat some of the sites in terms of page rank and in-bound links than it is likely that you can optimize to beat at least some of the current sites.

Ultimately, SEO should be a very predictable process. It does not mean you can be guaranteed a first postion but with the right tools you should be able to characterize how difficult a first place position would be to achieve for a particular key word.

Since I’ve started advertising my blogs on different Social Networking sites, I’ve noticed a disturbing phenomenon - blatant click fraud.  I have received numerous requests through personal messages that read something like this:  “I’ve clicked on your ad, hope you do the same for me”   -  I really hate these messages.  Why would anyone want to take a chance at losing the ability to make money in order to get an extra penny or two?   It’s fine if you want to screw up your money making potential, but don’t pull me into your sneaky, deceptive money earning fraud.  I don’t want you clicking on my ads unless you are really interested in them and I definitely WILL NOT click back on yours.  It seems I’m not the only one having issues with click fraud lately.
“Pay-per-click,” by far the most popular form of online advertising, recently came under fire as charges of rampant “click fraud” gather steam on the Web.
Google and Yahoo! earn the majority of their money through sales of advertising to tens-of-thousands of online merchants, companies, and professional.
In fact, some estimate that 99% of all Google’s revenue comes from advertising sales. Unfortunately, allegations of click fraud may well rain on Google’s otherwise sunny parade and cause a whole scale revamping of current online advertising practices.
Pay-per-click advertising does exactly what it sounds: advertisers pay for each click on their ad, usually mixed in among search engine results or displayed on relevant websites.
“Click fraud” occurs when, for whatever reason, an ad gets clicked by someone or something (usually an automated “bot” that simulates clicks) with no intention of ever buying anything from the advertiser.
The sole intention of click fraud is to simply drain an advertiser’s budget and leave them with nothing to show but an empty wallet.
Who commits click fraud?
Usually an unscrupulous competitor who wants to break a rival’s bank, online “vandals” who get their kicks causing other people grief, or search engine advertising affiliates who want to earn fat commissions by racking up piles of bogus clicks.
Regardless of who does it or why, click fraud appears to be a growing problem search engines hope stays under their advertising clients’ radar.
This problem isn’t exactly news to the search engine giants.
In fact, on page 60 of their 3rd quarter Report for 2004, Google admits that they have “regularly refunded revenue” to advertisers that was “attributed to click-through fraud.”
Google further states that if they don’t find a way to deal with this problem “these types of fraudulent activities could hurt our brand.”
Bottom line for Google and Yahoo! (which owns Overture, the Web’s largest pay-per-click search engine): as word of click fraud spreads across the Web, they must act quickly to calm the nerves of advertisers who could well abandon them over doubts about the veracity of their advertising charges.
The search engines all claim to carry measures that identify and detect click fraud, but details about how they do it and to what extent remain sketchy.
They claim revealing details about security would compromise their efforts and give the perpetrators a leg up on circumventing their defenses.
This sounds good, but affords little comfort to advertisers who feel caught between losing out on their best traffic sources and paying for advertising that won’t result in revenue.
One way to protect your business against click fraud is to closely monitor your website statistics.
Look for an unusually high number or regular pattern of clicks from the same IP address.
If you need help, enlist the aid of your hosting provider to aid you in spotting suspicious trends in your website traffic.
Also, a number of services have sprung up online to help advertisers spot and quickly analyze and compile the data necessary to effectively dispute fraudulent click charges with the search engines.

Next year may just prove to be one of the most challenging times for pursuing online or Internet marketing on the web. It may just be a watershed moment for many marketers struggling to keep abreast of all the different factors which have come into play in recent months. Most of these changes will stem from two main sources for potential upheaval: the first being the New FTC (Federal Trade Commission) Guidelines regarding Testimonials and Endorsements and the second being “ALL” the recent changes within Google.

