Best Practices – RISMedia

Tennessee MLS Going National: Realtracs Expands With Compass and United Partnerships

Beth McGuire — Thu, 30 Apr 2026 21:01:03 +0000

Building on a newly established company structure designed to accelerate innovation and support nationwide growth, Realtracs—Tennessee’s largest MLS, supporting 19,000-plus professionals across six states—has announced a major expansion with the introduction of national coverage through new brokerage participation, calling the move a “significant step forward in the next evolution of MLS platforms built to support…

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The ‘Coolture’ Revolution: At Realty One Group International, We Are Crushing Corporate Stagnation

Beth McGuire — Thu, 30 Apr 2026 20:10:02 +0000

The real estate industry is at a breaking point. As Wall Street suits and corporate conglomerates scramble to consolidate, Realty ONE Group International is turning up the heat. Today, we are doubling down on our status as the largest and fastest-growing family-owned global franchise in the world, sending a clear message: scale is nothing without…

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The Agent Playlist: Song Suggestions for Your Next Open House

Devin Meenan — Thu, 30 Apr 2026 15:41:37 +0000

Planning for an open house requires diligence; you don’t get a second chance for the first impression of a house. For real estate agents wanting to add a bit more fun to the touring, your options range from a snack table to a music playlist. When it comes to picking the right song, it never…

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Zillow Preview Transforms Pre-Marketing From Guesswork to Data-Driven Strategy

Claudia Larsen — Tue, 28 Apr 2026 16:57:30 +0000

Agents have long done some version of pre-marketing—reaching out to their networks, posting on social, circulating a “Coming Soon” to their database. But what hasn’t existed, until now, is a way to make those listings publicly visible: open to every buyer and searchable by anyone. Zillow Preview changes that. Rather than keeping pre-market listings behind…

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Op-Ed: Leadership Is the Differentiator in Any Brokerage

Devin Meenan — Mon, 27 Apr 2026 18:37:40 +0000

Above: Colette Ching. After more than 20 years in real estate leadership, one thing has remained constant: markets change, people don’t. In every cycle, we see the same pattern. When the market is strong, many can win. When the market shifts, only the skilled and the supported rise to the top. Today, we are firmly…

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Why a Home Likely Won’t Be Sold If There’s Signs of Mold

Paige Brown — Wed, 22 Apr 2026 19:43:36 +0000

Spring is the busiest season for home sales, but the ‘dream home’ narrative often ends abruptly once the inspector arrives. Visible mold or a history of moisture issues frequently leads to inspection contingencies, allowing buyers to back out or demand costly repairs, while lenders may refuse financing on affected homes. Restoration 1 owners Vanessa and…

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Natalie Davis on Impacting Community Growth for Keller Williams

Michael Catarevas — Wed, 22 Apr 2026 19:18:22 +0000

Last year, Natalie Davis advanced inclusion and belonging across Keller Williams Realty International, serving as director of community growth and company liaison to national Affinity Groups. She launched the first Virtual Inclusion Summit open to all real estate professionals, hosted the inaugural Inclusion & Belonging Affinity Group Community Luncheon and implemented quarterly town halls to…

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Looking Beyond the Floor Plan: What Today’s Buyers Really Want

Claudia Larsen — Wed, 22 Apr 2026 15:31:48 +0000

Keri White—president and co-owner of Human Element Real Estate in Santa Monica, California—will be the first to tell you that she’s more businesswoman than artist. But after more than two decades in residential real estate, she has developed a strong eye for design through her experience working with buyers and sellers throughout the Los Angeles…

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3 Business Moves Agents Should Make Before Summer

Claudia Larsen — Thu, 16 Apr 2026 20:17:27 +0000

As the market heads into the summer season—typically one of the busiest times of the year for real estate—agents have a critical window to prepare. The groundwork you lay now can determine whether the coming months feel smooth and productive or chaotic and reactive. Instead of waiting for activity to pick up, proactive agents are…

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American Home Shield Expands Technology Partnership with SkySlope

Beth McGuire — Thu, 16 Apr 2026 17:42:36 +0000

Frontdoor, Inc., a national home warranty provider, has announced an expanded relationship with technology provider SkySlope to help simplify transactions for real estate agents and brokers in 43 states. SkySlope’s solution streamlines the home warranty application process by eliminating unnecessary forms and automating the entire process into a single, centralized workflow, the company says. As…

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