Pinterest Marketing: 10 Great Links to Get You Started and a Bonus Podcast</h1> <article> <h1>Pinterest Marketing: 10 Great Links to Get You Started and a Bonus Podcast</h1> <p>Adam Helweh — Tue, 03 Apr 2012 14:45:57 +0000</p> <p style="text-align: center;"><a href="http://commons.wikipedia.org/wiki/File:Pinterest_logo.png" target="_blank"></a></p> <p>I wont lie, I’ve been quite smitten with <a class="zem_slink" title="Pinterest" href="http://pinterest.com/" rel="homepage" target="_blank">Pinterest</a> as of late. Both as a user and as a digital marketer. So much so that I’ve churned out a few posts and an entire podcast with my co-host <a title="Cory Obrien on Twitter" href="https://twitter.com/#!/coryobrien" target="_blank">Cory OBrien</a> on our <a title="SoLoMo Show Podcast" href="http://www.solomoshow.com" target="_blank">weekly SoLoMo Show</a>. Are you still trying to figure out how to take advantage of Pinterest to market your brand? Then check out the round up of links to some of my recent posts, more great posts from around the web and for good measure, I’ve included a recent episode of our podcast completely dedicated to how to get started marketing on the increasingly popular image curation community.</p> <div> <ol> <li><a title="3 Ways to use Pinterest for Marketing Research" href="http://www.socialmediaexplorer.com/social-media-marketing/3-ways-to-use-pinterest-for-marketing-research/" target="_blank">3 Ways to Use Pinterest for Marketing Research</a></li> <li><a title="Do You have an Image Problem? Here Are 3 Ways to Solve it!" href="http://www.socialmediaexplorer.com/digital-marketing/marketing-with-images/" target="_blank">Do You Have an Image Problem? Here are 3 Ways to Solve That</a>!</li> <li><a title="Gilt Groupe Samples Group Buying Model on Pinterest" href="http://mashable.com/2012/04/02/gilt-kids-pinterest-promotion/" target="_blank">Gilt Groupe Samples Group Buying Model on Pinterest</a></li> <li><a title="Pinterest infographics on Pinterest" href="http://pinterest.com/search/?q=pinterest+infographics" target="_blank">Pinterest Infographics on Pinterest</a></li> <li><a title="http://www.mpdailyfix.com/four-reasons-marketers-should-pay-attention-to-pinterest/" href="http://www.mpdailyfix.com/four-reasons-marketers-should-pay-attention-to-pinterest/" target="_blank">Four Reasons Marketers Should Pay </a></li></ol>… <a href="http://blog.secretsushi.com/social-media/pinterest-marketing-10-great-links-to-get-you-started-and-a-bonus-podcast/" class="read_more">Read Full Post</a></div><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=VEHzqpYcP98:yUmQLMtQqks:yIl2AUoC8zA"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=VEHzqpYcP98:yUmQLMtQqks:qj6IDK7rITs"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=VEHzqpYcP98:yUmQLMtQqks:gIN9vFwOqvQ"></img></a> </div> </article> <article> <h1>Reality or Excuse? Why I Neglected My Blog and You Might Be Doing the Same</h1> <p>Adam Helweh — Tue, 27 Mar 2012 23:41:13 +0000</p> <p>Ok, let’s just cut to the chase. While I’ve been busy blogging away on other great digital marketing blogs like <a href="http://www.socialmediaexplorer.com/author/adamhelweh/" target="_blank">SocialMediaExplorer</a>, <a href="http://12most.com/2011/09/09/12most-essential-ways-honor-customers/" target="_blank">12Most.com</a> and others, I have been neglecting our blog here at Secret Sushi Creative. The team and I have been buzzing away working with clients like <a class="zem_slink" title="Broadcom" href="http://www.broadcom.com/" rel="homepage" target="_blank">Broadcom</a>, <a class="zem_slink" title="Meltwater Group" href="http://meltwater.com/" rel="homepage" target="_blank">Meltwater Group</a>, <a class="zem_slink" title="Bunchball" href="http://www.bunchball.com" rel="homepage" target="_blank">Bunchball</a>, <a class="zem_slink" title="FastMac" href="http://fastmac.com/" rel="homepage" target="_blank">Fastmac</a> and others and while clients do come first our blog weeps softly awaiting an updated post or three. Add in the time it takes to produce a new<a href="http://solomoshow.com/" target="_blank"> weekly digital marketing podcast</a> that I co-host and a healthy dose of important time with my family and my weeks are usually filled, but my blog remains empty. Bottom line, it all boils down to time and priorities.