Actually, we already have the new FTC Guidelines which came into effect on Dec. 1st of 2009, but how these new rules are enforced will play out in the coming year as test-cases are brought to court. Basically, these new rules call for absolute disclosure and full transparency regarding Testimonials and Endorsements when a product or service is being offered for sale. Any business (monetary) relationship between the endorser and the company must be made known to the potential buyer. Obviously for those in online or affiliate marketing this could have a great impact if these new rules are strictly enforced. Just imagine all the website owners and bloggers who slap a few banners or affiliate links on their sites to cover hosting or operating costs… will they now have to disclose all these business arrangements?

For professional affiliate marketers and the companies/products they’re promoting, these new guidelines could cause potential headaches and/or legal ramifications since a general blanket disclaimer on their sites will no longer be suffice. To help solve this problem, many of the major companies are now placing an “affiliate” tag on all their banners and making it obvious a business relationship exists with its affiliates. In addition, many online marketers are placing additional disclaimers, affiliate seals and in other ways making it known certain links are indeed affiliate links and a relationship does exist with the product and/or services being promoted.

With these new guidelines, another big issue is email marketing, one of the major marketing techniques of most online marketers. Will a full disclosure be necessary for every email sales pitch? Savvy web marketers know the key to increased sales is in the “follow-up” and the “cookie-ing” of potential buyers; how will the new Guidelines affect this very effective marketing practice? How all these new rules or guidelines play out will make next year a very interesting one for marketing on the web.

Despite this, perhaps the greatest cause for upheaval in the coming year will be Google. There are countless reasons why Google will be a major game changer in 2010 for online marketing. Ever since Bing and more recently the potential Bing/Yahoo competition, Google has gone into complete overdrive, implementing new changes and debuting new programs like there was no tomorrow.

First, we have Google Caffeine which Google is introducing (full force) early in the new year. Google Caffeine, which is a major overhaul of its search engine, will no doubt cause many a marketer some sleepless nights as the total fall-out becomes evident. Other Google updates in the past (Florida Update comes readily to mind) have wreaked havoc on many top ranking sites, but this time Google is doing things a little differently and have even given webmasters a beta version of the new search engine. Still, rightly or wrongly, many online marketers are bracing themselves for the full impact of Caffeine. Will it mean smooth sailing or a stomach sickening roller-coaster ride for marketers and webmasters?

Second, we have the introduction of “Real Time” search which will be featured in Google’s SERPs. This will make the social media sites like Twitter, FaceBook, MySpace… much more important. Again, the implications for online marketers could be enormous since many can now reach the first page through a different route. Will it also mean more “Real Time” spam? But more importantly, will it mean a greater marketing opportunity for the online marketer who exploits it?

Third, we are seeing Google moving more and more towards “Visual Search” with the introduction of Google Goggles for mobile phones. Just take a picture and you get the Google results instantly – no typing, just point and click. Just envision countless clueless teenagers or more importantly helpless shoppers suddenly being empowered with knowledge and wisdom. Could do more for education since the invention of the printed word and the info-commercial combined. Talk about scary! But will the implications for web marketing be just as revolutionary and enlightening?

Fourth, Google has made it known through its spokesperson Matt Cutts, that site-loading times will be a ranking factor in the new improved Google. Also, proper and correct page coding will also be more important if you want your site to be at full advantage. Broken links will be a big “No-No”, while linking out to important related sites a big plus. All this is only logical, Google’s main product is and has always been its search results, anything which improves those results and provides a more pleasing experience for the Google user should be front and center. Obviously, one way for Google to stay on top, is to provide the best search results to its users.

Fifth, in order to please the end-user, Google is also moving more towards “Personalized Search” which will make SEO and ranking in the top spot for your chosen keywords a total nightmare for many professional SEOs and online marketers. If everyone can choose their own top results, isn’t SEO more or less, a lame duck? Again, the ramifications of personalized search will further play out in 2010, but will professional marketers like what they see?

