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	<channel>
		<title>PTV Live</title>
		<link>http://www.permissiontv.com/live</link>
		<itunes:new-feed-url>http://feeds2.feedburner.com/PtvLive</itunes:new-feed-url>
		<language>en-us</language>
		<copyright>Copywright 2009 VisibleGains</copyright>
		<itunes:subtitle>A weekly live cast covering all the online video news of the past week </itunes:subtitle>
		<itunes:author>Matthew Mamet</itunes:author>
		<itunes:summary>VisibleGains Live is a weekly live cast discussing the current challenges facing B2B Sales and Marketing teams. By gathering outside input from key industry experts, we help you understand how to utilize current technologies within the context of your sales and marketing strategy.</itunes:summary>
		<description>PermissionTV Live is a weekly live cast covering all the online video news of the week, with Matthew Mamet and Matt Kaplan. The show is broadcast live using the PermissionTV platform. You can see our Live Cast at permissiontv.com/live on Thursday at 3pm EST for our latest episode. </description>
		
		<itunes:image href="http://www.permissiontv.com/images/ptvLive_podcast.jpg" />
		

		<media:copyright>Copywright 2009 VisibleGains</media:copyright><media:thumbnail url="http://www.permissiontv.com/images/ptvLive_podcast.jpg" /><media:keywords>online,video,podcast,marketing,visiblegains,live,video,marketing,social,media,microcast,livecast</media:keywords><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Business/Management &amp; Marketing</media:category><media:category scheme="http://www.itunes.com/dtds/podcast-1.0.dtd">Technology/Tech News</media:category><itunes:owner><itunes:email>mmamet@visiblegains.com</itunes:email><itunes:name>Matthew Mamet</itunes:name></itunes:owner><itunes:explicit>no</itunes:explicit><itunes:keywords>online,video,podcast,marketing,visiblegains,live,video,marketing,social,media,microcast,livecast</itunes:keywords><itunes:category text="Business"><itunes:category text="Management &amp; Marketing" /></itunes:category><itunes:category text="Technology"><itunes:category text="Tech News" /></itunes:category><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" href="http://feeds.feedburner.com/PtvLive" type="application/rss+xml" /><feedburner:feedFlare href="http://www.podnova.com/add.srf?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.podnova.com/img_chicklet_podnova.gif">Subscribe with Podnova</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.newsgator.com/images/ngsub1.gif">Subscribe with NewsGator</feedburner:feedFlare><feedburner:feedFlare href="http://www.netvibes.com/subscribe.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.netvibes.com/img/add2netvibes.gif">Subscribe with Netvibes</feedburner:feedFlare><feedburner:feedFlare href="http://www.pageflakes.com/subscribe.aspx?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.pageflakes.com/ImageFile.ashx?instanceId=Static_4&amp;fileName=ATP_blu_91x17.gif">Subscribe with Pageflakes</feedburner:feedFlare><feedburner:feedFlare href="http://add.my.yahoo.com/rss?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif">Subscribe with My Yahoo!</feedburner:feedFlare><feedburner:feedFlare href="http://odeo.com/listen/subscribe?feed=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://odeo.com/img/badge-channel-black.gif">Subscribe with ODEO</feedburner:feedFlare><feedburner:feedFlare href="http://fusion.google.com/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://buttons.googlesyndication.com/fusion/add.gif">Subscribe with Google</feedburner:feedFlare><feedburner:feedFlare href="http://www.plusmo.com/add?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://plusmo.com/res/graphics/fbplusmo.gif">Subscribe with Plusmo</feedburner:feedFlare><feedburner:feedFlare href="http://www.thefreedictionary.com/_/hp/AddRSS.aspx?http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://img.tfd.com/hp/addToTheFreeDictionary.gif">Subscribe with The Free Dictionary</feedburner:feedFlare><feedburner:feedFlare href="http://www.bitty.com/manual/?contenttype=rssfeed&amp;contentvalue=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.bitty.com/img/bittychicklet_91x17.gif">Subscribe with Bitty Browser</feedburner:feedFlare><feedburner:feedFlare href="http://www.newsalloy.com/?rss=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.newsalloy.com/subrss3.gif">Subscribe with NewsAlloy</feedburner:feedFlare><feedburner:feedFlare href="http://www.live.com/?add=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://tkfiles.storage.msn.com/x1piYkpqHC_35nIp1gLE68-wvzLZO8iXl_JMledmJQXP-XTBOLfmQv4zhj4MhcWEJh_GtoBIiAl1Mjh-ndp9k47If7hTaFno0mxW9_i3p_5qQw">Subscribe with Live.com</feedburner:feedFlare><feedburner:feedFlare href="http://mix.excite.eu/add?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://image.excite.co.uk/mix/addtomix.gif">Subscribe with Excite MIX</feedburner:feedFlare><feedburner:feedFlare href="http://download.attensa.com/app/get_attensa.html?feedurl=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.attensa.com/blogs/attensa/WindowsLiveWriter/BadgeredintoBadges_10C02/attensa_feed_button5.gif">Subscribe with Attensa for Outlook</feedburner:feedFlare><feedburner:feedFlare href="http://www.webwag.com/wwgthis.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.webwag.com/images/wwgthis.gif">Subscribe with Webwag</feedburner:feedFlare><feedburner:feedFlare href="http://www.podcastready.com/oneclick_bookmark.php?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.podcastready.com/images/podcastready_button.gif">Subscribe with Podcast Ready</feedburner:feedFlare><feedburner:feedFlare href="http://www.flurry.com/pushRssFeed.do?r=fb&amp;url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.flurry.com/images/flurry_rss_logo2.gif">Subscribe with Flurry</feedburner:feedFlare><feedburner:feedFlare href="http://www.wikio.com/subscribe?url=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.wikio.com/shared/img/add2wikio.gif">Subscribe with Wikio</feedburner:feedFlare><feedburner:feedFlare href="http://www.dailyrotation.com/index.php?feed=http%3A%2F%2Ffeeds.feedburner.com%2FPtvLive" src="http://www.dailyrotation.com/rss-dr2.gif">Subscribe with Daily Rotation</feedburner:feedFlare><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><item>
