Site Booster Blog

Website Copywriting Is More Than Just Writing Website Copy

Rahman Mehraby — Mon, 08 Feb 2010 08:01:34 +0000

Written by Bob McClain, Web Copywriting Expert The days of a website being a static brochure on the Internet are long gone. They are now platforms for blogs, video, images, advertising, forums, articles, white papers and various other forms of social media. Today, you need to be competent in a wide range of writing styles and methods. [...]

Promoting Your Twitter Presence

Rahman Mehraby — Fri, 05 Feb 2010 08:01:34 +0000

Written by Phyllis Zimbler Miller, Twitter Marketing Expert I have discussed on this guest blog many aspects of using Twitter effectively on Twitter itself. But what about how you are promoting your Twitter presence outside of Twitter? Your email signature: Do you include your Twitter username on your email signature? Options include a Twitter image that can be [...]

Without CALL to ACTION, SEO Services Don’t Convert

Rahman Mehraby — Wed, 03 Feb 2010 08:01:47 +0000

Most frequently, SEO service providers hear this question from the inquirers or SEO service applicants: “Will you guarantee the ROI (Return on Investment)?” Well, it’s not easy to approve that search engine optimization can achieve this goal without certain factors involved at your site including “Call to Action” phrases, buttons, etc. So, What Do SEO Services [...]

Website Copywriting 106: Who Says You can’t Have Fun

Rahman Mehraby — Mon, 01 Feb 2010 08:01:40 +0000

Written by Bob McClain, Web Copywriting Expert Website copywriting isn’t all seriousness and salesmanship. If you don’t believe me, spend a little time on woot.com. There’s an old saying in business: People do business with people they know, like, and trust. Trust must be earned and one great way to do that before a transaction is to [...]

The Top 15 Missed Opportunities on Twitter

Rahman Mehraby — Fri, 29 Jan 2010 08:01:06 +0000

Written by Phyllis Zimbler Miller, Twitter Marketing Expert An effective Twitter marketing strategy requires numerous elements, many of which have been discussed on this blog. This time I’d like to work in reverse, covering the top missed opportunities on Twitter. These elements are what you should be doing. If you aren’t, you’re missing out on using Twitter effectively. Having [...]

5 Steps toward a Powerful Meta Description

Rahman Mehraby — Wed, 27 Jan 2010 09:15:34 +0000

Optimization of meta description is an important on-page SEO step that could lead to traffic and conversion increase if properly understood and deployed. Meta description is an invisible section of your page that is included at the header. It becomes visible when that particular page appears at the top two search engine result pages (SERPs), [...]

How Article Marketing Goes Viral

Rahman Mehraby — Mon, 25 Jan 2010 12:16:31 +0000

You can kick-start a viral article marketing campaign if you write valuable content, distribute it properly and announce it to the social media. This will help you gain maximum exposure on the web and your content goes viral. SEO Article Writing To provide more access to your article, you should consider search engines while writing your copies. [...]

Is Your Twitter Account Consistent With Your Website?

Rahman Mehraby — Fri, 22 Jan 2010 08:01:19 +0000

Written by Phyllis Zimbler Miller, Twitter Marketing Expert In this guest post series I’ve focused on using Twitter effectively and strategically to promote your brand, book or business. Yet all the good input on your Twitter account can be wasted if your website does not appear consistent with your Twitter account. This is especially true if the [...]

What Your Blog Post Writing Style Should Be

Rahman Mehraby — Wed, 20 Jan 2010 09:21:20 +0000

This is a question some bloggers ask themselves or others to find out the appropriate blog post writing style. While there’s not a one-recipe-for-all solution, there are steps that help you discover your personalized solution. Writing for your blog is such a unique experience that only you can decide what it should be, but not [...]

Website Copywriting 105: Creating Great Content is Key to SEO

Rahman Mehraby — Mon, 18 Jan 2010 08:06:32 +0000

Written by Bob McClain, Web Copywriting Expert All the great sales pages in the world are useless if no one finds the website. And Google isn’t impressed by sales pages. They are impressed by good quality, informative content. Since the Internet is one big popularity contest, Google watches to see which content gets the most links. Because [...]