Finally, while no one would argue Google is King of the Hill when it comes to online search, will all these new changes strengthen or weaken Google’s grip? Will the combined Bing/Yahoo be able to give this giant some much needed competition? Or will Google’s main competition come from an unlikely source, such as big name multi-national corporations who are moving their operations online. Can these big-name keyworded domains start directly pulling in the majority of the web’s traffic, making all search engines secondary? As people become more web savvy, will they go directly to what they’re looking for on the web, bypassing the search engines altogether – including the mighty Google? Such a scenario could have greater consequences for the affiliate marketer since a direct line to a company’s site or product will obviously mean less sales for the online marketer, who really works in coordination with the search engines, either through organic search or PPC (Pay Per Click) advertising in these same search engines.

Overall, the new FTC Guidelines and recent changes to Google, will make next year one of the most interesting times to be pitching anything online. Throw into this the full effect that a combined Bing/Yahoo might bring to the table, and you have the recipe for a tumultuous white knuckle ride, until the dust finally settles and marketers make adjustments like they always do. Until then, hold on because things will probably get a little hectic for many web marketers before we see the light at the end of the tunnel.

The other day I was shopping for a T-shirt with a skull on it.  One of the sites that I found one on was Overstock.com.  I was just window shopping and didn’t purchase anything.  Can you imagine how surprised I was when I was visiting blogs yesterday and came across an ad for Overstock.com with the exact same T-shirt that I had looked at.  Hmm, weird.  Then I came across it again, and again, and again.  I’m beginning to think this is no longer a coincidence (I’m a little slow this morning) and then I come across this article from Site Pro News (now that WAS a coincidence).

“Have you ever been surfing the web and come upon Internet advertising that provides a direct solution for something that you’ve been researching lately? Did you think that it might be related to your computer cookies, or did you chalk it up to serendipity?

The fact is, it almost certainly wasn’t a coincidence.  Behavior-based Internet advertising is a relatively new and very powerful way for advertisers to get their message in front of potential buyers that they know to be qualified.  The question is, how do they know that the surfer is qualified?

The advertisers know this because the Internet advertising network is tracking the surfers’ online activity.  With tracking, advertisers know what sites you like.  They know what searches you make.  They have profiled you, and, unlike in real life, profiling on the web is AOK — so far.

Check Your Computer for Cookies

Before we get into the legal issues involved, perhaps a further definition of the technology is in order.  Most (but not all) behavioral Internet advertising is based on computer “cookies.”  These computer cookies are tiny files that are placed on your machine when you visit certain websites.  In the simplest form, you go to a web page.  An advertiser has a blank spot, or placeholder, for a banner ad.  But instead of serving up just any banner ad, the advertiser parses through your computer for cookies to discover your likes and dislikes, and then you are fed Internet advertising based on your online behavior.

For some people, this is no big deal.  They like Internet advertising to be targeted toward them, and they don’t mind computer cookies.  For others, it’s a little Orwellian and creepy.  This leads us to the great debate.

Opt-in or Opt-out?

One big question to be resolved is whether ultimately this type of Internet advertising will be “opt-in” (meaning that a user has to sign up in order to receive targeted ads) or “opt-out” (meaning that a user will receive targeted ads unless they specifically ask not to).

It shouldn’t surprise anyone to know which side the advertisers are on.  If governmental regulators eventually require that all Internet advertising be “opt-in”, the industry will be severely restricted.  My guess is that it would relegate behavior-based Internet advertising to a fringe player in the online marketing world.

The privacy advocates, naturally, are on the other side of the fence.  The vast majority of people assume that their online activity is not being tracked, they say.  Why should they have to take a specific action in order to remove computer cookies and to not be tracked and profiled?

A Do Not Track List?

