Thanks for the Comment…

So i find things very interesting with Hitachi not really HDS. They are great engineers, but they find a hard time to brag about it. The storage virtualization came out in 2005, it took 3 years for customers to start accepting that, but it took them 2 years to design this solution (estimate), which means they have been thinking about storage virtualization for the past 7 years…that is pretty amazing when you think about some of the competition that is just doing it or customers are just starting to implement it.

But they have so much leverage in that market place, they sell a ton of products in Japan but not here. They make their own switches along with NEC, another big surprise for me, because you never see it in the US.

All together, its just a massive company with amazing revenue, they are sort of a GE of the US, but they are also in IT space, which GE typically is not the US making storage or servers.

HDS is practically doing quite a bit of product selling and the face of Hitachi Storage. HDS has been ran by folks from Japan for a while but now the new management is making big time changes and they are pretty visible in the market space now.

I think the next few years are very strategic for HDS, if they manage to gain market share in these technologies.

THEY NEED TO BRAG…..and DELIVER on what they promise and AGAIN BRAG about the delivery….the messaging needs to be strong strong strong….

Thanks for the Comment…

So i find things very interesting with Hitachi not really HDS. They are great engineers, but they find a hard time to brag about it. The storage virtualization came out in 2005, it took 3 years for customers to start accepting that, but it took them 2 years to design this solution (estimate), which means they have been thinking about storage virtualization for the past 7 years…that is pretty amazing when you think about some of the competition that is just doing it or customers are just starting to implement it.

But they have so much leverage in that market place, they sell a ton of products in Japan but not here. They make their own switches along with NEC, another big surprise for me, because you never see it in the US.

All together, its just a massive company with amazing revenue, they are sort of a GE of the US, but they are also in IT space, which GE typically is not the US making storage or servers.

HDS is practically doing quite a bit of product selling and the face of Hitachi Storage. HDS has been ran by folks from Japan for a while but now the new management is making big time changes and they are pretty visible in the market space now.

I think the next few years are very strategic for HDS, if they manage to gain market share in these technologies.

THEY NEED TO BRAG…..and DELIVER on what they promise and AGAIN BRAG about the delivery….the messaging needs to be strong strong strong….

Devang

Marketing at Hitachi will never have its own voice.