If you have been in the affiliate space any length of time you will have no doubt seen hundreds of offers come and go, there’s nothing worse than having to pause a stable profitable campaign simply because the offer is being discontinued.

By choosing a niche such as Payday loans you can guarantee that it will be around forever, people are always in need of money (especially around seasonal holidays) and as times are getting harder you can take advantage of this by advertising Payday loans by LeadsMarket.com

Why choose LeadsMarket.com?

After gathering feedback from thousands of affiliates they have been able to create a cash advance affiliate program that follows the below principles:

1. Each affiliate is treated as a true long term business partner. Needed resources and useful how to information is provided to affiliates to help them succeed. LeadsMarket.com loves its affiliates and sends amazing gifts to them for Christmas.

2. Only exclusive direct offers will be promoted to affiliates. Each and every offer that is promoted to affiliates is owned and exclusive to LeadsMarket.com.

3. Affiliate gets the lion’s share of generous commission. LeadsMarket.com is an advertiser, not the middle man. LeadsMarket.com provides top affiliates with payout bonuses every month.

4. It is LeadsMarket.com’s job to maximize revenue for each affiliate. LeadsMarket.com’s team will work day and night to optimize the campaigns, landing pages, and design creatives to make sure affiliates get highest earning per click (EPC) and per lead payout.

5. LeadsMarket.com’s friendly affiliate concierge (support team) has generated leads themselves and knows what it takes. They are invested in your success and will go the extra mile to help affiliates. Support team is easily reachable via phone, email, messenger, Twitter, Linkedin, and Facebook.

6. Best traffic statistics reporting, tracking tools, and analytics presentation in the industry available 24 hours a day from web based publisher dashboard.

7. Affiliates care of what happens to leads they send, so LeadsMarket.com makes sure that each lead send by affiliate is well taken care of. LeadsMarket.com listens to feedback from affiliates and leads to improve the way it does business to benefit everyone involved.

8. Affiliates are in the drivers seat with LeadsMarket.com. Affiliates can choose how to send leads to any given offer. Options include sending traffic to great looking / fantastically converting website, easily integrating the form to affiliate’s website, XML host and post, ping and post, or sending traffic to custom made website exclusive to the affiliate. Affiliates can choose from different payout options that include: flat payout per lead, revenue share, or tier structured payouts.

9. Continuously updated and fresh banner in different sizes, emails both text and graphics, suggested text ads, and landing page designs. Custom made landing pages and banner ads can be created for affiliates.

10. Payments made on time, every time. Affiliates have options to get paid via check, direct deposit, wire transfer, PayPal, Payoneer, Payquicker.

LeadsMarket.com specializes in cash advance loan offers, check out some of the reasons why they have the best offers in this vertical:

1. We test our own offers using our internal email lists and resources. We know which creatives convert and which ones don’t.

2. Get only direct offers. We own every offer that we have on our network. LeadsMarket.com is an advertiser.

3. Deep analytics reports that break down all the information you need to know to optimize your campaigns. No other company offers this level of detailed reporting.

4. Affiliates get paid on time, every time. We know how important it is to be paid on time and we never disappoint.

5. Your support team has affiliate marketing experience in the cash advance loans space. You will get help from people who have generated cash advance leads and know how to do it at scale.

Click Here to join LeadsMarket.com’s cash advance affiliate program.

Anyway moving on introducing Crazy CTR.

I’m a big fan of automation, if it makes my life easier I’m all for it. Crazy CTR is a tool allows you to create, edit and manipulate your images in seconds, it has 145 pre defined tweaks you can perform on your images in which is increasing on a weekly basis. These are some of the categories you have to play with:

• Thin, medium, thick and neon borders with 12 different colors each
• Borders with different shapes
• Subtle image enhancements
• Different color variations
• Edge mask effects
• Badges over image
• Signs and marks over image
• Image distortion effects

Take a look at some of the images I’ve just made on the fly:

One of the best features about Crazy CTR is the randomize function, simply click it and let the software take care of your image. You really have to test everything because you should never assume or just use what ‘you think’ will work – chances are you will be surprised.

The pricing is really competitive for other similar tools with the most expensive being $14.95 per month which with the best value for money being $4.95 per month if you buy it on a yearly basis. They also provide you with a 7-day free trial so you have nothing to lose by checking them out.

Enjoy!

When dealing with Facebook your CTR (click through rate) will play a huge role in not only how much volume you will get but more importantly how much you pay per click so it’s essential to get the highest CTR you can.

How do you do that? Plain and simple testing variations of images and ad copy.

I’ve been personally working with Facebook for about 2 years or so now and consider them one of the best traffic sources I’ve worked with and will more than likely continue to run traffic their for the rest of my internet marketing career.

Doing all my creatives manually I spend a fair bit of time inside PhotoShop cropping, resizing, changing borders, colours and the other hundred things I test with images until recently I was forwarded onto the Facebook Ads Toolbox which basically cuts all the boring, time consuming tasks out giving you almost 100 different variations of your image. I’ve spoken to the owner, Adam and he said he’s going to be constantly adding new variations as long as people are using the service so it will only get better. Here’s just a sample of some of the manipulations to an image:

Just a note from my own personal experience that even a slight change of border colour can have a HUGE difference on the outcome – take a look at this blog post by Stack That Money.

