Free Pay per Click Tips

How to Double Your Conversion Rate?

admin — Sat, 02 Jan 2010 22:39:11 +0000

Get all the Resources Here on How to Double Your Conversion Rate! First of all I want to wish you a very happy New Year! My New Year resolution is that I am going to fine tune my google adwords campaign to double the conversion rate. And today I was checking for some resources and I found a great resource today which I am very happy to share with all of you: How to double your conversion rate?

Why You should always Use Negative Keywords for PPC Campaigns?

admin — Sun, 20 Dec 2009 23:59:47 +0000

Learn Here to See Why You should always Use Negative Keywords for PPC Campaigns? Do you know that by using the negative keywords, you can improve your pay per click (PPC) campaign performance? Are you thinking what are the negative keywords? Well let's review about the negative keywords now! Google Adwords Definition for Negative Keywords I. Definition Negative keywords are a core component of a successful keyword list. Adding a negative keyword to your ad group or campaign means that your ads won't show for search queries containing that term. By filtering out unwanted impressions, negative keywords can help you reach the most appropriate prospects, reduce your cost-per-click (CPC), and increase your ROI.

Commission Payload Course and PPC Marketing

admin — Sat, 12 Dec 2009 22:37:56 +0000

Commission Payload and PPC Marketing If you are familiar with the Cost per Action marketing techniques also called as CPA Marketing, then you know that speed is the key to any CPA marketing techniques. Of course we all know that it take time to promote products through organic search engine or SEO techniques. But we can immediately launch any new product in the market using the pay per click (PPC) marketing techniques. Commission Payload is a premier CPA marketing course and if you are looking for a reliable CPA Marketing course which can help you cut short your learning curve for the CPA marketing as well as the PPC marketing, then this is the course you should seriously explore. Commission Payload Bonus Offer For those who are not familiar with the CPA Marketing and Commission Payload Marketing course, I am sharing here with you the video presentations: What is CPA Marketing? If there is problem in loading this video, then you can watch CPA Marketing video here! What is Commission Payload? If there is problem in loading this video, then you can watch CPA Marketing video here! Commission Payload course

Introduction to Google Ad Auction, Part-2

admin — Thu, 08 Oct 2009 21:21:08 +0000

If you haven't read the Introduction to Google Ad Auction, Part-1, you should read that article first. Today we will expand what we learned from the Google Video. What is Google Ad Rank? Ever wonder what determines the order in which ads appear on your site? The position of a keyword-targeted ad on search ad units is based on its ad rank, which is determined by your bid for that keyword or ad group multiplied by the matched keyword's Quality Score. To be promoted to a top position above Google search results, your ad must exceed a certain quality threshold, which helps ensure that only the highest quality ads appear in top spots. AdWords is the advertising platform thousands of advertisers use to place their ads on the Google network. Once an ad is in the AdWords system, it competes against other ads to appear on relevant pages in the AdSense network. It's through this real-time dynamic auction system that ads are ranked. Those ads with the highest Ad Rank at any given moment are displayed on your site.

Introduction to Google Ad Auction, Part-1

admin — Fri, 02 Oct 2009 20:58:51 +0000

When people think of an auction, they often think of a prize being sold for the highest bid. But the AdWords auction works a little differently, where the winner only pays the minimum amount necessary to maintain their position on the page. That means you'll only pay the minimum necessary to beat the person below you. In fact, google's quality-based pricing system ensures that you'll often pay less than your maximum bid. How exactly does this work?

How to Use Google Analytics to get High Performing Keywords?

admin — Wed, 23 Sep 2009 20:09:33 +0000

I strongly believe that google analytics is a powerful application for identifying how visitors are coming to a site and what keywords are bringing them to it. I find keyword-level reporting useful to determine keywords that are not being used in the campaigns and also the site should be optimising for. So let's review some key steps on how to achieve this? Set up Goals in Google Analytics The key to identifying which keywords are worth advertising on is to measure those keywords against success criteria. Google Analytics makes this easy by allowing to set up goals (e.g. visitor completing a purchase, visitor signing up for a newsletter) and track e-commerce activity on your site. Google Analytics can then associate goal conversion rates and e-commerce activity with the keywords that brought those visitors to your site.

Google Analytics and New Free Tool Trendly!

admin — Sun, 13 Sep 2009 19:53:14 +0000

What is Google Analytics? You can collect and analyze data about your website traffic using google analytics. You can embed JavaScript snippet into your pages, you can see which content gets the most visits, average page views and time on site for visits, which ads are driving the most visitors to your site, and more. You can also use the simple administrative interface to set up goals and filters to control what data goes into your reports based on your business needs. The best part of the google analytics package is that it is free! Google also offers various developers to use this application via google code and the developers can develop client applications and integrate Analytics data with your their Client's business data and develop apps to creatively manage Client's Analytics data with the new Google Analytics Data Export API. Basically, developers are grabbing their data from Google Analytics and slicing and dicing it, mixing it and mashing it with other data and applications, creating dashboards and widgets, and innovating some of the coolest stuff a data driven person could hope for. A new tool using google analytics has been developed which is called Trendly.

Top 5 Obstacles You may Face in PPC Business

admin — Thu, 20 Aug 2009 02:49:56 +0000

Like any other business, pay per click (PPC) business is not the easy one. It may sound easy as it is easy to start but it takes real time, real effort and real guts to master it. Of course there will be number of obstacles to your success and only those who are persistent, can survive this business. Instead of talking about all the obstacles, I want to share with you today top 5 obstacles to your PPC business. PPC Obstacle#1: It takes time to learn and master this business as this has become very competitive. And during the learning process, you may start doubting yourself if your strategy is the right one! You should not stop your journey but keep dreaming! PPC Obstacle#2: Don't get discouraged because all of your PPC campaigns are not succeeding. Many a times despite doing every thing right, your campaigns may not succeed but the failure may be due to other reasons like poor market research, lack of right keywords etc.

Google Editorial Pay Per Click Guidelines

admin — Sat, 18 Jul 2009 21:56:18 +0000

Many people say that their pay per click account is banned by google. I hope it did not happen with you. If it happened with you, you need to learn more about the google editorial guidelines for the pay per click (PPC) campaigns. If it didn't happen with you, you need to read this for sure so that it couldn't happen with you. Visit this Google Editorial Policy Page Now! I am also sharing with you a brief for pay per click campaign purposes so that you could use this page as a quick reference. Unacceptable Products and Services Google Guidelines * Academic aids that include "test-taking" services (where someone takes an exam for someone else), term paper writing services, thesis and dissertation writing, etc. * Drug Testing aids, including drug cleansing shakes and urine test additives.

Free adSage Pay Per Click Applications

admin — Mon, 13 Jul 2009 01:17:41 +0000

Do you know Microsoft introduced a very powerful and useful application to manage the online advertising? It's called AdSage and the best part is that this is free for all! Once you visit the above website and make yourself familiar to the site, you should check out the adSage for Search. AdSage for Search adSage for search is a comprehensive search engine marketing system. It supports all major search engines in United States including Google, Yahoo and Microsoft. It also supports international markets and other search engines such as Baidu. By directly accessing all major engines´ keyword management API, it enables users to rapidly download, and manage your different search engine campaigns in one single UI – Excel, the most familiar environments for every advertisers. You can easily manage millions of keywords, thousands of campaigns over tens of accounts across different engines.