Marketing – RISMedia https://www.rismedia.com Integrity in Real Estate Tue, 24 Mar 2026 16:31:32 +0000 en-US hourly 1 https://wordpress.org/?v=5.8 https://www.rismedia.com/wp-content/uploads/2021/10/cropped-favicon-32x32.png Marketing – RISMedia https://www.rismedia.com 32 32 Zillow Becomes the Official Partner of Major League Baseball https://www.rismedia.com/2026/03/24/zillow-becomes-the-official-partner-of-major-league-baseball/ https://www.rismedia.com/2026/03/24/zillow-becomes-the-official-partner-of-major-league-baseball/#respond Tue, 24 Mar 2026 16:31:32 +0000 https://www.rismedia.com/?p=470105 Zillow® has announced a multiyear partnership with Major League Baseball (MLB), becoming the official real estate and home rentals marketplace partner of MLB.  The agreement spans the baseball calendar, from spring training and home openers through the postseason, and includes national broadcasting, streaming, digital and in-stadium integrations, the company stated.  “Baseball is one of the…

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]]> https://www.rismedia.com/2026/03/24/zillow-becomes-the-official-partner-of-major-league-baseball/feed/ 0 Your Social Media Profile Is the First Place Clients Look—Make Sure It’s Working for You https://www.rismedia.com/2026/03/17/your-social-media-profile-is-the-first-place-clients-look-make-sure-its-working-for-you/ https://www.rismedia.com/2026/03/17/your-social-media-profile-is-the-first-place-clients-look-make-sure-its-working-for-you/#respond Tue, 17 Mar 2026 19:35:43 +0000 https://www.rismedia.com/?p=469842 Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. When potential clients hear your name, the first thing they often do is look you up online. More often than not, the first result they click is not…

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]]> https://www.rismedia.com/2026/03/17/your-social-media-profile-is-the-first-place-clients-look-make-sure-its-working-for-you/feed/ 0 Howard Hanna Launches ‘Strategic Listing’ Model, but Vows to Work ‘Within the Rules’ https://www.rismedia.com/2026/03/12/howard-hanna-private-network-within-rules/ https://www.rismedia.com/2026/03/12/howard-hanna-private-network-within-rules/#comments Thu, 12 Mar 2026 18:16:11 +0000 https://www.rismedia.com/?p=469694 Above, Howard “Hoby” Hanna Amid the broader—and increasingly complex—debate over private listings, one of the more independent-minded independent brokerages announced this week that it is launching its own private network as a “strategic initiative,” balancing the demand for so-called “seller choice” with MLS policies the company has previously criticized. HannaList, announced this week by Howard…

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]]> https://www.rismedia.com/2026/03/12/howard-hanna-private-network-within-rules/feed/ 1 Balancing Your Social Content for Better Lead Gen: The 70/20/10 Rule https://www.rismedia.com/2026/03/03/balancing-your-social-content-for-better-lead-gen-the-70-20-10-rule/ https://www.rismedia.com/2026/03/03/balancing-your-social-content-for-better-lead-gen-the-70-20-10-rule/#respond Tue, 03 Mar 2026 20:49:01 +0000 https://www.rismedia.com/?p=469311 Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Being successful in your social media marketing is not just about frequent posting of good content, you have to balance the styles and types of content you are…

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]]> https://www.rismedia.com/2026/03/03/balancing-your-social-content-for-better-lead-gen-the-70-20-10-rule/feed/ 0 Passive Prospecting: How to Turn LinkedIn Into a Referral Machine https://www.rismedia.com/2026/02/17/social-skills-passive-prospecting-how-to-turn-linkedin-into-referral-machine/ https://www.rismedia.com/2026/02/17/social-skills-passive-prospecting-how-to-turn-linkedin-into-referral-machine/#respond Tue, 17 Feb 2026 18:08:47 +0000 https://www.rismedia.com/?p=468654 Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. When it comes to social media for real estate professionals, platforms like Instagram and TikTok can be great for showcasing listing photos, sharing property tours and reaching your…

