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<h2 class="wp-block-heading"><strong>Insight about the impact of shopping culture on brand growth and commerce strategies.</strong></h2>
</div></article><div class="archive-post-listing sc-post-listing"><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/a-pov-generative-ai-and-commerce/" tabindex="-1" aria-hidden="true"><img width="300" height="105" src="https://integer.com/wp-content/uploads/2023/06/markus-winkler-tGBXiHcPKrM-unsplash-scaled-e1686931623170-300x105.jpg" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2023/06/markus-winkler-tGBXiHcPKrM-unsplash-scaled-e1686931623170-300x105.jpg 300w, https://integer.com/wp-content/uploads/2023/06/markus-winkler-tGBXiHcPKrM-unsplash-scaled-e1686931623170-1024x358.jpg 1024w, https://integer.com/wp-content/uploads/2023/06/markus-winkler-tGBXiHcPKrM-unsplash-scaled-e1686931623170-768x269.jpg 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Innovation</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/a-pov-generative-ai-and-commerce/">A POV: Generative AI &amp; Commerce</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2023-06-20">06/20/23</time></p><a href="https://integer.com/shopper_culture/a-pov-generative-ai-and-commerce/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/case-study-att-summer-gaming/" tabindex="-1" aria-hidden="true"><img width="227" height="300" src="https://integer.com/wp-content/uploads/2023/06/integer-att-batman-1-227x300.jpg" class="attachment-medium size-medium" alt="AT&amp;T Summer of Gaming Batman Experience Comic Con" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2023/06/integer-att-batman-1-227x300.jpg 227w, https://integer.com/wp-content/uploads/2023/06/integer-att-batman-1-774x1024.jpg 774w, https://integer.com/wp-content/uploads/2023/06/integer-att-batman-1-768x1016.jpg 768w, https://integer.com/wp-content/uploads/2023/06/integer-att-batman-1.jpg 988w" sizes="(max-width: 227px) 100vw, 227px" /></a></div><div class="post-summary__content"><p class="entry-category">Brand Experience</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/case-study-att-summer-gaming/">Case Study: AT&amp;T Summer of Gaming</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2023-06-15">06/15/23</time></p><a href="https://integer.com/shopper_culture/case-study-att-summer-gaming/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/case-study-starbucks-cold-brew/" tabindex="-1" aria-hidden="true"><img width="300" height="169" src="https://integer.com/wp-content/uploads/2023/06/integer-starbucks-cold-brew-header-v2-300x169.jpg" class="attachment-medium size-medium" alt="Starbucks Cold Brew Case Study" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2023/06/integer-starbucks-cold-brew-header-v2-300x169.jpg 300w, https://integer.com/wp-content/uploads/2023/06/integer-starbucks-cold-brew-header-v2-1024x576.jpg 1024w, https://integer.com/wp-content/uploads/2023/06/integer-starbucks-cold-brew-header-v2-768x432.jpg 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Digital</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/case-study-starbucks-cold-brew/">Case Study: Starbucks Cold Brew Boom</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2023-06-15">06/15/23</time></p><a href="https://integer.com/shopper_culture/case-study-starbucks-cold-brew/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/the-biggest-ideas-of-shop-talk-2023/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2021/09/xxx-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2021/09/xxx-300x115.png 300w, https://integer.com/wp-content/uploads/2021/09/xxx-1024x394.png 1024w, https://integer.com/wp-content/uploads/2021/09/xxx-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Conference</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/the-biggest-ideas-of-shop-talk-2023/">The Biggest Ideas of ShopTalk 2023</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2023-04-04">04/04/23</time></p><a href="https://integer.com/shopper_culture/the-biggest-ideas-of-shop-talk-2023/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/finding-the-future-of-social-commerce/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2020/07/SC-wideImagePost-300x115.jpg" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2020/07/SC-wideImagePost-300x115.jpg 300w, https://integer.com/wp-content/uploads/2020/07/SC-wideImagePost-768x295.jpg 768w, https://integer.com/wp-content/uploads/2020/07/SC-wideImagePost.jpg 780w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Social Media</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/finding-the-future-of-social-commerce/">Finding the Future of Social Commerce</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2023-03-29">03/29/23</time></p><a href="https://integer.com/shopper_culture/finding-the-future-of-social-commerce/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/new-checkout-study-gaming/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2022/11/xxx-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2022/11/xxx-300x115.png 300w, https://integer.com/wp-content/uploads/2022/11/xxx-1024x394.png 1024w, https://integer.com/wp-content/uploads/2022/11/xxx-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Audience Understanding</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/new-checkout-study-gaming/">New Checkout Study: Gaming</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2022-11-29">11/29/22</time></p><a href="https://integer.com/shopper_culture/new-checkout-study-gaming/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/how-st-patricks-day-reflects-culture/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2022/03/xx-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2022/03/xx-300x115.png 300w, https://integer.com/wp-content/uploads/2022/03/xx-1024x394.png 1024w, https://integer.com/wp-content/uploads/2022/03/xx-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Shopper Marketing</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/how-st-patricks-day-reflects-culture/">How St. Patrick’s Day Reflects Culture</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2022-03-18">03/18/22</time></p><a href="https://integer.com/shopper_culture/how-st-patricks-day-reflects-culture/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/twitter-pinterest-announce-new-ways-to-browse-and-buy/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2022/03/xxx-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2022/03/xxx-300x115.png 300w, https://integer.com/wp-content/uploads/2022/03/xxx-1024x394.png 1024w, https://integer.com/wp-content/uploads/2022/03/xxx-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">eCommerce</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/twitter-pinterest-announce-new-ways-to-browse-and-buy/">Twitter and Pinterest Announce New Ways to Browse and Buy</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2022-03-17">03/17/22</time></p><a href="https://integer.com/shopper_culture/twitter-pinterest-announce-new-ways-to-browse-and-buy/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/predictions-on-the-changing-world-of-social-media/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2022/02/xxx-2-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2022/02/xxx-2-300x115.png 300w, https://integer.com/wp-content/uploads/2022/02/xxx-2-1024x394.png 1024w, https://integer.com/wp-content/uploads/2022/02/xxx-2-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Digital</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/predictions-on-the-changing-world-of-social-media/">Predictions on the Changing World of Social Media</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2022-03-08">03/08/22</time></p><a href="https://integer.com/shopper_culture/predictions-on-the-changing-world-of-social-media/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article><article class="post-summary"><div class="post-summary__image"><a href="https://integer.com/shopper_culture/paralympics-spotlight-the-importance-of-disability-representation/" tabindex="-1" aria-hidden="true"><img width="300" height="115" src="https://integer.com/wp-content/uploads/2022/02/xxx-3-300x115.png" class="attachment-medium size-medium" alt="" decoding="async" loading="lazy" srcset="https://integer.com/wp-content/uploads/2022/02/xxx-3-300x115.png 300w, https://integer.com/wp-content/uploads/2022/02/xxx-3-1024x394.png 1024w, https://integer.com/wp-content/uploads/2022/02/xxx-3-768x295.png 768w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><div class="post-summary__content"><p class="entry-category">Insight</p><h2 class="post-summary__title"><a href="https://integer.com/shopper_culture/paralympics-spotlight-the-importance-of-disability-representation/">Paralympics Spotlight: The Importance of Disability Representation</a></h2><p class="entry-date"><span class="screen-reader-text">Published on </span><time datetime="2022-03-04">03/04/22</time></p><a href="https://integer.com/shopper_culture/paralympics-spotlight-the-importance-of-disability-representation/" class="post-summary__link" aria-hidden="true" tabindex="-1"></a></div></article></div><nav class="archive-pagination pagination"><ul role="navigation" aria-label="Pagination"><li class="active" ><a href="https://integer.com/shopper-culture/" aria-label="Current page" aria-current="page"><span class="screen-reader-text">Go to page</span> 1</a></li>
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<h3 class="wp-block-heading"><strong>research</strong></h3>