			<title>VisibleGains Live Episode 43</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Video Montage</itunes:subtitle>
			<itunes:summary>Matthew &amp; Dave show video clips of local B2B Marketing, Online Marketing, and Video Marketing experts and provide commentary.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-29/visiblegains-live-2009-10-29-full.mp4" length="224170000" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4af17eb8802ce2.34369528</guid>
			<pubDate>Thu, 29 Oct 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:26:38</itunes:duration>
			<itunes:keywords>visiblegains live, microcast, webinar</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-29/visiblegains-live-2009-10-29-full.mp4" fileSize="224170000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>VisibleGains Live Episode 42</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>CC Chapman</itunes:subtitle>
			<itunes:summary>C.C. Chapman of New York-based Campfire discusses engagement marketing with video and how B2B marketing can benefit from B2C influences.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-22/1022CAMS.mp4" length="314646200" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4af07939c99aa8.25566305</guid>
			<pubDate>Thu, 22 Oct 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:34:32</itunes:duration>
			<itunes:keywords>visiblegains live, microcast, webinar, cc_chapman, campfire, the advance guard</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-22/1022CAMS.mp4" fileSize="314646200" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>VisibleGains Live Episode 41</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Introducing VisibleGains</itunes:subtitle>
			<itunes:summary>What happend to PermissionTV? We're announcing VisibleGains: The first video solution for the next era of B2B selling.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-15/visiblegains-live-2009-10-15.mp4" length="250100000" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4af17b707a8c09.86304873</guid>
			<pubDate>Thu, 15 Oct 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:29:41</itunes:duration>
			<itunes:keywords>visiblegains live, microcast, webinar</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/visiblegains-live/2009-10-15/visiblegains-live-2009-10-15.mp4" fileSize="250100000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>VisibleGains Live Episode 40</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>End the Social Media Hype</itunes:subtitle>
			<itunes:summary>Recorded live on October 8th, watch this interactive panel discussion from the floor of the Inbound Marketing Summit, featuring the top thought leaders in the social media space.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ims09/ims-end-the-hype-full.mp4" length="154430000" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4af1d0c3afe227.50916603</guid>
			<pubDate>Thu, 08 Oct 2009 13:00:00 -0400</pubDate>
			<itunes:duration>00:47:15</itunes:duration>
			<itunes:keywords>visiblegains live, microcast, webinar, ims09, imslive, awareness</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ims09/ims-end-the-hype-full.mp4" fileSize="154430000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 39</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Mike Schneider</itunes:subtitle>
			<itunes:summary>2009-10-01: Matthew Mamet is joined by Mike Schneider, Vice President and Director at Allen &amp; Gerritsen.</itunes:summary>
			<enclosure url="rtmp://fms.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive1001.mp4" length="228904141" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4addea3d6c0e24.61358595</guid>
			<pubDate>Thu, 01 Oct 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:25:39</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, schneidermike</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="rtmp://fms.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive1001.mp4" fileSize="228904141" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 38</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>John Watson</itunes:subtitle>
			<itunes:summary>2009-09-24: Matthew Mamet is joined by John Watson, Sales Executive and newest member of the PermissionTV team.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/camsreplace.mp4" length="293810995" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4ac60768066bd5.49029240</guid>
			<pubDate>Thu, 24 Sep 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:32:49</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, msmamet, permissiontv</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/camsreplace.mp4" fileSize="293810995" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 37</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Cliff Pollan, Dave Kilkenny, Craig Daniel</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by 3 special guests from the PermissionTV team: Cliff Pollan (CEO), Dave Kilkenny (Senior Digital Producer), and Craig Daniel (Senior Director of Technology)</itunes:summary>
			<enclosure url="rtmp://fms.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive2009-09-17CAMS.mp4" length="287100109" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4abced74080719.52090531</guid>
			<pubDate>Thu, 17 Sep 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:32:05</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, msmamet, davekilkenny, craigdaniel</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="rtmp://fms.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive2009-09-17CAMS.mp4" fileSize="287100109" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 36</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Mike Troiano</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Tech Venture Entrepreneur Mike Troiano</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive2009-09-10CAMS.mp4" length="270532608" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4ab3d50c5e72e7.30947736</guid>