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]]> https://www.rismedia.com/2026/02/17/social-skills-passive-prospecting-how-to-turn-linkedin-into-referral-machine/feed/ 0 Zillow and Blizzard Bring Player Housing to Life With ‘Zillow for Warcraft’ https://www.rismedia.com/2026/02/17/zillow-and-blizzard-bring-player-housing-to-life-with-zillow-for-warcraft/ https://www.rismedia.com/2026/02/17/zillow-and-blizzard-bring-player-housing-to-life-with-zillow-for-warcraft/#respond Tue, 17 Feb 2026 11:57:47 +0000 https://www.rismedia.com/?p=468631 As player housing goes live in World of Warcraft®, Zillow has teamed up with Blizzard Entertainment® to introduce Zillow for Warcraft, a custom microsite that allows anyone to browse a curated collection of in-game homes from Azeroth™. According to a release, the Zillow for Warcraft experience brings Zillow’s familiar home exploration into a fantasy setting. The microsite…

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]]> https://www.rismedia.com/2026/02/17/zillow-and-blizzard-bring-player-housing-to-life-with-zillow-for-warcraft/feed/ 0 From Double Taps to DMs: Turning Social Engagement Into Leads https://www.rismedia.com/2026/02/03/from-double-taps-to-dms-turning-social-engagement-into-leads/ https://www.rismedia.com/2026/02/03/from-double-taps-to-dms-turning-social-engagement-into-leads/#respond Tue, 03 Feb 2026 20:21:37 +0000 https://www.rismedia.com/?p=468221 Editor’s Note: Social Skills is a bi-monthly feature in RISMedia’s Daily News focused on social media and digital marketing tips, trends and solutions for agents and brokers. Social media often feels like it’s all about the followers. The platforms make you feel like the more followers you have, the more successful you will be. But,…

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]]> https://www.rismedia.com/2026/02/03/from-double-taps-to-dms-turning-social-engagement-into-leads/feed/ 0 Zillow Launches New Campaign: ‘Someday Starts Today’ https://www.rismedia.com/2026/01/29/zillow-launches-new-campaign-someday-starts-today/ https://www.rismedia.com/2026/01/29/zillow-launches-new-campaign-someday-starts-today/#respond Thu, 29 Jan 2026 17:55:59 +0000 https://www.rismedia.com/?p=467274 Zillow has announced its new national brand platform—“Someday Starts Today”—designed to support people at every stage of the home journey, from those ready to move now to those still only imagining what’s possible. The campaign debuts Feb. 1 in connection with Zillow advertising that will air during the Grammy Awards broadcast, and the portal stated…

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]]> https://www.rismedia.com/2026/01/29/zillow-launches-new-campaign-someday-starts-today/feed/ 0 RISMedia’s 38th Annual Power Broker Survey Now Open https://www.rismedia.com/2026/01/21/rismedias-38th-annual-power-broker-survey-now-open/ https://www.rismedia.com/2026/01/21/rismedias-38th-annual-power-broker-survey-now-open/#respond Wed, 21 Jan 2026 18:05:50 +0000 https://www.rismedia.com/?p=465194 RISMedia’s 38th Annual Power Broker Survey—the residential real estate industry’s preeminent report identifying and ranking the nation’s top brokerages based on sales-dollar volume and transaction sides—is now available for firms to complete. Take the Survey Participating in the Power Broker Survey provides real estate brokerage leaders with an exclusive opportunity to position their firms among…

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]]> https://www.rismedia.com/2026/01/21/rismedias-38th-annual-power-broker-survey-now-open/feed/ 0 Buffini Bullish on Market’s Return to Thriving Times of Recent Past https://www.rismedia.com/2026/01/19/buffini-bullish-on-markets-return-to-thriving-times-of-recent-past/ https://www.rismedia.com/2026/01/19/buffini-bullish-on-markets-return-to-thriving-times-of-recent-past/#respond Mon, 19 Jan 2026 19:32:39 +0000 https://www.rismedia.com/?p=465090 In the keynote presentation to open RISMedia’s recent Real Estate’s Rocking in the New Year virtual event, Brian Buffini, chairman and founder of Buffini & Company, expressed the strong view that while a turnaround to good times is in store for the 2026 residential real estate market, brokers and agents must nevertheless be totally committed…

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