Recently, a group of nine consumer advocate groups proposed the idea of a “Do Not Track” list for Internet advertising, which would work in a similar fashion as the “Do Not Call” list works today.  Naturally, this is an “Opt-out” scenario, but because of the attention that the formation of such a list would bring, it may be a suitable compromise between advertiser and advocate.

How to Prevent Being Tracked

It is fairly easy to prevent being tracked by advertisers.  You simply prevent your machine from accepting computer cookies.  Go to START, SETTINGS, CONTROL PANEL and click on INTERNET OPTIONS then the PRIVACY tab.  (Note that these instructions assume you are working with a Windows XP system. The procedure will be similar, however, for other operating systems.)  Slide the bar all the way to the top to where it says “Block All Cookies.”

However, you should be aware that this change may limit your Internet experience.  Some websites will not display properly (or at all) if you do not accept computer cookies.  In my experience, at least one of the top five search engines will not work at all.  Other engines have limited functionality when you block Internet advertising.

Even if you do manage to turn off your computer cookies, don’t rest easy just yet.

The Newest Technology

Recently, it was announced that a Silicon Valley startup named NebuAd has created a new technology that does not require computer cookies.  Under the NebuAd model, the company teams up directly with service providers and installs equipment directly at their facilities that allows them to track the behavior of individuals on the web, even if their machine does not accept computer cookies.  This, of course, requires Internet Service Providers (ISPs) to embrace the new technology; naturally, they are given a piece of the Internet advertising revenue that is generated.  Whether or not any of the major players embrace this technology will probably depend largely on public outcry, or lack thereof.  Of course, if this does become the newest behavioral targeting standard, we will return again to the question of “Opt-in” or “Opt-out.”

Conclusion

The future of this approach to Internet advertising is unclear, and will depend largely on public education and reaction.  Will people see value in receiving targeted ads, even if it means that somewhere there is an “anonymous” profile of them sitting on a server?  Will they feel outraged and push for a total ban?  It’s hard to say.”

Author:  Scott Buresh is the CEO of Medium Blue, which was recently named the number one search engine optimization company in the world by PromotionWorld.  Scott has contributed content to many publications including Building Your Business with Google For Dummies (Wiley, 2004), MarketingProfs, ZDNet, WebProNews, DarwinMag, SiteProNews, ISEDB.com, and Search Engine

This is so freakin annoying.  I can’t stand dealing with underhanded, obnoxious, scheming advertisers.  Don’t they know that they are hurting their clients.  Don’t their clients realize that bad advertising practices will come back to bite them in the ass?

Just great!  PETA Strikes again!

The headquarters for PETA is located about a mile from my house.  We have had to put up with some of their antics before living so close, but this is the first time a group of fanatical morons with a point to make has upset my kid.  Instead of being afraid of eating chicken nuggets (which is kind of the point of this whole campaign - they are trying to get McDonalds to change their methods of killing chickens - by targeting children in their advertisements)  I never really paid much attention to these guys before now but after some research they  seem to be a bunch of overzealous hypocrites who spend all their money on a) negative advertising or 2) pictures of naked women (there campaign against wearing fur).

I could complain about these guys a lot more but that isn’t the point of this post.  I just wish they’d grow up and start targeting someone their own age.  My daughter will have nightmares of that psycho Ronald McDonald coming after her.  Idiots!  They set up their little stands outside McDonalds and hand out Unhappy meals to everyone.  Inside, a bloody rubber chicken, a packet of blood and a PETA T-shirt (give one to my kid and I’ll shove it up your *** !!!)

Anyway, to get on with it - Right after I saw the Van I was really trying to figure out why someone would want to run a negative advertising campaign.  What do they get out of it?  All they do is piss off all the parents of the kids that get upset.   I don’t really see people flocking to PETA and their beliefs because of the nasty, negative advertising campaign they run.  Sure they stir up controvresy, but where does it get them?  What purpose does it serve?  With all of the lawsuits and bad press, I’d think they are just hurting their group. Someone isn’t thinking of the big picture.  Here’s one they got blasted for and ended up taking down:

Would you try to gain attention by pissing people off?  Is this a good form of advertisement?  I think I am going to go rent a fur coat, ride a horse-drawn carriage down the street to PETA and hand out Chicken Teriyaki.