			<pubDate>Thu, 10 Sep 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:31:27</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, miketrap, msmamet</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive2009-09-10CAMS.mp4" fileSize="270532608" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 35</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Paul McNulty</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Paul McNulty, Chief Marketing Officer at Unica.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_09_03.mp4" length="258998272" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4aaa3f0d2407b6.34922164</guid>
			<pubDate>Thu, 03 Sep 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:28:58</itunes:duration>
			<itunes:keywords>ptvlive, microcast, webinar, unica, msmamet</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_09_03.mp4" fileSize="258998272" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 34</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Stephen DiMarco</itunes:subtitle>
			<itunes:summary>2009-08-27: 
* Matthew sits down with Stephen DiMarco, Chief Marketing Officer at Compete</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_08_27.mp4" length="314572800" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4a9d70b378eb21.94752251</guid>
			<pubDate>Thu, 27 Aug 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:35:10</itunes:duration>
			<itunes:keywords>ptvlive, microcast, webinar, msmamet, compete, stephen dimarco</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_08_27.mp4" fileSize="314572800" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 33</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Jeff Cutler</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Jeff Cutler, Columnist and Social Media Expert
* We talk with Jeff Cutler, Columnist and Social Media Expert</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_08_20.mp4" length="284164096" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4a9296d49cc1c1.94599552</guid>
			<pubDate>Thu, 20 Aug 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:31:53</itunes:duration>
			<itunes:keywords>ptvlive, microcast, webinar, msmamet, jeffcutler</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_08_20.mp4" fileSize="284164096" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 32</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Drew Smith</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Drew Smith, Director of Online Marketing at Attivio.
* Q&amp;A with Drew Smith, Director, Online Marketing at Attivio.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_08_13.mp4" length="277956526" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4a85b35b342a10.59196730</guid>
			<pubDate>Thu, 13 Aug 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:32:06</itunes:duration>
			<itunes:keywords>ptvlive, microcast, webinar, smith_drew, attivio</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_08_13.mp4" fileSize="277956526" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>Web Video: Where is it going and where will it end?</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle />
			<itunes:summary>Matthew Mamet talks about online video during the PodCamp Boston New Media Social Conference.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/PCB4/PCB4_Outdoor_Session.mp4" length="451003023" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4a8559193501b3.39888256</guid>
			<pubDate>Sat, 08 Aug 2009 16:00:00 -0400</pubDate>
			<itunes:duration>00:49:18</itunes:duration>
			<itunes:keywords>pcb4, msmamet, online video</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/PCB4/PCB4_Outdoor_Session.mp4" fileSize="451003023" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 31</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Bobbie Carlton</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Bobbie Carlton, Founder of Mass Innovation Nights.
* Q&amp;A with Bobbie Carlton, Founder of Mass Innovation Nights.</itunes:summary>
			<enclosure url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_08_06.mp4" length="269578404" type="video/mp4" />
			<guid isPermaLink="false">ptvlive4a8178b300ae97.86647736</guid>
			<pubDate>Thu, 06 Aug 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:07</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, bobbiec, massinno, PR</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_08_06.mp4" fileSize="269578404" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 30</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Nathan Burke</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Nathan Burke, Marketing Manager at Aprigo. 
* Q&amp;A with Nathan Burke, Marketing Manager at Aprigo.
* And the winner is . . . . Who walks away with a FREE pass to the Inbound Marketing Summit - Boston?</itunes:summary>
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			<pubDate>Thu, 30 Jul 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:15</itunes:duration>
			<itunes:keywords>ptvlive, microcast, webinar, nathanwburke, aprigo</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_07_30.mp4" fileSize="270952038" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 29</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Colin Browning</itunes:subtitle>
			<itunes:summary>Matthew Mamet is joined by Colin Browning, VP of Business Development &amp; Marketing at New Marketing Labs.
* Q&amp;A with Colin Browning</itunes:summary>
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			<pubDate>Thu, 23 Jul 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:34:16</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, crbrowning, sales 2.0, inbound marketing summit, documentary 2.0</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTVLive_2009_07_23.mp4" fileSize="305450189" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 28</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Lee Phillips</itunes:subtitle>
			<itunes:summary>Dave Kilkenny is joined by Lee Phillips, VP of Market Development at PermissionTV
* YouTube launches "Click to Action" Program for all video producers
* Online Video Needs More Long-Form Shows to Win Ad Dollars