<p class="has-small-font-size">In depth perspectives and studies about commerce and brand strategy.</p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/the-checkout/" data-type="page">The Checkout</a></p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/white-papers/">White Papers</a></p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/how-tos/">How To Guides</a></p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/presentations/">Presentations</a></p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/studies/">Studies</a></p>



<p class="has-small-font-size"><a href="https://integer.com/shopper-culture/covid-19/">Covid-19 Retail Impact</a></p>



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<h3 class="wp-block-heading"><strong>featured</strong></h3>


<div class="block-featured-post"><div class="block-featured-post__image"><a href="https://integer.com/shopper_culture/podcast-discussing-the-impact-of-covid-19-on-consumer-behavior-and-retail/" tabindex="-1" aria-hidden="true"><img loading="lazy" decoding="async" width="300" height="115" src="https://integer.com/wp-content/uploads/2021/05/xx-300x115.png" class="attachment-medium size-medium wp-post-image" alt="" srcset="https://integer.com/wp-content/uploads/2021/05/xx-300x115.png 300w, https://integer.com/wp-content/uploads/2021/05/xx-768x295.png 768w, https://integer.com/wp-content/uploads/2021/05/xx.png 780w" sizes="(max-width: 300px) 100vw, 300px" /></a></div><p class="block-featured-post__title"><a href="https://integer.com/shopper_culture/podcast-discussing-the-impact-of-covid-19-on-consumer-behavior-and-retail/">Podcast: Discussing the Impact of Covid-19 on Consumer Behavior and Retail</a></p></div></div></aside></div></div><footer class="site-footer" role="contentinfo"><div class="wrap"><div class="footer-links-wrap"><div class="nav-footer"><ul id="footer-menu" class="menu"><li id="menu-item-6106" class="menu-item"><a href="https://integer.com/about/">About</a></li>
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