Simple! If people are not looking for advertising, then why make your advertising look like advertising? Wouldn’t it make more sense to make you advertising look more like editorial or information?

This is a basic principle of direct market and one that I have successfully applied to marketing on the internet. I present my advertising as information rather than have it look like advertising. I don’t use flashy graphics or anything else that screams “I’m an advertisement!” I aim to generate interest and build credibility and confidence before I ask for the sale.

When marketing on the internet I start with a powerful headline. The best headlines are usually those that tell the reader the most important benefit they will get from using your product or service. This is a basic rule that is overlooked by 95% of advertisers. And, remember headlines are not just for newspapers, use them in your internet marketing too.

A study of the 100 most effective headlines ever written found the 10 most frequently used words were:

You, Your, How, New, Who, Money, Now, People, Want, Why

If you look back at the headline for this article you will see it starts with the word “How” and includes a benefit.

I then write lots of supporting copy.

Write about the benefits your client will enjoy by doing business with you. Although we don’t like to admit it, we are all selfish and want to know - what’s in it for me - (WIIFM).

Your advertisement can never be too long, only too boring.

Long copy can often convey the impression that you have something important to say, whether they read it all or not. The idea is to generate interest and create the desire to buy.

Copy length ultimately depends on the person’s fascination with the subject matter.

As an example, if you were given 10 pages of copy that someone had written about you, then you would probably read every word.

Where possible I use powerful testimonials.

Include interesting testimonials from happy clients. Testimonials from real people can provide convincing proof. It is even better if people can supply a photo to support their testimonial.

Add a personal guarantee to further instill confidence that what you say is true. And, remember to ask for the sale!

Guest Author:  Noel Peebles - Noel has a friend with a new mens jewelry website with helpful information on selecting a Mens Gold Bracelet and Mens Gold Chains. This site has helpful information for jewelry buyers both male and female.

It’s all about honesty in advertising.  Don’t try to trick me.  Do advertisers really believe the public is so stupid?  They may be able to fool people for a while, but eventually we catch on and then your screwed.

How about some real honest advertising?

Here is some advice for advertisers from the BBB -

Advertising is an essential part of business; not only can it attract new customers or clients, but it can also leave a lasting impression of a business’ brand or reputation. Misleading or unclear advertising can lead to unhappy customers.

BBB encourages self-regulation: Ultimately, the primary responsibility for truthful and non-deceptive advertising rests with the advertiser.

Your Better Business Bureau serving Alaska, Oregon, and Western Washington provides the following guidance about advertising phrases and tactics that can be misleading to consumers if not used properly:

1. FREE may be used whenever the advertiser is offering an unconditional and temporary gift, not a continuous combination offer. If an additional item must be purchased in order to receive a gift, such as “buy one, get one free,” the advertiser must clearly disclose the conditions. In addition, an advertiser may not increase the price of the purchased item, nor decrease quantity or quality in conjunction with the free offer.
2. PRICE-REDUCTION CLAIMS such as “save up to …,” should state both the minimum and maximum savings. The offer should not over emphasize the maximum savings value in a misleading manner. For example: An advertiser should not imply that the majority of the items on the sales rack are 50 percent off, when only 2 out of the 30 items are on sale for that discount. The number of items available at the maximum savings should comprise at least 10 percent of all the sale merchandise (unless local or state law requires otherwise).
3. LOWEST PRICES for products and services fluctuate regularly and it can be extremely difficult to claim, with certainty, that prices are lower than a competitors. Such claims should be avoided unless the advertiser can provide substantiation.
4. BAIT AND SWITCH is an illegal tactic in which an ad “baits” consumers with an alluring but insincere offer for a product or service that the company does not intend to sell. Instead, they “switch” and attempt to convince consumers to buy it at a higher price. In other situations, the same price is offered, but the item or service is a lower quality than what was advertised.
5. GUARANTEES AND WARRANTIES like “satisfaction guaranteed” and similar representations should be used in advertising only if the seller or manufacturer refunds the full purchase price at the buyer’s request. A “lifetime guarantee” should clearly and prominently disclose the exact length of time the offer is valid.  Any material limitations or conditions should be clearly and prominently disclosed, with complete details made accessible at the advertiser’s store or on their Web site prior to the sale of the service or product. In the case of mail or telephone order sales, the full guarantee or warranty should be available free upon request.