* Broadband Adoption Rises Sixfold in Seven Years
* Clipta.com offers unique service for bloggers and content creators
* Video Ads are THE most effective ad format
* Firefox 3.5 is released (A historic day for web video?)</itunes:summary>
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			<pubDate>Thu, 16 Jul 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:28:31</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, leeephillips, firefox 3.5, clipta.com</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_07_16.mp4" fileSize="254803968" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 27</title>
			<itunes:author>Abha Gallewale</itunes:author>
			<itunes:subtitle>Ari Herzog</itunes:subtitle>
			<itunes:summary>Matthew talks with online media strategist and Newburyport city council candidate Ari Herzog
* Q&amp;A with Ari Herzog about Web 2.0 and Government 2.0
* Review of the PTV Live Audience Survey
* The World Was Watching: Michael Jackson's Memorial, By The Numbers</itunes:summary>
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			<pubDate>Thu, 09 Jul 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:29:47</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, ariherzog, goverment 2.0</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/PTV_Live_2009_07_09.mp4" fileSize="266023731" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 26</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Other Side Group</itunes:subtitle>
			<itunes:summary>Matthew is joined by special guests, Kate Brodock &amp; Anya Woods of Other|Side Group
    * What do you do at the Other Side Group?
    * In January, you started a local chapter of Girls in Tech. What is that all about?
    * How are you using online video today?
    * What do you see as the value of B2B marketing with online video?
    * What are some examples of good use of online video for B2B marketing that you've discovered? Bad uses?
    * On your OtherSide blog, you wrote about "subjective learning," which involves own personal feelings as a consumer that could be valuable when it comes time to make decisions as a marketer. As a consumer of online video and a marketer, what is your advice to the B2B marketer who watch this program and want to begin integrating online video into their marketing mix?</itunes:summary>
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			<pubDate>Thu, 02 Jul 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:31:27</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, other side group, just_kate, anyawoods</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-07-02.mp4" fileSize="269340000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 25</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Frank Days, TangySlice</itunes:subtitle>
			<itunes:summary>Matthew is joined by special guest, Frank Days, of Tangy Slice
* Q&amp;A with Frank Days
* Executives Turn to Web Video for Business Information
* The White House Launches Live Video Chat on Facebook
* iPhone 3GS with Video - game changer?</itunes:summary>
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			<pubDate>Thu, 25 Jun 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:50</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, tangyslice, accountable cmo, skeptical cmo</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://wpc.042C.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-06-25.mp4" fileSize="262960000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 24</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Cliff Pollan, CEO of PermissionTV</itunes:subtitle>
			<itunes:summary>Matthew sits down with Cliff Pollan, CEO of PermissionTV.
* Despite Iranian Crackdowns, YouTube Still Providing People A Voice
* Online Video In The Automotive Shopping Experience
* Creative Media Agencies and Video SEO - CIMA Interview
* Evolution of Online Selling
* Q&amp;A with Cliff Pollan</itunes:summary>
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			<pubDate>Thu, 18 Jun 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:58</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, cliff pollan, iran, auto industry</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-06-18.mp4" fileSize="227850000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 23</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Web Video is Everywhere</itunes:subtitle>
			<itunes:summary>Episode 23 - June 11th, 2009, 3pm EST
* By 2013 Video Will Be 90 Percent Of All Consumer IP Traffic And 64 Percent of Mobile
* NYT's David Carr Explains the Power of the Moving Image
* B2B Marketers Turn to Digital Tactics
* Evolution of Dance Party
* June is New England Innovation Month
* What is Mass Innovators? - with Bobbie Carlton</itunes:summary>
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			<pubDate>Thu, 11 Jun 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:29:07</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, cisco, b2b video marketing</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-06-11.mp4" fileSize="251990000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 22</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Mike Langford</itunes:subtitle>
			<itunes:summary>Episode 22 - June 4th, 2009, 3pm EST
Matthew is joined by Mike Langford of Tweetworks and we "talk the talk" about online video and social media marketing.
* Q&amp;A with Mike Langford - Tweetworks
* John Battelle: It's All about "Conversational Media"
* BlogTalkRadio's John C. Havens on Transparency &amp; Best Practices for Brands</itunes:summary>
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			<pubDate>Thu, 04 Jun 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:26</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, tweetworks, conversational media</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-06-04.mp4" fileSize="225580000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 21</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Online Video Evolution</itunes:subtitle>
			<itunes:summary>Matthew &amp; Dave sit behind the camera and talk about the week's online video marketing news and highlights.