</p> <p>So why write this? Well, priorities change and although I don’t have any plans to discontinue my contributions elsewhere I do want to make the Secret Sushi blog a … <a href="http://blog.secretsushi.com/general/why-i-neglected-my-blog-and-you-might-be-doing-the-same/" class="read_more">Read Full Post</a></p><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=L4WHTrPQR-4:xeVVwGSFR_Q:yIl2AUoC8zA"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=L4WHTrPQR-4:xeVVwGSFR_Q:qj6IDK7rITs"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=L4WHTrPQR-4:xeVVwGSFR_Q:gIN9vFwOqvQ"></img></a> </div> </article> <article> <h1>Local Businesses: Now is the Time to Use Social Media</h1> <p>Adam Helweh — Thu, 05 May 2011 07:37:47 +0000</p> In late 2010, at <a href="http://web20summit.com/">Web 2.0 Summit</a> Google VP of Product Management Susan Wojcicki spent just under 15 minutes presenting new services that Google had recently released (<a href="http://youtu.be/_VCDjOmDk-g" target="_blank">video here</a>) to make the upcoming holiday experience a more enjoyable experience both for shoppers and advertisers. Although much of what she demoed was very interesting, the most telling bit of information was what she shared to set the stage. According to her research, 42% of in-store sales<em> </em>are influenced by online shopping searches. I think you would agree that's a pretty significant number, but even more surprising was what followed. Susan shared that 7% of purchasing is currently done online while 93% is still done at physical store locations. That number is quite staggering. Considering the billions of dollars spent online each year, there is still plenty of pie left for brick and mortar businesses to have their fill. That is why Google, Facebook, Apple, Paypal and others are lining their crosshairs on not just one target, but three!<div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=v725U-thBOM:8iQBq2LwkMg:yIl2AUoC8zA"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=v725U-thBOM:8iQBq2LwkMg:qj6IDK7rITs"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=v725U-thBOM:8iQBq2LwkMg:gIN9vFwOqvQ"></img></a> </div> </article> <article> <h1>Explore with Me</h1> <p>Adam Helweh — Thu, 09 Sep 2010 15:30:38 +0000</p> <p>Jason Falls from the popular social media marketing blog SocialmediaExplorer.com recently decided to take it up a notch and invite a select group of folks from around the web to contribute to site. I was one of the chosen few who were provided the opportunity to take an already great source for digital marketing and kick it up a notch.</p> <p></p> <p>Here is the the post announcing the <a href="http://bit.ly/ayPiAj" target="_blank">new line up of contributors at SocialMediaExplorer</a> and here is my first contribution to the site titled <a href="http://bit.ly/9ThLpf" target="_blank">“Online Marketing Tips from the Farmer’s Market”</a>.</p> <p>Would love to hear your thoughts on my post and what you might like to see me cover. In the meantime we have plans to perform a significant refresh on the Secret Sushi website and post content more regularly for you to enjoy.</p> <p>Thank again to Jason for having me on the team.… <a href="http://blog.secretsushi.com/general/explore-with-me/" class="read_more">Read Full Post</a></p><div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=A3H2r2w-CxI:A10LpNjlnGU:yIl2AUoC8zA"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=A3H2r2w-CxI:A10LpNjlnGU:qj6IDK7rITs"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=A3H2r2w-CxI:A10LpNjlnGU:gIN9vFwOqvQ"></img></a> </div> </article> <article> <h1>Recap of the Secret Sushi Social Charity Event & Why We Did It</h1> <p>Adam Helweh — Tue, 24 Aug 2010 01:32:04 +0000</p> <a href="http://blog.secretsushi.com/wp-content/uploads/2010/08/MG_8245.jpg"></a> TIme flies and it has already been a couple weeks since the "Secret Sushi Social" a networking event we hosted with proceeds going to a local nonprofit organization. Having had some time to play catch up after weeks of promoting the event, I wanted to provide a recap of the very fun evening. We had a great group of folks from all over the Bay Area make their way down to the <a href="http://sonyapaz.com/" target="_blank">Sonya Paz Fine Art Gallery</a> in a very busy downtown Campbell. The theme of the event was "Get Creative!" and with the help from the staff at <a href="http://www.zeum.org/" target="_blank">Zeum: San Francisco's Children's Museum</a>, we did just that. They brought out tons of materials for attendees to create their own little posable clay character (usually used to make fun stop motion or "claymation" animations at Zeum's location in San Francisco). We also featured a great little doodle board where folks left their mark by doodling anything that came to mind.<div class="feedflare"> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=7-oe-SVDYEQ:BHZsIP-WJlM:yIl2AUoC8zA"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=7-oe-SVDYEQ:BHZsIP-WJlM:qj6IDK7rITs"></img></a> <a href="http://feeds.feedburner.com/~ff/Secretsushicom?a=7-oe-SVDYEQ:BHZsIP-WJlM:gIN9vFwOqvQ"></img></a> </div> </article> </main></body></html>