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	<title>Something Burning</title>
	
	<link>http://somethingburning.com</link>
	<description>Media and Multiplatfornication by Ross Martin</description>
	<lastBuildDate>Mon, 30 Apr 2012 09:20:23 +0000</lastBuildDate>
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		<title>Wall Poem, Brooklyn</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/6wNqfpfBBHM/</link>
		<comments>http://somethingburning.com/ross-martin/wall-poem-brooklyn/#comments</comments>
		<pubDate>Mon, 30 Apr 2012 09:20:23 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Brooklyn]]></category>
		<category><![CDATA[poem]]></category>
		<category><![CDATA[poetry]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7095</guid>
		
			<content:encoded><![CDATA[&#160;<br/>
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		<item>
		<title>Viacom Launched A Blog, Yo</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/D1Ei3pkn8eE/</link>
		<comments>http://somethingburning.com/ross-martin/viacom-launched-a-blog-yo/#comments</comments>
		<pubDate>Fri, 16 Mar 2012 09:18:59 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7073</guid>
		
			<content:encoded><![CDATA[In a blatant ripoff of SomethingBurning.com (kidding, Mark), Viacom launched a blog this week.  Surprise &#8212; it&#039;s actually freakin&#039; good.  I work here, yes, but it&#039;s true.  Look at...<br/>
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		<item>
		<title>Kvell, Mom, Kvell</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/xGrlNUcx3Cg/</link>
		<comments>http://somethingburning.com/ross-martin/kvell-mom-kvell/#comments</comments>
		<pubDate>Thu, 15 Mar 2012 21:59:59 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[kvell]]></category>
		<category><![CDATA[kveller]]></category>
		<category><![CDATA[martin]]></category>
		<category><![CDATA[mom]]></category>
		<category><![CDATA[nck]]></category>
		<category><![CDATA[nickelodeon]]></category>
		<category><![CDATA[orlando]]></category>
		<category><![CDATA[ross]]></category>
		<category><![CDATA[spongebob]]></category>
		<category><![CDATA[susan martin]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7065</guid>
		
			<content:encoded><![CDATA[Last month, I tried to impress the shit out of my parents by hooking our family up with a sweet bungalo (thank you, Pam Kaufman!) at the Nickelodeon Hotel in Orlando.  I stacked the room with fresh...<br/>
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		<title>Blasting The New Album By "Fore" This Morning</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/tmgLr5CrNqs/</link>
		<comments>http://somethingburning.com/ross-martin/blasting-the-new-album-by-fore-this-morning/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 14:10:40 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[album]]></category>
		<category><![CDATA[fore]]></category>
		<category><![CDATA[Foretold]]></category>
		<category><![CDATA[going back is not the same as staying]]></category>
		<category><![CDATA[going home is not the same as staying]]></category>
		<category><![CDATA[hip-hop]]></category>
		<category><![CDATA[mapondera]]></category>
		<category><![CDATA[millennial]]></category>
		<category><![CDATA[music]]></category>
		<category><![CDATA[mutaura]]></category>
		<category><![CDATA[rap]]></category>
		<category><![CDATA[record]]></category>
		<category><![CDATA[zimbabwe]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7048</guid>
		
			<content:encoded><![CDATA[ It&#039;s Tuesday morning, I&#039;m in the office blasting tracks 25 year-old Mutaurwa Mapondera, a.k.a. &#034;Fore&#034; (formerly &#034;Foretold&#034;), just sent me from his underground debut...<br/>
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		<item>
		<title>"Fresh Guacamole": A New Stop Motion Short from PES</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/ZtO0iXtdf1A/</link>
		<comments>http://somethingburning.com/ross-martin/fresh-guacamole-a-new-stop-motion-short-from-pes/#comments</comments>
		<pubDate>Mon, 12 Mar 2012 11:43:30 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[animation]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[colassal]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[guacamole]]></category>
		<category><![CDATA[pes]]></category>
		<category><![CDATA[showtime]]></category>
		<category><![CDATA[stop-motion]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7031</guid>
		
			<content:encoded><![CDATA[Stop-motion slight of hand&#039;s not new, but in the hands of PES, every cut&#039;s a surprise&#8230; From Colassal: In his first stop motion short in over a year, animator PES (previously) has just...<br/>
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		<item>
		<title>"Just In Case You Were Planning To Plug In Your Laptop At Our Cafe"</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/kn6HAi576z0/</link>
		<comments>http://somethingburning.com/ross-martin/just-in-case-you-were-planning-to-plug-in-your-laptop-at-our-cafe/#comments</comments>
		<pubDate>Sun, 11 Mar 2012 03:52:22 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7023</guid>
		
			<content:encoded><![CDATA[<br/>
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		<item>
		<title>Brooklyn's Jose Parla</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/yzYUhzoXG5w/</link>
		<comments>http://somethingburning.com/ross-martin/brooklyns-jose-parla/#comments</comments>
		<pubDate>Tue, 06 Mar 2012 10:16:11 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[Brooklyn]]></category>
		<category><![CDATA[converse]]></category>
		<category><![CDATA[jose parla]]></category>
		<category><![CDATA[kicks]]></category>
		<category><![CDATA[sneakers]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=7002</guid>
		
			<content:encoded><![CDATA[Loving Jose Parla.  The enigmatic Brooklyn painter has been called a &#034;raconteur,&#034; a conceptual documentarian, a &#034;transcriber.&#034;  Parla&#039;s work, which I wish we had on our walls...<br/>
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		<item>
		<title>Dash (9) Explains Why He's A Better Writer Than I Was At His Age</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/yvolvxyVnkw/</link>
		<comments>http://somethingburning.com/ross-martin/dash-9-explains-why-hes-a-better-writer-than-i-was-at-his-age/#comments</comments>
		<pubDate>Mon, 05 Mar 2012 10:30:19 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=6990</guid>
		
			<content:encoded><![CDATA[<br/>
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		<item>
		<title>"There's A Department That Does That"</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/Rj5DKUGhFdU/</link>
		<comments>http://somethingburning.com/ross-martin/theres-a-department-that-does-that/#comments</comments>
		<pubDate>Fri, 24 Feb 2012 12:36:32 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=6980</guid>
		
			<content:encoded><![CDATA[Last night I had dinner with &#034;MM,&#034; the senior brand manager for a huge global product that most of us use every day.  In fact, the company MM works for manufactures more than a dozen...<br/>
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		<title>"We Worship At The Altar Of Our Audience"</title>
		<link>http://feedproxy.google.com/~r/SomethingBurning/~3/HoT9RC8spao/</link>
		<comments>http://somethingburning.com/ross-martin/we-worship-at-the-altar-of-our-audience/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 10:53:00 +0000</pubDate>
		<dc:creator>Ross Martin</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[audience]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[michael benson]]></category>
		<category><![CDATA[millennials]]></category>
		<category><![CDATA[MTV]]></category>
		<category><![CDATA[pr max]]></category>
		<category><![CDATA[promax]]></category>
		<category><![CDATA[Ross Martin]]></category>
		<category><![CDATA[stephen friedman]]></category>
		<category><![CDATA[time warner]]></category>

		<guid isPermaLink="false">http://somethingburning.com/?p=6973</guid>
		
			<content:encoded><![CDATA[That&#039;s something that MTV President Stephen Friedman (who brought me to MTV almost 8 years ago) always says.  It means this: If our audiences don&#039;t love what we do, they&#039;ll go away. ...<br/>
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