* Video Behavior Changes Suggest "Evolution," Not "Revolution" For Now
* Washington Post Video Series has Interactive Comments
* Magma - A video portal with an emphasis on analytics and social interaction
* Storytelling is the Game. "Your brand needs to be a big, fat-ass Italian Uncle," says Gary Vaynerchuck.</itunes:summary>
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			<pubDate>Thu, 28 May 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:28:37</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, magma, storytelling</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-05-28.mp4" fileSize="209120000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 20</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Creating Business Quality Video</itunes:subtitle>
			<itunes:summary>Matthew &amp; Matt speak about the week's news and highlights related to online video marketing.
* When considering online user experience, video Is Often A Silver Bullet
* Introducing "Business Quality" Video
* Social MTV: Blip.fm Adds YouTube Videos
* Watchitoo: Create Instant Community Around Online Video and Photos
* How Internet Content Distribution &amp; Discovery Are Changing
* Congratulations to Boston-Based EveryZing: NBC Invests In Video Search Startup EveryZing And Signs Up As Its Biggest Customer</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-05-21.mp4" length="224710000" type="video/mp4" />
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			<pubDate>Thu, 21 May 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:27</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, business quality video, everyzing, social media</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-05-21.mp4" fileSize="224710000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 19</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Boston TweetUp</itunes:subtitle>
			<itunes:summary>A special Q&amp;A between Matthew and special guests Rachel Levy &amp; Joselin Mane, hosts of Boston TweetUp.
* About the hosts of Boston TweetUp, Rachel Levy &amp; Joselin Mane
* What is the mission of Boston TweetUp?
* Has the process of business networking and attending business conferences been changed forever?
* What hardware/software tools do you use to produce your show?
* You ask people to rate TweetUps. In your opinion what defines a good TweetUp?
* You've done almost 10 shows so far. What have you learned so far?</itunes:summary>
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			<pubDate>Thu, 14 May 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:30</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, boston tweetup, bostonmarketer, joselinmane</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-05-14.mp4" fileSize="225010000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 18</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Can Online Video Save Newspapers?</itunes:subtitle>
			<itunes:summary>Dave Kilkenny is back for an episode of PTV Live. Matthew and Dave cover all the online video marketing news that's fit to discuss online, including:
* Can Online Video Save Newspapers?
* Online Videos Promote Social Sites &amp; Apps Through Entertainment &amp; Demonstration
* Social TV: Watch Hulu with Your Facebook and MySpace Friends
* Our namesake turns 10, Ten years of Permission Marketing
* Last.FM Launches Visual Radio; It Could Be So Much More</itunes:summary>
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			<pubDate>Thu, 07 May 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:29:05</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, social media, newspapers, last.fm</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-05-07.m4v" fileSize="192420000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 17</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Engage Customers with Video and Social Media</itunes:subtitle>
			<itunes:summary>In this episode, Matthew is joined by special guest Amy Greenlaw, of Portal Video, to discuss the following topics:
* B2B Marketing with Online Video
* Ads are not the point, it's all about communicating with their audiences -- and growing them.
* TurnHere Projects Huge Increase in Video Production Demand
* Bringing Social Media and Online Video Together
* Designs For Social Video
* Q&amp;A with Amy Greenlaw, Portal Video</itunes:summary>
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			<pubDate>Thu, 30 Apr 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:31:02</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, turnhere, girlgamy, portalvideo</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-30.mp4" fileSize="225200000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 16</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Creating Online Video Content</itunes:subtitle>
			<itunes:summary>In this episode, Matthew is joined by special guest Skip Bensley of Brilliant Video Productions to discuss the following topics:
* PBS Launches New Video Portal for Its Shows
* It's Earth Day and Online Video is "Green"
* Amazon Officially Adds HD Content, and It Looks Good
* Q&amp;A with Skip Bensley, Brilliant Video Productions</itunes:summary>
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			<pubDate>Thu, 23 Apr 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:23</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, pbs</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-23.mp4" fileSize="173430000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 15</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Email Marketing with Video</itunes:subtitle>
			<itunes:summary>In this episode, Matthew is joined by special guest Eric Guerin, Owner, SmartMarket Media to discuss the following topics:
* Video Calls to Action increase Click Throughs in Email Marketing
* Integrating Videos in your Email Marketing Campaign
* Eric test drives the Goodmail Embedded Video Email Platform
* How Much of a Typical Online Video Is Actually Watched?
* Visible Measures Growing in Leaps and Bounds
* Tech Review: ScreenCastle Records Your Screencast without Software</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-16.mp4" length="219320000" type="video/mp4" />
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			<pubDate>Thu, 16 Apr 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:20</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, engagement, online video, email marketing</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-16.mp4" fileSize="219320000" type="video/mp4" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 14</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Monetization</itunes:subtitle>
			<itunes:summary>In this episode, Matthew and Matt discuss the following topics:
* Remember to subscribe in iTunes at http://permissiontv.com/itunes and leave us a 5 star rating &amp; review
* We're on Facebook!
* Mark your calendar for next week, special guest Eric Guerin, Owner, Smart Market Movie
* Goodmail Announces Embedded Video Email Platform
* All we want to do is monetize?
* Practice Agile Marketing in this economy
* Online Video Tip - Video RSS leads to more viewers</itunes:summary>
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			<pubDate>Thu, 09 Apr 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:32:34</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, monetization, agile marketing</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-09.m4v" fileSize="224980000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 13</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>You got Social Media in my Online Video!</itunes:subtitle>
			<itunes:summary>In this episode we're joined by Dave Kilkenny to discuss the following topics:
* Free online TV a threat to industry
* Study: TV Still Rules, But Online Video Has a Lot of Room to Grow
* Gen Y Says: "I Want My Social TV!"
* So Happy Together! NBC Finds People Are "Co-Viewing" Online
* TubeMogul Lands First Venture Round
* Hulu to Bring in $120 million in '09
* Google Adsense Says Goodbye To Video Units Feature
* Veoh cuts 36% of workforce, dumps CEO
* Online Video Tip - Subtitles lead to more engagement</itunes:summary>
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			<pubDate>Thu, 02 Apr 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:29:28</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, social media, hulu</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-04-02.m4v" fileSize="203300000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 12</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>APIs</itunes:subtitle>
			<itunes:summary>The featured guest is Freedom Dumlao, Principal Software Engineer at PermissionTV and @APIguy on Twitter. Besides having the coolest name in the entire company, Freedom specializes in constructing the API layer that enables developers to build robust video applications to solve complex problems. In this episode of PTV Live, Freedom guides us through the basics of living in an API world.</itunes:summary>
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			<pubDate>Thu, 26 Mar 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:31:07</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, api, rss</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-03-26.m4v" fileSize="214880000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 11</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>SXSW Recap</itunes:subtitle>
			<itunes:summary>In this episode we covered the following topics:
* SXSW Recap
* Video ROI Story is now unfolding
* The future of search marketing lies in Video SEO
* OmniVideo - The Future of Online Video Monetization &amp; Discovery
* The Elements of Dynamic Online Brand Campaigns</itunes:summary>
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			<pubDate>Thu, 19 Mar 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:30:24</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, video marketing, sxsw, hulu</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-03-19.m4v" fileSize="212790000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 10</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>B2B Marketing with Online Video</itunes:subtitle>
			<itunes:summary>Episode 10 - March 12th, 2009, 3pm EST
In this episode we covered the following topics:

 Getting Started? A few things to consider
 A quick look back - promise of Web TV in 2008
 Case Study: Zappos to use Video
 TV.com &amp; Hulu - The Saga Continues
 Verizon Unveils their Vision for the Web-Connected TV
 PTV sponsoring Broadband Video '09: Building the Road to Profitability
 Matt to speak at The State of Video on the Internet</itunes:summary>
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			<pubDate>Thu, 12 Mar 2009 15:00:00 -0400</pubDate>
			<itunes:duration>00:32:01</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, video marketing</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-03-12.m4v" fileSize="225600000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 9</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Put a Face to Your Brand</itunes:subtitle>
			<itunes:summary>Today's PTV Live hosts will include Dave Kilkenny, Senior Digital Producer at PermissionTV. In addition to our normal review of the headlines, As someone who spends his days crafting the online video applications that our clients implement on their websites, we'll enjoy Dave's insight into how people are using video to build their brands and marketing their companies. In this episode we'll cover the following topics:

* Is the White House changing its YouTube tune?
* Niche Web Sites Buck Media Struggles - Wall Street Journal
* Case Study: Bigelow Tea Got Started with Online Video for Marketing
* TV.com &amp; Hulu continue to shake things up
* Tech Review: Mitter
* Clearleap Bridges Broadband Video and Ads to TVs
* Matthew to speak at Social Media Jungle Boston
* PTV Street Team recording at Web Innovators 21 Boston
* PTV sponsoring Broadband Video '09: Building the Road to Profitability
* Matt to speak at The State of Video on the Internet</itunes:summary>
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			<pubDate>Thu, 05 Mar 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:29:48</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, video marketing, obama, bigelow, hulu, tv.com</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-03-05.m4v" fileSize="209020000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 8</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Agile Software Development with SCRUM</itunes:subtitle>
			<itunes:summary>For this week's PTV Live episode we are joined by Craig Daniel, PermissionTV's Senior Directory of Technology. In addition to our normal review of the headlines, Craig will be pulling back the curtain on PTV's agile development methodology and giving us a crash course on SCRUM practices. In this episode we'll cover the following topics:

* The Death of User-Generated Online Video Content?
* Video Snacking. Providing Bite Sized Morsels For Your Clients.
* The Broadcast Empire Strikes Back
* Netflix To Offer Streaming as a Standalone Subscription Plan
* Post-Its and a Whiteboard - Lessons learned in PTV's journey with Agile</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-26.mp3" length="14800000" type="audio/mpeg" />
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			<pubDate>Thu, 26 Feb 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:32:30</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, user generated content, netflix, agile software development, scrum, lean</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-26.mp3" fileSize="14800000" type="audio/mpeg" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 7</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Hulu Drops Boxee</itunes:subtitle>
			<itunes:summary>Big news rippled through the Online Video-waves this week when Hulu announced it would no longer be available on Boxee.  In this episode we'll cover that, plus the following other topics: Streaming Media Grows in 2009, Mobile Video Growth, and Online Video Destination sites.</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-19.m4v" length="202080000" type="video/x-m4a" />
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			<pubDate>Thu, 19 Feb 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:29:11</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, boxee,hulu, tv.com, pew</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-19.m4v" fileSize="202080000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 6</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Getting Started with Online Video</itunes:subtitle>
			<itunes:summary>In this week's PTV Live episode we go behind the camera with Matt Sullivan, our own PTV Live producer, for an in depth discussion on the various aspects of producing online video content. In this episode we'll cover the following topics</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-12.m4v" length="204110000" type="video/x-m4a" />
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			<pubDate>Thu, 12 Feb 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:29:24</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, online video, getting started</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-12.m4v" fileSize="204110000" type="video/x-m4a" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 5</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Superbowl Commercials</itunes:subtitle>
			<itunes:summary>The big game was on everyone's mind this week. Here is the Superbowl Commercial Extravaganza</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-05.mov" length="189480000" type="video/quicktime" />
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			<pubDate>Thu, 05 Feb 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:32:45</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, superbowl, christian bale, godaddy</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-02-05.mov" fileSize="189480000" type="video/quicktime" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 4</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Paid Distribution</itunes:subtitle>
			<itunes:summary>What did we talk about in this episode of PTV Live?
E-Commerce Videos Up 40%

Source: eMarketer: E-Commerce Vids up 40%

The number of online shoppers who watched online video related to the product or service, prior to purchase, grew by 40%

eCommerce videos can reduce abandoned shopping paths and increase online sales
Paid Distribution

Source: Paid Distribution Becomes a Mainstay of Web Series

Webisodic Televsion Programming not working as well as initially thought

Prefunding Online TV shows by large corporate sponsors might not be the right way to look at it

Paid Distribution is to liposuction, as creating compelling, authentic, and interesting content is to going to the gym everyday
Open Video Codec Theora

Source: Mozilla Gives $100K for Open Video Development

Is this idea 5 years too late?