Putting all of the other variations aside you can see that on average the “default” picture got a CTR of 0.051% and by simply adding a black border the CTR jumped to 0.114% – the next step could be to test different colours of the border so you can see the importance of testing everything. It could be the difference between losing and making money.

Check the tool out and see what you think, the price is very reasonable at a maximum of $11.95/month but varies depending if you want to pay quarterly or yearly.

One event in particular this year at the Affiliate Summit West 2012 that stands out is MUNDOmedia’s party. Mundo has put on some awesome shindigs in the past, and this year should be no different. They’ve rented out the awesome Gold Boutique Nightclub and Lounge in the ARIA hotel, and will turn it into a “premier Gentlemen’s Club”. They’ve hired some incredible entertainment including world-famous burlesque dancers, and put together a really fun night for everyone so it should be a crazy night.

To check out the party website and to RSVP, click the banner below, but I would definitely recommend checking this party out.

It’s only a temporary change but I wanted to get it up and running in a basic format so people can still access it etc.

Please bear with me.

EDIT: This should now be all fixed

Anyway, I’ve never been that savvy when it comes to mysql, my server or anything like that – I mean the host I’m with has great customer service so if I have any issues then I can get a response reasonably quick and the issue resolved.

I launched a couple of campaigns and about half hour into it everything went tits up, my server went down and I wasn’t able to login to FaceBook to pause the traffic for some reason so there was nothing I could really do without consulting my host.

I submitted a ticket and had to just wait until somebody replied saying they would take a look and report back – anyway it was all way over my head but they just checked the log of my server and found the error and corrected it.

I can’t really remember the specifics so I apologise for the vague post but I’m sure it was something to do with my prosper domain having some sort of conflict.

Moral of this post is that I could have probably fixed that myself within 5 minutes if I a) knew how to do basic server maintenance b) knew what I was looking for and c) knew how to rectify the problem.

From them I’m making it a goal so that I can fully understand and manage just the basics to start with so if anything was to happen again I’m not just say wasting money waiting for somebody to help me out.

Don’t take everything for granted as sometimes things out of your control just happen so you need to be ready to get things working smoothly again, imagine if this was an expensive media buy or something – I was still pissed that I lost a few hundred bucks due to my ignorance.

I do remember trying something similar (different niche) about 9 months ago on FaceBook, if I remember rightly it was dating, something I’ve never really tried out but to cut a long story short it flopped so I didn’t really go anywhere.

I’ve always wanted to take the faster route to getting things tested, doing everything myself so it’s exactly how I want it and I can set the pace of getting things done. Including the translation using Google translator – this could have been the sole reason that my previous small attempt did so badly.

From now on I will be using OneHourTranslation for all of my translations, my main reasoning to not use them was because when I come up with an idea I want it launched now, not have to wait around for an hour before I can get any landing page or ad text translated – I was pleasantly surprised when they completed a project of mine within 20 minutes of me creating an account.

Most of you will probably know of these guys and the quality they provide but I came across a coupon for them which is the main reason (I’m not sure if this is for new accounts only but it’s worth a try if to see):

Coupon code: FACEBOOK

That gives you 25 words free, it’s not a lot but can get some ad text translated to test out.

Just out of curiosity I pasted what they gave me into Google translate and it came back perfect, but when I put the English version into Google there were slight variations so this could mean make or break on a campaign if you are speaking incorrectly to your crowd.

Let’s put a hypothetical character in place, say called Ricardo. Anyway a good couple of months ago Ricardo newly joined a fairly popular network for one offer that they had that others didn’t – ran a small test and discovered it performed terrible, I mean like zero conversions over a good couple of hundred clicks (bear in mind it was a low paying offer so conversions ‘should’ be apparent, even if the traffic quality sucked).

Anyway a quick chat with the affiliate manager to see if anything was up to which supposedly the offer was running fine. Fair enough Ricardo thought and began talking to another affiliate manager of one of his favoured networks and was convinced the offer was actually worth pursuing and something must have been a technical problem somewhere along the lines.

Later that day the offer was live in the other network and the exact same campaign was unpaused, absolutely nothing has changed bar the affiliate link. Lone behold conversions were coming in thick and fast even on the ‘terrible quality of traffic’.

Naturally I assume Ricardo tried to follow this up with the previously mentioned network to actually give feedback that the traffic was fine and the offer wasn’t tracking properly. To cut a long story short the outcome was that nothing happened, allegedly the offer was running fine for everybody else so it must have just been the link – and I heard that Ricardo was still waiting for an email about what happened months after this even happened.

Moral of the story is that just because of the ignorance and shitty relationship that company has lost out on a lot of revenue over the last few months – not only that but even today I, I mean Ricardo found an offer but instead of running it through them, has asked another network to get it for tomorrow so things can get rolling.

It’s not a huge effort to click down into each campaign and check but with a good number of campaigns running it takes a little more than the 2 seconds to scan down which it used to.

I haven’t had chance to look into it fully so there might be a number of positive changes – what’s everyone think of the update?