Why is link building important?

There are 2 reasons, how many links your website has coming from other websites on the internet is one of the major ranking factors for all search engines. Second the more links you have on other sites, the more exposure you site will receive (meaning more traffic).

1. Create a list

People love lists for example lists of resources, tips, top 10’s and how to etc this will give other websites a reason to link to you. To put this tip in overdrive you could contact other sites in your niche and tell them about your article/ blog post, especially if you have linked to their site as part of a resource list. A list can have a massive viral effect if the information is useful to others in your market.

2. Submit articles

I know this is an oldie but it is still a very effective way of building links to your website. Other sites may publish your article especially if the articles are good. Also some article directories tend to rank well so you can use their authority with the search engines bringing in traffic for highly competitive keywords. The key here is to write a compelling resource box so the visitor clicks through to your site.

3. Social Bookmarking

Create accounts and bookmark the pages on your website or blog, this can be a tedious process as with most link building activities so using tools like socialposter.com and socialmarker.com will semi automate the process.

4. Use Free Blog Type Sites

There are many places you can create sites for free e.g. wordpress.com, blogger.com, squidoo.com, hubpages.com, wetpaint.com and the list could go on. Get some articles written and post them to the various sites this gives you the power to link to your main site using whatever keywords you want. Again this is another traffic generation tactic as your free sites will get traffic on their own.

5. Sign up for Google alerts

If you’re not familiar with Google alerts let me enlighten you. Google has a free service where they will email you news stories, articles and blog posts related to any keywords you specify. What you can do is have a scan through these alerts for any stories related to the topic of your site. Then you would check out the site the story or article came from and see if they have a way you can leave a comment directing people to your useful resource list in a very helpful manner of course

There are absolutely loads of ways you can build links to your website or blog, just use your imagination and make sure you allocate some time everyday to building incoming links you will be surprised how quickly your traffic will increase.

It seems like everytime something cool comes around, like Facebook, Twitter, Myspace, the nefarious internet scavengers come calling, saturating the community with their unwanted drivel.  I think they are ruining the internet.   They sure suck up a lot of my time.  I have to apologize to anyone leaving comments here lately.  I have been recieving around 500 spam comments a day and it gets a little hard to sift through them to find the real comments.  Every once in a while I’m clicking the spam button like crazy and accidentally delete a good comment.

I wish  I could come up with a new invention to stop all the spam on the internet.  The spam comments I get are bad enough but that isn’t it, I also get between 500-1000 spam emails a day.  It takes so much time to delete all the spam I don’t have time to do anything else online.  I don’t understand what these guys are thinking - “Hmm, let’s see, if I send out 300 comments in one hour for this product, that’s sure to make someone want to buy it AND then they definitely will approve the comment and I’ll get a permanent link on their website.  Now I’ll do the same thing to this list of 300,000,000 people I bought from this guy for $5 on some forum.”  Today I got lucky.  Some moron who is trying to sell shoes, left 300 Spam comments on my blog - 300 - so IRRITATING - anyway, the idiot actually leaves all of his correct inoformation so I sent an email to his host and then sent him an email telling him.  May be he won’t spam for a couple days.  Here is what I sent him:

I have HUNDREDS of this stupid comment on my blog - PLEASE STOP Spamming - It doesn’t work and you just irritate the hell out of everyone.  If I recieve one more of these I will contact GoDaddy and report you for spamming.