A real, supported initiative for 100k or just a goodwill marketing stunt by Mozilla?
Status of the Digital TV Transition

Source: 6.5 Million Homes Not Ready for DTV

5.7% of homes not ready for the transition

US Congress did not pass a measure to extend the transition
Tech Review: Jinni.com

Source: Jinni: Wants to be Pandora for Movies

Pandora for movies - will a system that worked for audio naturally work for video?

Jinni recommends movies based on 2000 genomes describing plot mode style setting, and soundtrack
Tech Review: Veoh Video Compass</itunes:summary>
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			<pubDate>Thu, 29 Jan 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:27:19</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, paid distribution</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-01-29.mov" fileSize="222590000" type="video/quicktime" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 3</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Obama Inauguration Special</itunes:subtitle>
			<itunes:summary>This week's discussion focuses on the Inauguration Live Streams, Wordpress.TV, and Google Video. Topics include:
Twideo Player
Inauguration Live Stream Coverage
CNN Live Stream Video Integration with Facebook
The Day Live Web Video Streaming Failed Us
SlideShare Integrates with YouTube Videos
Automattic Turns On Wordpress.tv
Google Video Shuts Down</itunes:summary>
			<enclosure url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/ptv-livestream-2009-01-22.mov" length="198010000" type="video/quicktime" />
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			<pubDate>Thu, 22 Jan 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:30:45</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, inauguration, obama, slideshare, wordcamp</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/ptv-livestream-2009-01-22.mov" fileSize="198010000" type="video/quicktime" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 2</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>CES Recap</itunes:subtitle>
			<itunes:summary>This week's discussion focuses on CES, Interactive TV, and the current state of "convergence."

    * Introducing PermissionTV's Twideo Player - A live stream video player / Twitter client mashup
    * The Future of Television has Arrived: CES Internet TV Roundup
    * The Rebirth of "Web TV"
    * Move Networks Streamed 100 Million Hours Of HD Video On The Web Last Year
    * Can TV.com Live Up to Its Name?
    * Free and Easy Screencasting to Build Your Website Demo
    * Why Yahoo Should Buy Hulu</itunes:summary>
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			<pubDate>Thu, 15 Jan 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:28:40</itunes:duration>
			<itunes:keywords>ptv live, microcast, webinar, ces, hulu</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-01-15.mov" fileSize="125020570" type="video/quicktime" /><itunes:explicit>no</itunes:explicit></item>

		<item>
			<title>PTV Live Episode 1</title>
			<itunes:author>Matthew Mamet</itunes:author>
			<itunes:subtitle>Viewer Engagement with Online Video</itunes:subtitle>
			<itunes:summary>For our inaugural event, we searched the internet for interesting stories related to Online Video. Below is a collection of what we discussed in this past week's episode:

    * Video Insider: Where Video Ad Creative Needs To Go In 2009: Have advertisers and agencies simply given up caring about video ad formats?
    * Viewer Engagement with Internet Video: OTOi Agency's report viewer engagement with internet video.
    * Peering into 2009: 10 Predictions for Online Video: What's in store for web video in 2009? Here are ten things that you can expect to see over the next twelve months.
    * Longer Ads or Short Branded Films?: As filmed advertising changes into longer forms it will be interesting to see how storytelling will change.</itunes:summary>
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			<pubDate>Thu, 08 Jan 2009 15:00:00 -0500</pubDate>
			<itunes:duration>00:39:46</itunes:duration>
			<itunes:keywords>ptv live,microcast, webinar,engagement</itunes:keywords>
		<author>mmamet@visiblegains.com (Matthew Mamet)</author><media:content url="http://ne.edgecastcdn.net/00042C/c790744/ptvlive/podcasts/ptv-livestream-2009-01-08.mov" fileSize="167937791" type="video/quicktime" /><itunes:explicit>no</itunes:explicit></item>

	<media:credit role="author">Matthew Mamet</media:credit><media:rating>nonadult</media:rating><media:description type="plain">A weekly live cast covering all the online video news of the past week </media:description></channel>
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