WHOIS Info

Registrant:
sharon chatman

Registered through: GoDaddy.com, Inc. (http://www.godaddy.com)
Domain Name: GROUPSHOES.COM

Domain servers in listed order:
NS1.DNSPOOD.NET
NS2.DNSPOOD.NET

For complete domain details go to:
http://who.godaddy.com/whoischeck.aspx?Domain=GROUPSHOES.COM

groupshoes
http://www.groupshoes.com/ | sales@groupshoes.com | 58.22.68.150

I’m a little late finding this article, but I loved it.
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From Increase Your Sales With Blog Marketing, 2009/11/25 at 3:52 AM

Can anyone tell what I’ve been doing today?  If you could punish a spammer what would you do?

1. Reverse Psychology This is where you encourage people to do the opposite of what you really do want them to. For instance, if you want them to sign up for your marketing newsletter say something like “If you’ve got all the sales, visitors and profits you need, don’t sign up for our SuccessNewsletter”. Just remember that people don’t want to be told what to do, or what not to do, so out of sheer cussedness, and a helping of curiosity they will click.

2. Use exciting and appealing words People respond best to words that appeal to their emotions and to their desire for money, so use words that aim at these two aspects of the human psyche. Use words such as You, Ultimate, Free, Master, Power, Discovery, Easy, Guaranteed, Love, Money, New, Scientific, Profits, Proven, Results, Incredible, Discover, Breakthrough, Secret, Private, Cash, Shocked, Shocking, Revealed, Uncovered, Hidden, Exciting, Sizzling, Hot and so on. Be careful not to overdo it as less is more when it comes to emotive words.

3. Offer a discount The Internet started out as the place to get things free. Usually this meant information in the early days, so capitalise on this basic human instinct of wanting ’something for nothing’ and offer your visitors a discount if they buy NOW! Alternatively off a free bonus. Make it compatible with the product you’re selling so that they both form a useful combo.

4. Include testimonials If you have people write or email you thanking you for your product, get back to them and ask if you can quote them in your advertising. Mostly they will be happy for you to do so. This lets prospective buyers know that a real person has got a real benefit from your product or eBook etc. Don’t be afraid to ask for a testimonial. Send buyers a follow-up email to see if they have benefited from your product and ask them to tell you why (if they have). Testimonials are one of the most persuasive tactics there are.

5. Use a guarantee Always use a strong guarantee in your ad. One guarantee you often see on downloadable products is ‘Try this eBook for 8 Weeks’ because this is now the length of time ClickBank will offer an automatic money back facility. Other payment providers may differ. Include the guarantee in your headline: ‘Our eBook Will Save You Money – Guaranteed!’

6. Tell your customers what to do People will often act on an instruction such as ‘Click Here Now’. It may be stating the obvious but this is again the psychology of the prospect. They often need just that little nudge to make them take action.

7. State the major benefit of your product or website Make sure you tell people what the major benefit of your product is. Even in a classified ad you must answer the question ‘What’s in it for me?’ With some products this is not difficult. For instance if you product is a cure for acne, make you can say something like ‘Our product can cure your acne in 21 days’. If you are selling something less obvious you could say ‘Our Nirvana CDs will soothe and relax you after a hard day’. Make it clear what benefit your product or website has to offer. Now take a good look at your current ads and apply one or more of the tactics given above and you will begin to see some real results. When you do, why not email me and let me know? I like to get testimonials too!

Mervyn Love writes articles on various aspects of Internet Marketing, and his website – http://www.fortresspublishing.com – has a wealth of resources and information on all aspects of starting and running an online business. Sign up for his newsletter here: http://www.fortresspublishing.com/MPNsplash.html